Hybrid Ministry - Episodes Tagged with “Short Form Vertical Video Based Content”

Episode 095: 💻 Posting Your Teaching Message to YouTube

Nick Clason — Thu, 02 May 2024 04:00:00 -0500

💥 [LIMITED TIME OFFER] Video Editing for Youth Pastors💥

https://www.hybridministry.xyz/articles/editing

🔥 [FREE] Hybrid Ministry Strategy Guide🔥

https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

======================================
DESCRIPTION
Whether you think it or not, if you're a youth pastor, you're in the content creation business!

In this episode we'll walk you through how to create
•Epic Titles
•SEO Infused Tags
•Meaningful Descriptions
•Links that get clicks
•Helpful Chapters
•Eye-Popping Thumbnails
•YouTube Cards & End Screens

This step-by-step guide is your way to get started growing on YouTube, today!

FULL PLAYLIST
https://www.youtube.com/playlist?list=PLngXlSr64YaLHMhNNfqmmmAsKRJ1VCBJl
======================================
📓SHOWNOTES
//SHOWNOTES & TRANSCRIPTS
http://www.hybridministry.xyz/095

//YOUTUBE VIDEO

TITLES
"The Full Hybrid Ministry Strategy"
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

//SONY ZVE-10
https://walmrt.us/3IyaDWv

TAGS
//VIDIQ
https://vidiq.com/hybrid

DESCRIPTIONS & LINKS
//ONLINE MESSAGE EXAMPLE
https://www.youtube.com/watch?v=uVc2Ij_Wo9w

//DIGITAL NOTES (YOUVERSION EVENTS)
https://my.bible.com/events

CHAPTERS

THUMBNAILS
//ADOBE TUTORIALS
https://www.youtube.com/playlist?list=PLngXlSr64YaKVpQBDSQV6Q9hFeXCptHSu

//CANVA
https://www.youtube.com/watch?v=g0FQWvKjP_E&list=PLngXlSr64YaIdZ-RLm5uVVlHj46FKrMYw&index=2

CARDS
💥 [LIMITED TIME OFFER] Video Editing for Youth Pastors💥
https://www.hybridministry.xyz/articles/editing

💥 [LIMITED TIME OFFER] Social Coaching for Youth Pastors💥
https://www.hybridministry.xyz/articles/coaching

//TELEPROMPTER
https://walmrt.us/4a6ZJU1

END SCREENS
//MOTION ARRAY
http://www.motionarray.com

👉 STAY CONNECTED WITH NICK
YouTube: https://www.youtube.com/@clasonnick
Instagram: https://www.instagram.com/hybridministry/
TikTok: https://www.tiktok.com/@clasonnick
Facebook: https://www.facebook.com/HybridMinistry
Website: https://www.hybridministry.xyz

======================================

🆓 FREEBIES 🆓
📅 "The Full Hybrid Ministry Strategy"
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

🖥️ "My 9 Favorite DYM Resources"
https://www.hybridministry.xyz/articles/dym

📨 Full Proof Recruiting Email
EMAIL: https://hybrid-ministry-40060036.hubspotpagebuilder.com/recruiting-email

🍩 "FREE World's Greatest Donut Event Guide"
GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/worlds-greatest-donut

😨 "Have I already Ruined my TikTok Account?"
https://www.hybridministry.xyz/articles/ebook

📹 "Adobe Premiere Pro Presets for Animating Layers"
https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis

======================================
🛠️TOOLS
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products

//BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

AUTO POD
https://autopod.lemonsqueezy.com?aff=MX7Vv

TRY REV.COM FOR TRANSCRIBING
https://rev.pxf.io/R5nDOa

--------------
🕰️TIMECODES
00:00 Youth Pastors are Content Creators
01:48 Creating Captivating Titles on YouTube
04:57 Adding Relevant Tags
07:07 Creating Descriptions that Matter
11:00 Create Chapter and Timecodes
11:55 Eye-Popping Thumbnails
13:14 What are YouTube Cards?
15:44 End Screens on YouTube

--------------
✍️TRANSCRIPT

00:00:00:00 - 00:00:38:18
Nick Clason
Mr. Beast, Dave Ramsey, Sean Cannell and you? What do all four of these people have in common? Well, all four of them, including you, by the way, are a content creator. And if you're a youth pastor, you are in the content creation business and maybe not yet creating online content, but you have the skill set necessary because we right now are in a playlist linked right here at the top of the screen where we are talking about YouTube for youth ministry.

00:00:38:18 - 00:01:07:10
Nick Clason
And if you've done the things that we've talked about in this playlist so far, while you start pre-recording your messages and you start scoping them out ahead of time, and you start with the idea of posting them to YouTube, which, by the way, right now I'm offering a very limited time free editing offer. So if you pre film your messages and you want to send them to me, once you get to the whole kind of editing part, which tends to be what trips people up on YouTube, I would be happy to do that.

00:01:07:10 - 00:01:28:24
Nick Clason
Click the link down below in the show notes and reach out and let me know and inquire if those spaces are still available. But you know, content is one thing, right? Like creating the content, shooting the content, even posting the content, right? But when you post it, there are actually some pretty incredibly important things that you need to make sure that you are doing.

00:01:29:00 - 00:02:00:16
Nick Clason
And we are going to talk through all of those things today in this video where we are talking about your titling, your tags, your description, the links that you include in your description, how to make chapters, thumbnails, cards and end screens. I know it seems overwhelming, but let's hang out and let's dive into that today. So if you head on over to YouTube, once you've created an account and you click create and you click upload video, you will get a screen just like this and you will click select file.

00:02:00:16 - 00:02:20:11
Nick Clason
And then you will begin uploading it. And once it begins to upload on YouTube it will look like this. So this is from episode 93 on video editing. And so I've already input all the details. But if you are watching, on YouTube right now, you'll see this. If you're on a podcast catcher, head to the link in the show notes and scrub ahead to this section.

00:02:20:11 - 00:02:41:23
Nick Clason
But you will see right up here at the top your title. Now, this is what most people do in churches. This is certainly what we did in church, especially when we started in the middle of the pandemic. We had a show, it was called unscripted and we would, have them classify by seasons, which I thought was pretty cool and pretty innovative.

00:02:41:23 - 00:03:16:01
Nick Clason
So we would say like unscripted season two episode four, which was great for us as far as indexing and titling and categorizing. However, think about this. If we had a lesson on unscripted that week and unscripted was every single thing in the, show. So that included like the game and the worship and all the thing. But like, if we had a message on suffering, let's say, like it would just say season two, episode four, there was no titling there that, you know, indicated, what the actual topic was of the message.

00:03:16:01 - 00:03:38:00
Nick Clason
So your title, just like your thumbnail, both are really important as far as communicating to your audience what your video is going to be talking about. And so if you're in church, a lot of times we do this in churches where in the middle of like a series and we're like, David series, sermon three. Right. Which like, that's great.

00:03:38:00 - 00:04:00:27
Nick Clason
And you can actually on YouTube really easily include your series into a thing called a playlist. And so they can all be included. David, you know, can be included into a playlist, but talk about what you're talking about, you know. So if you're talking about David and Bathsheba, maybe your title is like coming back from Giant Mistakes or leaning in to God's grace.

00:04:00:27 - 00:04:25:14
Nick Clason
Right. And I'm going to talk to you in just a minute about ways that you can figure out the best words and the ways to title these things. But very simply, if you make this small shift from just creating it for your church people, where you're explaining, like David, you know, message three and instead shifting it to like what the actual topic is like, that is going to be one major and massive shift.

00:04:25:14 - 00:04:50:10
Nick Clason
And in my completely free e-book, which is linked right here on screen with a little bit of a rebrand, new new title, we are now switching the name if you've already downloaded it. Still the same content. I just changed the title to The Complete Hybrid Strategy Guide. and we actually talked to you, in this e-book in detail for you how to start pre filming your messages and how to get going on YouTube.

00:04:50:10 - 00:05:08:10
Nick Clason
So maybe you've been watching this playlist, but if you download this e-book it will be kind of your step by step guide to starting to create content on YouTube. Once you get past your titling, there's another really important part. And it's all the way down here at the bottom. it's passed you a little description box. It's pass it thumbnail thing.

00:05:08:12 - 00:05:28:26
Nick Clason
It's pass your playlist selector and it's in this area here called tags. Okay. Now you'll see right here on mine I have these little like, ranking things and that's from a service called vid IQ which link down below is a vid IQ link if you're interested in grabbing that for a free trial or for a period of time.

00:05:28:28 - 00:05:48:25
Nick Clason
But this will help rank what some of your tags are. So if you are talking about David and Bathsheba, you might write in David and you might write in Overcoming Sin, and you might write in God's restorative grace. And just these tags, these are ways in which people, that search for things on YouTube. Because, remember, YouTube is owned by Google.

00:05:48:25 - 00:06:12:24
Nick Clason
And so people are going to YouTube and they are searching things like they went on Google, for example, how do I come back from a massive mistake that I've made and maybe your video on David will actually help communicate that. Or maybe someone's looking for some research on David and they're saying, hey, I want to know, like, when were David and Bathsheba like, you know, what year did David and Bathsheba take place or something like that?

00:06:12:24 - 00:06:32:05
Nick Clason
I don't know, but just begin to think like the people that are searching on YouTube. And so you may answer certain things like, you know, how to overcome sin, but you may also answer David and Bathsheba, you know, whatever year it was or something like that. And so you can put some of those things in. And this little plug in here is from vid IQ.

00:06:32:05 - 00:06:54:24
Nick Clason
And so I have that plugged in right here at the top, watch some of my stats and gives me kind of some, some analytic type stuff. And so it also can give me you know, some, some suggestions for tags and stuff like that. And so if you are interested in that, something like that, you can get that for a pretty nominal, pretty minimal fee and also a trial to go ahead and get the ball rolling on that.

00:06:54:24 - 00:07:14:24
Nick Clason
You should definitely check that out. But tags are pretty important. And you'll see that it has, 500 potential characters. So whatever you do, try your hardest to, get your tags filled all the way out to as close to 500 tags as possible. after that, I want to talk here for just a minute about the, description section.

00:07:14:24 - 00:07:33:13
Nick Clason
So the description section, this is where I include a lot of, like, relevant links. And so if you're watching on YouTube and you're watching my video right here, this is my, you know, hey, I'm offering free editing right now, so click that link. And since that's one of my main kind of call to actions out of this message, out of this video, like, I want you to click that.

00:07:33:13 - 00:07:50:29
Nick Clason
I'm putting it right up at the top. I also have my strategy guide right here. and you can also grab that as well. then right here, this is like just a description. So just think like think like a little mini, you know, paragraph two paragraphs, three paragraphs, kind of blog post. So same kind of idea as the tags.

00:07:50:29 - 00:08:19:13
Nick Clason
But this one is you're typing it out. You're typing it out, for the audience that may find it because YouTube and the algorithm, they're always crawling every single piece of text and every single piece of content from the video. So all the captions that you have, all the words that you say, all the things you write, all the tags you have, all the title that you have, all those things go into account as people are searching and looking for different videos on YouTube.

00:08:19:13 - 00:08:37:26
Nick Clason
And so, just fill this thing out and I'll show you an example. if you are watching on YouTube, you can see me navigating over to it live time right now. But our student ministry YouTube account, and you'll see that we have every single one. We have, a next step. So this just takes us to we use, Church Community builder.

00:08:37:26 - 00:08:58:27
Nick Clason
So this is our digital Next step card that's included in every single description. And we have a thing called digital notes, which students can use to follow along, both live in the room and also here on YouTube. And so, this is free a free service from the YouVersion Bible app. It's just a way to continually make things more hybrid in your space.

00:08:58:29 - 00:09:18:28
Nick Clason
and so look, you look we're talking about David this week as well on this episode. and so this is just an example of a couple of links that you can include. And I like to try to include every single, next step, every single link into here, into the digital notes. And so, you know, right here it says Ready to surrender Control.

00:09:18:28 - 00:09:40:27
Nick Clason
Let us know by taking a next step. This is the exact same link as the one I just showed you, right. It takes it out to that next steps form as well. And so we're all this is like our final last step. And so in my sort of like ultimate strategy guide I'm posting fun shorts that people will find as I'm posting spiritual shorts so that people will be inspired, that then push to our long form content.

00:09:40:29 - 00:09:55:26
Nick Clason
So then they go watch a long form version of our video, and then that drives them to a next step, and then they take the next step here. And that's how we capture and gather their information. That's how it is in a pie in the sky type of world. It doesn't always work that way. You know that as a youth pastor as well.

00:09:55:28 - 00:10:14:06
Nick Clason
But this is how I can reconcile and say like, this is why we post fun content. This is why we post short inspirational shorts, because we're driving to this long form version of our video, which is then driving toward a next step which allows us to capture information from students, gather their their info and follow up with them, and ultimately disciple them.

00:10:14:06 - 00:10:36:04
Nick Clason
Right. And so that's that description. Place is also where you can include, the links like, you know, digital notes. If you want to do that, feel free to borrow that, steal that. You use that in your own space, or in next steps form or whatever the case may be, if you are not, you know, like if you're, not a youth pastor and you're also just looking to post videos on YouTube, that would be where you might post things like affiliate links and whatever.

00:10:36:04 - 00:10:55:02
Nick Clason
And so you'll see that for me as well. Like right here, these are my show notes. And so these are different things like you know this it takes you to the show notes on my podcast page. This is you know we talked about Cap Cut, DaVinci resolve, Adobe Premiere Pro, Final Cut Pro, some other links about growing as an editor, tutorials, limited time offer.

00:10:55:04 - 00:11:17:11
Nick Clason
Here's all my socials. Here's some other freebies. Here's some affiliate links, like so. All that stuff is kind of chock full in there. But then this is another really important thing. This is really, key thing to do. I think when you're posting videos to YouTube is create chapter and time codes, and all you got to do is just add them right here in the description.

00:11:17:11 - 00:11:39:21
Nick Clason
If you're watching live on YouTube, you can see that. And I just go back through the video and I watch it manually, and I type out when I started talking about each of these things. And if you are watching on YouTube, you'll see down below. I'm also now starting to highlight that on screen with some text right? So that whenever anyone's watching, they can scrub ahead and see what I'm actually talking about in each section of the video.

00:11:39:21 - 00:12:00:15
Nick Clason
Because I don't know about you, but there are some times where I don't want all the fluff at the beginning, I just want the direct answer. So YouTube helps index better when you include chapters, and just by putting them in there, YouTube will auto break that up and it will, create chapters and create divisions within your video for the people in your in your space that are watching it.

00:12:00:17 - 00:12:27:20
Nick Clason
beyond chapters. the other thing that is really important, probably just as important I would say, is the title is your thumbnail. And so your thumbnail is very simply your, your, your like first impression, right, of what's going on. And so, a lot of experts say you want anywhere from, 2 to 6 words on the thumbnail, as little as possible.

00:12:27:21 - 00:12:51:07
Nick Clason
Because think about if someone's scrolling through on their phone. They're just getting a small image of it. So you want it to be enough to incite curiosity that will cause someone to click on it and then get started on your video. And so rather than David, invest Sheba week three of the David series, your church name in your, you know, date that you preach it or whatever.

00:12:51:10 - 00:13:14:20
Nick Clason
Like just simply post like, you know, returning to God. Something like that. Right. And you can put, like a screenshot of yourself or a screenshot of whoever's speaking and do some graphic editing. With that, you can use things like Adobe Photoshop. You can use things like Canva, links to those all down in the description of this podcast episode.

00:13:14:22 - 00:13:20:01
Nick Clason
but you can use some of those things so that you can create a good first impression.

00:13:20:01 - 00:13:35:08
Nick Clason
One other, couple other kind of like next level sections. And you'll see here, here's my vidiq optimize score. there are a couple of things here that I have not, you know, like, they don't they don't think my titles very easy to understand.

00:13:35:10 - 00:13:53:06
Nick Clason
but one of the things that can help increase your score is adding things like cards. And so you get one card per playlist. And if you're watching this video, I did it right, the very top. Right. So we're in a playlist called YouTube for Youth Ministry. In this video I did it as well. I did it at 45 seconds.

00:13:53:13 - 00:14:09:28
Nick Clason
And so I'm just highlighting like, hey, you're in the middle of a playlist. If you want to go back to the beginning, catch up, or you may reference another video from another time. Maybe somebody, doesn't want this video that you're talking about, but you can help point them out to another type of thing that they may be interested in.

00:14:10:01 - 00:14:33:04
Nick Clason
It'll show up on screen, similar to something like this. Someone can click on it while they're on YouTube and take them to another video on YouTube. Sean Cannell has, a Ten Commandments for YouTube. And one of the things is keep people on YouTube's platform as long as possible. At least that's YouTube's cool, right? And so, all these things help help you rank better.

00:14:33:04 - 00:14:54:19
Nick Clason
So that's an example of a card. You get one of those per video. And when you're pre filming you can write that in. And if you're using a teleprompter like we had talked about in a previous episode, linked to a teleprompter down below in the show notes. Grab that. But you can write that in so that you make sure that you include the card in your video, but you can, you know, kind of point to it.

00:14:54:21 - 00:15:12:28
Nick Clason
and here's like a little hack, like if you are filming direct camera, if you point with your left finger, it'll pop up right here on top of your screen. A lot of times I'll add a sound effect and maybe like the thumbnail of the playlist or the video I'm talking about, and pop it right in right where my finger comes in, and also have it come across right above it as well.

00:15:13:00 - 00:15:33:11
Nick Clason
That's just a little editing thing. And again, if you're interested in editing, reach out to me down below in the show notes. but finally the last piece. And, you know, also, by the way, hey, listen, here's the thing. Maybe you don't have a budget for editing and you're like, I want to do this. and I'm going to learn editing, but, like, I just I need someone to help me walk through this.

00:15:33:11 - 00:15:53:19
Nick Clason
Like, I'm also offering some coaching right now at a smaller rate. for sessions of coaching, just a few. Just a few bucks. If that's something that you're interested in, I can help you go from wherever you are and start making progress on your hybrid strategy today. And then the final piece that you want to include is your end screens.

00:15:53:19 - 00:16:17:29
Nick Clason
And it's the same concept as the card where you want to keep people on the YouTube platform. As long as possible. You'll notice on, this video here, I included, four different end screens. I have, and this is, this is a little hack. I often, dovetail onto the next video on my on my playlist, but this is the most recent video I've uploaded.

00:16:18:03 - 00:16:36:27
Nick Clason
And so right now I don't actually have the next video on my playlist. all the way edited and all the way uploaded to YouTube. And so right here, this is just a placeholder once I upload, video 94, this is video 93. Once I upload video 94, I'll go back into here and I'll replace this video right here, which is called video, which is best for viewer.

00:16:36:27 - 00:17:03:04
Nick Clason
That's YouTube's algorithm doing its thing. And I'll add video 94. Now you might be thinking, Nick, aren't if I post it and I say next videos on screen and it's not uploaded yet, won't that be a problem? And yes, for that like one week or so it won't be there. Okay. But from that moment on, once you upload or the the second video on the playlist goes live, it will live there on for the rest of eternity and time.

00:17:03:04 - 00:17:29:12
Nick Clason
And so one of the things we got to start getting, getting used to as youth pastors and people using the internet is that YouTube will live on in perpetuity forever, as long as you keep it up there and so. Well, the people that watch your video now, for your church, maybe in the series with David and Bathsheba, when you move on to the next section of the The Playlist and you're talking about David at the end of his life, and that's video number four.

00:17:29:15 - 00:17:51:09
Nick Clason
If people discover this a year down the road, two years down the road, ten years down the road, they will have access to that next video. And you can serve the people on YouTube forever. And that's one of the beautiful things about you and I as youth pastors, becoming content creators is that we can, effectively reach more people than just the people in our direct physical care.

00:17:51:09 - 00:18:10:14
Nick Clason
And that's one of the reasons I think going hybrid as at least one of the other benefits and I don't even think it should be the main or primary benefit of what we're doing, but it is at least something that we can use and utilize to our advantage. I also oftentimes include the playlist on here and the subscribe thing as well.

00:18:10:14 - 00:18:26:14
Nick Clason
And so you can add those to the end of your video as well. You can create a little Endor screen like I do, which has like little placeholders. And you just pop the video right in there. You can use something like a motion or a.com to find a thing like that. Speaking event screens. You will see right here on screen.

00:18:26:14 - 00:18:45:19
Nick Clason
If you're watching on YouTube our next video, which is the importance of playlists and courses. And so we're going to talk in depth about those. How do you utilize them and the advantage that you and I as youth pastors have, and how playlists are the perfect solution for us in our churches, in our youth ministries. So go ahead and check that video out.

00:18:45:19 - 00:18:49:08
Nick Clason
And don't forget, and as always, to stay hybrid.

Episode 094: 📱YouTube Videos Make Your Social Media Better

Nick Clason — Thu, 25 Apr 2024 04:00:00 -0500

💥 [LIMITED TIME OFFER] Social Media Coaching for Youth Pastors💥

https://www.hybridministry.xyz/articles/coaching

💥 [LIMITED TIME OFFER] YouTube Editing for Youth Pastors💥

https://www.hybridministry.xyz/articles/editing

======================================
DESCRIPTION
✨If You’re a youth pastor, looking to reach the 95% of teenagers who spend time on YouTube, study according to Pew Research, and You’ve shot a video you're ready to share with the world...
How do you get the word out?
📈In this video we'll talk about Growing a YouTube channel
💥The Viral Reels Framework
🪄And the Incredible AI Tool you can use for your social media!
FULL PLAYLIST
https://www.youtube.com/playlist?list=PLngXlSr64YaLHMhNNfqmmmAsKRJ1VCBJl
======================================
📓SHOWNOTES
//SHOWNOTES & TRANSCRIPTS
http://www.hybridministry.xyz/094

//YOUTUBE VIDEO
https://youtu.be/qf600kbri2Q

GROWING A CHANNEL FROM SCRATCH
//CROSSCREEK STUDENTS ON YOUTUBE
https://www.youtube.com/@crosscreekstudents

//UNDER $100 GEAR KIT
https://www.hybridministry.xyz/articles/youtubestarterkit

//SONY ZVE-10
https://walmrt.us/3IyaDWv

//[FREE] EDITING
https://www.hybridministry.xyz/articles/editing

//[FREE] COACHING
https://www.hybridministry.xyz/articles/coaching

VIRAL REELS FRAMEWORK

Attention
Context
Captions
Relevant Hook
Sound Effects

//ADOBE PRESETS FOR ANIMATIONS
https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis

THE MAGIC OF OPUS.PRO
//[FREE] HYBRID STRATEGY GUIDE
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

//OPUS.PRO
https://www.opus.pro/?via=a5d361

======================================

🆓 FREEBIES 🆓
📅 "The Full Hybrid Ministry Strategy"
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

🖥️ "My 9 Favorite DYM Resources"
https://www.hybridministry.xyz/articles/dym

📨 Full Proof Recruiting Email
EMAIL: https://hybrid-ministry-40060036.hubspotpagebuilder.com/recruiting-email

🍩 "FREE World's Greatest Donut Event Guide"
GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/worlds-greatest-donut

😨 "Have I already Ruined my TikTok Account?"
https://www.hybridministry.xyz/articles/ebook

📹 "Adobe Premiere Pro Presets for Animating Layers"
https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis

======================================
🛠️TOOLS
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products

//BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

AUTO POD
https://autopod.lemonsqueezy.com?aff=MX7Vv

TRY REV.COM FOR TRANSCRIBING
https://rev.pxf.io/R5nDOa

--------------
🕰️TIMECODES
00:00 Getting the Word Out About your YouTube Video
02:05 Growing a YouTube channelf rom 0 to over 500 subs
06:15 Viral Reels Framework
11:47 Opus.Pro the Mindblowing Shorts Creator!

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✍️TRANSCRIPT

00:00:00:00 - 00:00:28:05
Nick Clason
If you're a youth pastor or church ministry leader of any sort looking to reach the 95% of teenagers who declared, spend time on YouTube, according to a Pew Research study that was done recently. And you're following everything that I've laid out in the playlist linked right here. You have pre shot a video. You have edited a video and now you are getting ready to then have posted the video to YouTube.

00:00:28:07 - 00:00:42:00
Nick Clason
Well, those are the first three steps that now now that you've taken those steps right you've taken the time to upload that video to YouTube. How do you get the word out about the fact that you have a video now on YouTube?

00:00:42:00 - 00:00:49:21
Nick Clason
Well, one of my favorite features embedded into YouTube is the shorts tab. It's very similar to TikTok.

00:00:49:21 - 00:01:19:01
Nick Clason
It's a discovery based short form vertical video category kind of algorithm. And it's it's kind of taken social media by storm. I'm curious what what your choice would be because all social medias have it now, right? Like maybe like me, I'm a millennial and a lot of millennials sort of settled in on Instagram. If you're an Instagram person, go ahead and give us a like, maybe some of you, you prefer TikTok and TikTok is sort of your social media of choice.

00:01:19:01 - 00:01:31:26
Nick Clason
Go ahead then and give us a subscribe if that's you. And, well, if you're YouTube itself and you need to turn the bell on because you definitely don't want to miss any more videos in the playlist that we're in right now. Titled

00:01:31:26 - 00:01:43:25
Nick Clason
YouTube for Youth Ministry. But YouTube shorts is a great way, along with some of those other social media platforms Facebook, even Instagram and TikTok to get the word out and to be discovered.

00:01:43:25 - 00:02:08:17
Nick Clason
And so in this video, I'm going to share with you my strategy for growing a YouTube channel 100% organically with zero paid reach. My viral Shorts five part framework and give you the not one, but two mind-blowing tools to help you do it all. Welcome to the Hybrid Ministry Show. You know, I haven't had a chance to meet yet.

00:02:08:18 - 00:02:25:27
Nick Clason
My name is Nick Clason and I right now I'm employed as a youth pastor in DFW, Dallas Fort Worth area, and I started at the current job in which I'm at now in September of 2022 and in January of 2023.

00:02:25:27 - 00:02:35:16
Nick Clason
So if you do some quick math, you'll realize there's just four months, before in January of 2023 when our church made a name change.

00:02:35:16 - 00:02:58:23
Nick Clason
And so that's significant because when I started in September of 2022, our student ministry did not have a YouTube account. And furthermore, I did not launch the YouTube account because of the name change coming in January. And so I held off, which gave us which gives us very clear kind of markers and timelines and stuff like that. So

00:02:58:23 - 00:03:02:26
Nick Clason
hold off did not start the channel until January and didn't start posting until January.

00:03:02:26 - 00:03:27:00
Nick Clason
And so as I'm looking right now, I'm typing it into my computer right in front of me right now, Cross Creek students on YouTube has 530 subscribers in just over a year. It's now March 20th when I'm recording this. And so we're looking at a year, and about three soon to be four months, 530 subscribers. Now, that's nothing to write home about.

00:03:27:00 - 00:03:46:24
Nick Clason
There are certain channels that have far more you know, subscribers and engagement than than we do. But my guess would be if I were to ask you, like, hey, do you want to get the word out? Some of your students, do you want to get the word out? Some of the parents in your ministry, and you want to get the word out to just some other people about the message of hope found in the gospel through YouTube?

00:03:46:24 - 00:04:07:05
Nick Clason
You would probably say yes and say, hey, would you be okay? 530 subscribers, which, by the way, is also continually growing. And so, in that time we have pre filmed our videos. I did it all off of my cell phone, which is actually what I'm recording on right now as well. and so it looked videos looked very

00:04:07:05 - 00:04:18:09
Nick Clason
similar to this with, you know, maybe different set, different locations in our church and one of our offices behind us filmed all the videos off of my cell phone for the first about a year.

00:04:18:11 - 00:04:28:28
Nick Clason
got all my gear for about under $100, got a little tripod, some lighting, some microphones, and that is actually linked down below in our gear for under $100. And

00:04:28:28 - 00:04:43:17
Nick Clason
then if and or when you are ready to upgrade to a little bit nicer camera in a little bit, it's a little bit easier to not do it off of a cell phone, when you do it off a camera, because it doesn't, eat up your cell phone space, you can use SD cards and stuff like that.

00:04:43:20 - 00:04:57:25
Nick Clason
I recommend the Sony Zv-e10 that is also linked down below, and it is about $600-$700. $600. And then if you get a good lens with it's another, you know, 100 bucks or whatever. So in the $700 ballpark,

00:04:57:25 - 00:05:04:13
Nick Clason
which is not a ton, but maybe you're not ready to do that. And that's why I would just stick with the under $100 thing.

00:05:04:13 - 00:05:12:24
Nick Clason
And then once you've shot the video and you're staring down at a video editing screen, you might be like, I don't even know what to do.

00:05:12:24 - 00:05:27:01
Nick Clason
Right now, I'm offering a limited time offer for anyone who's interested in my video editing services. and I will actually edit your videos for free. I'm just simply trying to get the ball rolling on this for me.

00:05:27:01 - 00:05:52:21
Nick Clason
And so I'm asking for you to, to shoot it pre film sent me out, edit it professionally and get it ready for you for YouTube. And maybe, as I say, that you're sitting here thinking like, I'm not ready for that. Like I don't I don't have the infrastructure for that. Well, then I can help you implement a hybrid strategy through some one on one coaching sessions as well.

00:05:52:23 - 00:06:19:03
Nick Clason
Those are also being offered right now. Limited time for free. All you gotta do is hit the contact tab down below in the show notes. Let me know. Reach out if I have space available still in my time and in my schedule, then I'd be happy to add you to something like that. Now, when you are posting on social media, when you are using short TikToks, reels on Instagram, Reels on

00:06:19:03 - 00:06:25:12
Nick Clason
Facebook, there are five kind of key categories and key factors, and I like to call it my viral Reels framework.

00:06:25:12 - 00:06:49:21
Nick Clason
It's five parts. but really it's isn't as formulaic as much as it is like when you're posting, these are the five things you need to attempt to try to make happen. So viral reel framework, category item number one is attention. Attention is everything. On social media. You know that there are certain reels that capture your attention better.

00:06:49:26 - 00:07:11:01
Nick Clason
And then there are other reels that are just plain, flat out boring. And think about your own viewing habits on social media. When you're on there, you're not necessarily on there to just, be informed, right? Like in some cases, you might be you might be on there doing a little bit of research. And the information is also inspirational.

00:07:11:01 - 00:07:36:20
Nick Clason
And so therefore you do like gather and capture some information. That's great. But whatever, whatever causes you to stop scrolling and hover over a video or hover over a post for a while, that's going to be the key. And the same is true with you, and the same is going to be true for all of your youth ministry, social media, your, goal is to get someone to stop and give you their attention.

00:07:36:20 - 00:08:05:05
Nick Clason
And so the better that you do, stopping and grabbing their attention, the better. So that could be, you know, opening the the reel with a zoom in or a sound effect or some sort of, like, surprising thing, or someone running at the camera or, I mean, there are all kinds of different ways to sort of grab and capture someone's attention, but if you don't have their attention, they're going to continue on scrolling as you know, as you probably use as well.

00:08:05:11 - 00:08:35:09
Nick Clason
Boom boom, boom boom boom. And now you're seven reels back and no one gave you any more time of day. So be thinking about how can you capture someone's attention. One good way I like to do that is, to give them context. And so that's my second, that's my second framework piece, is that if you are pre filming your messages and if you are dropping in little clips from your messages, give them the the more fuller embodied context of what you're talking about

00:08:35:09 - 00:08:40:04
Nick Clason
so that it's not just a soundbite, but they understand what

00:08:40:04 - 00:08:44:25
Nick Clason
what this clip is referencing and where it's coming from and what you're referring to.

00:08:44:25 - 00:09:13:11
Nick Clason
So you can accomplish that with like an AI voice, or you can accomplish that with just some text on screen. And then that way, boom. As I scroll there, it's got a little text on screen. And if you want to make that context, make that hook, whatever it is, make it a little bit interesting, give it a little bit of intrigue, like the four surprising ways that you can connect with God or one thing that makes Jesus mad, or seven ideas or, you know, whatever the case may be like.

00:09:13:14 - 00:09:34:26
Nick Clason
But give them some context, because if you are going to be giving them a real from a longer form clip, you're going to want to give them some background so they know what you're talking about when they enter into it. And so both that text on screen and or I voice is hopefully getting their attention, but also filling in and giving them context.

00:09:34:28 - 00:10:12:17
Nick Clason
And whoever you are, youth pastor, social media person, just person on YouTube, person on the internet, whoever is listening to this, please all, no matter what you do, put captions on your videos. That is framework thing number three. If you don't have captions, you will lose out on a segment of your audience. A wide majority of people watch, reels, watch TikToks, watch shorts in places where they can't have their headphones in in order to have their audio turned on, or you're just like, mean your wife is asleep next to you in bed and you are watching reels.

00:10:12:17 - 00:10:33:02
Nick Clason
But you I don't watch it if it doesn't have captions on it. Why? Because she's asleep and I'm not turning my sound on. So put captions on your videos so that anyone and everyone can access them. Number four, you need to have some sort of relevant hook. Now, if you're just pulling out clips from YouTube, that's going to be trickier, right?

00:10:33:02 - 00:11:09:06
Nick Clason
Because you're not speaking in such a way that has a relevant hook. And maybe as you begin to start speaking more and more direct camera, you may just weave in naturally. Things like this is one of the seven most surprising things about following Jesus, or whatever the case may be. But if you're not natural at that because it's not a natural skill to do, nor a thing that's easy to figure out, then as you are editing it and or as you, start to clip it up for social, that's where the context is important, because the context piece can actually serve as a little bit of your hook, and then may also serve as a

00:11:09:06 - 00:11:38:05
Nick Clason
way to kind of garner and gather and capture your viewers attention. And then the fifth one is sound effects. If you have editing ability and you're able to offer your reel with some sound effects, sound effects make a big deal. You can do animated text, you can do things on screen. I have some presets down below. If you're using a thing like Adobe Premiere Pro, I got some some presets that'll make you look like a professional, but if you can pair it with some sound effects.

00:11:38:12 - 00:11:41:21
Nick Clason
Now that right there, my friend, that's next level.

00:11:41:21 - 00:11:59:13
Nick Clason
So I get it. You're like, dude, okay, cool. Yeah, let me get started right on that with attention grabbing context and captions and some relevant hooks and sound effects. did you know me? Youth pastor? Did you know that I have other things I have to do in my job?

00:11:59:14 - 00:12:21:10
Nick Clason
Yeah, I do, I look, I do mean, and it's that's the thing 95% of teenagers find themselves on YouTube. We need to find a way to get over that. We need to prioritize putting ourselves over there. Which is why I want to start editing videos for youth pastors to help them out. I want to help take some of that burden, some of that load off of their plate when they don't have the time to do it.

00:12:21:10 - 00:12:28:23
Nick Clason
But some of that stuff, it just does. It comes a little bit at a cost, either a time cost or a financial cost. So this is what I want

00:12:28:23 - 00:12:47:01
Nick Clason
to offer for you two mind. Mind blowing, life changing, life changing maybe. Resources. The first one, definitely not life changing because I created it, but it is my 100% completely free e-book, and I'm actually thinking about changing the name of it to my fully fleshed out hybrid strategy.

00:12:47:04 - 00:13:13:25
Nick Clason
Either way, this is a framework for not only how to build, edit, capture, and post done for you, but done for you ideas. But things that are or are relevant and contextual and personal. You, your students, your leaders. You are the heroes. You are the people on these social platforms. I'm telling you to use social media to help get the word out.

00:13:13:28 - 00:13:33:25
Nick Clason
Yes, for your YouTube video, but also just for additional content above and beyond that. And my e-book will detail that in outline. How to do all of it, not only how to film it, but also how to edit it and how to schedule it so that you are staying relevant and current with stuff that is going on. So go ahead and check that out.

00:13:34:02 - 00:13:55:03
Nick Clason
But then my second tool that I want to let you know about is that in all the things we're talking about, relevant hooks, text on screen, like all these types of things, you can use opus clip. It's free. It's free for a time up to a certain number of credits. And then if you want to add some more credits to the cost, you can go ahead and do it.

00:13:55:03 - 00:14:16:20
Nick Clason
I think, I got it when I was still kind of in beta, but I paid like a hundred and like $12 or something like that for the year. and like, you see right here, it's for 31 hours and five minutes. what happens is like our videos are, you know, 10 to 15 minutes long. And so I calculated that out and it's enough for a year.

00:14:16:20 - 00:14:37:24
Nick Clason
It's more than enough for a year. So I can use it for some other things too. We film the playlist and I use it for some of those as well. But what you do is you, you drop either a YouTube link in here or a zoom link, or just the actual full file. and then when you're in it once, it's already like kind of process it through whatever, it creates it and puts it down here and all these different projects.

00:14:37:29 - 00:14:59:12
Nick Clason
So you see, these are all old projects that I've used before in the past. And so in this particular one of I'm just going to click on it. You'll notice it scroll all the way down to the bottom. That has given me 15 different shorts that I can use, 15 different videos that are clipped up vertically based with captions, all the things we talked about and that you can use.

00:14:59:14 - 00:15:18:12
Nick Clason
then once it gives it, once it gives it to you, it it ranks it with some of these things. I don't really use those. I write my own headlines and taglines, but you can use that if you want. you can download it, in Adobe Premiere Pro. You can download it in, in high definition. or you can go in here and edit it, which I recommend doing.

00:15:18:14 - 00:15:33:28
Nick Clason
it'll, it has a full video transcribe. But so in this particular clip it has it transcribed right here. And so you can select the start spot like if you like I don't want it to turn the word Android or you want to send the word student. You can just change it to just select the start spot there.

00:15:34:00 - 00:15:49:14
Nick Clason
and then you can have it end in a different spot. you look over here, you see how long it is. A YouTube short needs to be under a minutes of. It's greater than a minute. You need to find places to shave it down. then over here in design, I like to generate B-Roll with some stock footage.

00:15:49:20 - 00:16:05:08
Nick Clason
And so all these little spots are. Here are places that the video decides to generate some B-roll. So this one is generating B-roll based off of the word process. And so if I don't like the word process right there, or if I don't like the video that they chose for the word process, I can research the word process.

00:16:05:11 - 00:16:25:23
Nick Clason
And, these ones right here are Shutterstock images, which I don't pay for, so I can't use. But these other ones right here without a Shutterstock watermark are, from pexels.com, which are free. So the free for me, they would be free for you to use. and then if I'm like, I don't like any of those words, I can research a new word and just say, like, I don't know, computers.

00:16:25:26 - 00:16:40:29
Nick Clason
and then search that, and I can see what kind of words I'm going to get for computers, and then I can just swap it out right there. And now it goes from my iPad thing to this little computer based thing, when I'm done with it. by the way, it also has, auto emojis over here.

00:16:40:29 - 00:16:58:14
Nick Clason
So like, as it, as it's talking, you might see moments where emojis pop up on screen just like that. just as another, like, visual stimulant on the screen. you can choose your caption style. You can also create your own brand kind of template. I'll show you how to do that here in just a minute. Caption lines per page.

00:16:58:14 - 00:17:16:29
Nick Clason
Three lines or one line. How do you want the captions to transition with the bounce and underline box? you can select your underline color. You can figure out where you want your captions to go. You can change fonts, all these types of things font, color, font stroke, font shadow, keyword highlighter and then screen overlay. So let me show you that to so.

00:17:16:29 - 00:17:34:19
Nick Clason
So when you're done you can click click save and compile. And I'll just put right here. It'll need a minute to process. And then boom you're done. And you're downloading. if you want to create a brand template, which is what I like to do, in my brand template, I have created this little guy right here as a watermark on the top of my video.

00:17:34:21 - 00:17:58:24
Nick Clason
on our student Mr.. Have something similar, which points people back to our YouTube channel. Now, when you're on YouTube and uploading it to shorts, you can click related video. And on shorts you can actually link your YouTube video, which is my favorite feature of all. But if I'm using this over on TikTok, Instagram or Facebook, I use this little watermark as sort of my way to like, encourage them to go check us out on YouTube.

00:17:58:24 - 00:18:19:04
Nick Clason
But, here here are my caption preferences. Here is my brand kind of template. and I have it all saved. I have it all. Whatever. I made this little I made this little watermark thing, and then this is where I uploaded it. Right here. I just built this in, like, a thing, like Photoshop with a clear background, and I uploaded it in,

00:18:19:06 - 00:18:36:18
Nick Clason
And then I saved it. And so this is my pre preset template number one. But I could go to preset template number two. And I could create a whole different look, a whole different flow a whole different feel. Now when I'm done I download them all. I save them in a folder and I post them, I save them in a folder to be posted later.

00:18:36:18 - 00:18:57:27
Nick Clason
And so you can use Opus clip, you can use my e-book, both of which to help you level up your social media game and get the word out. Once you've shot your video, once you've edited your video, and now it will help you create in a matter of minutes, social media content for you and for your youth.

00:18:57:27 - 00:19:25:09
Nick Clason
Ministry, But. Now, now you've done all these things. Okay, now it's ready to go on YouTube and post like you're going to click the plus button and create. And then it's going to give you the YouTube dialog box. So you have to put in titles and descriptions and tags. One the world you even post on there. I'm glad you asked, because we're actually going to be unpacking that fully in the next video, which is linked right here on screen.

00:19:25:16 - 00:19:35:17
Nick Clason
We're helping you take digital discipleship and make it easy. And don't forget and as always, stay hybrid.

Episode 055: VIDEO: Clipping up a Long-Form Video for Short-Form Vertical Video for TikTok, Reels and Shorts for Church Sermons

Nick Clason — Thu, 27 Jul 2023 04:00:00 -0500

VIDEO: Clipping up a Long-Form Video for Short-Form Vertical Video for TikTok, Reels and Shorts for Church Sermons.
In this video come sit down and watch as Nick clips up a teaching video in Adobe Premiere Pro (from http://www.hybridministry.xyz/053) to now turn it into a couple of vertical video based pieces of content.

Long Form Video:
https://youtu.be/uZzatZ4KFyE

Hang out on TikTok:
https://www.tiktok.com/@clasonnick

ShowNotes & Transcripts:
http://www.hybridministry.xyz/055

FREE E-Book:
https://www.hybridministry.xyz/articles/ebook

Instagram:
http://www.instagram.com/hybridministry

SHOWNOTES
FREE Animation Effects for Adobe Premiere Pro:
https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis

TIMECODES
00:00-01:13 Intro
01:13-02:14 Setup For Editing a Short Form Vertical Video for Church Social Media
02:14-02:52 Converting from Widescreen to Full Screen in Adobe Premiere pro
02:52-03:12 Setting in and out spots on a Sequence in Adobe Premiere Pro
03:12-03:26 Starting your TikToks to catch people's attention
03:26-03:55 Shaving Down Excess Space for Quicker Jump Cuts on TikToks and Reels
03:55-04:19 Zooming in and out for TikTok Videos and Shorts
04:19-05:12 Animating Text Layers in Adobe Premiere Pro
05:12-06:08 Adding Sound Effects
06:08-07:14 Add a Call to Action to Watch the Long Form YouTube Video
07:14-07:57 Adding Music to your Short Form Video
07:57-11:30 Adding Captions to your Reels and TikToks in Adobe premiere Pro
11:30-12:19 Rendering the Short Video for Social out of Adobe Premiere Pro
12:19-14:33 Determining Which Clips to Add for a Social Media Clip
14:33-19:13Clipping out the Spaces
19:13-19:48 Adding the Call to Action
19:48-22:49 Transcribing the Sequence for Reels and Shorts in Adobe Premiere Pro
22:49-22:32 Rendering out the Sequence
22:32-24:17 Outro

TRANSCRIPT
Nick Clason (00:02):
What is going down everybody? Welcome back. Another episode of the Hybrid Ministry Show. If, uh, you have not, um, if you've not gone back and seen the last one where I edited a full, uh, video down, then I want to encourage you to go back and check that out. That is what I would do for, um, editing a full video for YouTube. Once that's done, render out some thumbnails and some time codes and stuff like that. However, for, um, this episode, what I'm gonna do is I'm gonna edit out three short form TikTok style videos. So I wanna make sure that you can see that. So I'm gonna be using the same premiere file. I'm just gonna resave it and make it vertical as opposed to horizontal. So I wanna show you how that goes down. Um, hey, don't forget, we are on TikTok, Instagram and YouTube.

Nick Clason (00:46):
Go subscribe all three places, check those things out and hit the show notes for transcripts and my free ebook. Um, tell you how to post a TikTok from scratch on your phone. This, however, is about posting a TikTok. Um, first saving it on, uh, in a video editing software. In particular, this one's Adobe Premier Pro. And then, um, saving those somewhere that you can repost them later. So, without any further ado, let's dive in. Check the sucker out. So, like I said in the last video, you would've seen, um, something like this. This is, um, me opening up the Adobe Premiere Pro file. Um, I don't think I need those, so I'm not gonna worry about those. All right, so here's the, the final. So the first thing I do,

Nick Clason (01:36):
Okay, you'll never be left

Nick Clason (01:38):
Out. All right, so the first thing that I do is I, um, file save as. Um, and I'm gonna save it as underscore social one. I do every social, I do a new one, um, just cuz I sometimes move around like backing tracks and audio and resync some things. This is more, this happens a lot more with my podcast than these, but I just try and do a different one every single time. Sometimes I forget, but the more that I I file save as the source file, the less chance for error. Um, and so I'm just gonna start here. Um, so now this is the source file. So now I can change the sequence settings. I'm going up here, sequence settings. Frame size is 1920 by 10 80. That is wide screen. I'm gonna change it to, um, up, up and down, whatever that's called. Verticals vertical video. So that's 10 80 by 1920 pixels, click. Okay. And then, okay, so now you'll see here in my preview I have it, um, uh, 10 80 by 1920. Problem is I need this video to be fully screened. So that's why I kind of change it every single time. So I'm gonna, um, zoom that in in a minute. But first I am going to, um, create a title track. So I'm gonna make it this one right here. In this

Nick Clason (02:52):
Video we're gonna talk about how, about how, how you, how you can get,

Nick Clason (03:01):
So I want to do it right there. So I clicked I how you go in. Um, and then right there I hit C to get my razor tool and then v to select that and get it outta here. Now one of the things I like to do is I like to open it with an animation. I feel like as people are scrolling, when they see an animation, it jars them and at least gets their attention at least a little bit

Nick Clason (03:22):
How you can get,

Nick Clason (03:24):
I'm going to need to zoom that in though, right? So it needs to be like that.

Nick Clason (03:28):
How you can get invited to every single party.

Nick Clason (03:34):
I'm gonna do c v, get rid of that, bring that in ever. I'm gonna make these quicker cuts, you'll

Nick Clason (03:42):
Never be left out again.

Nick Clason (03:44):
So where there's a gap there in the audio, how I'm clipping

Nick Clason (03:50):
This party started and find out.

Nick Clason (03:53):
So go back here and now I'm gonna just do some zoom. So that's at 1 94. I'm gonna zoom in even more to 2 27, 2 27 and then 2 27. So

Nick Clason (04:10):
How you can get invited to every single party ever. You'll never be left out again how this party started and find out.

Nick Clason (04:19):
All right, so, um, I also want to take my, uh, thumbnail, which I made in Photoshop. Um, I don't think I showed that on camera, but that's what I ended up making. So I'm gonna bring that in in the P S D and then since I have all those layers, I'm gonna animate those and this is gonna be like my announcement or like title sequence. So I always do one that just like explains what the video is. It's just like an announcement. Um, and so this is that one. This is me, you know, right here at the beginning. So I'm gonna go

Nick Clason (04:51):
How you can get invited to ev.

Nick Clason (04:56):
So I'm gonna have that come in at the same time and then I'm just gonna move it so it fits

Nick Clason (05:07):
How you can get invited to every single party ever.

Nick Clason (05:13):
I'm gonna do a sound effect as that comes in. I still have that sfx saved from earlier. If you don't have it, um, go find it. Um, wherever you have sound effects saved, um, go find it in your finder and then you can drop it right here in this bin. Since I did use that earlier in my long form video, it's already saved in here. Um, so that's one of the reasons too where I like to go back to the original file cuz all the things that I pulled in are already still there. So I'm gonna do I right there, o right here. I have a lot of other options, but I'm just gonna pick that one. Let's see how that sounds.

Nick Clason (05:49):
How you can get invited to every single party ever. You'll never be left out again. How

Nick Clason (05:58):
I feel like that needs to be

Nick Clason (06:00):
How let's get party start. Oh, how, let's get this party started and find out.

Nick Clason (06:08):
All right, so over here, um, in my shared file, I have created a graphic that I use for my enders. So it's in, uh, shared students social media, TikTok and reels. And then I think I have it in admin. And this is just where I push people to watch the full video on YouTube. So I'm gonna put that right here. I'm gonna let that bounce in, right? And I'm gonna get a, I'm gonna get a whoosh sound with it. Take just the audio there. Boom, put it right there. Yep,

Nick Clason (06:51):
Let's get party started.

Nick Clason (06:53):
I wanna make that a little later. Let's do it right here.

Nick Clason (06:57):
Party started. Find out

Nick Clason (07:00):
We let it linger a little bit past the talking. Make that oh for out and then I'm gonna go back in here into messages. Um, start the party and I'm gonna get the party music so that there's a little audio track with it. Um, is it necessary? No. Um, does it add to it? Maybe you can be the judge of that. Um, I'll just, I'm just gonna drop it in here. I'm gonna make it negative 25. So it's real low.

Nick Clason (07:27):
You can get invited to every single party.

Nick Clason (07:32):
Adjust. I'm gonna adjust these audios right here. So I'm just gonna highlight them all. Select, all right, click audio game. I'm gonna make it 15. So it should be pretty substantial difference how you

Nick Clason (07:42):
Can get invited to every single party ever. You'll never be left out again. How, let's get this party started and find out.

Nick Clason (07:52):
All right, the only thing is I lost my right there.

Nick Clason (07:56):
Start and find out.

Nick Clason (07:58):
All right. Now last thing is I wanna add captions. So I'm gonna go to window workspaces, captions and graphics. Um, here's where I transcribe it. So I'm gonna click, um, from captions to transcript. I'm gonna click transcribe. Uh, okay, I don't know what this is doing. This is new. Okay, so let's do transcript.

Nick Clason (08:37):
Oh,

Nick Clason (08:48):
All right, let's try it again. So this is just gonna take a minute. There used to be, this is an updated version. So like I said, I have a new computer in my last video. So there used to be an option to just transcribe the in and out portion so it wouldn't take quite as long. Uh, looks like it got it right here. All those right there. So I'm gonna click captions, click captions from transcript, click this dropdown arrow. I like to do single lines and then create captions. So

Nick Clason (09:37):
I do,

Nick Clason (09:37):
So there you see they right there. So I'm gonna go over here and highlight that one. Click command A to select all. And then I'm gonna go change all. So I'm going to, I like to do, uh, every one of my captions for students has been Babe New Pro. Um, I put it in the middle here, but then I do uh, bottom line text, um, take away the shadow and I want to give it a little background. So I'll give it a black background. I'm gonna make it a hundred percent a opaque and then I'm gonna give it some roundedness and some size. See, so it looks like that. Now problem is, it's still covering that. So I have two options. I can lower that. I can lower the texts. So I can do like this and then like top aligned or middle aligned, or I can move this, um, in, in affects controls. And so I think I might do that so my face isn't covered. Um, and then, but that still doesn't solve this problem. If I go there, yeah, if I go there, it's still a little bit. So I might still move this down, just ale and then over here and text command A.

Nick Clason (11:01):
Yeah, I'm just gonna leave it there in the middle. It's fine.

Nick Clason (11:04):
Oh, you can get invited to every single party ever. You'll never be left out again. How, let's get,

Nick Clason (11:13):
You just gotta go back in here and edit anything that didn't get picked up. So how, let's get this party started and find out, out

Nick Clason (11:22):
Again how, let's get party started and find out started and find out.

Nick Clason (11:30):
I'm going to cut it right there, back to V to select it. So now when my under slide comes in, it's gone. All right, so now I'm gonna click on sequence command M, make sure my format is set to H 2 64. That's for MP4 files. And now I'm gonna go back out here. Instead of putting it in messages, I'm gonna put it in TikTok and reels. 2023, start the party oh three Nick, oh one title and change it from, uh, entire source to in and out. So it's just gonna do that a little bit right there. Export, there's TikTok number one.

Nick Clason (12:20):
All right, sweet. Now I'm going to go file save as I'm gonna gimme social two, I'm gonna go back up here to window and get my effects panel back. Some switch from workspaces, from captions to effects. It's probably an easier way to do it, but I'm not gonna worry about it now. It autogenerated all these captions for me. That could be good, that could be bad as long as I keep the same order. I like to tell stories on TikTok as much as I can. So if this story right here can make sense, I'm gonna go with it.

Nick Clason (12:54):
Church, I, I used to work at one time, likes to be the person ever. Nobody.

Nick Clason (13:12):
All right, so these captions are messing me up. So honestly, I'm just gonna start this over. So no, I'm not gonna save that. Um, I'm gonna go back in here three premiere and pull this up. So now I'm going to just get myself a clean copy and all I gotta do is change the sequence settings, file, save as social. I'll just make this three. All right, sequin. Gotta click on sequence. Sequence settings. 10 80 by 1920. All right. Now back to my story. So I don't want these things here, okay? I don't need those things for TikTok

Nick Clason (14:00):
Ever. Whoop,

Nick Clason (14:08):
Cut V out. I'm gonna animate this in motion. Presets position in smooth bottom. Let's be

Nick Clason (14:17):
On

Nick Clason (14:18):
And I'm gonna zoom in, go over to effects controls, and I gotta cut the gaps.

Nick Clason (14:27):
Nobody, let's be honest, nobody ever likes to be the person left out. One time I moved away from a church that I used to work at

Nick Clason (14:54):
Just cutting out all these gaps. So C then V and then sliding over.

Nick Clason (14:59):
And at this church at this,

Nick Clason (15:04):
I don't need that big long. And

Nick Clason (15:09):
At this church I did retreats with an

Nick Clason (15:25):
So I'm gonna bring all of these photos over

Nick Clason (15:33):
Treats. What's another,

Nick Clason (15:36):
I just gotta zoom in.

Nick Clason (15:38):
A friend of mine down the road, he worked at a church. And so together our church would, our two churches would come together. We went on this fall retreat. And so before I moved, I was was one of the ones who went on the,

Nick Clason (16:08):
All right, let's go back here and shave out any fluff. I don't need whatever this is.

Nick Clason (16:14):
Our church would come to our two churches would churches. So together our church would come to our

Nick Clason (16:21):
Cut out that, so it's just this

Nick Clason (16:25):
Boat. He worked at a churches, our two churches would come together and we went on this fall retreat. And so before I moved, I was one of the ones who went on the retreat, helped plan it,

Nick Clason (16:42):
Speak,

Nick Clason (16:42):
Do all the things. And so every single fall we went to camp Fall retreat. And so

Nick Clason (16:49):
I'm gonna cut all that goal is to make it as short as possible. And

Nick Clason (16:52):
So every single fall we

Nick Clason (16:53):
Went to, I felt losing the story

Nick Clason (16:56):
CSA in Briston, Indiana. And we called the retreat, the Recharge retreat. And it was awesome. And it was awesome. It was awesome and the same place. And because I followed both my and it was awesome,

Nick Clason (17:23):
Roll

Nick Clason (17:23):
Around,

Nick Clason (17:26):
Same.

Nick Clason (17:27):
And it was awesome. I leave that church, I move on to another one, and that same weekend rolls around.

Nick Clason (17:33):
Gotta get that out of there. I could have left. It just chose not to the same place.

Nick Clason (17:39):
And because I follow both my old church and my buddy's church on Instagram, I see that they're both on a retreat.

Nick Clason (17:47):
And I

Nick Clason (17:47):
Was like, God, it's interesting both that church and this church are both on a retreat together at, but on the same

Nick Clason (17:54):
Weekend, probably gonna cut all this out. That's

Nick Clason (17:56):
Interesting. Wait,

Nick Clason (17:58):
It

Nick Clason (18:00):
Go wait.

Nick Clason (18:04):
And that same weekend rolls around.

Nick Clason (18:07):
Wait,

Nick Clason (18:17):
And it was awesome. I leave that church. I'm watching that same weekend roll around, wait in ton Indiana, hold on, hold on. They're together. And what I began to notice, hold on, was that these two churches came together and instead of calling it the Recharge retreat, they called it the Lifeline Retreat or something like that, that these two churches came together and instead of calling it the Recharge retreat, they called it the Lifeline Retreat or something like that. I don't remember, but I felt, so

Nick Clason (18:59):
This is why I wanna end on right

Nick Clason (19:00):
Lifeline retreat, but

Nick Clason (19:01):
I, I felt so left out, left, boom. And then I just wanna kind of leave a little cliff hangry. So I'm gonna go back over here. I'm gonna grab my ender screen. I'm gonna bring it in. It's gonna position in, right? I'm gonna get the sounder for it.

Nick Clason (19:31):
Same weekend.

Nick Clason (19:35):
So that's at 1 30 46. All right, so it's less than a minute. Um, YouTube shorts only allows a minute. So I always make my goal to be less than a minute. So transcript, get this outta here. I think that that's my in-out points. I just want the audio transcribed. I don't need all that transcribed. That might be all the little ones. Listen, you and I are learning this all together with the new transcription interface. In the meantime, Marvel at me in this old shirt. All right, so I don't want that. I want create new caption track there. So I need to get all these, I'm gonna do Babes New Pro. I'm gonna do another black. Actually, I'll do a white background with black text this time. I don't want shadow, I want background. And I'm just gonna put it right in the middle and then lower it down just a little bit beneath my face. And let's see how it looks.

Nick Clason (21:48):
Let's be honest. Nobody ever likes to be the person left out. One time I moved away from a church that I used to work at this church. I did retreats with another friend of mine down the road. He worked at a church and our two churches would come together and we went on this fall retreat. And so every single fall we went to a camp called Camp Tecu Tecumsah in Brookstown, Indiana. And we called the retreat the Recharge Retreat. And it was awesome. I leave that church, I move on to another one. And that same weekend rolls around. Hold on. Was that these two churches came together and instead of calling it the Recharge retreat, they called it the Lifeline Retreat, but I felt so left out.

Nick Clason (22:38):
I'm just gonna cut that right there. I'm gonna put my out there. I'm gonna come back over here, put my in, and then command M, switch it to H 2 6 4 TikTok, start the party. Boom. All right. And then one more. I like to do three week. I typically post my Title one on Sunday, um, and then I post the other two, um, on a Thursday and a Tuesday. So that's just kind of been my rhythm. Leaves some gaps in the calendar or in the TikTok posting schedule for some other things. So, all right, as this encodes, I am going to wrap up to the next one,

Nick Clason (23:37):
Actually. Um, I'm going to, you get the gist. Um, I will do the third one the exact same way. Uh, just realized I have a meeting in two minutes, so I'm gonna go ahead and wind this down. Um, I will, I will make the third one without you here. Um, but I hope that you found this helpful, um, in pre-recording and then making TikTok in Adobe Premiere Pro and Adobe Photoshop. So, sounds helpful. Leave a like, subscribe, rating, review, hit the notes, uh, show notes for transcripts or my free ebook. And, um, we'll talk soon. Don't forget, stay hybrid.