<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0" encoding="UTF-8" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:admin="http://webns.net/mvcb/" xmlns:atom="http://www.w3.org/2005/Atom/" xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:fireside="http://fireside.fm/modules/rss/fireside">
  <channel>
    <fireside:hostname>web01.fireside.fm</fireside:hostname>
    <fireside:genDate>Fri, 01 May 2026 23:02:09 -0500</fireside:genDate>
    <generator>Fireside (https://fireside.fm)</generator>
    <title>Hybrid Ministry - Episodes Tagged with “Social Media For Youth Groups”</title>
    <link>https://www.hybridministry.xyz/tags/social%20media%20for%20youth%20groups</link>
    <pubDate>Thu, 04 Sep 2025 05:00:00 -0500</pubDate>
    <description>Hybrid Ministry is complicated and hard. Or is it? 
How do pastors and youth pastors create a vibrant extension, not replacement, of what's already happening during their weekly church services? To cater in a digital ministry way to an online focused ministry audience. Reaching Millennials, Gen Z and even Gen Alpha is going to require us to rethink some of the ways we do church.
Follow along on YouTube: https://www.youtube.com/@clasonnick
</description>
    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle>Digital Discipleship made easy</itunes:subtitle>
    <itunes:author>Nick Clason</itunes:author>
    <itunes:summary>Hybrid Ministry is complicated and hard. Or is it? 
How do pastors and youth pastors create a vibrant extension, not replacement, of what's already happening during their weekly church services? To cater in a digital ministry way to an online focused ministry audience. Reaching Millennials, Gen Z and even Gen Alpha is going to require us to rethink some of the ways we do church.
Follow along on YouTube: https://www.youtube.com/@clasonnick
</itunes:summary>
    <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/e/e697b7b8-eaee-430b-9281-dfbd9f2d34d0/cover.jpg?v=5"/>
    <itunes:explicit>no</itunes:explicit>
    <itunes:keywords>Digital, Online Church, Hybrid Ministry, Church, Meta, Gen Z, Millennials, Digital Marketing, Church Marketing, Youth Ministry, Student Ministry, Nick Clason, Digital Ministry, Church Social Media, Youth Ministry Social Media, YouTube for Church, YouTube for Youth Ministry, TikTok for Churches, TikTok for Youth Ministry, Instagram for Churches, Instagram for Youth Ministry, Facebook for Church, Facebook for Youth Ministry, Cell Phone Usage at Church</itunes:keywords>
    <itunes:owner>
      <itunes:name>Nick Clason</itunes:name>
      <itunes:email>nickclason@hybridministry.xyz</itunes:email>
    </itunes:owner>
<itunes:category text="Religion &amp; Spirituality">
  <itunes:category text="Christianity"/>
</itunes:category>
<itunes:category text="Technology"/>
<itunes:category text="Business">
  <itunes:category text="Marketing"/>
</itunes:category>
<item>
  <title>Episode 165: How to Build a Youth Social Media Team That You Don’t Have to Run</title>
  <link>https://www.hybridministry.xyz/165</link>
  <guid isPermaLink="false">28a4394c-2a71-4874-9684-4fd1e147edbb</guid>
  <pubDate>Thu, 04 Sep 2025 05:00:00 -0500</pubDate>
  <author>Nick Clason</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/e697b7b8-eaee-430b-9281-dfbd9f2d34d0/28a4394c-2a71-4874-9684-4fd1e147edbb.mp3" length="33160488" type="audio/mpeg"/>
  <itunes:episode>165</itunes:episode>
  <itunes:title>How to Build a Youth Social Media Team That You Don’t Have to Run</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Nick Clason</itunes:author>
  <itunes:subtitle>Struggling to keep up with your youth group’s social media? In this episode, I’ll show you how to build a student-led social media team for your youth ministry—from recruiting Gen Z content creators to assigning creative roles like studio recruiter, sermon recap editors, and “man on the street” interviewers. Plus, I’ll show you how my Fall Social Media Pack (available on Patreon) gives you 3 months of done-for-you content your students can run without you lifting a finger.</itunes:subtitle>
  <itunes:duration>21:56</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/e/e697b7b8-eaee-430b-9281-dfbd9f2d34d0/episodes/2/28a4394c-2a71-4874-9684-4fd1e147edbb/cover.jpg?v=2"/>
  <description>&lt;p&gt;Struggling to keep up with your youth group’s social media? In this episode, I’ll show you how to build a student-led social media team for your youth ministry—from recruiting Gen Z content creators to assigning creative roles like studio recruiter, sermon recap editors, and “man on the street” interviewers. Plus, I’ll show you how my Fall Social Media Pack (available on Patreon) gives you 3 months of done-for-you content your students can run without you lifting a finger.&lt;/p&gt;

&lt;p&gt;//Social Team Checklist&lt;br&gt;
&lt;a href="https://www.patreon.com/posts/social-media-138081327?utm_medium=clipboard_copy&amp;amp;utm_source=copyLink&amp;amp;utm_campaign=postshare_creator&amp;amp;utm_content=join_link" target="_blank" rel="nofollow noopener"&gt;https://www.patreon.com/posts/social-media-138081327?utm_medium=clipboard_copy&amp;amp;amp;utm_source=copyLink&amp;amp;amp;utm_campaign=postshare_creator&amp;amp;amp;utm_content=join_link&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;🍂 FALL SOCIAL MEDIA PACK&lt;/strong&gt;&lt;br&gt;
&lt;a href="https://www.patreon.com/posts/fall-seasonal-137477671?utm_medium=clipboard_copy&amp;amp;utm_source=copyLink&amp;amp;utm_campaign=postshare_creator&amp;amp;utm_content=join_link" target="_blank" rel="nofollow noopener"&gt;https://www.patreon.com/posts/fall-seasonal-137477671?utm_medium=clipboard_copy&amp;amp;amp;utm_source=copyLink&amp;amp;amp;utm_campaign=postshare_creator&amp;amp;amp;utm_content=join_link&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;SHOW NOTES&lt;/strong&gt;&lt;br&gt;
Shownotes &amp;amp; Transcripts&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/165" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/165&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;*&lt;em&gt;🦸 HYBRID HEROS GET THE PACK FOR FREE! *&lt;/em&gt;&lt;br&gt;
&lt;a href="https://www.patreon.com/hybridministry" target="_blank" rel="nofollow noopener"&gt;https://www.patreon.com/hybridministry&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;FALL MASTERCLASS PLAYLIST&lt;br&gt;
&lt;a href="https://www.youtube.com/watch?v=8fsa_fgbYCE&amp;amp;list=PLngXlSr64YaLfP12NPWmpBzXoCcEsAyBF" target="_blank" rel="nofollow noopener"&gt;https://www.youtube.com/watch?v=8fsa_fgbYCE&amp;amp;amp;list=PLngXlSr64YaLfP12NPWmpBzXoCcEsAyBF&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//Fully Built out Studio&lt;br&gt;
&lt;a href="https://www.youtube.com/watch?v=yVT1xvh9-5k" target="_blank" rel="nofollow noopener"&gt;https://www.youtube.com/watch?v=yVT1xvh9-5k&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//TRY OPUS&lt;br&gt;
&lt;a href="https://www.opus.pro/?via=a5d361" target="_blank" rel="nofollow noopener"&gt;https://www.opus.pro/?via=a5d361&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//100 BONUS IDEAS &amp;amp; TEMPLATE&lt;br&gt;
&lt;a href="https://share.hsforms.com/1JOHqd4XOTbC5ZgfXB85BCwnumis" target="_blank" rel="nofollow noopener"&gt;https://share.hsforms.com/1JOHqd4XOTbC5ZgfXB85BCwnumis&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;✅ CHURCH COMMS DONE FOR YOU&lt;br&gt;
Hire me to run your church website, social media or communications!&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/articles/comms" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/articles/comms&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;📊 [FREE] HYBRID STRATEGY GUIDE&lt;br&gt;
&lt;a href="https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book" target="_blank" rel="nofollow noopener"&gt;https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;📋 "PICK NICK'S BRAIN" Coaching Call&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/articles/coaching" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/articles/coaching&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;👉 STAY CONNECTED WITH NICK&lt;br&gt;
YouTube: &lt;a href="https://www.youtube.com/@clasonnick" target="_blank" rel="nofollow noopener"&gt;https://www.youtube.com/@clasonnick&lt;/a&gt;&lt;br&gt;
Instagram: &lt;a href="https://www.instagram.com/hybridministry/" target="_blank" rel="nofollow noopener"&gt;https://www.instagram.com/hybridministry/&lt;/a&gt;&lt;br&gt;
TikTok: &lt;a href="https://www.tiktok.com/@clasonnick" target="_blank" rel="nofollow noopener"&gt;https://www.tiktok.com/@clasonnick&lt;/a&gt;&lt;br&gt;
Facebook: &lt;a href="https://www.facebook.com/HybridMinistry" target="_blank" rel="nofollow noopener"&gt;https://www.facebook.com/HybridMinistry&lt;/a&gt;&lt;br&gt;
Website: &lt;a href="https://www.hybridministry.xyz" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;--------------&lt;/strong&gt;&lt;br&gt;
&lt;strong&gt;🎉 FREE STUFF 🎉&lt;/strong&gt;&lt;br&gt;
We have all kinds of FREE Things that you can use in your context!&lt;br&gt;
The best way to pay us back is a review or a YouTube Subscribe!&lt;br&gt;
&lt;a href="https://www.linktr.ee/clasonnick" target="_blank" rel="nofollow noopener"&gt;https://www.linktr.ee/clasonnick&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;--------------&lt;/strong&gt;&lt;br&gt;
&lt;strong&gt;🛠️TOOLS I USE THAT CAN HELP YOU!&lt;/strong&gt;&lt;br&gt;
&lt;em&gt;&lt;em&gt;Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products&lt;/em&gt;&lt;/em&gt;&lt;br&gt;
//VIDIQ&lt;br&gt;
&lt;a href="https://vidiq.com/hybrid" target="_blank" rel="nofollow noopener"&gt;https://vidiq.com/hybrid&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//BEST DYM RESOURCES&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/articles/dym" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/articles/dym&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//OPUS.PRO FOR AI SHORTS &amp;amp; REELS&lt;br&gt;
&lt;a href="https://www.opus.pro/?via=a5d361" target="_blank" rel="nofollow noopener"&gt;https://www.opus.pro/?via=a5d361&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//YOUTUBE STARTER KIT FOR UNDER $100&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/articles/youtubestarterkit" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/articles/youtubestarterkit&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;--------------&lt;/strong&gt;&lt;br&gt;
🕰️&lt;strong&gt;TIMECODES&lt;/strong&gt;&lt;br&gt;
00:00 Student Social Team Framework&lt;br&gt;
01:08 Why Students?&lt;br&gt;
6:30 What we post&lt;br&gt;
08:23 Studio Roles&lt;br&gt;
11:43 On the Street Roles&lt;br&gt;
13:46 The Power of the Social team&lt;br&gt;
14:53 How I do no work&lt;br&gt;
20:05 How you can do no work&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;--------------&lt;/strong&gt;&lt;br&gt;
&lt;strong&gt;TRANSCRIPT&lt;/strong&gt;&lt;/p&gt;

&lt;p&gt;00:00:00:00 - 00:00:01:28&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
You're tired. Apparently, your&lt;/p&gt;

&lt;p&gt;00:00:01:28 - 00:00:02:10&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
weekly&lt;/p&gt;

&lt;p&gt;00:00:02:10 - 00:00:02:22&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
message&lt;/p&gt;

&lt;p&gt;00:00:02:22 - 00:00:03:29&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
isn't writing itself.&lt;/p&gt;

&lt;p&gt;00:00:03:29 - 00:00:04:13&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Senior&lt;/p&gt;

&lt;p&gt;00:00:04:13 - 00:00:04:23&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
pastors,&lt;/p&gt;

&lt;p&gt;00:00:04:23 - 00:00:08:18&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
who used to be youth pastors, continue to pitch you mid-tier&lt;/p&gt;

&lt;p&gt;00:00:08:18 - 00:00:09:00&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
ideas, and&lt;/p&gt;

&lt;p&gt;00:00:09:00 - 00:00:09:12&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
the finance&lt;/p&gt;

&lt;p&gt;00:00:09:12 - 00:00:13:03&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
team, they just won't get off your back for that missing pizza receipt.&lt;/p&gt;

&lt;p&gt;00:00:13:03 - 00:00:20:13&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
What in the world would you possibly have time to draft and dream up a fully student led social media team?&lt;/p&gt;

&lt;p&gt;00:00:20:13 - 00:00:26:05&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Because of all of that and because of all these commitments, that's why your feed looks like this.&lt;/p&gt;

&lt;p&gt;00:00:26:08 - 00:00:28:26&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
What if the answer isn't more of you? But what&lt;/p&gt;

&lt;p&gt;00:00:28:26 - 00:00:38:09&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
if the answer is actually more then, because you, as a youth pastor are surrounded by the world's most capable content creator, they're called&lt;/p&gt;

&lt;p&gt;00:00:38:09 - 00:00:49:07&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
teenagers. I have, in my context, built, student led, and student completely run social media teams. And in this episode, I'm going to share with you&lt;/p&gt;

&lt;p&gt;00:00:49:07 - 00:00:53:11&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
how you can do that mistakes and means and all.&lt;/p&gt;

&lt;p&gt;00:00:53:16 - 00:01:14:12&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And they're going to post things that are not only going to make your feed come to life, but also they'll never post something that's going to result in getting you fired, probably. Welcome to the Hybrid Ministry show. Well, hey everybody, welcome to the Hybrid Ministry show. If you and I haven't had a chance to meet you. My name is Nick Claussen.&lt;/p&gt;

&lt;p&gt;00:01:14:13 - 00:01:39:20&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
I am a 15 year youth ministry veteran who's been passionate about social media and digital and ushered into that an absolutely expedited pace in Covid and through Covid. And now, since Covid, I have built social media teams and social media, platforms that completely are self-sustainable. Now at this point, and in this episode, I am going to fully outline in detail for you all of that.&lt;/p&gt;

&lt;p&gt;00:01:39:20 - 00:02:04:17&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Because here's the thing. In this, episode and on this podcast, I talk a lot about my hybrid ministry strategy. In fact, my entire hybrid strategy is linked down below. You can download it, you can use it, you can take it in that e-book. I recommend posting ten times per week. And I'm going to share with you the ten posts that I post per week in my current student ministry on social media.&lt;/p&gt;

&lt;p&gt;00:02:04:17 - 00:02:31:02&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
However, if you download my student or my fast seasonal social media pack, which is over on Patreon, the getting started version of that, social media strategy is actually only posting three times per week because I get it. Like youth ministries and youth pastors, they're busy. And so in this episode, what I want to outline for you is how to do that completely through your student volunteers.&lt;/p&gt;

&lt;p&gt;00:02:31:02 - 00:02:51:28&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And so we're going to explain, the reason behind why you should pick students as part of your social media team. Also, what are some roles that you can recruit them into as you are creating and building a social media team? We'll talk about some roles for, students. If you're shooting in like a studio, we can talk about roles for students.&lt;/p&gt;

&lt;p&gt;00:02:51:28 - 00:03:14:29&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
If you are shooting some stuff on the street or like out and about in your space. Also, student ministry editors, which are honestly, in my opinion, the biggest life savers and time savers for me. And then finally, I'm going to give you, the opportunity to go grab a checklist of everything that you're going to need for these, for these roles and to build these teams.&lt;/p&gt;

&lt;p&gt;00:03:14:29 - 00:03:31:03&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But first of all, let's take just a quick step back before we get into the nitty gritty. And then once again, there are chapters always listed down below in these episodes. So if you want to jump ahead, you can. But why students you got to understand their digital natives like this is their world. This is what they speak.&lt;/p&gt;

&lt;p&gt;00:03:31:06 - 00:03:55:04&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
I like this concept called hybrid, where we go from our in-person moment and we take our online presence and we find a way to blend the two. In fact, the entire playlist linked right here that we just went through for the fall kickoff event idea is all about leaning into your hybrid, from your event to the ongoing donut voting bracket, to the welcome guest, to creating and building a social team like the students.&lt;/p&gt;

&lt;p&gt;00:03:55:04 - 00:04:15:15&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Blend that all the time. And while for adults, especially during Covid and us in ministry, we didn't love it, we were even maybe annoyed by it. But like, this is their world. This is their life. YouTube is huge right now. Students spend hours online on YouTube looking at and creating and consuming content. This is just a part of their world.&lt;/p&gt;

&lt;p&gt;00:04:15:15 - 00:04:40:17&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And so, as we're trying to position ourselves as youth ministries and youth pastors to help spread the the news and message of Jesus, like we should use students to help give us that ability and help give us that chance to help spread and reach and make that message of Jesus known on the social media channels. Also, students are used to this like they're used to having an authentic social media voice.&lt;/p&gt;

&lt;p&gt;00:04:40:17 - 00:05:07:03&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Like this is this is just like I said, they're digital natives. This is who they are. They value authenticity. Like, this is them. This is what they do. Right? There's also on your social media teams, there's a deep well of opportunities. For example, we had a student join last year and, the person who is overseeing the team, just like from a scheduling aspect of it, he looked at me and he's like, Nick, I don't have anywhere to put this person.&lt;/p&gt;

&lt;p&gt;00:05:07:03 - 00:05:35:29&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And I was like, sure you do. And he goes, wait, what do you mean? I said, I don't know those like given those clapperboard, she's like, no, I was like, buy one and then have that person run the clapperboard. I was like, you can always invent opportunities to help make students feel like they're a doing something. But being that there is plenty of runway and avenue to enlist students for, and I'm going to share with you even how to build a team of editors so that you even have more above and beyond opportunities to, recruit people.&lt;/p&gt;

&lt;p&gt;00:05:36:06 - 00:06:02:06&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And then, you know, the bonus in all of this is that, like, as they get into this, like, this gives them not only, like leadership experience, but also some opportunity to, like, be a disciple in this avenue of social media. Right? It may not be the most precise, it may not be the most theologically astute. It may not, you know, be the deepest or the the most, like, precision, and, you know, tightened up version of all this stuff.&lt;/p&gt;

&lt;p&gt;00:06:02:06 - 00:06:29:11&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But like, they can learn how to influence their friends for and with the message of Jesus. So let's explore now, like, what exactly are some of the roles that we have instituted in our social media team? Let's take a look. So if you download my seasonal social media pack, you'll see that I recommend, two things transition videos and man on the Street videos.&lt;/p&gt;

&lt;p&gt;00:06:29:11 - 00:06:51:19&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Those are things that are part of the custom for you section. And what the custom for you section is, is it's the section of my pack that makes it, your church specific because I do, I do give you some done for you stuff like Bible verses and, how to deal with anxiety, how to, you know, some like emoji guesses, some, some spiritual practice videos.&lt;/p&gt;

&lt;p&gt;00:06:51:21 - 00:07:07:29&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Those are nameless, faceless. So any youth ministry can download those and use them. The custom for you section. What that does is it puts your people, your faces and your stamp on your social media, but that is going to require you to get out of camera, get out your phone, get out someone's phone and film some of these things.&lt;/p&gt;

&lt;p&gt;00:07:07:29 - 00:07:31:18&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And so two of those are interview interview questions like man on the street style and transition style videos. Those are two staples of our social media strategy in our youth ministry. Every single Wednesday night, we are filming something and so we're but we're only filming one type of thing per week. So one week we're filming main on the street, and then maybe the next week we're filming transition style videos.&lt;/p&gt;

&lt;p&gt;00:07:31:21 - 00:07:53:15&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
I also include For you some bonus content of like topic ideas for either dress and or may seven question style videos. And so those are the others that we have on our monthly schedule. So man, on the street transition style videos, drafts, seven questions. Any given that you come into our youth ministry, we're doing one of those four things.&lt;/p&gt;

&lt;p&gt;00:07:53:18 - 00:08:12:16&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And so, in the bonus section, the drafts are the seven questions. If you want to start doing some of those, we film those in like a fully, built out studio. I'll link the tour episode to our studio if you want to see our studio, what we've bought, how we outfitted it so that we can have multiple different sets in one, one room, one space.&lt;/p&gt;

&lt;p&gt;00:08:12:16 - 00:08:36:22&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
You can go check that out again. Link down below in the description. But here's some roles for for people in that, in that type of night, in that type of setting. So we record using podcast style microphones, which means we need to record into some sort of audio interface. So we plug it into like a Scarlett focus, eight eight and then that runs into like a computer, and then the computer is running like Adobe Audition.&lt;/p&gt;

&lt;p&gt;00:08:36:22 - 00:08:57:22&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And so we have a person who sits there and runs audio. And so they literally do the thing like speeding, speeding, speeding. And so that person makes sure that the audio is actually rolling. And then they'll also put headphones on to ensure that they can hear what the people are saying and they can actually mix it. Do like a live mix using the Scarlett focus right.&lt;/p&gt;

&lt;p&gt;00:08:57:24 - 00:09:18:01&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
We'll also have someone running camera. And so they'll literally click the record button on the camera and then they'll click, you know, stop record. And for a while there, we had them clap in front of the camera. But like I said in the intro, we actually just, bought a clapperboard. And so either they can do it or if you have enough people, you can have a whole nother person do it.&lt;/p&gt;

&lt;p&gt;00:09:18:03 - 00:09:37:08&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And the clapperboard that we bought is a dry erase. And so you can put like, you know, you can erase it and you can write like drafts, take four and then you can write the names of the people and that way if you could get them to spell their names for you, you're going to get their names on the edit spelled exactly right, which I think is really important.&lt;/p&gt;

&lt;p&gt;00:09:37:15 - 00:10:01:28&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
We also have a television screen, which sometimes for like our leader podcast, we have that on the actual camera and use it as like a presentation, if you will. But for these videos, we actually put it, off camera so that the contestants can see the slides because there's like scripts and stuff, like for example, the script that like for seven questions is, hey, the name of the game is seven questions if you want to play and close your eyes, the answer is going to be right here on the screen.&lt;/p&gt;

&lt;p&gt;00:10:02:01 - 00:10:16:25&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
The category is fill in the blank. It's hard sometimes. The sixth grader walks in. They want to be part of the social team. They want to be on in want to do the social challenge. And you tell them the script and they can't remember it. And so that TV right there really helps them, you know what I mean?&lt;/p&gt;

&lt;p&gt;00:10:16:25 - 00:10:36:07&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Like, see what they're supposed to do. And then we'll also after that script, we'll just make a slide that says one and that's question one. And then two, three, four. And so that that screen also helps them like keep track of the questions. And then there's always some sort of like call to action at the end of every video like hey, comment below your answer or comment below, did you get it?&lt;/p&gt;

&lt;p&gt;00:10:36:07 - 00:11:08:11&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Or you know, whatever. And those are just kind of like prompts so that someone doesn't have to speak them. Because when someone speaks them from off camera, you have to edit them later, which is not the end of the world. But again, it helps. And so you can have someone literally sitting there running slides. It's also helpful to have people recruiting because we're in our studio, students might not know that the social challenge is going on, or they might know now, at this point in our in our context, but they might not be like aware of it or looking for it or, you know, running towards it.&lt;/p&gt;

&lt;p&gt;00:11:08:11 - 00:11:23:10&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And so you have people who are like, hey, you want to be in social challenge today? And then they'll bring them back to our studio and then they'll help, kind of like queue up a line. And then lastly, you can have a host, a person who is out in the hallway talking to the people, waiting, explaining to them what they're going to do when they get in there.&lt;/p&gt;

&lt;p&gt;00:11:23:15 - 00:11:44:22&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And so you're going to want someone who's got some charisma on that. But, all of those are different roles that we have tried to implement and institute for our studio based social challenge nights. Now, there are those are drafts and seven questions. So that's two out of our four social, challenge, you know, scheduling nights. The other two are when we're out and about.&lt;/p&gt;

&lt;p&gt;00:11:44:22 - 00:12:02:21&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
So we grab a tripod, a camera and a microphone, and we hit the street and we don't go anywhere. But just like our student lobby. But we're out and about. We're more visible. So you don't quite need as many, like, hosts or anything like that. But you may need like a recruiter. You still need someone like, hey, you want to come be on social media tonight?&lt;/p&gt;

&lt;p&gt;00:12:02:21 - 00:12:18:13&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
You want to come here to some questions. And so they'll fold people in the queue up a line. They'll get them off to the side there. So that's another option or another role. Of course you're going to have your interviewer. So the person that's on camera that's asking the questions like, hey, would you rather this, would you rather that?&lt;/p&gt;

&lt;p&gt;00:12:18:15 - 00:12:40:19&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And listen, all of these questions are included in my social media pack. And so what I recommend is that you batch record so that you ask 4 or 5 questions, and you ask 4 or 5 people the same 4 or 5 questions, and then boom, you have 4 or 5 different men on the street style videos. And so that interviewer there's asking the same person these, you know, 4 or 5 different questions.&lt;/p&gt;

&lt;p&gt;00:12:40:21 - 00:13:04:14&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Obviously, you're also going to have a camera person. You're also going to have an audio person. And I like to have the audio person, plug the headphones directly into the camera and listen to make sure that they can hear, and that's not too loud. And, you know, if like, anything gets cut out, that they can make them go back and reshoot it with film it, you can have someone holding up like a sheet with the questions or even times we've rolled that TV out.&lt;/p&gt;

&lt;p&gt;00:13:04:14 - 00:13:24:18&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Right? And so we've had a person there, managing that TV or running slides for that, you know, or whatever the case may be. And so those are all different ways and things that you can use for like man on the Street transition style videos are very similar, except for all you really are doing is like, you know, you get like a video of a kid who was riding a skateboard and they fell on the floor and they fell like in this certain position.&lt;/p&gt;

&lt;p&gt;00:13:24:19 - 00:13:40:28&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
So you tell someone, hey, lay like this, and then you give them some sort of script like, oh, that hurt. Make sure that you always have someone to help pick you up. We got that here at our church on Wednesday nights. See you at 630 or something. You know, something silly like that. Like it's kind of meant to be, you know, silly like that.&lt;/p&gt;

&lt;p&gt;00:13:41:00 - 00:13:58:01&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Those are the two, like, on the night, jobs. And let me just tell you, like, once we started walking around with the camera, especially for, like, man on the street or, like, transition style videos, the kids came out of the woodwork in their interest level for it. We have, seven, I want to say different like serving teams for students.&lt;/p&gt;

&lt;p&gt;00:13:58:01 - 00:14:25:27&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
We have welcome team. We have cafe, we have tech team. We have social team, we have photography. We have worship. Maybe that's it. Oh no. And then we have our table leaders. That's probably like our highest, spiritual bar of of role. The team that people want to be on the most is the social team. And so we have, like, increased our engagement around student serving because the social team exists.&lt;/p&gt;

&lt;p&gt;00:14:25:29 - 00:14:48:12&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But the real, in my opinion, this role right here, this next role, this is really like the role that has changed everything for me. It's the student editor. So I post ten pieces of content per week. And this is a genuine, real, true, authentic statement. I don't edit any of it okay. So let me let me walk you through, what I post.&lt;/p&gt;

&lt;p&gt;00:14:48:14 - 00:15:07:18&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
It's some of it's going to be similar to what you might get in the fall seasonal social media pack. Some of it is a little bit different. You can sprinkle in any of these ideas because I'm asking you in the seasonal social media pack to post three times per week. So if you like any of these ideas you got, you got margin to kind of add this and make it your own and bring your own flair.&lt;/p&gt;

&lt;p&gt;00:15:07:20 - 00:15:27:12&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But I post like a meme Monday every single Monday morning that is just like a static carousel kind of based post. What we've done in our, our staff team is we created a Google Drive folder and we just say, hey, as you're scrolling social media, if you come across memes, save them and dump them in this folder.&lt;/p&gt;

&lt;p&gt;00:15:27:12 - 00:15:46:18&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And so all I have to do on Monday is go grab them from that folder, pull them out. You know, I put ten out for carousel post and I post them, recently I've only started doing five because I've also started posting them over on the YouTube posts section, and they only allow five total, as opposed to Instagram, which now I believe allows like 20.&lt;/p&gt;

&lt;p&gt;00:15:46:18 - 00:16:16:22&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
So I wasn't posting, by the way, I wasn't posting to YouTube, but I had a kid who said, are you going to do me Monday anymore? And I was like, yeah. And he's like, on YouTube. And I was like, oh, so that made me, you know, kind of start doing it, on, on YouTube there. Additionally, I post three sermon recap clips, so like, what we do is we film our messages long form posted to YouTube, and then we edit them for YouTube with edits and captions and all the things.&lt;/p&gt;

&lt;p&gt;00:16:16:24 - 00:16:42:28&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But before, we edit those or I'll have whoever is editing for me because I actually pay for an editor on these. I'll have them send me just a clean copy so they'll they'll compile it all together chronologically, and then they'll send me a copy without captions and without any of the, you know, B-roll or whatever. And I'll take those clean copies and I'll upload them into something like Open Source Pro, which, by the way, there's a link down below if you're interested in checking it out.&lt;/p&gt;

&lt;p&gt;00:16:43:01 - 00:17:21:14&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
It doesn't change anything for you, but it is a small, affiliate commission link for me, which would be incredibly helpful if that's something you want to try out. It makes my job so easy. I clips those up, and then we just download three of those and store them to post on three different days in our week. If you don't pre film like a long form message, then my foster seasonal social media pack, it gives you like devotional scripts that you can hold your phone and you can speak direct to camera on those, and it'll tell you exactly what to say and how to include it and that, that, that hits the same&lt;/p&gt;

&lt;p&gt;00:17:21:14 - 00:17:40:05&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
basic gist of what, a clip is meant to do where your Devo, clip, which isn't maybe tied to like a specific sermon or message, but it's still it's going to perform really well. I'm going to do a really good job for you on social media. So either one of those is fine, but it's some sort of spiritually charged content, right?&lt;/p&gt;

&lt;p&gt;00:17:40:05 - 00:17:58:27&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Because some of these other things aren't spiritually charged content. And so your goal is you want to hook people, hook students, or hook your, your students friends with some of the goofy stuff so that you're showing up more and more in their algorithm. So that's why you also want to include some of these spiritual things so that they'll run across those as well.&lt;/p&gt;

&lt;p&gt;00:17:58:27 - 00:18:17:28&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But the way I don't edit them is I use opus clip if you want to, you know, film something on your phone, that's fine. Then what I would recommend is handing over your phone to a student editor. Or if you pay for like a service like Adobe Premiere Pro, Final Cut Pro, DaVinci resolve, you can get them on a computer and they can edit that video for you.&lt;/p&gt;

&lt;p&gt;00:18:17:28 - 00:18:36:25&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Or even if you don't want to do it, have a student film there and let them edit it, and they can use something like on their own phone, like cap cut, or even just something simple like the TikTok or Instagram Reels editor. Our four social challenge archetypes remember seven questions drafts, man on the Street, transition style videos, all edited by students.&lt;/p&gt;

&lt;p&gt;00:18:36:25 - 00:18:58:19&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And right now I'm actually building like a tutorial. Because, like, I've trained students and it takes a lot of my time to get them up to speed, but I'm building tutorials now, where they're watching me edit one, and then they can go back and they can watch that as reference as they edit. And so now I'm able to recruit more students without any experience, and I'm having them do that on something like Adobe Premiere Pro.&lt;/p&gt;

&lt;p&gt;00:18:58:25 - 00:19:14:21&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But I have had students in the past who have their own editing, kind of like chops. And I'll just send them a link from our Google Drive of like, like a seven questions and I'll say, hey, get this under a minute, add captions on the screen, add music, and send it back to me. And they do a great job and I'm fine with it being that way as well.&lt;/p&gt;

&lt;p&gt;00:19:14:21 - 00:19:39:03&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
So it doesn't have to be exactly like I'm doing it, or exactly in like, you know, my template, which, by the way, I have, seven questions and address template link down below. It's included in the for seasonal social media pack, or just in 100 bonus ideas for free listed down below in the description. Another video that we do is like, just like our Wednesday night recap, which is a very simple collage style video.&lt;/p&gt;

&lt;p&gt;00:19:39:05 - 00:19:57:12&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
I walk around with my phone and I get anywhere from like 5 to 7 second clips. Put that in TikTok, it does auto cut for me and boom are done. And then the last remaining of my ten is one of my four seasonal social media packs. Either a verse, a spiritual practice video, a how to carousel or an emoji phraseology guesting.&lt;/p&gt;

&lt;p&gt;00:19:57:12 - 00:20:21:13&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And again, all of those are going to be included in my fast seasonal social media pack, which, by the way, if you didn't know, is 1799. However, I have a bonus Patreon podcast for $4 a month where I not only give you everything in my store for free so that includes this pack, but also I, recap what we did from a creative programing standpoint and from social media.&lt;/p&gt;

&lt;p&gt;00:20:21:13 - 00:20:48:21&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
From a social media standpoint. The previous week in student ministry. Think of it as like your weekly, debrief meeting with, like, you know, a trusted friend. And if I were you, that's $4 a month. You can charge at times $1,248 to like, professional development or your student ministries budget in that way. But what I'm going to do is I'm going to include a checklist for you of roles, of things to do, of what to film all of that.&lt;/p&gt;

&lt;p&gt;00:20:48:21 - 00:21:16:03&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
That's over on my Patreon. Once again, that will come with a nominal fee because Patreon doesn't let me give it away for free. However, if you are a hybrid hero, you get that checklist that costs you $0 included in your $4 per month membership Hybrid Heroes tier. This is how we do it. This is how I have handed all of this off, and I don't lift a finger any more for capturing, editing, or creating any of our social media content.&lt;/p&gt;

&lt;p&gt;00:21:16:03 - 00:21:38:08&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
You two can build a robust, student led, student driven social media team and social media feed. All you gotta do is start leaning in. Some of the students that God has gifted and and given to you in your context. I'm rooting for you. Don't ever hesitate to reach out. I got the pick my brain. Link down below in my, description.&lt;/p&gt;

&lt;p&gt;00:21:38:08 - 00:21:50:29&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
If there's something that can help you get this up off the ground. But until next time. And as always, my friends, don't forget. Stay hybrid. &lt;/p&gt;
</description>
  <itunes:keywords>student social media team, youth ministry social media, church social media strategy, student-led ministry, youth group Instagram, how to build a church social team, social media volunteers, youth pastor tools, church marketing, digital discipleship, Gen Z social media, Canva for churches, social media content plan, hybrid ministry, student leadership, fall social media pack, social media for youth groups, patreon for youth pastors, youth ministry content, church social media tips</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>Struggling to keep up with your youth group’s social media? In this episode, I’ll show you how to build a student-led social media team for your youth ministry—from recruiting Gen Z content creators to assigning creative roles like studio recruiter, sermon recap editors, and “man on the street” interviewers. Plus, I’ll show you how my Fall Social Media Pack (available on Patreon) gives you 3 months of done-for-you content your students can run without you lifting a finger.</p>

<p>//Social Team Checklist<br>
<a href="https://www.patreon.com/posts/social-media-138081327?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link" rel="nofollow">https://www.patreon.com/posts/social-media-138081327?utm_medium=clipboard_copy&amp;utm_source=copyLink&amp;utm_campaign=postshare_creator&amp;utm_content=join_link</a></p>

<p><strong>🍂 FALL SOCIAL MEDIA PACK</strong><br>
<a href="https://www.patreon.com/posts/fall-seasonal-137477671?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link" rel="nofollow">https://www.patreon.com/posts/fall-seasonal-137477671?utm_medium=clipboard_copy&amp;utm_source=copyLink&amp;utm_campaign=postshare_creator&amp;utm_content=join_link</a></p>

<p><strong>SHOW NOTES</strong><br>
Shownotes &amp; Transcripts<br>
<a href="https://www.hybridministry.xyz/165" rel="nofollow">https://www.hybridministry.xyz/165</a></p>

<p>*<em>🦸 HYBRID HEROS GET THE PACK FOR FREE! *</em><br>
<a href="https://www.patreon.com/hybridministry" rel="nofollow">https://www.patreon.com/hybridministry</a></p>

<p>FALL MASTERCLASS PLAYLIST<br>
<a href="https://www.youtube.com/watch?v=8fsa_fgbYCE&list=PLngXlSr64YaLfP12NPWmpBzXoCcEsAyBF" rel="nofollow">https://www.youtube.com/watch?v=8fsa_fgbYCE&amp;list=PLngXlSr64YaLfP12NPWmpBzXoCcEsAyBF</a></p>

<p>//Fully Built out Studio<br>
<a href="https://www.youtube.com/watch?v=yVT1xvh9-5k" rel="nofollow">https://www.youtube.com/watch?v=yVT1xvh9-5k</a></p>

<p>//TRY OPUS<br>
<a href="https://www.opus.pro/?via=a5d361" rel="nofollow">https://www.opus.pro/?via=a5d361</a></p>

<p>//100 BONUS IDEAS &amp; TEMPLATE<br>
<a href="https://share.hsforms.com/1JOHqd4XOTbC5ZgfXB85BCwnumis" rel="nofollow">https://share.hsforms.com/1JOHqd4XOTbC5ZgfXB85BCwnumis</a></p>

<p>✅ CHURCH COMMS DONE FOR YOU<br>
Hire me to run your church website, social media or communications!<br>
<a href="https://www.hybridministry.xyz/articles/comms" rel="nofollow">https://www.hybridministry.xyz/articles/comms</a></p>

<p>📊 [FREE] HYBRID STRATEGY GUIDE<br>
<a href="https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book" rel="nofollow">https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book</a></p>

<p>📋 &quot;PICK NICK&#39;S BRAIN&quot; Coaching Call<br>
<a href="https://www.hybridministry.xyz/articles/coaching" rel="nofollow">https://www.hybridministry.xyz/articles/coaching</a></p>

<p>👉 STAY CONNECTED WITH NICK<br>
YouTube: <a href="https://www.youtube.com/@clasonnick" rel="nofollow">https://www.youtube.com/@clasonnick</a><br>
Instagram: <a href="https://www.instagram.com/hybridministry/" rel="nofollow">https://www.instagram.com/hybridministry/</a><br>
TikTok: <a href="https://www.tiktok.com/@clasonnick" rel="nofollow">https://www.tiktok.com/@clasonnick</a><br>
Facebook: <a href="https://www.facebook.com/HybridMinistry" rel="nofollow">https://www.facebook.com/HybridMinistry</a><br>
Website: <a href="https://www.hybridministry.xyz" rel="nofollow">https://www.hybridministry.xyz</a></p>

<p><strong>--------------</strong><br>
<strong>🎉 FREE STUFF 🎉</strong><br>
We have all kinds of FREE Things that you can use in your context!<br>
The best way to pay us back is a review or a YouTube Subscribe!<br>
<a href="https://www.linktr.ee/clasonnick" rel="nofollow">https://www.linktr.ee/clasonnick</a></p>

<p><strong>--------------</strong><br>
<strong>🛠️TOOLS I USE THAT CAN HELP YOU!</strong><br>
<em><em>Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products</em></em><br>
//VIDIQ<br>
<a href="https://vidiq.com/hybrid" rel="nofollow">https://vidiq.com/hybrid</a></p>

<p>//BEST DYM RESOURCES<br>
<a href="https://www.hybridministry.xyz/articles/dym" rel="nofollow">https://www.hybridministry.xyz/articles/dym</a></p>

<p>//OPUS.PRO FOR AI SHORTS &amp; REELS<br>
<a href="https://www.opus.pro/?via=a5d361" rel="nofollow">https://www.opus.pro/?via=a5d361</a></p>

<p>//YOUTUBE STARTER KIT FOR UNDER $100<br>
<a href="https://www.hybridministry.xyz/articles/youtubestarterkit" rel="nofollow">https://www.hybridministry.xyz/articles/youtubestarterkit</a></p>

<p><strong>--------------</strong><br>
🕰️<strong>TIMECODES</strong><br>
00:00 Student Social Team Framework<br>
01:08 Why Students?<br>
6:30 What we post<br>
08:23 Studio Roles<br>
11:43 On the Street Roles<br>
13:46 The Power of the Social team<br>
14:53 How I do no work<br>
20:05 How you can do no work</p>

<p><strong>--------------</strong><br>
<strong>TRANSCRIPT</strong></p>

<p>00:00:00:00 - 00:00:01:28<br>
Nick Clason | Hybrid Ministry<br>
You&#39;re tired. Apparently, your</p>

<p>00:00:01:28 - 00:00:02:10<br>
Nick Clason | Hybrid Ministry<br>
weekly</p>

<p>00:00:02:10 - 00:00:02:22<br>
Nick Clason | Hybrid Ministry<br>
message</p>

<p>00:00:02:22 - 00:00:03:29<br>
Nick Clason | Hybrid Ministry<br>
isn&#39;t writing itself.</p>

<p>00:00:03:29 - 00:00:04:13<br>
Nick Clason | Hybrid Ministry<br>
Senior</p>

<p>00:00:04:13 - 00:00:04:23<br>
Nick Clason | Hybrid Ministry<br>
pastors,</p>

<p>00:00:04:23 - 00:00:08:18<br>
Nick Clason | Hybrid Ministry<br>
who used to be youth pastors, continue to pitch you mid-tier</p>

<p>00:00:08:18 - 00:00:09:00<br>
Nick Clason | Hybrid Ministry<br>
ideas, and</p>

<p>00:00:09:00 - 00:00:09:12<br>
Nick Clason | Hybrid Ministry<br>
the finance</p>

<p>00:00:09:12 - 00:00:13:03<br>
Nick Clason | Hybrid Ministry<br>
team, they just won&#39;t get off your back for that missing pizza receipt.</p>

<p>00:00:13:03 - 00:00:20:13<br>
Nick Clason | Hybrid Ministry<br>
What in the world would you possibly have time to draft and dream up a fully student led social media team?</p>

<p>00:00:20:13 - 00:00:26:05<br>
Nick Clason | Hybrid Ministry<br>
Because of all of that and because of all these commitments, that&#39;s why your feed looks like this.</p>

<p>00:00:26:08 - 00:00:28:26<br>
Nick Clason | Hybrid Ministry<br>
What if the answer isn&#39;t more of you? But what</p>

<p>00:00:28:26 - 00:00:38:09<br>
Nick Clason | Hybrid Ministry<br>
if the answer is actually more then, because you, as a youth pastor are surrounded by the world&#39;s most capable content creator, they&#39;re called</p>

<p>00:00:38:09 - 00:00:49:07<br>
Nick Clason | Hybrid Ministry<br>
teenagers. I have, in my context, built, student led, and student completely run social media teams. And in this episode, I&#39;m going to share with you</p>

<p>00:00:49:07 - 00:00:53:11<br>
Nick Clason | Hybrid Ministry<br>
how you can do that mistakes and means and all.</p>

<p>00:00:53:16 - 00:01:14:12<br>
Nick Clason | Hybrid Ministry<br>
And they&#39;re going to post things that are not only going to make your feed come to life, but also they&#39;ll never post something that&#39;s going to result in getting you fired, probably. Welcome to the Hybrid Ministry show. Well, hey everybody, welcome to the Hybrid Ministry show. If you and I haven&#39;t had a chance to meet you. My name is Nick Claussen.</p>

<p>00:01:14:13 - 00:01:39:20<br>
Nick Clason | Hybrid Ministry<br>
I am a 15 year youth ministry veteran who&#39;s been passionate about social media and digital and ushered into that an absolutely expedited pace in Covid and through Covid. And now, since Covid, I have built social media teams and social media, platforms that completely are self-sustainable. Now at this point, and in this episode, I am going to fully outline in detail for you all of that.</p>

<p>00:01:39:20 - 00:02:04:17<br>
Nick Clason | Hybrid Ministry<br>
Because here&#39;s the thing. In this, episode and on this podcast, I talk a lot about my hybrid ministry strategy. In fact, my entire hybrid strategy is linked down below. You can download it, you can use it, you can take it in that e-book. I recommend posting ten times per week. And I&#39;m going to share with you the ten posts that I post per week in my current student ministry on social media.</p>

<p>00:02:04:17 - 00:02:31:02<br>
Nick Clason | Hybrid Ministry<br>
However, if you download my student or my fast seasonal social media pack, which is over on Patreon, the getting started version of that, social media strategy is actually only posting three times per week because I get it. Like youth ministries and youth pastors, they&#39;re busy. And so in this episode, what I want to outline for you is how to do that completely through your student volunteers.</p>

<p>00:02:31:02 - 00:02:51:28<br>
Nick Clason | Hybrid Ministry<br>
And so we&#39;re going to explain, the reason behind why you should pick students as part of your social media team. Also, what are some roles that you can recruit them into as you are creating and building a social media team? We&#39;ll talk about some roles for, students. If you&#39;re shooting in like a studio, we can talk about roles for students.</p>

<p>00:02:51:28 - 00:03:14:29<br>
Nick Clason | Hybrid Ministry<br>
If you are shooting some stuff on the street or like out and about in your space. Also, student ministry editors, which are honestly, in my opinion, the biggest life savers and time savers for me. And then finally, I&#39;m going to give you, the opportunity to go grab a checklist of everything that you&#39;re going to need for these, for these roles and to build these teams.</p>

<p>00:03:14:29 - 00:03:31:03<br>
Nick Clason | Hybrid Ministry<br>
But first of all, let&#39;s take just a quick step back before we get into the nitty gritty. And then once again, there are chapters always listed down below in these episodes. So if you want to jump ahead, you can. But why students you got to understand their digital natives like this is their world. This is what they speak.</p>

<p>00:03:31:06 - 00:03:55:04<br>
Nick Clason | Hybrid Ministry<br>
I like this concept called hybrid, where we go from our in-person moment and we take our online presence and we find a way to blend the two. In fact, the entire playlist linked right here that we just went through for the fall kickoff event idea is all about leaning into your hybrid, from your event to the ongoing donut voting bracket, to the welcome guest, to creating and building a social team like the students.</p>

<p>00:03:55:04 - 00:04:15:15<br>
Nick Clason | Hybrid Ministry<br>
Blend that all the time. And while for adults, especially during Covid and us in ministry, we didn&#39;t love it, we were even maybe annoyed by it. But like, this is their world. This is their life. YouTube is huge right now. Students spend hours online on YouTube looking at and creating and consuming content. This is just a part of their world.</p>

<p>00:04:15:15 - 00:04:40:17<br>
Nick Clason | Hybrid Ministry<br>
And so, as we&#39;re trying to position ourselves as youth ministries and youth pastors to help spread the the news and message of Jesus, like we should use students to help give us that ability and help give us that chance to help spread and reach and make that message of Jesus known on the social media channels. Also, students are used to this like they&#39;re used to having an authentic social media voice.</p>

<p>00:04:40:17 - 00:05:07:03<br>
Nick Clason | Hybrid Ministry<br>
Like this is this is just like I said, they&#39;re digital natives. This is who they are. They value authenticity. Like, this is them. This is what they do. Right? There&#39;s also on your social media teams, there&#39;s a deep well of opportunities. For example, we had a student join last year and, the person who is overseeing the team, just like from a scheduling aspect of it, he looked at me and he&#39;s like, Nick, I don&#39;t have anywhere to put this person.</p>

<p>00:05:07:03 - 00:05:35:29<br>
Nick Clason | Hybrid Ministry<br>
And I was like, sure you do. And he goes, wait, what do you mean? I said, I don&#39;t know those like given those clapperboard, she&#39;s like, no, I was like, buy one and then have that person run the clapperboard. I was like, you can always invent opportunities to help make students feel like they&#39;re a doing something. But being that there is plenty of runway and avenue to enlist students for, and I&#39;m going to share with you even how to build a team of editors so that you even have more above and beyond opportunities to, recruit people.</p>

<p>00:05:36:06 - 00:06:02:06<br>
Nick Clason | Hybrid Ministry<br>
And then, you know, the bonus in all of this is that, like, as they get into this, like, this gives them not only, like leadership experience, but also some opportunity to, like, be a disciple in this avenue of social media. Right? It may not be the most precise, it may not be the most theologically astute. It may not, you know, be the deepest or the the most, like, precision, and, you know, tightened up version of all this stuff.</p>

<p>00:06:02:06 - 00:06:29:11<br>
Nick Clason | Hybrid Ministry<br>
But like, they can learn how to influence their friends for and with the message of Jesus. So let&#39;s explore now, like, what exactly are some of the roles that we have instituted in our social media team? Let&#39;s take a look. So if you download my seasonal social media pack, you&#39;ll see that I recommend, two things transition videos and man on the Street videos.</p>

<p>00:06:29:11 - 00:06:51:19<br>
Nick Clason | Hybrid Ministry<br>
Those are things that are part of the custom for you section. And what the custom for you section is, is it&#39;s the section of my pack that makes it, your church specific because I do, I do give you some done for you stuff like Bible verses and, how to deal with anxiety, how to, you know, some like emoji guesses, some, some spiritual practice videos.</p>

<p>00:06:51:21 - 00:07:07:29<br>
Nick Clason | Hybrid Ministry<br>
Those are nameless, faceless. So any youth ministry can download those and use them. The custom for you section. What that does is it puts your people, your faces and your stamp on your social media, but that is going to require you to get out of camera, get out your phone, get out someone&#39;s phone and film some of these things.</p>

<p>00:07:07:29 - 00:07:31:18<br>
Nick Clason | Hybrid Ministry<br>
And so two of those are interview interview questions like man on the street style and transition style videos. Those are two staples of our social media strategy in our youth ministry. Every single Wednesday night, we are filming something and so we&#39;re but we&#39;re only filming one type of thing per week. So one week we&#39;re filming main on the street, and then maybe the next week we&#39;re filming transition style videos.</p>

<p>00:07:31:21 - 00:07:53:15<br>
Nick Clason | Hybrid Ministry<br>
I also include For you some bonus content of like topic ideas for either dress and or may seven question style videos. And so those are the others that we have on our monthly schedule. So man, on the street transition style videos, drafts, seven questions. Any given that you come into our youth ministry, we&#39;re doing one of those four things.</p>

<p>00:07:53:18 - 00:08:12:16<br>
Nick Clason | Hybrid Ministry<br>
And so, in the bonus section, the drafts are the seven questions. If you want to start doing some of those, we film those in like a fully, built out studio. I&#39;ll link the tour episode to our studio if you want to see our studio, what we&#39;ve bought, how we outfitted it so that we can have multiple different sets in one, one room, one space.</p>

<p>00:08:12:16 - 00:08:36:22<br>
Nick Clason | Hybrid Ministry<br>
You can go check that out again. Link down below in the description. But here&#39;s some roles for for people in that, in that type of night, in that type of setting. So we record using podcast style microphones, which means we need to record into some sort of audio interface. So we plug it into like a Scarlett focus, eight eight and then that runs into like a computer, and then the computer is running like Adobe Audition.</p>

<p>00:08:36:22 - 00:08:57:22<br>
Nick Clason | Hybrid Ministry<br>
And so we have a person who sits there and runs audio. And so they literally do the thing like speeding, speeding, speeding. And so that person makes sure that the audio is actually rolling. And then they&#39;ll also put headphones on to ensure that they can hear what the people are saying and they can actually mix it. Do like a live mix using the Scarlett focus right.</p>

<p>00:08:57:24 - 00:09:18:01<br>
Nick Clason | Hybrid Ministry<br>
We&#39;ll also have someone running camera. And so they&#39;ll literally click the record button on the camera and then they&#39;ll click, you know, stop record. And for a while there, we had them clap in front of the camera. But like I said in the intro, we actually just, bought a clapperboard. And so either they can do it or if you have enough people, you can have a whole nother person do it.</p>

<p>00:09:18:03 - 00:09:37:08<br>
Nick Clason | Hybrid Ministry<br>
And the clapperboard that we bought is a dry erase. And so you can put like, you know, you can erase it and you can write like drafts, take four and then you can write the names of the people and that way if you could get them to spell their names for you, you&#39;re going to get their names on the edit spelled exactly right, which I think is really important.</p>

<p>00:09:37:15 - 00:10:01:28<br>
Nick Clason | Hybrid Ministry<br>
We also have a television screen, which sometimes for like our leader podcast, we have that on the actual camera and use it as like a presentation, if you will. But for these videos, we actually put it, off camera so that the contestants can see the slides because there&#39;s like scripts and stuff, like for example, the script that like for seven questions is, hey, the name of the game is seven questions if you want to play and close your eyes, the answer is going to be right here on the screen.</p>

<p>00:10:02:01 - 00:10:16:25<br>
Nick Clason | Hybrid Ministry<br>
The category is fill in the blank. It&#39;s hard sometimes. The sixth grader walks in. They want to be part of the social team. They want to be on in want to do the social challenge. And you tell them the script and they can&#39;t remember it. And so that TV right there really helps them, you know what I mean?</p>

<p>00:10:16:25 - 00:10:36:07<br>
Nick Clason | Hybrid Ministry<br>
Like, see what they&#39;re supposed to do. And then we&#39;ll also after that script, we&#39;ll just make a slide that says one and that&#39;s question one. And then two, three, four. And so that that screen also helps them like keep track of the questions. And then there&#39;s always some sort of like call to action at the end of every video like hey, comment below your answer or comment below, did you get it?</p>

<p>00:10:36:07 - 00:11:08:11<br>
Nick Clason | Hybrid Ministry<br>
Or you know, whatever. And those are just kind of like prompts so that someone doesn&#39;t have to speak them. Because when someone speaks them from off camera, you have to edit them later, which is not the end of the world. But again, it helps. And so you can have someone literally sitting there running slides. It&#39;s also helpful to have people recruiting because we&#39;re in our studio, students might not know that the social challenge is going on, or they might know now, at this point in our in our context, but they might not be like aware of it or looking for it or, you know, running towards it.</p>

<p>00:11:08:11 - 00:11:23:10<br>
Nick Clason | Hybrid Ministry<br>
And so you have people who are like, hey, you want to be in social challenge today? And then they&#39;ll bring them back to our studio and then they&#39;ll help, kind of like queue up a line. And then lastly, you can have a host, a person who is out in the hallway talking to the people, waiting, explaining to them what they&#39;re going to do when they get in there.</p>

<p>00:11:23:15 - 00:11:44:22<br>
Nick Clason | Hybrid Ministry<br>
And so you&#39;re going to want someone who&#39;s got some charisma on that. But, all of those are different roles that we have tried to implement and institute for our studio based social challenge nights. Now, there are those are drafts and seven questions. So that&#39;s two out of our four social, challenge, you know, scheduling nights. The other two are when we&#39;re out and about.</p>

<p>00:11:44:22 - 00:12:02:21<br>
Nick Clason | Hybrid Ministry<br>
So we grab a tripod, a camera and a microphone, and we hit the street and we don&#39;t go anywhere. But just like our student lobby. But we&#39;re out and about. We&#39;re more visible. So you don&#39;t quite need as many, like, hosts or anything like that. But you may need like a recruiter. You still need someone like, hey, you want to come be on social media tonight?</p>

<p>00:12:02:21 - 00:12:18:13<br>
Nick Clason | Hybrid Ministry<br>
You want to come here to some questions. And so they&#39;ll fold people in the queue up a line. They&#39;ll get them off to the side there. So that&#39;s another option or another role. Of course you&#39;re going to have your interviewer. So the person that&#39;s on camera that&#39;s asking the questions like, hey, would you rather this, would you rather that?</p>

<p>00:12:18:15 - 00:12:40:19<br>
Nick Clason | Hybrid Ministry<br>
And listen, all of these questions are included in my social media pack. And so what I recommend is that you batch record so that you ask 4 or 5 questions, and you ask 4 or 5 people the same 4 or 5 questions, and then boom, you have 4 or 5 different men on the street style videos. And so that interviewer there&#39;s asking the same person these, you know, 4 or 5 different questions.</p>

<p>00:12:40:21 - 00:13:04:14<br>
Nick Clason | Hybrid Ministry<br>
Obviously, you&#39;re also going to have a camera person. You&#39;re also going to have an audio person. And I like to have the audio person, plug the headphones directly into the camera and listen to make sure that they can hear, and that&#39;s not too loud. And, you know, if like, anything gets cut out, that they can make them go back and reshoot it with film it, you can have someone holding up like a sheet with the questions or even times we&#39;ve rolled that TV out.</p>

<p>00:13:04:14 - 00:13:24:18<br>
Nick Clason | Hybrid Ministry<br>
Right? And so we&#39;ve had a person there, managing that TV or running slides for that, you know, or whatever the case may be. And so those are all different ways and things that you can use for like man on the Street transition style videos are very similar, except for all you really are doing is like, you know, you get like a video of a kid who was riding a skateboard and they fell on the floor and they fell like in this certain position.</p>

<p>00:13:24:19 - 00:13:40:28<br>
Nick Clason | Hybrid Ministry<br>
So you tell someone, hey, lay like this, and then you give them some sort of script like, oh, that hurt. Make sure that you always have someone to help pick you up. We got that here at our church on Wednesday nights. See you at 630 or something. You know, something silly like that. Like it&#39;s kind of meant to be, you know, silly like that.</p>

<p>00:13:41:00 - 00:13:58:01<br>
Nick Clason | Hybrid Ministry<br>
Those are the two, like, on the night, jobs. And let me just tell you, like, once we started walking around with the camera, especially for, like, man on the street or, like, transition style videos, the kids came out of the woodwork in their interest level for it. We have, seven, I want to say different like serving teams for students.</p>

<p>00:13:58:01 - 00:14:25:27<br>
Nick Clason | Hybrid Ministry<br>
We have welcome team. We have cafe, we have tech team. We have social team, we have photography. We have worship. Maybe that&#39;s it. Oh no. And then we have our table leaders. That&#39;s probably like our highest, spiritual bar of of role. The team that people want to be on the most is the social team. And so we have, like, increased our engagement around student serving because the social team exists.</p>

<p>00:14:25:29 - 00:14:48:12<br>
Nick Clason | Hybrid Ministry<br>
But the real, in my opinion, this role right here, this next role, this is really like the role that has changed everything for me. It&#39;s the student editor. So I post ten pieces of content per week. And this is a genuine, real, true, authentic statement. I don&#39;t edit any of it okay. So let me let me walk you through, what I post.</p>

<p>00:14:48:14 - 00:15:07:18<br>
Nick Clason | Hybrid Ministry<br>
It&#39;s some of it&#39;s going to be similar to what you might get in the fall seasonal social media pack. Some of it is a little bit different. You can sprinkle in any of these ideas because I&#39;m asking you in the seasonal social media pack to post three times per week. So if you like any of these ideas you got, you got margin to kind of add this and make it your own and bring your own flair.</p>

<p>00:15:07:20 - 00:15:27:12<br>
Nick Clason | Hybrid Ministry<br>
But I post like a meme Monday every single Monday morning that is just like a static carousel kind of based post. What we&#39;ve done in our, our staff team is we created a Google Drive folder and we just say, hey, as you&#39;re scrolling social media, if you come across memes, save them and dump them in this folder.</p>

<p>00:15:27:12 - 00:15:46:18<br>
Nick Clason | Hybrid Ministry<br>
And so all I have to do on Monday is go grab them from that folder, pull them out. You know, I put ten out for carousel post and I post them, recently I&#39;ve only started doing five because I&#39;ve also started posting them over on the YouTube posts section, and they only allow five total, as opposed to Instagram, which now I believe allows like 20.</p>

<p>00:15:46:18 - 00:16:16:22<br>
Nick Clason | Hybrid Ministry<br>
So I wasn&#39;t posting, by the way, I wasn&#39;t posting to YouTube, but I had a kid who said, are you going to do me Monday anymore? And I was like, yeah. And he&#39;s like, on YouTube. And I was like, oh, so that made me, you know, kind of start doing it, on, on YouTube there. Additionally, I post three sermon recap clips, so like, what we do is we film our messages long form posted to YouTube, and then we edit them for YouTube with edits and captions and all the things.</p>

<p>00:16:16:24 - 00:16:42:28<br>
Nick Clason | Hybrid Ministry<br>
But before, we edit those or I&#39;ll have whoever is editing for me because I actually pay for an editor on these. I&#39;ll have them send me just a clean copy so they&#39;ll they&#39;ll compile it all together chronologically, and then they&#39;ll send me a copy without captions and without any of the, you know, B-roll or whatever. And I&#39;ll take those clean copies and I&#39;ll upload them into something like Open Source Pro, which, by the way, there&#39;s a link down below if you&#39;re interested in checking it out.</p>

<p>00:16:43:01 - 00:17:21:14<br>
Nick Clason | Hybrid Ministry<br>
It doesn&#39;t change anything for you, but it is a small, affiliate commission link for me, which would be incredibly helpful if that&#39;s something you want to try out. It makes my job so easy. I clips those up, and then we just download three of those and store them to post on three different days in our week. If you don&#39;t pre film like a long form message, then my foster seasonal social media pack, it gives you like devotional scripts that you can hold your phone and you can speak direct to camera on those, and it&#39;ll tell you exactly what to say and how to include it and that, that, that hits the same</p>

<p>00:17:21:14 - 00:17:40:05<br>
Nick Clason | Hybrid Ministry<br>
basic gist of what, a clip is meant to do where your Devo, clip, which isn&#39;t maybe tied to like a specific sermon or message, but it&#39;s still it&#39;s going to perform really well. I&#39;m going to do a really good job for you on social media. So either one of those is fine, but it&#39;s some sort of spiritually charged content, right?</p>

<p>00:17:40:05 - 00:17:58:27<br>
Nick Clason | Hybrid Ministry<br>
Because some of these other things aren&#39;t spiritually charged content. And so your goal is you want to hook people, hook students, or hook your, your students friends with some of the goofy stuff so that you&#39;re showing up more and more in their algorithm. So that&#39;s why you also want to include some of these spiritual things so that they&#39;ll run across those as well.</p>

<p>00:17:58:27 - 00:18:17:28<br>
Nick Clason | Hybrid Ministry<br>
But the way I don&#39;t edit them is I use opus clip if you want to, you know, film something on your phone, that&#39;s fine. Then what I would recommend is handing over your phone to a student editor. Or if you pay for like a service like Adobe Premiere Pro, Final Cut Pro, DaVinci resolve, you can get them on a computer and they can edit that video for you.</p>

<p>00:18:17:28 - 00:18:36:25<br>
Nick Clason | Hybrid Ministry<br>
Or even if you don&#39;t want to do it, have a student film there and let them edit it, and they can use something like on their own phone, like cap cut, or even just something simple like the TikTok or Instagram Reels editor. Our four social challenge archetypes remember seven questions drafts, man on the Street, transition style videos, all edited by students.</p>

<p>00:18:36:25 - 00:18:58:19<br>
Nick Clason | Hybrid Ministry<br>
And right now I&#39;m actually building like a tutorial. Because, like, I&#39;ve trained students and it takes a lot of my time to get them up to speed, but I&#39;m building tutorials now, where they&#39;re watching me edit one, and then they can go back and they can watch that as reference as they edit. And so now I&#39;m able to recruit more students without any experience, and I&#39;m having them do that on something like Adobe Premiere Pro.</p>

<p>00:18:58:25 - 00:19:14:21<br>
Nick Clason | Hybrid Ministry<br>
But I have had students in the past who have their own editing, kind of like chops. And I&#39;ll just send them a link from our Google Drive of like, like a seven questions and I&#39;ll say, hey, get this under a minute, add captions on the screen, add music, and send it back to me. And they do a great job and I&#39;m fine with it being that way as well.</p>

<p>00:19:14:21 - 00:19:39:03<br>
Nick Clason | Hybrid Ministry<br>
So it doesn&#39;t have to be exactly like I&#39;m doing it, or exactly in like, you know, my template, which, by the way, I have, seven questions and address template link down below. It&#39;s included in the for seasonal social media pack, or just in 100 bonus ideas for free listed down below in the description. Another video that we do is like, just like our Wednesday night recap, which is a very simple collage style video.</p>

<p>00:19:39:05 - 00:19:57:12<br>
Nick Clason | Hybrid Ministry<br>
I walk around with my phone and I get anywhere from like 5 to 7 second clips. Put that in TikTok, it does auto cut for me and boom are done. And then the last remaining of my ten is one of my four seasonal social media packs. Either a verse, a spiritual practice video, a how to carousel or an emoji phraseology guesting.</p>

<p>00:19:57:12 - 00:20:21:13<br>
Nick Clason | Hybrid Ministry<br>
And again, all of those are going to be included in my fast seasonal social media pack, which, by the way, if you didn&#39;t know, is 1799. However, I have a bonus Patreon podcast for $4 a month where I not only give you everything in my store for free so that includes this pack, but also I, recap what we did from a creative programing standpoint and from social media.</p>

<p>00:20:21:13 - 00:20:48:21<br>
Nick Clason | Hybrid Ministry<br>
From a social media standpoint. The previous week in student ministry. Think of it as like your weekly, debrief meeting with, like, you know, a trusted friend. And if I were you, that&#39;s $4 a month. You can charge at times $1,248 to like, professional development or your student ministries budget in that way. But what I&#39;m going to do is I&#39;m going to include a checklist for you of roles, of things to do, of what to film all of that.</p>

<p>00:20:48:21 - 00:21:16:03<br>
Nick Clason | Hybrid Ministry<br>
That&#39;s over on my Patreon. Once again, that will come with a nominal fee because Patreon doesn&#39;t let me give it away for free. However, if you are a hybrid hero, you get that checklist that costs you $0 included in your $4 per month membership Hybrid Heroes tier. This is how we do it. This is how I have handed all of this off, and I don&#39;t lift a finger any more for capturing, editing, or creating any of our social media content.</p>

<p>00:21:16:03 - 00:21:38:08<br>
Nick Clason | Hybrid Ministry<br>
You two can build a robust, student led, student driven social media team and social media feed. All you gotta do is start leaning in. Some of the students that God has gifted and and given to you in your context. I&#39;m rooting for you. Don&#39;t ever hesitate to reach out. I got the pick my brain. Link down below in my, description.</p>

<p>00:21:38:08 - 00:21:50:29<br>
Nick Clason | Hybrid Ministry<br>
If there&#39;s something that can help you get this up off the ground. But until next time. And as always, my friends, don&#39;t forget. Stay hybrid.</p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>Struggling to keep up with your youth group’s social media? In this episode, I’ll show you how to build a student-led social media team for your youth ministry—from recruiting Gen Z content creators to assigning creative roles like studio recruiter, sermon recap editors, and “man on the street” interviewers. Plus, I’ll show you how my Fall Social Media Pack (available on Patreon) gives you 3 months of done-for-you content your students can run without you lifting a finger.</p>

<p>//Social Team Checklist<br>
<a href="https://www.patreon.com/posts/social-media-138081327?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link" rel="nofollow">https://www.patreon.com/posts/social-media-138081327?utm_medium=clipboard_copy&amp;utm_source=copyLink&amp;utm_campaign=postshare_creator&amp;utm_content=join_link</a></p>

<p><strong>🍂 FALL SOCIAL MEDIA PACK</strong><br>
<a href="https://www.patreon.com/posts/fall-seasonal-137477671?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link" rel="nofollow">https://www.patreon.com/posts/fall-seasonal-137477671?utm_medium=clipboard_copy&amp;utm_source=copyLink&amp;utm_campaign=postshare_creator&amp;utm_content=join_link</a></p>

<p><strong>SHOW NOTES</strong><br>
Shownotes &amp; Transcripts<br>
<a href="https://www.hybridministry.xyz/165" rel="nofollow">https://www.hybridministry.xyz/165</a></p>

<p>*<em>🦸 HYBRID HEROS GET THE PACK FOR FREE! *</em><br>
<a href="https://www.patreon.com/hybridministry" rel="nofollow">https://www.patreon.com/hybridministry</a></p>

<p>FALL MASTERCLASS PLAYLIST<br>
<a href="https://www.youtube.com/watch?v=8fsa_fgbYCE&list=PLngXlSr64YaLfP12NPWmpBzXoCcEsAyBF" rel="nofollow">https://www.youtube.com/watch?v=8fsa_fgbYCE&amp;list=PLngXlSr64YaLfP12NPWmpBzXoCcEsAyBF</a></p>

<p>//Fully Built out Studio<br>
<a href="https://www.youtube.com/watch?v=yVT1xvh9-5k" rel="nofollow">https://www.youtube.com/watch?v=yVT1xvh9-5k</a></p>

<p>//TRY OPUS<br>
<a href="https://www.opus.pro/?via=a5d361" rel="nofollow">https://www.opus.pro/?via=a5d361</a></p>

<p>//100 BONUS IDEAS &amp; TEMPLATE<br>
<a href="https://share.hsforms.com/1JOHqd4XOTbC5ZgfXB85BCwnumis" rel="nofollow">https://share.hsforms.com/1JOHqd4XOTbC5ZgfXB85BCwnumis</a></p>

<p>✅ CHURCH COMMS DONE FOR YOU<br>
Hire me to run your church website, social media or communications!<br>
<a href="https://www.hybridministry.xyz/articles/comms" rel="nofollow">https://www.hybridministry.xyz/articles/comms</a></p>

<p>📊 [FREE] HYBRID STRATEGY GUIDE<br>
<a href="https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book" rel="nofollow">https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book</a></p>

<p>📋 &quot;PICK NICK&#39;S BRAIN&quot; Coaching Call<br>
<a href="https://www.hybridministry.xyz/articles/coaching" rel="nofollow">https://www.hybridministry.xyz/articles/coaching</a></p>

<p>👉 STAY CONNECTED WITH NICK<br>
YouTube: <a href="https://www.youtube.com/@clasonnick" rel="nofollow">https://www.youtube.com/@clasonnick</a><br>
Instagram: <a href="https://www.instagram.com/hybridministry/" rel="nofollow">https://www.instagram.com/hybridministry/</a><br>
TikTok: <a href="https://www.tiktok.com/@clasonnick" rel="nofollow">https://www.tiktok.com/@clasonnick</a><br>
Facebook: <a href="https://www.facebook.com/HybridMinistry" rel="nofollow">https://www.facebook.com/HybridMinistry</a><br>
Website: <a href="https://www.hybridministry.xyz" rel="nofollow">https://www.hybridministry.xyz</a></p>

<p><strong>--------------</strong><br>
<strong>🎉 FREE STUFF 🎉</strong><br>
We have all kinds of FREE Things that you can use in your context!<br>
The best way to pay us back is a review or a YouTube Subscribe!<br>
<a href="https://www.linktr.ee/clasonnick" rel="nofollow">https://www.linktr.ee/clasonnick</a></p>

<p><strong>--------------</strong><br>
<strong>🛠️TOOLS I USE THAT CAN HELP YOU!</strong><br>
<em><em>Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products</em></em><br>
//VIDIQ<br>
<a href="https://vidiq.com/hybrid" rel="nofollow">https://vidiq.com/hybrid</a></p>

<p>//BEST DYM RESOURCES<br>
<a href="https://www.hybridministry.xyz/articles/dym" rel="nofollow">https://www.hybridministry.xyz/articles/dym</a></p>

<p>//OPUS.PRO FOR AI SHORTS &amp; REELS<br>
<a href="https://www.opus.pro/?via=a5d361" rel="nofollow">https://www.opus.pro/?via=a5d361</a></p>

<p>//YOUTUBE STARTER KIT FOR UNDER $100<br>
<a href="https://www.hybridministry.xyz/articles/youtubestarterkit" rel="nofollow">https://www.hybridministry.xyz/articles/youtubestarterkit</a></p>

<p><strong>--------------</strong><br>
🕰️<strong>TIMECODES</strong><br>
00:00 Student Social Team Framework<br>
01:08 Why Students?<br>
6:30 What we post<br>
08:23 Studio Roles<br>
11:43 On the Street Roles<br>
13:46 The Power of the Social team<br>
14:53 How I do no work<br>
20:05 How you can do no work</p>

<p><strong>--------------</strong><br>
<strong>TRANSCRIPT</strong></p>

<p>00:00:00:00 - 00:00:01:28<br>
Nick Clason | Hybrid Ministry<br>
You&#39;re tired. Apparently, your</p>

<p>00:00:01:28 - 00:00:02:10<br>
Nick Clason | Hybrid Ministry<br>
weekly</p>

<p>00:00:02:10 - 00:00:02:22<br>
Nick Clason | Hybrid Ministry<br>
message</p>

<p>00:00:02:22 - 00:00:03:29<br>
Nick Clason | Hybrid Ministry<br>
isn&#39;t writing itself.</p>

<p>00:00:03:29 - 00:00:04:13<br>
Nick Clason | Hybrid Ministry<br>
Senior</p>

<p>00:00:04:13 - 00:00:04:23<br>
Nick Clason | Hybrid Ministry<br>
pastors,</p>

<p>00:00:04:23 - 00:00:08:18<br>
Nick Clason | Hybrid Ministry<br>
who used to be youth pastors, continue to pitch you mid-tier</p>

<p>00:00:08:18 - 00:00:09:00<br>
Nick Clason | Hybrid Ministry<br>
ideas, and</p>

<p>00:00:09:00 - 00:00:09:12<br>
Nick Clason | Hybrid Ministry<br>
the finance</p>

<p>00:00:09:12 - 00:00:13:03<br>
Nick Clason | Hybrid Ministry<br>
team, they just won&#39;t get off your back for that missing pizza receipt.</p>

<p>00:00:13:03 - 00:00:20:13<br>
Nick Clason | Hybrid Ministry<br>
What in the world would you possibly have time to draft and dream up a fully student led social media team?</p>

<p>00:00:20:13 - 00:00:26:05<br>
Nick Clason | Hybrid Ministry<br>
Because of all of that and because of all these commitments, that&#39;s why your feed looks like this.</p>

<p>00:00:26:08 - 00:00:28:26<br>
Nick Clason | Hybrid Ministry<br>
What if the answer isn&#39;t more of you? But what</p>

<p>00:00:28:26 - 00:00:38:09<br>
Nick Clason | Hybrid Ministry<br>
if the answer is actually more then, because you, as a youth pastor are surrounded by the world&#39;s most capable content creator, they&#39;re called</p>

<p>00:00:38:09 - 00:00:49:07<br>
Nick Clason | Hybrid Ministry<br>
teenagers. I have, in my context, built, student led, and student completely run social media teams. And in this episode, I&#39;m going to share with you</p>

<p>00:00:49:07 - 00:00:53:11<br>
Nick Clason | Hybrid Ministry<br>
how you can do that mistakes and means and all.</p>

<p>00:00:53:16 - 00:01:14:12<br>
Nick Clason | Hybrid Ministry<br>
And they&#39;re going to post things that are not only going to make your feed come to life, but also they&#39;ll never post something that&#39;s going to result in getting you fired, probably. Welcome to the Hybrid Ministry show. Well, hey everybody, welcome to the Hybrid Ministry show. If you and I haven&#39;t had a chance to meet you. My name is Nick Claussen.</p>

<p>00:01:14:13 - 00:01:39:20<br>
Nick Clason | Hybrid Ministry<br>
I am a 15 year youth ministry veteran who&#39;s been passionate about social media and digital and ushered into that an absolutely expedited pace in Covid and through Covid. And now, since Covid, I have built social media teams and social media, platforms that completely are self-sustainable. Now at this point, and in this episode, I am going to fully outline in detail for you all of that.</p>

<p>00:01:39:20 - 00:02:04:17<br>
Nick Clason | Hybrid Ministry<br>
Because here&#39;s the thing. In this, episode and on this podcast, I talk a lot about my hybrid ministry strategy. In fact, my entire hybrid strategy is linked down below. You can download it, you can use it, you can take it in that e-book. I recommend posting ten times per week. And I&#39;m going to share with you the ten posts that I post per week in my current student ministry on social media.</p>

<p>00:02:04:17 - 00:02:31:02<br>
Nick Clason | Hybrid Ministry<br>
However, if you download my student or my fast seasonal social media pack, which is over on Patreon, the getting started version of that, social media strategy is actually only posting three times per week because I get it. Like youth ministries and youth pastors, they&#39;re busy. And so in this episode, what I want to outline for you is how to do that completely through your student volunteers.</p>

<p>00:02:31:02 - 00:02:51:28<br>
Nick Clason | Hybrid Ministry<br>
And so we&#39;re going to explain, the reason behind why you should pick students as part of your social media team. Also, what are some roles that you can recruit them into as you are creating and building a social media team? We&#39;ll talk about some roles for, students. If you&#39;re shooting in like a studio, we can talk about roles for students.</p>

<p>00:02:51:28 - 00:03:14:29<br>
Nick Clason | Hybrid Ministry<br>
If you are shooting some stuff on the street or like out and about in your space. Also, student ministry editors, which are honestly, in my opinion, the biggest life savers and time savers for me. And then finally, I&#39;m going to give you, the opportunity to go grab a checklist of everything that you&#39;re going to need for these, for these roles and to build these teams.</p>

<p>00:03:14:29 - 00:03:31:03<br>
Nick Clason | Hybrid Ministry<br>
But first of all, let&#39;s take just a quick step back before we get into the nitty gritty. And then once again, there are chapters always listed down below in these episodes. So if you want to jump ahead, you can. But why students you got to understand their digital natives like this is their world. This is what they speak.</p>

<p>00:03:31:06 - 00:03:55:04<br>
Nick Clason | Hybrid Ministry<br>
I like this concept called hybrid, where we go from our in-person moment and we take our online presence and we find a way to blend the two. In fact, the entire playlist linked right here that we just went through for the fall kickoff event idea is all about leaning into your hybrid, from your event to the ongoing donut voting bracket, to the welcome guest, to creating and building a social team like the students.</p>

<p>00:03:55:04 - 00:04:15:15<br>
Nick Clason | Hybrid Ministry<br>
Blend that all the time. And while for adults, especially during Covid and us in ministry, we didn&#39;t love it, we were even maybe annoyed by it. But like, this is their world. This is their life. YouTube is huge right now. Students spend hours online on YouTube looking at and creating and consuming content. This is just a part of their world.</p>

<p>00:04:15:15 - 00:04:40:17<br>
Nick Clason | Hybrid Ministry<br>
And so, as we&#39;re trying to position ourselves as youth ministries and youth pastors to help spread the the news and message of Jesus, like we should use students to help give us that ability and help give us that chance to help spread and reach and make that message of Jesus known on the social media channels. Also, students are used to this like they&#39;re used to having an authentic social media voice.</p>

<p>00:04:40:17 - 00:05:07:03<br>
Nick Clason | Hybrid Ministry<br>
Like this is this is just like I said, they&#39;re digital natives. This is who they are. They value authenticity. Like, this is them. This is what they do. Right? There&#39;s also on your social media teams, there&#39;s a deep well of opportunities. For example, we had a student join last year and, the person who is overseeing the team, just like from a scheduling aspect of it, he looked at me and he&#39;s like, Nick, I don&#39;t have anywhere to put this person.</p>

<p>00:05:07:03 - 00:05:35:29<br>
Nick Clason | Hybrid Ministry<br>
And I was like, sure you do. And he goes, wait, what do you mean? I said, I don&#39;t know those like given those clapperboard, she&#39;s like, no, I was like, buy one and then have that person run the clapperboard. I was like, you can always invent opportunities to help make students feel like they&#39;re a doing something. But being that there is plenty of runway and avenue to enlist students for, and I&#39;m going to share with you even how to build a team of editors so that you even have more above and beyond opportunities to, recruit people.</p>

<p>00:05:36:06 - 00:06:02:06<br>
Nick Clason | Hybrid Ministry<br>
And then, you know, the bonus in all of this is that, like, as they get into this, like, this gives them not only, like leadership experience, but also some opportunity to, like, be a disciple in this avenue of social media. Right? It may not be the most precise, it may not be the most theologically astute. It may not, you know, be the deepest or the the most, like, precision, and, you know, tightened up version of all this stuff.</p>

<p>00:06:02:06 - 00:06:29:11<br>
Nick Clason | Hybrid Ministry<br>
But like, they can learn how to influence their friends for and with the message of Jesus. So let&#39;s explore now, like, what exactly are some of the roles that we have instituted in our social media team? Let&#39;s take a look. So if you download my seasonal social media pack, you&#39;ll see that I recommend, two things transition videos and man on the Street videos.</p>

<p>00:06:29:11 - 00:06:51:19<br>
Nick Clason | Hybrid Ministry<br>
Those are things that are part of the custom for you section. And what the custom for you section is, is it&#39;s the section of my pack that makes it, your church specific because I do, I do give you some done for you stuff like Bible verses and, how to deal with anxiety, how to, you know, some like emoji guesses, some, some spiritual practice videos.</p>

<p>00:06:51:21 - 00:07:07:29<br>
Nick Clason | Hybrid Ministry<br>
Those are nameless, faceless. So any youth ministry can download those and use them. The custom for you section. What that does is it puts your people, your faces and your stamp on your social media, but that is going to require you to get out of camera, get out your phone, get out someone&#39;s phone and film some of these things.</p>

<p>00:07:07:29 - 00:07:31:18<br>
Nick Clason | Hybrid Ministry<br>
And so two of those are interview interview questions like man on the street style and transition style videos. Those are two staples of our social media strategy in our youth ministry. Every single Wednesday night, we are filming something and so we&#39;re but we&#39;re only filming one type of thing per week. So one week we&#39;re filming main on the street, and then maybe the next week we&#39;re filming transition style videos.</p>

<p>00:07:31:21 - 00:07:53:15<br>
Nick Clason | Hybrid Ministry<br>
I also include For you some bonus content of like topic ideas for either dress and or may seven question style videos. And so those are the others that we have on our monthly schedule. So man, on the street transition style videos, drafts, seven questions. Any given that you come into our youth ministry, we&#39;re doing one of those four things.</p>

<p>00:07:53:18 - 00:08:12:16<br>
Nick Clason | Hybrid Ministry<br>
And so, in the bonus section, the drafts are the seven questions. If you want to start doing some of those, we film those in like a fully, built out studio. I&#39;ll link the tour episode to our studio if you want to see our studio, what we&#39;ve bought, how we outfitted it so that we can have multiple different sets in one, one room, one space.</p>

<p>00:08:12:16 - 00:08:36:22<br>
Nick Clason | Hybrid Ministry<br>
You can go check that out again. Link down below in the description. But here&#39;s some roles for for people in that, in that type of night, in that type of setting. So we record using podcast style microphones, which means we need to record into some sort of audio interface. So we plug it into like a Scarlett focus, eight eight and then that runs into like a computer, and then the computer is running like Adobe Audition.</p>

<p>00:08:36:22 - 00:08:57:22<br>
Nick Clason | Hybrid Ministry<br>
And so we have a person who sits there and runs audio. And so they literally do the thing like speeding, speeding, speeding. And so that person makes sure that the audio is actually rolling. And then they&#39;ll also put headphones on to ensure that they can hear what the people are saying and they can actually mix it. Do like a live mix using the Scarlett focus right.</p>

<p>00:08:57:24 - 00:09:18:01<br>
Nick Clason | Hybrid Ministry<br>
We&#39;ll also have someone running camera. And so they&#39;ll literally click the record button on the camera and then they&#39;ll click, you know, stop record. And for a while there, we had them clap in front of the camera. But like I said in the intro, we actually just, bought a clapperboard. And so either they can do it or if you have enough people, you can have a whole nother person do it.</p>

<p>00:09:18:03 - 00:09:37:08<br>
Nick Clason | Hybrid Ministry<br>
And the clapperboard that we bought is a dry erase. And so you can put like, you know, you can erase it and you can write like drafts, take four and then you can write the names of the people and that way if you could get them to spell their names for you, you&#39;re going to get their names on the edit spelled exactly right, which I think is really important.</p>

<p>00:09:37:15 - 00:10:01:28<br>
Nick Clason | Hybrid Ministry<br>
We also have a television screen, which sometimes for like our leader podcast, we have that on the actual camera and use it as like a presentation, if you will. But for these videos, we actually put it, off camera so that the contestants can see the slides because there&#39;s like scripts and stuff, like for example, the script that like for seven questions is, hey, the name of the game is seven questions if you want to play and close your eyes, the answer is going to be right here on the screen.</p>

<p>00:10:02:01 - 00:10:16:25<br>
Nick Clason | Hybrid Ministry<br>
The category is fill in the blank. It&#39;s hard sometimes. The sixth grader walks in. They want to be part of the social team. They want to be on in want to do the social challenge. And you tell them the script and they can&#39;t remember it. And so that TV right there really helps them, you know what I mean?</p>

<p>00:10:16:25 - 00:10:36:07<br>
Nick Clason | Hybrid Ministry<br>
Like, see what they&#39;re supposed to do. And then we&#39;ll also after that script, we&#39;ll just make a slide that says one and that&#39;s question one. And then two, three, four. And so that that screen also helps them like keep track of the questions. And then there&#39;s always some sort of like call to action at the end of every video like hey, comment below your answer or comment below, did you get it?</p>

<p>00:10:36:07 - 00:11:08:11<br>
Nick Clason | Hybrid Ministry<br>
Or you know, whatever. And those are just kind of like prompts so that someone doesn&#39;t have to speak them. Because when someone speaks them from off camera, you have to edit them later, which is not the end of the world. But again, it helps. And so you can have someone literally sitting there running slides. It&#39;s also helpful to have people recruiting because we&#39;re in our studio, students might not know that the social challenge is going on, or they might know now, at this point in our in our context, but they might not be like aware of it or looking for it or, you know, running towards it.</p>

<p>00:11:08:11 - 00:11:23:10<br>
Nick Clason | Hybrid Ministry<br>
And so you have people who are like, hey, you want to be in social challenge today? And then they&#39;ll bring them back to our studio and then they&#39;ll help, kind of like queue up a line. And then lastly, you can have a host, a person who is out in the hallway talking to the people, waiting, explaining to them what they&#39;re going to do when they get in there.</p>

<p>00:11:23:15 - 00:11:44:22<br>
Nick Clason | Hybrid Ministry<br>
And so you&#39;re going to want someone who&#39;s got some charisma on that. But, all of those are different roles that we have tried to implement and institute for our studio based social challenge nights. Now, there are those are drafts and seven questions. So that&#39;s two out of our four social, challenge, you know, scheduling nights. The other two are when we&#39;re out and about.</p>

<p>00:11:44:22 - 00:12:02:21<br>
Nick Clason | Hybrid Ministry<br>
So we grab a tripod, a camera and a microphone, and we hit the street and we don&#39;t go anywhere. But just like our student lobby. But we&#39;re out and about. We&#39;re more visible. So you don&#39;t quite need as many, like, hosts or anything like that. But you may need like a recruiter. You still need someone like, hey, you want to come be on social media tonight?</p>

<p>00:12:02:21 - 00:12:18:13<br>
Nick Clason | Hybrid Ministry<br>
You want to come here to some questions. And so they&#39;ll fold people in the queue up a line. They&#39;ll get them off to the side there. So that&#39;s another option or another role. Of course you&#39;re going to have your interviewer. So the person that&#39;s on camera that&#39;s asking the questions like, hey, would you rather this, would you rather that?</p>

<p>00:12:18:15 - 00:12:40:19<br>
Nick Clason | Hybrid Ministry<br>
And listen, all of these questions are included in my social media pack. And so what I recommend is that you batch record so that you ask 4 or 5 questions, and you ask 4 or 5 people the same 4 or 5 questions, and then boom, you have 4 or 5 different men on the street style videos. And so that interviewer there&#39;s asking the same person these, you know, 4 or 5 different questions.</p>

<p>00:12:40:21 - 00:13:04:14<br>
Nick Clason | Hybrid Ministry<br>
Obviously, you&#39;re also going to have a camera person. You&#39;re also going to have an audio person. And I like to have the audio person, plug the headphones directly into the camera and listen to make sure that they can hear, and that&#39;s not too loud. And, you know, if like, anything gets cut out, that they can make them go back and reshoot it with film it, you can have someone holding up like a sheet with the questions or even times we&#39;ve rolled that TV out.</p>

<p>00:13:04:14 - 00:13:24:18<br>
Nick Clason | Hybrid Ministry<br>
Right? And so we&#39;ve had a person there, managing that TV or running slides for that, you know, or whatever the case may be. And so those are all different ways and things that you can use for like man on the Street transition style videos are very similar, except for all you really are doing is like, you know, you get like a video of a kid who was riding a skateboard and they fell on the floor and they fell like in this certain position.</p>

<p>00:13:24:19 - 00:13:40:28<br>
Nick Clason | Hybrid Ministry<br>
So you tell someone, hey, lay like this, and then you give them some sort of script like, oh, that hurt. Make sure that you always have someone to help pick you up. We got that here at our church on Wednesday nights. See you at 630 or something. You know, something silly like that. Like it&#39;s kind of meant to be, you know, silly like that.</p>

<p>00:13:41:00 - 00:13:58:01<br>
Nick Clason | Hybrid Ministry<br>
Those are the two, like, on the night, jobs. And let me just tell you, like, once we started walking around with the camera, especially for, like, man on the street or, like, transition style videos, the kids came out of the woodwork in their interest level for it. We have, seven, I want to say different like serving teams for students.</p>

<p>00:13:58:01 - 00:14:25:27<br>
Nick Clason | Hybrid Ministry<br>
We have welcome team. We have cafe, we have tech team. We have social team, we have photography. We have worship. Maybe that&#39;s it. Oh no. And then we have our table leaders. That&#39;s probably like our highest, spiritual bar of of role. The team that people want to be on the most is the social team. And so we have, like, increased our engagement around student serving because the social team exists.</p>

<p>00:14:25:29 - 00:14:48:12<br>
Nick Clason | Hybrid Ministry<br>
But the real, in my opinion, this role right here, this next role, this is really like the role that has changed everything for me. It&#39;s the student editor. So I post ten pieces of content per week. And this is a genuine, real, true, authentic statement. I don&#39;t edit any of it okay. So let me let me walk you through, what I post.</p>

<p>00:14:48:14 - 00:15:07:18<br>
Nick Clason | Hybrid Ministry<br>
It&#39;s some of it&#39;s going to be similar to what you might get in the fall seasonal social media pack. Some of it is a little bit different. You can sprinkle in any of these ideas because I&#39;m asking you in the seasonal social media pack to post three times per week. So if you like any of these ideas you got, you got margin to kind of add this and make it your own and bring your own flair.</p>

<p>00:15:07:20 - 00:15:27:12<br>
Nick Clason | Hybrid Ministry<br>
But I post like a meme Monday every single Monday morning that is just like a static carousel kind of based post. What we&#39;ve done in our, our staff team is we created a Google Drive folder and we just say, hey, as you&#39;re scrolling social media, if you come across memes, save them and dump them in this folder.</p>

<p>00:15:27:12 - 00:15:46:18<br>
Nick Clason | Hybrid Ministry<br>
And so all I have to do on Monday is go grab them from that folder, pull them out. You know, I put ten out for carousel post and I post them, recently I&#39;ve only started doing five because I&#39;ve also started posting them over on the YouTube posts section, and they only allow five total, as opposed to Instagram, which now I believe allows like 20.</p>

<p>00:15:46:18 - 00:16:16:22<br>
Nick Clason | Hybrid Ministry<br>
So I wasn&#39;t posting, by the way, I wasn&#39;t posting to YouTube, but I had a kid who said, are you going to do me Monday anymore? And I was like, yeah. And he&#39;s like, on YouTube. And I was like, oh, so that made me, you know, kind of start doing it, on, on YouTube there. Additionally, I post three sermon recap clips, so like, what we do is we film our messages long form posted to YouTube, and then we edit them for YouTube with edits and captions and all the things.</p>

<p>00:16:16:24 - 00:16:42:28<br>
Nick Clason | Hybrid Ministry<br>
But before, we edit those or I&#39;ll have whoever is editing for me because I actually pay for an editor on these. I&#39;ll have them send me just a clean copy so they&#39;ll they&#39;ll compile it all together chronologically, and then they&#39;ll send me a copy without captions and without any of the, you know, B-roll or whatever. And I&#39;ll take those clean copies and I&#39;ll upload them into something like Open Source Pro, which, by the way, there&#39;s a link down below if you&#39;re interested in checking it out.</p>

<p>00:16:43:01 - 00:17:21:14<br>
Nick Clason | Hybrid Ministry<br>
It doesn&#39;t change anything for you, but it is a small, affiliate commission link for me, which would be incredibly helpful if that&#39;s something you want to try out. It makes my job so easy. I clips those up, and then we just download three of those and store them to post on three different days in our week. If you don&#39;t pre film like a long form message, then my foster seasonal social media pack, it gives you like devotional scripts that you can hold your phone and you can speak direct to camera on those, and it&#39;ll tell you exactly what to say and how to include it and that, that, that hits the same</p>

<p>00:17:21:14 - 00:17:40:05<br>
Nick Clason | Hybrid Ministry<br>
basic gist of what, a clip is meant to do where your Devo, clip, which isn&#39;t maybe tied to like a specific sermon or message, but it&#39;s still it&#39;s going to perform really well. I&#39;m going to do a really good job for you on social media. So either one of those is fine, but it&#39;s some sort of spiritually charged content, right?</p>

<p>00:17:40:05 - 00:17:58:27<br>
Nick Clason | Hybrid Ministry<br>
Because some of these other things aren&#39;t spiritually charged content. And so your goal is you want to hook people, hook students, or hook your, your students friends with some of the goofy stuff so that you&#39;re showing up more and more in their algorithm. So that&#39;s why you also want to include some of these spiritual things so that they&#39;ll run across those as well.</p>

<p>00:17:58:27 - 00:18:17:28<br>
Nick Clason | Hybrid Ministry<br>
But the way I don&#39;t edit them is I use opus clip if you want to, you know, film something on your phone, that&#39;s fine. Then what I would recommend is handing over your phone to a student editor. Or if you pay for like a service like Adobe Premiere Pro, Final Cut Pro, DaVinci resolve, you can get them on a computer and they can edit that video for you.</p>

<p>00:18:17:28 - 00:18:36:25<br>
Nick Clason | Hybrid Ministry<br>
Or even if you don&#39;t want to do it, have a student film there and let them edit it, and they can use something like on their own phone, like cap cut, or even just something simple like the TikTok or Instagram Reels editor. Our four social challenge archetypes remember seven questions drafts, man on the Street, transition style videos, all edited by students.</p>

<p>00:18:36:25 - 00:18:58:19<br>
Nick Clason | Hybrid Ministry<br>
And right now I&#39;m actually building like a tutorial. Because, like, I&#39;ve trained students and it takes a lot of my time to get them up to speed, but I&#39;m building tutorials now, where they&#39;re watching me edit one, and then they can go back and they can watch that as reference as they edit. And so now I&#39;m able to recruit more students without any experience, and I&#39;m having them do that on something like Adobe Premiere Pro.</p>

<p>00:18:58:25 - 00:19:14:21<br>
Nick Clason | Hybrid Ministry<br>
But I have had students in the past who have their own editing, kind of like chops. And I&#39;ll just send them a link from our Google Drive of like, like a seven questions and I&#39;ll say, hey, get this under a minute, add captions on the screen, add music, and send it back to me. And they do a great job and I&#39;m fine with it being that way as well.</p>

<p>00:19:14:21 - 00:19:39:03<br>
Nick Clason | Hybrid Ministry<br>
So it doesn&#39;t have to be exactly like I&#39;m doing it, or exactly in like, you know, my template, which, by the way, I have, seven questions and address template link down below. It&#39;s included in the for seasonal social media pack, or just in 100 bonus ideas for free listed down below in the description. Another video that we do is like, just like our Wednesday night recap, which is a very simple collage style video.</p>

<p>00:19:39:05 - 00:19:57:12<br>
Nick Clason | Hybrid Ministry<br>
I walk around with my phone and I get anywhere from like 5 to 7 second clips. Put that in TikTok, it does auto cut for me and boom are done. And then the last remaining of my ten is one of my four seasonal social media packs. Either a verse, a spiritual practice video, a how to carousel or an emoji phraseology guesting.</p>

<p>00:19:57:12 - 00:20:21:13<br>
Nick Clason | Hybrid Ministry<br>
And again, all of those are going to be included in my fast seasonal social media pack, which, by the way, if you didn&#39;t know, is 1799. However, I have a bonus Patreon podcast for $4 a month where I not only give you everything in my store for free so that includes this pack, but also I, recap what we did from a creative programing standpoint and from social media.</p>

<p>00:20:21:13 - 00:20:48:21<br>
Nick Clason | Hybrid Ministry<br>
From a social media standpoint. The previous week in student ministry. Think of it as like your weekly, debrief meeting with, like, you know, a trusted friend. And if I were you, that&#39;s $4 a month. You can charge at times $1,248 to like, professional development or your student ministries budget in that way. But what I&#39;m going to do is I&#39;m going to include a checklist for you of roles, of things to do, of what to film all of that.</p>

<p>00:20:48:21 - 00:21:16:03<br>
Nick Clason | Hybrid Ministry<br>
That&#39;s over on my Patreon. Once again, that will come with a nominal fee because Patreon doesn&#39;t let me give it away for free. However, if you are a hybrid hero, you get that checklist that costs you $0 included in your $4 per month membership Hybrid Heroes tier. This is how we do it. This is how I have handed all of this off, and I don&#39;t lift a finger any more for capturing, editing, or creating any of our social media content.</p>

<p>00:21:16:03 - 00:21:38:08<br>
Nick Clason | Hybrid Ministry<br>
You two can build a robust, student led, student driven social media team and social media feed. All you gotta do is start leaning in. Some of the students that God has gifted and and given to you in your context. I&#39;m rooting for you. Don&#39;t ever hesitate to reach out. I got the pick my brain. Link down below in my, description.</p>

<p>00:21:38:08 - 00:21:50:29<br>
Nick Clason | Hybrid Ministry<br>
If there&#39;s something that can help you get this up off the ground. But until next time. And as always, my friends, don&#39;t forget. Stay hybrid.</p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 128: I made this podcast so you wouldn't have to hire me</title>
  <link>https://www.hybridministry.xyz/128</link>
  <guid isPermaLink="false">f187522f-0930-4aa4-b359-0d58847b2790</guid>
  <pubDate>Thu, 19 Dec 2024 05:00:00 -0600</pubDate>
  <author>Nick Clason</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/e697b7b8-eaee-430b-9281-dfbd9f2d34d0/f187522f-0930-4aa4-b359-0d58847b2790.mp3" length="27924839" type="audio/mpeg"/>
  <itunes:episode>128</itunes:episode>
  <itunes:title>I made this podcast so you wouldn't have to hire me</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Nick Clason</itunes:author>
  <itunes:subtitle>This episode of Hybrid Ministry is your ultimate DIY guide to building a thriving online presence—without hiring me or anyone else. From cracking the content schedule code to creating evergreen videos to simply understanding "hybrid," you’ll get practical tips, tools, and resources to dominate digital ministry in your church or youth ministry.</itunes:subtitle>
  <itunes:duration>19:23</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/e/e697b7b8-eaee-430b-9281-dfbd9f2d34d0/episodes/f/f187522f-0930-4aa4-b359-0d58847b2790/cover.jpg?v=1"/>
  <description>&lt;p&gt;🎧 &lt;strong&gt;Become a “Hybrid Hero”&lt;/strong&gt;&lt;br&gt;
&lt;a href="https://www.patreon.com/hybridministry" target="_blank" rel="nofollow noopener"&gt;https://www.patreon.com/hybridministry&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;✅&lt;strong&gt;Let me Run Your Church Social Media&lt;/strong&gt;&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/articles/comms" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/articles/comms&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;DESCRIPTION&lt;/strong&gt;&lt;br&gt;
This episode of Hybrid Ministry is your ultimate DIY guide to building a thriving online presence—without hiring me or anyone else. From cracking the content schedule code to creating evergreen videos to simply understanding "hybrid," you’ll get practical tips, tools, and resources to dominate digital ministry in your church or youth ministry.&lt;/p&gt;

&lt;p&gt;📓 &lt;strong&gt;SHOWNOTES&lt;/strong&gt;&lt;br&gt;
&lt;a href="http://www.hybridministry.xyz/128" target="_blank" rel="nofollow noopener"&gt;http://www.hybridministry.xyz/128&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//Become a “Hybrid Hero”&lt;br&gt;
&lt;a href="https://www.patreon.com/hybridministry" target="_blank" rel="nofollow noopener"&gt;https://www.patreon.com/hybridministry&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//Hybrid Strategy Guide&lt;br&gt;
&lt;a href="https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book" target="_blank" rel="nofollow noopener"&gt;https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//VidIQ&lt;br&gt;
&lt;a href="https://www.vidiq.com/hybrid" target="_blank" rel="nofollow noopener"&gt;https://www.vidiq.com/hybrid&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//Easy and Effective Social Challenges&lt;br&gt;
&lt;a href="https://www.youtube.com/playlist?list=PLngXlSr64YaKLwZqOkQe7NzOqSVR0-P1s" target="_blank" rel="nofollow noopener"&gt;https://www.youtube.com/playlist?list=PLngXlSr64YaKLwZqOkQe7NzOqSVR0-P1s&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//Studio Gear&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/articles/studio" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/articles/studio&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//Opus Clip&lt;br&gt;
&lt;a href="https://www.opus.pro/?via=a5d361" target="_blank" rel="nofollow noopener"&gt;https://www.opus.pro/?via=a5d361&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//YouTube for Youth Ministry&lt;br&gt;
&lt;a href="https://www.youtube.com/playlist?list=PLngXlSr64YaLHMhNNfqmmmAsKRJ1VCBJl" target="_blank" rel="nofollow noopener"&gt;https://www.youtube.com/playlist?list=PLngXlSr64YaLHMhNNfqmmmAsKRJ1VCBJl&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//Custom Hybrid Coaching&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/articles/coaching" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/articles/coaching&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//Communications Done for You&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/articles/comms" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/articles/comms&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;👉 STAY CONNECTED WITH NICK&lt;br&gt;
YouTube: &lt;a href="https://www.youtube.com/@clasonnick" target="_blank" rel="nofollow noopener"&gt;https://www.youtube.com/@clasonnick&lt;/a&gt;&lt;br&gt;
Instagram: &lt;a href="https://www.instagram.com/hybridministry/" target="_blank" rel="nofollow noopener"&gt;https://www.instagram.com/hybridministry/&lt;/a&gt;&lt;br&gt;
TikTok: &lt;a href="https://www.tiktok.com/@clasonnick" target="_blank" rel="nofollow noopener"&gt;https://www.tiktok.com/@clasonnick&lt;/a&gt;&lt;br&gt;
Facebook: &lt;a href="https://www.facebook.com/HybridMinistry" target="_blank" rel="nofollow noopener"&gt;https://www.facebook.com/HybridMinistry&lt;/a&gt;&lt;br&gt;
Website: &lt;a href="https://www.hybridministry.xyz" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;--------------&lt;/strong&gt;&lt;br&gt;
&lt;strong&gt;🎉 FREE STUFF 🎉&lt;/strong&gt;&lt;br&gt;
We have all kinds of FREE Things that you can use in your context!&lt;br&gt;
The best way to pay us back is a review or a YouTube Subscribe!&lt;br&gt;
&lt;a href="https://www.linktr.ee/clasonnick" target="_blank" rel="nofollow noopener"&gt;https://www.linktr.ee/clasonnick&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;--------------&lt;/strong&gt;&lt;br&gt;
&lt;strong&gt;🛠️TOOLS I USE THAT CAN HELP YOU!&lt;/strong&gt;&lt;br&gt;
&lt;em&gt;&lt;em&gt;Some of the below links are affiliate links in which we do recieve a small commission based on your purchase or use of products&lt;/em&gt;&lt;/em&gt;&lt;br&gt;
VIDIQ&lt;br&gt;
&lt;a href="https://vidiq.com/hybrid" target="_blank" rel="nofollow noopener"&gt;https://vidiq.com/hybrid&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;BEST DYM RESOURCES&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/articles/dym" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/articles/dym&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;OPUS.PRO FOR AI SHORTS &amp;amp; REELS&lt;br&gt;
&lt;a href="https://www.opus.pro/?via=a5d361" target="_blank" rel="nofollow noopener"&gt;https://www.opus.pro/?via=a5d361&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//YOUTUBE STARTER KIT FOR UNDER $100&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/articles/youtubestarterkit" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/articles/youtubestarterkit&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;//SIDEKICK SETUP GUIDE&lt;br&gt;
&lt;a href="https://www.hybridministry.xyz/articles/setup" target="_blank" rel="nofollow noopener"&gt;https://www.hybridministry.xyz/articles/setup&lt;/a&gt;&lt;/p&gt;

&lt;p&gt;🕰️&lt;strong&gt;TIMECODES&lt;/strong&gt;&lt;br&gt;
00:00 Church Social Media Explained&lt;br&gt;
02:05 What is Hybrid Ministry?&lt;br&gt;
05:55 Why Hybrid Ministry?&lt;br&gt;
08:34 What is your content creation and capturing schedule?&lt;br&gt;
14:04 How do you edit your videos?&lt;br&gt;
15:17 If I consulted with you, how would you recommend I get started?&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;--------------&lt;/strong&gt;&lt;br&gt;
&lt;strong&gt;TRANSCRIPT&lt;/strong&gt;&lt;br&gt;
00:00:00:00 - 00:00:02:01&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Pastor, youth pastor, church&lt;/p&gt;

&lt;p&gt;00:00:02:01 - 00:00:03:25&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
communications person. Are you struggling&lt;/p&gt;

&lt;p&gt;00:00:03:25 - 00:00:06:00&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
to figure out digital ministry?&lt;/p&gt;

&lt;p&gt;00:00:06:00 - 00:00:07:20&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Well, here's the deal.&lt;/p&gt;

&lt;p&gt;00:00:07:20 - 00:00:13:23&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
I created this video so that you can stop googling church social media tips.&lt;/p&gt;

&lt;p&gt;00:00:13:23 - 00:00:18:16&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And in fact, I created this video so that you don't have to hire me or anybody else.&lt;/p&gt;

&lt;p&gt;00:00:18:16 - 00:00:27:20&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
I'm going to show you and give you what it takes to be able to create a thriving online and digital hybrid presence.&lt;/p&gt;

&lt;p&gt;00:00:27:22 - 00:00:30:02&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Now, here's the thing. I've been doing this podcast for&lt;/p&gt;

&lt;p&gt;00:00:30:02 - 00:00:47:18&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
over two years now, and in my over two year journey of this podcast and hybrid ministry, I am helping churches do online well. But I'm also helping churches maintain their in-person presence and find that intersection, which is always the goal as we're trying to create&lt;/p&gt;

&lt;p&gt;00:00:47:18 - 00:00:53:01&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
a church so that it matches and mirrors people where they are.&lt;/p&gt;

&lt;p&gt;00:00:53:01 - 00:00:59:02&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And that intersection is what I like to call hybrid right there in the middle. And so we're&lt;/p&gt;

&lt;p&gt;00:00:59:02 - 00:01:11:01&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
going to dive into some of the frequently asked questions here on the Hybrid Ministry show as we round out 2024 and set our sights to 2025.&lt;/p&gt;

&lt;p&gt;00:01:11:01 - 00:01:13:25&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Welcome to the Hybrid Ministry Show. If you not haven't had a chance to meet you.&lt;/p&gt;

&lt;p&gt;00:01:13:27 - 00:01:24:01&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
My name is Nicholas, and while I've been doing this podcast for two and a half years, I've been doing ministry for 14 years. And, my journey all along the way has led me towards this hybrid&lt;/p&gt;

&lt;p&gt;00:01:24:01 - 00:01:31:19&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
sort of ministry. But in this episode, we are going to tackle some of the frequently asked questions that I've gotten from people all across the internet.&lt;/p&gt;

&lt;p&gt;00:01:31:20 - 00:01:37:04&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Different groups have been in cohorts. I've run workshops, so I've led asking questions like, what&lt;/p&gt;

&lt;p&gt;00:01:37:04 - 00:01:50:01&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
is hybrid ministry? Why is it even important? What is your content schedule? What's your capturing schedule? How do you edit the videos? What is, what would you consult me to do if I was just getting started? And&lt;/p&gt;

&lt;p&gt;00:01:50:01 - 00:01:52:24&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
we are going to walk through all of those things.&lt;/p&gt;

&lt;p&gt;00:01:52:25 - 00:02:04:17&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And as always, if you're here on YouTube, don't forget there are chapters down below at the bottom of the screen so that you can jump around to the question that means the most to you. Welcome to Hybrid Ministry show.&lt;/p&gt;

&lt;p&gt;00:02:04:17 - 00:02:16:18&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Question number one. We alluded to it in the intro, but what is hybrid ministry? My favorite analogy, and this is actually some of the stuff that we're exploring over on my brand new Patreon&lt;/p&gt;

&lt;p&gt;00:02:16:18 - 00:02:16:26&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
page.&lt;/p&gt;

&lt;p&gt;00:02:16:29 - 00:02:34:19&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And some of these questions actually came from some of our brand new Patreon members. Shout out to Jesse. Johnson. Love having you over here. But, some of these questions, are like, what is hybrid ministry? Okay. So some of the questions are like, why? What's the purpose of this? What even is it? So it's important.&lt;/p&gt;

&lt;p&gt;00:02:34:20 - 00:02:55:26&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Let's get a baseline okay. Again, chapters at the bottom. If you already know this, jump ahead. But hybrid ministry is intersecting your in-person and your digital, right. We all know in Covid we had digital church only. And we know that we hated it. Struggle with it, didn't know how to engage students. Well, we missed the in-person. And so when, restrictions are lifted, we all came back to in-person.&lt;/p&gt;

&lt;p&gt;00:02:55:26 - 00:03:02:22&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And we miss it. We miss community. We miss friendship. We miss praying with one another. We missed sharing meals together,&lt;/p&gt;

&lt;p&gt;00:03:02:22 - 00:03:15:09&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
but we did a lot of good ministry over here too. Digitally. Right. And so, we kind of got these two buckets here. You got online only and you got in-person only. Let's let's examine&lt;/p&gt;

&lt;p&gt;00:03:15:09 - 00:03:16:14&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
what each of those are good for.&lt;/p&gt;

&lt;p&gt;00:03:16:14 - 00:03:30:29&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
My opinion online is a fantastic content delivery system. So emails, information announcements but also content sermons, podcasts, long form teaching courses, things like that. What is in-person good for&lt;/p&gt;

&lt;p&gt;00:03:30:29 - 00:03:37:06&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
that? Online struggles with real, authentic community. Like you. You can have a version of community&lt;/p&gt;

&lt;p&gt;00:03:37:06 - 00:03:41:27&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
because of in-person friendships through like a means like texting or even like chats and stuff like that.&lt;/p&gt;

&lt;p&gt;00:03:41:27 - 00:04:03:04&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But I mean real in-person community, like, we all kind of hunger for it long for. And you, some people like, are in the metaverse and and that's satisfying that sort of age. They're friends with people from a distance. But but a lot of ways like real community life on life, sharing meals together, carrying one another's burdens, prayer requests, honestly, everything in like a shepherding, sort of like&lt;/p&gt;

&lt;p&gt;00:04:03:05 - 00:04:04:18&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
small group space.&lt;/p&gt;

&lt;p&gt;00:04:04:18 - 00:04:28:28&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But if we look at a typical Sunday morning sermon, most of it is what we can accomplish with online. And thus in lies the inherent tension. Because everything we can do on a Sunday morning can be easily replicable. And frankly, it's even a little bit more attractive, especially to people like Gen, Gen Z, millennials, even Gen Alpha to consume content, sermons and church services online.&lt;/p&gt;

&lt;p&gt;00:04:29:05 - 00:04:45:19&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But what younger generations are craving and the church has to figure out how to offer it in a way that, either takes the place of Sunday morning or as an attractive alternative to what's going on Sunday morning. Is that real, deep, authentic life on life, biblical community&lt;/p&gt;

&lt;p&gt;00:04:45:19 - 00:04:50:15&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
and that intersection of where you're online, which you should have online.&lt;/p&gt;

&lt;p&gt;00:04:50:15 - 00:04:59:10&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
So if you if you're a mostly in-person church hybrid ministry for you is adding in online so that you can have a more robust experience of your church, if you're an online&lt;/p&gt;

&lt;p&gt;00:04:59:10 - 00:05:13:12&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
only church, which are very few and far between, you should figure out how to add some more in-person type elements so that we can intersect between the two online, online, in-person intersects at that hybrid ministry spot.&lt;/p&gt;

&lt;p&gt;00:05:13:14 - 00:05:14:25&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
I liken it to&lt;/p&gt;

&lt;p&gt;00:05:14:25 - 00:05:39:04&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Home Depot. Okay, so I can go buy something on Home Depot website completely online experience, or I can go browse the aisles completely in-person experience. But that hybrid moment happens when I pull up my phone and I look on the app and it tells me exactly where I can find that boat, exactly what aisle and exactly what bay I'm in person, but I'm experiencing it through the app digitally, and thus it creates that sort of hybrid moment.&lt;/p&gt;

&lt;p&gt;00:05:39:13 - 00:05:55:12&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
So if you're not, again, already over with us on Patreon, I would love to invite you because that's what we're doing. We're answering how I take my in-person services, and I'm sprinkling in hybrid, and I'm just literally walking you through what I'm doing on a week by week basis. Question number two&lt;/p&gt;

&lt;p&gt;00:05:55:12 - 00:05:59:03&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
why? Like, why all this digital content?&lt;/p&gt;

&lt;p&gt;00:05:59:03 - 00:06:05:23&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Why social media? Why YouTube? Why why why? Well, link down below is my 100% free&lt;/p&gt;

&lt;p&gt;00:06:05:23 - 00:06:12:29&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
hybrid ministry strategy guide. I have been offering this now for over a year and it's gone&lt;/p&gt;

&lt;p&gt;00:06:12:29 - 00:06:27:09&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
through a couple of rebrands, but the majority of what I've created in that has remained the same because social media, around the, pandemic time has actually shifted the way that it's been done.&lt;/p&gt;

&lt;p&gt;00:06:27:09 - 00:06:29:06&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Right? We were previously in what was known&lt;/p&gt;

&lt;p&gt;00:06:29:06 - 00:06:37:23&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
as the Social Graph era, and now we're in what's called the Discovery era. Okay, so here's just a couple of things that are really important to know.&lt;/p&gt;

&lt;p&gt;00:06:37:23 - 00:06:46:28&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
95% of teenagers say that they have been, will be, or plan to be on YouTube. Now, obviously some of those are power users, and others of those are just&lt;/p&gt;

&lt;p&gt;00:06:46:28 - 00:06:50:07&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
dabbling in it and looking up videos and stuff for their science fair projects.&lt;/p&gt;

&lt;p&gt;00:06:50:09 - 00:06:54:16&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But the fact of the matter is, 95% of teenagers are on YouTube.&lt;/p&gt;

&lt;p&gt;00:06:54:16 - 00:07:08:04&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Furthermore, according to a recent book by Mccrindle. And so it's called Meeting Gen Alpha. They say that Google number one search engine in the world is now being supplanted by Generation Alpha with, you guessed&lt;/p&gt;

&lt;p&gt;00:07:08:04 - 00:07:12:12&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
it, YouTube. Also, here's the beautiful thing about YouTube.&lt;/p&gt;

&lt;p&gt;00:07:12:14 - 00:07:23:22&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
I got to tell you, like, like I said, I've been creating content for this podcast for over two years and I will still sometimes get I also sometimes get comments I'll get referrals, I'll get people clicking links to&lt;/p&gt;

&lt;p&gt;00:07:23:22 - 00:07:36:03&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
videos that I've made even over a year ago. Right. We don't have that luxury. Oftentimes in churches we create something for the moment, and then that thing dies on our hard drive and we continue on.&lt;/p&gt;

&lt;p&gt;00:07:36:06 - 00:07:43:20&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
YouTube is masterful at promoting and allowing content to live on forever. Content creation,&lt;/p&gt;

&lt;p&gt;00:07:43:20 - 00:08:00:21&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
marketing specialists, they call it evergreen content. If you want to know the type of content that teenagers, Gen Alpha, Gen Z, young people in your church are searching, you can use a keyword tool like vid IQ. In fact, I have a link down below if you want to give it a shot and a trial on using it.&lt;/p&gt;

&lt;p&gt;00:08:00:24 - 00:08:24:17&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And you can do some research. Like what are teenagers asking? And then you go answer those questions. I'm just gonna be honest with you. Like like you should start there always. As you're planning a sermon series, right? Get some keyword research. What are people looking up online? What are the the big questions to life that they're asking. And then have that and then develop a sermon series.&lt;/p&gt;

&lt;p&gt;00:08:24:17 - 00:08:33:24&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And by the way, if you develop your sermon series based off that keyword research is also going to make a fantastic YouTube video and fantastic YouTube&lt;/p&gt;

&lt;p&gt;00:08:33:24 - 00:08:34:04&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
playlist.&lt;/p&gt;

&lt;p&gt;00:08:34:04 - 00:08:42:16&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
All right. Question number three. What is your content schedule and what is your capturing of that content schedule?&lt;/p&gt;

&lt;p&gt;00:08:42:16 - 00:08:58:06&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
So according to a website video, 90% of the internet's traffic today and moving on is short form discovery based vertical video, TikTok style, real style YouTube short style videos.&lt;/p&gt;

&lt;p&gt;00:08:58:06 - 00:09:10:25&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
In fact, I have a playlist linked right here on the content that I am creating, not only for my students, but with my students. It's my easy and effective social media playlist. It is the four different&lt;/p&gt;

&lt;p&gt;00:09:10:25 - 00:09:20:20&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
social media types that not only do I have students capturing, but also that I have students editing and helping create that final piece form of content.&lt;/p&gt;

&lt;p&gt;00:09:20:20 - 00:09:23:11&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
So my schedule is I post two days a&lt;/p&gt;

&lt;p&gt;00:09:23:11 - 00:09:45:20&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
week, I'm sorry, two times a day, five days a week. So ten different pieces of content. Let me walk through it with you. So in my playlist linked back up here that I said just a second ago my easy and effective playlist. We do four different game style videos, so we do drafts, we do seven questions, we do man on the Street and we do transition and invite style videos.&lt;/p&gt;

&lt;p&gt;00:09:45:27 - 00:10:07:13&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Go to that playlist to check out the full, detailed, in-depth thing along with some free templates and downloads. And then an additional piece that we do is a Stay or scroll devotional style video. So that's five different videos, one of each of those that I post every single week. Okay. And I just kind of sprinkle them throughout the pieces of my content calendar that are a little bit like stronger.&lt;/p&gt;

&lt;p&gt;00:10:07:15 - 00:10:32:17&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Again, short form vertical based video is three teaching clips, and those teaching clips come as clips off of our long form teaching content. Now I'm a youth pastor. We don't have live streaming capabilities, nor do we capture our videos live in our auditorium or in our worship space. So we actually sit down direct to camera and pre-filled. More messages made for YouTube with that vid IQ research indicator.&lt;/p&gt;

&lt;p&gt;00:10:32:20 - 00:10:50:03&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And we make those videos hopefully answering teenagers questions, creating evergreen content, and also playlists and sermon series that kids are asking for. And then they can go back to in the future when they're struggling with or have big questions about life, faith, God, whatever the case may be. And so that just that piece of content, we drop a different video every single week.&lt;/p&gt;

&lt;p&gt;00:10:50:03 - 00:11:10:27&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
It lines up just when we preach a sermon. Right? So if you're preaching a sermon this Wednesday night, you're preaching a sermon the Sunday night. Put that on video posted to YouTube. But off that YouTube video, three short form clips I use opus. I there's a link down below if you want to try out Opus Clip. It's a fantastic AI sermon short generator.&lt;/p&gt;

&lt;p&gt;00:11:10:27 - 00:11:30:08&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
I use it every single week in my ministry, so that's five different pieces of, easy and effective content off that playlist through different pieces of social content, using opus to clip them up. And then I got two more other pieces of content. One is our, meme Monday style video. Not video. I'm sorry meme Monday style post.&lt;/p&gt;

&lt;p&gt;00:11:30:08 - 00:11:47:01&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
It's just about the only, non video post that I do. Not that I'm against non video post, but don't forget I'm a busy youth pastor and so I got this strategy sort of locked in. And so I don't have a lot of time to go back to the drawing board. And I got students and volunteers help them kind of keep it afloat.&lt;/p&gt;

&lt;p&gt;00:11:47:01 - 00:12:00:24&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And so we'll reiterate and rehydrate when we need to. But for right now, this has been working for us. And then the 10th final piece of content is, anytime we meet, I get my phone out. I create little like 5 to 8 second clips, vertical video. I take it&lt;/p&gt;

&lt;p&gt;00:12:00:24 - 00:12:04:20&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
into something like a TikTok. I click that auto cut button and boom!&lt;/p&gt;

&lt;p&gt;00:12:04:22 - 00:12:15:27&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
I then have a recap video for anytime we meet Sunday morning. Wednesday night I typically do Wednesday night. Now, like I said, my capturing is during the week. Me and anyone else on our team is going&lt;/p&gt;

&lt;p&gt;00:12:15:27 - 00:12:23:06&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
to be preaching. We sit down, we pre film all of our series. Like if we do like a four part series, we film all four of those in one day.&lt;/p&gt;

&lt;p&gt;00:12:23:06 - 00:12:41:27&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
One shot off teleprompter. All the things link down below is my studio guide. It has all the links to all the gear that we use. If you want to use a teleprompter or if you want to use, get a tripod, different lighting, all that type of stuff, check that out. So that's when we do those. And then on Wednesday nights when our youth ministry is going on&lt;/p&gt;

&lt;p&gt;00:12:41:27 - 00:12:46:17&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
before and after, we have a social challenge that's happening every single Wednesday night.&lt;/p&gt;

&lt;p&gt;00:12:46:19 - 00:12:53:06&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Students know about it. They seek it out. They want to know when and where is the social challenge happening. So two of those videos,&lt;/p&gt;

&lt;p&gt;00:12:53:06 - 00:12:56:22&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Jason, seven questions. Those take place inside, behind a locked door.&lt;/p&gt;

&lt;p&gt;00:12:56:22 - 00:13:04:01&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And I walked over a closed door of our studio to come up with soundproofing and all those things run by volunteers and very few leaders.&lt;/p&gt;

&lt;p&gt;00:13:04:14 - 00:13:13:06&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And then, our other two videos are transition videos and man on the Street style videos. And so that's us being out and around in our building, in our space. So&lt;/p&gt;

&lt;p&gt;00:13:13:06 - 00:13:25:04&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
it's a little bit more visible. And it also helps students sort of be gravitated towards and drawn to what we're doing here on social media. And as far as editing goes, opus II takes care of my editing for my message clips.&lt;/p&gt;

&lt;p&gt;00:13:25:07 - 00:13:33:16&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
I do the auto cut one on one on, Wednesday nights. I do that, like right before I start my car and get in to go home. And then the last one I have students&lt;/p&gt;

&lt;p&gt;00:13:33:16 - 00:13:44:23&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
come in early, like early, early on Wednesday night. They're homeschool students, which are two of them. Fantastic. And around 2:00, 3:00 or so, submissions start till about six.&lt;/p&gt;

&lt;p&gt;00:13:44:23 - 00:13:49:24&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And so they're in there for 2 or 3 hours, editing videos and, you know, like we give them, you know,&lt;/p&gt;

&lt;p&gt;00:13:49:24 - 00:14:00:14&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
some of them like free retreats or special incentives or we let them stay after and like eat at the leader lunch, you know, eat a leader lunch that we have or whatever. But, mostly they're just doing it because they like it.&lt;/p&gt;

&lt;p&gt;00:14:00:14 - 00:14:03:28&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
They're fun doing it, and it's a good time. All right. Next question.&lt;/p&gt;

&lt;p&gt;00:14:03:28 - 00:14:14:24&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
How do you edit videos? Well, I just told you, like, I got students that are helping me, carry that load. I use some I but like the actual platform that I use is my preference is&lt;/p&gt;

&lt;p&gt;00:14:14:24 - 00:14:18:28&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Adobe Premiere Pro. It is the most expensive of all the options.&lt;/p&gt;

&lt;p&gt;00:14:18:29 - 00:14:22:16&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Final Cut Pro is another option. You can check that out if you're interested, or&lt;/p&gt;

&lt;p&gt;00:14:22:16 - 00:14:41:13&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
DaVinci resolve, both of which are cheaper than Adobe Premiere Pro, primarily because Adobe Premiere Pro has a monthly subscription cost associated with it. However, what I learned, churches have paid for it for me for now. And I mean, I, you know, wish I could do something new, do something cheaper, but I don't have the bandwidth to to learn something cheaper.&lt;/p&gt;

&lt;p&gt;00:14:41:13 - 00:14:48:02&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But there are cheaper options out there. You can of course you something like iMovie or Movie Maker on your windows and&lt;/p&gt;

&lt;p&gt;00:14:48:02 - 00:14:59:19&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
cap cut actually has a fantastic editing platform. You can do quite a bit with it and you're going to look pretty professional. You can do that, obviously off of your film, but you can also do it off of like, just a&lt;/p&gt;

&lt;p&gt;00:14:59:19 - 00:15:00:22&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
web editor.&lt;/p&gt;

&lt;p&gt;00:15:00:25 - 00:15:17:01&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And, I believe that they're, like premium or pro feature fee is not too difficult to, figure out and or not to not not too expensive. Not too high barrier to entry. So if that's something you're interested, go ahead and check out cap cut. All right.&lt;/p&gt;

&lt;p&gt;00:15:17:01 - 00:15:23:05&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Last question I have here from those of you, thank you so much for submitting them via our Patreon community members.&lt;/p&gt;

&lt;p&gt;00:15:23:05 - 00:15:40:15&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Appreciate you guys. Love you guys. Again, if you're interested, check that out down below. Link in the show notes. Question is, if you are consulting me, what order would you start with? Doing something starting from nothing. We have all the in-person, nothing digital. Well, here's what I would do. First of all,&lt;/p&gt;

&lt;p&gt;00:15:40:15 - 00:15:43:04&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
make sure your website is up to date.&lt;/p&gt;

&lt;p&gt;00:15:43:06 - 00:16:07:06&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Second of all, then I would start creating this short form vertical, videos and I would start with three per week. Right. So some sort of recap video, if you can't do a clip of your message, just do a selfie style talking head recap style video of it, right. If you do have like the long form footage of it, drop it into opus clip and try, you know, get a clip spit out.&lt;/p&gt;

&lt;p&gt;00:16:07:08 - 00:16:25:09&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Second video I would do is I would do some sort of educationally based, spirit promoting spiritual practice sort of video. Okay. What I mean by that is like, you can have, a video off your camera, literally any video. One time I filmed a video of a turtle walking across the street in my neighborhood. It can be that simple.&lt;/p&gt;

&lt;p&gt;00:16:25:16 - 00:16:41:25&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
You can do text on screen. Three things the Bible says about prayer. 1 to 3. Right? That I'll. And you can do that in any editor. You can use it in the, YouTube shorts that are the TikTok editor, the reels editor. You can bring it into something like cap cut and create it, export it and post it all those different places.&lt;/p&gt;

&lt;p&gt;00:16:42:02 - 00:17:01:14&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But start creating those different types of content. And the last one is how to do some sort of fun thing, some sort of social challenge esque thing. Dress seven questions. And if those are too heavy on the edit side, which they are a little bit heavier on the edit side, they don't have to be, but they can be do man on the street, man, get a microphone, buy a cheap one.&lt;/p&gt;

&lt;p&gt;00:17:01:14 - 00:17:17:05&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Again. I got some links down on my studio. Episode link down below. Buy some cheap mics and walk around and interview students in your space. Right? Like if I was doing this next week. All right, let's pretend you're watching this live end of 2024 and you come back in January. I'd walk around with a microphone.&lt;/p&gt;

&lt;p&gt;00:17:17:05 - 00:17:18:12&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
You or a student.&lt;/p&gt;

&lt;p&gt;00:17:18:12 - 00:17:37:19&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Okay. Off of any camera? Your camera, their camera doesn't matter. Get those two little USB microphones again, link down below, grab those and then walk around. Be like, hey, what's your New Year's resolution this year? And then ask them or give them a microphone and you can do something even funny with it. Like me and a former resident of mine, Caleb, shout out to Caleb Flywheel, my ETA.&lt;/p&gt;

&lt;p&gt;00:17:38:09 - 00:17:45:02&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
We put our little mikes, clipped them on to like, spoons, and then we just held spoons so you can walk around with spoons if you want to, like, have some sort&lt;/p&gt;

&lt;p&gt;00:17:45:02 - 00:17:51:29&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
of, like, handle thing to hold. Right. But, you know, like, what's your New Year's resolution? The other person's holding it and they answer and either they have one or they don't.&lt;/p&gt;

&lt;p&gt;00:17:52:02 - 00:18:15:00&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Or have you broken your New Year's resolution yet. And you ask them, and if you get like 8 or 10 of those people answering those questions, then you drop those in somewhere, either on your phone, you can edit something like capture or bring them in something even more powerful, like Adobe Premiere Pro, Final Cut Pro, DaVinci resolve. Whatever your editor of Choices and edit that down, post it, keep them less than 60s and you're off to the races&lt;/p&gt;

&lt;p&gt;00:18:15:00 - 00:18:16:25&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
and the eye on the prize.&lt;/p&gt;

&lt;p&gt;00:18:16:25 - 00:18:35:01&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Okay, when I'm starting with you, the eye on the prize is to get long form videos up to YouTube. Okay, you don't have to do two times a day, five days a week like I do. You do you? I do want you to be regular, and I do want you to start getting your long form pieces of content to YouTube.&lt;/p&gt;

&lt;p&gt;00:18:35:03 - 00:18:37:17&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
And that's where I come in, because I can offer you&lt;/p&gt;

&lt;p&gt;00:18:37:17 - 00:18:51:04&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
coaching where I'll teach you how to do it, or my communications done for you, or I'll actually do it for you. You film it, send it to me, I'll edit it. We can talk about price. We'll get to it. Both of those are linked down below in the description.&lt;/p&gt;

&lt;p&gt;00:18:51:11 - 00:18:51:23&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
But here on&lt;/p&gt;

&lt;p&gt;00:18:51:23 - 00:19:10:06&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
screen is the definitive social media guide for churches and youth ministries in 2025. I love for you to check that video out. If you're watching here on YouTube, just go ahead and tap that screen. But for the rest of you, I hope you had a merry Christmas. If you're watching this live, no matter when you're watching it.&lt;/p&gt;

&lt;p&gt;00:19:10:06 - 00:19:21:23&lt;br&gt;
Nick Clason | Hybrid Ministry&lt;br&gt;
Thank you to all my Patreon supporters. Appreciate you guys. It should be having some merch sent your way. Those of you who signed up before December 2nd, don't forget and as always my friends to stay hybrid.&lt;/p&gt;
</description>
  <itunes:keywords>Youth Ministry, Nick Clason, Hybrid Ministry, Youth Group Social media, What to Post on Social Media, VidIQ, Pew Research, How to Reach generation Alpha, Social Media for Churches in 2025, Social media for youth groups, Student Ministry, Youth Ministry Coach,</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>🎧 <strong>Become a “Hybrid Hero”</strong><br>
<a href="https://www.patreon.com/hybridministry" rel="nofollow">https://www.patreon.com/hybridministry</a></p>

<p>✅<strong>Let me Run Your Church Social Media</strong><br>
<a href="https://www.hybridministry.xyz/articles/comms" rel="nofollow">https://www.hybridministry.xyz/articles/comms</a></p>

<p><strong>DESCRIPTION</strong><br>
This episode of Hybrid Ministry is your ultimate DIY guide to building a thriving online presence—without hiring me or anyone else. From cracking the content schedule code to creating evergreen videos to simply understanding &quot;hybrid,&quot; you’ll get practical tips, tools, and resources to dominate digital ministry in your church or youth ministry.</p>

<p>📓 <strong>SHOWNOTES</strong><br>
<a href="http://www.hybridministry.xyz/128" rel="nofollow">http://www.hybridministry.xyz/128</a></p>

<p>//Become a “Hybrid Hero”<br>
<a href="https://www.patreon.com/hybridministry" rel="nofollow">https://www.patreon.com/hybridministry</a></p>

<p>//Hybrid Strategy Guide<br>
<a href="https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book" rel="nofollow">https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book</a></p>

<p>//VidIQ<br>
<a href="https://www.vidiq.com/hybrid" rel="nofollow">https://www.vidiq.com/hybrid</a></p>

<p>//Easy and Effective Social Challenges<br>
<a href="https://www.youtube.com/playlist?list=PLngXlSr64YaKLwZqOkQe7NzOqSVR0-P1s" rel="nofollow">https://www.youtube.com/playlist?list=PLngXlSr64YaKLwZqOkQe7NzOqSVR0-P1s</a></p>

<p>//Studio Gear<br>
<a href="https://www.hybridministry.xyz/articles/studio" rel="nofollow">https://www.hybridministry.xyz/articles/studio</a></p>

<p>//Opus Clip<br>
<a href="https://www.opus.pro/?via=a5d361" rel="nofollow">https://www.opus.pro/?via=a5d361</a></p>

<p>//YouTube for Youth Ministry<br>
<a href="https://www.youtube.com/playlist?list=PLngXlSr64YaLHMhNNfqmmmAsKRJ1VCBJl" rel="nofollow">https://www.youtube.com/playlist?list=PLngXlSr64YaLHMhNNfqmmmAsKRJ1VCBJl</a></p>

<p>//Custom Hybrid Coaching<br>
<a href="https://www.hybridministry.xyz/articles/coaching" rel="nofollow">https://www.hybridministry.xyz/articles/coaching</a></p>

<p>//Communications Done for You<br>
<a href="https://www.hybridministry.xyz/articles/comms" rel="nofollow">https://www.hybridministry.xyz/articles/comms</a></p>

<p>👉 STAY CONNECTED WITH NICK<br>
YouTube: <a href="https://www.youtube.com/@clasonnick" rel="nofollow">https://www.youtube.com/@clasonnick</a><br>
Instagram: <a href="https://www.instagram.com/hybridministry/" rel="nofollow">https://www.instagram.com/hybridministry/</a><br>
TikTok: <a href="https://www.tiktok.com/@clasonnick" rel="nofollow">https://www.tiktok.com/@clasonnick</a><br>
Facebook: <a href="https://www.facebook.com/HybridMinistry" rel="nofollow">https://www.facebook.com/HybridMinistry</a><br>
Website: <a href="https://www.hybridministry.xyz" rel="nofollow">https://www.hybridministry.xyz</a></p>

<p><strong>--------------</strong><br>
<strong>🎉 FREE STUFF 🎉</strong><br>
We have all kinds of FREE Things that you can use in your context!<br>
The best way to pay us back is a review or a YouTube Subscribe!<br>
<a href="https://www.linktr.ee/clasonnick" rel="nofollow">https://www.linktr.ee/clasonnick</a></p>

<p><strong>--------------</strong><br>
<strong>🛠️TOOLS I USE THAT CAN HELP YOU!</strong><br>
<em><em>Some of the below links are affiliate links in which we do recieve a small commission based on your purchase or use of products</em></em><br>
VIDIQ<br>
<a href="https://vidiq.com/hybrid" rel="nofollow">https://vidiq.com/hybrid</a></p>

<p>BEST DYM RESOURCES<br>
<a href="https://www.hybridministry.xyz/articles/dym" rel="nofollow">https://www.hybridministry.xyz/articles/dym</a></p>

<p>OPUS.PRO FOR AI SHORTS &amp; REELS<br>
<a href="https://www.opus.pro/?via=a5d361" rel="nofollow">https://www.opus.pro/?via=a5d361</a></p>

<p>//YOUTUBE STARTER KIT FOR UNDER $100<br>
<a href="https://www.hybridministry.xyz/articles/youtubestarterkit" rel="nofollow">https://www.hybridministry.xyz/articles/youtubestarterkit</a></p>

<p>//SIDEKICK SETUP GUIDE<br>
<a href="https://www.hybridministry.xyz/articles/setup" rel="nofollow">https://www.hybridministry.xyz/articles/setup</a></p>

<p>🕰️<strong>TIMECODES</strong><br>
00:00 Church Social Media Explained<br>
02:05 What is Hybrid Ministry?<br>
05:55 Why Hybrid Ministry?<br>
08:34 What is your content creation and capturing schedule?<br>
14:04 How do you edit your videos?<br>
15:17 If I consulted with you, how would you recommend I get started?</p>

<p><strong>--------------</strong><br>
<strong>TRANSCRIPT</strong><br>
00:00:00:00 - 00:00:02:01<br>
Nick Clason | Hybrid Ministry<br>
Pastor, youth pastor, church</p>

<p>00:00:02:01 - 00:00:03:25<br>
Nick Clason | Hybrid Ministry<br>
communications person. Are you struggling</p>

<p>00:00:03:25 - 00:00:06:00<br>
Nick Clason | Hybrid Ministry<br>
to figure out digital ministry?</p>

<p>00:00:06:00 - 00:00:07:20<br>
Nick Clason | Hybrid Ministry<br>
Well, here&#39;s the deal.</p>

<p>00:00:07:20 - 00:00:13:23<br>
Nick Clason | Hybrid Ministry<br>
I created this video so that you can stop googling church social media tips.</p>

<p>00:00:13:23 - 00:00:18:16<br>
Nick Clason | Hybrid Ministry<br>
And in fact, I created this video so that you don&#39;t have to hire me or anybody else.</p>

<p>00:00:18:16 - 00:00:27:20<br>
Nick Clason | Hybrid Ministry<br>
I&#39;m going to show you and give you what it takes to be able to create a thriving online and digital hybrid presence.</p>

<p>00:00:27:22 - 00:00:30:02<br>
Nick Clason | Hybrid Ministry<br>
Now, here&#39;s the thing. I&#39;ve been doing this podcast for</p>

<p>00:00:30:02 - 00:00:47:18<br>
Nick Clason | Hybrid Ministry<br>
over two years now, and in my over two year journey of this podcast and hybrid ministry, I am helping churches do online well. But I&#39;m also helping churches maintain their in-person presence and find that intersection, which is always the goal as we&#39;re trying to create</p>

<p>00:00:47:18 - 00:00:53:01<br>
Nick Clason | Hybrid Ministry<br>
a church so that it matches and mirrors people where they are.</p>

<p>00:00:53:01 - 00:00:59:02<br>
Nick Clason | Hybrid Ministry<br>
And that intersection is what I like to call hybrid right there in the middle. And so we&#39;re</p>

<p>00:00:59:02 - 00:01:11:01<br>
Nick Clason | Hybrid Ministry<br>
going to dive into some of the frequently asked questions here on the Hybrid Ministry show as we round out 2024 and set our sights to 2025.</p>

<p>00:01:11:01 - 00:01:13:25<br>
Nick Clason | Hybrid Ministry<br>
Welcome to the Hybrid Ministry Show. If you not haven&#39;t had a chance to meet you.</p>

<p>00:01:13:27 - 00:01:24:01<br>
Nick Clason | Hybrid Ministry<br>
My name is Nicholas, and while I&#39;ve been doing this podcast for two and a half years, I&#39;ve been doing ministry for 14 years. And, my journey all along the way has led me towards this hybrid</p>

<p>00:01:24:01 - 00:01:31:19<br>
Nick Clason | Hybrid Ministry<br>
sort of ministry. But in this episode, we are going to tackle some of the frequently asked questions that I&#39;ve gotten from people all across the internet.</p>

<p>00:01:31:20 - 00:01:37:04<br>
Nick Clason | Hybrid Ministry<br>
Different groups have been in cohorts. I&#39;ve run workshops, so I&#39;ve led asking questions like, what</p>

<p>00:01:37:04 - 00:01:50:01<br>
Nick Clason | Hybrid Ministry<br>
is hybrid ministry? Why is it even important? What is your content schedule? What&#39;s your capturing schedule? How do you edit the videos? What is, what would you consult me to do if I was just getting started? And</p>

<p>00:01:50:01 - 00:01:52:24<br>
Nick Clason | Hybrid Ministry<br>
we are going to walk through all of those things.</p>

<p>00:01:52:25 - 00:02:04:17<br>
Nick Clason | Hybrid Ministry<br>
And as always, if you&#39;re here on YouTube, don&#39;t forget there are chapters down below at the bottom of the screen so that you can jump around to the question that means the most to you. Welcome to Hybrid Ministry show.</p>

<p>00:02:04:17 - 00:02:16:18<br>
Nick Clason | Hybrid Ministry<br>
Question number one. We alluded to it in the intro, but what is hybrid ministry? My favorite analogy, and this is actually some of the stuff that we&#39;re exploring over on my brand new Patreon</p>

<p>00:02:16:18 - 00:02:16:26<br>
Nick Clason | Hybrid Ministry<br>
page.</p>

<p>00:02:16:29 - 00:02:34:19<br>
Nick Clason | Hybrid Ministry<br>
And some of these questions actually came from some of our brand new Patreon members. Shout out to Jesse. Johnson. Love having you over here. But, some of these questions, are like, what is hybrid ministry? Okay. So some of the questions are like, why? What&#39;s the purpose of this? What even is it? So it&#39;s important.</p>

<p>00:02:34:20 - 00:02:55:26<br>
Nick Clason | Hybrid Ministry<br>
Let&#39;s get a baseline okay. Again, chapters at the bottom. If you already know this, jump ahead. But hybrid ministry is intersecting your in-person and your digital, right. We all know in Covid we had digital church only. And we know that we hated it. Struggle with it, didn&#39;t know how to engage students. Well, we missed the in-person. And so when, restrictions are lifted, we all came back to in-person.</p>

<p>00:02:55:26 - 00:03:02:22<br>
Nick Clason | Hybrid Ministry<br>
And we miss it. We miss community. We miss friendship. We miss praying with one another. We missed sharing meals together,</p>

<p>00:03:02:22 - 00:03:15:09<br>
Nick Clason | Hybrid Ministry<br>
but we did a lot of good ministry over here too. Digitally. Right. And so, we kind of got these two buckets here. You got online only and you got in-person only. Let&#39;s let&#39;s examine</p>

<p>00:03:15:09 - 00:03:16:14<br>
Nick Clason | Hybrid Ministry<br>
what each of those are good for.</p>

<p>00:03:16:14 - 00:03:30:29<br>
Nick Clason | Hybrid Ministry<br>
My opinion online is a fantastic content delivery system. So emails, information announcements but also content sermons, podcasts, long form teaching courses, things like that. What is in-person good for</p>

<p>00:03:30:29 - 00:03:37:06<br>
Nick Clason | Hybrid Ministry<br>
that? Online struggles with real, authentic community. Like you. You can have a version of community</p>

<p>00:03:37:06 - 00:03:41:27<br>
Nick Clason | Hybrid Ministry<br>
because of in-person friendships through like a means like texting or even like chats and stuff like that.</p>

<p>00:03:41:27 - 00:04:03:04<br>
Nick Clason | Hybrid Ministry<br>
But I mean real in-person community, like, we all kind of hunger for it long for. And you, some people like, are in the metaverse and and that&#39;s satisfying that sort of age. They&#39;re friends with people from a distance. But but a lot of ways like real community life on life, sharing meals together, carrying one another&#39;s burdens, prayer requests, honestly, everything in like a shepherding, sort of like</p>

<p>00:04:03:05 - 00:04:04:18<br>
Nick Clason | Hybrid Ministry<br>
small group space.</p>

<p>00:04:04:18 - 00:04:28:28<br>
Nick Clason | Hybrid Ministry<br>
But if we look at a typical Sunday morning sermon, most of it is what we can accomplish with online. And thus in lies the inherent tension. Because everything we can do on a Sunday morning can be easily replicable. And frankly, it&#39;s even a little bit more attractive, especially to people like Gen, Gen Z, millennials, even Gen Alpha to consume content, sermons and church services online.</p>

<p>00:04:29:05 - 00:04:45:19<br>
Nick Clason | Hybrid Ministry<br>
But what younger generations are craving and the church has to figure out how to offer it in a way that, either takes the place of Sunday morning or as an attractive alternative to what&#39;s going on Sunday morning. Is that real, deep, authentic life on life, biblical community</p>

<p>00:04:45:19 - 00:04:50:15<br>
Nick Clason | Hybrid Ministry<br>
and that intersection of where you&#39;re online, which you should have online.</p>

<p>00:04:50:15 - 00:04:59:10<br>
Nick Clason | Hybrid Ministry<br>
So if you if you&#39;re a mostly in-person church hybrid ministry for you is adding in online so that you can have a more robust experience of your church, if you&#39;re an online</p>

<p>00:04:59:10 - 00:05:13:12<br>
Nick Clason | Hybrid Ministry<br>
only church, which are very few and far between, you should figure out how to add some more in-person type elements so that we can intersect between the two online, online, in-person intersects at that hybrid ministry spot.</p>

<p>00:05:13:14 - 00:05:14:25<br>
Nick Clason | Hybrid Ministry<br>
I liken it to</p>

<p>00:05:14:25 - 00:05:39:04<br>
Nick Clason | Hybrid Ministry<br>
Home Depot. Okay, so I can go buy something on Home Depot website completely online experience, or I can go browse the aisles completely in-person experience. But that hybrid moment happens when I pull up my phone and I look on the app and it tells me exactly where I can find that boat, exactly what aisle and exactly what bay I&#39;m in person, but I&#39;m experiencing it through the app digitally, and thus it creates that sort of hybrid moment.</p>

<p>00:05:39:13 - 00:05:55:12<br>
Nick Clason | Hybrid Ministry<br>
So if you&#39;re not, again, already over with us on Patreon, I would love to invite you because that&#39;s what we&#39;re doing. We&#39;re answering how I take my in-person services, and I&#39;m sprinkling in hybrid, and I&#39;m just literally walking you through what I&#39;m doing on a week by week basis. Question number two</p>

<p>00:05:55:12 - 00:05:59:03<br>
Nick Clason | Hybrid Ministry<br>
why? Like, why all this digital content?</p>

<p>00:05:59:03 - 00:06:05:23<br>
Nick Clason | Hybrid Ministry<br>
Why social media? Why YouTube? Why why why? Well, link down below is my 100% free</p>

<p>00:06:05:23 - 00:06:12:29<br>
Nick Clason | Hybrid Ministry<br>
hybrid ministry strategy guide. I have been offering this now for over a year and it&#39;s gone</p>

<p>00:06:12:29 - 00:06:27:09<br>
Nick Clason | Hybrid Ministry<br>
through a couple of rebrands, but the majority of what I&#39;ve created in that has remained the same because social media, around the, pandemic time has actually shifted the way that it&#39;s been done.</p>

<p>00:06:27:09 - 00:06:29:06<br>
Nick Clason | Hybrid Ministry<br>
Right? We were previously in what was known</p>

<p>00:06:29:06 - 00:06:37:23<br>
Nick Clason | Hybrid Ministry<br>
as the Social Graph era, and now we&#39;re in what&#39;s called the Discovery era. Okay, so here&#39;s just a couple of things that are really important to know.</p>

<p>00:06:37:23 - 00:06:46:28<br>
Nick Clason | Hybrid Ministry<br>
95% of teenagers say that they have been, will be, or plan to be on YouTube. Now, obviously some of those are power users, and others of those are just</p>

<p>00:06:46:28 - 00:06:50:07<br>
Nick Clason | Hybrid Ministry<br>
dabbling in it and looking up videos and stuff for their science fair projects.</p>

<p>00:06:50:09 - 00:06:54:16<br>
Nick Clason | Hybrid Ministry<br>
But the fact of the matter is, 95% of teenagers are on YouTube.</p>

<p>00:06:54:16 - 00:07:08:04<br>
Nick Clason | Hybrid Ministry<br>
Furthermore, according to a recent book by Mccrindle. And so it&#39;s called Meeting Gen Alpha. They say that Google number one search engine in the world is now being supplanted by Generation Alpha with, you guessed</p>

<p>00:07:08:04 - 00:07:12:12<br>
Nick Clason | Hybrid Ministry<br>
it, YouTube. Also, here&#39;s the beautiful thing about YouTube.</p>

<p>00:07:12:14 - 00:07:23:22<br>
Nick Clason | Hybrid Ministry<br>
I got to tell you, like, like I said, I&#39;ve been creating content for this podcast for over two years and I will still sometimes get I also sometimes get comments I&#39;ll get referrals, I&#39;ll get people clicking links to</p>

<p>00:07:23:22 - 00:07:36:03<br>
Nick Clason | Hybrid Ministry<br>
videos that I&#39;ve made even over a year ago. Right. We don&#39;t have that luxury. Oftentimes in churches we create something for the moment, and then that thing dies on our hard drive and we continue on.</p>

<p>00:07:36:06 - 00:07:43:20<br>
Nick Clason | Hybrid Ministry<br>
YouTube is masterful at promoting and allowing content to live on forever. Content creation,</p>

<p>00:07:43:20 - 00:08:00:21<br>
Nick Clason | Hybrid Ministry<br>
marketing specialists, they call it evergreen content. If you want to know the type of content that teenagers, Gen Alpha, Gen Z, young people in your church are searching, you can use a keyword tool like vid IQ. In fact, I have a link down below if you want to give it a shot and a trial on using it.</p>

<p>00:08:00:24 - 00:08:24:17<br>
Nick Clason | Hybrid Ministry<br>
And you can do some research. Like what are teenagers asking? And then you go answer those questions. I&#39;m just gonna be honest with you. Like like you should start there always. As you&#39;re planning a sermon series, right? Get some keyword research. What are people looking up online? What are the the big questions to life that they&#39;re asking. And then have that and then develop a sermon series.</p>

<p>00:08:24:17 - 00:08:33:24<br>
Nick Clason | Hybrid Ministry<br>
And by the way, if you develop your sermon series based off that keyword research is also going to make a fantastic YouTube video and fantastic YouTube</p>

<p>00:08:33:24 - 00:08:34:04<br>
Nick Clason | Hybrid Ministry<br>
playlist.</p>

<p>00:08:34:04 - 00:08:42:16<br>
Nick Clason | Hybrid Ministry<br>
All right. Question number three. What is your content schedule and what is your capturing of that content schedule?</p>

<p>00:08:42:16 - 00:08:58:06<br>
Nick Clason | Hybrid Ministry<br>
So according to a website video, 90% of the internet&#39;s traffic today and moving on is short form discovery based vertical video, TikTok style, real style YouTube short style videos.</p>

<p>00:08:58:06 - 00:09:10:25<br>
Nick Clason | Hybrid Ministry<br>
In fact, I have a playlist linked right here on the content that I am creating, not only for my students, but with my students. It&#39;s my easy and effective social media playlist. It is the four different</p>

<p>00:09:10:25 - 00:09:20:20<br>
Nick Clason | Hybrid Ministry<br>
social media types that not only do I have students capturing, but also that I have students editing and helping create that final piece form of content.</p>

<p>00:09:20:20 - 00:09:23:11<br>
Nick Clason | Hybrid Ministry<br>
So my schedule is I post two days a</p>

<p>00:09:23:11 - 00:09:45:20<br>
Nick Clason | Hybrid Ministry<br>
week, I&#39;m sorry, two times a day, five days a week. So ten different pieces of content. Let me walk through it with you. So in my playlist linked back up here that I said just a second ago my easy and effective playlist. We do four different game style videos, so we do drafts, we do seven questions, we do man on the Street and we do transition and invite style videos.</p>

<p>00:09:45:27 - 00:10:07:13<br>
Nick Clason | Hybrid Ministry<br>
Go to that playlist to check out the full, detailed, in-depth thing along with some free templates and downloads. And then an additional piece that we do is a Stay or scroll devotional style video. So that&#39;s five different videos, one of each of those that I post every single week. Okay. And I just kind of sprinkle them throughout the pieces of my content calendar that are a little bit like stronger.</p>

<p>00:10:07:15 - 00:10:32:17<br>
Nick Clason | Hybrid Ministry<br>
Again, short form vertical based video is three teaching clips, and those teaching clips come as clips off of our long form teaching content. Now I&#39;m a youth pastor. We don&#39;t have live streaming capabilities, nor do we capture our videos live in our auditorium or in our worship space. So we actually sit down direct to camera and pre-filled. More messages made for YouTube with that vid IQ research indicator.</p>

<p>00:10:32:20 - 00:10:50:03<br>
Nick Clason | Hybrid Ministry<br>
And we make those videos hopefully answering teenagers questions, creating evergreen content, and also playlists and sermon series that kids are asking for. And then they can go back to in the future when they&#39;re struggling with or have big questions about life, faith, God, whatever the case may be. And so that just that piece of content, we drop a different video every single week.</p>

<p>00:10:50:03 - 00:11:10:27<br>
Nick Clason | Hybrid Ministry<br>
It lines up just when we preach a sermon. Right? So if you&#39;re preaching a sermon this Wednesday night, you&#39;re preaching a sermon the Sunday night. Put that on video posted to YouTube. But off that YouTube video, three short form clips I use opus. I there&#39;s a link down below if you want to try out Opus Clip. It&#39;s a fantastic AI sermon short generator.</p>

<p>00:11:10:27 - 00:11:30:08<br>
Nick Clason | Hybrid Ministry<br>
I use it every single week in my ministry, so that&#39;s five different pieces of, easy and effective content off that playlist through different pieces of social content, using opus to clip them up. And then I got two more other pieces of content. One is our, meme Monday style video. Not video. I&#39;m sorry meme Monday style post.</p>

<p>00:11:30:08 - 00:11:47:01<br>
Nick Clason | Hybrid Ministry<br>
It&#39;s just about the only, non video post that I do. Not that I&#39;m against non video post, but don&#39;t forget I&#39;m a busy youth pastor and so I got this strategy sort of locked in. And so I don&#39;t have a lot of time to go back to the drawing board. And I got students and volunteers help them kind of keep it afloat.</p>

<p>00:11:47:01 - 00:12:00:24<br>
Nick Clason | Hybrid Ministry<br>
And so we&#39;ll reiterate and rehydrate when we need to. But for right now, this has been working for us. And then the 10th final piece of content is, anytime we meet, I get my phone out. I create little like 5 to 8 second clips, vertical video. I take it</p>

<p>00:12:00:24 - 00:12:04:20<br>
Nick Clason | Hybrid Ministry<br>
into something like a TikTok. I click that auto cut button and boom!</p>

<p>00:12:04:22 - 00:12:15:27<br>
Nick Clason | Hybrid Ministry<br>
I then have a recap video for anytime we meet Sunday morning. Wednesday night I typically do Wednesday night. Now, like I said, my capturing is during the week. Me and anyone else on our team is going</p>

<p>00:12:15:27 - 00:12:23:06<br>
Nick Clason | Hybrid Ministry<br>
to be preaching. We sit down, we pre film all of our series. Like if we do like a four part series, we film all four of those in one day.</p>

<p>00:12:23:06 - 00:12:41:27<br>
Nick Clason | Hybrid Ministry<br>
One shot off teleprompter. All the things link down below is my studio guide. It has all the links to all the gear that we use. If you want to use a teleprompter or if you want to use, get a tripod, different lighting, all that type of stuff, check that out. So that&#39;s when we do those. And then on Wednesday nights when our youth ministry is going on</p>

<p>00:12:41:27 - 00:12:46:17<br>
Nick Clason | Hybrid Ministry<br>
before and after, we have a social challenge that&#39;s happening every single Wednesday night.</p>

<p>00:12:46:19 - 00:12:53:06<br>
Nick Clason | Hybrid Ministry<br>
Students know about it. They seek it out. They want to know when and where is the social challenge happening. So two of those videos,</p>

<p>00:12:53:06 - 00:12:56:22<br>
Nick Clason | Hybrid Ministry<br>
Jason, seven questions. Those take place inside, behind a locked door.</p>

<p>00:12:56:22 - 00:13:04:01<br>
Nick Clason | Hybrid Ministry<br>
And I walked over a closed door of our studio to come up with soundproofing and all those things run by volunteers and very few leaders.</p>

<p>00:13:04:14 - 00:13:13:06<br>
Nick Clason | Hybrid Ministry<br>
And then, our other two videos are transition videos and man on the Street style videos. And so that&#39;s us being out and around in our building, in our space. So</p>

<p>00:13:13:06 - 00:13:25:04<br>
Nick Clason | Hybrid Ministry<br>
it&#39;s a little bit more visible. And it also helps students sort of be gravitated towards and drawn to what we&#39;re doing here on social media. And as far as editing goes, opus II takes care of my editing for my message clips.</p>

<p>00:13:25:07 - 00:13:33:16<br>
Nick Clason | Hybrid Ministry<br>
I do the auto cut one on one on, Wednesday nights. I do that, like right before I start my car and get in to go home. And then the last one I have students</p>

<p>00:13:33:16 - 00:13:44:23<br>
Nick Clason | Hybrid Ministry<br>
come in early, like early, early on Wednesday night. They&#39;re homeschool students, which are two of them. Fantastic. And around 2:00, 3:00 or so, submissions start till about six.</p>

<p>00:13:44:23 - 00:13:49:24<br>
Nick Clason | Hybrid Ministry<br>
And so they&#39;re in there for 2 or 3 hours, editing videos and, you know, like we give them, you know,</p>

<p>00:13:49:24 - 00:14:00:14<br>
Nick Clason | Hybrid Ministry<br>
some of them like free retreats or special incentives or we let them stay after and like eat at the leader lunch, you know, eat a leader lunch that we have or whatever. But, mostly they&#39;re just doing it because they like it.</p>

<p>00:14:00:14 - 00:14:03:28<br>
Nick Clason | Hybrid Ministry<br>
They&#39;re fun doing it, and it&#39;s a good time. All right. Next question.</p>

<p>00:14:03:28 - 00:14:14:24<br>
Nick Clason | Hybrid Ministry<br>
How do you edit videos? Well, I just told you, like, I got students that are helping me, carry that load. I use some I but like the actual platform that I use is my preference is</p>

<p>00:14:14:24 - 00:14:18:28<br>
Nick Clason | Hybrid Ministry<br>
Adobe Premiere Pro. It is the most expensive of all the options.</p>

<p>00:14:18:29 - 00:14:22:16<br>
Nick Clason | Hybrid Ministry<br>
Final Cut Pro is another option. You can check that out if you&#39;re interested, or</p>

<p>00:14:22:16 - 00:14:41:13<br>
Nick Clason | Hybrid Ministry<br>
DaVinci resolve, both of which are cheaper than Adobe Premiere Pro, primarily because Adobe Premiere Pro has a monthly subscription cost associated with it. However, what I learned, churches have paid for it for me for now. And I mean, I, you know, wish I could do something new, do something cheaper, but I don&#39;t have the bandwidth to to learn something cheaper.</p>

<p>00:14:41:13 - 00:14:48:02<br>
Nick Clason | Hybrid Ministry<br>
But there are cheaper options out there. You can of course you something like iMovie or Movie Maker on your windows and</p>

<p>00:14:48:02 - 00:14:59:19<br>
Nick Clason | Hybrid Ministry<br>
cap cut actually has a fantastic editing platform. You can do quite a bit with it and you&#39;re going to look pretty professional. You can do that, obviously off of your film, but you can also do it off of like, just a</p>

<p>00:14:59:19 - 00:15:00:22<br>
Nick Clason | Hybrid Ministry<br>
web editor.</p>

<p>00:15:00:25 - 00:15:17:01<br>
Nick Clason | Hybrid Ministry<br>
And, I believe that they&#39;re, like premium or pro feature fee is not too difficult to, figure out and or not to not not too expensive. Not too high barrier to entry. So if that&#39;s something you&#39;re interested, go ahead and check out cap cut. All right.</p>

<p>00:15:17:01 - 00:15:23:05<br>
Nick Clason | Hybrid Ministry<br>
Last question I have here from those of you, thank you so much for submitting them via our Patreon community members.</p>

<p>00:15:23:05 - 00:15:40:15<br>
Nick Clason | Hybrid Ministry<br>
Appreciate you guys. Love you guys. Again, if you&#39;re interested, check that out down below. Link in the show notes. Question is, if you are consulting me, what order would you start with? Doing something starting from nothing. We have all the in-person, nothing digital. Well, here&#39;s what I would do. First of all,</p>

<p>00:15:40:15 - 00:15:43:04<br>
Nick Clason | Hybrid Ministry<br>
make sure your website is up to date.</p>

<p>00:15:43:06 - 00:16:07:06<br>
Nick Clason | Hybrid Ministry<br>
Second of all, then I would start creating this short form vertical, videos and I would start with three per week. Right. So some sort of recap video, if you can&#39;t do a clip of your message, just do a selfie style talking head recap style video of it, right. If you do have like the long form footage of it, drop it into opus clip and try, you know, get a clip spit out.</p>

<p>00:16:07:08 - 00:16:25:09<br>
Nick Clason | Hybrid Ministry<br>
Second video I would do is I would do some sort of educationally based, spirit promoting spiritual practice sort of video. Okay. What I mean by that is like, you can have, a video off your camera, literally any video. One time I filmed a video of a turtle walking across the street in my neighborhood. It can be that simple.</p>

<p>00:16:25:16 - 00:16:41:25<br>
Nick Clason | Hybrid Ministry<br>
You can do text on screen. Three things the Bible says about prayer. 1 to 3. Right? That I&#39;ll. And you can do that in any editor. You can use it in the, YouTube shorts that are the TikTok editor, the reels editor. You can bring it into something like cap cut and create it, export it and post it all those different places.</p>

<p>00:16:42:02 - 00:17:01:14<br>
Nick Clason | Hybrid Ministry<br>
But start creating those different types of content. And the last one is how to do some sort of fun thing, some sort of social challenge esque thing. Dress seven questions. And if those are too heavy on the edit side, which they are a little bit heavier on the edit side, they don&#39;t have to be, but they can be do man on the street, man, get a microphone, buy a cheap one.</p>

<p>00:17:01:14 - 00:17:17:05<br>
Nick Clason | Hybrid Ministry<br>
Again. I got some links down on my studio. Episode link down below. Buy some cheap mics and walk around and interview students in your space. Right? Like if I was doing this next week. All right, let&#39;s pretend you&#39;re watching this live end of 2024 and you come back in January. I&#39;d walk around with a microphone.</p>

<p>00:17:17:05 - 00:17:18:12<br>
Nick Clason | Hybrid Ministry<br>
You or a student.</p>

<p>00:17:18:12 - 00:17:37:19<br>
Nick Clason | Hybrid Ministry<br>
Okay. Off of any camera? Your camera, their camera doesn&#39;t matter. Get those two little USB microphones again, link down below, grab those and then walk around. Be like, hey, what&#39;s your New Year&#39;s resolution this year? And then ask them or give them a microphone and you can do something even funny with it. Like me and a former resident of mine, Caleb, shout out to Caleb Flywheel, my ETA.</p>

<p>00:17:38:09 - 00:17:45:02<br>
Nick Clason | Hybrid Ministry<br>
We put our little mikes, clipped them on to like, spoons, and then we just held spoons so you can walk around with spoons if you want to, like, have some sort</p>

<p>00:17:45:02 - 00:17:51:29<br>
Nick Clason | Hybrid Ministry<br>
of, like, handle thing to hold. Right. But, you know, like, what&#39;s your New Year&#39;s resolution? The other person&#39;s holding it and they answer and either they have one or they don&#39;t.</p>

<p>00:17:52:02 - 00:18:15:00<br>
Nick Clason | Hybrid Ministry<br>
Or have you broken your New Year&#39;s resolution yet. And you ask them, and if you get like 8 or 10 of those people answering those questions, then you drop those in somewhere, either on your phone, you can edit something like capture or bring them in something even more powerful, like Adobe Premiere Pro, Final Cut Pro, DaVinci resolve. Whatever your editor of Choices and edit that down, post it, keep them less than 60s and you&#39;re off to the races</p>

<p>00:18:15:00 - 00:18:16:25<br>
Nick Clason | Hybrid Ministry<br>
and the eye on the prize.</p>

<p>00:18:16:25 - 00:18:35:01<br>
Nick Clason | Hybrid Ministry<br>
Okay, when I&#39;m starting with you, the eye on the prize is to get long form videos up to YouTube. Okay, you don&#39;t have to do two times a day, five days a week like I do. You do you? I do want you to be regular, and I do want you to start getting your long form pieces of content to YouTube.</p>

<p>00:18:35:03 - 00:18:37:17<br>
Nick Clason | Hybrid Ministry<br>
And that&#39;s where I come in, because I can offer you</p>

<p>00:18:37:17 - 00:18:51:04<br>
Nick Clason | Hybrid Ministry<br>
coaching where I&#39;ll teach you how to do it, or my communications done for you, or I&#39;ll actually do it for you. You film it, send it to me, I&#39;ll edit it. We can talk about price. We&#39;ll get to it. Both of those are linked down below in the description.</p>

<p>00:18:51:11 - 00:18:51:23<br>
Nick Clason | Hybrid Ministry<br>
But here on</p>

<p>00:18:51:23 - 00:19:10:06<br>
Nick Clason | Hybrid Ministry<br>
screen is the definitive social media guide for churches and youth ministries in 2025. I love for you to check that video out. If you&#39;re watching here on YouTube, just go ahead and tap that screen. But for the rest of you, I hope you had a merry Christmas. If you&#39;re watching this live, no matter when you&#39;re watching it.</p>

<p>00:19:10:06 - 00:19:21:23<br>
Nick Clason | Hybrid Ministry<br>
Thank you to all my Patreon supporters. Appreciate you guys. It should be having some merch sent your way. Those of you who signed up before December 2nd, don&#39;t forget and as always my friends to stay hybrid.</p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>🎧 <strong>Become a “Hybrid Hero”</strong><br>
<a href="https://www.patreon.com/hybridministry" rel="nofollow">https://www.patreon.com/hybridministry</a></p>

<p>✅<strong>Let me Run Your Church Social Media</strong><br>
<a href="https://www.hybridministry.xyz/articles/comms" rel="nofollow">https://www.hybridministry.xyz/articles/comms</a></p>

<p><strong>DESCRIPTION</strong><br>
This episode of Hybrid Ministry is your ultimate DIY guide to building a thriving online presence—without hiring me or anyone else. From cracking the content schedule code to creating evergreen videos to simply understanding &quot;hybrid,&quot; you’ll get practical tips, tools, and resources to dominate digital ministry in your church or youth ministry.</p>

<p>📓 <strong>SHOWNOTES</strong><br>
<a href="http://www.hybridministry.xyz/128" rel="nofollow">http://www.hybridministry.xyz/128</a></p>

<p>//Become a “Hybrid Hero”<br>
<a href="https://www.patreon.com/hybridministry" rel="nofollow">https://www.patreon.com/hybridministry</a></p>

<p>//Hybrid Strategy Guide<br>
<a href="https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book" rel="nofollow">https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book</a></p>

<p>//VidIQ<br>
<a href="https://www.vidiq.com/hybrid" rel="nofollow">https://www.vidiq.com/hybrid</a></p>

<p>//Easy and Effective Social Challenges<br>
<a href="https://www.youtube.com/playlist?list=PLngXlSr64YaKLwZqOkQe7NzOqSVR0-P1s" rel="nofollow">https://www.youtube.com/playlist?list=PLngXlSr64YaKLwZqOkQe7NzOqSVR0-P1s</a></p>

<p>//Studio Gear<br>
<a href="https://www.hybridministry.xyz/articles/studio" rel="nofollow">https://www.hybridministry.xyz/articles/studio</a></p>

<p>//Opus Clip<br>
<a href="https://www.opus.pro/?via=a5d361" rel="nofollow">https://www.opus.pro/?via=a5d361</a></p>

<p>//YouTube for Youth Ministry<br>
<a href="https://www.youtube.com/playlist?list=PLngXlSr64YaLHMhNNfqmmmAsKRJ1VCBJl" rel="nofollow">https://www.youtube.com/playlist?list=PLngXlSr64YaLHMhNNfqmmmAsKRJ1VCBJl</a></p>

<p>//Custom Hybrid Coaching<br>
<a href="https://www.hybridministry.xyz/articles/coaching" rel="nofollow">https://www.hybridministry.xyz/articles/coaching</a></p>

<p>//Communications Done for You<br>
<a href="https://www.hybridministry.xyz/articles/comms" rel="nofollow">https://www.hybridministry.xyz/articles/comms</a></p>

<p>👉 STAY CONNECTED WITH NICK<br>
YouTube: <a href="https://www.youtube.com/@clasonnick" rel="nofollow">https://www.youtube.com/@clasonnick</a><br>
Instagram: <a href="https://www.instagram.com/hybridministry/" rel="nofollow">https://www.instagram.com/hybridministry/</a><br>
TikTok: <a href="https://www.tiktok.com/@clasonnick" rel="nofollow">https://www.tiktok.com/@clasonnick</a><br>
Facebook: <a href="https://www.facebook.com/HybridMinistry" rel="nofollow">https://www.facebook.com/HybridMinistry</a><br>
Website: <a href="https://www.hybridministry.xyz" rel="nofollow">https://www.hybridministry.xyz</a></p>

<p><strong>--------------</strong><br>
<strong>🎉 FREE STUFF 🎉</strong><br>
We have all kinds of FREE Things that you can use in your context!<br>
The best way to pay us back is a review or a YouTube Subscribe!<br>
<a href="https://www.linktr.ee/clasonnick" rel="nofollow">https://www.linktr.ee/clasonnick</a></p>

<p><strong>--------------</strong><br>
<strong>🛠️TOOLS I USE THAT CAN HELP YOU!</strong><br>
<em><em>Some of the below links are affiliate links in which we do recieve a small commission based on your purchase or use of products</em></em><br>
VIDIQ<br>
<a href="https://vidiq.com/hybrid" rel="nofollow">https://vidiq.com/hybrid</a></p>

<p>BEST DYM RESOURCES<br>
<a href="https://www.hybridministry.xyz/articles/dym" rel="nofollow">https://www.hybridministry.xyz/articles/dym</a></p>

<p>OPUS.PRO FOR AI SHORTS &amp; REELS<br>
<a href="https://www.opus.pro/?via=a5d361" rel="nofollow">https://www.opus.pro/?via=a5d361</a></p>

<p>//YOUTUBE STARTER KIT FOR UNDER $100<br>
<a href="https://www.hybridministry.xyz/articles/youtubestarterkit" rel="nofollow">https://www.hybridministry.xyz/articles/youtubestarterkit</a></p>

<p>//SIDEKICK SETUP GUIDE<br>
<a href="https://www.hybridministry.xyz/articles/setup" rel="nofollow">https://www.hybridministry.xyz/articles/setup</a></p>

<p>🕰️<strong>TIMECODES</strong><br>
00:00 Church Social Media Explained<br>
02:05 What is Hybrid Ministry?<br>
05:55 Why Hybrid Ministry?<br>
08:34 What is your content creation and capturing schedule?<br>
14:04 How do you edit your videos?<br>
15:17 If I consulted with you, how would you recommend I get started?</p>

<p><strong>--------------</strong><br>
<strong>TRANSCRIPT</strong><br>
00:00:00:00 - 00:00:02:01<br>
Nick Clason | Hybrid Ministry<br>
Pastor, youth pastor, church</p>

<p>00:00:02:01 - 00:00:03:25<br>
Nick Clason | Hybrid Ministry<br>
communications person. Are you struggling</p>

<p>00:00:03:25 - 00:00:06:00<br>
Nick Clason | Hybrid Ministry<br>
to figure out digital ministry?</p>

<p>00:00:06:00 - 00:00:07:20<br>
Nick Clason | Hybrid Ministry<br>
Well, here&#39;s the deal.</p>

<p>00:00:07:20 - 00:00:13:23<br>
Nick Clason | Hybrid Ministry<br>
I created this video so that you can stop googling church social media tips.</p>

<p>00:00:13:23 - 00:00:18:16<br>
Nick Clason | Hybrid Ministry<br>
And in fact, I created this video so that you don&#39;t have to hire me or anybody else.</p>

<p>00:00:18:16 - 00:00:27:20<br>
Nick Clason | Hybrid Ministry<br>
I&#39;m going to show you and give you what it takes to be able to create a thriving online and digital hybrid presence.</p>

<p>00:00:27:22 - 00:00:30:02<br>
Nick Clason | Hybrid Ministry<br>
Now, here&#39;s the thing. I&#39;ve been doing this podcast for</p>

<p>00:00:30:02 - 00:00:47:18<br>
Nick Clason | Hybrid Ministry<br>
over two years now, and in my over two year journey of this podcast and hybrid ministry, I am helping churches do online well. But I&#39;m also helping churches maintain their in-person presence and find that intersection, which is always the goal as we&#39;re trying to create</p>

<p>00:00:47:18 - 00:00:53:01<br>
Nick Clason | Hybrid Ministry<br>
a church so that it matches and mirrors people where they are.</p>

<p>00:00:53:01 - 00:00:59:02<br>
Nick Clason | Hybrid Ministry<br>
And that intersection is what I like to call hybrid right there in the middle. And so we&#39;re</p>

<p>00:00:59:02 - 00:01:11:01<br>
Nick Clason | Hybrid Ministry<br>
going to dive into some of the frequently asked questions here on the Hybrid Ministry show as we round out 2024 and set our sights to 2025.</p>

<p>00:01:11:01 - 00:01:13:25<br>
Nick Clason | Hybrid Ministry<br>
Welcome to the Hybrid Ministry Show. If you not haven&#39;t had a chance to meet you.</p>

<p>00:01:13:27 - 00:01:24:01<br>
Nick Clason | Hybrid Ministry<br>
My name is Nicholas, and while I&#39;ve been doing this podcast for two and a half years, I&#39;ve been doing ministry for 14 years. And, my journey all along the way has led me towards this hybrid</p>

<p>00:01:24:01 - 00:01:31:19<br>
Nick Clason | Hybrid Ministry<br>
sort of ministry. But in this episode, we are going to tackle some of the frequently asked questions that I&#39;ve gotten from people all across the internet.</p>

<p>00:01:31:20 - 00:01:37:04<br>
Nick Clason | Hybrid Ministry<br>
Different groups have been in cohorts. I&#39;ve run workshops, so I&#39;ve led asking questions like, what</p>

<p>00:01:37:04 - 00:01:50:01<br>
Nick Clason | Hybrid Ministry<br>
is hybrid ministry? Why is it even important? What is your content schedule? What&#39;s your capturing schedule? How do you edit the videos? What is, what would you consult me to do if I was just getting started? And</p>

<p>00:01:50:01 - 00:01:52:24<br>
Nick Clason | Hybrid Ministry<br>
we are going to walk through all of those things.</p>

<p>00:01:52:25 - 00:02:04:17<br>
Nick Clason | Hybrid Ministry<br>
And as always, if you&#39;re here on YouTube, don&#39;t forget there are chapters down below at the bottom of the screen so that you can jump around to the question that means the most to you. Welcome to Hybrid Ministry show.</p>

<p>00:02:04:17 - 00:02:16:18<br>
Nick Clason | Hybrid Ministry<br>
Question number one. We alluded to it in the intro, but what is hybrid ministry? My favorite analogy, and this is actually some of the stuff that we&#39;re exploring over on my brand new Patreon</p>

<p>00:02:16:18 - 00:02:16:26<br>
Nick Clason | Hybrid Ministry<br>
page.</p>

<p>00:02:16:29 - 00:02:34:19<br>
Nick Clason | Hybrid Ministry<br>
And some of these questions actually came from some of our brand new Patreon members. Shout out to Jesse. Johnson. Love having you over here. But, some of these questions, are like, what is hybrid ministry? Okay. So some of the questions are like, why? What&#39;s the purpose of this? What even is it? So it&#39;s important.</p>

<p>00:02:34:20 - 00:02:55:26<br>
Nick Clason | Hybrid Ministry<br>
Let&#39;s get a baseline okay. Again, chapters at the bottom. If you already know this, jump ahead. But hybrid ministry is intersecting your in-person and your digital, right. We all know in Covid we had digital church only. And we know that we hated it. Struggle with it, didn&#39;t know how to engage students. Well, we missed the in-person. And so when, restrictions are lifted, we all came back to in-person.</p>

<p>00:02:55:26 - 00:03:02:22<br>
Nick Clason | Hybrid Ministry<br>
And we miss it. We miss community. We miss friendship. We miss praying with one another. We missed sharing meals together,</p>

<p>00:03:02:22 - 00:03:15:09<br>
Nick Clason | Hybrid Ministry<br>
but we did a lot of good ministry over here too. Digitally. Right. And so, we kind of got these two buckets here. You got online only and you got in-person only. Let&#39;s let&#39;s examine</p>

<p>00:03:15:09 - 00:03:16:14<br>
Nick Clason | Hybrid Ministry<br>
what each of those are good for.</p>

<p>00:03:16:14 - 00:03:30:29<br>
Nick Clason | Hybrid Ministry<br>
My opinion online is a fantastic content delivery system. So emails, information announcements but also content sermons, podcasts, long form teaching courses, things like that. What is in-person good for</p>

<p>00:03:30:29 - 00:03:37:06<br>
Nick Clason | Hybrid Ministry<br>
that? Online struggles with real, authentic community. Like you. You can have a version of community</p>

<p>00:03:37:06 - 00:03:41:27<br>
Nick Clason | Hybrid Ministry<br>
because of in-person friendships through like a means like texting or even like chats and stuff like that.</p>

<p>00:03:41:27 - 00:04:03:04<br>
Nick Clason | Hybrid Ministry<br>
But I mean real in-person community, like, we all kind of hunger for it long for. And you, some people like, are in the metaverse and and that&#39;s satisfying that sort of age. They&#39;re friends with people from a distance. But but a lot of ways like real community life on life, sharing meals together, carrying one another&#39;s burdens, prayer requests, honestly, everything in like a shepherding, sort of like</p>

<p>00:04:03:05 - 00:04:04:18<br>
Nick Clason | Hybrid Ministry<br>
small group space.</p>

<p>00:04:04:18 - 00:04:28:28<br>
Nick Clason | Hybrid Ministry<br>
But if we look at a typical Sunday morning sermon, most of it is what we can accomplish with online. And thus in lies the inherent tension. Because everything we can do on a Sunday morning can be easily replicable. And frankly, it&#39;s even a little bit more attractive, especially to people like Gen, Gen Z, millennials, even Gen Alpha to consume content, sermons and church services online.</p>

<p>00:04:29:05 - 00:04:45:19<br>
Nick Clason | Hybrid Ministry<br>
But what younger generations are craving and the church has to figure out how to offer it in a way that, either takes the place of Sunday morning or as an attractive alternative to what&#39;s going on Sunday morning. Is that real, deep, authentic life on life, biblical community</p>

<p>00:04:45:19 - 00:04:50:15<br>
Nick Clason | Hybrid Ministry<br>
and that intersection of where you&#39;re online, which you should have online.</p>

<p>00:04:50:15 - 00:04:59:10<br>
Nick Clason | Hybrid Ministry<br>
So if you if you&#39;re a mostly in-person church hybrid ministry for you is adding in online so that you can have a more robust experience of your church, if you&#39;re an online</p>

<p>00:04:59:10 - 00:05:13:12<br>
Nick Clason | Hybrid Ministry<br>
only church, which are very few and far between, you should figure out how to add some more in-person type elements so that we can intersect between the two online, online, in-person intersects at that hybrid ministry spot.</p>

<p>00:05:13:14 - 00:05:14:25<br>
Nick Clason | Hybrid Ministry<br>
I liken it to</p>

<p>00:05:14:25 - 00:05:39:04<br>
Nick Clason | Hybrid Ministry<br>
Home Depot. Okay, so I can go buy something on Home Depot website completely online experience, or I can go browse the aisles completely in-person experience. But that hybrid moment happens when I pull up my phone and I look on the app and it tells me exactly where I can find that boat, exactly what aisle and exactly what bay I&#39;m in person, but I&#39;m experiencing it through the app digitally, and thus it creates that sort of hybrid moment.</p>

<p>00:05:39:13 - 00:05:55:12<br>
Nick Clason | Hybrid Ministry<br>
So if you&#39;re not, again, already over with us on Patreon, I would love to invite you because that&#39;s what we&#39;re doing. We&#39;re answering how I take my in-person services, and I&#39;m sprinkling in hybrid, and I&#39;m just literally walking you through what I&#39;m doing on a week by week basis. Question number two</p>

<p>00:05:55:12 - 00:05:59:03<br>
Nick Clason | Hybrid Ministry<br>
why? Like, why all this digital content?</p>

<p>00:05:59:03 - 00:06:05:23<br>
Nick Clason | Hybrid Ministry<br>
Why social media? Why YouTube? Why why why? Well, link down below is my 100% free</p>

<p>00:06:05:23 - 00:06:12:29<br>
Nick Clason | Hybrid Ministry<br>
hybrid ministry strategy guide. I have been offering this now for over a year and it&#39;s gone</p>

<p>00:06:12:29 - 00:06:27:09<br>
Nick Clason | Hybrid Ministry<br>
through a couple of rebrands, but the majority of what I&#39;ve created in that has remained the same because social media, around the, pandemic time has actually shifted the way that it&#39;s been done.</p>

<p>00:06:27:09 - 00:06:29:06<br>
Nick Clason | Hybrid Ministry<br>
Right? We were previously in what was known</p>

<p>00:06:29:06 - 00:06:37:23<br>
Nick Clason | Hybrid Ministry<br>
as the Social Graph era, and now we&#39;re in what&#39;s called the Discovery era. Okay, so here&#39;s just a couple of things that are really important to know.</p>

<p>00:06:37:23 - 00:06:46:28<br>
Nick Clason | Hybrid Ministry<br>
95% of teenagers say that they have been, will be, or plan to be on YouTube. Now, obviously some of those are power users, and others of those are just</p>

<p>00:06:46:28 - 00:06:50:07<br>
Nick Clason | Hybrid Ministry<br>
dabbling in it and looking up videos and stuff for their science fair projects.</p>

<p>00:06:50:09 - 00:06:54:16<br>
Nick Clason | Hybrid Ministry<br>
But the fact of the matter is, 95% of teenagers are on YouTube.</p>

<p>00:06:54:16 - 00:07:08:04<br>
Nick Clason | Hybrid Ministry<br>
Furthermore, according to a recent book by Mccrindle. And so it&#39;s called Meeting Gen Alpha. They say that Google number one search engine in the world is now being supplanted by Generation Alpha with, you guessed</p>

<p>00:07:08:04 - 00:07:12:12<br>
Nick Clason | Hybrid Ministry<br>
it, YouTube. Also, here&#39;s the beautiful thing about YouTube.</p>

<p>00:07:12:14 - 00:07:23:22<br>
Nick Clason | Hybrid Ministry<br>
I got to tell you, like, like I said, I&#39;ve been creating content for this podcast for over two years and I will still sometimes get I also sometimes get comments I&#39;ll get referrals, I&#39;ll get people clicking links to</p>

<p>00:07:23:22 - 00:07:36:03<br>
Nick Clason | Hybrid Ministry<br>
videos that I&#39;ve made even over a year ago. Right. We don&#39;t have that luxury. Oftentimes in churches we create something for the moment, and then that thing dies on our hard drive and we continue on.</p>

<p>00:07:36:06 - 00:07:43:20<br>
Nick Clason | Hybrid Ministry<br>
YouTube is masterful at promoting and allowing content to live on forever. Content creation,</p>

<p>00:07:43:20 - 00:08:00:21<br>
Nick Clason | Hybrid Ministry<br>
marketing specialists, they call it evergreen content. If you want to know the type of content that teenagers, Gen Alpha, Gen Z, young people in your church are searching, you can use a keyword tool like vid IQ. In fact, I have a link down below if you want to give it a shot and a trial on using it.</p>

<p>00:08:00:24 - 00:08:24:17<br>
Nick Clason | Hybrid Ministry<br>
And you can do some research. Like what are teenagers asking? And then you go answer those questions. I&#39;m just gonna be honest with you. Like like you should start there always. As you&#39;re planning a sermon series, right? Get some keyword research. What are people looking up online? What are the the big questions to life that they&#39;re asking. And then have that and then develop a sermon series.</p>

<p>00:08:24:17 - 00:08:33:24<br>
Nick Clason | Hybrid Ministry<br>
And by the way, if you develop your sermon series based off that keyword research is also going to make a fantastic YouTube video and fantastic YouTube</p>

<p>00:08:33:24 - 00:08:34:04<br>
Nick Clason | Hybrid Ministry<br>
playlist.</p>

<p>00:08:34:04 - 00:08:42:16<br>
Nick Clason | Hybrid Ministry<br>
All right. Question number three. What is your content schedule and what is your capturing of that content schedule?</p>

<p>00:08:42:16 - 00:08:58:06<br>
Nick Clason | Hybrid Ministry<br>
So according to a website video, 90% of the internet&#39;s traffic today and moving on is short form discovery based vertical video, TikTok style, real style YouTube short style videos.</p>

<p>00:08:58:06 - 00:09:10:25<br>
Nick Clason | Hybrid Ministry<br>
In fact, I have a playlist linked right here on the content that I am creating, not only for my students, but with my students. It&#39;s my easy and effective social media playlist. It is the four different</p>

<p>00:09:10:25 - 00:09:20:20<br>
Nick Clason | Hybrid Ministry<br>
social media types that not only do I have students capturing, but also that I have students editing and helping create that final piece form of content.</p>

<p>00:09:20:20 - 00:09:23:11<br>
Nick Clason | Hybrid Ministry<br>
So my schedule is I post two days a</p>

<p>00:09:23:11 - 00:09:45:20<br>
Nick Clason | Hybrid Ministry<br>
week, I&#39;m sorry, two times a day, five days a week. So ten different pieces of content. Let me walk through it with you. So in my playlist linked back up here that I said just a second ago my easy and effective playlist. We do four different game style videos, so we do drafts, we do seven questions, we do man on the Street and we do transition and invite style videos.</p>

<p>00:09:45:27 - 00:10:07:13<br>
Nick Clason | Hybrid Ministry<br>
Go to that playlist to check out the full, detailed, in-depth thing along with some free templates and downloads. And then an additional piece that we do is a Stay or scroll devotional style video. So that&#39;s five different videos, one of each of those that I post every single week. Okay. And I just kind of sprinkle them throughout the pieces of my content calendar that are a little bit like stronger.</p>

<p>00:10:07:15 - 00:10:32:17<br>
Nick Clason | Hybrid Ministry<br>
Again, short form vertical based video is three teaching clips, and those teaching clips come as clips off of our long form teaching content. Now I&#39;m a youth pastor. We don&#39;t have live streaming capabilities, nor do we capture our videos live in our auditorium or in our worship space. So we actually sit down direct to camera and pre-filled. More messages made for YouTube with that vid IQ research indicator.</p>

<p>00:10:32:20 - 00:10:50:03<br>
Nick Clason | Hybrid Ministry<br>
And we make those videos hopefully answering teenagers questions, creating evergreen content, and also playlists and sermon series that kids are asking for. And then they can go back to in the future when they&#39;re struggling with or have big questions about life, faith, God, whatever the case may be. And so that just that piece of content, we drop a different video every single week.</p>

<p>00:10:50:03 - 00:11:10:27<br>
Nick Clason | Hybrid Ministry<br>
It lines up just when we preach a sermon. Right? So if you&#39;re preaching a sermon this Wednesday night, you&#39;re preaching a sermon the Sunday night. Put that on video posted to YouTube. But off that YouTube video, three short form clips I use opus. I there&#39;s a link down below if you want to try out Opus Clip. It&#39;s a fantastic AI sermon short generator.</p>

<p>00:11:10:27 - 00:11:30:08<br>
Nick Clason | Hybrid Ministry<br>
I use it every single week in my ministry, so that&#39;s five different pieces of, easy and effective content off that playlist through different pieces of social content, using opus to clip them up. And then I got two more other pieces of content. One is our, meme Monday style video. Not video. I&#39;m sorry meme Monday style post.</p>

<p>00:11:30:08 - 00:11:47:01<br>
Nick Clason | Hybrid Ministry<br>
It&#39;s just about the only, non video post that I do. Not that I&#39;m against non video post, but don&#39;t forget I&#39;m a busy youth pastor and so I got this strategy sort of locked in. And so I don&#39;t have a lot of time to go back to the drawing board. And I got students and volunteers help them kind of keep it afloat.</p>

<p>00:11:47:01 - 00:12:00:24<br>
Nick Clason | Hybrid Ministry<br>
And so we&#39;ll reiterate and rehydrate when we need to. But for right now, this has been working for us. And then the 10th final piece of content is, anytime we meet, I get my phone out. I create little like 5 to 8 second clips, vertical video. I take it</p>

<p>00:12:00:24 - 00:12:04:20<br>
Nick Clason | Hybrid Ministry<br>
into something like a TikTok. I click that auto cut button and boom!</p>

<p>00:12:04:22 - 00:12:15:27<br>
Nick Clason | Hybrid Ministry<br>
I then have a recap video for anytime we meet Sunday morning. Wednesday night I typically do Wednesday night. Now, like I said, my capturing is during the week. Me and anyone else on our team is going</p>

<p>00:12:15:27 - 00:12:23:06<br>
Nick Clason | Hybrid Ministry<br>
to be preaching. We sit down, we pre film all of our series. Like if we do like a four part series, we film all four of those in one day.</p>

<p>00:12:23:06 - 00:12:41:27<br>
Nick Clason | Hybrid Ministry<br>
One shot off teleprompter. All the things link down below is my studio guide. It has all the links to all the gear that we use. If you want to use a teleprompter or if you want to use, get a tripod, different lighting, all that type of stuff, check that out. So that&#39;s when we do those. And then on Wednesday nights when our youth ministry is going on</p>

<p>00:12:41:27 - 00:12:46:17<br>
Nick Clason | Hybrid Ministry<br>
before and after, we have a social challenge that&#39;s happening every single Wednesday night.</p>

<p>00:12:46:19 - 00:12:53:06<br>
Nick Clason | Hybrid Ministry<br>
Students know about it. They seek it out. They want to know when and where is the social challenge happening. So two of those videos,</p>

<p>00:12:53:06 - 00:12:56:22<br>
Nick Clason | Hybrid Ministry<br>
Jason, seven questions. Those take place inside, behind a locked door.</p>

<p>00:12:56:22 - 00:13:04:01<br>
Nick Clason | Hybrid Ministry<br>
And I walked over a closed door of our studio to come up with soundproofing and all those things run by volunteers and very few leaders.</p>

<p>00:13:04:14 - 00:13:13:06<br>
Nick Clason | Hybrid Ministry<br>
And then, our other two videos are transition videos and man on the Street style videos. And so that&#39;s us being out and around in our building, in our space. So</p>

<p>00:13:13:06 - 00:13:25:04<br>
Nick Clason | Hybrid Ministry<br>
it&#39;s a little bit more visible. And it also helps students sort of be gravitated towards and drawn to what we&#39;re doing here on social media. And as far as editing goes, opus II takes care of my editing for my message clips.</p>

<p>00:13:25:07 - 00:13:33:16<br>
Nick Clason | Hybrid Ministry<br>
I do the auto cut one on one on, Wednesday nights. I do that, like right before I start my car and get in to go home. And then the last one I have students</p>

<p>00:13:33:16 - 00:13:44:23<br>
Nick Clason | Hybrid Ministry<br>
come in early, like early, early on Wednesday night. They&#39;re homeschool students, which are two of them. Fantastic. And around 2:00, 3:00 or so, submissions start till about six.</p>

<p>00:13:44:23 - 00:13:49:24<br>
Nick Clason | Hybrid Ministry<br>
And so they&#39;re in there for 2 or 3 hours, editing videos and, you know, like we give them, you know,</p>

<p>00:13:49:24 - 00:14:00:14<br>
Nick Clason | Hybrid Ministry<br>
some of them like free retreats or special incentives or we let them stay after and like eat at the leader lunch, you know, eat a leader lunch that we have or whatever. But, mostly they&#39;re just doing it because they like it.</p>

<p>00:14:00:14 - 00:14:03:28<br>
Nick Clason | Hybrid Ministry<br>
They&#39;re fun doing it, and it&#39;s a good time. All right. Next question.</p>

<p>00:14:03:28 - 00:14:14:24<br>
Nick Clason | Hybrid Ministry<br>
How do you edit videos? Well, I just told you, like, I got students that are helping me, carry that load. I use some I but like the actual platform that I use is my preference is</p>

<p>00:14:14:24 - 00:14:18:28<br>
Nick Clason | Hybrid Ministry<br>
Adobe Premiere Pro. It is the most expensive of all the options.</p>

<p>00:14:18:29 - 00:14:22:16<br>
Nick Clason | Hybrid Ministry<br>
Final Cut Pro is another option. You can check that out if you&#39;re interested, or</p>

<p>00:14:22:16 - 00:14:41:13<br>
Nick Clason | Hybrid Ministry<br>
DaVinci resolve, both of which are cheaper than Adobe Premiere Pro, primarily because Adobe Premiere Pro has a monthly subscription cost associated with it. However, what I learned, churches have paid for it for me for now. And I mean, I, you know, wish I could do something new, do something cheaper, but I don&#39;t have the bandwidth to to learn something cheaper.</p>

<p>00:14:41:13 - 00:14:48:02<br>
Nick Clason | Hybrid Ministry<br>
But there are cheaper options out there. You can of course you something like iMovie or Movie Maker on your windows and</p>

<p>00:14:48:02 - 00:14:59:19<br>
Nick Clason | Hybrid Ministry<br>
cap cut actually has a fantastic editing platform. You can do quite a bit with it and you&#39;re going to look pretty professional. You can do that, obviously off of your film, but you can also do it off of like, just a</p>

<p>00:14:59:19 - 00:15:00:22<br>
Nick Clason | Hybrid Ministry<br>
web editor.</p>

<p>00:15:00:25 - 00:15:17:01<br>
Nick Clason | Hybrid Ministry<br>
And, I believe that they&#39;re, like premium or pro feature fee is not too difficult to, figure out and or not to not not too expensive. Not too high barrier to entry. So if that&#39;s something you&#39;re interested, go ahead and check out cap cut. All right.</p>

<p>00:15:17:01 - 00:15:23:05<br>
Nick Clason | Hybrid Ministry<br>
Last question I have here from those of you, thank you so much for submitting them via our Patreon community members.</p>

<p>00:15:23:05 - 00:15:40:15<br>
Nick Clason | Hybrid Ministry<br>
Appreciate you guys. Love you guys. Again, if you&#39;re interested, check that out down below. Link in the show notes. Question is, if you are consulting me, what order would you start with? Doing something starting from nothing. We have all the in-person, nothing digital. Well, here&#39;s what I would do. First of all,</p>

<p>00:15:40:15 - 00:15:43:04<br>
Nick Clason | Hybrid Ministry<br>
make sure your website is up to date.</p>

<p>00:15:43:06 - 00:16:07:06<br>
Nick Clason | Hybrid Ministry<br>
Second of all, then I would start creating this short form vertical, videos and I would start with three per week. Right. So some sort of recap video, if you can&#39;t do a clip of your message, just do a selfie style talking head recap style video of it, right. If you do have like the long form footage of it, drop it into opus clip and try, you know, get a clip spit out.</p>

<p>00:16:07:08 - 00:16:25:09<br>
Nick Clason | Hybrid Ministry<br>
Second video I would do is I would do some sort of educationally based, spirit promoting spiritual practice sort of video. Okay. What I mean by that is like, you can have, a video off your camera, literally any video. One time I filmed a video of a turtle walking across the street in my neighborhood. It can be that simple.</p>

<p>00:16:25:16 - 00:16:41:25<br>
Nick Clason | Hybrid Ministry<br>
You can do text on screen. Three things the Bible says about prayer. 1 to 3. Right? That I&#39;ll. And you can do that in any editor. You can use it in the, YouTube shorts that are the TikTok editor, the reels editor. You can bring it into something like cap cut and create it, export it and post it all those different places.</p>

<p>00:16:42:02 - 00:17:01:14<br>
Nick Clason | Hybrid Ministry<br>
But start creating those different types of content. And the last one is how to do some sort of fun thing, some sort of social challenge esque thing. Dress seven questions. And if those are too heavy on the edit side, which they are a little bit heavier on the edit side, they don&#39;t have to be, but they can be do man on the street, man, get a microphone, buy a cheap one.</p>

<p>00:17:01:14 - 00:17:17:05<br>
Nick Clason | Hybrid Ministry<br>
Again. I got some links down on my studio. Episode link down below. Buy some cheap mics and walk around and interview students in your space. Right? Like if I was doing this next week. All right, let&#39;s pretend you&#39;re watching this live end of 2024 and you come back in January. I&#39;d walk around with a microphone.</p>

<p>00:17:17:05 - 00:17:18:12<br>
Nick Clason | Hybrid Ministry<br>
You or a student.</p>

<p>00:17:18:12 - 00:17:37:19<br>
Nick Clason | Hybrid Ministry<br>
Okay. Off of any camera? Your camera, their camera doesn&#39;t matter. Get those two little USB microphones again, link down below, grab those and then walk around. Be like, hey, what&#39;s your New Year&#39;s resolution this year? And then ask them or give them a microphone and you can do something even funny with it. Like me and a former resident of mine, Caleb, shout out to Caleb Flywheel, my ETA.</p>

<p>00:17:38:09 - 00:17:45:02<br>
Nick Clason | Hybrid Ministry<br>
We put our little mikes, clipped them on to like, spoons, and then we just held spoons so you can walk around with spoons if you want to, like, have some sort</p>

<p>00:17:45:02 - 00:17:51:29<br>
Nick Clason | Hybrid Ministry<br>
of, like, handle thing to hold. Right. But, you know, like, what&#39;s your New Year&#39;s resolution? The other person&#39;s holding it and they answer and either they have one or they don&#39;t.</p>

<p>00:17:52:02 - 00:18:15:00<br>
Nick Clason | Hybrid Ministry<br>
Or have you broken your New Year&#39;s resolution yet. And you ask them, and if you get like 8 or 10 of those people answering those questions, then you drop those in somewhere, either on your phone, you can edit something like capture or bring them in something even more powerful, like Adobe Premiere Pro, Final Cut Pro, DaVinci resolve. Whatever your editor of Choices and edit that down, post it, keep them less than 60s and you&#39;re off to the races</p>

<p>00:18:15:00 - 00:18:16:25<br>
Nick Clason | Hybrid Ministry<br>
and the eye on the prize.</p>

<p>00:18:16:25 - 00:18:35:01<br>
Nick Clason | Hybrid Ministry<br>
Okay, when I&#39;m starting with you, the eye on the prize is to get long form videos up to YouTube. Okay, you don&#39;t have to do two times a day, five days a week like I do. You do you? I do want you to be regular, and I do want you to start getting your long form pieces of content to YouTube.</p>

<p>00:18:35:03 - 00:18:37:17<br>
Nick Clason | Hybrid Ministry<br>
And that&#39;s where I come in, because I can offer you</p>

<p>00:18:37:17 - 00:18:51:04<br>
Nick Clason | Hybrid Ministry<br>
coaching where I&#39;ll teach you how to do it, or my communications done for you, or I&#39;ll actually do it for you. You film it, send it to me, I&#39;ll edit it. We can talk about price. We&#39;ll get to it. Both of those are linked down below in the description.</p>

<p>00:18:51:11 - 00:18:51:23<br>
Nick Clason | Hybrid Ministry<br>
But here on</p>

<p>00:18:51:23 - 00:19:10:06<br>
Nick Clason | Hybrid Ministry<br>
screen is the definitive social media guide for churches and youth ministries in 2025. I love for you to check that video out. If you&#39;re watching here on YouTube, just go ahead and tap that screen. But for the rest of you, I hope you had a merry Christmas. If you&#39;re watching this live, no matter when you&#39;re watching it.</p>

<p>00:19:10:06 - 00:19:21:23<br>
Nick Clason | Hybrid Ministry<br>
Thank you to all my Patreon supporters. Appreciate you guys. It should be having some merch sent your way. Those of you who signed up before December 2nd, don&#39;t forget and as always my friends to stay hybrid.</p>]]>
  </itunes:summary>
</item>
  </channel>
</rss>
