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DESCRIPTION
In this video, youth pastor, Nate Clason shares his journey to posting on social media more regularly.
He also shares the one key secret that has brought his group more closely together.
And be sure to stick around to the very end, because live on the podcast, Nate and Nick discover one additional benefit to social media that will help youth pastors win with parents, pastors and even elders at your church!

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📓SHOWNOTES
//SHOWNOTES & TRANSCRIPTS
http://www.hybridministry.xyz/109

//METRICOOL VIDEO
https://www.youtube.com/watch?v=E2_sNx3NKN0&t=558s

//10,000 HOURS
https://www.amazon.com/10-000-Hours-Become-Practice/dp/1475033621

//STUDENT'S VIDEO
https://www.youtube.com/shorts/GqzMZKfONok

👉 STAY CONNECTED WITH NICK
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Website: https://www.hybridministry.xyz

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--------------
🕰️TIMECODES
00:00 Intro
00:51 How did you end up as a youth pastor?
02:29 What was your original relationship with digital?
04:45 What would you say to a "regular" youth pastor?
12:10 What wins have come from social media?
19:27 What in your context has been most effective?
23:20 Additional benefits of Social
--------------
✍️TRANSCRIPT
00:00:00:00 - 00:00:01:02
What is up everybody?

00:00:01:02 - 00:00:03:03
Welcome back to another episode

00:00:03:03 - 00:00:04:20
of the Hybrid Ministry Show

00:00:04:20 - 00:00:07:02
I am your host, Nick Clason

00:00:07:02 - 00:00:08:07
here with you as always

00:00:08:07 - 00:00:09:23
and if you’ve been here the last couple of weeks

00:00:09:23 - 00:00:11:12
you know that we’ve been doing some different interviews

00:00:20:22 - 00:00:24:00
It is with my brother, Nate Clason

00:00:24:00 - 00:00:26:03
Good morning, Nate, how you doing bro?

00:00:26:03 - 00:00:27:02
I'm doing pretty good.

00:00:27:02 - 00:00:28:03
Probably not better than

00:00:28:03 - 00:00:29:03
your wife, though, right?

00:00:29:03 - 00:00:30:05
Don't say that to

00:00:30:05 - 00:00:31:02
in front of anyone.

00:00:31:02 - 00:00:31:18
You know, True.

00:00:31:18 - 00:00:34:17
Well, I’ve known you longer

00:00:34:17 - 00:00:35:12
That is true.

00:00:35:12 - 00:00:36:11
But not too much longer, so.

00:00:36:11 - 00:00:38:05
That’s probably what I’m thinking

00:00:38:05 - 00:00:38:18
when I say that

00:00:38:18 - 00:00:39:02
Yeah.

00:00:39:02 - 00:00:41:05
Yeah.

00:00:41:05 - 00:00:43:14
Nate, give us all

00:00:43:14 - 00:00:44:15
a little bit of background

00:00:44:15 - 00:00:46:19
what’s been your church

00:00:46:19 - 00:00:49:16
youth ministry, student ministry

00:00:49:16 - 00:00:51:20
experience and story

00:00:51:20 - 00:00:54:09
kinda get that conversation

00:00:54:09 - 00:00:55:24
out of the way

00:00:55:24 - 00:00:57:07
set a little bit of a baseline

00:00:57:07 - 00:00:58:19
as we dive into this

00:00:58:19 - 00:01:00:04
social media discussion

00:01:00:04 - 00:01:00:14
Yeah.

00:01:00:14 - 00:01:01:21
So I felt called

00:01:01:21 - 00:01:05:00
to, ministry at a Mexico

00:01:05:00 - 00:01:06:02
missions trip.

00:01:06:02 - 00:01:07:19
when I was in high school,

00:01:07:19 - 00:01:09:08
a late high school,

00:01:09:08 - 00:01:11:01
and actually kind of fell off.

00:01:11:01 - 00:01:12:05
my journey a little bit.

00:01:12:05 - 00:01:13:07
my journey a little bit.

00:01:13:07 - 00:01:14:01
Kind of started

00:01:14:01 - 00:01:15:14
serving, working

00:01:15:14 - 00:01:16:13
in, like,

00:01:16:13 - 00:01:18:02
the public work, you know,

00:01:18:02 - 00:01:19:15
the secular work environment

00:01:19:15 - 00:01:20:21
and just kind of saw

00:01:20:21 - 00:01:21:13
I wasn't called

00:01:21:13 - 00:01:22:16
the ministry anymore

00:01:22:16 - 00:01:23:15
and got connected

00:01:23:15 - 00:01:25:13
one day at my custodian

00:01:25:13 - 00:01:26:18
job at a school

00:01:26:18 - 00:01:29:03
with, a pastor's wife

00:01:29:03 - 00:01:30:21
who was subbing at the school.

00:01:30:21 - 00:01:32:06
And I told her,

00:01:32:06 - 00:01:33:16
we were talking about music,

00:01:33:16 - 00:01:34:04
and she found out

00:01:34:04 - 00:01:34:21
that I could play

00:01:34:21 - 00:01:35:17
a little bit of guitar,

00:01:35:17 - 00:01:36:21
and she asked if I could

00:01:36:21 - 00:01:38:06
help with her church worship

00:01:38:06 - 00:01:40:03
and got connected that way.

00:01:40:03 - 00:01:41:06
And through that,

00:01:41:06 - 00:01:41:23
got connected

00:01:41:23 - 00:01:43:22
with a, leader

00:01:43:22 - 00:01:45:10
in that denomination

00:01:45:10 - 00:01:47:10
who eventually got me ordained

00:01:47:10 - 00:01:48:12
and got me connected

00:01:48:12 - 00:01:49:17
with other pastors.

00:01:49:17 - 00:01:50:04
Eventually,

00:01:50:04 - 00:01:51:14
where I became a youth pastor.

00:01:51:14 - 00:01:52:10
And now I'm

00:01:52:10 - 00:01:53:08
serving in a little bit

00:01:53:08 - 00:01:54:02
of a bigger church

00:01:54:02 - 00:01:55:15
in the Taylorville area

00:01:55:15 - 00:01:57:05
as the associate pastor

00:01:57:05 - 00:01:57:15
of student

00:01:57:15 - 00:01:59:11
ministry and worship ministry.

00:01:59:11 - 00:02:00:11
So it started

00:02:00:11 - 00:02:01:08
with worship ministry

00:02:01:08 - 00:02:01:18
and kind of

00:02:01:18 - 00:02:02:23
evolved into youth.

00:02:02:23 - 00:02:03:21
And I never kind of

00:02:03:21 - 00:02:04:18
saw that coming,

00:02:04:18 - 00:02:05:06
but praise

00:02:05:06 - 00:02:06:09
God that he got me to kind of

00:02:06:09 - 00:02:06:23
where I felt

00:02:06:23 - 00:02:08:11
called to years ago, you know?

00:02:08:11 - 00:02:10:01
So that's cool.

00:02:10:01 - 00:02:10:18
Yeah, so

00:02:10:18 - 00:02:11:22
the gateway drug

00:02:11:22 - 00:02:13:11
to your youth ministry

00:02:13:11 - 00:02:14:06
was worship

00:02:14:06 - 00:02:14:15
Yeah

00:02:14:15 - 00:02:16:04
That’s where you started

00:02:16:04 - 00:02:16:16
as you can tell

00:02:16:16 - 00:02:17:09
by the man bun.

00:02:17:09 - 00:02:18:13
Right?

00:02:18:13 - 00:02:19:18
Yeah

00:02:19:18 - 00:02:21:24
Or something about that manbun

00:02:21:24 - 00:02:23:14
We won’t talk about that

00:02:23:14 - 00:02:24:07
But

00:02:26:09 - 00:02:28:07
You started doing youth ministry

00:02:29:10 - 00:02:30:13
When you jumped into

00:02:30:13 - 00:02:31:12
youth ministry

00:02:31:12 - 00:02:32:18
What at that point

00:02:32:18 - 00:02:35:11
was your like understanding

00:02:35:11 - 00:02:36:17
or your relationship

00:02:36:17 - 00:02:38:10
with digital and social media

00:02:38:10 - 00:02:41:06
and all that type of stuff?

00:02:41:06 - 00:02:43:04
I've always kind of

00:02:43:04 - 00:02:45:00
been, like.

00:02:45:00 - 00:02:45:23
I've always been aware

00:02:45:23 - 00:02:46:13
of social media.

00:02:46:13 - 00:02:47:13
Never knew how important

00:02:47:13 - 00:02:48:19
it was to student ministry.

00:02:48:19 - 00:02:49:23
I didn't really,

00:02:49:23 - 00:02:51:24
it was actually post Covid

00:02:51:24 - 00:02:52:22
when I really.

00:02:52:22 - 00:02:53:13
Well,

00:02:53:13 - 00:02:54:08
in the middle of Covid

00:02:54:08 - 00:02:54:20
that I started

00:02:54:20 - 00:02:55:10
getting involved

00:02:55:10 - 00:02:56:05
in student ministry.

00:02:56:05 - 00:02:57:10
And,

00:02:57:10 - 00:02:59:06
I didn't have

00:02:59:06 - 00:03:01:10
too many platforms.

00:03:01:10 - 00:03:02:12
And my first church

00:03:02:12 - 00:03:03:10
was social media,

00:03:03:10 - 00:03:06:02
mostly through Facebook.

00:03:06:02 - 00:03:07:19
I had that's pretty

00:03:07:19 - 00:03:08:21
much it for my first church.

00:03:08:21 - 00:03:10:06
And I mostly connected

00:03:10:06 - 00:03:12:09
with parents on that platform.

00:03:12:09 - 00:03:14:06
and I realized

00:03:14:06 - 00:03:15:03
that probably wasn't

00:03:15:03 - 00:03:16:02
a strength.

00:03:16:02 - 00:03:18:23
so here, though,

00:03:18:23 - 00:03:20:08
I would say that I've,

00:03:20:08 - 00:03:22:08
I've kind of adapted, adopted,

00:03:22:08 - 00:03:25:09
Instagram, Facebook.

00:03:25:09 - 00:03:26:24
I created a TikTok.

00:03:26:24 - 00:03:27:13
And Nick,

00:03:27:13 - 00:03:28:16
I know you're so passionate

00:03:28:16 - 00:03:29:09
about YouTube,

00:03:29:09 - 00:03:30:04
me and Jessica have been

00:03:30:04 - 00:03:30:20
talking recently,

00:03:30:20 - 00:03:31:13
my wife,

00:03:31:13 - 00:03:32:13
about the idea

00:03:32:13 - 00:03:33:19
of getting on YouTube here

00:03:33:19 - 00:03:34:01
soon,

00:03:34:01 - 00:03:34:18
just because I feel like

00:03:34:18 - 00:03:35:24
that'd be a bigger,

00:03:35:24 - 00:03:37:02
overall

00:03:37:02 - 00:03:38:06
reach for our students

00:03:38:06 - 00:03:40:06
to, to have us on YouTube.

00:03:40:06 - 00:03:42:02
But I'm not super connect.

00:03:42:02 - 00:03:42:24
I wasn't super connected

00:03:42:24 - 00:03:44:08
initially to social media.

00:03:44:08 - 00:03:45:18
I would say that.

00:03:45:18 - 00:03:48:12
So what was the

00:03:48:12 - 00:03:49:09
What would you say was

00:03:49:09 - 00:03:49:22
the driving force

00:03:49:22 - 00:03:50:24
or the catalyst

00:03:50:24 - 00:03:52:11
to get you connected

00:03:52:11 - 00:03:53:12
to some of those things?

00:03:53:12 - 00:03:55:08
Like what was your “aha” moment?

00:03:55:08 - 00:03:57:09
If there was one?

00:03:57:09 - 00:03:58:19
well, I think seeing you,

00:03:58:19 - 00:03:59:09
like, super

00:03:59:09 - 00:04:00:02
passionate about it

00:04:00:02 - 00:04:01:08
and watching your podcast

00:04:01:08 - 00:04:02:11
really, honestly like,

00:04:02:11 - 00:04:03:11
and your

00:04:03:11 - 00:04:05:03
different videos and clips

00:04:05:03 - 00:04:05:23
on like TikTok and stuff

00:04:05:23 - 00:04:06:23
on like TikTok and stuff

00:04:06:23 - 00:04:07:20
of how important

00:04:07:20 - 00:04:09:04
social media is

00:04:09:04 - 00:04:10:11
kind of drives me

00:04:10:11 - 00:04:11:17
to make sure I have that.

00:04:11:17 - 00:04:12:21
And like really,

00:04:12:21 - 00:04:13:10
a lot of that

00:04:13:10 - 00:04:14:12
is truly

00:04:14:12 - 00:04:16:18
from like your passion for it.

00:04:16:18 - 00:04:18:05
And I'm seeing other leaders

00:04:18:05 - 00:04:19:04
saying, hey, you know, like,

00:04:19:04 - 00:04:20:02
this is a new era.

00:04:20:02 - 00:04:21:17
It's no longer like

00:04:21:17 - 00:04:22:03
you're not going

00:04:22:03 - 00:04:22:20
to meet in person

00:04:22:20 - 00:04:24:14
as naturally and as, as,

00:04:24:14 - 00:04:25:21
as often as you like.

00:04:25:21 - 00:04:26:15
And there's going to be kids

00:04:26:15 - 00:04:27:14
that don't make it every week.

00:04:27:14 - 00:04:28:07
So it's like

00:04:28:07 - 00:04:28:22
it's good for them

00:04:28:22 - 00:04:29:04
to have

00:04:29:04 - 00:04:30:05
some sort of

00:04:30:05 - 00:04:31:22
avenue of seeing,

00:04:31:22 - 00:04:33:18
some of the stuff

00:04:33:18 - 00:04:34:13
that we're talking about,

00:04:34:13 - 00:04:36:03
even if it's just like a recap

00:04:36:03 - 00:04:36:15
or whatever,

00:04:36:15 - 00:04:37:13
just to kind of give them

00:04:37:13 - 00:04:38:06
a basis of

00:04:38:06 - 00:04:39:21
what we're talking about. So.

00:04:39:21 - 00:04:40:22
Yeah, no doubt

00:04:40:22 - 00:04:42:08
I would agree

00:04:42:08 - 00:04:45:20
But that feels obvious, maybe

00:04:45:20 - 00:04:50:03
So tell people

00:04:50:03 - 00:04:51:14
I think it was helpful

00:04:51:14 - 00:04:52:12
Because you’re a guy

00:04:52:12 - 00:04:54:24
Who is like

00:04:54:24 - 00:04:57:04
What I would deem as

00:04:57:04 - 00:04:59:04
like a lot of other youth pastors in America

00:04:59:04 - 00:05:00:10
You’re just kinda like

00:05:00:10 - 00:05:02:23
jumping from week to week

00:05:02:23 - 00:05:03:24
program to program

00:05:03:24 - 00:05:05:18
like making sure you got a game

00:05:05:18 - 00:05:06:18
making sure you got a message

00:05:06:18 - 00:05:07:22
making sure you got a small group

00:05:07:22 - 00:05:08:09
making sure you got enough leaders

00:05:08:09 - 00:05:08:24
making sure you got enough leaders

00:05:08:24 - 00:05:09:24
like all the things

00:05:09:24 - 00:05:12:12
all the like whirlwind

00:05:12:12 - 00:05:15:14
elements of just being a youth pastor

00:05:15:14 - 00:05:17:11
and then

00:05:17:11 - 00:05:18:24
you got someone like me

00:05:18:24 - 00:05:20:17
who’s telling you

00:05:20:17 - 00:05:21:20
“you need to get on social media”

00:05:21:20 - 00:05:23:08
“you need to get on social media”

00:05:23:08 - 00:05:25:19
speak to somebody

00:05:25:19 - 00:05:27:22
who’s in the space that you were

00:05:27:22 - 00:05:29:17
a year, year and a half ago

00:05:29:17 - 00:05:30:23
that’s like

00:05:30:23 - 00:05:32:20
“Yeah that sounds awesome”

00:05:32:20 - 00:05:33:23
“I would love to”

00:05:33:23 - 00:05:35:24
“There’s no way I could ever do it!”

00:05:35:24 - 00:05:37:20
“It’s too hard”

00:05:37:20 - 00:05:38:18
“It’s too much”

00:05:38:18 - 00:05:39:11
It’s too...

00:05:39:11 - 00:05:40:19
Whatever. Fill in whatever

00:05:40:19 - 00:05:42:16
blank of why it’s

00:05:42:16 - 00:05:43:18
why it’s not

00:05:43:18 - 00:05:46:02
gonna be achievable or possible

00:05:46:02 - 00:05:48:02
talk to somebody who’s in that

00:05:48:02 - 00:05:49:03
in that sorta space

00:05:49:03 - 00:05:50:15
like you were not too long ago

00:05:50:15 - 00:05:50:21
Yeah.

00:05:50:21 - 00:05:52:16
Well, there is a way to

00:05:52:16 - 00:05:53:11
connect all your

00:05:53:11 - 00:05:54:14
social media platforms

00:05:54:14 - 00:05:56:01
so that when you post on

00:05:56:01 - 00:05:56:23
it, posts on all of them,

00:05:56:23 - 00:05:57:08
I think that's

00:05:57:08 - 00:05:58:08
a big part of it.

00:05:58:08 - 00:05:58:22
And honestly,

00:05:58:22 - 00:05:59:22
I don't even

00:05:59:22 - 00:06:00:23
like for some things.

00:06:00:23 - 00:06:02:01
Like for my pictures,

00:06:02:01 - 00:06:03:13
it goes from Instagram

00:06:03:13 - 00:06:04:00
to Facebook.

00:06:04:00 - 00:06:04:15
They're connected.

00:06:04:15 - 00:06:05:06
But for some reason

00:06:05:06 - 00:06:06:23
whenever I do a reel or video,

00:06:06:23 - 00:06:07:13
they're not.

00:06:07:13 - 00:06:08:06
So I have to go in

00:06:08:06 - 00:06:08:24
and do it myself.

00:06:08:24 - 00:06:09:07
Somehow.

00:06:09:07 - 00:06:09:23
I'll have to

00:06:09:23 - 00:06:10:21
figure all that stuff out.

00:06:10:21 - 00:06:12:02
But,

00:06:12:02 - 00:06:12:22
that's a part of

00:06:12:22 - 00:06:13:06
it is like,

00:06:13:06 - 00:06:14:06
if you haven't connected in

00:06:14:06 - 00:06:15:12
some way to the same email

00:06:15:12 - 00:06:16:16
and to the same connection,

00:06:16:16 - 00:06:17:24
like you can link it

00:06:17:24 - 00:06:19:12
so that when you post on one,

00:06:19:12 - 00:06:20:23
it goes to all of them.

00:06:20:23 - 00:06:21:11
And honestly,

00:06:21:11 - 00:06:22:01
like not

00:06:22:01 - 00:06:23:24
everyone sees each platform

00:06:23:24 - 00:06:24:18
and sometimes they do.

00:06:24:18 - 00:06:25:21
And that's okay.

00:06:25:21 - 00:06:26:10
But I think it's

00:06:26:10 - 00:06:28:06
just so important to know

00:06:28:06 - 00:06:30:08
that kids are on,

00:06:30:08 - 00:06:31:05
students are on

00:06:31:05 - 00:06:32:04
these platforms,

00:06:32:04 - 00:06:32:22
and they're

00:06:32:22 - 00:06:34:11
looking for inspiration,

00:06:34:11 - 00:06:35:20
they're looking for hope,

00:06:35:20 - 00:06:36:13
and it's our way

00:06:36:13 - 00:06:38:08
to kind of minister to people

00:06:38:08 - 00:06:39:05
through the social

00:06:39:05 - 00:06:40:03
media platforms

00:06:40:03 - 00:06:41:05
that God has

00:06:41:05 - 00:06:42:03
really entrusted us

00:06:42:03 - 00:06:43:04
with as youth pastors,

00:06:43:04 - 00:06:44:07
if we're on them,

00:06:44:07 - 00:06:44:24
to do

00:06:44:24 - 00:06:45:22
the right things on their

00:06:45:22 - 00:06:47:16
not just not just,

00:06:47:16 - 00:06:48:14
and it's

00:06:48:14 - 00:06:49:16
good to have fun things

00:06:49:16 - 00:06:50:20
and different activities

00:06:50:20 - 00:06:51:05
and different

00:06:51:05 - 00:06:52:05
like kind of goofy

00:06:52:05 - 00:06:53:19
things for kids to kind of,

00:06:53:19 - 00:06:55:17
you know, be by.

00:06:55:17 - 00:06:57:00
But it's also good to have,

00:06:57:00 - 00:06:57:17
you know,

00:06:57:17 - 00:06:58:19
content

00:06:58:19 - 00:06:59:21
that could inspire

00:06:59:21 - 00:07:01:03
and change lives.

00:07:01:03 - 00:07:02:04
and I, I've seen,

00:07:02:04 - 00:07:03:24
aspects of both,

00:07:03:24 - 00:07:05:00
you know, so it's good.

00:07:05:00 - 00:07:05:16
Yep.

00:07:05:16 - 00:07:07:09
So like that’s like the big

00:07:07:09 - 00:07:09:15
picture reason.

00:07:09:15 - 00:07:10:15
Students are on it...

00:07:10:15 - 00:07:11:24
We should be on there...

00:07:11:24 - 00:07:14:00
helping redeem those moments

00:07:14:00 - 00:07:15:19
I like to think about

00:07:15:19 - 00:07:17:21
in the Bible

00:07:17:21 - 00:07:19:16
the Apostle Paul was using like

00:07:19:16 - 00:07:20:13
pen and paper

00:07:20:13 - 00:07:22:07
and then like mail carriers

00:07:22:07 - 00:07:23:11
to like get his message across

00:07:23:11 - 00:07:26:09
today I would envision that

00:07:26:09 - 00:07:28:17
He would be using something like digital

00:07:28:17 - 00:07:29:14
Exactly.

00:07:29:14 - 00:07:30:22
Pretty vigorously

00:07:30:22 - 00:07:32:04
to get his message across

00:07:33:05 - 00:07:36:09
So that’s the big picture, “why”

00:07:36:09 - 00:07:36:22
Yeah, Yeah

00:07:36:22 - 00:07:38:08
Students are there, It’s important

00:07:38:08 - 00:07:40:03
Talk about like

00:07:40:03 - 00:07:42:23
What it took from just like time management

00:07:42:23 - 00:07:44:21
Talk about what it took from like

00:07:44:21 - 00:07:47:24
platform understanding

00:07:47:24 - 00:07:50:07
You, I feel like

00:07:50:07 - 00:07:51:02
correct me if I’m wrong, but

00:07:51:02 - 00:07:52:07
I feel like you had to

00:07:52:07 - 00:07:54:05
get to know how to use

00:07:54:05 - 00:07:55:11
a lot of these tools

00:07:55:11 - 00:07:57:14
talk to someone who may be

00:07:57:14 - 00:07:58:09
in the space

00:07:58:09 - 00:08:00:03
“I want to- I don’t even know what

00:08:00:03 - 00:08:01:07
to do. Or how to do it.”

00:08:01:07 - 00:08:02:16
Or like what’s even

00:08:02:16 - 00:08:03:07
possible

00:08:03:07 - 00:08:04:11
Or what ever I should do.

00:08:04:11 - 00:08:06:07
Like get real practical

00:08:06:07 - 00:08:06:18
You know,

00:08:06:18 - 00:08:08:12
I think

00:08:08:12 - 00:08:10:00
it doesn't take as much time

00:08:10:00 - 00:08:10:15
as you think.

00:08:10:15 - 00:08:11:09
I mean, yes,

00:08:11:09 - 00:08:12:05
creating the video.

00:08:12:05 - 00:08:13:05
I mean, you never,

00:08:13:05 - 00:08:14:14
I think, was like

00:08:14:14 - 00:08:15:16
creating a short

00:08:15:16 - 00:08:16:19
or like a reel.

00:08:16:19 - 00:08:18:05
You never want to make a reel

00:08:18:05 - 00:08:19:10
any longer than a minute

00:08:19:10 - 00:08:20:21
or so like that.

00:08:20:21 - 00:08:21:11
So you really

00:08:21:11 - 00:08:22:05
it doesn't take that long

00:08:22:05 - 00:08:22:23
to create that video.

00:08:22:23 - 00:08:23:12
If you could do it in

00:08:23:12 - 00:08:24:13
1 or 2 takes, like it's

00:08:24:13 - 00:08:25:22
not a big deal with that.

00:08:25:22 - 00:08:26:24
And then

00:08:26:24 - 00:08:28:11
that's a big part of,

00:08:28:11 - 00:08:29:10
what students look at.

00:08:29:10 - 00:08:29:24
They don't watch

00:08:29:24 - 00:08:31:00
like long videos.

00:08:31:00 - 00:08:31:16
They're not going to watch

00:08:31:16 - 00:08:32:20
a 20 minute video.

00:08:32:20 - 00:08:33:13
But if you can keep it

00:08:33:13 - 00:08:34:10
a minute, you know,

00:08:34:10 - 00:08:35:10
that's more realistic

00:08:35:10 - 00:08:36:19
for them to kind of,

00:08:36:19 - 00:08:37:19
you know, dive into it

00:08:37:19 - 00:08:39:15
and interact with it.

00:08:39:15 - 00:08:39:23
and I think

00:08:39:23 - 00:08:40:07
a lot of

00:08:40:07 - 00:08:42:00
it is like interaction,

00:08:42:00 - 00:08:43:08
like if you, you know,

00:08:43:08 - 00:08:44:00
what did you learn from

00:08:44:00 - 00:08:44:12
this video?

00:08:44:12 - 00:08:45:14
You know, make comment in the

00:08:45:14 - 00:08:47:03
in the comments, tell us who

00:08:47:03 - 00:08:49:04
who won this in this game or

00:08:49:04 - 00:08:49:22
and I don't think it's

00:08:49:22 - 00:08:51:01
I don't think it's,

00:08:51:01 - 00:08:54:20
it's as much it's not as time

00:08:54:20 - 00:08:55:19
consuming as you think.

00:08:55:19 - 00:08:56:22
It's I mean,

00:08:56:22 - 00:08:58:00
some people are

00:08:58:00 - 00:08:58:21
slower than others

00:08:58:21 - 00:08:59:08
and some people

00:08:59:08 - 00:09:00:04
are faster than others

00:09:00:04 - 00:09:01:00
at getting stuff done.

00:09:01:00 - 00:09:02:03
But once you kind of

00:09:02:03 - 00:09:02:24
get the bearings

00:09:02:24 - 00:09:04:08
and the grip

00:09:04:08 - 00:09:05:04
on, on different

00:09:05:04 - 00:09:06:05
like ways of doing things,

00:09:06:05 - 00:09:06:14
and you're in

00:09:06:14 - 00:09:08:06
kind of your groove on things,

00:09:08:06 - 00:09:09:12
it becomes pretty natural

00:09:09:12 - 00:09:10:09
and second nature

00:09:10:09 - 00:09:12:00
and pretty fast stuff done.

00:09:12:00 - 00:09:13:07
I do a kind of a good amount

00:09:13:07 - 00:09:14:05
of social media stuff,

00:09:14:05 - 00:09:15:10
with even both worship

00:09:15:10 - 00:09:17:01
and youth a little bit.

00:09:17:01 - 00:09:18:06
Not as much with worship,

00:09:18:06 - 00:09:19:10
but some.

00:09:19:10 - 00:09:20:03
And it's like

00:09:20:03 - 00:09:20:21
it's really

00:09:20:21 - 00:09:22:21
it doesn't take that much time

00:09:22:21 - 00:09:25:07
to, to post stuff, I think.

00:09:25:07 - 00:09:26:17
yeah, that's that's

00:09:26:17 - 00:09:28:03
an encouraging thing

00:09:28:03 - 00:09:28:17
to think about.

00:09:28:17 - 00:09:29:12
It's like

00:09:29:12 - 00:09:30:06
it's not going to take

00:09:30:06 - 00:09:30:22
you forever

00:09:30:22 - 00:09:32:01
to get a couple posts

00:09:32:01 - 00:09:33:14
out, a day

00:09:33:14 - 00:09:35:07
or maybe several week.

00:09:35:07 - 00:09:36:01
I think it's good to have

00:09:36:01 - 00:09:37:11
at least one a day or,

00:09:37:11 - 00:09:38:24
you know, multiple a week.

00:09:38:24 - 00:09:39:14
So you can kind of

00:09:39:14 - 00:09:40:16
get keep interacting

00:09:40:16 - 00:09:41:06
with your students.

00:09:41:06 - 00:09:43:02
So I don't know,

00:09:43:02 - 00:09:43:24
is that what kind of answering

00:09:43:24 - 00:09:45:19
your question? Okay.

00:09:45:19 - 00:09:46:08
Yeah, for sure.

00:09:46:08 - 00:09:48:09
I mean there’s like...

00:09:48:09 - 00:09:50:18
I can’t remember, exactly

00:09:50:18 - 00:09:52:19
I’m trying to look it up right now

00:09:52:19 - 00:09:54:04
But there’s a book, the concept

00:09:54:04 - 00:09:55:04
is called like “1,000 Hours”

00:09:55:04 - 00:09:57:05
Maybe it’s 100 hours

00:09:57:05 - 00:09:59:06
I’ll put the link in the

00:09:59:06 - 00:10:00:11
shownotes if you’re interested

00:10:00:11 - 00:10:01:06
I’ll figure it out

00:10:01:06 - 00:10:03:07
But the concept

00:10:03:07 - 00:10:04:09
is like

00:10:04:09 - 00:10:06:10
No one is gonna be good at anything

00:10:06:10 - 00:10:07:01
until they spend

00:10:07:01 - 00:10:08:01
some time on it.

00:10:08:01 - 00:10:09:22
And so if you feel intimidated

00:10:09:22 - 00:10:10:21
by something

00:10:10:21 - 00:10:11:15
of course you’re gonna

00:10:11:15 - 00:10:12:13
feel intimidated by something

00:10:12:13 - 00:10:13:07
new. It’s new!

00:10:13:07 - 00:10:15:16
That’s what new stuff does

00:10:15:16 - 00:10:16:16
None of us are good

00:10:16:16 - 00:10:18:17
at new stuff right away

00:10:18:17 - 00:10:20:12
And I think it’s really telling

00:10:20:12 - 00:10:23:17
to your point

00:10:23:17 - 00:10:24:15
You were in that boat

00:10:24:15 - 00:10:25:00
And you were like:

00:10:25:00 - 00:10:27:15
“I don’t know”

00:10:27:15 - 00:10:28:21
Just to shed a little bit of light

00:10:28:21 - 00:10:30:02
When I was telling you

00:10:30:02 - 00:10:31:04
you should

00:10:31:04 - 00:10:31:23
dive into some of this stuff

00:10:31:23 - 00:10:32:10
You were like:

00:10:32:10 - 00:10:33:22
“I don’t know man...”

00:10:33:22 - 00:10:35:10
“I don’t really do that type of st-”

00:10:35:10 - 00:10:36:22
“I don’t really do TikTok”

00:10:36:22 - 00:10:38:14
“I don’t really do any videos”

00:10:38:14 - 00:10:40:01
And I was just like:

00:10:40:01 - 00:10:41:18
“Hey just try it. It’s not that hard.”

00:10:41:18 - 00:10:42:11
Yeah.

00:10:42:11 - 00:10:43:05
And so to hear you say now

00:10:43:05 - 00:10:44:15
a year and something later

00:10:44:15 - 00:10:46:04
“It’s not

00:10:46:04 - 00:10:47:05
doesn’t take as much time.

00:10:47:05 - 00:10:48:05
as you might think.”

00:10:48:05 - 00:10:49:09
Yeah.

00:10:49:09 - 00:10:52:14
That’s a good word on that

00:10:52:14 - 00:10:53:12
The more time you

00:10:53:12 - 00:10:54:10
spend on something

00:10:54:10 - 00:10:55:19
the better you’re gonna get with it.

00:10:55:19 - 00:10:56:14
Yeah.

00:10:56:14 - 00:10:57:07
And so like

00:10:57:07 - 00:10:58:14
I had one of our

00:10:58:14 - 00:10:59:11
interns yesterday, say

00:10:59:11 - 00:11:00:04
something about

00:11:00:04 - 00:11:01:15
like video editing

00:11:01:15 - 00:11:01:24
She was like

00:11:01:24 - 00:11:04:11
“I wanna help you edit video”

00:11:04:11 - 00:11:06:23
“I wanna do more video editing.”

00:11:06:23 - 00:11:08:07
cuz she also wants to learn

00:11:08:07 - 00:11:09:15
And I just looked at her

00:11:09:15 - 00:11:10:01
I was like:

00:11:10:01 - 00:11:11:02
“You just gotta do it.”

00:11:11:02 - 00:11:11:15
Yeah.

00:11:11:15 - 00:11:13:00
Like doing it is the key

00:11:13:00 - 00:11:13:22
Sit down with it

00:11:13:22 - 00:11:14:19
And the more you like

00:11:14:19 - 00:11:16:05
sit down with it, spend time on it.

00:11:16:05 - 00:11:18:08
The more you can get it done

00:11:18:08 - 00:11:18:21
Yeah.

00:11:18:21 - 00:11:20:00
I've learned on my phone

00:11:20:00 - 00:11:20:15
cap cut.

00:11:20:15 - 00:11:21:08
The free version.

00:11:21:08 - 00:11:23:12
Even like it does wonders

00:11:23:12 - 00:11:24:11
for a lot of things.

00:11:24:11 - 00:11:25:15
Like there's

00:11:25:15 - 00:11:26:13
there's a pro version

00:11:26:13 - 00:11:27:06
that probably costs,

00:11:27:06 - 00:11:27:23
but, like,

00:11:27:23 - 00:11:29:05
even the free version

00:11:29:05 - 00:11:31:17
has given me, like, a lot of,

00:11:31:17 - 00:11:32:09
you know, help.

00:11:32:09 - 00:11:33:02
And there's not a lot

00:11:33:02 - 00:11:33:12
there's really

00:11:33:12 - 00:11:34:03
not a lot to it.

00:11:34:03 - 00:11:35:03
There's a lot of little things

00:11:35:03 - 00:11:35:21
you have to kind of figure out

00:11:35:21 - 00:11:36:14
what does what,

00:11:36:14 - 00:11:37:13
but once you do,

00:11:37:13 - 00:11:39:04
it's pretty easy to kind of

00:11:39:04 - 00:11:39:24
get the gist of it

00:11:39:24 - 00:11:40:22
pretty quickly.

00:11:40:22 - 00:11:41:24
So.

00:11:41:24 - 00:11:43:02
And ya know

00:11:43:02 - 00:11:43:18
what’s even fun

00:11:43:18 - 00:11:44:10
Yesterday, I had a

00:11:44:10 - 00:11:45:06
student

00:11:45:06 - 00:11:46:13
a 6th grader come in

00:11:46:13 - 00:11:48:07
and I taught him how to edit

00:11:48:07 - 00:11:49:19
videos for social media

00:11:49:19 - 00:11:50:12
Awesome,

00:11:50:12 - 00:11:50:24
And he edited two

00:11:50:24 - 00:11:51:11
cool.

00:11:51:11 - 00:11:51:23
In a 3 hour

00:11:51:23 - 00:11:52:13
period of time

00:11:52:13 - 00:11:53:19
He’d never used

00:11:53:19 - 00:11:54:11
Adobe Premiere Pro

00:11:54:11 - 00:11:55:08
It turned out pretty good?

00:11:55:08 - 00:11:56:03
The videos?

00:11:56:03 - 00:11:58:08
Yeah. I’ll post the link down below

00:11:58:08 - 00:12:00:00
You can see the student’s

00:12:00:00 - 00:12:00:11
edit

00:12:00:11 - 00:12:01:08
Awesome

00:12:01:08 - 00:12:02:06
Man, it was crispy

00:12:02:06 - 00:12:03:15
It was a crispy edit

00:12:03:15 - 00:12:04:01
Cool.

00:12:04:01 - 00:12:05:10
Shout out to him

00:12:05:10 - 00:12:07:03
Alright, so let’s...

00:12:07:03 - 00:12:09:05
Shift gears a little bit, Nate

00:12:09:05 - 00:12:10:15
And, umm

00:12:10:15 - 00:12:12:01
Talk about

00:12:12:01 - 00:12:13:01
what

00:12:13:01 - 00:12:14:12
Advantages

00:12:14:12 - 00:12:15:18
or what wins

00:12:15:18 - 00:12:16:10
you have seen

00:12:16:10 - 00:12:17:19
out of social media

00:12:17:19 - 00:12:19:07
in your group?

00:12:19:07 - 00:12:20:13
Right, what has

00:12:20:13 - 00:12:22:03
having a camera around

00:12:22:03 - 00:12:24:02
What has doing different like

00:12:24:02 - 00:12:25:06
Challenges

00:12:25:06 - 00:12:27:03
Your little like

00:12:27:03 - 00:12:28:01
devotional thoughts

00:12:28:01 - 00:12:30:09
Take it any direction you want

00:12:30:09 - 00:12:31:10
But what has

00:12:31:10 - 00:12:32:08
having these

00:12:32:08 - 00:12:33:15
having just a presence

00:12:33:15 - 00:12:34:24
on social media

00:12:34:24 - 00:12:36:11
what has it done in your mind

00:12:36:11 - 00:12:38:13
to your youth group?

00:12:38:13 - 00:12:39:04
you know, I'm

00:12:39:04 - 00:12:40:09
going to say something

00:12:40:09 - 00:12:41:20
that may be a little bit off

00:12:41:20 - 00:12:42:23
the track of this little bit,

00:12:42:23 - 00:12:44:04
but it's related to this.

00:12:44:04 - 00:12:45:03
I think I've noticed

00:12:45:03 - 00:12:46:02
a lot more people

00:12:46:02 - 00:12:47:09
outside of my ministry

00:12:47:09 - 00:12:48:04
are being reached

00:12:48:04 - 00:12:49:13
than just my students.

00:12:49:13 - 00:12:50:00
There's people

00:12:50:00 - 00:12:51:13
that see my videos

00:12:51:13 - 00:12:52:13
that that are like,

00:12:52:13 - 00:12:53:13
not from our ministry,

00:12:53:13 - 00:12:54:11
that are like, inspired

00:12:54:11 - 00:12:55:16
and like asking questions

00:12:55:16 - 00:12:57:05
and like, where is CSM at?

00:12:57:05 - 00:12:58:01
And all this stuff.

00:12:58:01 - 00:12:58:07
And they

00:12:58:07 - 00:12:58:14
may not

00:12:58:14 - 00:12:59:21
even be from around the area,

00:12:59:21 - 00:13:01:06
but they're like curious

00:13:01:06 - 00:13:02:16
and finding things.

00:13:02:16 - 00:13:03:03
And we're starting

00:13:03:03 - 00:13:04:02
to get more students now

00:13:04:02 - 00:13:05:06
and like seeing my videos

00:13:05:06 - 00:13:05:16
and being in

00:13:05:16 - 00:13:06:07
and following things.

00:13:06:07 - 00:13:06:19
And actually,

00:13:06:19 - 00:13:07:10
we copied off

00:13:07:10 - 00:13:08:01
your guy's church

00:13:08:01 - 00:13:08:24
one time you did this thing

00:13:08:24 - 00:13:09:10
where you went up

00:13:09:10 - 00:13:10:19
to students and go,

00:13:10:19 - 00:13:12:08
hey, you know,

00:13:12:08 - 00:13:13:22
do you follow Cross Creek,

00:13:13:22 - 00:13:14:13
your church?

00:13:14:13 - 00:13:15:00
And I go, hey,

00:13:15:00 - 00:13:15:14
do you follow

00:13:15:14 - 00:13:17:00
CSM on on TikTok

00:13:17:00 - 00:13:17:24
or do you follow CSM

00:13:17:24 - 00:13:19:21
on, you know, Instagram?

00:13:19:21 - 00:13:21:09
And they're always scrambling

00:13:21:09 - 00:13:22:20
and they show their phone

00:13:22:20 - 00:13:23:14
and they either know

00:13:23:14 - 00:13:24:01
who they do

00:13:24:01 - 00:13:25:01
or because of that,

00:13:25:01 - 00:13:25:24
they start following.

00:13:25:24 - 00:13:27:01
You know,

00:13:27:01 - 00:13:28:19
I think it's just

00:13:28:19 - 00:13:31:03
so important to be present

00:13:31:03 - 00:13:32:01
there.

00:13:32:01 - 00:13:35:03
and, give them an avenue

00:13:35:03 - 00:13:36:10
where they can

00:13:36:10 - 00:13:37:19
if they missed a week

00:13:37:19 - 00:13:38:24
and I, I don't always do it,

00:13:38:24 - 00:13:40:10
but I try to do a recap video

00:13:40:10 - 00:13:41:14
from the week before

00:13:41:14 - 00:13:42:00
and talk

00:13:42:00 - 00:13:43:24
more about different messages.

00:13:43:24 - 00:13:47:12
And, I think they need that

00:13:47:12 - 00:13:48:00
to kind of

00:13:48:00 - 00:13:48:21
if they're not there, like,

00:13:48:21 - 00:13:49:08
hey, they can

00:13:49:08 - 00:13:50:17
they can see what's going on.

00:13:50:17 - 00:13:52:04
So that's, that's really good.

00:13:52:04 - 00:13:53:09
Yeah.

00:13:53:09 - 00:13:54:15
Well and it’s even like

00:13:54:15 - 00:13:55:16
Ya know

00:13:55:16 - 00:13:56:17
you even said it

00:13:56:17 - 00:13:57:18
there, like

00:13:57:18 - 00:13:59:24
just by doing like something

00:13:59:24 - 00:14:01:05
some little like

00:14:01:05 - 00:14:02:12
challenge thing

00:14:02:12 - 00:14:03:12
like it created like

00:14:03:12 - 00:14:04:01
a fun

00:14:04:01 - 00:14:04:18
Yeah.

00:14:04:18 - 00:14:05:12
moment.

00:14:05:12 - 00:14:06:02
Yeah.

00:14:06:02 - 00:14:06:17
And then if

00:14:06:17 - 00:14:07:22
you do go around

00:14:07:22 - 00:14:08:13
and you’re kinda like

00:14:08:13 - 00:14:10:17
doing man on the street-style videos

00:14:10:17 - 00:14:11:07
and you’re

00:14:11:07 - 00:14:12:18
interviewing people and tryina

00:14:12:18 - 00:14:14:08
catch em not following you,

00:14:14:08 - 00:14:15:07
or prove to

00:14:15:07 - 00:14:17:02
people that they are following you.

00:14:17:02 - 00:14:18:24
Then later, they’re gonna look

00:14:18:24 - 00:14:20:02
for that online.

00:14:20:02 - 00:14:22:03
Right? And then that’s gonna create

00:14:22:03 - 00:14:23:09
and organic moment

00:14:23:09 - 00:14:25:10
an organic shareable moment

00:14:25:10 - 00:14:26:09
that they might

00:14:26:09 - 00:14:27:18
show their friends

00:14:27:18 - 00:14:28:19
“Hey, check this video out!”

00:14:28:19 - 00:14:30:04
or something like that, right?

00:14:30:04 - 00:14:31:09
like something that they could even

00:14:31:09 - 00:14:33:02
then be proud of

00:14:33:02 - 00:14:34:05
Ya know, and so there’s

00:14:34:05 - 00:14:36:15
I think, opportunity

00:14:36:15 - 00:14:37:16
Not

00:14:37:16 - 00:14:39:21
just with people who don’t go to your church

00:14:39:21 - 00:14:40:18
But also,

00:14:40:18 - 00:14:42:12
with students that are

00:14:42:12 - 00:14:43:03
Yeah.

00:14:43:03 - 00:14:43:17
in your youth ministry.

00:14:43:17 - 00:14:45:12
that can, ya know

00:14:45:12 - 00:14:46:14
help them feel

00:14:46:14 - 00:14:48:07
like some sort of sense of ownership

00:14:48:07 - 00:14:49:22
and some sort of like, win

00:14:49:22 - 00:14:52:06
in and through your social media

00:14:52:06 - 00:14:53:15
it’s in the

00:14:53:15 - 00:14:54:21
it’s a really low

00:14:54:21 - 00:14:55:19
hanging fruit there, ya know?

00:14:55:19 - 00:14:56:05
Yeah.

00:14:56:05 - 00:14:56:11
And I

00:14:56:11 - 00:14:57:20
feel like a lot of people.

00:14:57:20 - 00:14:58:14
A lot of students,

00:14:58:14 - 00:14:59:18
specifically students

00:14:59:18 - 00:15:02:00
want to see other students.

00:15:02:00 - 00:15:02:09
Sorry.

00:15:02:09 - 00:15:03:13
On videos

00:15:03:13 - 00:15:04:13
and, like, in things

00:15:04:13 - 00:15:05:12
instead of just me.

00:15:05:12 - 00:15:06:10
Just Jessica.

00:15:06:10 - 00:15:07:06
That's the leader.

00:15:07:06 - 00:15:08:07
They want to see students.

00:15:08:07 - 00:15:09:02
And when they see students,

00:15:09:02 - 00:15:10:02
they're more attentive

00:15:10:02 - 00:15:10:17
to watch

00:15:10:17 - 00:15:11:07
and kind of

00:15:11:07 - 00:15:12:10
participate with it

00:15:12:10 - 00:15:13:16
when when they're there

00:15:13:16 - 00:15:14:02
instead of

00:15:14:02 - 00:15:14:21
just adults

00:15:14:21 - 00:15:16:01
kind of sharing recaps

00:15:16:01 - 00:15:16:12
or whatever

00:15:16:12 - 00:15:18:02
that may look like, you know?

00:15:18:02 - 00:15:18:17
So I've learned that

00:15:18:17 - 00:15:19:16
kind of the hard way

00:15:19:16 - 00:15:21:09
a little bit, you know, so.

00:15:21:09 - 00:15:21:24
Yeah, for sure.

00:15:21:24 - 00:15:24:02
And we’re all just trying stuff, right?

00:15:24:02 - 00:15:26:04
Like what I did, when I moved here

00:15:26:04 - 00:15:29:20
I guess just about two years ago, now

00:15:29:20 - 00:15:31:23
when I moved here like

00:15:31:23 - 00:15:33:15
my strategy that I brought in is

00:15:33:15 - 00:15:35:18
not the same strategy that I have today

00:15:35:18 - 00:15:38:04
So, as you get going

00:15:38:04 - 00:15:40:02
and I think that’s a good encouragement too

00:15:40:02 - 00:15:41:07
back to the question a minute ago

00:15:41:07 - 00:15:42:14
like just get started

00:15:42:14 - 00:15:43:03
Yeah.

00:15:43:03 - 00:15:44:02
and once you get started

00:15:44:02 - 00:15:45:08
you’ll start to like uncover things

00:15:45:08 - 00:15:46:08
that you didn’t know

00:15:46:08 - 00:15:46:23
Right? Like

00:15:46:23 - 00:15:47:23
a great example

00:15:47:23 - 00:15:50:14
in our context is

00:15:50:14 - 00:15:52:00
we had a resident, Caleb

00:15:52:00 - 00:15:52:18
two videos ago

00:15:52:18 - 00:15:53:05
I’ll link it right here

00:15:53:05 - 00:15:54:02
Caleb

00:15:54:02 - 00:15:55:10
But he

00:15:55:10 - 00:15:56:18
had this idea

00:15:56:18 - 00:15:59:02
about this thing called the Social Challenge

00:15:59:02 - 00:16:00:10
and we would do a film

00:16:00:10 - 00:16:02:08
a filming of it every single Wednesday night

00:16:02:08 - 00:16:04:01
and he wanted that to be like

00:16:04:01 - 00:16:05:21
a long form version of a YouTube video

00:16:05:21 - 00:16:06:21
and so

00:16:06:21 - 00:16:08:17
we did that for a semester

00:16:08:17 - 00:16:10:15
and I mean, that, that

00:16:10:15 - 00:16:12:01
project would eat his lunch

00:16:12:01 - 00:16:13:11
cuz he would do it on a Wednesday night

00:16:13:11 - 00:16:15:00
and then he would work all day

00:16:15:00 - 00:16:16:14
on a Thursday on it

00:16:16:14 - 00:16:17:22
and he didn’t work on Fridays

00:16:17:22 - 00:16:19:15
so like his whole Thursday

00:16:19:15 - 00:16:22:08
was eaten up by getting this social challenge edited

00:16:22:08 - 00:16:23:05
posted

00:16:23:05 - 00:16:25:03
up and live on YouTube

00:16:25:03 - 00:16:27:03
and. But we, so we

00:16:27:03 - 00:16:29:03
killed the long-form version of it

00:16:29:03 - 00:16:30:10
because it was like the

00:16:30:10 - 00:16:32:19
time factor. Like the immediacy of it

00:16:32:19 - 00:16:35:07
But we shifted it to more short style

00:16:35:07 - 00:16:36:07
more challenge style

00:16:36:07 - 00:16:38:03
and what that’s done

00:16:38:03 - 00:16:39:12
is that has like

00:16:39:12 - 00:16:41:11
you said, that has put so many more

00:16:41:11 - 00:16:42:18
students on our

00:16:42:18 - 00:16:43:12
platform

00:16:43:12 - 00:16:45:08
so we’ve taken the same block of time

00:16:45:08 - 00:16:46:19
that we would have taken to shoot

00:16:46:19 - 00:16:47:24
one big long video

00:16:47:24 - 00:16:49:21
and we’ll just shoot like 5

00:16:49:21 - 00:16:50:06
Okay.

00:16:50:06 - 00:16:50:24
Five shorts.

00:16:50:24 - 00:16:52:15
And then we can just bank them

00:16:52:15 - 00:16:54:00
And so we got em

00:16:54:00 - 00:16:54:20
Like I got in my

00:16:54:20 - 00:16:56:19
folder right now, I got like

00:16:56:19 - 00:16:57:19
5 or 6

00:16:57:19 - 00:16:59:06
of like a certain style of game

00:16:59:06 - 00:17:00:06
we call them drafts

00:17:00:06 - 00:17:01:04
and then I got 5 or 6

00:17:01:04 - 00:17:02:10
of another certain style of game

00:17:02:10 - 00:17:03:15
we call it 7 Questions

00:17:03:15 - 00:17:04:10
Yeah.

00:17:04:10 - 00:17:05:09
And so like I have

00:17:05:09 - 00:17:07:17
Some pretty like set

00:17:07:17 - 00:17:09:06
what I post every day

00:17:09:06 - 00:17:11:00
and when I post certain things

00:17:11:00 - 00:17:11:23
but like

00:17:11:23 - 00:17:13:06
when I don’t have something

00:17:13:06 - 00:17:14:19
or when I need something to kinda

00:17:14:19 - 00:17:15:08
fill the gaps

00:17:15:08 - 00:17:16:03
like I got those

00:17:16:03 - 00:17:16:08
Yeah.

00:17:16:08 - 00:17:16:11
Yeah.

00:17:16:11 - 00:17:17:01
They’re just sitting

00:17:17:01 - 00:17:17:22
right there. And so

00:17:17:22 - 00:17:20:06
we stumbled into that

00:17:20:06 - 00:17:21:18
Right? Like what we started with

00:17:21:18 - 00:17:23:03
the idea of the social challenge

00:17:23:03 - 00:17:23:24
what we started with

00:17:23:24 - 00:17:25:12
is not what it is now

00:17:25:12 - 00:17:26:01
Yeah.

00:17:26:01 - 00:17:27:09
And what’s cool, is like

00:17:27:09 - 00:17:29:08
it, in the room

00:17:29:08 - 00:17:30:13
like in our programming

00:17:30:13 - 00:17:32:02
it’s still called the same thing

00:17:32:02 - 00:17:33:02
from when it started

00:17:33:02 - 00:17:34:15
to what it is today

00:17:34:15 - 00:17:36:14
we still call it the “Social Challenge”

00:17:36:14 - 00:17:37:20
so students know what it is

00:17:37:20 - 00:17:39:16
and students know there’s an opportunity

00:17:39:16 - 00:17:40:16
for them to compete

00:17:40:16 - 00:17:41:23
and get on camera

00:17:41:23 - 00:17:43:05
and they love that stuff

00:17:43:05 - 00:17:43:20
That's awesome.

00:17:43:20 - 00:17:45:12
And it’s opt-in-able

00:17:45:12 - 00:17:46:11
though, ya know?

00:17:46:11 - 00:17:47:19
and that’s the nice part

00:17:47:19 - 00:17:49:00
is like we say, “Hey”

00:17:49:00 - 00:17:50:18
“During free time, if anyone wants

00:17:50:18 - 00:17:52:01
to come do the Social Challenge

00:17:52:01 - 00:17:53:09
we’ll be back here in this room.”

00:17:53:09 - 00:17:56:10
And so it’s not forced

00:17:56:10 - 00:17:56:19
Yeah.

00:17:56:19 - 00:17:57:06
We’re not making anyone

00:17:57:06 - 00:17:58:12
who is shy or whatever

00:17:58:12 - 00:17:59:06
have to get on it

00:17:59:06 - 00:17:59:24
But then you know

00:17:59:24 - 00:18:01:19
there’s definitely kids who DO want to be on it

00:18:01:19 - 00:18:02:12
Yeah.

00:18:02:12 - 00:18:03:19
And they’re like banging down the door

00:18:03:19 - 00:18:04:07
to get in there

00:18:04:07 - 00:18:05:00
Do you have, like,

00:18:05:00 - 00:18:06:07
the same, like,

00:18:06:07 - 00:18:07:15
smaller, kind of smaller

00:18:07:15 - 00:18:08:03
group of students

00:18:08:03 - 00:18:08:12
that always

00:18:08:12 - 00:18:09:05
want to be on videos?

00:18:09:05 - 00:18:09:23
Or do you have a pretty good

00:18:09:23 - 00:18:10:17
variety of students?

00:18:10:17 - 00:18:11:13
I want to be on videos

00:18:11:13 - 00:18:12:12
because I feel like it's

00:18:12:12 - 00:18:13:07
kind of slim for me.

00:18:13:07 - 00:18:14:02
of kids that actually

00:18:14:02 - 00:18:16:12
want to be on video.

00:18:16:12 - 00:18:17:19
Yeah, I mean it’s

00:18:17:19 - 00:18:19:05
Yeah, I think it’s

00:18:19:05 - 00:18:20:12
the same kinda group

00:18:20:12 - 00:18:21:02
Yeah.

00:18:21:02 - 00:18:22:13
the same like middle school

00:18:22:13 - 00:18:23:02
boys

00:18:23:02 - 00:18:23:23
Yeah.

00:18:23:23 - 00:18:24:18
like the kid who edited

00:18:24:18 - 00:18:26:02
is the kid who’s always on ‘em, too.

00:18:26:03 - 00:18:26:18
Yeah yeah

00:18:26:18 - 00:18:27:08
yeah yeah.

00:18:27:08 - 00:18:28:07
Like he’s a

00:18:28:07 - 00:18:31:07
he’s very camera hungry

00:18:31:07 - 00:18:32:14
Yeah yeah.

00:18:32:14 - 00:18:33:12
And that’s ok

00:18:33:12 - 00:18:35:01
everyone’s gonna go through waves

00:18:35:01 - 00:18:35:22
this kid doesn’t

00:18:35:22 - 00:18:38:20
he’s a 6th grade-7th grade boy

00:18:38:20 - 00:18:41:03
he’s not insecure about anything

00:18:41:03 - 00:18:41:21
That's awesome

00:18:41:21 - 00:18:42:24
But like one day he will be

00:18:42:24 - 00:18:46:01
He probably won’t be that kid

00:18:46:01 - 00:18:48:10
for his entire youth ministry career

00:18:48:10 - 00:18:49:04
Right?

00:18:49:04 - 00:18:51:07
And so like, you just

00:18:51:07 - 00:18:53:13
that’s the nice part is you can offer that

00:18:53:13 - 00:18:55:00
and if you got kids

00:18:55:00 - 00:18:56:20
The other fun thing we’ve started to do

00:18:56:20 - 00:18:58:21
Beyond just

00:18:58:21 - 00:19:00:06
being on camera

00:19:00:06 - 00:19:01:17
is like helping run the camera

00:19:01:17 - 00:19:04:06
And so like maybe they don’t wanna be on the camera

00:19:04:06 - 00:19:06:04
but maybe they can be like behind the scenes

00:19:06:04 - 00:19:06:23
or edit

00:19:06:23 - 00:19:07:14
Yeah.

00:19:07:14 - 00:19:08:23
And that- students love

00:19:08:23 - 00:19:10:14
getting a chance to do that

00:19:10:14 - 00:19:12:10
And the more, I guess the older I’m getting

00:19:12:10 - 00:19:13:23
the more I’m trying to figure out, like “How can I

00:19:13:23 - 00:19:16:08
not just do student ministry

00:19:16:08 - 00:19:16:24
for students,

00:19:16:24 - 00:19:17:13
but how can I

00:19:17:13 - 00:19:19:03
let students do student ministry for students?”

00:19:19:03 - 00:19:19:23
That's good.

00:19:19:23 - 00:19:23:14
So that’s one of the things we’re trying to pursue

00:19:23:14 - 00:19:25:10
But Nate, tell me what

00:19:25:10 - 00:19:27:12
in your context has

00:19:27:12 - 00:19:30:13
been the most fun, or most effective thing?

00:19:30:13 - 00:19:31:08
that you’ve done

00:19:31:08 - 00:19:32:19
just with regard to digital

00:19:32:19 - 00:19:33:11
it doesn’t have to be

00:19:33:11 - 00:19:35:18
social media- anything, it can be anything

00:19:35:18 - 00:19:38:09
any sort of thing in the digital space

00:19:38:09 - 00:19:40:04
Well, I'll be honest.

00:19:40:04 - 00:19:41:16
I've really recently

00:19:41:16 - 00:19:43:10
kind of started a. And this.

00:19:43:10 - 00:19:43:22
I don't even know

00:19:43:22 - 00:19:44:18
if you consider this

00:19:44:18 - 00:19:45:11
what you're looking at,

00:19:45:11 - 00:19:47:17
but I started a Snapchat,

00:19:47:17 - 00:19:50:03
group with our students,

00:19:50:03 - 00:19:51:12
and I go, hey, invite.

00:19:51:12 - 00:19:53:00
And that's a it's

00:19:53:00 - 00:19:53:24
me social media

00:19:53:24 - 00:19:54:20
invite

00:19:54:20 - 00:19:56:00
anyone that is

00:19:56:00 - 00:19:57:19
that is not that

00:19:57:19 - 00:19:59:01
I don't have access to

00:19:59:01 - 00:20:00:16
into this group chat.

00:20:00:16 - 00:20:01:19
And people are just adding

00:20:01:19 - 00:20:02:15
people as we go.

00:20:02:15 - 00:20:03:12
And as soon as I add

00:20:03:12 - 00:20:03:24
someone else

00:20:03:24 - 00:20:04:16
and they have friends

00:20:04:16 - 00:20:06:06
that are from CSM, I'm them.

00:20:06:06 - 00:20:06:22
And it's like

00:20:06:22 - 00:20:08:00
the group is grown,

00:20:08:00 - 00:20:08:17
but the more people

00:20:08:17 - 00:20:09:02
that are in there,

00:20:09:02 - 00:20:10:04
the more it gets blown up.

00:20:10:04 - 00:20:10:22
It's been fun to

00:20:10:22 - 00:20:11:13
just kind of see it

00:20:11:13 - 00:20:12:18
expand slowly

00:20:12:18 - 00:20:13:08
throughout

00:20:13:08 - 00:20:14:15
the last couple weeks.

00:20:14:15 - 00:20:14:21
That's

00:20:14:21 - 00:20:15:04
something that

00:20:15:04 - 00:20:16:01
I'm excited about

00:20:16:01 - 00:20:17:06
because it's like it's

00:20:17:06 - 00:20:18:08
a different way of connecting.

00:20:18:08 - 00:20:19:04
We have GroupMe

00:20:19:04 - 00:20:19:19
and we connect through

00:20:19:19 - 00:20:20:24
GroupMe mainly,

00:20:20:24 - 00:20:22:00
but I think Snapchat

00:20:22:00 - 00:20:22:23
should have a funner,

00:20:22:23 - 00:20:25:07
like fun, fun way to like

00:20:25:07 - 00:20:26:12
send funny pictures

00:20:26:12 - 00:20:27:15
and whatever.

00:20:27:15 - 00:20:28:16
Like you can best group

00:20:28:16 - 00:20:29:10
like this

00:20:29:10 - 00:20:30:23
kid was blown it up

00:20:30:23 - 00:20:32:11
with with like

00:20:32:11 - 00:20:33:24
filters of people's faces

00:20:33:24 - 00:20:35:09
being all distorted and stuff.

00:20:35:09 - 00:20:36:23
And just as he's being goofy

00:20:36:23 - 00:20:37:19
and I don't know

00:20:37:19 - 00:20:38:13
if that answers your question

00:20:38:13 - 00:20:39:08
the way you wanted me to,

00:20:39:08 - 00:20:40:14
but it's just, you know.

00:20:40:14 - 00:20:41:03
Yeah, no, it’s great!

00:20:41:03 - 00:20:42:02
I mean it’s

00:20:42:02 - 00:20:43:01
that’s the thing, like

00:20:43:01 - 00:20:44:09
every church is different, right?

00:20:44:09 - 00:20:45:17
So I’m not going into this with any sorta

00:20:45:17 - 00:20:46:19
like agenda

00:20:46:19 - 00:20:47:09
I’m just tryina get

00:20:47:09 - 00:20:50:04
to know what real youth pastors

00:20:50:04 - 00:20:51:14
and real churches are doing

00:20:51:14 - 00:20:53:12
like to connect with students

00:20:53:12 - 00:20:55:00
and that’s a great example, because

00:20:55:00 - 00:20:57:10
youth ministry 15 years ago

00:20:57:10 - 00:20:58:06
like you don’t have that

00:20:58:06 - 00:20:58:16
opportunity

00:20:58:16 - 00:20:59:10
Yeah. Yeah, yeah, yeah.

00:20:59:10 - 00:21:01:02
Whether

00:21:01:02 - 00:21:02:09
Cuz like our church

00:21:02:09 - 00:21:03:18
doesn’t let us use Snapchat

00:21:03:18 - 00:21:04:10
Oh, really?

00:21:04:10 - 00:21:06:01
Whether it’s Snapchat

00:21:06:01 - 00:21:07:10
or whether it’s GroupMe

00:21:07:10 - 00:21:08:16
or whether it’s a Group Message

00:21:08:16 - 00:21:11:09
or whether it’s an Instagram DM Group

00:21:12:15 - 00:21:13:18
The concept

00:21:13:18 - 00:21:14:22
is a group message

00:21:14:22 - 00:21:15:14
Yeah.

00:21:15:14 - 00:21:17:15
You and I, if we were youth pastors

00:21:17:15 - 00:21:18:14
fifteen years ago

00:21:18:14 - 00:21:20:12
we don’t have that opportunity

00:21:20:12 - 00:21:21:01
Yeah.

00:21:21:01 - 00:21:22:11
That doesn’t exist

00:21:22:11 - 00:21:24:19
And so, that’s why I say

00:21:24:19 - 00:21:26:19
it’s so important for youth pastors to just

00:21:26:19 - 00:21:27:22
figure something out, because

00:21:27:22 - 00:21:29:19
look at that opportunity

00:21:29:19 - 00:21:31:06
like you have a chance to

00:21:31:06 - 00:21:32:23
message your students

00:21:32:23 - 00:21:34:22
on like a Tuesday morning

00:21:34:22 - 00:21:35:12
Yeah.

00:21:35:12 - 00:21:36:06
like otherwise you would have

00:21:36:06 - 00:21:37:03
had to wait for them to

00:21:37:03 - 00:21:37:17
Yeah.

00:21:37:17 - 00:21:38:17
come to you

00:21:38:17 - 00:21:40:01
to be a captive audience

00:21:40:01 - 00:21:40:12
Yeah.

00:21:40:12 - 00:21:42:03
But now we have the ability to

00:21:42:03 - 00:21:43:14
And there’s like

00:21:43:14 - 00:21:45:09
there’s checks and balances within that

00:21:45:09 - 00:21:47:01
and there’s times where that can get abused

00:21:47:01 - 00:21:48:11
but at the end of the day, like

00:21:48:11 - 00:21:50:00
The opportunity that we have is fantastic

00:21:50:00 - 00:21:50:09
Yeah.

00:21:50:09 - 00:21:51:20
So, it’s

00:21:51:20 - 00:21:53:19
Important I think to lean into that

00:21:53:19 - 00:21:54:21
We should ask our dad

00:21:54:21 - 00:21:55:13
how he did that

00:21:55:13 - 00:21:56:18
when he was a youth pastor.

00:21:56:18 - 00:21:58:05
You know, just to see for him.

00:21:58:05 - 00:21:59:02
Fifteen years ago?

00:21:59:02 - 00:21:59:08
What?

00:21:59:08 - 00:22:00:05
Because he was doing it. What?

00:22:00:05 - 00:22:01:05
It was like not many.

00:22:01:05 - 00:22:02:05
There wasn't cell phones,

00:22:02:05 - 00:22:02:12
you know.

00:22:02:12 - 00:22:03:08
So how do you.

00:22:03:08 - 00:22:04:16
Well yeah, you just didn’t

00:22:04:16 - 00:22:05:16
do a group chat

00:22:05:16 - 00:22:06:03
Yeah.

00:22:06:03 - 00:22:08:00
It was all about the in-person

00:22:08:00 - 00:22:08:12
It was.

00:22:08:12 - 00:22:09:01
Yeah.

00:22:09:01 - 00:22:11:08
And that’s the struggle

00:22:11:08 - 00:22:13:14
Right? Like the struggle now

00:22:13:14 - 00:22:14:22
sometimes when

00:22:14:22 - 00:22:16:07
you introduce an idea of digital

00:22:16:07 - 00:22:18:13
there may be an older

00:22:18:13 - 00:22:21:03
generation or demographic

00:22:21:03 - 00:22:24:00
that remembers it done a different way

00:22:24:00 - 00:22:26:19
And no shade on that or them

00:22:26:19 - 00:22:28:06
but the fact is we just

00:22:28:06 - 00:22:29:14
live in a different day

00:22:29:14 - 00:22:30:21
And so

00:22:30:21 - 00:22:33:02
and whatever

00:22:33:02 - 00:22:36:12
And so however they were doing things before

00:22:36:12 - 00:22:39:03
teenagers have zero concept of that today

00:22:39:03 - 00:22:39:08
Yeah.

00:22:39:08 - 00:22:39:21
Yeah, yeah.

00:22:39:21 - 00:22:41:09
They are digital natives

00:22:41:09 - 00:22:42:15
and digital dependents

00:22:42:15 - 00:22:44:07
And so to

00:22:44:07 - 00:22:45:12
not have something

00:22:45:12 - 00:22:48:04
Right? And that’s the thing when I hear arguments

00:22:48:04 - 00:22:49:11
from youth pastors who say:

00:22:49:11 - 00:22:50:20
“Well, I don’t use social”

00:22:50:20 - 00:22:52:08
“Well do you have a group chat?”

00:22:52:08 - 00:22:53:08
“Well yeah we have a group chat!”

00:22:53:08 - 00:22:54:22
“Well, you’re doing something!”

00:22:54:22 - 00:22:56:10
You’re not doing nothing

00:22:56:10 - 00:22:57:24
And so there’s

00:22:57:24 - 00:23:00:08
That’s the thing I love, I love that

00:23:00:08 - 00:23:02:17
the sky is legitimately the limit

00:23:02:17 - 00:23:05:06
Wherever your creativity will lead you

00:23:05:06 - 00:23:06:06
in today’s day-in-age

00:23:06:06 - 00:23:07:19
you can do

00:23:07:19 - 00:23:08:17
you can do anything

00:23:08:17 - 00:23:10:12
Right? And it can be

00:23:10:12 - 00:23:12:19
as robust of a strategy as you want

00:23:12:19 - 00:23:13:24
or it can be as like

00:23:13:24 - 00:23:16:14
paired down and focused on your kids

00:23:16:14 - 00:23:18:21
Both are great, I think

00:23:18:21 - 00:23:19:17
Yeah.

00:23:19:17 - 00:23:21:14
So last thing, Nate

00:23:21:14 - 00:23:23:03
How do you

00:23:23:03 - 00:23:24:15
know something’s working?

00:23:24:15 - 00:23:27:08
Like when you post something

00:23:27:08 - 00:23:29:07
Or- how do you know when like

00:23:29:07 - 00:23:31:11
that was good. That was a win?

00:23:31:11 - 00:23:33:13
What are some of the things that

00:23:33:13 - 00:23:34:24
you look for, whether it be

00:23:34:24 - 00:23:37:03
like metrics, like number type things

00:23:37:03 - 00:23:38:05
Or even just like

00:23:38:05 - 00:23:39:17
the word on the street

00:23:39:17 - 00:23:41:06
or the scuttlebutt that you might hear like

00:23:41:06 - 00:23:43:08
in the hallways of church

00:23:43:08 - 00:23:44:12
I think I see

00:23:44:12 - 00:23:45:18
people share things.

00:23:45:18 - 00:23:47:03
Even if it's not a lot of shares.

00:23:47:03 - 00:23:48:10
Like, there's, like, adult,

00:23:48:10 - 00:23:50:08
like adults that are in our

00:23:50:08 - 00:23:50:22
our ministry

00:23:50:22 - 00:23:52:01
that kind of see this stuff,

00:23:52:01 - 00:23:53:07
and they'll share it.

00:23:53:07 - 00:23:53:24
Or student

00:23:53:24 - 00:23:55:14
and multiple students like it.

00:23:55:14 - 00:23:56:14
We have a good amount of like

00:23:56:14 - 00:23:56:21
we have a good

00:23:56:21 - 00:23:57:21
amount of views.

00:23:57:21 - 00:23:58:10
If there's a good

00:23:58:10 - 00:23:59:00
amount of views,

00:23:59:00 - 00:23:59:14
it means that it's

00:23:59:14 - 00:24:00:13
kind of catching on.

00:24:00:13 - 00:24:00:24
Honestly,

00:24:00:24 - 00:24:02:09
I do a lot more reels,

00:24:02:09 - 00:24:03:15
even for like picture

00:24:03:15 - 00:24:05:04
on new picture reels.

00:24:05:04 - 00:24:06:14
And they they're,

00:24:06:14 - 00:24:07:03
they're ones

00:24:07:03 - 00:24:07:17
that kind of

00:24:07:17 - 00:24:08:11
just to kind of show

00:24:08:11 - 00:24:08:17
like what

00:24:08:17 - 00:24:09:02
we've done

00:24:09:02 - 00:24:10:08
in the night of CSM.

00:24:10:08 - 00:24:11:00
I like to do like

00:24:11:00 - 00:24:12:03
recap videos of

00:24:12:03 - 00:24:13:07
like what we did

00:24:13:07 - 00:24:14:06
that last night

00:24:14:06 - 00:24:16:01
at CSM or today or whatever,

00:24:16:01 - 00:24:17:10
just kind of show people

00:24:17:10 - 00:24:19:02
kind of quickly and pictures

00:24:19:02 - 00:24:20:10
of what we've been up to you.

00:24:20:10 - 00:24:21:19
And I think I don't

00:24:21:19 - 00:24:22:21
I think our adults

00:24:22:21 - 00:24:23:21
like parents and,

00:24:23:21 - 00:24:25:01
and the adults in the church

00:24:25:01 - 00:24:26:03
want to see what's going on

00:24:26:03 - 00:24:27:05
with the students.

00:24:27:05 - 00:24:27:23
And when the adults

00:24:27:23 - 00:24:28:17
are encouraged

00:24:28:17 - 00:24:30:00
and and feel

00:24:30:00 - 00:24:31:20
uplifted by students,

00:24:31:20 - 00:24:33:20
inspire inspiring others

00:24:33:20 - 00:24:35:19
to come and and lead

00:24:35:19 - 00:24:36:17
and leading their friends

00:24:36:17 - 00:24:37:20
to Christ and

00:24:37:20 - 00:24:39:17
and getting on stage on Sunday

00:24:39:17 - 00:24:40:01
morning

00:24:40:01 - 00:24:41:12
and leading worship and

00:24:41:12 - 00:24:42:20
and when they get on

00:24:42:20 - 00:24:44:03
stage on Sunday morning

00:24:44:03 - 00:24:45:15
and and share

00:24:45:15 - 00:24:46:14
the announcements

00:24:46:14 - 00:24:47:21
in front of the whole church.

00:24:47:21 - 00:24:48:18
that's just

00:24:48:18 - 00:24:49:00
I think

00:24:49:00 - 00:24:49:19
they're inspired by that

00:24:49:19 - 00:24:50:06
and all that.

00:24:50:06 - 00:24:50:19
You know, I,

00:24:50:19 - 00:24:52:20
I, I capture that stuff and,

00:24:52:20 - 00:24:53:12
and then I go on

00:24:53:12 - 00:24:53:24
and share it

00:24:53:24 - 00:24:54:14
with their friends.

00:24:54:14 - 00:24:55:20
Hey, this is something that

00:24:55:20 - 00:24:56:21
that happened in our church.

00:24:56:21 - 00:24:57:22
Our students are doing things.

00:24:57:22 - 00:24:59:03
So it's all related

00:24:59:03 - 00:24:59:21
in the social media

00:24:59:21 - 00:25:00:16
because you captured

00:25:00:16 - 00:25:02:03
the images and then

00:25:02:03 - 00:25:03:13
and then you,

00:25:03:13 - 00:25:04:01
share it on

00:25:04:01 - 00:25:04:23
like your platforms

00:25:04:23 - 00:25:05:18
to kind of show

00:25:05:18 - 00:25:06:20
the world and people

00:25:06:20 - 00:25:07:20
that God's up

00:25:07:20 - 00:25:08:06
to something

00:25:08:06 - 00:25:08:24
at Calvary Student

00:25:08:24 - 00:25:10:20
Ministries and, and just,

00:25:10:20 - 00:25:12:11
yeah, that's mainly it,

00:25:12:11 - 00:25:13:01
I think, is

00:25:13:01 - 00:25:14:22
just seeing people inspire

00:25:14:22 - 00:25:17:08
by what's going on. You know.

00:25:17:08 - 00:25:18:21
Well and think about it

00:25:18:21 - 00:25:20:24
if you didn’t have some sort of creative outlet

00:25:20:24 - 00:25:21:22
to share stuff like that

00:25:21:22 - 00:25:23:07
like how would people know?

00:25:23:07 - 00:25:24:03
cuz if they’re not

00:25:24:03 - 00:25:25:02
They would have no idea.

00:25:25:02 - 00:25:26:19
If they’re not in the room

00:25:26:19 - 00:25:28:13
they don’t know

00:25:28:13 - 00:25:29:08
Exactly.

00:25:29:08 - 00:25:30:02
There’s another

00:25:30:02 - 00:25:31:23
You just stepped in another benefit

00:25:31:23 - 00:25:32:24
Right, like?

00:25:32:24 - 00:25:35:22
People, adults, parents

00:25:35:22 - 00:25:38:18
Pastors, elders

00:25:38:18 - 00:25:40:22
who are not coming to youth group

00:25:40:22 - 00:25:42:08
on Wednesday nights or Sunday nights

00:25:42:08 - 00:25:44:09
Especially not frequently

00:25:44:09 - 00:25:45:14
You can help them

00:25:45:14 - 00:25:48:17
Ya know, that’s a win for you

00:25:48:17 - 00:25:49:23
Maybe as a youth pastor too

00:25:49:23 - 00:25:52:01
Just putting some of that stuff out there

00:25:52:01 - 00:25:53:02
Yeah.

00:25:53:02 - 00:25:54:13
Like Nate said

00:25:54:13 - 00:25:57:17
“It’s not as hard as you think it might be.”

00:25:57:17 - 00:25:59:01
Yeah.

00:25:59:01 - 00:25:59:18
So last word

00:25:59:18 - 00:26:01:13
last final bit of encouragement

00:26:01:13 - 00:26:03:14
What would you say to someone who

00:26:03:14 - 00:26:04:20
is on the fence

00:26:04:20 - 00:26:05:20
Who’s

00:26:05:20 - 00:26:08:00
maybe like you a year and a half ago, is like

00:26:08:00 - 00:26:09:14
“I’m not sure about all this stuff.”

00:26:09:14 - 00:26:11:05
What’s one thing

00:26:11:05 - 00:26:12:19
That you would say like, “Hey, do this”

00:26:12:19 - 00:26:15:18
Just. Just do this one thing

00:26:15:18 - 00:26:18:14
This week?

00:26:18:14 - 00:26:19:23
Yeah, that's a tough question.

00:26:19:23 - 00:26:22:23
I would say like.

00:26:23:02 - 00:26:23:19
Like kind of

00:26:23:19 - 00:26:24:16
like what you said.

00:26:24:16 - 00:26:25:18
Give it a shot

00:26:25:18 - 00:26:26:23
and see if it see

00:26:26:23 - 00:26:27:14
what happens.

00:26:27:14 - 00:26:28:02
I mean,

00:26:28:02 - 00:26:29:00
you're not going to get.

00:26:29:00 - 00:26:30:05
And don't be discouraged

00:26:30:05 - 00:26:30:20
if you don't get

00:26:30:20 - 00:26:31:23
a hundred followers

00:26:31:23 - 00:26:32:22
in the first,

00:26:32:22 - 00:26:34:07
you know,

00:26:34:07 - 00:26:35:09
couple days

00:26:35:09 - 00:26:36:15
or weeks or months even, like,

00:26:36:15 - 00:26:37:07
it takes some time

00:26:37:07 - 00:26:39:07
sometimes and sometimes slowly

00:26:39:07 - 00:26:40:16
growing thing.

00:26:40:16 - 00:26:42:01
But,

00:26:42:01 - 00:26:43:03
I say give it a shot

00:26:43:03 - 00:26:43:19
and just

00:26:43:19 - 00:26:45:08
try it out for a little bit.

00:26:45:08 - 00:26:46:20
And like I said, please

00:26:46:20 - 00:26:48:13
do not be afraid of the time.

00:26:48:13 - 00:26:50:03
Just like engaging it with it.

00:26:50:03 - 00:26:51:17
It's not as bad as you think.

00:26:51:17 - 00:26:52:22
And honestly, like,

00:26:52:22 - 00:26:54:02
I feel like youth

00:26:54:02 - 00:26:56:12
pastors are really called

00:26:56:12 - 00:26:58:00
to this generation

00:26:58:00 - 00:26:58:20
of reaching people

00:26:58:20 - 00:26:59:11
through social media.

00:26:59:11 - 00:27:00:09
That's just where we're at

00:27:00:09 - 00:27:01:06
and in society

00:27:01:06 - 00:27:02:16
where we need to be

00:27:02:16 - 00:27:04:16
on social media in some way.

00:27:04:16 - 00:27:05:10
And I don't even think

00:27:05:10 - 00:27:06:05
that Facebook's really

00:27:06:05 - 00:27:07:11
that platform for students.

00:27:07:11 - 00:27:08:09
It's more for adults

00:27:08:09 - 00:27:09:03
at this at,

00:27:09:03 - 00:27:10:04
you know, Facebook's

00:27:10:04 - 00:27:12:03
more of an adult thing.

00:27:12:03 - 00:27:14:00
And so just find that avenue

00:27:14:00 - 00:27:14:22
that you can,

00:27:14:22 - 00:27:15:24
get started

00:27:15:24 - 00:27:16:17
with and connect them

00:27:16:17 - 00:27:17:16
together, connect your

00:27:17:16 - 00:27:18:08
link, your,

00:27:18:08 - 00:27:18:22
you know, your

00:27:18:22 - 00:27:19:16
platforms together

00:27:19:16 - 00:27:20:11
so it's easier for you

00:27:20:11 - 00:27:21:17
to post multiple things.

00:27:21:17 - 00:27:23:03
You got this.

00:27:23:03 - 00:27:24:04
The church needs you.

00:27:24:04 - 00:27:24:19
You know.

00:27:24:19 - 00:27:25:08
Yeah

00:27:25:08 - 00:27:26:05
Love it

00:27:26:05 - 00:27:27:08
Love it, well hey

00:27:27:08 - 00:27:29:04
thanks for being on this morning

00:27:29:04 - 00:27:30:08
Thanks for getting up early

00:27:30:08 - 00:27:30:12
Yeah.

00:27:30:12 - 00:27:31:03
I mean, I.

00:27:31:03 - 00:27:34:06
And uh- and yeah

00:27:34:06 - 00:27:34:21
Love you, brother.

00:27:34:21 - 00:27:36:07
Hey, we'll stay in touch.

00:27:36:07 - 00:27:37:19
You too!

00:27:37:19 - 00:27:40:12
Hey! Stay Hybrid!

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🕰️TIMECODES
00:00-02:26 Church & Social Media are Changing
02:26-04:10 The Ultimate Done for You Resource
04:10-10:18The Best Youth Ministry Strategy for Churches
10:18-21:01 Viral Reel, TikTok and Shorts Strategy for Youth Pastors

21:01-25:55 3 Video Editing Solutions: The 3rd One will Blow your Mind!

✍️TRANSCRIPT
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Nick Clason (00:00):
Social media and the church is changing. Maybe it's even changed all the way with Gen Z and Gen Alpha using their phones greater than any other screen-based device combined. Churches are adapting and they should, that's not a bad thing. They're looking for ways to reach the next generation. And I see all kinds of programs out there offering for you as a youth pastor or church leader done for you. Social media resources, heck, I even have one. But what I think is the difference and what I think is really important is that mine is custom. Mine puts you in front of your students, puts you on camera and lets, it allows you to be the face and the voice and not just a bunch of static standard and irrelevant graphics. Because I think a lot of times we allow our social media to just be an additional announcement portal.

Nick Clason (01:01):
It's an extension of our website or it's almost like an email newsletter. Hey, don't forget about this, don't forget about that. But it is changing. All of that is changing because we are in this digital moment. Because here's the thing, you can now reach teenagers and the students that God is already entrusted and placed in your church or in your ministry with the message of hope of the gospel of Jesus and to help them understand and come to a full robust relationship with him. And so the way you might be asking which social media is changing, social media has switched from event-based or post based or who you're following, algorithm to discovery-based algorithm ushered in by TikTok during the pandemic with short form, vertical based video. The algorithm has switched into one that is focused on discoverability. And so in this three part video, I'm going to walk through not only the strategy that you should have for your church social media, but in addition to that, the viral short form video framework for reels, YouTube shorts tos, and finally editing, which is often the hardest part. So make sure that you stick around to the end of the video because I have an editing solution that can take this and take your entire strategy and make it happen in one click too. Good to be true. Let's find out.

Nick Clason (02:27):
Well, hey everyone, my name is Nick Clason. I am the host of the Hybrid Ministry Show located as a youth pastor in Dallas Fort Worth the D F W area, but I have been in youth ministry across five different locations, primarily in the Midwest now here in the south for over 12 years, going on 13 years here soon. And I'm on a mission to help churches embrace digital, not as a replacement for the in-person moment, but to realize that digital and hybrid ministry is a relevant and real option to help reach students and also help disciple the students that God has entrusted into your care. In fact, as I mentioned earlier, I have a resource 40 free done for you resources, and I want to have you check that out because it is a turnkey P D F ebook that you can just take and turn and start to implement.

Nick Clason (03:16):
It has ideas and resources and video options that you can recycle week in and week out, whether you have a full team of students, staff, or whether you are a volunteer youth worker and you want to pull in some other volunteers or some students to help you accomplish this mission. And guess what the good news is, almost all of it can be done completely on your phone. Click the link down in the show notes to grab your copy of it. And hey, I also want to let you know that as we're about to dive into this video, likes are free and subscribed are even less of a barrier to entry. And both of those things would be incredibly helpful, not only to me, I really do appreciate it, but also to help us get this message out there to others who need to hear it and who are also in the trenches just like you and just like me trying to fight through and figure out this digital media stuff together.

Nick Clason (04:10):
All right, so social media strategy. My social media strategy is to film your messages ahead of time. Now what do I mean by that? So if you're anything like me, you get a curriculum or you plan out your messages and every single Wednesday night or maybe Sunday night or maybe even Sunday morning as well, you are teaching some sort of content. Now in my context, we meet two times a week. We meet Wednesday nights and then we meet Sunday morning for group-based discussion. And so on Wednesday night we introduce the topic and that's where we have our more traditional kind of message type of thing. And then on Sunday morning, we dive a little bit deeper into that concept and that content, and that's where the students discuss it in a small group connect group type of format. So the Wednesday night message is the main and primary message for the week.

Nick Clason (05:01):
And so what we do is we deliver that message live and in the room. Now, COVID I d had all of us doing some sort of digital or hybrid version. Most churches in America were able to upgrade their livestream capabilities. They have a better board, they have good cameras in the back of the room now to be able to capture their pastor's sermons. And if that upgrade happened in your context than what I want to recommend is that you capture your messages right then and there if it is good enough. Now, if you're like me and I'm at a pretty big church, but even still our student space does not have the tools that it takes to capture a video live, not for even livestream purposes, but even just capture the teaching concept. So what we've decided to do as a team is to sit down very similar to what I'm doing right now on this video and look direct to camera and deliver the message.

Nick Clason (05:59):
We use a teleprompter. We've built out a full studio one day. I'm going to share that all with you, how we do all of that, but essentially script out our message, deliver it direct to camera, and then we edit it and post it to YouTube. Now, you might be thinking, I don't have any editing abilities. No problem. We have a complete crash course playlist, Adobe Premier Pro and Adobe Photoshop to help get you up to speed on that if that's something that you're interested in or just simply capture it and do some minimal and basic editing and something like iMovie or Cap Cut or Windows movie maker that you already have installed on your device or pass it off to a student who likes doing this because they're good at it as well. But so that's my recommended strategy. In addition, there's all kinds of other social media type stuff, but the bedrock, the framework, the thing that you can derive all of your other social media content off of is your weekly message.

Nick Clason (06:58):
Now, if in your context you deliver two teachings or you have multiple different teaching type of settings, just pick the one that's your most basic sort of student ministry sermon so to speak, and maybe consider finding a way to tie your different environments together so that you're not in one curriculum on Wednesday and one curriculum on Sunday. Odds are even if you are in that sort of setting, one is a little bit more deep and one is a little bit more for your wider audience, I would say pick your wider audience. One, you can post that on YouTube and you can even start to explore and get a little bit better at keyword, ss, e o, search, all those types of things. And that's going to help you get that message of hope out to the people that are on YouTube watching and looking for messages.

Nick Clason (07:44):
So with that strategy in mind, and again, I detail and outline all of this in my ebook, if you want to know what I do for our social strategy, which does include direct to camera messages, you can grab that link in the show notes, like I said, but I also want to let you know this is that the other advantage of pre delivering it is that by the time I actually get to the moment where I'm going to deliver the message live in the room, everything's done, graphics for it are done. I've already prepped and practiced for it. And so to get up there and deliver it is a breeze at that point. Prior to that, putting all the work in, writing it, fully, transcribing it so that I can put it on teleprompter and read it while it's going in front of me, that's a lot of extra work, but by the time I'm ready to deliver it, I am done.

Nick Clason (08:32):
So it helps you even get a little bit ahead in your student ministry rhythm, and it also helps give you something really, really beneficial and useful for social media based content. Now, here's the other thing you might be thinking like isn't a YouTube video, isn't it supposed to be a little bit shorter? Yeah, YouTube videos work best between 10 and 15 minutes or right in that range. There's all kinds of different and analytics that people have gone into to parse that out. But just take my word for it, 10 to 15 minutes. And in the room we teach longer. We're like 20, 25 minutes or so. We include some more elements where they kind of turn and talk and maybe when I do a turn and talk type of moment live in the room when I'm doing on YouTube, I'll say something like, Hey, calm it down in the section below.

Nick Clason (09:16):
So I'm tweaking it and optimizing it to be for social, to be for YouTube. So I'm using things like in this video series as opposed to in this teaching series. So I'm tweaking and adjusting my language and even my approach just ever so slightly to be optimized for an online audience. However, I'm still delivering the same biblical content, the same outline, and the same message and motive sort of from scripture. So that's going to help you if you are willing to adopt, if you're willing to put the work in. And I recommend that you do and listen. Maybe you're like, Hey, I don't know. I don't have the time. I really don't think I can get to it. What if you tried it for just one series? See what one series did, and it's going to take some time. I know you're going to have to look ahead on your calendar and budget for it, but if you do, I think you'll be pleasantly surprised at the benefits that it's not only going to give you, but that it's also going to add to your hybrid experience.

Nick Clason (10:12):
But let's move on and let's talk about what we do after we pre film our messages. So after we pre film our messages, now we're going to clip those messages up into small short form reels, TikTok, shorts, content. Now, you might be thinking, I'm not on any of those platforms. Odds are you are on Instagram and if you're on Instagram, yes, Instagram has the feed, but they also have stories across the top and then over to the right of the search bar at the bottom or the action at the search bar button. The ad content button is the reels section. And reels are huge on Instagram right now. In fact, the c e O of Instagram. So we're no longer just a photo sharing app. Short form, vertical based video is king on social media. So whether even if you don't have an active TikTok account or a TikTok account at all, you can post directly to reels and maybe you don't have a YouTube account set up yet.

Nick Clason (11:09):
If you're going to pre film your messages, I recommend that you post those to YouTube. And YouTube also now has a functionality with short form, vertical based video called shorts. And so you can post shorts and reels and you can duplicate that strategy and have enough content for both of those things posting identical content on both of those platforms. And if you do have a TikTok, great boom, just add that in as well and post a TikTok post to Instagram, post to shorts, and hey, even if you want to cater to the old people post on Facebook as well, and you can do all four of those by using the exact same piece of content. Again, I outline that in my 40 done for you resources. But that being said, the bedrock of that foundation is going to be your teaching strategies. So I post three teaching videos per week.

Nick Clason (11:56):
You can make it five, you can make it eight. I'm going to tell you how you're going to be able to do that here in just a minute. But you can do a few reels from your teaching content depending on how many you do, depending on your flow, your outline or whatever. And then just fill in the gaps with some other things. So you can do Wednesday night, Sunday morning recaps by just getting two to five second videos, stitching them together using the auto cut feature directly in TikTok using Cap Cut. You can do an Instagram, you can do a YouTube, whatever the editor of your choice is, if you haven't started exploring them, open 'em up, give 'em a shot, add some music to it, and boom, you're done. And then once you post it in one of those, simply search for a TikTok downloader without watermark on your browser.

Nick Clason (12:43):
Paste the link in there, download it, go post it to Instagram reels. Go post it to YouTube shorts. If you did it in Instagram, search for a reels downloader without watermark. If you did it in shorts, search for a shorts downloader without watermark and then post it in the other two or three places that you're going to be using it. So the 40 done for you resources, I outline all of that. Again, link in the description, go grab that. But I'm going to tell you how you can get those shorts in one click, literally one click if you sit down and if you pre-fill your messages, then there are resources out there now, especially AI powered that can help deliver for you, done for you and take away some of the editing headache that we're going to have. And so what you need to know is that while we're doing these reels, I want to help show for you right here right now, the viral framework. Okay? So there's kind of like five different things that are important when it comes to a viral reel. So you got to think on social media. What you're always trying to do is you're always trying to get people's attention, so you got to be mastering the stop the scroll. That's the goal is you got to get people to stop swiping through because they're swiping through at a quick rate. They're deciding in one second or less if your video is worth it. So if you take a big breath,

Nick Clason (14:07):
Hey everyone,

Nick Clason (14:08):
Boom, they're scrolling past that. You got to dive right into the video and just editing can take care of that. You can take your big breath in the room, you can take your big breath as you deliver on camera, Hey everyone, but clip right there to the hey everyone. Or better yet not. Hey everyone. Tonight we're going to talk about does God really love me? Why don't you just go to, does God really love me? You see how that's a much better stop the scroll, a much better hook. The other thing is if you are clipping little snippets and segments out of a full 10, 15, 20 minute long form video, you're going to be dropping people into the middle of a video that already has context around it. So create a moment for context on the screen, fly in a text that says that gives them context for what you're talking about, discovering God's ridiculous love for people, unleashing the power of the Holy Spirit in your life, helping make an impact in your life, becoming liked and loved by those around you.

Nick Clason (15:07):
You know what I'm saying? Having that in there so that that's going to peak interest and curiosity. And then as you're actual talking to the camera, that context is there just literally on screen. You can go right over your head. You can go right down here. I mean, if you're watching this on shorts right now, you're probably seeing texts kind of all over the place that's going to help the viewer know what's going on. You're going to help them understand the context of the message and where you were, and then now where you're going to be taking them. The other thing, the must do thing on social media right now, especially short form, vertical based video, if you ignore all the other things I'm telling you, do this thing, caption your video. Captions are amazing. Everything now on TikTok, Instagram reels and YouTube shorts, all the text both in the captions, like the actual captions of the post, as well as the text captions on the screen, all of that is being indexed in search for search engine optimization so that the people that can search things, they may stumble across your video if you have the captions on screen.

Nick Clason (16:16):
There's also a wide percentage of people who are in positions sometimes where they are watching reels without sound. If you don't have captions, you miss out on that entire audience of people who are trying to watch it. Imagine if a teenager opens up their phone to watch you at school, but you don't have captions on it. Boom, they're going to keep moving if you do, you least give them that option. Now, do I recommend that teenagers watch reels and shorts on their phone at school? No, not at all. But I do recommend that you include captions on your videos. The other couple of things is number four, a relevant hook, something that's going to keep them. Again, remember they're making that decision in a second two seconds on short form, vertical based video. So try and script out craft out a good hook. Again, if you're clipping this from a message, you may have to find ways to add hook type things in your message as you're going that don't seem awkward and clunky, but that you're weaving in naturally.

Nick Clason (17:12):
But then you can go and find those spots and boom, clip, clip, clip, clip, clip, and then create this framework for viral short form, vertical based video. And finally, if you have the ability, if you can edit sound effects, those things change the game. If people aren't paying attention, plop all kinds of different things where things are flying on the screen, the sound effects help drive people's attention back to the screen. Back to the screen. I want to give you an example. The other day I was watching a video that I had just edited. It's one of my favorite frameworks that we do. I detail and outline it in my 40 done for you. It's called Drafts, okay? And so what we'll do is we'll just draft anything. So I might be like, Hey, let's draft Avengers. And so me and another person will just go back and forth, and so my first pick obviously would be Thor, who would your first pick be?

Nick Clason (18:03):
Let me know in the comments down below. And then that person, you probably pick like Spider-Man or something. It's like, okay, great. I'm going to go back. I'm going to pick Captain America now. Who's your second pick? Now, let me know in the comments below. You probably like, I don't know, black Widow. Great, that's fine. She doesn't have any superpowers, but she's amazing. My third pick is going to be the Hulk, who's your third pick going to be probably Drax from Guardian to the Galaxy. That makes sense. He's hilarious, but I wouldn't pick him. Now I'm going to add Iron Man, because you left him off for so long and you're like, okay, great. I'll take Wanda Max off. She's super powerful. That's great. I'll take her husband vision, who's dead in Wanda Visions, and he's also super powerful. And you're like, okay, I will take the og.

Nick Clason (18:44):
I can't even think of one right now. Maybe you'll take a rocket from Guardian to the Galaxy and you got your team. I got my team now whose team's better? Let us know in the comments down below, you do that live with the person. You have commentary sort of in between. You film it for two, three minutes. You clip it down to shave it for time. You go shorter, shorter, shorter, as much as you can. Anyway, I did a draft. I was rewatching it on my phone. My kids were around me, they were watching tv. And then I saw a Mr. Beast video that had a interesting thumbnail and it was a short, and I clicked on it and he said, this is Puffer Fish, the most poisonous fish in the world, and I'm going to eat it. And as soon as he said that, my son across the room goes, wait, what gets up comes over to my phone.

Nick Clason (19:36):
And I just wanted to highlight, I think our hooks for our student ministry social media are good, but I played that video where it's like an AI generative voice that says Drafting Avengers. And then we start going back and forth. He didn't care. Mr. Beast gives his hook. Boom, he's instantly hooked. Mr. Beast has years and years of experience and has absolutely crushed of the game in doing this. And so I'm not trying to say that I'm some sort of Mr. Beast knockoff or anything. I'm actually trying to point out that Mr. Beast is amazing at this, and we can learn some things from him as far as crafting good hooks and stopping the scroll. But he does such an amazing job, and so watch what he does. Look at the amount of B-roll that he does, the amount of text he does, how quick he's moving things, how he's moving people's attention along so that they don't get bored by his video and how he's grabbing their attention, how he's literally grabbing their attention from across the room to get them to come up and over and watch his video. Now, you and I we're not in there to make money. You and I were in there to share the message of hope of Jesus, which is meaningful, impactful, and powerful and worth it. And so I think you and I can hone in on this skill, but I'm going to give you a one surefire way in the next section that you can just do this in one click. It's going to change the game. Let's check it out.

Nick Clason (21:02):
So one of the ways in which we do this, we craft this viral framework, is we need an editor. You don't have to edit, but if you edit, your videos will be better. It's just the way it is. So I'm going to give you three tools, three kind of options to explore. The first one is Cap Cut. Cap Cut is a free editor owned by TikTok. They have a mobile device or a mobile app for your device, and then they also have a web-based browser that you can use on just like a computer. So you would import your video into Cut, and you would use that to start editing it. You can edit it in its long form version if you want to do that. And you can also edit it for vertical based video. So nine by 16. Okay. Additionally, it's going to have a little bit of a learning curve, but has a ton of free resources on there, text editors, sound effects, transitions, things that are super next level cap cut has done an amazing job and they made it really, really easy and really, really accessible.

Nick Clason (22:10):
The second option is one that is going to require a little bit of a higher learning curve. I mentioned it earlier, but my complete crash course on Adobe Premier Pro and Adobe Photoshop. It's a three-part playlist that will help walk you through how to edit a long form video, how to edit a short form, vertical based video, and then how to create graphics using Adobe Photoshop, and then how to kind of put all of that together. It's worth it. It's expensive. I think for churches. It's something like $34 per month for two users using the Adobe Creative Cloud, but that's going to get you access to Adobe Premier, Adobe Photoshop After Effects, InDesign, Adobe Audition, like all the things that you could possibly need in the Creative Cloud is available for you under the Creative Cloud umbrella for that cost. It's hefty, it's a big jump, but this next one is free, completely free at least for trial version.

Nick Clason (23:11):
And I have the link down below in the show notes. It is called Opus Pro. And here's what you do. You film your long form video, and then you upload it into Opus Pro, and then it takes a minute to upload, and then it takes a minute for it to analyze it, but you can upload it and then click submit and then walk away, and then you'll get an email when it tells you that it's ready to go, so you don't have to sit there and kind of babysit it anymore. And then it'll give you 10 to 14 viral videos with captions on screen and graphics, as well as the option for an intro context, sort of like hook type thing. And it will do it all for free up until you use that all of your credits. And then I just bought Opus Pro at my church for $119 for a year worth of content, which is pennies on the dollar.

Nick Clason (24:08):
And so if you don't want to use it, it has a watermark. The watermark looks like this. So you can make that decision if you want that or not. But if you pre-fill your messages, and if you take my 40 done for you ideas and fill in things like drafts and some of the other ideas I have for you and you use Opus Pro, then you can filter in the rest of your content on your social media calendar. If you want to do 5, 10, 14 different posts on your social media throughout the week, one or two, maybe even three if you want to be super aggressive. But I recommend one or two posts per day video based on all the platforms, and Opus will help fill that. In fact, if you get 14 from Opus, you can do all teaching clips two a day every single day, all the way throughout your week.

Nick Clason (24:58):
I detail and outline how to do all that in my ebook, but Opus is an amazing free resource. Like I said, link down below in the show notes to help you fill that strategy out. And best thing of all is it does almost all the things that we talked about for creating a viral clip on social media. And here's why this matters because students matter and people matter to Jesus, and they're spending an exorbitant amount of time on social media, and there's a lot of bad things out there, but there's also the opportunity to redeem it for good, which is why I believe that every youth ministry needs a strong social media and digital presence. And that video is going to be linked right here on the screen. Make sure that you check that out. We're making digital discipleship easy and accessible. Don't forget, and as always, to stay hybrid.