Hybrid Ministry - Episodes Tagged with “Brady Shearer”

Episode 203: Youth Ministry Social Media Has Changed… Here’s the Summer Plan

Nick Clason — Thu, 28 May 2026 05:00:00 -0500

Have you felt it?
The winds of change?

In this episode I’m going to share what has changed from a data driven perspective.
How I’m adjusting my social media strategy moving forward to accommodate it
Plus, how you can adopt my strategy for the summer, without neglecting your other important ministry priorities.

Let me show you how!

☀️Summer Seasonal Social Media Pack | New & Improved Strategy!
https://www.patreon.com/posts/summer-seasonal-157209659?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

THE CAROUSEL ENGINE
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SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/203

[FREE] HYBRID STRATEGY GUIDE
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LINKS
Pro Church Episode
https://youtu.be/poXpd_G3bFM?si=QRuVS8aHmngxlAA9

Camera Recommendations
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https://www.opus.pro/?via=a5d361

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🕰️TIMECODES
00:00 New Social Media Era
00:47 How to Post More Often
02:35 My Updated Strategy
06:08 Adopt My Strategy - Keep Crushing Summer Ministry

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TRANSCRIPT
00:00:00:23 - 00:00:23:23
Nick Clason | Hybrid Ministry
Have you felt it? Have you felt the winds of change shifting underneath your feet on social media? In this episode, I am going to share with you what is actually been changing from a data and kind of analytics standpoint. And I'm also going to tell you how I, in my own context, am going to adjust my strategy moving forward.

00:00:23:29 - 00:00:45:09
Nick Clason | Hybrid Ministry
Right on here as we are about to enter into summer. And I'm going to share with you how you can adopt that exact same strategy while not abandoning your youth ministry responsibilities and goals. You got summer camp, you got mission trip. You got things you need to do. How in the world can you possibly adapt to this ever changing social media landscape I got you.

00:00:45:11 - 00:01:17:07
Nick Clason | Hybrid Ministry
Welcome, everybody, to the Hybrid Ministry Show. Hey, everybody, welcome to the Hybrid in Ministry show. If you and I haven't had a chance to meet yet, my name is Nick Klassen and I have been doing this podcast for over 200 episodes. I have been trying to keep my finger on the pulse of social media. According to Brady Shearer, who is the ultimate goat in church communications, he says that 93% and this according to, Instagram and Meta, 93% of what you consume on Instagram is not from people that you know or follow.

00:01:17:08 - 00:01:37:10
Nick Clason | Hybrid Ministry
So what he actually says is he's like, it's not even social media anymore. It's just media. It's basically TV on your phone. He recently in a Pro Church Tools episode, he dropped some incredible like knowledge and wisdom. And so I'm just going to borrow from some of it. You can go listen to the episode down below if you want some more.

00:01:37:10 - 00:02:04:29
Nick Clason | Hybrid Ministry
It's really, really fantastic information. But he compared a couple of different churches. Church number one, for example, he said, 200,000 followers with 600 or 468% increase post volume, they saw a 508% correlated views on their Instagram. Secondarily, church number two 857 followers. So not not a crazy amount. Actually, that's less followers. And I have on my church Instagram.

00:02:04:29 - 00:02:28:11
Nick Clason | Hybrid Ministry
So that gives you just like a little bit of context. We're not talking about major massive churches. They increased 427% on their post volume and their impressions went up 874%. So essentially the bottom line is this on social media, you need to post more often. Now I get it. You're probably thinking like I don't have any idea when where, how.

00:02:28:11 - 00:02:50:18
Nick Clason | Hybrid Ministry
Like I'm new at this. It's overwhelming. It's it's intimidating, I get it. Okay, so let me share with you what my upcoming strategy is for this next, summer. What has happened in my context is I have a resident who took, special interest in social media. So I handed him the reins of social media. He's getting set to leave here in about a month.

00:02:50:25 - 00:03:12:26
Nick Clason | Hybrid Ministry
But to take it back. And as I take it back, I'm going to adjust my hybrid ministry strategy. And so, actually link down below is my complete guide to social media. Newly revised. Updated, renovated for the summer of 2026. And included in that is going to be a tie into my seasonal social media pack.

00:03:12:26 - 00:03:35:10
Nick Clason | Hybrid Ministry
We'll get to that in just a minute. But you'll see here on screen a couple of screenshots. This is what I've been running one full cycle of the seasonal social media pack. If you don't know, it's three months of social media content coach for you, done for you, helping you stay regular on social media again, his contention need you to post more often and so my pack helps you post more often so that you be seen.

00:03:35:10 - 00:03:51:28
Nick Clason | Hybrid Ministry
Be visible. And honestly, that's been let's be real. The most important part is so that people out there who don't know Jesus can hear the message of hope found in the gospel, like Gen Z, Gen Alpha. That's what they want. They're looking for answers and they're looking for hope. And your church has the opportunity to show up in that way.

00:03:51:28 - 00:04:14:06
Nick Clason | Hybrid Ministry
So how do you post more often? This my pack is, attempted to kind of accomplish that. We here on screen this is what the last year cycle. This is what it's been. It's been three basically video even look across the top here three video based posts. Now I'm adjusting that strategy. And so instead of three times per week I'm actually going to increase it to four.

00:04:14:08 - 00:04:35:26
Nick Clason | Hybrid Ministry
After this one year of doing it. And I'm going to add in, some less video options. There's still a lot of video options, like that's still the primary kind of driver. And that's still the best way to get discovered. We talked about it, and in last week's episode, carousel based post helps your audience go deeper where video posts help help you reach and expand to new audience.

00:04:35:26 - 00:04:56:27
Nick Clason | Hybrid Ministry
And so in adding some of these carousel based posts, which again, my Carousel Engine link down below, that's a one time charge. You can add that tool without buying the seasonal social media pack. If you do, purchase the seasonal social media pack, it points you towards the carousel engine. And so, that's going to be a plus $9 charge or best yet, become a hybrid hero member $4 a month.

00:04:57:02 - 00:05:16:16
Nick Clason | Hybrid Ministry
So if my pack is 1799 and the carousel engine is $9, you're looking at 18 plus nine. Carry the $127, or $4 per month. So the next three months, your summer, June, July, August is $12. It's literally less than half of what, you know, kind of our carting all of this together ends up being. Anyway, I digress.

00:05:16:16 - 00:05:34:20
Nick Clason | Hybrid Ministry
The other thing I'm going to add is a sermon clip. Now you're going to have to find a way to, capture your sermon live, whether that's put a cell phone on a tripod, just like I have right now in the back of your room, or you get a better camera link down below is the camera solution that we just came up with full disclosure, it's over $1,000.

00:05:34:25 - 00:06:07:01
Nick Clason | Hybrid Ministry
It's expensive, but you can see the quality here on screen, and you can see how you can take clips from that. No extra work. All you got to do is click record and then go preach a sermon that you've already prepared that you're already going to be doing. And you take that link and then you can throw it into an AI, sermon clips creator, and that will give you your sermon clips or use some of my devotional content, which is selfie style cell phone camera, like straight, straight to, you know, straight to camera that you can, post your students as just topic adjacent.

00:06:07:04 - 00:06:41:25
Nick Clason | Hybrid Ministry
But that's my adjustment. Four times per week. I'm including sermon clips, and I'm also including, carousel based, posts. Okay, now, all that to be said, right, this summer, seasonal social media pack is now live. And so my new adjustment for it, you heard kind of like the high overview essentially weekly, there's going to be a carousel based post that's probably going to be tied to your topic in a sermon clip by weekly, I'm doing a man on the street interview style video that's going to be your students, your volunteers, or you your custom faces, right?

00:06:41:25 - 00:07:06:03
Nick Clason | Hybrid Ministry
You got to get rid of the nameless faces. Just graphics. In fact, Brady Shearer, the Goat. We've been talking about him this whole episode. His son said it his daily Dunphy social media pack saying it's essentially it's an antiquated way of doing social media. You got to get on camera and you don't need crazy amounts of gear. The cell phone that you're likely watching this video on is your tool to create more content.

00:07:06:09 - 00:07:26:12
Nick Clason | Hybrid Ministry
Hand it over to a student. Have a student use their own cell phone by a $10 or $20 or $200 microphone, and then you're off to the races. Really don't need to overthink it too much. My, link down below is my my full microphone video and guide. Go check it out, go find one that works for you, and then just make it happen.

00:07:26:15 - 00:07:49:11
Nick Clason | Hybrid Ministry
And then the sprinkle pieces of content that I'm including, like, that's going to happen once a month or once every couple weeks is Bible trivia transition videos, Bible verse videos, and spiritual practice videos. Those four archetypes of content are going to remain the Bible and the transition. Those are still going to be custom. It's going to still be you getting your cell phone out or, you know, coaching someone else to get their cell phone out.

00:07:49:18 - 00:08:11:11
Nick Clason | Hybrid Ministry
Then the verse and spiritual practice video, those are nameless, faceless, those you can still use and download post, set it and forget it. You're off to the races. And then like I said, I'm adding in the carousel. So carousel Engine that's linked down below as well as sermon clips. And next week on this, channel and you can see right here linked on screen, the best I clip makers.

00:08:11:11 - 00:08:26:18
Nick Clason | Hybrid Ministry
I'm going to try every single one of them. And the results are behind this video that is linked on screen. So be sure to click that. Check that out. And don't forget my friends, as you are crushing social media this summer. Tuesday hybrid Tuesday, hybrid.

Episode 200: The Thing Every Youth Pastor Needs (But Can’t Afford)

Nick Clason — Thu, 07 May 2026 05:00:00 -0500

Most youth pastors don’t fail on social media because they lack passion…
They fail because they don’t have this one thing — and honestly, most can’t afford it.

But for my 200th episode… I’m giving it away....
The strategy.
The product.
The membership.
All of it!

🏆 FIRST 20 FREE MEMBERSHIP
(Until 5/28/26)
https://www.patreon.com/hybridministry/redeem/27BC4

50% OFF PROMO CODE FOR THE REST
HH200

SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/200

[FREE] HYBRID STRATEGY GUIDE
https://www.patreon.com/posts/complete-guide-142500019?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

🌸 SPRING SEASONAL SOCIAL PACK
https://www.patreon.com/posts/spring-seasonal-151263940?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

//BEST DYM RESOURCES
https://www.patreon.com/posts/9-amazing-dym-142425755

//OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

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🕰️TIMECODES
00:00 Most Youth Pastors Miss This…
01:52 The Calendar Conundrum
07:06 My Hybrid Strategy Explained
09:54 What this Typically would cost
13:38 What I'll do for you
16:45 It's FREE!

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TRANSCRIPT
00;00;00;02 - 00;00;34;06
Nick Clason | Hybrid Ministry
After 200 episodes and working with youth pastors from really all over, I've noticed one thing and I've noticed it's the same missing piece that happens with every single youth pastor. Sure, everyone's context is a little bit different, and everyone's individual responsibilities vary by position. However, it's the same thing that tends to fail, and it's the fact that either they don't have a plan or they do have a plan, but they're still not executing the plan that's laid out for them.

00;00;34;08 - 00;01;12;05
Nick Clason | Hybrid Ministry
And part of the problem is we don't have a plan because it doesn't feel as urgent. If you don't post to social media. Yeah. What's going to happen? But if you don't plan your Wednesday night message, that's a bit of a bigger deal. Students are going to show up. They're not going to have anywhere to go. And so what I've seen and what I've noticed, and frankly, what I've also done and implemented in my own particular context is a full proof strategy that when life gets busy, in fact, I tested it right here, an episode linked right here where I was at a conference and I had no other time on my schedule, but I

00;01;12;07 - 00;01;33;20
Nick Clason | Hybrid Ministry
committed ahead of time during that week that I was going to post whatever my social media pack told me to post. And in that week, in less than 20 minutes, I was able to post all eight styles of posts. And that was me going above and beyond. Because what I recommend for most of you starting out is only to post three times per week.

00;01;33;20 - 00;02;01;29
Nick Clason | Hybrid Ministry
So I estimate that if you take what I lay out, all you have to do is spend anywhere from 5 to 7 minutes per week posting on social media. And the best news of all? I'm going to tell you how so here. Here's what you need. You're busy. And the fact is, like, you know, you want to reach students and maybe even further more, you know that you want to reach students digitally.

00;02;02;00 - 00;02;22;01
Nick Clason | Hybrid Ministry
Let me just explain why I think digital is so important. Obviously you're listening to the Hybrid Minister show, but in the last three years since I started in the context, I mean, we've doubled our in-person growth as a result, I believe, of this hybrid digital strategy. Furthermore, we've grown a YouTube channel from zero to well over a thousand subscribers.

00;02;22;03 - 00;02;42;20
Nick Clason | Hybrid Ministry
And you probably the most important thing is that we've set record numbers of baptisms in this moment and woven within our hybrid strategy is a baptism course where we help walk students through the meaning of it, why they should do it, and then how then to take a next step. So it's hybrid ministry is not just for vanity metrics and dancing on TikTok.

00;02;42;21 - 00;03;05;28
Nick Clason | Hybrid Ministry
It really does help create and facilitate, moments of life change. And we've experienced, like I said, record in-person numerical growth as well as, record life changing markers such as baptism. And so this is why hybrid ministry is so important, and I can help walk you through it. And I believe that you as a youth pastor, you have what it takes.

00;03;05;28 - 00;03;27;17
Nick Clason | Hybrid Ministry
And more than having what it takes, I believe that you have the the requirement to do what it takes to figure this thing out. But here's the challenge, right? Like here's your schedule. Let's say this is your normal Monday Tuesday schedule. And of course, if I had space, you know, we'd extrapolate it out beyond that. And then let's say these are five kind of like core things that that you need to do.

00;03;27;17 - 00;03;58;03
Nick Clason | Hybrid Ministry
And, I'll just show you what it looks like in, in my world. Right. So your Wednesday programing, which includes everything from like planning the worship set to team and scheduling for volunteers and your message and your game and your announcements and your graphics. Like everything for that Wednesday that takes if we're if we're just being, like, honest and generous, let's say it takes a four hour block of time.

00;03;58;03 - 00;04;22;10
Nick Clason | Hybrid Ministry
So here's your Wednesday programing and that's what you're doing and that. But let's say you maximize your lunch hour. And so for about an hour and a half you eat. But you also are hanging out with someone. So you're grabbing, let's say lunch with the volunteer. That's not nice for relational. Relational. You grab the lunch with the volunteer.

00;04;22;13 - 00;04;46;06
Nick Clason | Hybrid Ministry
Maybe a student. If it's like a spring break type week or whatever you have. Not yet. Once checked your emails, you have absolutely no time. You haven't done that yet. And so between travel time and all that, you get back and all your administrative work, we'll just call pink. We'll just call this admin. So you got to do emails, you got to do receipts.

00;04;46;06 - 00;05;06;19
Nick Clason | Hybrid Ministry
You got to process your seat from the lunch or the coffee that you just had. Right. Well, now you're at 4 or 5 and maybe you know what you do. Maybe you go home. But then maybe to. Because, again, you're a good youth pastor, down here, maybe down there. So you went home for a little bit? Here.

00;05;06;19 - 00;05;31;17
Nick Clason | Hybrid Ministry
You picked up your family and stuff like that. But then after dinner, you went back out and, you decided to go visit a student and watch them in the wrestling meet or whatever on a Monday night. Okay. So. So that's your day. That's your Monday. Okay. But then, it's fine because Tuesday rolls around, but you, you're doing like a a citywide disciple now, and so you have a meeting at ten for that.

00;05;31;19 - 00;05;53;05
Nick Clason | Hybrid Ministry
And so you get together with the youth pastors and you hang out and you do your thing. And then you haven't yet checked your email, so you gotta check your email again. And the secretary is upset at you because you did your C yesterday. You did it wrong. So now you got to go fix that. You got to put some finishing touches.

00;05;53;05 - 00;06;19;20
Nick Clason | Hybrid Ministry
You got to send, maybe some reminders, some emails. You got to make your slides for your Wednesday night program. Right. Once again. Oh. Your senior pastor, your senior pastor wants to meet with you. So, that takes up some more time, and then, well, you know, you want to be a good youth pastor, so on your way home, you can have coffee with that student who texted you this morning, and said, hey, can we get coffee?

00;06;19;20 - 00;06;46;29
Nick Clason | Hybrid Ministry
And so there you are. You're now getting coffee with your student. This is the problem, right? This happens week after week, day after day. And if I were to add another category over here, and let's just say we were to call it social media, you're asking yourself where in the world am I putting social media? Am I putting it down here, which is now after five family time?

00;06;47;04 - 00;07;07;01
Nick Clason | Hybrid Ministry
Am I putting it up here? Which again? Now you're working greater than 40 hours per week? When in the world is this going to happen? And the problem, like I said, for most youth pastors is not vision, not excitement for the thing, but it's scheduling and it's figuring out where this goes. So I'm going to help you out.

00;07;07;03 - 00;07;27;12
Nick Clason | Hybrid Ministry
Okay. So what is it? What is my hybrid strategy? Well, link down below is a completely free e-book. Anyone at any time can grab that. So I would recommend and ask that you do that. However, let me just break it down for you here on the whiteboard in social media, you're asking what exactly is your hybrid strategy?

00;07;27;13 - 00;07;53;01
Nick Clason | Hybrid Ministry
Well, for starters, the the step one of it is to become more regular on social media. My pack is basically like your fiber. Think about it. You'll get it. But what is it? It's posting more often to social media okay. Which everyone's down for that. And this is here for the end goal, right? Yeah. We want our student ministry or church social media to be a little bit more robust.

00;07;53;01 - 00;08;22;17
Nick Clason | Hybrid Ministry
That's the what. Well the win right. And if we look back at our calendaring segment just a minute ago, that's the real question. When is this happening? But just to answer it for you, for me, my answer is three times per week. Okay. So we're going the what is just basically more more social. How often the result is three times per week.

00;08;22;17 - 00;08;48;10
Nick Clason | Hybrid Ministry
And then again you're asking where and when am I going to find the time in my calendar to create 3 to 3 times more? Don't worry, I'm going to help you out with that. And then the how. Right. And this really is how like when is this getting done? Is we're going to do this thing together, right? I have this YouTube channel, I have this podcast, this is the free version of it, but I have an entire Patreon where I walk you through how to do it.

00;08;48;10 - 00;09;08;20
Nick Clason | Hybrid Ministry
I give you the tools when, where to post, and I make it happen for you. And all you have to do is simply run the play and post when it tells you to do it. That way you get to be an amazing youth pastor, going to coffees and going to kids games and meeting with your senior pastor and planning your Wednesday night.

00;09;08;27 - 00;09;41;05
Nick Clason | Hybrid Ministry
And I get to help build out your social media strategy and you get to simply follow the play. Now, you might be asking like, what if I have more creative bandwidth? And what if I have better ideas than you? I presume that you probably do. In that moment, instead of following my play, you simply post one of your ideas or one of your students ideas, or one of your volunteer's ideas, and you don't post one of mine because you do have creative energy, because you do have creative bandwidth, because you do have better ideas.

00;09;41;08 - 00;09;55;25
Nick Clason | Hybrid Ministry
But when you get busy, this is your fallback. It's here when you need it and because I'm giving it away, you don't even have to worry about the cost. Let's look in here to the next section.

00;09;55;27 - 00;10;21;11
Nick Clason | Hybrid Ministry
So here's why. This is expensive. You see, sometimes a system like this can cost hundreds. I mean, maybe honestly, even depending on who you end up going with, it could cost even thousands. And then on top of it, there's months of frustration as you enter into a brand new learning curve, trying to kind of figure all this out yourself and you realize, like, man, I'm a youth pastor, I'm not social media manager, content creator, or like graphic design or any of these things.

00;10;21;11 - 00;10;40;09
Nick Clason | Hybrid Ministry
Right? So like, I broke some of this down for you because I believe that there's really like for costs. And if you're watching here on YouTube, you see them on screen. One of the costs is like if I want like a turnkey done for you social media pack in my personal opinion, one of the best on the market nucleus social done by Brady Shear himself a bet pro church tools.

00;10;40;12 - 00;11;05;25
Nick Clason | Hybrid Ministry
It's amazing. It's $49 a month for unlimited stock footage as well as a monthly social posting calendar. One of the problems, though, and I've said this a million times over with even my own pack, is that if it can be done for you, it can also be done for many. And so it's not that custom. But Brady, in my opinion, does the best job of offering something done for you that's also still good and leans into what matters on social media cost.

00;11;05;25 - 00;11;27;24
Nick Clason | Hybrid Ministry
This is for like churches. This is $49 a month. Most youth ministry budgets can't sustain $49 a month, nearly $600 for the year. Or you could take a course. I found this video course here just by googling, and it turns out it's like $12 a month or $84 for the year. So now we're at, you know, at $684.

00;11;27;24 - 00;11;52;15
Nick Clason | Hybrid Ministry
Now for your entire youth ministry budget, if you want to learn. And if you're like, well, I just figured out myself, well, then then comes in the time cost, right? And like, probably you putting in ten ish hours a week of of learning and trying something new and you're going to be doing and trying some new stuff. Of course, we're in a new era where students speak in this digital native tongue, and you're going to have to kind of learn to speak at least some of that.

00;11;52;15 - 00;12;14;20
Nick Clason | Hybrid Ministry
And just at least become fluent with it. But if you're going completely from scratch with no help, like you're looking at probably ten plus hours a week to start, and then, of course, like if we look back at our calendar, where in the world is this going to go? I mean, like your calendar is already insanely full and so, like, you don't have ten plus hours.

00;12;14;20 - 00;12;42;08
Nick Clason | Hybrid Ministry
And so what again, always happens is a you're priced out from a cost standpoint and B, your time management isn't there anymore because you don't have the time to do it. This is where I believe I can provide value. So let's check this out okay. So let me prove to you how this works. So I'm going to give you a social media three month seasonal social media pack with a calendar and with the assets in order to create.

00;12;42;08 - 00;12;58;01
Nick Clason | Hybrid Ministry
Now here's the problem with most social media packs if it's done for you, it can be done for many. And so I want to also add a custom edge to yours. And so you are going to have to get your phone out. You are going to have to get some microphones, and you are gonna have to do a little bit of filming of yourself.

00;12;58;01 - 00;13;20;21
Nick Clason | Hybrid Ministry
Your face, your voice, or your students faces, your students voices, your volunteers voices. But some customization to your social media feeds. So it's not just a bunch of graphics. You see. That's where I think most social media packs fall short. Some designers cooking up amazing designs off in the lab that are better than anything you and I could create, but what mine does is mine helps coach you into the customization.

00;13;20;27 - 00;13;54;00
Nick Clason | Hybrid Ministry
And so you're going to post three times per week. And one of my favorite posts is a very simple we're going to call it man on the Street style post. I've created the graphics that will overlay on top of your video. So you get your phone out, you film, you chop it up, you edit it, and all you got to do is use something like an in-app editor like Capco or TikTok simply on your phone, hand it over to a student, ask them to do it, and then you take my graphic, which had the would you rather question, and you just lay it over top of it, right.

00;13;54;02 - 00;14;27;08
Nick Clason | Hybrid Ministry
I mapped this out back in November, and that particular post only took me five minutes and my Wi-Fi was lagging like absolute mad, crazy man. So in less than five minutes I had a edited, filmed and then posted custom video. Sometimes it's going to be custom, right? And so in this three times we have two styles. We have custom, but then other times it's just going to be done for you.

00;14;27;09 - 00;14;47;11
Nick Clason | Hybrid Ministry
It's going to be plug and play. I got what to do. And you're feeling anxious. I got verse posts. I got I got other like spiritual practice type things. Those are the ones that are packs, right. That they can be done for anyone, anywhere in any context. But I also got some of these, and this is just an example of how this works.

00;14;47;11 - 00;15;08;08
Nick Clason | Hybrid Ministry
And link down below is my full proof episode where like I said, I posted all eight styles. I have eight different styles. I have four custom, I have four done for you posted all eight of them and I let you know exactly how they performed. Here are the results actually on screen from my results episode. So this can work for you.

00;15;08;11 - 00;15;24;01
Nick Clason | Hybrid Ministry
And what's it going to do? It's going to accomplish this goal when your calendars overrun and busy, it's still going to give you. If you can commit to less than ten minutes, I would say ten minutes per week, then this is going to do it. And how are we going to do it? We're going to walk through this together.

00;15;24;01 - 00;15;54;03
Nick Clason | Hybrid Ministry
Because if you become a member of my Patreon every single Monday, I'm going to drop a recap episode. So I'm going to be there with you every single step of the way, coaching you through it. So let's check that part out. And here's the good news. To celebrate my 200th podcast episode, which is this one that you're listening to or watching, I'm giving the first 20 people free access to everything that I offer over, on, and inside my Patreon.

00;15;54;03 - 00;16;12;27
Nick Clason | Hybrid Ministry
Here's what's included. There is a weekly bonus podcast episode where I recap detail in outline my programing. And I'm not saying that I'm some creative genius, but I am saying that that is an attempt and that's something that we try to do. And so I explain some of the things that we offer and what we do in our programing.

00;16;12;27 - 00;16;47;02
Nick Clason | Hybrid Ministry
Think of it as like your virtual assistant, someone just giving you ideas and then you filtering those through the lens of your ministry, your context and your programing. I will help level up your creative programing through that podcast. Additionally, I have a seasonal social media pack, so it's three months worth of posting content. Everything that we've been working through on this episode, and it is included as a part of the Patreon membership, as well as access to every post that I have and all of the shop items that are for sale over on my Patreon.

00;16;47;02 - 00;17;14;08
Nick Clason | Hybrid Ministry
So if you're tired of trying to figure this out alone, then this is your moment. And here's how I'm going to do the first 20. You get this for free for the month of May. 2026. The rest of you, if you miss out on that first 20 moment, then I'm giving 50% off with this code. Same time frame h h standing for Hybrid Hero HH2 hundred 50% off to celebrate my 200th episode.

00;17;14;08 - 00;17;34;12
Nick Clason | Hybrid Ministry
Like I said, this is open now for three weeks, so it's a strike while the iron is hot moment. You don't need a bigger budget to reach students, you just simply need the right system. And to celebrate my 200th episode, I'm giving you access to that. My friends cheering you on, rooting for you. And as always, don't forget stay hybrid.

Episode 181: How I Ran Social Media While at a Conference - - DYM 100 Challenge Pt 3

Nick Clason — Thu, 25 Dec 2025 05:00:00 -0600

A Christmas miracle for youth pastors everywhere!
A few months ago I went to the DYM 100 Roundtables, and without lifting a finger, or distracting my entire experience, this is how I regularly posted on my church's social media, while in attendance for the conference!

BECOME A HYBRID HERO
https://www.patreon.com/hybridministry

❄️ WINTER SOCIAL MEDIA PACK
https://www.patreon.com/posts/winter-seasonal-144943791?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/181

FREE E-BOOK
https://www.patreon.com/posts/complete-guide-142500019

HYBRID HERO LINK
https://www.patreon.com/hybridministry

WINTER PACK VLOG
https://youtu.be/RkHc0cTTr6c?si=zBPsd9-JWVo2mXIn

2x GROWTH EPISODE
https://youtu.be/ogDlkTHDxew?si=gfcM6cpX6McI0zxs

EXCLUSIVE JOSH BOLDMAN INTERVIEW
https://www.patreon.com/posts/exclusive-josh-144080714?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

SOCIAL TEAM CHECKLIST
https://www.patreon.com/posts/social-media-138081327?source=storefront

//BEST DYM RESOURCES
https://www.patreon.com/posts/9-amazing-dym-142425755

//OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

--------------
🕰️TIMECODES
00:00 DYM 100 & Social Media
00:17 Every Youth Ministry Needs a Strong Digital Presence
01:00 Your 2026 Social Media Framework
02:40 Two Things I've recently learned
04:38 Why Membership is Worth it
05:47 The Winter Pack
06:36 The Patreon Challenge

--------------
TRANSCRIPT
00:00:00:05 - 00:00:23:15
Nick Clason | Hybrid Ministry
Our social media did this while I was sitting at the do I am 100 conference. I barely had to work and I want to show you how, which is an incredible gift to give you on this Christmas morning. Merry Christmas everyone, and welcome to the Hybrid Ministry Show. Merry Christmas Eve. Pastors. My name is Nicholas. And if you and I have not had a chance to meet,

00:00:23:17 - 00:00:45:18
Nick Clason | Hybrid Ministry
Or if you're not listening to this on the day it drops, which is Christmas, I drop every single Thursday. I haven't missed a Thursday in over three years. And it just so happens to be Christmas morning when this one drops, I want to give you one of the best gifts that I think I can give youth pastors. Most youth pastors know and see and understand the need for a strong social media and digital presence.

00:00:45:18 - 00:01:08:25
Nick Clason | Hybrid Ministry
If not, you should check out my completely free e-book, which is link down below and that will hopefully convince you about why you need a strong social media presence. But the gift that I can give you pastors. And then I want to give you pastors, is a plan and a framework for consistency. I was over at the DUI 100 conference and social media basically ran itself.

00:01:08:25 - 00:01:28:19
Nick Clason | Hybrid Ministry
Now, full disclosure I still grab my phone, I still download it out of our Google Drive, and I still uploaded it to TikTok, Instagram, and YouTube. However, those things were sitting there for me, ready to post. I didn't need anything new. I didn't need to do any extra work. When I was out there. They got the job done for me.

00:01:28:26 - 00:01:56:09
Nick Clason | Hybrid Ministry
And the baseline and the basis for all of that is my winter seasonal social media pack, which I want you to have now. I'll be honest, it does come with a little bit of a cost because frankly, it's a lot of work to put together. But here's how I've set the pricing structure. The pack costs $17.99, but if you become a $4 per month hybrid Hero Patreon member, you get that pack included.

00:01:56:13 - 00:02:22:26
Nick Clason | Hybrid Ministry
So if the pack is meant to last a run of three months, $4 per month for you for three months is $12, and you get a $5 off on that pack as well. As we are trying to hit a goal this month only where we make by next week's episode. As this drops that we make 25 new members in the Hybrid Heroes Patreon tier, and if we hit that to everyone involved in the community.

00:02:22:26 - 00:02:44:12
Nick Clason | Hybrid Ministry
So if you help, or if you know someone and you share a link we will offer, I will offer a free coaching call on social media to everyone who is a part of my Hybrid Heroes paid tier member. I will help map out your strategy for you. But here's the truth I've been leading a youth ministry leader cohort.

00:02:44:14 - 00:03:05:03
Nick Clason | Hybrid Ministry
Hybrid heroes. Deep dive kind of on why hybrid ministry, why it's important, how to keep it going. And what I realize is that this is all about behavior modification. It's not about tips and tactics. Like, you guys know what you need to know, right? And there may be some areas and some tools that I can tell you about that will help you.

00:03:05:05 - 00:03:26:29
Nick Clason | Hybrid Ministry
But at the end of the day, it comes down to time management and prioritization. And those are boring. Those aren't as sexy as viral reels and viral memes. I mean, the fact is, like one of the girls in our hybrid hero deep dive cohort, she had a real that had 21.2 thousand views not too long ago. Like she clearly knows what she's doing.

00:03:26:29 - 00:03:56:15
Nick Clason | Hybrid Ministry
She doesn't need me. What we all realize we need is that when life gets busy, when the calendar gets overwhelming, social media is the first thing to drop. And so my pack will help you not drop it. If you have something that is done for you or mapped out for you. And as I displayed in my Winter Seasonal Social Media Pack Vlog Style Challenge eight post challenge video that is linked right here.

00:03:56:15 - 00:04:17:20
Nick Clason | Hybrid Ministry
Top screen. You can get it done in less than 20 minutes per week if you post all eight types. And I'm only asking you to post 3 to 5 times. So actually you can get it done in anywhere from 5 to 7 minutes per week done for you. It's also custom. It's got everything that you need and it's got a calendar that will last you December, January and February.

00:04:17:20 - 00:04:43:07
Nick Clason | Hybrid Ministry
And then if you're a $4 a month member in March, that when that, spring pack will drop and boom, you got three more months of seasonal social media and you're just following my hybrid strategy, which also link down. Below is my episode on how following this strategy helped us to x our growth. In addition to that, you'll get all of the freebies and all the things over on my Patreon and my Patreon store.

00:04:43:09 - 00:05:06:03
Nick Clason | Hybrid Ministry
My exclusive interview where I sat down with Jim, and Collider's Josh Bullman talking about the value of allowing students to disagree. That dropped a couple of weeks ago. So, you know you're going to get access to that, as well as, checklists and parent, communication guides and all sorts of things. Like I went in to doing 100, hoping to just vlog it out and map it out.

00:05:06:03 - 00:05:35:24
Nick Clason | Hybrid Ministry
And what I realized was I got sucked into the vortex and we all get sucked into where things get busy. And I saw old friends and I didn't have time to create content. But my pack back home from my youth ministry, my pack helped carry through the types of posts and gave me something to continue to post while I was able to soak in all of the info and all of the goodies from the do I am 100 conference, and I also got this shirt out of it.

00:05:35:24 - 00:06:03:26
Nick Clason | Hybrid Ministry
Actually, this one didn't come from the conference. This one came from Gold Member week. Hey, speaking of that, vlog style video, check this out. Here's what I learned. During that week. Imagine it's six minutes per week. Have your entire social media strategy done for you. I mean, think about it like three months of youth ministry content for just $0.23 a then some weeks it takes me seven, other weeks it takes me five.

00:06:04:03 - 00:06:25:26
Nick Clason | Hybrid Ministry
But the point is, and especially at the end of this, as I was sitting in my youth ministry leader cohort, everyone said time management and scheduling was the issue with staying consistent on social. So my recommendation would be take my pack, let it be the the basics of what you do. And if you do get busy, if something else comes up, you have something to fall back on.

00:06:26:01 - 00:06:45:01
Nick Clason | Hybrid Ministry
And then when you do have the creative energy to create something more custom and more elaborate, scrap one of mine and put one of your own in there. But mine will at least keep you moving in. So if you want to let your weeks be like that, where when it gets busy, you still have something that's running on autopilot for you.

00:06:45:07 - 00:07:07:23
Nick Clason | Hybrid Ministry
For social media, my winter seasonal social media pack is the key to that, and it's a great gift for you on Christmas morning. And if you consider joining, you can help get us to the finish line. Progress bar is here on screen so that you can see how many paid Hybrid Hero members we've gotten over this last month as we push towards January to that 25 goal.

00:07:07:23 - 00:07:23:21
Nick Clason | Hybrid Ministry
So that you can unlock that free coaching opportunity. But hey my friends, hope you've had a great episode. I thank you for being here with us. And until next time. And as always, don't forget stay hybrid. Merry Christmas and we'll see you in 2026.

Episode 180: Josh Boldman Taught Me THIS About Small Groups… - DYM 100 Challenge Pt 2

Nick Clason — Thu, 18 Dec 2025 05:00:00 -0600

I didn't think this breakout session would have such an influence on me, but it surprisingly did!
And I even got an exclusive interview with the workshop teacher to deep-dive into it!

Plus, free coaching is still on the line for those who join Patreon before the month ends!

BECOME A HYBRID HERO
https://www.patreon.com/hybridministry

❄️ WINTER SOCIAL MEDIA PACK
https://www.patreon.com/posts/winter-seasonal-144943791?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/180

30 CONNECTION IDEAS
https://www.patreon.com/posts/30-small-group-141961735?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

EXCLUSIVE INTERVIEW
https://www.patreon.com/posts/exclusive-josh-144080714?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

//BEST DYM RESOURCES
https://www.patreon.com/posts/9-amazing-dym-142425755

//OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

--------------
🕰️TIMECODES
00:00 DYM100 Thing 1
00:28 DYM100 is the Best!
01:42 Programming Shift
05:46 The Key to Social Media in 2026
06:35 December Patreon Challenge

--------------
TRANSCRIPT
00:00:00:00 - 00:00:40:10
Nick Clason | Hybrid Ministry
Regardless of where each individual question takes them. It's this bigger picture of having students being able to ask questions is actually really, really, really healthy. That line alone, plus this llama t shirt was worth the cost of the entire trip. Welcome, everybody to the Hybrid Ministry show. What's up everybody? Welcome back to another episode of the Hybrid Ministry shown in this episode, I'm detailing and outlining the three takeaways that I had from the do I am 100 conference in the last episode linked right here, we talked about programing and adding sounds and sound effects and just making our introduction a little bit more lively.

00:00:40:10 - 00:01:07:14
Nick Clason | Hybrid Ministry
And what I saw and learned and took away from the D and 100 conference. And in this one, I'm gonna talk about a surprise breakout session that I did not expect. Now, here's the thing. Full disclosure, right? Like when I choose breakouts at a conference, more often than not, I'm choosing it based on the person. And so me and my friend Josh Bowman, like, I saw he was on the thing on the docket to lead a breakout.

00:01:07:14 - 00:01:30:13
Nick Clason | Hybrid Ministry
And I just thought to myself, I just like this guy. I know what he's going to do is going to be good. I'm going to go support him. I would not say that the topic listed on the breakout was what interested me. What interested me was the author of the breakout, not the actual content of the breakout. Now, to be clear, I didn't disagree with the content of the breakout.

00:01:30:13 - 00:02:00:02
Nick Clason | Hybrid Ministry
It was essentially like how to make space for students to be able to disagree in your youth ministry. And I was like, okay, great. Like I love that. Like I'm here for that. And I think that that's a great topic. But his breakout was absolutely game changing. And like, I was shocked at not only how much I did agree, but some of the stuff he did that made me really think and wrestle with, oh man, like I'm not doing some of these things.

00:02:00:02 - 00:02:22:23
Nick Clason | Hybrid Ministry
And so I came back from the conference and I was debriefing, and I was downloading, and I thought to myself, like, that might be my biggest takeaway from the entire conference is how to do a better job of creating space for students to disagree. And now, as this episode drops middle of December, most of us have wrapped up our our fall semester of programing.

00:02:22:23 - 00:02:48:11
Nick Clason | Hybrid Ministry
We got Christmas services on the horizon and, then maybe a week off after Christmas and then we're back for the New year. And this is the perfect time to break something and to add something in. And so I actually got the chance to sit down and have an exclusive conversation with Josh, who, gave the premise for his breakout of why students need to be able to have the space to disagree.

00:02:48:14 - 00:03:07:24
Nick Clason | Hybrid Ministry
And then I ask some of the how questions, like, how do you go about instituting this change? How do you handle senior pastors? How do you handle leaders? Go ahead, take a listen in this clip. At first they were really skeptical. And we we, you know, we started like, preparing them like weeks out that this was this was coming.

00:03:07:26 - 00:03:35:02
Nick Clason | Hybrid Ministry
And always, you know, the small group leader is the one that has the questions. So like, really worst case scenario, they can skip it. It was kind of like, you know, like, so that's always like, how did it go? It was great. How did I because we didn't we didn't but we would always like we we started I mean, even in like some, some leader meetings or stuff, doing some kind of, some role playing type stuff where it was like, okay, hey, last week, you know, you all, we're here for last week's teaching.

00:03:35:02 - 00:04:13:21
Nick Clason | Hybrid Ministry
Let's imagine this was the question and somebody throw me, you throw out a couple things that maybe you think a student might have said. And it was really funny because, at first, even they were like, skittish with because they were in that moment, they were like, you want you want me to point out something you think a student would disagree with that you said, so we're going to try and figure out how to institute this better in our space to help give leaders, the comfort and the confidence to lean in and start asking some of these questions about what students might disagree with and hopefully stop trying to give students the quote, right

00:04:13:21 - 00:04:44:20
Nick Clason | Hybrid Ministry
answer and start giving students the space to genuinely question and think and maybe even in some cases, disagree. You know, a couple weeks before I went to the do I am 100 conference, my church hosted a thing called the Cross Creek Collective, and I was actually on stage for it. And during that week, while I was in the middle of the busiest week of probably my year on staff, I decided I wanted to put my seasonal social media pack to the test.

00:04:44:28 - 00:05:17:18
Nick Clason | Hybrid Ministry
And at the end of the week, this is what I discovered. Imagine it's six minutes per week. Have your entire social media strategy done for you. I mean, think about it like three months of youth ministry content for just $0.23 a minute. Some weeks it takes me seven, other weeks it takes me five. But the point is, and especially at the end of this, as I was sitting in my youth ministry leader cohort, everyone said time management and scheduling was the issue with staying consistent on social.

00:05:17:18 - 00:05:34:21
Nick Clason | Hybrid Ministry
So my recommendation would be take my pack, let it be the the basics of what you do. And if you do get busy, if something else comes up, you have something to fall back on. And then when you do have the creative energy to create something more custom and more elaborate, scrap one of mine and put one of your own in there.

00:05:34:21 - 00:05:59:11
Nick Clason | Hybrid Ministry
But mine will at least keep you moving in the right direction. So the entire conversation with Josh Pullman is now over on my Patreon, as well as my winter seasonal social media pack. You can jump in for a week free trial to listen to the Boardman episode and to maybe, explore what the winter seasonal social media pack, how it could serve you in your ministry.

00:05:59:11 - 00:06:38:16
Nick Clason | Hybrid Ministry
But here's the fact you can't ignore social media any longer, and you need something that you can rely on when you get busy. And that's exactly what my pack is going to do. And we are moving towards trying to add 25 new free hybrid Hero members progress bars right here on the screen as of the editing date. And if we hit 25 members by the end of December, the beginning of January, then every single person who has a $4 per month Hybrid Hero member, they're going to get an exclusive free coaching call from me, included as a part of their $4 per month.

00:06:38:16 - 00:07:02:02
Nick Clason | Hybrid Ministry
It is such a great deal. $4 per month gets you a bonus episode, gets you all the freebies on my store, gives you all the paid things on my store, and now gets you a free coaching call $4 a month. That's all it is. It's less genuinely than a cup of coffee. And next week this episode is going to drop on Christmas Day.

00:07:02:02 - 00:07:13:27
Nick Clason | Hybrid Ministry
So if you're listening live, you'll see it in your feed on Christmas Day. If not, it's going to be linked right here on screen so you can watch that one. But until next time, and as always my friends, don't forget stay hybrid.

Episode 179: FREE Christmas Party Surprise! - DYM 100 Challenge Pt 1

Nick Clason — Thu, 11 Dec 2025 05:00:00 -0600

SHOCKING!
In this episode I explore an area of adjustment I did NOT anticipate!

In this series, "The DYM100 Roundtables Summary" Series I explore the 3 areas that challenged me from the DYM100 Roundtables!

Plus, welcome to the December Patreon Challenge!
Become a Hybrid Hero ($4/month), help us get to 25 new members, and get a FREE Coaching call in 2026!

🦸 BECOME A HYBRID HERO
https://www.patreon.com/hybridministry

❄️ WINTER SOCIAL MEDIA PACK
https://www.patreon.com/posts/winter-seasonal-144943791?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/179

FREE CHRISTMAS PARTY!
https://www.patreon.com/posts/free-christmas-143594518?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

FREE SOUNDBOARD
https://crowdcontrolgames.com/products/gameshow-soundboard?_pos=1&_psq=sound&_ss=e&_v=1.0

//BEST DYM RESOURCES
https://www.patreon.com/posts/9-amazing-dym-142425755

//OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

--------------
🕰️TIMECODES
00:00 DYM100 Thing 1
00:28 DYM100 is the Best!
01:42 Programming Shift
05:46 The Key to Social Media in 2026
06:35 December Patreon Challenge

--------------
TRANSCRIPT
00:00:00:00 - 00:00:26:21
Nick Clason | Hybrid Ministry
I went to the DYM 100 round tables with this goal to find three things to work on and fix in my youth ministry. And today I am sharing with you the first one. Spoiler alert is not the one that I expected. Plus, stick around to the end of the episode because I am giving away a free Christmas party run sheet, complete with the resources and everything you need so you can grab that down bel

00:00:26:29 - 00:00:33:19
Nick Clason | Hybrid Ministry
Link in the description, which will go into detail and explain at the end of this episode. Welcome everybody to the Hybrid Ministry show.

00:00:33:19 - 00:00:44:10
Nick Clason | Hybrid Ministry
So I went to the do I am 100 conference where I got this notebook and of course this llama t shirt, which, you know what? When else are you going to need to get a llama t shirt?

00:00:44:10 - 00:01:16:21
Nick Clason | Hybrid Ministry
You're wearing it after the Darwin 100 conference, with the goal of coming away with three takeaways, and I was going to vlog it and take videos and explain my process. But man, if you've ever been to one of these events like you know that like you just get sucked into the vortex of friendship and community and conversations. And so I only took like 20 videos and like half of them are like receipt uploads or like videos of the van rental to make sure that they weren't going to scam me afterwards.

00:01:16:26 - 00:01:40:18
Nick Clason | Hybrid Ministry
But in these next three episodes, I'm going to talk about not only things that you can use and learn and take away for, like your December Christmas parties, but also things that I and our youth ministry team are going to be thinking about on into the future of 2026 and how we do youth ministry. I also have some freebies and some stuff, going along and that I'm going to be giving away.

00:01:40:18 - 00:02:02:09
Nick Clason | Hybrid Ministry
So pay attention to the link down in the description for all of these next couple episodes. But in this episode we're going to be looking at, and the thing that I took away was programing. Okay. And like in the room, if you've ever been to a do I am 100 event, it is hosted by Doug Fields and Josh Griffin, who are both the masters at programing.

00:02:02:09 - 00:02:21:08
Nick Clason | Hybrid Ministry
Like to the point that like I think we had we had one session with worship and it was like a special kind of like unplug, more like chapel and like spiritually charged, focused, kind of like session, but otherwise every other kind of like element within the room was done without any sort of worship or without any sort of band.

00:02:21:16 - 00:02:46:06
Nick Clason | Hybrid Ministry
But you never felt like something was missing. Like it was an amazingly programed event. And like, I have taken pride in my own programing to the point that I have my own Patreon show every single week detailing our youth ministry programing, detailing the creativity that we're trying to do. And in a lot of ways, my 9 to 10 different damn conferences that I've been to over the years have helped shape this.

00:02:46:06 - 00:03:05:04
Nick Clason | Hybrid Ministry
Like, I've taken a lot of my programing strategy and like things that matter to me from my experience at and under a do, I am conference. But in this event, I brought the rest of my team and one of my guys, his name is Ben. Ben is in charge of programing at our church and he took things that I have.

00:03:05:06 - 00:03:38:25
Nick Clason | Hybrid Ministry
Seen and noticed at conferences before in the past. But he's like, we need to implement that to the point he's like, we're going to make that happen. And those things were like the sound effects included and the music that were both happening simultaneous while any event was happening. Well, announcements. Well, funny bits. While different games like all these things all happening, all with different sound effects or different, music tracks being done in the background, like the sound effects, the booth and the, the stage, the, the, the energy that was happening between the two.

00:03:38:25 - 00:03:55:19
Nick Clason | Hybrid Ministry
He was like, we need to find a way to do that. And that's that's the takeaway that surprised me because I've seen this before and I thought, there's no way our booth can pull it off or it's going to be too distracting. Or maybe we're trying too hard, but Ben, Ben's like, no, we can do this and we're going to pull this off.

00:03:55:19 - 00:04:13:13
Nick Clason | Hybrid Ministry
So if you didn't know, I found a link down below, from Crowd Control Games. They have a free, like, audio interface. So all you got to do is load in sound effects or sound bites. You can get them off of, like, YouTube or like a website, like Motion Array, and you can upload those different sound effects.

00:04:13:13 - 00:04:31:21
Nick Clason | Hybrid Ministry
And so we're going to try those things. And if you head down below, link down below is a completely free Christmas guide. It's actually from an episode linked right here, the top screen, with my friend Eric with the K, who also fun fact was a roommate and a table member at my table that I was leading the, church foyer.

00:04:31:22 - 00:04:51:25
Nick Clason | Hybrid Ministry
Carpet stains. But we did this episode years ago, and, I, I'm putting a little bit of a 2025 spin and refresh on it. And so there's a brand new, completely new game. That should be on the game either now or in the near future. But that's completely for free for you. Those of you that are either free or paid members over on my Patreon.

00:04:51:25 - 00:05:17:18
Nick Clason | Hybrid Ministry
So you can, become a free paid member and get that complete Christmas run sheet. If you haven't already had your Christmas party yet, but you can now include. And I'm going to challenge myself in our ministry to include more sound effects and really like part of what made the conference so engaging and so entertaining was the synchronicity between the upfront people, Griffin and Doug Fields, and the booth.

00:05:17:21 - 00:05:38:08
Nick Clason | Hybrid Ministry
Right. And so shout out to to them. And so my friend, my coworker Ben was back there and he was asking all the questions and stuff like that. And then sitting in the the Airbnb with my friend Eric later, he's like, look, you can use this thing from crowd control games, with sound effects. And so we're going to download these and we're going to start using them.

00:05:38:08 - 00:06:05:23
Nick Clason | Hybrid Ministry
And I think it can just bring about another layer of liveliness and fun and creativity, which is already something that we're trying to do over on our Patreon. So that free Christmas party is linked down below in the show. Imagine it's six minutes per week. Have your entire social media strategy done for you. I mean, think about it like three months of youth ministry content for just $0.23 a minute.

00:06:05:26 - 00:06:26:14
Nick Clason | Hybrid Ministry
Some weeks it takes me seven, other weeks it takes me five. But the point is, and especially at the end of this, as I was sitting in my youth ministry leader cohort, everyone said time management and scheduling was the issue with staying consistent on social. So my recommendation would be take my pack, let it be the the basics of what you do.

00:06:26:14 - 00:06:44:12
Nick Clason | Hybrid Ministry
And if you do get busy, if something else comes up, you have something to fall back on. And then when you do have the creative energy to create something more custom and more elaborate, scrap one of mine and put one of your own in there. But mine will at least keep you moving in. And hey, we're trying to welcome 25

00:06:44:12 - 00:06:49:11
Nick Clason | Hybrid Ministry
new paid hybrid heroes before January begins.

00:06:49:15 - 00:07:15:04
Nick Clason | Hybrid Ministry
And so if we hit that goal, if you help me accomplish that goal. So right now we are, like a handful of of those away, where you want to get 25 by the time January starts. If we hit that, I will offer free 30 minute social media audit and coaching session for every single person who has jumped in at the $4 per month membership tier.

00:07:15:11 - 00:07:41:10
Nick Clason | Hybrid Ministry
Listen, if you put that on your church's like professional or continuing development expense account, it's $48 for the year. It will help you with creativity and programing and all the freebies that I offer through my Patreon at any given time. Or if you don't have the church budget for it, it is, less than the cost of a Starbucks latte only one time a month if it comes out of your own personal budget.

00:07:41:10 - 00:08:11:17
Nick Clason | Hybrid Ministry
Either way is incredibly accessible. And the good news is my seasonal social media pack, which is available for everybody at the cost of $17.99, is available for those of you who are $4 a month, Hybrid Hero members is available to you included in the cost. And if we hit this 25, member benchmark, by the time January hits, I will extend a free coaching call to every single person who is in the Hybrid Heroes coaching level tier.

00:08:11:17 - 00:08:28:22
Nick Clason | Hybrid Ministry
And so hopefully that is something that is, helpful to you. And so we're going to try and infuse some of our programing now with some of these things I learned from from the denim conference, just observing the programing and some of the games that they put together and some of the chaos and some of the fun.

00:08:28:25 - 00:08:52:01
Nick Clason | Hybrid Ministry
But all of it was was changed with the audio and the sound effects and the playlists and the music choices. It was it was amazing. It was crazy. It was fun. And I want to try your hand at it and, hand the keys over to some of our students in the booth doing that. But in the next episode, I'm actually going to talk about a small group shift that I learned that, I'm passionate about.

00:08:52:03 - 00:09:12:18
Nick Clason | Hybrid Ministry
But the way that Josh Bulman in a workshop presented it absolutely changed the game. And I am sitting down with him for an exclusive interview that you are not going to want to miss. That episode is linked right here on screen. So my friends, go ahead and check that out. But until next time. And as always, don't forget stay hybrid.

Episode 159: Which Mic Should Youth Pastors Use? Pro vs Budget Options

Nick Clason — Thu, 24 Jul 2025 05:00:00 -0500

In this video, Nick Clason breaks down Which Microphone Youth Pastors Should Use—comparing budget phone mics, mid-tier gear like the Rode Wireless Go II, and pro options like the Sennheiser G4 and MKE 600. Whether you're filming TikTok devos, sermon recaps, or launching a youth ministry podcast, Nick gives real-world demos and witty insights so your church content sounds clear, not cringey.

If you're investing in custom content through tools like Nick's Seasonal Social Media Pack, this mic guide ensures your message lands with excellence and clarity—not broom closet vibes.

☀️ SUMMER SOCIAL MEDIA PACK
https://www.patreon.com/hybridministry/shop/summer-seasonal-social-media-1540452?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=productshare_creator&utm_content=join_link

*🦸 HYBRID HEROS GET THE PACK FOR FREE! *
https://www.patreon.com/hybridministry

SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/159

CELLPHONE MICS [Budget]

//Microphones For Android: USB-C
BLUETOOTH WIRELESS MICROPHONE:
https://walmrt.us/4neBo5g

SHOTGUN MICROPHONE:
https://walmrt.us/3SDIbZ3

//Microphones For iPhones: Lightning
BLUETOOTH WIRELESS 2 MICROPHONES:
https://walmrt.us/4bm7DJV

MID TIER MICS

Rode Wirelss GoII
https://walmrt.us/3T669vA

PRO LEVEL MICS

(Require Audio Interface Equipment - see below!)
Sennheiser EW 112P G4 Portable Wireless Lavalier Microphone System Band G
https://walmrt.us/4b8jhr3

Sennheiser MKE 600 Shotgun Mic with XLR Plug to Jack 18’ Cable
https://walmrt.us/44eGCFh

PODCAST STYLE MICS

(Require Audio Interface Equipment - see below!)
FIFINE XLR/USB Dynamic Microphone for PC Computer, Studio Recording Mic
https://walmrt.us/4e2Or53

Microphone Arm
https://walmrt.us/3Zqkvex

XLR Cables
https://walmrt.us/3zgmEPr

AUDIO INTERFACE

Focusrite Scarlett 2i2 USB Audio Interface 3rd Gen
https://walmrt.us/3WivDZD

Focusrite Scarlett 18i8-in-8-Out USB Audio Interface, 3rd Generation
https://walmrt.us/3Qgznqs

Sennheiser HD 569 Closed Back Wired Headphones
https://walmrt.us/3w5AgLI

CAMERA

Small Rig Video Trippod CT210, 75” Video Camera Tripod
https://walmrt.us/4b7iaIe

ILOKNZI 12in Liftable Teleprompter with Remote Control and APP
https://walmrt.us/4a6ZJU1

Sony ZV-E10 New Mirrorless Camera
https://walmrt.us/3JvVSE8

✅ CHURCH COMMS DONE FOR YOU
Hire me to run your church website, social media or communications!
https://www.hybridministry.xyz/articles/comms

📊 [FREE] HYBRID STRATEGY GUIDE
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

📋 "PICK NICK'S BRAIN" Coaching Call
https://www.hybridministry.xyz/articles/coaching

//BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

//OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

--------------
🕰️TIMECODES
00:00 Which Mic is Best for You?
01:10 Budget Mic - Bluetooth Mic
03:01 Mid Tier - Rode Wireless GoII
04:28 Pro Level - Sennheiser Portable Wireless Lavalier
05:37 BONUS - Sennheiser MKE 600 Shotgun Mic
07:39 BONUS #2 - Podcast Mics

--------------
TRANSCRIPT
00:00:00:03 - 00:00:06:06
Nick Clason | Hybrid Ministry
This microphone right here is less than $10. And I'm talking directly into my cell phone,

00:00:06:06 - 00:00:09:21
Nick Clason | Hybrid Ministry
camera video and is being recorded to that audio track.

00:00:09:21 - 00:00:22:10
Nick Clason | Hybrid Ministry
Meanwhile, if you switch to this lapel style microphone you see on news anchor host weatherman Stephen Smith on ESPN, this microphone is nearly $700, and it requires an audio recording interface.

00:00:22:10 - 00:00:27:02
Nick Clason | Hybrid Ministry
And then we also have this middle of the road microphone here, podcast style microphone.

00:00:27:04 - 00:00:48:18
Nick Clason | Hybrid Ministry
If you take my seasonal summer social media pack, which is less than $20, and you download it, you realize that as I'm hoping to help youth pastors create custom content that it's going to require at some points in time, a microphone. And what I want to do in this video is I want to show you all of the different array of options that you can use.

00:00:48:18 - 00:00:49:20
Nick Clason | Hybrid Ministry
All the way from like

00:00:49:20 - 00:00:50:25
Nick Clason | Hybrid Ministry
budget microphones

00:00:50:25 - 00:00:51:25
Nick Clason | Hybrid Ministry
to the most

00:00:51:25 - 00:00:54:00
Nick Clason | Hybrid Ministry
expensive Cadillac style microphones

00:00:54:00 - 00:01:09:22
Nick Clason | Hybrid Ministry
to these mid tier podcast, but really cool and vibey looking microphones that your students are going to love. Because in this episode, we're going to answer the question, which mic should you use for the content that you're creating in your youth ministry? Welcome, my friends, to the Hybrid Ministry Show.

00:01:10:21 - 00:01:31:29
Nick Clason | Hybrid Ministry
What's up everybody? Welcome to the Hybrid Ministry show. You and I haven't had a chance to meet yet. My name is Nick Klassen, and we're going to explore microphone. And they're really important because actually, right now, this exact audio is coming. Me talking directly to my camera on the other side of the room. You can see that so far of all the audios you heard is the worst style of audio.

00:01:32:00 - 00:01:51:27
Nick Clason | Hybrid Ministry
And we're going to go through budget options as well as all the way up to the most expensive style of options. And you'll notice if you follow my hybrid ministry social media recommendations, that it's going to require you filming some of your own custom content, and that's going to require you to want to have a microphone, because this audio right here is just not doing it.

00:01:52:03 - 00:01:53:28
Nick Clason | Hybrid Ministry
So first we're going to look at budget

00:01:53:28 - 00:02:20:26
Nick Clason | Hybrid Ministry
Audio. This is my budget audio recommendation. It's one of these Bluetooth style microphones. They are really cheap. They clip on. They are wireless, which is nice. And they plug directly in to your phone. You can get these for less than $10. And at a minimum, what this does is the requirement for decent microphone audio is you just want to isolate the audio source away from the video source.

00:02:20:27 - 00:02:45:04
Nick Clason | Hybrid Ministry
Now this one records directly into the actual video file. So you you like your video and your audio will be immediately linked up, which is good news. But I would say this one here, we're going to call this like the student ministry volunteer microphone. Like it's helpful. It gets the job done. But there's certainly like a lot more potential in your microphones.

00:02:45:04 - 00:03:01:09
Nick Clason | Hybrid Ministry
But this is the run of the mill, the most basic. And if you are on a tight budget, you should definitely consider grabbing something like this. This is usb-C direct into Android or into the newer iPhones, or you can find the lightning connections. Both are available at the links down below in the show notes.

00:03:02:12 - 00:03:18:22
Nick Clason | Hybrid Ministry
So this one right here is actually one of my newest recommendations. It's the road wireless go to. Not because I've been against it, but because it's just brand new. I just got it. And so right now I'm actually talking direct into my cell phone camera.

00:03:18:24 - 00:03:41:15
Nick Clason | Hybrid Ministry
And right now I'm talking direct into my Sony ZV one camera, which that, camera is actually also linked down below in the link included in the description. I would call this one like the church in terms of microphones, but it's the church intern that actually reads commentaries and has maybe gone to at least a couple like Bible College or seminary classes.

00:03:41:15 - 00:03:58:00
Nick Clason | Hybrid Ministry
And so, like, they know a little bit more what they're talking about. You can tell the quality on this microphone is quite a bit better than the quality of the last microphone. The pro, of course, is once again it's wireless. It's easy. And it can go direct into your cell phone. And so you don't need like a whole nother camera or anything to do that.

00:03:58:06 - 00:04:17:05
Nick Clason | Hybrid Ministry
It also doesn't need any sort of audio interface. The downside is that, you know, it's going to run out of battery, and the quality just it might not be up to, you know, full like, professional grade level of quality. But once again, these are for social media. So maybe that's totally not that that needed, you know.

00:04:17:07 - 00:04:27:17
Nick Clason | Hybrid Ministry
There are two of these actually in the pack. And so like you and then like, another person could each have one clip of mine or even use them for like a podcast, or something like that, if you really, you know, want it to go that route as well.

00:04:28:22 - 00:04:55:29
Nick Clason | Hybrid Ministry
This pro-level microphone is the Sennheiser lavalier system. It is the senior pastor of microphones. It's buttoned up, it's expensive, it's intimidating, and it's very, very serious about what the job needs to be and about getting the job done. This one is probably the most overkill. It is more broadcast quality. It's great for live, it's great for studio stuff.

00:04:55:29 - 00:05:14:06
Nick Clason | Hybrid Ministry
It is wireless. So you see, I have a pack that I have right here in my pocket. And this wire that's just like clipped on. Then here through my shirt. And then I have a receiver over there on my focus. Right. So this one does require an audio interface and it's not recording directly onto any of the video.

00:05:14:07 - 00:05:36:16
Nick Clason | Hybrid Ministry
So you need to record this separately. You can use something like GarageBand or we use like Adobe Audition. But then you have to link this audio up with the audio from the camera. Now, I do have a couple other bonus options that might be worth considering, and I think I can add a little bit of punch to your studio, and we're going to check those out in the next section.

00:05:37:29 - 00:06:03:19
Nick Clason | Hybrid Ministry
This microphone right here is the Sennheiser M-k 600. I would call this one if the last one was the senior pastor of microphones. This one is the executive pastor of microphones. It you know, it knows where to aim. And it's going to hit every single time. But you also better know what you're doing. So the pros and cons of this are you do not need pro as you don't need a wireless interface.

00:06:03:19 - 00:06:25:11
Nick Clason | Hybrid Ministry
I am plugged directly into my Sony camera a can of course, is you will probably need some sort of adapter as this goes through an audio like one eighth cable inch headphone jack. And so you're going to need some sort of adapter, probably a microphone to usb-C or to lightning to go directly into your phone. The other con, of course, is it's wired okay.

00:06:25:11 - 00:06:43:14
Nick Clason | Hybrid Ministry
And so like you're going to need, to have like an XLR cable. It's like what you would use for your worship, music or worship department. But you can see some of the pros of it. We use this a lot. We've used this almost exclusively, on our man on the Street videos. And so we've bought this, like, microphone flag with, like, our church branded logo in it.

00:06:43:16 - 00:07:02:17
Nick Clason | Hybrid Ministry
It's also battery powered with just double A batteries. And so that's easier than trying to remember to plug in something that's like, usb-C or like rechargeable in that way. And so, this is a really good microphone. It is cheaper than the lavalier. And so this may be something that you want to do, when you buy it again, once again, link down below.

00:07:02:20 - 00:07:24:19
Nick Clason | Hybrid Ministry
There is an option to mount it directly on to your camera. And you can mount it there and then it's like a shotgun style. The downside of that is if there's any distance between the camera and the person, it's going to pick up everything in between. So, like this entire episode, I've been moving around to different corners of our youth ministry, social media studio.

00:07:24:25 - 00:07:39:08
Nick Clason | Hybrid Ministry
And, we have had incredibly bad sound bleed through these walls, which go and lead to our auditorium, which is why we ended up going for this next bonus item that you're going to see here. In the next section of this video.

00:07:40:12 - 00:08:04:01
Nick Clason | Hybrid Ministry
And here we are. Back where we started. And these right here are the, podcast style microphones. There's once again a link down below in the show notes. You can check these out. These microphones are kind of like the youth pastor of microphones. They are professional. They're paid, they're full time. Hopefully you're full time and they're cool looking or like try hard, cool looking.

00:08:04:01 - 00:08:27:15
Nick Clason | Hybrid Ministry
Maybe you're giving it too much. But the fact of the matter is these much, much to the opposite of the shotgun microphones before I catch almost zero sound bleed. And so for most of our like, we do drafts and we do seven questions here in this room for most of these videos, these microphones do a fantastic job of picking up the audio of the students that are talking directly into it.

00:08:27:18 - 00:08:47:07
Nick Clason | Hybrid Ministry
Not to mention it cuts out some of the exterior wall noise that we were talking about in the last section and in the last clip. The cons of these, however, are they once again, they're XLR, so you are going to need like a music microphone. And oftentimes we use two of these. So you're going to need at least a two channel audio interface.

00:08:47:10 - 00:09:08:26
Nick Clason | Hybrid Ministry
We use the focus rate Scarlett. Air you can check that out once again. Link down below for that in the show notes. The con of that, of course, is that is going to be an upgraded and an additional cost. And so you'll just have to figure out between this one or the Bluetooth wireless or the Rode Go Wireless two, or the condenser microphone or the lavalier microphone.

00:09:09:03 - 00:09:32:24
Nick Clason | Hybrid Ministry
What microphone is best for you? Now here's what I'm going to tell you. I recorded all of this audio in its raw and rarest form. And so you're going to hear it. And you can now make the decision, based on listening to this podcast episode, which one you prefer and which one you like best, and which one sets in and makes the vibe for your student ministry and your social media.

00:09:32:24 - 00:09:53:23
Nick Clason | Hybrid Ministry
But the good news is, this is no matter what you decide, my content, regardless of the quality of your microphone, whether you go budget or whether you go pro level, my content works for all of it. The 1799 summer seasonal Social Media Pack, which will allow you to not only get some done for your content, but it will also help encourage you to create some custom content.

00:09:53:23 - 00:10:18:20
Nick Clason | Hybrid Ministry
And why you want custom is because you want your students, your face, your leaders, and you want your social media to feel real, and you want it to feel like you. And these microphones will help enhance that experience. And I want you to have an amazing and popping off social media. Hey, members of my Patreon who get a bonus weekly podcast also get that downloadable social media pack which is going to drop four times per year.

00:10:18:20 - 00:10:33:26
Nick Clason | Hybrid Ministry
Every new season, they get it completely for free and as an included part of their membership tier, and it's actually cheaper to become a member than it is to download the pack outright. So consider doing that. But until next time. And as always, my friends, don't forget to stay hybrid.

Episode 155: The Secret Sauce to Consistent Summer Engagement

Nick Clason — Thu, 26 Jun 2025 05:00:00 -0500

Consistency is hard—unless you steal my system. In this episode, I break down my exact weekly summer content rhythm for youth ministry using the ☀️ Summer Seasonal Social Media Pack: 1 spiritual reel, 1 fun reel, 1 carousel, and some bonus hybrid magic. You’ll get the full template, schedule, and content—so you can stay consistent, connected, and (mostly) sane all summer long.

*🦸 HYBRID HEROS GET IT FOR FREE! *
https://www.patreon.com/hybridministry

SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/155

✅ CHURCH COMMS DONE FOR YOU
Hire me to run your church website, social media or communications!
https://www.hybridministry.xyz/articles/comms

📊 [FREE] HYBRID STRATEGY GUIDE
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

📋 "PICK NICK'S BRAIN" Coaching Call
https://www.hybridministry.xyz/articles/coaching

BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

--------------
🕰️TIMECODES
00:00 Dodgeball in a Cornfield & Summer Youth Ministry
00:55 My Secret Sauce Strategy
01:46 Monday’s Post
03:17 Wednesday’s Post
04:25 Friday’s Post
05:08 Bonus Ideas
06:11 Amazing Deal

--------------
TRANSCRIPT
00:00:00:06 - 00:00:29:07
Nick Clason | Hybrid Ministry
Consistency is hard unless you have a system. So steal mine if I'm giving you permission. So can we just be honest? Like summer youth ministry is kind of like playing dodgeball in a cornfield. No walls, no rules. Just pure chaos. You're leaders gone. You're students at camp. You simply trying to keep your Instagram feed, not looking like a ghost town.

00:00:29:08 - 00:00:56:22
Nick Clason | Hybrid Ministry
Well, in this video, I'm going to share with you my weekly social media strategy and how I grew a YouTube channel, along with several other social accounts to over 900 subscribers, completely organically. And best yet, it's actually all available to you. Link in the description. For less than a cost of a weekly cup of Starbucks. Welcome, my friends, to the Hybrid Ministry show.

00:00:56:24 - 00:01:18:22
Nick Clason | Hybrid Ministry
Well hey everyone, welcome to the Hybrid Ministry show. If you and I haven't had a chance to meet you. My name is Nick Clayton and in the trenches youth pastor currently serving on assignment in the DFW Dallas Fort Worth area. And I've been passionate about this thing. Digital ministry. I'm trying to make it, possible, accessible and frankly, easy for all of us.

00:01:18:22 - 00:01:45:12
Nick Clason | Hybrid Ministry
And I have a full proof system that I actually I want to share with you. And like I said in the open, steal it, man, it is yours. And so every single Monday, I post some sort of spiritual real. My goal, my goal is to post two pieces of content per day. However, what I recommend for most churches and most youth pastors who, maybe don't have as big of a team or as much experience with content is to post three reels per week.

00:01:45:12 - 00:02:04:25
Nick Clason | Hybrid Ministry
So if you are following my proposed and recommended secret sauce strategy, it would be posting some sort of spiritual reel per day. Now, if you prefilled your messages, or even if you like, capture your video live in the room somehow, then I recommend posting it into something like an opus clip. There's a link down below for you to check out.

00:02:04:25 - 00:02:28:28
Nick Clason | Hybrid Ministry
Opus clip where I'll take your message and I'll just chop it up for you using I super easy, super great. The other good thing is, if you do have some sort of like long form message version of your, of your message, if you're teaching in some way, shape or form, when you upload that to like YouTube shorts, you can link a featured video to the short and it can link out to your long form of that.

00:02:28:28 - 00:02:57:15
Nick Clason | Hybrid Ministry
And so that's what that's what we do. If you don't have either a, the capacity to sit down ahead of time film, that's what we do and that's what I recommend or B, capture it live in the room when you're teaching, then see if you download my social media pack. I actually have, but a bunch of different scripts to help you get through the summer of videos that you can just shoot on your phone selfie style and edit directly in something like a TikTok editor, an Instagram Reels editor, or even something like Cap Cut.

00:02:57:15 - 00:03:16:25
Nick Clason | Hybrid Ministry
And so that's what I would recommend you doing on Monday. And listen, if you're going to steal this, you're just going to grab my strategy. The number one way that you could give back to this channel is a very simple like or a subscribe. It really it costs you nothing over on YouTube or on your podcast catcher. And it really does help us out a whole bunch.

00:03:17:01 - 00:03:35:23
Nick Clason | Hybrid Ministry
Moving on. The second style of post I recommend that you do is do something fun. You know, I think a lot of times in youth ministry we feel like we have to be serious all the time, especially when it comes to what's going on on social media. But the fact of the matter is that think about your personal social media habits, whatever platform it is for you.

00:03:35:23 - 00:03:56:29
Nick Clason | Hybrid Ministry
Maybe it's Instagram, maybe it's TikTok, maybe it's YouTube, maybe it's even something like Reddit or Facebook. You know, I feel a lot of youth pastors on Facebook. Why do you get on social media? Maybe you always get on to, like, do your devotions in a low key sort of sense of the way, hoping that your church that you follow is going to post scripture and, and some sort of reels like that.

00:03:57:01 - 00:04:15:12
Nick Clason | Hybrid Ministry
Or if you're like me, you get on to laugh, to be entertained. Maybe I'm a huge basketball fan. I get on to, watch basketball content. And sometimes, sometimes I'm just going to be very honest with you. Sometimes I even I even get in arguments about my favorite team. So, that's a confession I'm willing to make, but post something fun.

00:04:15:12 - 00:04:48:08
Nick Clason | Hybrid Ministry
And in this downloaded pack, I include some done for you fun content, emoji guesses, or transition hook style videos. Things to have fun with your students. And then Friday, go ahead and post some sort of carousel post. Post a Bible verse or post, something spiritual like what to do if you're facing anxiety. You know, I, I posted that, recently, actually, this link right up here at the top of the screen is, from a video what I posted using my weekly summer content pack and the carousel post performed incredibly well.

00:04:48:08 - 00:05:02:24
Nick Clason | Hybrid Ministry
Go back and listen to that one. You'll see the ways that people were responding to it and says what to do when I'm facing anxiety, what to do when I'm struggling with anger, what to do when I'm struggling with lust, and we feel some of those in there completely done for you. Grab them, download them, post them to your feed and use them.

00:05:02:24 - 00:05:38:26
Nick Clason | Hybrid Ministry
And they're there for you and they're there for the taking. But I also recommend, in addition to some of these things that I've given to you, I've included some of my bonus content. And every week we get together with some of our students and we do man on the street interview style videos, or we do, tier rankings, or we do a guessing game called seven questions like, and we'll get students together on camera, either me versus them, them versus a staff person or them versus each other with podcast microphones or just a little like Bluetooth connected to your phone's sort of microphone, and which interview them we like, have fun, chatting it

00:05:38:26 - 00:05:57:20
Nick Clason | Hybrid Ministry
up with students, hearing their opinion, and then also like kind of messing around with them on on the edit, which is another really kind of like fun way to create content not only for your students, but also with your students and all of that, all of that. The good news is included in my summer seasonal social media pack.

00:05:57:20 - 00:06:20:13
Nick Clason | Hybrid Ministry
That's it. That's my one week. You take that, you repeat, you rinse, you repeat. You do it again, copy it, steal it, and implement it in your ministry. But hold on a second. I got an amazing deal for you on the other side. Check it out. So there's a lot going on this summer, I get it. And you want to stay active even when you're doing slip and slide kickball.

00:06:20:16 - 00:06:42:02
Nick Clason | Hybrid Ministry
This isn't a metaphor. I really own this, and someone's probably definitely gotten hurt on it before. So here's the deal I don't spend six hours a day. I don't spend six hours a week on all of this. I've put all of this together. So all you need to do is hit the link in the description and go download the Summer Seasonal Social Media pack.

00:06:42:02 - 00:07:01:04
Nick Clason | Hybrid Ministry
It has my weekly proposed schedule for you for the summer. It also has some pre-made templates, things like man on the street, questions, graphics. All you got to do is overlay that in an editor and you can do it directly on your phone, or even in something a little bit more upgraded, like an Adobe Premiere Pro or a DaVinci resolve.

00:07:01:09 - 00:07:21:00
Nick Clason | Hybrid Ministry
And then half of the post that you're going to get are completely done for you. Plug and play and you're off to the races. The other 50% is custom, because I don't think that a fully downloadable, where it removes your face and removes your voice and it removes your personality. I don't think that's a good strategy for social media in 2025.

00:07:21:07 - 00:07:40:02
Nick Clason | Hybrid Ministry
And so the good news about my pack is that I still allow you to be the voice, to be the face, to create content with and for your students. And you and your students are featured on your social platforms. But I've done all the heavy lifting on their scripts and graphics and templates and, telling you exactly what to do.

00:07:40:02 - 00:08:04:10
Nick Clason | Hybrid Ministry
All you gotta do is follow my instructions, put a cell phone camera and you are off to the races. The result? Consistency, engagement, and not fumbling the bag on your social media feeds this summer. Listen, I got you a link down in the description. Thank you guys so much for being here on the Hybrid Ministry Show as we attempt to make digital discipleship easy and possible and accessible.

00:08:04:10 - 00:08:08:15
Nick Clason | Hybrid Ministry
Until next time. And as always, my friends, don't forget to stay hybrid.

Episode 153: What I Posted This Week Using My Summer Content Pack

Nick Clason — Thu, 12 Jun 2025 05:00:00 -0500

I didn’t make anything new this week. I literally just hit post. Let me show you exactly what I shared using my Summer Content Pack—and how it performed.
Plus two bonus pieces of content that were the true all-stars at the end of this video!

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SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/153

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Hire me to run your church website, social media or communications!
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//YOUTUBE STARTER KIT FOR UNDER $100
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--------------
🕰️TIMECODES
00:00 I didn't make anything new this week!
00:29 Post #1
01:13 Post #2
02:18 Post #3
03:05 When a post doesn't perform…
04:34 Easy Summer Social Media Strategy
06:06 Post #4
07:16 Bonus Post: 7 Questions
07:55 Bonus Post #2: Drafts
08:37 The Power of Variety

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TRANSCRIPT
00:00:00:00 - 00:00:02:10
Nick Clason | Hybrid Ministry
I didn't make anything new this week.

00:00:02:10 - 00:00:06:29
Nick Clason | Hybrid Ministry
I downloaded, I posted, or I used the scripts included.

00:00:06:29 - 00:00:15:02
Nick Clason | Hybrid Ministry
I'm going to show you exactly what I use out of my summer social Media content pack, as well as let you know how it performed,

00:00:15:02 - 00:00:17:08
Nick Clason | Hybrid Ministry
plus two bonus

00:00:17:08 - 00:00:23:08
Nick Clason | Hybrid Ministry
pieces of content that are also included in the pack. And I'm gonna let you know how those perform as well.

00:00:23:08 - 00:00:28:17
Nick Clason | Hybrid Ministry
They were really the all stars of the week. Welcome, my friends, to the Hybrid Ministry show.

00:00:28:17 - 00:00:44:11
Nick Clason | Hybrid Ministry
All right, so first up, we have the what to do if archetype. This is included in the done for you section of the Summer social media pack. And this particular post if you're watching here on screen, which is why you should definitely be subscribe to our YouTube channel.

00:00:44:11 - 00:01:03:15
Nick Clason | Hybrid Ministry
So you can see some of this stuff is because, this one says what to do if you're feeling anxious. We had a lot of great engagement on this, including some shares. One of our leaders shared the whole carousel to her Instagram story. Why? Because it's relevant to what people are going through. And so here's what's so cool on Instagram, we had

00:01:03:15 - 00:01:08:13
Nick Clason | Hybrid Ministry
483 people view the post, 13 likes, five shares.

00:01:08:13 - 00:01:09:08
Nick Clason | Hybrid Ministry
And then over on

00:01:09:08 - 00:01:13:12
Nick Clason | Hybrid Ministry
TikTok we had 151 views with 12 likes.

00:01:13:12 - 00:01:29:12
Nick Clason | Hybrid Ministry
The second post type that you're going to see is the Devo style clip. Now this one is included in the custom for use section, where I've included scripts and graphics and templates, and depending on what that type of post is. But this particular one, I use one of the scripts that I've included.

00:01:29:14 - 00:01:52:13
Nick Clason | Hybrid Ministry
And so I shot this 1 in 1 take. You'll notice I'm going to cut off because I'm just getting ready to play pickup basketball on Tuesday morning of, before staff meeting this week. And so I just still had that outfit on. I grab my phone selfie style video, low pressure sitting in my office, and then I use this script, like I said, included in the social media pack, and I think it landed perfectly.

00:01:52:13 - 00:01:56:00
Nick Clason | Hybrid Ministry
But best of all, again, if you're watching here on YouTube, check this thing out.

00:01:56:00 - 00:02:06:24
Nick Clason | Hybrid Ministry
I edited this whole thing in the TikTok TikTok video. TikTok was that TikTok video editor at man, and it looks so professional.

00:02:06:24 - 00:02:10:21
Nick Clason | Hybrid Ministry
And here's how it performed on Instagram. We got 179 views, ten likes,

00:02:10:21 - 00:02:18:17
Nick Clason | Hybrid Ministry
YouTube, 895 views, four likes and then TikTok 535 views and 55 likes.

00:02:18:17 - 00:02:40:21
Nick Clason | Hybrid Ministry
Post three is another one of the custom for you. This is the transition hook style video, so this one is a vertical piece of content where I include the start of the video and then here at the very end, it cuts to one of our, students in our ministry that's actually, acting out the rest of it, where he then stands up and he talks to people about God.

00:02:40:27 - 00:02:52:07
Nick Clason | Hybrid Ministry
And, sometimes we invite people to church. Sometimes we invite people to events to Sunday morning to Wednesday night, or we just simply talk about the importance of leaning in to God and trusting him. But what I want you to see here is look at this on

00:02:52:07 - 00:02:55:01
Nick Clason | Hybrid Ministry
Instagram. 427 views, 16 likes

00:02:55:01 - 00:02:59:13
Nick Clason | Hybrid Ministry
YouTube 1686 views 16 likes. Check this one out

00:02:59:13 - 00:03:03:13
Nick Clason | Hybrid Ministry
TikTok only 50 views zero likes.

00:03:03:13 - 00:03:03:23
Nick Clason | Hybrid Ministry
Now I want to

00:03:03:23 - 00:03:20:13
Nick Clason | Hybrid Ministry
stop here and talk for a second. What do you do when you experience a post like this? My guess is, you've done something like this before. You've tried something before, you've tried your hand at social media, and you've gotten a post like this one, right? Here's the thing. Just like basketball, many of you know I'm a huge basketball fan.

00:03:20:13 - 00:03:41:26
Nick Clason | Hybrid Ministry
Just like basketball, you have to trust the process. Sometimes you guard your kids to the best of your ability. And here is where we do turn around. Three pointer at the end of the shot clock and it goes in. But all you can do is control what you can control, get in position, practice and use and do the fundamentals and just continue to execute.

00:03:41:29 - 00:04:00:29
Nick Clason | Hybrid Ministry
Sometimes it goes well for you and other times not so well. But the fact of the matter is you just got to keep showing up. And that's really the game with social media. And that's what makes it so hard. I think a lot of times for youth pastors is to continue to show up when you experience less than, you know, less than encouraging results.

00:04:00:29 - 00:04:19:16
Nick Clason | Hybrid Ministry
Kind of like this one, right? And you'll notice this is a clunker, but it's a clunker on TikTok. And that's why I recommend diversifying the platforms that you use. I have analytics from YouTube. I have analytics from Instagram, and I like how both of those performed, even though on TikTok it didn't quite perform how I want it to.

00:04:19:16 - 00:04:33:28
Nick Clason | Hybrid Ministry
But that's okay because I still got over 2000 views, or at least close to it. I'm doing math in my head on the fly. Never a good recipe, but, I and I got over 2000 views, across two other platforms, even though I only got 50 on one.

00:04:33:28 - 00:05:11:18
Nick Clason | Hybrid Ministry
Hey, youth pastors, church communications people, would you like to have your social media dialed in for the next 90 days, especially with summer on the horizon? Listen, that's exactly what you're going to get with the summer and seasonal social media packets. A new product that I'm rolling out exclusively on my Patreon is three months of custom strategic content for less than $20, and this is built specifically for busy youth pastors like you who want to stay active on TikTok and Instagram Reels and YouTube without spending ten plus hours a month figuring out what to post.

00:05:11:19 - 00:05:32:21
Nick Clason | Hybrid Ministry
So here's what you're going to get. You're going to get 50% of the content completely done. It's turnkey. Plug and play, post it and go. The other 50% is custom content for you to still shoot. However, I'm going to provide scripts and templates and frameworks so that your face, your students and your volunteers are who are seen on your social media feeds.

00:05:32:24 - 00:05:54:25
Nick Clason | Hybrid Ministry
This is not just pretty graphics. This is a full blown social media strategy for the next three months, designed by someone who knows both youth ministry and digital ministry. And so if you're tired of scrambling for the cost of less than a pizza and frankly, more nourishing than a pizza, grab the seasonal social media pack today. Oh, and I almost forgot.

00:05:55:02 - 00:05:57:05
Nick Clason | Hybrid Ministry
Patreon members get it for free.

00:05:57:20 - 00:06:11:15
Nick Clason | Hybrid Ministry
All right, post number four is the fourth and final one I'm going to share with you today. This one is again from the done for you section. And this woman is so plug and play. I've already created it for you, even though the thumbnail says I created none of these.

00:06:11:15 - 00:06:27:01
Nick Clason | Hybrid Ministry
I created all of these, but I created them for you to take and to do and to download. And I supply all of the different verse texts. And here's how it performed. Instagram 207 views eight likes YouTube 1198 views 62 likes

00:06:27:01 - 00:06:30:29
Nick Clason | Hybrid Ministry
one comment from Jenna Jack which says I memorized this passage.

00:06:30:29 - 00:06:36:12
Nick Clason | Hybrid Ministry
And then on TikTok 507 views 95 likes one comment to save

00:06:36:12 - 00:06:41:04
Nick Clason | Hybrid Ministry
the summer social media pack includes eight different types of videos.

00:06:41:10 - 00:07:00:24
Nick Clason | Hybrid Ministry
I've shared four of them with you. Two of the ones I share with you were from the done for you section, and two of the ones I share with you are from the custom for you section. The custom for you are making your social media about you, you, your leaders, your students like making you guys the real heroes on your social media.

00:07:00:24 - 00:07:07:04
Nick Clason | Hybrid Ministry
But to channel my inner Billy Mays here, I want to say, but wait, there's more.

00:07:07:04 - 00:07:25:03
Nick Clason | Hybrid Ministry
I also pulled out one of our seven questions archetypes, and that's included in the bonus section of the content with over 100 different topic type ideas. And on this particular seven questions, we took it to our studio in our church, and I sat down with two of our students, two of our high school girls, and they played seven questions.

00:07:25:03 - 00:07:45:24
Nick Clason | Hybrid Ministry
One of them was thinking of something in their head, and the category was beach item, and she was thinking of Beach Umbrella. And the other one had to guess. And for that one on Instagram, we had 431 views and 19 likes. On YouTube we had 227 views, eight likes, and on TikTok we had 963 views and 21 likes.

00:07:46:00 - 00:08:02:18
Nick Clason | Hybrid Ministry
We also then, with a couple of our high school boys, sat down and did a NBA dress section, which I do have words for these guys because nobody, nobody included the MVP of the NBA this year one Shay Gilgeous Alexander. Regardless of that, here's

00:08:02:18 - 00:08:08:27
Nick Clason | Hybrid Ministry
how their post performed on our social media on Instagram 500 views, 17 likes, two comments, seven shares

00:08:08:27 - 00:08:17:04
Nick Clason | Hybrid Ministry
YouTube 1244 views 13 likes TikTok 862 views 36 likes three

00:08:17:04 - 00:08:18:05
Nick Clason | Hybrid Ministry
comments and two saves.

00:08:18:05 - 00:08:27:19
Nick Clason | Hybrid Ministry
And listen, the comments are not always the nicest, especially when you do sports stuff. So just be on the lookout for that. Protect your students. Or, you know, I don't know, maybe don't.

00:08:27:19 - 00:08:39:29
Nick Clason | Hybrid Ministry
But here's what I notice, right? Variety works. You'll notice I share with you, two from our PAC, two from Denver. Done for you, two from custom, and then two of my bonus ideas.

00:08:40:01 - 00:09:05:12
Nick Clason | Hybrid Ministry
All very different varieties. Some spiritual, some not spiritual, some plug and play, some where you have to do a little bit of editing, but every style hits differently. Some are more reflective, some were more scroll stopping. But the big takeaway is that I didn't actually create any of these from scratch. And so like I said, every single one of these comes straight out of my summer content social media pack.

00:09:05:17 - 00:09:10:17
Nick Clason | Hybrid Ministry
You get it for just 1799 is linked down below in the description, which is

00:09:10:17 - 00:09:32:16
Nick Clason | Hybrid Ministry
three months worth of your social media strategy. And that's actually only $0.07 per post idea. It's insane value. You would not avoid buying something for $0.07 if it was going to really increase. And add so much value to your life. Just look at how performed on our social channels.

00:09:32:16 - 00:09:58:27
Nick Clason | Hybrid Ministry
These are real results from a real student ministry in Dallas, Texas area. They can be your results to. All you got to do is head over to the link and download those. You won't. You will not regret it. Listen, I want you to save actual time this summer for actual ministry. Let me do the work. Let me play on your social media calendar and hey, I'll see you next week with more info and deep dives like this.

00:09:58:27 - 00:10:02:03
Nick Clason | Hybrid Ministry
And don't forget, as always my friends, to stay hybrid.