web01.fireside.fm Fri, 01 May 2026 21:12:49 -0500 Fireside (https://fireside.fm) Hybrid Ministry - Episodes Tagged with β€œYouth Ministry Social Media” https://www.hybridministry.xyz/tags/youth%20ministry%20social%20media Thu, 12 Mar 2026 05:00:00 -0500 Hybrid Ministry is complicated and hard. Or is it? How do pastors and youth pastors create a vibrant extension, not replacement, of what's already happening during their weekly church services? To cater in a digital ministry way to an online focused ministry audience. Reaching Millennials, Gen Z and even Gen Alpha is going to require us to rethink some of the ways we do church. Follow along on YouTube: https://www.youtube.com/@clasonnick en-us episodic Digital Discipleship made easy Nick Clason Hybrid Ministry is complicated and hard. Or is it? How do pastors and youth pastors create a vibrant extension, not replacement, of what's already happening during their weekly church services? To cater in a digital ministry way to an online focused ministry audience. Reaching Millennials, Gen Z and even Gen Alpha is going to require us to rethink some of the ways we do church. Follow along on YouTube: https://www.youtube.com/@clasonnick no Digital, Online Church, Hybrid Ministry, Church, Meta, Gen Z, Millennials, Digital Marketing, Church Marketing, Youth Ministry, Student Ministry, Nick Clason, Digital Ministry, Church Social Media, Youth Ministry Social Media, YouTube for Church, YouTube for Youth Ministry, TikTok for Churches, TikTok for Youth Ministry, Instagram for Churches, Instagram for Youth Ministry, Facebook for Church, Facebook for Youth Ministry, Cell Phone Usage at Church Nick Clason nickclason@hybridministry.xyz Episode 192: Hybrid Ministry Masterclass- Tools, Systems, and Real Results for Youth Pastors https://www.hybridministry.xyz/192 fffb87fc-797b-4d68-a3ad-e1f613893755 Thu, 12 Mar 2026 05:00:00 -0500 Nick Clason 192 Hybrid Ministry Masterclass- Tools, Systems, and Real Results for Youth Pastors full Nick Clason This episode, quite literally, has it all! Every strategy, every freebie, every way to implement hybrid into your ministry. It's horrible for me, because I'm giving away anything and everything I've ever created! 35:26 no This episode, quite literally, has it all! Every strategy, every freebie, every way to implement hybrid into your ministry. It's horrible for me, because I'm giving away anything and everything I've ever created! MEGA EPISODE GUIDE - Product & Freebie Links https://www.patreon.com/posts/hybrid-ministry-151264417?utmmedium=clipboardcopy&utmsource=copyLink&utmcampaign=postsharecreator&utmcontent=join_link SHOW NOTES Shownotes & Transcripts https://www.hybridministry.xyz/192 🌸 SPRING SEASONAL SOCIAL PACK https://www.patreon.com/posts/spring-seasonal-151263940?utmmedium=clipboardcopy&utmsource=copyLink&utmcampaign=postsharecreator&utmcontent=join_link YEAR-LONG SOCIAL PACK https://www.patreon.com/collection/1470781?view=expanded HYBRID HERO MEMBERS GET IT FREE! https://www.patreon.com/hybridministry FREE EBOOK https://www.patreon.com/posts/complete-guide-142500019?utmmedium=clipboardcopy&utmsource=copyLink&utmcampaign=postsharecreator&utmcontent=join_link πŸ‘‰ STAY CONNECTED WITH NICK YouTube: https://www.youtube.com/@clasonnick Instagram: https://www.instagram.com/hybridministry/ TikTok: https://www.tiktok.com/@clasonnick Facebook: https://www.facebook.com/HybridMinistry Website: https://www.hybridministry.xyz -------------- πŸŽ‰ FREE STUFF πŸŽ‰ We have all kinds of FREE Things that you can use in your context! The best way to pay us back is a review or a YouTube Subscribe! https://www.linktr.ee/clasonnick -------------- πŸ› οΈTOOLS I USE THAT CAN HELP YOU! Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products //VIDIQ https://vidiq.com/hybrid //BEST DYM RESOURCES https://www.patreon.com/posts/9-amazing-dym-142425755 //OPUS.PRO FOR AI SHORTS & REELS https://www.opus.pro/?via=a5d361 //YOUTUBE STARTER KIT FOR UNDER $100 https://www.hybridministry.xyz/articles/youtubestarterkit -------------- πŸ•°οΈTIMECODES 00:00 Act 1 - The Problem 02:40 Act 2 - The Analytics - How it REALLY works 07:44 Act 3 - The Hybrid Framework 16:48 Act 4 - The Execution Layer 17:13 Microphones & Cameras 23:35 Software Recommendations 26:39 Social Team Construction 28:11 Act 5 - The Vision Layer 30:36 Act 6 - I Can Help! -------------- TRANSCRIPT 00:00:00:00 - 00:00:13:13 Nick Clason | Hybrid Ministry As a person on church ministry, you have a slew of responsibility. You need to be a shepherd. You need to be an administrator. You need to be an evangelist. You need to be a disciple maker. And sometimes you need 00:00:13:14 - 00:00:15:22 Nick Clason | Hybrid Ministry to be a social media strategist. 00:00:15:25 - 00:00:16:07 Nick Clason | Hybrid Ministry Listen, 00:00:16:10 - 00:00:17:05 Nick Clason | Hybrid Ministry you know this. 00:00:17:07 - 00:00:20:05 Nick Clason | Hybrid Ministry Not everyone can be good at everything. 00:00:20:05 - 00:00:21:04 Nick Clason | Hybrid Ministry just recently, 00:00:21:04 - 00:00:22:13 Nick Clason | Hybrid Ministry someone in the DYM 00:00:22:16 - 00:00:27:27 Nick Clason | Hybrid Ministry Facebook group asked like social media gurus, where are you at? I want to start up ticking my engagement 00:00:27:27 - 00:00:30:00 Nick Clason | Hybrid Ministry I probably see that question 00:00:30:03 - 00:00:31:00 Nick Clason | Hybrid Ministry once a month 00:00:31:00 - 00:00:33:29 Nick Clason | Hybrid Ministry just like you get curriculum to help you teach, just like you get 00:00:33:29 - 00:00:36:19 Nick Clason | Hybrid Ministry calendar apps to help you stay organized, and you have 00:00:36:19 - 00:00:38:05 Nick Clason | Hybrid Ministry books to help you learn. 00:00:38:05 - 00:00:43:05 Nick Clason | Hybrid Ministry With so many different tools on the market, how do you know what you can actually trust? You know, 00:00:43:08 - 00:00:52:23 Nick Clason | Hybrid Ministry I've been leading a youth ministry leader cohort, specifically down a deep dive topic of hybrid ministry, and at the beginning 00:00:52:29 - 00:01:04:23 Nick Clason | Hybrid Ministry of the cohort, it's an eight week experience at the beginning. I have people map out the next month of social media content, and every week when we circle back, we evaluate how did the last week go? 00:01:05:00 - 00:01:11:23 Nick Clason | Hybrid Ministry And without fail, they say I had my plans or the plans laid out, but I didn't do it because 00:01:11:25 - 00:01:27:10 Nick Clason | Hybrid Ministry a meeting came up. Because this thing happened, because I got busy, because the weather canceled our services and I was focused and forced to do other things responsibility wise. You see, whatever the reason is why social media falls by the wayside, 00:01:27:11 - 00:01:28:08 Nick Clason | Hybrid Ministry it's not a priority. 00:01:28:08 - 00:01:39:18 Nick Clason | Hybrid Ministry Leadership doesn't see the value of it. You're not creative enough. You need something to help. You need a strategy. And that's what this episode is. This is the mega episode. I've done you a favor, 00:01:39:21 - 00:01:43:07 Nick Clason | Hybrid Ministry in the next several sections of this video, I'm going to share with you 00:01:43:07 - 00:01:53:04 Nick Clason | Hybrid Ministry the analytics behind my hybrid ministry strategy and my seasonal social Media pack, which is now available and active for the spring season over on Patreon. 00:01:53:04 - 00:01:56:13 Nick Clason | Hybrid Ministry So make sure that you go take a look at that. If there's something that you're interested in. 00:01:56:13 - 00:02:07:18 Nick Clason | Hybrid Ministry And then in act number three, we're going to share with you the hybrid ministry framework. And act number four, I'm going to share with you the execution layer. How do you actually pull this thing together? 00:02:07:18 - 00:02:22:11 Nick Clason | Hybrid Ministry What gear what software do you need. Act number five is going to be the vision layer. Where can this go if you really choose to double down on it. And then act number six, I'm just going to share with you different ways that I can help along the way. And here's the good news. I've actually shared all of this before. 00:02:22:11 - 00:02:44:11 Nick Clason | Hybrid Ministry If you're new here, or if you don't want to go through all the various episodes I have, this is almost going to be like a clip show. I have done the hard work of combing through nearly 200 hybrid Ministry episodes to share with you each of these different sections. So we're going to dive in. Let's look first here at the analytics and what's going on behind the scenes. 00:02:44:13 - 00:03:00:26 Nick Clason | Hybrid Ministry You know, when I released my winter season on Social Media pack, I did a vlog style video where I was at a conference that my my church was hosting. I was hosting it. I was like a stage host for the week, and I wanted to prove that I could post my pack in less than 16 minutes of total time. 00:03:00:29 - 00:03:22:06 Nick Clason | Hybrid Ministry Over the course of the week, though, in my pack, I propose you post three times a week. I posted eight times during that week. Every single piece of content that I include in my seasonal social media pack. Spoiler I didn't meet the challenge, but I did learn something valuable and it's that my pack can actually stand up to some of the stressors of everyday life. 00:03:22:08 - 00:03:38:28 Nick Clason | Hybrid Ministry My pack was the schedule, and all I had to do was look at the schedule. It told me exactly what I was most post. I posted it and not less than 16 minutes, but however, I was able to do it in less than 20 minutes. And this right here is the analytic and the deep dive from that week of posting. 00:03:38:28 - 00:03:48:27 Nick Clason | Hybrid Ministry Now I have all different seasons and I just released spring, which means now we're also able to offer a full year of custom and DIY seasonal social media. 00:03:48:29 - 00:03:59:02 Nick Clason | Hybrid Ministry So if you want to look at the four season bundle pack for the entire year of social media, go check it out. But what I'm trying to do in my pack is I'm trying to make you and your church the hero. 00:03:59:02 - 00:04:19:20 Nick Clason | Hybrid Ministry Not just a bunch of standard graphics that every church, any church can post, but graphics that. Yeah, we'll have some of that, but also videos with you and your people, and I'll train you and give you scripts and, and give you video and graphic overlays that you can put on top of videos that you record. Because 90% of the internet's traffic is short form, vertical based video. 00:04:19:22 - 00:04:37:01 Nick Clason | Hybrid Ministry And so I took that concept, the one that I sell to you and sell to all you pastors, church communications, people all around the world that I stand behind. And I put it to the test, and here were my results from the week. And and it's nothing crazy. We didn't go viral. We didn't get famous off of it. 00:04:37:01 - 00:04:54:27 Nick Clason | Hybrid Ministry In some cases. We had some really low views. In other cases we had some really high views. So I want to share with you the highest view from the week. I want to share with you the lowest view from the week. I want to share with you a comment from a post that happened during that week, as well as the one the post that got the most amount of likes. 00:04:54:27 - 00:05:14:27 Nick Clason | Hybrid Ministry And I'm going to do that across three different platforms of TikTok, Instagram and YouTube. So if you're watching here on YouTube right now, you'll see this graph up here on screen. But the video with the highest views on TikTok was only 235 on our verse Bible verse video 235 views on TikTok. Our lowest one was our transition style video. 00:05:14:27 - 00:05:34:18 Nick Clason | Hybrid Ministry It only had 38 views over there on TikTok. A comment we got zero comments during the week on TikTok when I did this. And see, that's the that's the the truth. That's the hard and crass reality. Sometimes that's what happens. We also did get 37 likes on our first video. So that video did did do the best on TikTok. 00:05:34:19 - 00:05:54:26 Nick Clason | Hybrid Ministry Now let's switch over to Instagram. I got 471 devotional views on our Devo video, the one that I, the script, I wrote the script, then I copied the script verbatim and I hadn't looked at it in like three months. So I was basically going in code, which is very similar to what you would also be doing if you were to grab my pack and implement it in your own context. 00:05:54:28 - 00:06:16:00 Nick Clason | Hybrid Ministry We had, 243 views. I was the lowest on our verse post on Instagram. So interestingly, it was our lowest on Instagram was higher than our highest on TikTok. Comments on the Devo we had two different people that left a comment on our on my devotional thing, and I asked for some sort of, hey, leave a leave this emoji in the comments if you need this. 00:06:16:00 - 00:06:35:05 Nick Clason | Hybrid Ministry And two people did that and then the highest likes was 17 on that same devotional video. And then over on YouTube, check this one out. We had 1081 views on the transition video. We had a comment, I'm sorry, we had 23, our lowest on the verse post on YouTube and then, on the Bible trivia post on YouTube. 00:06:35:05 - 00:06:47:00 Nick Clason | Hybrid Ministry Someone said, I didn't know that, that I didn't know the answer to that last one. Not a chance. That was fun though. Good job. And then we had 28 likes on said Bible trivia. And here's just a couple of things I find interesting. 00:06:47:03 - 00:06:59:29 Nick Clason | Hybrid Ministry The verse post did amazing on TikTok and it struggled on the other two, right? Each platform had a different, higher performer, the verse followed by the diva on Instagram, followed by the transition video on YouTube. 00:07:00:02 - 00:07:20:06 Nick Clason | Hybrid Ministry Right. A couple of things. At one point I actually had to reedit and repost some of these because I had made mistakes. But somehow my posted man on the street video, I did it without even sound. The first time around, my Wi-Fi was lagging. It's slowed me down. And right when I was getting ready to hit record at one point, I had to run across the creek to grab my SD card. 00:07:20:06 - 00:07:40:14 Nick Clason | Hybrid Ministry See, even I, the creator of the seasonal social media pack, I ran into the same potential obstacles that you might, and my summary and all that is that that week was far from perfect. But what I did do is I showed up regularly, and when I got busy and I didn't have what I needed to do, I could look back at my calendar and my seasonal social media pack told me exactly what I should do. 00:07:40:14 - 00:07:41:24 Nick Clason | Hybrid Ministry And so that's the purpose 00:07:41:26 - 00:08:06:09 Nick Clason | Hybrid Ministry of this thing. It is a seasonal social media pack that's more than just static graphics. That helps you develop a team, a volunteer social media, team students, whatever to hand something off to. And it's for the less than the cost of a couple cups of coffee for the month. So now let's move into act three, and this is where we're going to share some best of clips from the Hybrid Ministry show. 00:08:06:09 - 00:08:09:16 Nick Clason | Hybrid Ministry I'm going to share with you the Hybrid Ministry Framework. 00:08:09:21 - 00:08:39:04 Nick Clason | Hybrid Ministry There are kind of three core statistics. There's Gen Z, Gen Alpha. They use their mobile device more than they use any other device combined. Furthermore, 69% of students own a smartphone. But I get this the age of 12, 90%. According to Pew Research use YouTube. But there's a verse in Jeremiah chapter 29 Nov nine 2911. But right before that verse, Jeremiah is having a conversation with God. 00:08:39:04 - 00:09:08:22 Nick Clason | Hybrid Ministry And here's what God says to Jeremiah. He says you should build homes, planned to stay, plant gardens, eat the foods that they produce, marry and have children, then find spouses for them so that you may have many grandchildren. Multiply. Do not dwindle away, but you gotta understand the context here, which we don't do for Jeremiah 2011 very often, is that the Israelites are stuck as captives in Babylon, and what God is telling Jeremiah to do is he's saying, stop complaining. 00:09:08:22 - 00:09:35:13 Nick Clason | Hybrid Ministry Stop trying to find a way out. Stop trying to leave. Instead, invest in where you live and digital ministry is not going anywhere. You may not like it. You may not even think it's the most effective. But the majority of millennials, Gen Z, and we can assume Generation Alpha, say that a digital version of church is valuable to them and one that they would lean into, and it doesn't mean that their in-person attendance is going to go away. 00:09:35:13 - 00:09:54:00 Nick Clason | Hybrid Ministry That's a lot of the fears of us in church leadership is that if we offer a digital component, I'm just going to choose that instead of, coming to church in person, but far from it. We're also seeing in this generation, more than even older generations, that community is so much more important to them. So they don't want to forsake the in-person moments. 00:09:54:00 - 00:10:20:07 Nick Clason | Hybrid Ministry And so when we take the in-person moments and the best that it has to offer, when we take the digital things and the best it has to offer, and we find that sweet spot right in the middle, we find what I call hybrid ministry. A great example of it is honestly, Home Depot. And think about it like you throw on your new balances and you throw on your cargo shorts on on a Saturday morning, you got a project, and then you go on Home Depot and you don't really have like a agenda, right? 00:10:20:07 - 00:10:40:00 Nick Clason | Hybrid Ministry You're just walking around and you're just kind of like you're taking in the smell of lumber and you're just you're just kind of exploring what the hallways and the aisles of Home Depot have to offer. Other times. And then, like, you don't have time, right? You go online, you make an order so that it's delivered to your doorstep because you don't have time to just live out your full dad mode experience. 00:10:40:07 - 00:11:11:24 Nick Clason | Hybrid Ministry But my favorite honestly version to experience Home Depot is while I'm in the store on their app because their app. If you haven't seen it yet, their app shows you where every single thing in their entire store is located. And so that's what I think we should be doing as youth pastors. Finding a way to intersect where teenagers already admitted they're spending their time, not forsaking the good elements of gathering together and community and accountability and all those things, but also leaning into this hybrid sort of moment. 00:11:12:00 - 00:11:35:19 Nick Clason | Hybrid Ministry And so what I want to do is I want to give you one of the easiest ways to kind of to kind of step foot into this hybrid space. And it's by up picking your social media engagement. Now, here's the thing. A lot of youth pastors, and if you've been following me along on this channel for a while, posts announcements on their feed, just assuming that social media is another announcement platform. 00:11:35:19 - 00:11:57:07 Nick Clason | Hybrid Ministry But the reality is that that's not what social media is best made for it. But what it does mean, and what we should be doing, is that we should be intersecting and invading the lives of students on the places that they spend their time, including TikTok, Instagram and YouTube. Remember, 90% teenagers say that they use YouTube in the way that they're consuming it. 00:11:57:12 - 00:12:19:24 Nick Clason | Hybrid Ministry for you and for me and for all of us. Like, my, like, general strategy is simply, walking down a funnel of posting short form content, silly content, as well as spiritual content, and hopefully gathering an audience with that and then pushing them to, like a long form version of some more serious content, which is what we do in our youth ministry. 00:12:19:24 - 00:12:48:13 Nick Clason | Hybrid Ministry We pre film our messages and we adapt them and make them specific for YouTube. You know, we do that versus like a live stream type of thing. As Carrie New study said. This said the challenge is the future is to diversify what you offer online and distinguish it from what you offer in person. So not only is that going to create true options, new love continues on to say, but it will deepen engagement as your in-person and online ministries lean towards what each does best. 00:12:48:13 - 00:13:05:28 Nick Clason | Hybrid Ministry And then, beyond. Just like your message content, beyond your weekly sermon, so to speak, that are also going to live online, whether that's live stream, which I would argue is not as good as a pre filmed version, but it's still better than than nothing. You can also lean into things like courses and those types of things. 00:13:06:01 - 00:13:19:18 Nick Clason | Hybrid Ministry Exactly. Should you be posting? I'm glad you guys have three steps for everyone and their social media is is, three steps. Social media checklist. Step number one is make sure that your website is up to date. 00:13:19:18 - 00:13:51:27 Nick Clason | Hybrid Ministry When you take away social as an avenue for announcements, or when you reduce your amount of stage announcements. There still has to be a full bodied, one stop, robust shop for your church people to fall to. And that also makes what I'm going to recommend here on social, which is the second step here. The second step is you kind of want to become enamored with short reels, TikTok style videos, because when your website is good, you don't have to worry about the information. 00:13:51:27 - 00:14:24:11 Nick Clason | Hybrid Ministry So now you can leave that behind and you can now move ahead towards the era that social is really made for and meant for. And according to video, 90% of the internet's traffic is found on short form vertical based video because every other platform then was trying to catch up and keep up with this brand new one called TikTok shorts, reels, Facebook has them, Instagram has, YouTube has them and even other like places like, Twitter. 00:14:24:11 - 00:14:50:20 Nick Clason | Hybrid Ministry If you're even on there, it'll it'll be on a video, you'll be watching it again. It'll auto scroll to the next one. First of all, it's video based and it's short and it's quippy and it's fun. But secondly, like I said earlier, it's the discovery era. If you jump on Reels on Instagram, if you jump on your TikTok for you page more than I think 90% of the I believe that's the stat of the videos that you're served are from people that you've never actually even met. 00:14:50:22 - 00:15:17:21 Nick Clason | Hybrid Ministry And so that's good news for you and I. As churches and youth ministries, we can get on to other people's for you pages without buying their attention or without having them have to follow or subscribe or or know about our channel. The key is producing good content. And so step one website. Step two start focusing on good shorts, which is why I've created down below my hybrid strategy guide. 00:15:17:21 - 00:15:29:15 Nick Clason | Hybrid Ministry It will not only lay out my plan and what I do in my student ministry, but it will also give you different ideas and types of content that you can use for your social media. 00:15:29:15 - 00:15:55:13 Nick Clason | Hybrid Ministry Hey, real fast. Don't click away. Listen, a couple of months ago, I was running a conference at my church, and I decided that I wanted to see if, while I was in the throes of the busiest week on my calendar to date in the year of 2025, if my seasonal social media pack could have what it takes to actually carry me through and not make it more labor intensive for me to actually keep social media running, but to make it easier on me. 00:15:55:14 - 00:16:26:19 Nick Clason | Hybrid Ministry And here, here's what I found out. Imagine it's six minutes per week. Have your entire social media strategy done for you. I mean, think about it like three months of youth ministry content for just $0.23 a minute. Some weeks it takes me seven, other weeks it takes me five. But the point is, and especially at the end of this, as I was sitting in my youth ministry leader cohort, everyone said time management and scheduling was the issue with staying consistent on social. 00:16:26:20 - 00:16:43:22 Nick Clason | Hybrid Ministry So my recommendation would be take my pack, let it be the the basics of what you do. And if you do get busy, if something else comes up, you have something to fall back. And then when you do have the creative energy to create something more custom and more elaborate, scrap one of mine and put one of your own in there. 00:16:43:22 - 00:16:47:22 Nick Clason | Hybrid Ministry But mine will at least keep you moving in the right direction. 00:16:47:27 - 00:17:12:16 Nick Clason | Hybrid Ministry So that's the big picture. That's the strategy. That's the philosophy. Now let's move in here to act four. This is how to do it. It's going to be gear guides and microphone guides and links. And this is going to get a little bit a little bit down in the weeds if you already know those things, softwares and gear and phones and what you need, I'll encourage you to skip past that over to act number five, which is where hybrid ministry can actually take you in the vision layer. 00:17:12:19 - 00:17:45:10 Nick Clason | Hybrid Ministry If you take my seasonal summer social media pack, which is less than $20, and you download it, you'll realize that as I'm hoping to help youth pastors create custom content that it's going to require at some points in time, a microphone. And what I want to do in this video is I want to show you all of the different array of options that you can use all the way from like budget microphones to the most expensive Cadillac style microphones to these mid tier podcast, but really cool and vibey looking microphones that your students are going to love. 00:17:45:16 - 00:18:08:27 Nick Clason | Hybrid Ministry Because in this episode, we're going to answer the question which mics you use for the content that you're creating in your youth ministry? Welcome, my friends, to the Hybrid Ministry Show. What's up everybody? Welcome to the Hybrid Ministry show. You and I haven't had a chance to meet yet. My name is Nick Klassen, and we're gonna explore microphones and they're really important because actually, right now, this exact audio is coming. 00:18:08:27 - 00:18:37:10 Nick Clason | Hybrid Ministry Me talking directly to my camera on the other side of the room. You can see that so far, of all the audios you heard is the worst style of audio. And we're going to go through budget options as well as all the way up to the most expensive style of options. And you'll notice if you follow my hybrid ministry social media recommendations, that it's going to require you filming some of your own custom content, and that's going to require you to want to have a microphone, because this audio right here is just not doing it. 00:18:37:16 - 00:19:06:10 Nick Clason | Hybrid Ministry So first we're going to look at budget audio. This is my budget audio recommendation. It's one of these Bluetooth style microphones. They are really cheap. They clip on. They are wireless which is nice. And they plug directly in to your phone. You can get these for less than $10. And at a minimum, what this does is the requirement for decent microphone audio is you just want to isolate the audio source away from the video source. 00:19:06:10 - 00:19:33:24 Nick Clason | Hybrid Ministry Now this one records directly into the actual video files. So you you like your video and your audio will be immediately linked up, which is good news. But I would say this one here, we're going to call this like the student ministry volunteer microphones. So this one right here is actually one of my newest recommendations. It's the Rode Wireless go to not because I've been against it, but because it's just brand new. 00:19:33:24 - 00:19:59:27 Nick Clason | Hybrid Ministry I just got it and so right now I'm actually talking direct into my cell phone camera. And right now I'm talking direct into my Sony ZV one camera, which that, camera is actually also linked down below in the link included in the description. I will call this one like the church intern of microphones, but it's a church intern that actually reads commentaries. 00:20:00:00 - 00:20:24:12 Nick Clason | Hybrid Ministry This pro level microphone is the Sennheiser lavalier system. It is the senior pastor of microphones. It's buttoned up, it's expensive, it's intimidating, and it's very, very serious about what the job needs to be. It is wireless. So you see, I have a pack that I have right here in my pocket. And this wire that's just like clipped on. 00:20:24:12 - 00:20:48:05 Nick Clason | Hybrid Ministry Then here through my shirt. And then I have a receiver over there on my focus. Right. So this one does require an audio interface and it's not recording directly onto any of the video. So you need to record this separately. You can use something like GarageBand or we use like Adobe Audition. But then you have to link this audio up with the audio from the camera. 00:20:48:07 - 00:21:13:25 Nick Clason | Hybrid Ministry This microphone right here is the Sennheiser M-k 600. I would call this one if the last one was the senior pastor of microphones. This one is the executive pastor of microphones. It you know, it knows where to aim. And it's going to hit every single time. But you also better know what you're doing. So the pros and cons of this are you do not need pro as you don't need a wireless interface. 00:21:13:25 - 00:21:35:18 Nick Clason | Hybrid Ministry I am plugged directly into my Sony camera. A can of course, is you will probably need some sort of adapter as this goes through an audio like one eighth cable inch headphone jack. And so you're going to need some sort of adapter, probably a microphone to usb-C or to lightning to go directly into your phone. The other con, of course, is it's wired okay. 00:21:35:18 - 00:21:53:21 Nick Clason | Hybrid Ministry And so like you're going to need, to have like an XLR cable. It's like what you would use for your worship, music or worship department. But you can see some of the pros of it. We'll use this a lot. We've used this almost exclusively, on our man on the Street videos. And so we've bought this, like, microphone flag with, like, our church branded logo in it. 00:21:53:22 - 00:22:14:26 Nick Clason | Hybrid Ministry It's also battery powered with just double A batteries. And so that's easier than trying to remember to plug in something that's like, usb-C or like rechargeable in that way. And here we are back where we started. And these right here are the, podcast style microphones. There's once again, a link down below in the show notes. You can check these out. 00:22:14:29 - 00:22:39:02 Nick Clason | Hybrid Ministry These microphones are kind of like the youth pastor of microphones. They are professional. They're paid. They're full time. Hopefully you're full time and they're cool looking or like try hard, cool looking. Maybe you're giving it too much. But the fact of the matter is, these much, much to the opposite of the shotgun microphones before I catch almost zero sound bleed. 00:22:39:02 - 00:22:58:11 Nick Clason | Hybrid Ministry And so for most of our like, we do drafts and we do seven questions here in this room for most of these videos, these microphones do a fantastic job of picking up the audio of the students that are talking directly into it. Not to mention it cuts out some of the exterior wall noise that we were talking about in the last section and in the last clip. 00:22:58:17 - 00:23:17:14 Nick Clason | Hybrid Ministry The cons of these, however, are they once again, they're XLR, so you are going to need like a music microphone. And oftentimes we use two of these. So you're going to need at least a two channel audio interface. We use the focus rate. Scarlett. I et you can check that out once again. Link down below for that in the show notes. 00:23:17:16 - 00:23:34:28 Nick Clason | Hybrid Ministry The con of that of course, is that is going to be an upgraded and an additional cost. And so you'll just have to figure out between this one or the Bluetooth wireless or the Rode Go Wireless two, or the condenser microphone or the lavalier microphone. What microphone is best for you? 00:23:35:00 - 00:23:54:21 Nick Clason | Hybrid Ministry All right. What about software? If everything that we're promoting you to do is short form, vertical based video, then, you know you're going to have to use and utilize some software. So this isn't a best of clip. This is actually brand new. And, as you're looking here on screen, you might be wondering where these came from. 00:23:54:21 - 00:24:28:21 Nick Clason | Hybrid Ministry This is from my youth ministry leader cohort, that I'm leading deep dive. These are my, suggestions. So the top tier of suggestions are the Adobe Creative Suite, which includes Adobe Premiere Pro, Final Cut Pro, and DaVinci resolve. And those are listed in order of probably, power as well as price. I will put all three of these on the same plane, though, like, you can pretty much do everything in Final Cut or Da Vinci that you would also do in the Adobe Creative Cloud. 00:24:28:21 - 00:24:51:06 Nick Clason | Hybrid Ministry And so depending on where you're at budget wise, these are the ones that I would recommend. If you have an appetite to learn something that's a little bit more professional and a little bit more powerful, but moving on to the next tier are three different options. I have cap cut, I have in-app editors, and then I have just, the run of the mill iMovie or Windows Movie Maker. 00:24:51:06 - 00:25:09:08 Nick Clason | Hybrid Ministry So cap cut, of course, there's a web app and there's also an app for your phone. You can use either of them. And there is a pro version, so you can upgrade a little bit to pay if I'm doing something just quick and short. My favorite editor is either the Instagram Reels, but my real favorite editor is the TikTok editor and then TikTok. 00:25:09:15 - 00:25:28:29 Nick Clason | Hybrid Ministry When you save it, it auto saves a copy of it to your camera roll unless you turn that off in the settings. And so if you're posting to, say, Instagram or YouTube, you go to TikTok first, you edit whatever you want to edit, put whatever captions on you want to put on, and then you post it. And then if you go to the other apps after that, it'll be sitting there in your camera roll. 00:25:29:01 - 00:25:47:20 Nick Clason | Hybrid Ministry And then, iMovie or Windows Movie Maker is probably the bottom of the barrel, but it's also probably free for whatever machine you have, whether you're a mac or windows user. Let me also say another thing. If you have some sort of long form version of your clip, a live stream, or you sit down ahead of time, film, direct camera, opus clip. 00:25:47:20 - 00:26:10:20 Nick Clason | Hybrid Ministry If you look here, you'll see on my feed all of these ones that are circle, this is my student ministries feed. All of these ones that are circled were all edited by opus clip. I post three of them per week. And so in the seasonal social media pack I recommend a devotional clip. But if you have some sort of long form version of your message that you can upload into a service like opus clip, and if you just scan this QR code that you see here on screen, you can go check out Opus Clip. 00:26:10:20 - 00:26:25:29 Nick Clason | Hybrid Ministry It's free for a while, and then you have a certain number of credits, and when it runs out, then it's an upgrade for about 100 and something dollars per year. And, I've never run out of credits in opus clip and we even share it with another ministry in our church, and we still have enough credits for opus clip. 00:26:25:29 - 00:26:38:13 Nick Clason | Hybrid Ministry So, that's something that really can help. If you have a long form version of something. If not, then I just recommend you doing a devotional, on your phone, editing it in something like Cap Cut or TikTok and then posting it everywhere. 00:26:38:16 - 00:26:56:20 Nick Clason | Hybrid Ministry man, on the street transition style videos, drafts, seven questions. Any given night you come into our youth ministry, we're doing one of those four things. Let me just tell you, like once we started walking around with the camera, especially for like man on the street or like transition style videos, the kids came out of the woodwork in their interest level for it. 00:26:56:23 - 00:27:21:10 Nick Clason | Hybrid Ministry We have seven, I want to say different like serving teams for students. We have welcome team. We have cafe, we have tech team. We have social team, we have photography. We have worship. Maybe that's it. Oh, no. And then we have our table leaders. That's probably like our highest, spiritual bar of of role. The team that people want to be on the most is the social team. 00:27:21:10 - 00:27:44:25 Nick Clason | Hybrid Ministry And so we have, like, increased our engagement around student serving because the social team exists. But the real, in my opinion, this role right here, this next role, this is really like the role that has changed everything for me. It's the student editor. So I post ten pieces of content per week. And this is a genuine, real, true, authentic statement. 00:27:44:27 - 00:28:09:20 Nick Clason | Hybrid Ministry I don't edit any of it. I'm going to include a checklist for you of roles, of things to do, of what to film all of that. That's over on my Patreon. Once again, that will come with a nominal fee because Patreon doesn't let me give it away for free. However, if you are a hybrid hero, you get that checklist that cost you $0 included in your $4 per month membership Hybrid Heroes tier. 00:28:09:22 - 00:28:30:23 Nick Clason | Hybrid Ministry All right. Now we're going to jump into the vision layer. So you start kind of dialing in social media. Where can this go. Maybe it's pre-recording your messages and creating a library of content on YouTube. Maybe it's creating YouTube playlist courses, maybe it's a weekly podcast and you're using things like Spotify, Apple Podcasts or YouTube. What could this take you? 00:28:30:23 - 00:28:38:04 Nick Clason | Hybrid Ministry What vision do you have for some of this? Let's dive in and check out some of this vision piece. Content. 00:28:38:07 - 00:29:14:02 Nick Clason | Hybrid Ministry From the most conservative parents in your church who would never even imagine letting their kids enter the World Wide Web to all the way to the least restrictive parents who gave their kids a phone and let them have wild access to the internet. YouTube is a great strategy and a great platform for students and school ministry. But if you're anything like me and you work at a church, you look around your youth and you compare it to the auditorium or the main church home that the rest of us or the rest of your, you know, big church is using where your pastor's preaching on Sunday morning and you probably look and think, man, I don't 00:29:14:02 - 00:29:55:19 Nick Clason | Hybrid Ministry have the gear to capture my services and post them on YouTube. And the answer to that is probably unequivocally, 100% accurate. You'll plan your curriculum and then you'll write out your teaching, and then you'll sit down and you'll deliver the message direct to camera, all because you told your time what was going to happen to it. And I'm not saying that you shouldn't counsel students and meet with the senior pastor and plan for your Wednesday night, but if pre filming your messages, if getting the message of Jesus and the message of hope out on the internet, on YouTube is important to you, then you need to determine when you're going to place that, that 00:29:55:19 - 00:30:20:13 Nick Clason | Hybrid Ministry thing on your calendar to do. Does teaching is it required in mandated to be in person? So anything that you might be tempted to turn into a class or a meeting or a workshop or a meet up or an after church, like pizza with the pastor sort of thing. Any one of those that isn't like, relationally charged, I believe. 00:30:20:13 - 00:30:34:28 Nick Clason | Hybrid Ministry And even if they are relationally church, we can pivot and reposition the way that we're doing it so that it can be included in a YouTube playlist. However, playlists are basically like free courses on YouTube's platform. 00:30:35:01 - 00:30:55:03 Nick Clason | Hybrid Ministry Listen, are you overwhelmed yet? Because it can be overwhelming. It's deep. And just like you have to be, organizational person and administrator, an executive pastor, a shepherd. Now, you're also being asked to be a social media manager. And that's the thing. That's why I have four different tiers of ways that I can help you. Number one, just grab my free e-book. 00:30:55:05 - 00:31:21:16 Nick Clason | Hybrid Ministry You can also check out the seasonal social media pack, for the the three months. Or you can do for the whole year or coaching where I help walk you through it and how to implement some of these things. Or you can just reach out to me directly for coaching and communications done for you. But without any further ado, let's check out the last little bit here of the final, what this could look like and where this could take you in your church and in your ministry. 00:31:21:19 - 00:31:40:28 Nick Clason | Hybrid Ministry Can grab my free e-book, but if you get in there and you're like, I don't know what's best for us, and we'll let you know about some custom coaching that I have to offer. My custom coaching is four sessions long. $50 per session will be $200 out of your overall budget, which is absolutely pennies in the in the drop in the bucket in an overall church size budget. 00:31:41:00 - 00:32:02:05 Nick Clason | Hybrid Ministry But if you know, even that is too much, reach out. We can make something work. But the reason that custom coaching is important is because every context is different. I can tell you what I'm doing here in DFW, Dallas-Fort worth area, to reach, in my context, Gen Z or young, you know, basically almost done with Gen Z to Gen Alpha. 00:32:02:07 - 00:32:29:01 Nick Clason | Hybrid Ministry But and that might be helpful because if you're managing church social media for an overall church, like, well, we're doing is very going to be very cutting edge for, you know, like older Gen Z and even like millennials. But every church and every context and every geographical area is a little bit different. I was recently, coaching another guy and, my typical like strategy, I changed it and tweaked it a little bit for him because he was doing things just a little bit differently. 00:32:29:04 - 00:32:46:12 Nick Clason | Hybrid Ministry His context was a little bit different, and his role was a little bit unique compared to what I typically would tell people to do. And so even I was, you know, thinking through and adjusting my model. And so it's important because everyone in every place is different. And then the final piece is this is like, as I say, all of this. 00:32:46:12 - 00:33:01:22 Nick Clason | Hybrid Ministry And there's, you know, maybe a minute ago you gave me that sub because you were like, dude, there's just too much to do. And even with some custom coaching, there's still going to be a lot on your plate. You're 100% right. There is are still a lot of work to do, which is what I want to offer to, to some of you. 00:33:01:22 - 00:33:25:07 Nick Clason | Hybrid Ministry Might be worth it. Budget wise, communications done for you. It's a service that I offer, and I will run your website. Or I will do graphics and video, or I will run your YouTube and social media. Each of those different buckets and categories is a different price point. Or you can bundle them all together for a different price point link down below to inquire about that. 00:33:25:09 - 00:33:45:19 Nick Clason | Hybrid Ministry But let me just tell you that it is a 10th of the cost of a full time staff person. If you were to hire me and contract me to do communications for you and for your church and for your ministry, because there's so much on your plate and you just you, you want it, but you don't have the time or bandwidth or desire maybe even to learn it. 00:33:45:19 - 00:34:01:10 Nick Clason | Hybrid Ministry And I understand that. And at some point it's just worth it, you know, to just get it off of your plate. And if that you're in that zone and you don't want the coaching, you don't want to learn via the e-book, then great. Then check out what I have to offer communications for you. I will do things like inspect your website. 00:34:01:10 - 00:34:41:22 Nick Clason | Hybrid Ministry I will optimize your search engine optimization. I will make your website as visitor friendly as possible. If you want to go in the graphics route, I can do graphic design for you. I can do series and events and pre screen and print graphics and all those types of things. Get those pesky jobs off of your plate. And if you want to optimize your church social media, live stream or YouTube prefilled messages, we can, do thumbnails, we can title the video, we can optimize the tags for search engine optimization, create chapters so that people can jump around in your videos, create playlists and online courses, and also create post shorts for your social media. 00:34:41:27 - 00:35:02:22 Nick Clason | Hybrid Ministry Whatever works best and whatever you want done for you. All of it is linked down below in the description or in the show notes. I'd love to have you check those things out, but again, I appreciate you being here. And listen. It is the future of the church is online. It's not only online, but are you. A wide portion of it is. 00:35:02:22 - 00:35:26:01 Nick Clason | Hybrid Ministry And the fact is, the more capacity and bandwidth that you have to take it there, the more effective I believe you will be to maximize your reach and your influence to continue to pursue reaching people for Jesus, continue to pursue the call and the assignment in which God has placed you, particularly right now in this season. And don't forget, and as always, stay hybrid. hybrid ministry, youth ministry, youth pastor, social media for churches, church social media strategy, youth ministry social media, digital ministry, church communications, ministry content creation, church video strategy, church social media analytics, ministry tools, youth ministry resources, sustainable ministry, ministry burnout, rode wireless go ii, sony zve10, sennheiser mkh 416, shotgun mic for video, church video gear, best mic for churches, adobe premiere pro, final cut pro, davinci resolve, video editing for churches This episode, quite literally, has it all!
Every strategy, every freebie, every way to implement hybrid into your ministry.

It's horrible for me, because I'm giving away anything and everything I've ever created!

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πŸ› οΈTOOLS I USE THAT CAN HELP YOU!
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products
//VIDIQ
https://vidiq.com/hybrid

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https://www.patreon.com/posts/9-amazing-dym-142425755

//OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

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πŸ•°οΈTIMECODES
00:00 Act 1 - The Problem
02:40 Act 2 - The Analytics - How it REALLY works
07:44 Act 3 - The Hybrid Framework
16:48 Act 4 - The Execution Layer
17:13 Microphones & Cameras
23:35 Software Recommendations
26:39 Social Team Construction
28:11 Act 5 - The Vision Layer
30:36 Act 6 - I Can Help!

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TRANSCRIPT
00:00:00:00 - 00:00:13:13
Nick Clason | Hybrid Ministry
As a person on church ministry, you have a slew of responsibility. You need to be a shepherd. You need to be an administrator. You need to be an evangelist. You need to be a disciple maker. And sometimes you need

00:00:13:14 - 00:00:15:22
Nick Clason | Hybrid Ministry
to be a social media strategist.

00:00:15:25 - 00:00:16:07
Nick Clason | Hybrid Ministry
Listen,

00:00:16:10 - 00:00:17:05
Nick Clason | Hybrid Ministry
you know this.

00:00:17:07 - 00:00:20:05
Nick Clason | Hybrid Ministry
Not everyone can be good at everything.

00:00:20:05 - 00:00:21:04
Nick Clason | Hybrid Ministry
just recently,

00:00:21:04 - 00:00:22:13
Nick Clason | Hybrid Ministry
someone in the DYM

00:00:22:16 - 00:00:27:27
Nick Clason | Hybrid Ministry
Facebook group asked like social media gurus, where are you at? I want to start up ticking my engagement

00:00:27:27 - 00:00:30:00
Nick Clason | Hybrid Ministry
I probably see that question

00:00:30:03 - 00:00:31:00
Nick Clason | Hybrid Ministry
once a month

00:00:31:00 - 00:00:33:29
Nick Clason | Hybrid Ministry
just like you get curriculum to help you teach, just like you get

00:00:33:29 - 00:00:36:19
Nick Clason | Hybrid Ministry
calendar apps to help you stay organized, and you have

00:00:36:19 - 00:00:38:05
Nick Clason | Hybrid Ministry
books to help you learn.

00:00:38:05 - 00:00:43:05
Nick Clason | Hybrid Ministry
With so many different tools on the market, how do you know what you can actually trust? You know,

00:00:43:08 - 00:00:52:23
Nick Clason | Hybrid Ministry
I've been leading a youth ministry leader cohort, specifically down a deep dive topic of hybrid ministry, and at the beginning

00:00:52:29 - 00:01:04:23
Nick Clason | Hybrid Ministry
of the cohort, it's an eight week experience at the beginning. I have people map out the next month of social media content, and every week when we circle back, we evaluate how did the last week go?

00:01:05:00 - 00:01:11:23
Nick Clason | Hybrid Ministry
And without fail, they say I had my plans or the plans laid out, but I didn't do it because

00:01:11:25 - 00:01:27:10
Nick Clason | Hybrid Ministry
a meeting came up. Because this thing happened, because I got busy, because the weather canceled our services and I was focused and forced to do other things responsibility wise. You see, whatever the reason is why social media falls by the wayside,

00:01:27:11 - 00:01:28:08
Nick Clason | Hybrid Ministry
it's not a priority.

00:01:28:08 - 00:01:39:18
Nick Clason | Hybrid Ministry
Leadership doesn't see the value of it. You're not creative enough. You need something to help. You need a strategy. And that's what this episode is. This is the mega episode. I've done you a favor,

00:01:39:21 - 00:01:43:07
Nick Clason | Hybrid Ministry
in the next several sections of this video, I'm going to share with you

00:01:43:07 - 00:01:53:04
Nick Clason | Hybrid Ministry
the analytics behind my hybrid ministry strategy and my seasonal social Media pack, which is now available and active for the spring season over on Patreon.

00:01:53:04 - 00:01:56:13
Nick Clason | Hybrid Ministry
So make sure that you go take a look at that. If there's something that you're interested in.

00:01:56:13 - 00:02:07:18
Nick Clason | Hybrid Ministry
And then in act number three, we're going to share with you the hybrid ministry framework. And act number four, I'm going to share with you the execution layer. How do you actually pull this thing together?

00:02:07:18 - 00:02:22:11
Nick Clason | Hybrid Ministry
What gear what software do you need. Act number five is going to be the vision layer. Where can this go if you really choose to double down on it. And then act number six, I'm just going to share with you different ways that I can help along the way. And here's the good news. I've actually shared all of this before.

00:02:22:11 - 00:02:44:11
Nick Clason | Hybrid Ministry
If you're new here, or if you don't want to go through all the various episodes I have, this is almost going to be like a clip show. I have done the hard work of combing through nearly 200 hybrid Ministry episodes to share with you each of these different sections. So we're going to dive in. Let's look first here at the analytics and what's going on behind the scenes.

00:02:44:13 - 00:03:00:26
Nick Clason | Hybrid Ministry
You know, when I released my winter season on Social Media pack, I did a vlog style video where I was at a conference that my my church was hosting. I was hosting it. I was like a stage host for the week, and I wanted to prove that I could post my pack in less than 16 minutes of total time.

00:03:00:29 - 00:03:22:06
Nick Clason | Hybrid Ministry
Over the course of the week, though, in my pack, I propose you post three times a week. I posted eight times during that week. Every single piece of content that I include in my seasonal social media pack. Spoiler I didn't meet the challenge, but I did learn something valuable and it's that my pack can actually stand up to some of the stressors of everyday life.

00:03:22:08 - 00:03:38:28
Nick Clason | Hybrid Ministry
My pack was the schedule, and all I had to do was look at the schedule. It told me exactly what I was most post. I posted it and not less than 16 minutes, but however, I was able to do it in less than 20 minutes. And this right here is the analytic and the deep dive from that week of posting.

00:03:38:28 - 00:03:48:27
Nick Clason | Hybrid Ministry
Now I have all different seasons and I just released spring, which means now we're also able to offer a full year of custom and DIY seasonal social media.

00:03:48:29 - 00:03:59:02
Nick Clason | Hybrid Ministry
So if you want to look at the four season bundle pack for the entire year of social media, go check it out. But what I'm trying to do in my pack is I'm trying to make you and your church the hero.

00:03:59:02 - 00:04:19:20
Nick Clason | Hybrid Ministry
Not just a bunch of standard graphics that every church, any church can post, but graphics that. Yeah, we'll have some of that, but also videos with you and your people, and I'll train you and give you scripts and, and give you video and graphic overlays that you can put on top of videos that you record. Because 90% of the internet's traffic is short form, vertical based video.

00:04:19:22 - 00:04:37:01
Nick Clason | Hybrid Ministry
And so I took that concept, the one that I sell to you and sell to all you pastors, church communications, people all around the world that I stand behind. And I put it to the test, and here were my results from the week. And and it's nothing crazy. We didn't go viral. We didn't get famous off of it.

00:04:37:01 - 00:04:54:27
Nick Clason | Hybrid Ministry
In some cases. We had some really low views. In other cases we had some really high views. So I want to share with you the highest view from the week. I want to share with you the lowest view from the week. I want to share with you a comment from a post that happened during that week, as well as the one the post that got the most amount of likes.

00:04:54:27 - 00:05:14:27
Nick Clason | Hybrid Ministry
And I'm going to do that across three different platforms of TikTok, Instagram and YouTube. So if you're watching here on YouTube right now, you'll see this graph up here on screen. But the video with the highest views on TikTok was only 235 on our verse Bible verse video 235 views on TikTok. Our lowest one was our transition style video.

00:05:14:27 - 00:05:34:18
Nick Clason | Hybrid Ministry
It only had 38 views over there on TikTok. A comment we got zero comments during the week on TikTok when I did this. And see, that's the that's the the truth. That's the hard and crass reality. Sometimes that's what happens. We also did get 37 likes on our first video. So that video did did do the best on TikTok.

00:05:34:19 - 00:05:54:26
Nick Clason | Hybrid Ministry
Now let's switch over to Instagram. I got 471 devotional views on our Devo video, the one that I, the script, I wrote the script, then I copied the script verbatim and I hadn't looked at it in like three months. So I was basically going in code, which is very similar to what you would also be doing if you were to grab my pack and implement it in your own context.

00:05:54:28 - 00:06:16:00
Nick Clason | Hybrid Ministry
We had, 243 views. I was the lowest on our verse post on Instagram. So interestingly, it was our lowest on Instagram was higher than our highest on TikTok. Comments on the Devo we had two different people that left a comment on our on my devotional thing, and I asked for some sort of, hey, leave a leave this emoji in the comments if you need this.

00:06:16:00 - 00:06:35:05
Nick Clason | Hybrid Ministry
And two people did that and then the highest likes was 17 on that same devotional video. And then over on YouTube, check this one out. We had 1081 views on the transition video. We had a comment, I'm sorry, we had 23, our lowest on the verse post on YouTube and then, on the Bible trivia post on YouTube.

00:06:35:05 - 00:06:47:00
Nick Clason | Hybrid Ministry
Someone said, I didn't know that, that I didn't know the answer to that last one. Not a chance. That was fun though. Good job. And then we had 28 likes on said Bible trivia. And here's just a couple of things I find interesting.

00:06:47:03 - 00:06:59:29
Nick Clason | Hybrid Ministry
The verse post did amazing on TikTok and it struggled on the other two, right? Each platform had a different, higher performer, the verse followed by the diva on Instagram, followed by the transition video on YouTube.

00:07:00:02 - 00:07:20:06
Nick Clason | Hybrid Ministry
Right. A couple of things. At one point I actually had to reedit and repost some of these because I had made mistakes. But somehow my posted man on the street video, I did it without even sound. The first time around, my Wi-Fi was lagging. It's slowed me down. And right when I was getting ready to hit record at one point, I had to run across the creek to grab my SD card.

00:07:20:06 - 00:07:40:14
Nick Clason | Hybrid Ministry
See, even I, the creator of the seasonal social media pack, I ran into the same potential obstacles that you might, and my summary and all that is that that week was far from perfect. But what I did do is I showed up regularly, and when I got busy and I didn't have what I needed to do, I could look back at my calendar and my seasonal social media pack told me exactly what I should do.

00:07:40:14 - 00:07:41:24
Nick Clason | Hybrid Ministry
And so that's the purpose

00:07:41:26 - 00:08:06:09
Nick Clason | Hybrid Ministry
of this thing. It is a seasonal social media pack that's more than just static graphics. That helps you develop a team, a volunteer social media, team students, whatever to hand something off to. And it's for the less than the cost of a couple cups of coffee for the month. So now let's move into act three, and this is where we're going to share some best of clips from the Hybrid Ministry show.

00:08:06:09 - 00:08:09:16
Nick Clason | Hybrid Ministry
I'm going to share with you the Hybrid Ministry Framework.

00:08:09:21 - 00:08:39:04
Nick Clason | Hybrid Ministry
There are kind of three core statistics. There's Gen Z, Gen Alpha. They use their mobile device more than they use any other device combined. Furthermore, 69% of students own a smartphone. But I get this the age of 12, 90%. According to Pew Research use YouTube. But there's a verse in Jeremiah chapter 29 Nov nine 2911. But right before that verse, Jeremiah is having a conversation with God.

00:08:39:04 - 00:09:08:22
Nick Clason | Hybrid Ministry
And here's what God says to Jeremiah. He says you should build homes, planned to stay, plant gardens, eat the foods that they produce, marry and have children, then find spouses for them so that you may have many grandchildren. Multiply. Do not dwindle away, but you gotta understand the context here, which we don't do for Jeremiah 2011 very often, is that the Israelites are stuck as captives in Babylon, and what God is telling Jeremiah to do is he's saying, stop complaining.

00:09:08:22 - 00:09:35:13
Nick Clason | Hybrid Ministry
Stop trying to find a way out. Stop trying to leave. Instead, invest in where you live and digital ministry is not going anywhere. You may not like it. You may not even think it's the most effective. But the majority of millennials, Gen Z, and we can assume Generation Alpha, say that a digital version of church is valuable to them and one that they would lean into, and it doesn't mean that their in-person attendance is going to go away.

00:09:35:13 - 00:09:54:00
Nick Clason | Hybrid Ministry
That's a lot of the fears of us in church leadership is that if we offer a digital component, I'm just going to choose that instead of, coming to church in person, but far from it. We're also seeing in this generation, more than even older generations, that community is so much more important to them. So they don't want to forsake the in-person moments.

00:09:54:00 - 00:10:20:07
Nick Clason | Hybrid Ministry
And so when we take the in-person moments and the best that it has to offer, when we take the digital things and the best it has to offer, and we find that sweet spot right in the middle, we find what I call hybrid ministry. A great example of it is honestly, Home Depot. And think about it like you throw on your new balances and you throw on your cargo shorts on on a Saturday morning, you got a project, and then you go on Home Depot and you don't really have like a agenda, right?

00:10:20:07 - 00:10:40:00
Nick Clason | Hybrid Ministry
You're just walking around and you're just kind of like you're taking in the smell of lumber and you're just you're just kind of exploring what the hallways and the aisles of Home Depot have to offer. Other times. And then, like, you don't have time, right? You go online, you make an order so that it's delivered to your doorstep because you don't have time to just live out your full dad mode experience.

00:10:40:07 - 00:11:11:24
Nick Clason | Hybrid Ministry
But my favorite honestly version to experience Home Depot is while I'm in the store on their app because their app. If you haven't seen it yet, their app shows you where every single thing in their entire store is located. And so that's what I think we should be doing as youth pastors. Finding a way to intersect where teenagers already admitted they're spending their time, not forsaking the good elements of gathering together and community and accountability and all those things, but also leaning into this hybrid sort of moment.

00:11:12:00 - 00:11:35:19
Nick Clason | Hybrid Ministry
And so what I want to do is I want to give you one of the easiest ways to kind of to kind of step foot into this hybrid space. And it's by up picking your social media engagement. Now, here's the thing. A lot of youth pastors, and if you've been following me along on this channel for a while, posts announcements on their feed, just assuming that social media is another announcement platform.

00:11:35:19 - 00:11:57:07
Nick Clason | Hybrid Ministry
But the reality is that that's not what social media is best made for it. But what it does mean, and what we should be doing, is that we should be intersecting and invading the lives of students on the places that they spend their time, including TikTok, Instagram and YouTube. Remember, 90% teenagers say that they use YouTube in the way that they're consuming it.

00:11:57:12 - 00:12:19:24
Nick Clason | Hybrid Ministry
for you and for me and for all of us. Like, my, like, general strategy is simply, walking down a funnel of posting short form content, silly content, as well as spiritual content, and hopefully gathering an audience with that and then pushing them to, like a long form version of some more serious content, which is what we do in our youth ministry.

00:12:19:24 - 00:12:48:13
Nick Clason | Hybrid Ministry
We pre film our messages and we adapt them and make them specific for YouTube. You know, we do that versus like a live stream type of thing. As Carrie New study said. This said the challenge is the future is to diversify what you offer online and distinguish it from what you offer in person. So not only is that going to create true options, new love continues on to say, but it will deepen engagement as your in-person and online ministries lean towards what each does best.

00:12:48:13 - 00:13:05:28
Nick Clason | Hybrid Ministry
And then, beyond. Just like your message content, beyond your weekly sermon, so to speak, that are also going to live online, whether that's live stream, which I would argue is not as good as a pre filmed version, but it's still better than than nothing. You can also lean into things like courses and those types of things.

00:13:06:01 - 00:13:19:18
Nick Clason | Hybrid Ministry
Exactly. Should you be posting? I'm glad you guys have three steps for everyone and their social media is is, three steps. Social media checklist. Step number one is make sure that your website is up to date.

00:13:19:18 - 00:13:51:27
Nick Clason | Hybrid Ministry
When you take away social as an avenue for announcements, or when you reduce your amount of stage announcements. There still has to be a full bodied, one stop, robust shop for your church people to fall to. And that also makes what I'm going to recommend here on social, which is the second step here. The second step is you kind of want to become enamored with short reels, TikTok style videos, because when your website is good, you don't have to worry about the information.

00:13:51:27 - 00:14:24:11
Nick Clason | Hybrid Ministry
So now you can leave that behind and you can now move ahead towards the era that social is really made for and meant for. And according to video, 90% of the internet's traffic is found on short form vertical based video because every other platform then was trying to catch up and keep up with this brand new one called TikTok shorts, reels, Facebook has them, Instagram has, YouTube has them and even other like places like, Twitter.

00:14:24:11 - 00:14:50:20
Nick Clason | Hybrid Ministry
If you're even on there, it'll it'll be on a video, you'll be watching it again. It'll auto scroll to the next one. First of all, it's video based and it's short and it's quippy and it's fun. But secondly, like I said earlier, it's the discovery era. If you jump on Reels on Instagram, if you jump on your TikTok for you page more than I think 90% of the I believe that's the stat of the videos that you're served are from people that you've never actually even met.

00:14:50:22 - 00:15:17:21
Nick Clason | Hybrid Ministry
And so that's good news for you and I. As churches and youth ministries, we can get on to other people's for you pages without buying their attention or without having them have to follow or subscribe or or know about our channel. The key is producing good content. And so step one website. Step two start focusing on good shorts, which is why I've created down below my hybrid strategy guide.

00:15:17:21 - 00:15:29:15
Nick Clason | Hybrid Ministry
It will not only lay out my plan and what I do in my student ministry, but it will also give you different ideas and types of content that you can use for your social media.

00:15:29:15 - 00:15:55:13
Nick Clason | Hybrid Ministry
Hey, real fast. Don't click away. Listen, a couple of months ago, I was running a conference at my church, and I decided that I wanted to see if, while I was in the throes of the busiest week on my calendar to date in the year of 2025, if my seasonal social media pack could have what it takes to actually carry me through and not make it more labor intensive for me to actually keep social media running, but to make it easier on me.

00:15:55:14 - 00:16:26:19
Nick Clason | Hybrid Ministry
And here, here's what I found out. Imagine it's six minutes per week. Have your entire social media strategy done for you. I mean, think about it like three months of youth ministry content for just $0.23 a minute. Some weeks it takes me seven, other weeks it takes me five. But the point is, and especially at the end of this, as I was sitting in my youth ministry leader cohort, everyone said time management and scheduling was the issue with staying consistent on social.

00:16:26:20 - 00:16:43:22
Nick Clason | Hybrid Ministry
So my recommendation would be take my pack, let it be the the basics of what you do. And if you do get busy, if something else comes up, you have something to fall back. And then when you do have the creative energy to create something more custom and more elaborate, scrap one of mine and put one of your own in there.

00:16:43:22 - 00:16:47:22
Nick Clason | Hybrid Ministry
But mine will at least keep you moving in the right direction.

00:16:47:27 - 00:17:12:16
Nick Clason | Hybrid Ministry
So that's the big picture. That's the strategy. That's the philosophy. Now let's move in here to act four. This is how to do it. It's going to be gear guides and microphone guides and links. And this is going to get a little bit a little bit down in the weeds if you already know those things, softwares and gear and phones and what you need, I'll encourage you to skip past that over to act number five, which is where hybrid ministry can actually take you in the vision layer.

00:17:12:19 - 00:17:45:10
Nick Clason | Hybrid Ministry
If you take my seasonal summer social media pack, which is less than $20, and you download it, you'll realize that as I'm hoping to help youth pastors create custom content that it's going to require at some points in time, a microphone. And what I want to do in this video is I want to show you all of the different array of options that you can use all the way from like budget microphones to the most expensive Cadillac style microphones to these mid tier podcast, but really cool and vibey looking microphones that your students are going to love.

00:17:45:16 - 00:18:08:27
Nick Clason | Hybrid Ministry
Because in this episode, we're going to answer the question which mics you use for the content that you're creating in your youth ministry? Welcome, my friends, to the Hybrid Ministry Show. What's up everybody? Welcome to the Hybrid Ministry show. You and I haven't had a chance to meet yet. My name is Nick Klassen, and we're gonna explore microphones and they're really important because actually, right now, this exact audio is coming.

00:18:08:27 - 00:18:37:10
Nick Clason | Hybrid Ministry
Me talking directly to my camera on the other side of the room. You can see that so far, of all the audios you heard is the worst style of audio. And we're going to go through budget options as well as all the way up to the most expensive style of options. And you'll notice if you follow my hybrid ministry social media recommendations, that it's going to require you filming some of your own custom content, and that's going to require you to want to have a microphone, because this audio right here is just not doing it.

00:18:37:16 - 00:19:06:10
Nick Clason | Hybrid Ministry
So first we're going to look at budget audio. This is my budget audio recommendation. It's one of these Bluetooth style microphones. They are really cheap. They clip on. They are wireless which is nice. And they plug directly in to your phone. You can get these for less than $10. And at a minimum, what this does is the requirement for decent microphone audio is you just want to isolate the audio source away from the video source.

00:19:06:10 - 00:19:33:24
Nick Clason | Hybrid Ministry
Now this one records directly into the actual video files. So you you like your video and your audio will be immediately linked up, which is good news. But I would say this one here, we're going to call this like the student ministry volunteer microphones. So this one right here is actually one of my newest recommendations. It's the Rode Wireless go to not because I've been against it, but because it's just brand new.

00:19:33:24 - 00:19:59:27
Nick Clason | Hybrid Ministry
I just got it and so right now I'm actually talking direct into my cell phone camera. And right now I'm talking direct into my Sony ZV one camera, which that, camera is actually also linked down below in the link included in the description. I will call this one like the church intern of microphones, but it's a church intern that actually reads commentaries.

00:20:00:00 - 00:20:24:12
Nick Clason | Hybrid Ministry
This pro level microphone is the Sennheiser lavalier system. It is the senior pastor of microphones. It's buttoned up, it's expensive, it's intimidating, and it's very, very serious about what the job needs to be. It is wireless. So you see, I have a pack that I have right here in my pocket. And this wire that's just like clipped on.

00:20:24:12 - 00:20:48:05
Nick Clason | Hybrid Ministry
Then here through my shirt. And then I have a receiver over there on my focus. Right. So this one does require an audio interface and it's not recording directly onto any of the video. So you need to record this separately. You can use something like GarageBand or we use like Adobe Audition. But then you have to link this audio up with the audio from the camera.

00:20:48:07 - 00:21:13:25
Nick Clason | Hybrid Ministry
This microphone right here is the Sennheiser M-k 600. I would call this one if the last one was the senior pastor of microphones. This one is the executive pastor of microphones. It you know, it knows where to aim. And it's going to hit every single time. But you also better know what you're doing. So the pros and cons of this are you do not need pro as you don't need a wireless interface.

00:21:13:25 - 00:21:35:18
Nick Clason | Hybrid Ministry
I am plugged directly into my Sony camera. A can of course, is you will probably need some sort of adapter as this goes through an audio like one eighth cable inch headphone jack. And so you're going to need some sort of adapter, probably a microphone to usb-C or to lightning to go directly into your phone. The other con, of course, is it's wired okay.

00:21:35:18 - 00:21:53:21
Nick Clason | Hybrid Ministry
And so like you're going to need, to have like an XLR cable. It's like what you would use for your worship, music or worship department. But you can see some of the pros of it. We'll use this a lot. We've used this almost exclusively, on our man on the Street videos. And so we've bought this, like, microphone flag with, like, our church branded logo in it.

00:21:53:22 - 00:22:14:26
Nick Clason | Hybrid Ministry
It's also battery powered with just double A batteries. And so that's easier than trying to remember to plug in something that's like, usb-C or like rechargeable in that way. And here we are back where we started. And these right here are the, podcast style microphones. There's once again, a link down below in the show notes. You can check these out.

00:22:14:29 - 00:22:39:02
Nick Clason | Hybrid Ministry
These microphones are kind of like the youth pastor of microphones. They are professional. They're paid. They're full time. Hopefully you're full time and they're cool looking or like try hard, cool looking. Maybe you're giving it too much. But the fact of the matter is, these much, much to the opposite of the shotgun microphones before I catch almost zero sound bleed.

00:22:39:02 - 00:22:58:11
Nick Clason | Hybrid Ministry
And so for most of our like, we do drafts and we do seven questions here in this room for most of these videos, these microphones do a fantastic job of picking up the audio of the students that are talking directly into it. Not to mention it cuts out some of the exterior wall noise that we were talking about in the last section and in the last clip.

00:22:58:17 - 00:23:17:14
Nick Clason | Hybrid Ministry
The cons of these, however, are they once again, they're XLR, so you are going to need like a music microphone. And oftentimes we use two of these. So you're going to need at least a two channel audio interface. We use the focus rate. Scarlett. I et you can check that out once again. Link down below for that in the show notes.

00:23:17:16 - 00:23:34:28
Nick Clason | Hybrid Ministry
The con of that of course, is that is going to be an upgraded and an additional cost. And so you'll just have to figure out between this one or the Bluetooth wireless or the Rode Go Wireless two, or the condenser microphone or the lavalier microphone. What microphone is best for you?

00:23:35:00 - 00:23:54:21
Nick Clason | Hybrid Ministry
All right. What about software? If everything that we're promoting you to do is short form, vertical based video, then, you know you're going to have to use and utilize some software. So this isn't a best of clip. This is actually brand new. And, as you're looking here on screen, you might be wondering where these came from.

00:23:54:21 - 00:24:28:21
Nick Clason | Hybrid Ministry
This is from my youth ministry leader cohort, that I'm leading deep dive. These are my, suggestions. So the top tier of suggestions are the Adobe Creative Suite, which includes Adobe Premiere Pro, Final Cut Pro, and DaVinci resolve. And those are listed in order of probably, power as well as price. I will put all three of these on the same plane, though, like, you can pretty much do everything in Final Cut or Da Vinci that you would also do in the Adobe Creative Cloud.

00:24:28:21 - 00:24:51:06
Nick Clason | Hybrid Ministry
And so depending on where you're at budget wise, these are the ones that I would recommend. If you have an appetite to learn something that's a little bit more professional and a little bit more powerful, but moving on to the next tier are three different options. I have cap cut, I have in-app editors, and then I have just, the run of the mill iMovie or Windows Movie Maker.

00:24:51:06 - 00:25:09:08
Nick Clason | Hybrid Ministry
So cap cut, of course, there's a web app and there's also an app for your phone. You can use either of them. And there is a pro version, so you can upgrade a little bit to pay if I'm doing something just quick and short. My favorite editor is either the Instagram Reels, but my real favorite editor is the TikTok editor and then TikTok.

00:25:09:15 - 00:25:28:29
Nick Clason | Hybrid Ministry
When you save it, it auto saves a copy of it to your camera roll unless you turn that off in the settings. And so if you're posting to, say, Instagram or YouTube, you go to TikTok first, you edit whatever you want to edit, put whatever captions on you want to put on, and then you post it. And then if you go to the other apps after that, it'll be sitting there in your camera roll.

00:25:29:01 - 00:25:47:20
Nick Clason | Hybrid Ministry
And then, iMovie or Windows Movie Maker is probably the bottom of the barrel, but it's also probably free for whatever machine you have, whether you're a mac or windows user. Let me also say another thing. If you have some sort of long form version of your clip, a live stream, or you sit down ahead of time, film, direct camera, opus clip.

00:25:47:20 - 00:26:10:20
Nick Clason | Hybrid Ministry
If you look here, you'll see on my feed all of these ones that are circle, this is my student ministries feed. All of these ones that are circled were all edited by opus clip. I post three of them per week. And so in the seasonal social media pack I recommend a devotional clip. But if you have some sort of long form version of your message that you can upload into a service like opus clip, and if you just scan this QR code that you see here on screen, you can go check out Opus Clip.

00:26:10:20 - 00:26:25:29
Nick Clason | Hybrid Ministry
It's free for a while, and then you have a certain number of credits, and when it runs out, then it's an upgrade for about 100 and something dollars per year. And, I've never run out of credits in opus clip and we even share it with another ministry in our church, and we still have enough credits for opus clip.

00:26:25:29 - 00:26:38:13
Nick Clason | Hybrid Ministry
So, that's something that really can help. If you have a long form version of something. If not, then I just recommend you doing a devotional, on your phone, editing it in something like Cap Cut or TikTok and then posting it everywhere.

00:26:38:16 - 00:26:56:20
Nick Clason | Hybrid Ministry
man, on the street transition style videos, drafts, seven questions. Any given night you come into our youth ministry, we're doing one of those four things. Let me just tell you, like once we started walking around with the camera, especially for like man on the street or like transition style videos, the kids came out of the woodwork in their interest level for it.

00:26:56:23 - 00:27:21:10
Nick Clason | Hybrid Ministry
We have seven, I want to say different like serving teams for students. We have welcome team. We have cafe, we have tech team. We have social team, we have photography. We have worship. Maybe that's it. Oh, no. And then we have our table leaders. That's probably like our highest, spiritual bar of of role. The team that people want to be on the most is the social team.

00:27:21:10 - 00:27:44:25
Nick Clason | Hybrid Ministry
And so we have, like, increased our engagement around student serving because the social team exists. But the real, in my opinion, this role right here, this next role, this is really like the role that has changed everything for me. It's the student editor. So I post ten pieces of content per week. And this is a genuine, real, true, authentic statement.

00:27:44:27 - 00:28:09:20
Nick Clason | Hybrid Ministry
I don't edit any of it. I'm going to include a checklist for you of roles, of things to do, of what to film all of that. That's over on my Patreon. Once again, that will come with a nominal fee because Patreon doesn't let me give it away for free. However, if you are a hybrid hero, you get that checklist that cost you $0 included in your $4 per month membership Hybrid Heroes tier.

00:28:09:22 - 00:28:30:23
Nick Clason | Hybrid Ministry
All right. Now we're going to jump into the vision layer. So you start kind of dialing in social media. Where can this go. Maybe it's pre-recording your messages and creating a library of content on YouTube. Maybe it's creating YouTube playlist courses, maybe it's a weekly podcast and you're using things like Spotify, Apple Podcasts or YouTube. What could this take you?

00:28:30:23 - 00:28:38:04
Nick Clason | Hybrid Ministry
What vision do you have for some of this? Let's dive in and check out some of this vision piece. Content.

00:28:38:07 - 00:29:14:02
Nick Clason | Hybrid Ministry
From the most conservative parents in your church who would never even imagine letting their kids enter the World Wide Web to all the way to the least restrictive parents who gave their kids a phone and let them have wild access to the internet. YouTube is a great strategy and a great platform for students and school ministry. But if you're anything like me and you work at a church, you look around your youth and you compare it to the auditorium or the main church home that the rest of us or the rest of your, you know, big church is using where your pastor's preaching on Sunday morning and you probably look and think, man, I don't

00:29:14:02 - 00:29:55:19
Nick Clason | Hybrid Ministry
have the gear to capture my services and post them on YouTube. And the answer to that is probably unequivocally, 100% accurate. You'll plan your curriculum and then you'll write out your teaching, and then you'll sit down and you'll deliver the message direct to camera, all because you told your time what was going to happen to it. And I'm not saying that you shouldn't counsel students and meet with the senior pastor and plan for your Wednesday night, but if pre filming your messages, if getting the message of Jesus and the message of hope out on the internet, on YouTube is important to you, then you need to determine when you're going to place that, that

00:29:55:19 - 00:30:20:13
Nick Clason | Hybrid Ministry
thing on your calendar to do. Does teaching is it required in mandated to be in person? So anything that you might be tempted to turn into a class or a meeting or a workshop or a meet up or an after church, like pizza with the pastor sort of thing. Any one of those that isn't like, relationally charged, I believe.

00:30:20:13 - 00:30:34:28
Nick Clason | Hybrid Ministry
And even if they are relationally church, we can pivot and reposition the way that we're doing it so that it can be included in a YouTube playlist. However, playlists are basically like free courses on YouTube's platform.

00:30:35:01 - 00:30:55:03
Nick Clason | Hybrid Ministry
Listen, are you overwhelmed yet? Because it can be overwhelming. It's deep. And just like you have to be, organizational person and administrator, an executive pastor, a shepherd. Now, you're also being asked to be a social media manager. And that's the thing. That's why I have four different tiers of ways that I can help you. Number one, just grab my free e-book.

00:30:55:05 - 00:31:21:16
Nick Clason | Hybrid Ministry
You can also check out the seasonal social media pack, for the the three months. Or you can do for the whole year or coaching where I help walk you through it and how to implement some of these things. Or you can just reach out to me directly for coaching and communications done for you. But without any further ado, let's check out the last little bit here of the final, what this could look like and where this could take you in your church and in your ministry.

00:31:21:19 - 00:31:40:28
Nick Clason | Hybrid Ministry
Can grab my free e-book, but if you get in there and you're like, I don't know what's best for us, and we'll let you know about some custom coaching that I have to offer. My custom coaching is four sessions long. $50 per session will be $200 out of your overall budget, which is absolutely pennies in the in the drop in the bucket in an overall church size budget.

00:31:41:00 - 00:32:02:05
Nick Clason | Hybrid Ministry
But if you know, even that is too much, reach out. We can make something work. But the reason that custom coaching is important is because every context is different. I can tell you what I'm doing here in DFW, Dallas-Fort worth area, to reach, in my context, Gen Z or young, you know, basically almost done with Gen Z to Gen Alpha.

00:32:02:07 - 00:32:29:01
Nick Clason | Hybrid Ministry
But and that might be helpful because if you're managing church social media for an overall church, like, well, we're doing is very going to be very cutting edge for, you know, like older Gen Z and even like millennials. But every church and every context and every geographical area is a little bit different. I was recently, coaching another guy and, my typical like strategy, I changed it and tweaked it a little bit for him because he was doing things just a little bit differently.

00:32:29:04 - 00:32:46:12
Nick Clason | Hybrid Ministry
His context was a little bit different, and his role was a little bit unique compared to what I typically would tell people to do. And so even I was, you know, thinking through and adjusting my model. And so it's important because everyone in every place is different. And then the final piece is this is like, as I say, all of this.

00:32:46:12 - 00:33:01:22
Nick Clason | Hybrid Ministry
And there's, you know, maybe a minute ago you gave me that sub because you were like, dude, there's just too much to do. And even with some custom coaching, there's still going to be a lot on your plate. You're 100% right. There is are still a lot of work to do, which is what I want to offer to, to some of you.

00:33:01:22 - 00:33:25:07
Nick Clason | Hybrid Ministry
Might be worth it. Budget wise, communications done for you. It's a service that I offer, and I will run your website. Or I will do graphics and video, or I will run your YouTube and social media. Each of those different buckets and categories is a different price point. Or you can bundle them all together for a different price point link down below to inquire about that.

00:33:25:09 - 00:33:45:19
Nick Clason | Hybrid Ministry
But let me just tell you that it is a 10th of the cost of a full time staff person. If you were to hire me and contract me to do communications for you and for your church and for your ministry, because there's so much on your plate and you just you, you want it, but you don't have the time or bandwidth or desire maybe even to learn it.

00:33:45:19 - 00:34:01:10
Nick Clason | Hybrid Ministry
And I understand that. And at some point it's just worth it, you know, to just get it off of your plate. And if that you're in that zone and you don't want the coaching, you don't want to learn via the e-book, then great. Then check out what I have to offer communications for you. I will do things like inspect your website.

00:34:01:10 - 00:34:41:22
Nick Clason | Hybrid Ministry
I will optimize your search engine optimization. I will make your website as visitor friendly as possible. If you want to go in the graphics route, I can do graphic design for you. I can do series and events and pre screen and print graphics and all those types of things. Get those pesky jobs off of your plate. And if you want to optimize your church social media, live stream or YouTube prefilled messages, we can, do thumbnails, we can title the video, we can optimize the tags for search engine optimization, create chapters so that people can jump around in your videos, create playlists and online courses, and also create post shorts for your social media.

00:34:41:27 - 00:35:02:22
Nick Clason | Hybrid Ministry
Whatever works best and whatever you want done for you. All of it is linked down below in the description or in the show notes. I'd love to have you check those things out, but again, I appreciate you being here. And listen. It is the future of the church is online. It's not only online, but are you. A wide portion of it is.

00:35:02:22 - 00:35:26:01
Nick Clason | Hybrid Ministry
And the fact is, the more capacity and bandwidth that you have to take it there, the more effective I believe you will be to maximize your reach and your influence to continue to pursue reaching people for Jesus, continue to pursue the call and the assignment in which God has placed you, particularly right now in this season. And don't forget, and as always, stay hybrid.

]]> This episode, quite literally, has it all!
Every strategy, every freebie, every way to implement hybrid into your ministry.

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πŸ› οΈTOOLS I USE THAT CAN HELP YOU!
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products
//VIDIQ
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https://www.opus.pro/?via=a5d361

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--------------
πŸ•°οΈTIMECODES
00:00 Act 1 - The Problem
02:40 Act 2 - The Analytics - How it REALLY works
07:44 Act 3 - The Hybrid Framework
16:48 Act 4 - The Execution Layer
17:13 Microphones & Cameras
23:35 Software Recommendations
26:39 Social Team Construction
28:11 Act 5 - The Vision Layer
30:36 Act 6 - I Can Help!

--------------
TRANSCRIPT
00:00:00:00 - 00:00:13:13
Nick Clason | Hybrid Ministry
As a person on church ministry, you have a slew of responsibility. You need to be a shepherd. You need to be an administrator. You need to be an evangelist. You need to be a disciple maker. And sometimes you need

00:00:13:14 - 00:00:15:22
Nick Clason | Hybrid Ministry
to be a social media strategist.

00:00:15:25 - 00:00:16:07
Nick Clason | Hybrid Ministry
Listen,

00:00:16:10 - 00:00:17:05
Nick Clason | Hybrid Ministry
you know this.

00:00:17:07 - 00:00:20:05
Nick Clason | Hybrid Ministry
Not everyone can be good at everything.

00:00:20:05 - 00:00:21:04
Nick Clason | Hybrid Ministry
just recently,

00:00:21:04 - 00:00:22:13
Nick Clason | Hybrid Ministry
someone in the DYM

00:00:22:16 - 00:00:27:27
Nick Clason | Hybrid Ministry
Facebook group asked like social media gurus, where are you at? I want to start up ticking my engagement

00:00:27:27 - 00:00:30:00
Nick Clason | Hybrid Ministry
I probably see that question

00:00:30:03 - 00:00:31:00
Nick Clason | Hybrid Ministry
once a month

00:00:31:00 - 00:00:33:29
Nick Clason | Hybrid Ministry
just like you get curriculum to help you teach, just like you get

00:00:33:29 - 00:00:36:19
Nick Clason | Hybrid Ministry
calendar apps to help you stay organized, and you have

00:00:36:19 - 00:00:38:05
Nick Clason | Hybrid Ministry
books to help you learn.

00:00:38:05 - 00:00:43:05
Nick Clason | Hybrid Ministry
With so many different tools on the market, how do you know what you can actually trust? You know,

00:00:43:08 - 00:00:52:23
Nick Clason | Hybrid Ministry
I've been leading a youth ministry leader cohort, specifically down a deep dive topic of hybrid ministry, and at the beginning

00:00:52:29 - 00:01:04:23
Nick Clason | Hybrid Ministry
of the cohort, it's an eight week experience at the beginning. I have people map out the next month of social media content, and every week when we circle back, we evaluate how did the last week go?

00:01:05:00 - 00:01:11:23
Nick Clason | Hybrid Ministry
And without fail, they say I had my plans or the plans laid out, but I didn't do it because

00:01:11:25 - 00:01:27:10
Nick Clason | Hybrid Ministry
a meeting came up. Because this thing happened, because I got busy, because the weather canceled our services and I was focused and forced to do other things responsibility wise. You see, whatever the reason is why social media falls by the wayside,

00:01:27:11 - 00:01:28:08
Nick Clason | Hybrid Ministry
it's not a priority.

00:01:28:08 - 00:01:39:18
Nick Clason | Hybrid Ministry
Leadership doesn't see the value of it. You're not creative enough. You need something to help. You need a strategy. And that's what this episode is. This is the mega episode. I've done you a favor,

00:01:39:21 - 00:01:43:07
Nick Clason | Hybrid Ministry
in the next several sections of this video, I'm going to share with you

00:01:43:07 - 00:01:53:04
Nick Clason | Hybrid Ministry
the analytics behind my hybrid ministry strategy and my seasonal social Media pack, which is now available and active for the spring season over on Patreon.

00:01:53:04 - 00:01:56:13
Nick Clason | Hybrid Ministry
So make sure that you go take a look at that. If there's something that you're interested in.

00:01:56:13 - 00:02:07:18
Nick Clason | Hybrid Ministry
And then in act number three, we're going to share with you the hybrid ministry framework. And act number four, I'm going to share with you the execution layer. How do you actually pull this thing together?

00:02:07:18 - 00:02:22:11
Nick Clason | Hybrid Ministry
What gear what software do you need. Act number five is going to be the vision layer. Where can this go if you really choose to double down on it. And then act number six, I'm just going to share with you different ways that I can help along the way. And here's the good news. I've actually shared all of this before.

00:02:22:11 - 00:02:44:11
Nick Clason | Hybrid Ministry
If you're new here, or if you don't want to go through all the various episodes I have, this is almost going to be like a clip show. I have done the hard work of combing through nearly 200 hybrid Ministry episodes to share with you each of these different sections. So we're going to dive in. Let's look first here at the analytics and what's going on behind the scenes.

00:02:44:13 - 00:03:00:26
Nick Clason | Hybrid Ministry
You know, when I released my winter season on Social Media pack, I did a vlog style video where I was at a conference that my my church was hosting. I was hosting it. I was like a stage host for the week, and I wanted to prove that I could post my pack in less than 16 minutes of total time.

00:03:00:29 - 00:03:22:06
Nick Clason | Hybrid Ministry
Over the course of the week, though, in my pack, I propose you post three times a week. I posted eight times during that week. Every single piece of content that I include in my seasonal social media pack. Spoiler I didn't meet the challenge, but I did learn something valuable and it's that my pack can actually stand up to some of the stressors of everyday life.

00:03:22:08 - 00:03:38:28
Nick Clason | Hybrid Ministry
My pack was the schedule, and all I had to do was look at the schedule. It told me exactly what I was most post. I posted it and not less than 16 minutes, but however, I was able to do it in less than 20 minutes. And this right here is the analytic and the deep dive from that week of posting.

00:03:38:28 - 00:03:48:27
Nick Clason | Hybrid Ministry
Now I have all different seasons and I just released spring, which means now we're also able to offer a full year of custom and DIY seasonal social media.

00:03:48:29 - 00:03:59:02
Nick Clason | Hybrid Ministry
So if you want to look at the four season bundle pack for the entire year of social media, go check it out. But what I'm trying to do in my pack is I'm trying to make you and your church the hero.

00:03:59:02 - 00:04:19:20
Nick Clason | Hybrid Ministry
Not just a bunch of standard graphics that every church, any church can post, but graphics that. Yeah, we'll have some of that, but also videos with you and your people, and I'll train you and give you scripts and, and give you video and graphic overlays that you can put on top of videos that you record. Because 90% of the internet's traffic is short form, vertical based video.

00:04:19:22 - 00:04:37:01
Nick Clason | Hybrid Ministry
And so I took that concept, the one that I sell to you and sell to all you pastors, church communications, people all around the world that I stand behind. And I put it to the test, and here were my results from the week. And and it's nothing crazy. We didn't go viral. We didn't get famous off of it.

00:04:37:01 - 00:04:54:27
Nick Clason | Hybrid Ministry
In some cases. We had some really low views. In other cases we had some really high views. So I want to share with you the highest view from the week. I want to share with you the lowest view from the week. I want to share with you a comment from a post that happened during that week, as well as the one the post that got the most amount of likes.

00:04:54:27 - 00:05:14:27
Nick Clason | Hybrid Ministry
And I'm going to do that across three different platforms of TikTok, Instagram and YouTube. So if you're watching here on YouTube right now, you'll see this graph up here on screen. But the video with the highest views on TikTok was only 235 on our verse Bible verse video 235 views on TikTok. Our lowest one was our transition style video.

00:05:14:27 - 00:05:34:18
Nick Clason | Hybrid Ministry
It only had 38 views over there on TikTok. A comment we got zero comments during the week on TikTok when I did this. And see, that's the that's the the truth. That's the hard and crass reality. Sometimes that's what happens. We also did get 37 likes on our first video. So that video did did do the best on TikTok.

00:05:34:19 - 00:05:54:26
Nick Clason | Hybrid Ministry
Now let's switch over to Instagram. I got 471 devotional views on our Devo video, the one that I, the script, I wrote the script, then I copied the script verbatim and I hadn't looked at it in like three months. So I was basically going in code, which is very similar to what you would also be doing if you were to grab my pack and implement it in your own context.

00:05:54:28 - 00:06:16:00
Nick Clason | Hybrid Ministry
We had, 243 views. I was the lowest on our verse post on Instagram. So interestingly, it was our lowest on Instagram was higher than our highest on TikTok. Comments on the Devo we had two different people that left a comment on our on my devotional thing, and I asked for some sort of, hey, leave a leave this emoji in the comments if you need this.

00:06:16:00 - 00:06:35:05
Nick Clason | Hybrid Ministry
And two people did that and then the highest likes was 17 on that same devotional video. And then over on YouTube, check this one out. We had 1081 views on the transition video. We had a comment, I'm sorry, we had 23, our lowest on the verse post on YouTube and then, on the Bible trivia post on YouTube.

00:06:35:05 - 00:06:47:00
Nick Clason | Hybrid Ministry
Someone said, I didn't know that, that I didn't know the answer to that last one. Not a chance. That was fun though. Good job. And then we had 28 likes on said Bible trivia. And here's just a couple of things I find interesting.

00:06:47:03 - 00:06:59:29
Nick Clason | Hybrid Ministry
The verse post did amazing on TikTok and it struggled on the other two, right? Each platform had a different, higher performer, the verse followed by the diva on Instagram, followed by the transition video on YouTube.

00:07:00:02 - 00:07:20:06
Nick Clason | Hybrid Ministry
Right. A couple of things. At one point I actually had to reedit and repost some of these because I had made mistakes. But somehow my posted man on the street video, I did it without even sound. The first time around, my Wi-Fi was lagging. It's slowed me down. And right when I was getting ready to hit record at one point, I had to run across the creek to grab my SD card.

00:07:20:06 - 00:07:40:14
Nick Clason | Hybrid Ministry
See, even I, the creator of the seasonal social media pack, I ran into the same potential obstacles that you might, and my summary and all that is that that week was far from perfect. But what I did do is I showed up regularly, and when I got busy and I didn't have what I needed to do, I could look back at my calendar and my seasonal social media pack told me exactly what I should do.

00:07:40:14 - 00:07:41:24
Nick Clason | Hybrid Ministry
And so that's the purpose

00:07:41:26 - 00:08:06:09
Nick Clason | Hybrid Ministry
of this thing. It is a seasonal social media pack that's more than just static graphics. That helps you develop a team, a volunteer social media, team students, whatever to hand something off to. And it's for the less than the cost of a couple cups of coffee for the month. So now let's move into act three, and this is where we're going to share some best of clips from the Hybrid Ministry show.

00:08:06:09 - 00:08:09:16
Nick Clason | Hybrid Ministry
I'm going to share with you the Hybrid Ministry Framework.

00:08:09:21 - 00:08:39:04
Nick Clason | Hybrid Ministry
There are kind of three core statistics. There's Gen Z, Gen Alpha. They use their mobile device more than they use any other device combined. Furthermore, 69% of students own a smartphone. But I get this the age of 12, 90%. According to Pew Research use YouTube. But there's a verse in Jeremiah chapter 29 Nov nine 2911. But right before that verse, Jeremiah is having a conversation with God.

00:08:39:04 - 00:09:08:22
Nick Clason | Hybrid Ministry
And here's what God says to Jeremiah. He says you should build homes, planned to stay, plant gardens, eat the foods that they produce, marry and have children, then find spouses for them so that you may have many grandchildren. Multiply. Do not dwindle away, but you gotta understand the context here, which we don't do for Jeremiah 2011 very often, is that the Israelites are stuck as captives in Babylon, and what God is telling Jeremiah to do is he's saying, stop complaining.

00:09:08:22 - 00:09:35:13
Nick Clason | Hybrid Ministry
Stop trying to find a way out. Stop trying to leave. Instead, invest in where you live and digital ministry is not going anywhere. You may not like it. You may not even think it's the most effective. But the majority of millennials, Gen Z, and we can assume Generation Alpha, say that a digital version of church is valuable to them and one that they would lean into, and it doesn't mean that their in-person attendance is going to go away.

00:09:35:13 - 00:09:54:00
Nick Clason | Hybrid Ministry
That's a lot of the fears of us in church leadership is that if we offer a digital component, I'm just going to choose that instead of, coming to church in person, but far from it. We're also seeing in this generation, more than even older generations, that community is so much more important to them. So they don't want to forsake the in-person moments.

00:09:54:00 - 00:10:20:07
Nick Clason | Hybrid Ministry
And so when we take the in-person moments and the best that it has to offer, when we take the digital things and the best it has to offer, and we find that sweet spot right in the middle, we find what I call hybrid ministry. A great example of it is honestly, Home Depot. And think about it like you throw on your new balances and you throw on your cargo shorts on on a Saturday morning, you got a project, and then you go on Home Depot and you don't really have like a agenda, right?

00:10:20:07 - 00:10:40:00
Nick Clason | Hybrid Ministry
You're just walking around and you're just kind of like you're taking in the smell of lumber and you're just you're just kind of exploring what the hallways and the aisles of Home Depot have to offer. Other times. And then, like, you don't have time, right? You go online, you make an order so that it's delivered to your doorstep because you don't have time to just live out your full dad mode experience.

00:10:40:07 - 00:11:11:24
Nick Clason | Hybrid Ministry
But my favorite honestly version to experience Home Depot is while I'm in the store on their app because their app. If you haven't seen it yet, their app shows you where every single thing in their entire store is located. And so that's what I think we should be doing as youth pastors. Finding a way to intersect where teenagers already admitted they're spending their time, not forsaking the good elements of gathering together and community and accountability and all those things, but also leaning into this hybrid sort of moment.

00:11:12:00 - 00:11:35:19
Nick Clason | Hybrid Ministry
And so what I want to do is I want to give you one of the easiest ways to kind of to kind of step foot into this hybrid space. And it's by up picking your social media engagement. Now, here's the thing. A lot of youth pastors, and if you've been following me along on this channel for a while, posts announcements on their feed, just assuming that social media is another announcement platform.

00:11:35:19 - 00:11:57:07
Nick Clason | Hybrid Ministry
But the reality is that that's not what social media is best made for it. But what it does mean, and what we should be doing, is that we should be intersecting and invading the lives of students on the places that they spend their time, including TikTok, Instagram and YouTube. Remember, 90% teenagers say that they use YouTube in the way that they're consuming it.

00:11:57:12 - 00:12:19:24
Nick Clason | Hybrid Ministry
for you and for me and for all of us. Like, my, like, general strategy is simply, walking down a funnel of posting short form content, silly content, as well as spiritual content, and hopefully gathering an audience with that and then pushing them to, like a long form version of some more serious content, which is what we do in our youth ministry.

00:12:19:24 - 00:12:48:13
Nick Clason | Hybrid Ministry
We pre film our messages and we adapt them and make them specific for YouTube. You know, we do that versus like a live stream type of thing. As Carrie New study said. This said the challenge is the future is to diversify what you offer online and distinguish it from what you offer in person. So not only is that going to create true options, new love continues on to say, but it will deepen engagement as your in-person and online ministries lean towards what each does best.

00:12:48:13 - 00:13:05:28
Nick Clason | Hybrid Ministry
And then, beyond. Just like your message content, beyond your weekly sermon, so to speak, that are also going to live online, whether that's live stream, which I would argue is not as good as a pre filmed version, but it's still better than than nothing. You can also lean into things like courses and those types of things.

00:13:06:01 - 00:13:19:18
Nick Clason | Hybrid Ministry
Exactly. Should you be posting? I'm glad you guys have three steps for everyone and their social media is is, three steps. Social media checklist. Step number one is make sure that your website is up to date.

00:13:19:18 - 00:13:51:27
Nick Clason | Hybrid Ministry
When you take away social as an avenue for announcements, or when you reduce your amount of stage announcements. There still has to be a full bodied, one stop, robust shop for your church people to fall to. And that also makes what I'm going to recommend here on social, which is the second step here. The second step is you kind of want to become enamored with short reels, TikTok style videos, because when your website is good, you don't have to worry about the information.

00:13:51:27 - 00:14:24:11
Nick Clason | Hybrid Ministry
So now you can leave that behind and you can now move ahead towards the era that social is really made for and meant for. And according to video, 90% of the internet's traffic is found on short form vertical based video because every other platform then was trying to catch up and keep up with this brand new one called TikTok shorts, reels, Facebook has them, Instagram has, YouTube has them and even other like places like, Twitter.

00:14:24:11 - 00:14:50:20
Nick Clason | Hybrid Ministry
If you're even on there, it'll it'll be on a video, you'll be watching it again. It'll auto scroll to the next one. First of all, it's video based and it's short and it's quippy and it's fun. But secondly, like I said earlier, it's the discovery era. If you jump on Reels on Instagram, if you jump on your TikTok for you page more than I think 90% of the I believe that's the stat of the videos that you're served are from people that you've never actually even met.

00:14:50:22 - 00:15:17:21
Nick Clason | Hybrid Ministry
And so that's good news for you and I. As churches and youth ministries, we can get on to other people's for you pages without buying their attention or without having them have to follow or subscribe or or know about our channel. The key is producing good content. And so step one website. Step two start focusing on good shorts, which is why I've created down below my hybrid strategy guide.

00:15:17:21 - 00:15:29:15
Nick Clason | Hybrid Ministry
It will not only lay out my plan and what I do in my student ministry, but it will also give you different ideas and types of content that you can use for your social media.

00:15:29:15 - 00:15:55:13
Nick Clason | Hybrid Ministry
Hey, real fast. Don't click away. Listen, a couple of months ago, I was running a conference at my church, and I decided that I wanted to see if, while I was in the throes of the busiest week on my calendar to date in the year of 2025, if my seasonal social media pack could have what it takes to actually carry me through and not make it more labor intensive for me to actually keep social media running, but to make it easier on me.

00:15:55:14 - 00:16:26:19
Nick Clason | Hybrid Ministry
And here, here's what I found out. Imagine it's six minutes per week. Have your entire social media strategy done for you. I mean, think about it like three months of youth ministry content for just $0.23 a minute. Some weeks it takes me seven, other weeks it takes me five. But the point is, and especially at the end of this, as I was sitting in my youth ministry leader cohort, everyone said time management and scheduling was the issue with staying consistent on social.

00:16:26:20 - 00:16:43:22
Nick Clason | Hybrid Ministry
So my recommendation would be take my pack, let it be the the basics of what you do. And if you do get busy, if something else comes up, you have something to fall back. And then when you do have the creative energy to create something more custom and more elaborate, scrap one of mine and put one of your own in there.

00:16:43:22 - 00:16:47:22
Nick Clason | Hybrid Ministry
But mine will at least keep you moving in the right direction.

00:16:47:27 - 00:17:12:16
Nick Clason | Hybrid Ministry
So that's the big picture. That's the strategy. That's the philosophy. Now let's move in here to act four. This is how to do it. It's going to be gear guides and microphone guides and links. And this is going to get a little bit a little bit down in the weeds if you already know those things, softwares and gear and phones and what you need, I'll encourage you to skip past that over to act number five, which is where hybrid ministry can actually take you in the vision layer.

00:17:12:19 - 00:17:45:10
Nick Clason | Hybrid Ministry
If you take my seasonal summer social media pack, which is less than $20, and you download it, you'll realize that as I'm hoping to help youth pastors create custom content that it's going to require at some points in time, a microphone. And what I want to do in this video is I want to show you all of the different array of options that you can use all the way from like budget microphones to the most expensive Cadillac style microphones to these mid tier podcast, but really cool and vibey looking microphones that your students are going to love.

00:17:45:16 - 00:18:08:27
Nick Clason | Hybrid Ministry
Because in this episode, we're going to answer the question which mics you use for the content that you're creating in your youth ministry? Welcome, my friends, to the Hybrid Ministry Show. What's up everybody? Welcome to the Hybrid Ministry show. You and I haven't had a chance to meet yet. My name is Nick Klassen, and we're gonna explore microphones and they're really important because actually, right now, this exact audio is coming.

00:18:08:27 - 00:18:37:10
Nick Clason | Hybrid Ministry
Me talking directly to my camera on the other side of the room. You can see that so far, of all the audios you heard is the worst style of audio. And we're going to go through budget options as well as all the way up to the most expensive style of options. And you'll notice if you follow my hybrid ministry social media recommendations, that it's going to require you filming some of your own custom content, and that's going to require you to want to have a microphone, because this audio right here is just not doing it.

00:18:37:16 - 00:19:06:10
Nick Clason | Hybrid Ministry
So first we're going to look at budget audio. This is my budget audio recommendation. It's one of these Bluetooth style microphones. They are really cheap. They clip on. They are wireless which is nice. And they plug directly in to your phone. You can get these for less than $10. And at a minimum, what this does is the requirement for decent microphone audio is you just want to isolate the audio source away from the video source.

00:19:06:10 - 00:19:33:24
Nick Clason | Hybrid Ministry
Now this one records directly into the actual video files. So you you like your video and your audio will be immediately linked up, which is good news. But I would say this one here, we're going to call this like the student ministry volunteer microphones. So this one right here is actually one of my newest recommendations. It's the Rode Wireless go to not because I've been against it, but because it's just brand new.

00:19:33:24 - 00:19:59:27
Nick Clason | Hybrid Ministry
I just got it and so right now I'm actually talking direct into my cell phone camera. And right now I'm talking direct into my Sony ZV one camera, which that, camera is actually also linked down below in the link included in the description. I will call this one like the church intern of microphones, but it's a church intern that actually reads commentaries.

00:20:00:00 - 00:20:24:12
Nick Clason | Hybrid Ministry
This pro level microphone is the Sennheiser lavalier system. It is the senior pastor of microphones. It's buttoned up, it's expensive, it's intimidating, and it's very, very serious about what the job needs to be. It is wireless. So you see, I have a pack that I have right here in my pocket. And this wire that's just like clipped on.

00:20:24:12 - 00:20:48:05
Nick Clason | Hybrid Ministry
Then here through my shirt. And then I have a receiver over there on my focus. Right. So this one does require an audio interface and it's not recording directly onto any of the video. So you need to record this separately. You can use something like GarageBand or we use like Adobe Audition. But then you have to link this audio up with the audio from the camera.

00:20:48:07 - 00:21:13:25
Nick Clason | Hybrid Ministry
This microphone right here is the Sennheiser M-k 600. I would call this one if the last one was the senior pastor of microphones. This one is the executive pastor of microphones. It you know, it knows where to aim. And it's going to hit every single time. But you also better know what you're doing. So the pros and cons of this are you do not need pro as you don't need a wireless interface.

00:21:13:25 - 00:21:35:18
Nick Clason | Hybrid Ministry
I am plugged directly into my Sony camera. A can of course, is you will probably need some sort of adapter as this goes through an audio like one eighth cable inch headphone jack. And so you're going to need some sort of adapter, probably a microphone to usb-C or to lightning to go directly into your phone. The other con, of course, is it's wired okay.

00:21:35:18 - 00:21:53:21
Nick Clason | Hybrid Ministry
And so like you're going to need, to have like an XLR cable. It's like what you would use for your worship, music or worship department. But you can see some of the pros of it. We'll use this a lot. We've used this almost exclusively, on our man on the Street videos. And so we've bought this, like, microphone flag with, like, our church branded logo in it.

00:21:53:22 - 00:22:14:26
Nick Clason | Hybrid Ministry
It's also battery powered with just double A batteries. And so that's easier than trying to remember to plug in something that's like, usb-C or like rechargeable in that way. And here we are back where we started. And these right here are the, podcast style microphones. There's once again, a link down below in the show notes. You can check these out.

00:22:14:29 - 00:22:39:02
Nick Clason | Hybrid Ministry
These microphones are kind of like the youth pastor of microphones. They are professional. They're paid. They're full time. Hopefully you're full time and they're cool looking or like try hard, cool looking. Maybe you're giving it too much. But the fact of the matter is, these much, much to the opposite of the shotgun microphones before I catch almost zero sound bleed.

00:22:39:02 - 00:22:58:11
Nick Clason | Hybrid Ministry
And so for most of our like, we do drafts and we do seven questions here in this room for most of these videos, these microphones do a fantastic job of picking up the audio of the students that are talking directly into it. Not to mention it cuts out some of the exterior wall noise that we were talking about in the last section and in the last clip.

00:22:58:17 - 00:23:17:14
Nick Clason | Hybrid Ministry
The cons of these, however, are they once again, they're XLR, so you are going to need like a music microphone. And oftentimes we use two of these. So you're going to need at least a two channel audio interface. We use the focus rate. Scarlett. I et you can check that out once again. Link down below for that in the show notes.

00:23:17:16 - 00:23:34:28
Nick Clason | Hybrid Ministry
The con of that of course, is that is going to be an upgraded and an additional cost. And so you'll just have to figure out between this one or the Bluetooth wireless or the Rode Go Wireless two, or the condenser microphone or the lavalier microphone. What microphone is best for you?

00:23:35:00 - 00:23:54:21
Nick Clason | Hybrid Ministry
All right. What about software? If everything that we're promoting you to do is short form, vertical based video, then, you know you're going to have to use and utilize some software. So this isn't a best of clip. This is actually brand new. And, as you're looking here on screen, you might be wondering where these came from.

00:23:54:21 - 00:24:28:21
Nick Clason | Hybrid Ministry
This is from my youth ministry leader cohort, that I'm leading deep dive. These are my, suggestions. So the top tier of suggestions are the Adobe Creative Suite, which includes Adobe Premiere Pro, Final Cut Pro, and DaVinci resolve. And those are listed in order of probably, power as well as price. I will put all three of these on the same plane, though, like, you can pretty much do everything in Final Cut or Da Vinci that you would also do in the Adobe Creative Cloud.

00:24:28:21 - 00:24:51:06
Nick Clason | Hybrid Ministry
And so depending on where you're at budget wise, these are the ones that I would recommend. If you have an appetite to learn something that's a little bit more professional and a little bit more powerful, but moving on to the next tier are three different options. I have cap cut, I have in-app editors, and then I have just, the run of the mill iMovie or Windows Movie Maker.

00:24:51:06 - 00:25:09:08
Nick Clason | Hybrid Ministry
So cap cut, of course, there's a web app and there's also an app for your phone. You can use either of them. And there is a pro version, so you can upgrade a little bit to pay if I'm doing something just quick and short. My favorite editor is either the Instagram Reels, but my real favorite editor is the TikTok editor and then TikTok.

00:25:09:15 - 00:25:28:29
Nick Clason | Hybrid Ministry
When you save it, it auto saves a copy of it to your camera roll unless you turn that off in the settings. And so if you're posting to, say, Instagram or YouTube, you go to TikTok first, you edit whatever you want to edit, put whatever captions on you want to put on, and then you post it. And then if you go to the other apps after that, it'll be sitting there in your camera roll.

00:25:29:01 - 00:25:47:20
Nick Clason | Hybrid Ministry
And then, iMovie or Windows Movie Maker is probably the bottom of the barrel, but it's also probably free for whatever machine you have, whether you're a mac or windows user. Let me also say another thing. If you have some sort of long form version of your clip, a live stream, or you sit down ahead of time, film, direct camera, opus clip.

00:25:47:20 - 00:26:10:20
Nick Clason | Hybrid Ministry
If you look here, you'll see on my feed all of these ones that are circle, this is my student ministries feed. All of these ones that are circled were all edited by opus clip. I post three of them per week. And so in the seasonal social media pack I recommend a devotional clip. But if you have some sort of long form version of your message that you can upload into a service like opus clip, and if you just scan this QR code that you see here on screen, you can go check out Opus Clip.

00:26:10:20 - 00:26:25:29
Nick Clason | Hybrid Ministry
It's free for a while, and then you have a certain number of credits, and when it runs out, then it's an upgrade for about 100 and something dollars per year. And, I've never run out of credits in opus clip and we even share it with another ministry in our church, and we still have enough credits for opus clip.

00:26:25:29 - 00:26:38:13
Nick Clason | Hybrid Ministry
So, that's something that really can help. If you have a long form version of something. If not, then I just recommend you doing a devotional, on your phone, editing it in something like Cap Cut or TikTok and then posting it everywhere.

00:26:38:16 - 00:26:56:20
Nick Clason | Hybrid Ministry
man, on the street transition style videos, drafts, seven questions. Any given night you come into our youth ministry, we're doing one of those four things. Let me just tell you, like once we started walking around with the camera, especially for like man on the street or like transition style videos, the kids came out of the woodwork in their interest level for it.

00:26:56:23 - 00:27:21:10
Nick Clason | Hybrid Ministry
We have seven, I want to say different like serving teams for students. We have welcome team. We have cafe, we have tech team. We have social team, we have photography. We have worship. Maybe that's it. Oh, no. And then we have our table leaders. That's probably like our highest, spiritual bar of of role. The team that people want to be on the most is the social team.

00:27:21:10 - 00:27:44:25
Nick Clason | Hybrid Ministry
And so we have, like, increased our engagement around student serving because the social team exists. But the real, in my opinion, this role right here, this next role, this is really like the role that has changed everything for me. It's the student editor. So I post ten pieces of content per week. And this is a genuine, real, true, authentic statement.

00:27:44:27 - 00:28:09:20
Nick Clason | Hybrid Ministry
I don't edit any of it. I'm going to include a checklist for you of roles, of things to do, of what to film all of that. That's over on my Patreon. Once again, that will come with a nominal fee because Patreon doesn't let me give it away for free. However, if you are a hybrid hero, you get that checklist that cost you $0 included in your $4 per month membership Hybrid Heroes tier.

00:28:09:22 - 00:28:30:23
Nick Clason | Hybrid Ministry
All right. Now we're going to jump into the vision layer. So you start kind of dialing in social media. Where can this go. Maybe it's pre-recording your messages and creating a library of content on YouTube. Maybe it's creating YouTube playlist courses, maybe it's a weekly podcast and you're using things like Spotify, Apple Podcasts or YouTube. What could this take you?

00:28:30:23 - 00:28:38:04
Nick Clason | Hybrid Ministry
What vision do you have for some of this? Let's dive in and check out some of this vision piece. Content.

00:28:38:07 - 00:29:14:02
Nick Clason | Hybrid Ministry
From the most conservative parents in your church who would never even imagine letting their kids enter the World Wide Web to all the way to the least restrictive parents who gave their kids a phone and let them have wild access to the internet. YouTube is a great strategy and a great platform for students and school ministry. But if you're anything like me and you work at a church, you look around your youth and you compare it to the auditorium or the main church home that the rest of us or the rest of your, you know, big church is using where your pastor's preaching on Sunday morning and you probably look and think, man, I don't

00:29:14:02 - 00:29:55:19
Nick Clason | Hybrid Ministry
have the gear to capture my services and post them on YouTube. And the answer to that is probably unequivocally, 100% accurate. You'll plan your curriculum and then you'll write out your teaching, and then you'll sit down and you'll deliver the message direct to camera, all because you told your time what was going to happen to it. And I'm not saying that you shouldn't counsel students and meet with the senior pastor and plan for your Wednesday night, but if pre filming your messages, if getting the message of Jesus and the message of hope out on the internet, on YouTube is important to you, then you need to determine when you're going to place that, that

00:29:55:19 - 00:30:20:13
Nick Clason | Hybrid Ministry
thing on your calendar to do. Does teaching is it required in mandated to be in person? So anything that you might be tempted to turn into a class or a meeting or a workshop or a meet up or an after church, like pizza with the pastor sort of thing. Any one of those that isn't like, relationally charged, I believe.

00:30:20:13 - 00:30:34:28
Nick Clason | Hybrid Ministry
And even if they are relationally church, we can pivot and reposition the way that we're doing it so that it can be included in a YouTube playlist. However, playlists are basically like free courses on YouTube's platform.

00:30:35:01 - 00:30:55:03
Nick Clason | Hybrid Ministry
Listen, are you overwhelmed yet? Because it can be overwhelming. It's deep. And just like you have to be, organizational person and administrator, an executive pastor, a shepherd. Now, you're also being asked to be a social media manager. And that's the thing. That's why I have four different tiers of ways that I can help you. Number one, just grab my free e-book.

00:30:55:05 - 00:31:21:16
Nick Clason | Hybrid Ministry
You can also check out the seasonal social media pack, for the the three months. Or you can do for the whole year or coaching where I help walk you through it and how to implement some of these things. Or you can just reach out to me directly for coaching and communications done for you. But without any further ado, let's check out the last little bit here of the final, what this could look like and where this could take you in your church and in your ministry.

00:31:21:19 - 00:31:40:28
Nick Clason | Hybrid Ministry
Can grab my free e-book, but if you get in there and you're like, I don't know what's best for us, and we'll let you know about some custom coaching that I have to offer. My custom coaching is four sessions long. $50 per session will be $200 out of your overall budget, which is absolutely pennies in the in the drop in the bucket in an overall church size budget.

00:31:41:00 - 00:32:02:05
Nick Clason | Hybrid Ministry
But if you know, even that is too much, reach out. We can make something work. But the reason that custom coaching is important is because every context is different. I can tell you what I'm doing here in DFW, Dallas-Fort worth area, to reach, in my context, Gen Z or young, you know, basically almost done with Gen Z to Gen Alpha.

00:32:02:07 - 00:32:29:01
Nick Clason | Hybrid Ministry
But and that might be helpful because if you're managing church social media for an overall church, like, well, we're doing is very going to be very cutting edge for, you know, like older Gen Z and even like millennials. But every church and every context and every geographical area is a little bit different. I was recently, coaching another guy and, my typical like strategy, I changed it and tweaked it a little bit for him because he was doing things just a little bit differently.

00:32:29:04 - 00:32:46:12
Nick Clason | Hybrid Ministry
His context was a little bit different, and his role was a little bit unique compared to what I typically would tell people to do. And so even I was, you know, thinking through and adjusting my model. And so it's important because everyone in every place is different. And then the final piece is this is like, as I say, all of this.

00:32:46:12 - 00:33:01:22
Nick Clason | Hybrid Ministry
And there's, you know, maybe a minute ago you gave me that sub because you were like, dude, there's just too much to do. And even with some custom coaching, there's still going to be a lot on your plate. You're 100% right. There is are still a lot of work to do, which is what I want to offer to, to some of you.

00:33:01:22 - 00:33:25:07
Nick Clason | Hybrid Ministry
Might be worth it. Budget wise, communications done for you. It's a service that I offer, and I will run your website. Or I will do graphics and video, or I will run your YouTube and social media. Each of those different buckets and categories is a different price point. Or you can bundle them all together for a different price point link down below to inquire about that.

00:33:25:09 - 00:33:45:19
Nick Clason | Hybrid Ministry
But let me just tell you that it is a 10th of the cost of a full time staff person. If you were to hire me and contract me to do communications for you and for your church and for your ministry, because there's so much on your plate and you just you, you want it, but you don't have the time or bandwidth or desire maybe even to learn it.

00:33:45:19 - 00:34:01:10
Nick Clason | Hybrid Ministry
And I understand that. And at some point it's just worth it, you know, to just get it off of your plate. And if that you're in that zone and you don't want the coaching, you don't want to learn via the e-book, then great. Then check out what I have to offer communications for you. I will do things like inspect your website.

00:34:01:10 - 00:34:41:22
Nick Clason | Hybrid Ministry
I will optimize your search engine optimization. I will make your website as visitor friendly as possible. If you want to go in the graphics route, I can do graphic design for you. I can do series and events and pre screen and print graphics and all those types of things. Get those pesky jobs off of your plate. And if you want to optimize your church social media, live stream or YouTube prefilled messages, we can, do thumbnails, we can title the video, we can optimize the tags for search engine optimization, create chapters so that people can jump around in your videos, create playlists and online courses, and also create post shorts for your social media.

00:34:41:27 - 00:35:02:22
Nick Clason | Hybrid Ministry
Whatever works best and whatever you want done for you. All of it is linked down below in the description or in the show notes. I'd love to have you check those things out, but again, I appreciate you being here. And listen. It is the future of the church is online. It's not only online, but are you. A wide portion of it is.

00:35:02:22 - 00:35:26:01
Nick Clason | Hybrid Ministry
And the fact is, the more capacity and bandwidth that you have to take it there, the more effective I believe you will be to maximize your reach and your influence to continue to pursue reaching people for Jesus, continue to pursue the call and the assignment in which God has placed you, particularly right now in this season. And don't forget, and as always, stay hybrid.

]]> Episode 178: I secretly tried the 8 post challenge while hosting a conference https://www.hybridministry.xyz/178 c3edf133-3715-4b6a-8ef4-a1b9c77e910c Thu, 04 Dec 2025 05:00:00 -0600 Nick Clason 178 I secretly tried the 8 post challenge while hosting a conference full Nick Clason There's always something more urgent than social media! Well, in this week's "vlog" style episode (check out youtube to see it!), I'm here to prove that you can post every piece of content out of my "Social Media Pack" in under 16 minutes! Oh- And did I mention that our church is hosting a conference while this is going on? Can it be done? Let's dive in and see, together! 14:17 no There's always something more urgent than social media! Well, in this week's "vlog" style episode (check out youtube to see it!), I'm here to prove that you can post every piece of content out of my "Social Media Pack" in under 16 minutes! Oh- And did I mention that our church is hosting a conference while this is going on? Can it be done? Let's dive in and see, together! ❄️ WINTER SOCIAL MEDIA PACK https://www.patreon.com/posts/winter-seasonal-144943791?utmmedium=clipboardcopy&utmsource=copyLink&utmcampaign=postsharecreator&utmcontent=join_link 🦸 HYBRID HEROES GET THE PACK FOR FREE! https://www.patreon.com/hybridministry SHOW NOTES Shownotes & Transcripts https://www.hybridministry.xyz/178 Youth Ministry Leader Cohort (it's free!) https://www.ymlcohort.com/ πŸ‘‰ STAY CONNECTED WITH NICK YouTube: https://www.youtube.com/@clasonnick Instagram: https://www.instagram.com/hybridministry/ TikTok: https://www.tiktok.com/@clasonnick Facebook: https://www.facebook.com/HybridMinistry Website: https://www.hybridministry.xyz -------------- πŸŽ‰ FREE STUFF πŸŽ‰ We have all kinds of FREE Things that you can use in your context! The best way to pay us back is a review or a YouTube Subscribe! https://www.linktr.ee/clasonnick -------------- πŸ› οΈTOOLS I USE THAT CAN HELP YOU! Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products //VIDIQ https://vidiq.com/hybrid //BEST DYM RESOURCES https://www.hybridministry.xyz/articles/dym //OPUS.PRO FOR AI SHORTS & REELS https://www.opus.pro/?via=a5d361 //YOUTUBE STARTER KIT FOR UNDER $100 https://www.hybridministry.xyz/articles/youtubestarterkit -------------- πŸ•°οΈTIMECODES 00:00 What is the 8 post challenge? 01:48 Post #1 - The Coffee Challenge 03:49 Post #2 - The On the Way to Run Thru 04:50 Post #3 - The Bathroom Challenge 05:24 Post #4 - The Recruit on The Fly Challenge 06:27 Post #5 - The One Take, No Retakes Challenge 08:40 - Post #6 The Multiple Students Challenge 10:31 Post #7 The Before Getting out of my Car Challenge 11:50 Post #8 - The Secret Cohort Post Challenge 12:12 How I Did, overall 12:55 6 Minutes Per Week? -------------- TRANSCRIPT 00;00;00;01 - 00;00;18;24 Nick Clason | Hybrid Ministry People always say that social media takes too much time. So I kind of want to put that theory to the test. This week I'm testing my seasonal social media pack while here at work in live time. All eight posts one week. And oh, by the way, we're hosting a conference this week, so I'm as busy as I've ever been. 00;00;18;33 - 00;00;23;21 Nick Clason | Hybrid Ministry Stopwatch starts now. Let's do this thing. 00;00;23;26 - 00;00;56;17 Nick Clason | Hybrid Ministry Good morning. It is before 7 a.m.. The week of November 3rd. As I mentioned in the hook, I have a we are hosting as a church a massive conference called the Cross Creek Collective, where I'm actually slotted to be on stage multiple times. So what I wanted to try to do was prove to myself and you, and issue a little bit of a challenge that I could post all pieces of my social media pack in less than 16 minutes worth of collective time over the course of a week. 00;00;56;17 - 00;01;14;59 Nick Clason | Hybrid Ministry So I'm going to go two posts per day, and that will give me a glimpse into every single piece of content in my social media pack. The Winter Seasonal Social Media Pack is currently available. Link down below in Patreon if you want to check it out, but I'm going to be posting week of November 3rd from the fall seasonal social media pack. 00;01;14;59 - 00;01;32;22 Nick Clason | Hybrid Ministry There are two categories. There's the done for you category and those are so plug and play. I'm going to say those are only going to take me a minute to post each. And then there's the custom for you category. And I'm going to film a custom brand new piece of social media content across all three social channels. YouTube, TikTok and Instagram. 00;01;32;22 - 00;01;51;00 Nick Clason | Hybrid Ministry But three minutes for each of those 16 total minutes. And we're going to be tracking my progress all throughout the week. And every single one of these is going to also be paired with some sort of time challenge. So why don't we hop into Monday morning? I'm going to use one that requires a little bit more time of me this morning. 00;01;51;00 - 00;02;13;10 Nick Clason | Hybrid Ministry So we're going to go ahead and we're going to do the Bible Trivia one. Now full disclosure I have not taken a look at this Bible trivia since the day I wrote it. And this is the full social pack, which means at some point in the summer is when I made these trivia questions. So, I don't have them memorized. 00;02;13;10 - 00;02;32;06 Nick Clason | Hybrid Ministry And so I want to simulate what it would be like if you also downloaded this pack and used it. So all right here that the water's done. So we're going to pour that in over there. And then I'm going to film on my camera right here. And I got the questions pulled up on my computer screen right in front of me. 00;02;32;06 - 00;02;37;05 Nick Clason | Hybrid Ministry So just a second. 00;02;37;10 - 00;03;10;18 Nick Clason | Hybrid Ministry One minute to shoot, one minute to edit, one minute to post to all three of the platforms that I use TikTok, Instagram, YouTube. So go. Use overlay. There we go. All right, so there's that. Now I'm going to caption it. Let's pick a style. Let's do this style. I'm going to add some quick music sound sound add sound. 00;03;10;23 - 00;03;45;47 Nick Clason | Hybrid Ministry How did you do. Select all copy post done. What we're going to do is we're going to allow this time and let's check on the status of our coffee. I still don't even have half a cup in here yet. So, I did beat the challenge. We got it before the coffee. I went 32 seconds long, but we're going to make up for that because we have eight posts, so we have to do all of this in 16 minutes. 00;03;45;52 - 00;03;48;52 Nick Clason | Hybrid Ministry Coffee time. 00;03;48;57 - 00;04;11;19 Nick Clason | Hybrid Ministry All right, so like I said, I'm heading across, conference. I have run through, at 1:00. It's like 1230. So I am heading across the creek and I'm just going to post this as I go. So copy paste, caption copy. And it's still uploading. Worst thing is I'm just out of range of Wi-Fi. Oh, there we go. 00;04;11;19 - 00;04;37;31 Nick Clason | Hybrid Ministry I got it posted on YouTube, on Instagram, and then like as you can see, literally the longest thing that this has taken me to do is switch between accounts like this. Downloaded. This is from the Dunphy. So this one's only supposed to take a minute. The minute is just taking as it's loading and I always gotta make sure that the song is appropriate to Holy forever post. 00;04;37;34 - 00;04;55;28 Nick Clason | Hybrid Ministry What is this done? And about a minute and 30 over time. So I don't know if maybe I'll get this done in 16 total minutes, especially with men on the street and transition videos. But then we're going to try. We're gonna try and make it some time tomorrow. So yesterday was full planning day today Tuesday is day one of the conference. 00;04;55;28 - 00;05;17;16 Nick Clason | Hybrid Ministry So we're gonna have other church leaders and planters here. I gotta shave some time. I'm going to make a cup of coffee. We're going to get our day started. But this challenge this time challenge is actually going to be the bathroom time challenge. So, I'm going to take this in with me. I'm going to post the time of how long it takes me, but for obvious reasons, the camera's going to stay right here. 00;05;17;21 - 00;05;23;12 Nick Clason | Hybrid Ministry A few moments later. 00;05;23;17 - 00;05;46;15 Nick Clason | Hybrid Ministry So I'm at the conference now. Backstage. You can see the right on here. My challenge now is I have not recruited anyone for this transition. Videos. Shoot, edit, post three minutes. I'm hoping to make up some time on it. It's, one of our students shows up for the conference. I can hopefully just recruit them in to do it, so we'll see. 00;05;46;20 - 00;05;50;55 Nick Clason | Hybrid Ministry I'll let you know. 00;05;51;00 - 00;06;07;39 Nick Clason | Hybrid Ministry So I like doing TikTok because it auto saves it. Got to make sure when we're putting it in here that we take the sound off. And that way we have sound in the full video for both. It doesn't like auto edit it a little effect so that there's like a little jump thing because that's what the video does. 00;06;07;39 - 00;06;38;16 Nick Clason | Hybrid Ministry So add some captions, let it auto transcribe it, upload boom. 228 we bought back 30s. That was huge. I'm hoping that we can get some quicker ones tomorrow as well. Tune in for Wednesday's post. Let's see. We yesterday are 228. Really helped us out. We're 72 seconds over right now. So this morning the challenge is to do a one take, no retakes. 00;06;38;16 - 00;06;57;06 Nick Clason | Hybrid Ministry So I have not looked at this yet. And I am going to be filming it right here, selfie style, just using my laptop as my screen. And then I'm going to pull my script up. And so if you download my social pack, I have this script, and you find one that works. So I'm going to do, when it gets cold. 00;06;57;06 - 00;07;17;51 Nick Clason | Hybrid Ministry This is from the fall pack. We got five of these in the winter pack as well that you can use one take no retakes. So minute to shoot, minute to edit, a minute to post. I'm hoping to gain some time in this three minute thing. It's 832. I like to get this done here. So that I can get back over to this morning's main session. 00;07;17;56 - 00;07;23;40 Nick Clason | Hybrid Ministry Fall means colder days. 00;07;23;45 - 00;07;47;13 Nick Clason | Hybrid Ministry All right, so my stopwatch is at 37 seconds, so I'm going to go to TikTok once again. TikTok auto saves. It means colder days. All right. I'm going to add this text on screen here. Pole I like pairing like a big font with like a handwritten like script D type font. Cat. And then the captions on TikTok are actually amazing because, you might have seen the ad. 00;07;47;18 - 00;08;10;33 Nick Clason | Hybrid Ministry They'll give you this style option here. And you can add some like, emojis and stuff like that, which are pretty good. And then I'm just going to add some sound instrumental and then I gotta turn this sucker down or it'll be way too loud. All right. So I am right now I'm at 252, so sadly I'm not going to get under three minutes. 00;08;10;37 - 00;08;37;47 Nick Clason | Hybrid Ministry But I'm just now finally at the, posting phase. So 345 we're behind and, it's it's not looking good, people. It's not looking good. It's looking like we're we're not going to hit our challenge. But nonetheless, I did the entire thing in three minutes and 45 seconds, an entire devotional from start to finish. It's 837. I got time to now hop over to the rest of the conference. 00;08;37;47 - 00;08;57;39 Nick Clason | Hybrid Ministry I might even go to the bathroom. First I was in the challenge was man on the street. I chose Wednesday night because we invited all of our students to join us at this conference, and so I figured I would be able to find students. And so, full disclosure, I forgot the connection to put these microphones on my camera phone. 00;08;57;44 - 00;09;17;53 Nick Clason | Hybrid Ministry And so I used this camera, which I have been recording all the other videos all week, instead, which was no big deal. So now I just have a student, creating and caption is B-roll on my phone for this one. Found a couple students. I also forgot my SD card all the way across the creek on the other side. 00;09;17;53 - 00;09;38;15 Nick Clason | Hybrid Ministry So here's a video of me running back to the other side of the building to grab my SD card to capture it, because I was doing a little bit of editing first, I did accomplish and capture two students in this moment, and I did it quick, and, it was like 38 or something seconds between the two of them. 00;09;38;19 - 00;10;00;55 Nick Clason | Hybrid Ministry And so I totally could have done that video, but I chose to add a couple other students into the video. And so that, of course, took a while. And then backstage mean the Wi-Fi was taking forever. And so I gave myself a break because it took five minutes and 34 second total from capture, edit and post, and the majority of that time was on post on the Wi-Fi going bad. 00;10;00;55 - 00;10;26;56 Nick Clason | Hybrid Ministry So I said, okay, you know what? I did it. I'm going to give myself doing it in four. But sadly, that moment was when I had passed the 16 minute mark, and probably worse than passing the 16 minute mark was the fact that somehow I had successfully uploaded this video to YouTube and TikTok and gotten a fair amount of views, but it posted to Instagram with no sound question mark. 00;10;26;56 - 00;10;49;41 Nick Clason | Hybrid Ministry And one of my students roasted me for that. Thursday was the last day of the conference, and it only went until noon. I have been hosting also on Thursday afternoons, a youth ministry leader cohort in cooperation with my friend Dairy Prescot. When I originally planned the time, I planned it to hopefully avoid issue with the collective. 00;10;49;41 - 00;11;09;01 Nick Clason | Hybrid Ministry So the first challenge was the post before you get out of your car challenge, which was not a problem. We're in the done for you section, rounding out the last couple of posts here on our challenge. And even though we're past the 16 minute mark, I still want to see what our total amount will end up being when it's all said and done. 00;11;09;01 - 00;11;30;20 Nick Clason | Hybrid Ministry And so I did post this before I got out of the car. A very simple Bible verse. No big deal. Super easy. However, run through started seven minutes ago so I'm already late. Well, it's not a big deal to post for. I get out of my car normally I was holding up run through because I was late, but I'm committed to this video and I'm committed to you guys. 00;11;30;20 - 00;11;47;26 Nick Clason | Hybrid Ministry And then the conference happened and it ended and we said our goodbyes to all of our friends. And then I ran over back across the creek, and I had to jump onto my youth ministry leader cohort at 1230, at which point I did reveal to them that they were a part of a challenge. But only after I did it. 00;11;47;26 - 00;12;06;54 Nick Clason | Hybrid Ministry So I tried to secretly post the Spiritual practice video on while I was sitting on my cohort without anybody noticing. And I do think I was successful in that. I was able to get both of those posted, the morning one a minute. So I did complete that challenge in a minute, one of the only few I did in my time allotment. 00;12;06;54 - 00;12;38;51 Nick Clason | Hybrid Ministry And then the cohort was a minute and 19. And so in total, we ended with 19 minutes and 16 seconds. And so if you look at the financial breakdown, where you get basically 40 posts for an entire three months, you're looking at less than $0.50 per post, not to mention included in here in bonus ideas are the 100 plus draft and seven questions content, which is even more ideas, so it's even a better deal than $0.46 per post. 00;12;38;51 - 00;13;05;32 Nick Clason | Hybrid Ministry I'm asking you not to do eight posts per week, but to do three posts per week. Sometimes you do two dozen for you one custom, other times you do two custom one done for you. So it's either 5 minutes or 7 minutes. Imagine it's six minutes per week. Have your entire social media strategy done for you. I mean, think about it like three months of youth ministry content for just $0.23 a minute. 00;13;05;32 - 00;13;26;07 Nick Clason | Hybrid Ministry Some weeks it takes me seven, other weeks it takes me five. But the point is, and especially at the end of this, as I was sitting in my youth ministry leader cohort, everyone said time management and scheduling was the issue with staying consistent on social. So my recommendation would be take my pack, let it be the the basics of what you do. 00;13;26;07 - 00;13;45;14 Nick Clason | Hybrid Ministry And if you do get busy, if something else comes up, you have something to fall back on. And then when you do have the creative energy to create something more custom and more elaborate, scrap one of mine and put one of your own in there. But mine will at least keep you moving in the right direction. Hey everyone, I hope you found this episode helpful. 00;13;45;14 - 00;14;11;10 Nick Clason | Hybrid Ministry Don't forget the winter pack is now live! Head over to Patreon 1799 to grab it. Or better yet, become a member for just $4 per month. And the 1799 actually. Then converts down to $12. For the three months of being a Patreon member and having access to the winter seasonal social media pack, I just proved that it can be done in less than 20 minutes for all eight post types. 00;14;11;10 - 00;14;16;32 Nick Clason | Hybrid Ministry And so I hope that you found this episode helpful. But until next time my friends. And as always, don't forget. Stay hybrid. youth ministry social media, church social media strategy, youth pastor social media tips, student ministry content ideas, hybrid ministry, plug and play social media pack, seasonal social media pack, church social media challenge, post social media in 16 minutes, church content calendar, youth ministry digital outreach, Instagram TikTok YouTube for church, youth group social media ideas, church content marketing, social media time-challenge, church social media done for you There's always something more urgent than social media!
Well, in this week's "vlog" style episode (check out youtube to see it!), I'm here to prove that you can post every piece of content out of my "Social Media Pack" in under 16 minutes!

Oh- And did I mention that our church is hosting a conference while this is going on?
Can it be done? Let's dive in and see, together!

❄️ WINTER SOCIAL MEDIA PACK
https://www.patreon.com/posts/winter-seasonal-144943791?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

🦸 HYBRID HEROES GET THE PACK FOR FREE!
https://www.patreon.com/hybridministry

SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/178

Youth Ministry Leader Cohort (it's free!)
https://www.ymlcohort.com/

πŸ‘‰ STAY CONNECTED WITH NICK
YouTube: https://www.youtube.com/@clasonnick
Instagram: https://www.instagram.com/hybridministry/
TikTok: https://www.tiktok.com/@clasonnick
Facebook: https://www.facebook.com/HybridMinistry
Website: https://www.hybridministry.xyz

--------------
πŸŽ‰ FREE STUFF πŸŽ‰
We have all kinds of FREE Things that you can use in your context!
The best way to pay us back is a review or a YouTube Subscribe!
https://www.linktr.ee/clasonnick

--------------
πŸ› οΈTOOLS I USE THAT CAN HELP YOU!
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products
//VIDIQ
https://vidiq.com/hybrid

//BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

//OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

--------------
πŸ•°οΈTIMECODES
00:00 What is the 8 post challenge?
01:48 Post #1 - The Coffee Challenge
03:49 Post #2 - The On the Way to Run Thru
04:50 Post #3 - The Bathroom Challenge
05:24 Post #4 - The Recruit on The Fly Challenge
06:27 Post #5 - The One Take, No Retakes Challenge
08:40 - Post #6 The Multiple Students Challenge
10:31 Post #7 The Before Getting out of my Car Challenge
11:50 Post #8 - The Secret Cohort Post Challenge
12:12 How I Did, overall
12:55 6 Minutes Per Week?

--------------
TRANSCRIPT
00;00;00;01 - 00;00;18;24
Nick Clason | Hybrid Ministry
People always say that social media takes too much time. So I kind of want to put that theory to the test. This week I'm testing my seasonal social media pack while here at work in live time. All eight posts one week. And oh, by the way, we're hosting a conference this week, so I'm as busy as I've ever been.

00;00;18;33 - 00;00;23;21
Nick Clason | Hybrid Ministry
Stopwatch starts now. Let's do this thing.

00;00;23;26 - 00;00;56;17
Nick Clason | Hybrid Ministry
Good morning. It is before 7 a.m.. The week of November 3rd. As I mentioned in the hook, I have a we are hosting as a church a massive conference called the Cross Creek Collective, where I'm actually slotted to be on stage multiple times. So what I wanted to try to do was prove to myself and you, and issue a little bit of a challenge that I could post all pieces of my social media pack in less than 16 minutes worth of collective time over the course of a week.

00;00;56;17 - 00;01;14;59
Nick Clason | Hybrid Ministry
So I'm going to go two posts per day, and that will give me a glimpse into every single piece of content in my social media pack. The Winter Seasonal Social Media Pack is currently available. Link down below in Patreon if you want to check it out, but I'm going to be posting week of November 3rd from the fall seasonal social media pack.

00;01;14;59 - 00;01;32;22
Nick Clason | Hybrid Ministry
There are two categories. There's the done for you category and those are so plug and play. I'm going to say those are only going to take me a minute to post each. And then there's the custom for you category. And I'm going to film a custom brand new piece of social media content across all three social channels. YouTube, TikTok and Instagram.

00;01;32;22 - 00;01;51;00
Nick Clason | Hybrid Ministry
But three minutes for each of those 16 total minutes. And we're going to be tracking my progress all throughout the week. And every single one of these is going to also be paired with some sort of time challenge. So why don't we hop into Monday morning? I'm going to use one that requires a little bit more time of me this morning.

00;01;51;00 - 00;02;13;10
Nick Clason | Hybrid Ministry
So we're going to go ahead and we're going to do the Bible Trivia one. Now full disclosure I have not taken a look at this Bible trivia since the day I wrote it. And this is the full social pack, which means at some point in the summer is when I made these trivia questions. So, I don't have them memorized.

00;02;13;10 - 00;02;32;06
Nick Clason | Hybrid Ministry
And so I want to simulate what it would be like if you also downloaded this pack and used it. So all right here that the water's done. So we're going to pour that in over there. And then I'm going to film on my camera right here. And I got the questions pulled up on my computer screen right in front of me.

00;02;32;06 - 00;02;37;05
Nick Clason | Hybrid Ministry
So just a second.

00;02;37;10 - 00;03;10;18
Nick Clason | Hybrid Ministry
One minute to shoot, one minute to edit, one minute to post to all three of the platforms that I use TikTok, Instagram, YouTube. So go. Use overlay. There we go. All right, so there's that. Now I'm going to caption it. Let's pick a style. Let's do this style. I'm going to add some quick music sound sound add sound.

00;03;10;23 - 00;03;45;47
Nick Clason | Hybrid Ministry
How did you do. Select all copy post done. What we're going to do is we're going to allow this time and let's check on the status of our coffee. I still don't even have half a cup in here yet. So, I did beat the challenge. We got it before the coffee. I went 32 seconds long, but we're going to make up for that because we have eight posts, so we have to do all of this in 16 minutes.

00;03;45;52 - 00;03;48;52
Nick Clason | Hybrid Ministry
Coffee time.

00;03;48;57 - 00;04;11;19
Nick Clason | Hybrid Ministry
All right, so like I said, I'm heading across, conference. I have run through, at 1:00. It's like 1230. So I am heading across the creek and I'm just going to post this as I go. So copy paste, caption copy. And it's still uploading. Worst thing is I'm just out of range of Wi-Fi. Oh, there we go.

00;04;11;19 - 00;04;37;31
Nick Clason | Hybrid Ministry
I got it posted on YouTube, on Instagram, and then like as you can see, literally the longest thing that this has taken me to do is switch between accounts like this. Downloaded. This is from the Dunphy. So this one's only supposed to take a minute. The minute is just taking as it's loading and I always gotta make sure that the song is appropriate to Holy forever post.

00;04;37;34 - 00;04;55;28
Nick Clason | Hybrid Ministry
What is this done? And about a minute and 30 over time. So I don't know if maybe I'll get this done in 16 total minutes, especially with men on the street and transition videos. But then we're going to try. We're gonna try and make it some time tomorrow. So yesterday was full planning day today Tuesday is day one of the conference.

00;04;55;28 - 00;05;17;16
Nick Clason | Hybrid Ministry
So we're gonna have other church leaders and planters here. I gotta shave some time. I'm going to make a cup of coffee. We're going to get our day started. But this challenge this time challenge is actually going to be the bathroom time challenge. So, I'm going to take this in with me. I'm going to post the time of how long it takes me, but for obvious reasons, the camera's going to stay right here.

00;05;17;21 - 00;05;23;12
Nick Clason | Hybrid Ministry
A few moments later.

00;05;23;17 - 00;05;46;15
Nick Clason | Hybrid Ministry
So I'm at the conference now. Backstage. You can see the right on here. My challenge now is I have not recruited anyone for this transition. Videos. Shoot, edit, post three minutes. I'm hoping to make up some time on it. It's, one of our students shows up for the conference. I can hopefully just recruit them in to do it, so we'll see.

00;05;46;20 - 00;05;50;55
Nick Clason | Hybrid Ministry
I'll let you know.

00;05;51;00 - 00;06;07;39
Nick Clason | Hybrid Ministry
So I like doing TikTok because it auto saves it. Got to make sure when we're putting it in here that we take the sound off. And that way we have sound in the full video for both. It doesn't like auto edit it a little effect so that there's like a little jump thing because that's what the video does.

00;06;07;39 - 00;06;38;16
Nick Clason | Hybrid Ministry
So add some captions, let it auto transcribe it, upload boom. 228 we bought back 30s. That was huge. I'm hoping that we can get some quicker ones tomorrow as well. Tune in for Wednesday's post. Let's see. We yesterday are 228. Really helped us out. We're 72 seconds over right now. So this morning the challenge is to do a one take, no retakes.

00;06;38;16 - 00;06;57;06
Nick Clason | Hybrid Ministry
So I have not looked at this yet. And I am going to be filming it right here, selfie style, just using my laptop as my screen. And then I'm going to pull my script up. And so if you download my social pack, I have this script, and you find one that works. So I'm going to do, when it gets cold.

00;06;57;06 - 00;07;17;51
Nick Clason | Hybrid Ministry
This is from the fall pack. We got five of these in the winter pack as well that you can use one take no retakes. So minute to shoot, minute to edit, a minute to post. I'm hoping to gain some time in this three minute thing. It's 832. I like to get this done here. So that I can get back over to this morning's main session.

00;07;17;56 - 00;07;23;40
Nick Clason | Hybrid Ministry
Fall means colder days.

00;07;23;45 - 00;07;47;13
Nick Clason | Hybrid Ministry
All right, so my stopwatch is at 37 seconds, so I'm going to go to TikTok once again. TikTok auto saves. It means colder days. All right. I'm going to add this text on screen here. Pole I like pairing like a big font with like a handwritten like script D type font. Cat. And then the captions on TikTok are actually amazing because, you might have seen the ad.

00;07;47;18 - 00;08;10;33
Nick Clason | Hybrid Ministry
They'll give you this style option here. And you can add some like, emojis and stuff like that, which are pretty good. And then I'm just going to add some sound instrumental and then I gotta turn this sucker down or it'll be way too loud. All right. So I am right now I'm at 252, so sadly I'm not going to get under three minutes.

00;08;10;37 - 00;08;37;47
Nick Clason | Hybrid Ministry
But I'm just now finally at the, posting phase. So 345 we're behind and, it's it's not looking good, people. It's not looking good. It's looking like we're we're not going to hit our challenge. But nonetheless, I did the entire thing in three minutes and 45 seconds, an entire devotional from start to finish. It's 837. I got time to now hop over to the rest of the conference.

00;08;37;47 - 00;08;57;39
Nick Clason | Hybrid Ministry
I might even go to the bathroom. First I was in the challenge was man on the street. I chose Wednesday night because we invited all of our students to join us at this conference, and so I figured I would be able to find students. And so, full disclosure, I forgot the connection to put these microphones on my camera phone.

00;08;57;44 - 00;09;17;53
Nick Clason | Hybrid Ministry
And so I used this camera, which I have been recording all the other videos all week, instead, which was no big deal. So now I just have a student, creating and caption is B-roll on my phone for this one. Found a couple students. I also forgot my SD card all the way across the creek on the other side.

00;09;17;53 - 00;09;38;15
Nick Clason | Hybrid Ministry
So here's a video of me running back to the other side of the building to grab my SD card to capture it, because I was doing a little bit of editing first, I did accomplish and capture two students in this moment, and I did it quick, and, it was like 38 or something seconds between the two of them.

00;09;38;19 - 00;10;00;55
Nick Clason | Hybrid Ministry
And so I totally could have done that video, but I chose to add a couple other students into the video. And so that, of course, took a while. And then backstage mean the Wi-Fi was taking forever. And so I gave myself a break because it took five minutes and 34 second total from capture, edit and post, and the majority of that time was on post on the Wi-Fi going bad.

00;10;00;55 - 00;10;26;56
Nick Clason | Hybrid Ministry
So I said, okay, you know what? I did it. I'm going to give myself doing it in four. But sadly, that moment was when I had passed the 16 minute mark, and probably worse than passing the 16 minute mark was the fact that somehow I had successfully uploaded this video to YouTube and TikTok and gotten a fair amount of views, but it posted to Instagram with no sound question mark.

00;10;26;56 - 00;10;49;41
Nick Clason | Hybrid Ministry
And one of my students roasted me for that. Thursday was the last day of the conference, and it only went until noon. I have been hosting also on Thursday afternoons, a youth ministry leader cohort in cooperation with my friend Dairy Prescot. When I originally planned the time, I planned it to hopefully avoid issue with the collective.

00;10;49;41 - 00;11;09;01
Nick Clason | Hybrid Ministry
So the first challenge was the post before you get out of your car challenge, which was not a problem. We're in the done for you section, rounding out the last couple of posts here on our challenge. And even though we're past the 16 minute mark, I still want to see what our total amount will end up being when it's all said and done.

00;11;09;01 - 00;11;30;20
Nick Clason | Hybrid Ministry
And so I did post this before I got out of the car. A very simple Bible verse. No big deal. Super easy. However, run through started seven minutes ago so I'm already late. Well, it's not a big deal to post for. I get out of my car normally I was holding up run through because I was late, but I'm committed to this video and I'm committed to you guys.

00;11;30;20 - 00;11;47;26
Nick Clason | Hybrid Ministry
And then the conference happened and it ended and we said our goodbyes to all of our friends. And then I ran over back across the creek, and I had to jump onto my youth ministry leader cohort at 1230, at which point I did reveal to them that they were a part of a challenge. But only after I did it.

00;11;47;26 - 00;12;06;54
Nick Clason | Hybrid Ministry
So I tried to secretly post the Spiritual practice video on while I was sitting on my cohort without anybody noticing. And I do think I was successful in that. I was able to get both of those posted, the morning one a minute. So I did complete that challenge in a minute, one of the only few I did in my time allotment.

00;12;06;54 - 00;12;38;51
Nick Clason | Hybrid Ministry
And then the cohort was a minute and 19. And so in total, we ended with 19 minutes and 16 seconds. And so if you look at the financial breakdown, where you get basically 40 posts for an entire three months, you're looking at less than $0.50 per post, not to mention included in here in bonus ideas are the 100 plus draft and seven questions content, which is even more ideas, so it's even a better deal than $0.46 per post.

00;12;38;51 - 00;13;05;32
Nick Clason | Hybrid Ministry
I'm asking you not to do eight posts per week, but to do three posts per week. Sometimes you do two dozen for you one custom, other times you do two custom one done for you. So it's either 5 minutes or 7 minutes. Imagine it's six minutes per week. Have your entire social media strategy done for you. I mean, think about it like three months of youth ministry content for just $0.23 a minute.

00;13;05;32 - 00;13;26;07
Nick Clason | Hybrid Ministry
Some weeks it takes me seven, other weeks it takes me five. But the point is, and especially at the end of this, as I was sitting in my youth ministry leader cohort, everyone said time management and scheduling was the issue with staying consistent on social. So my recommendation would be take my pack, let it be the the basics of what you do.

00;13;26;07 - 00;13;45;14
Nick Clason | Hybrid Ministry
And if you do get busy, if something else comes up, you have something to fall back on. And then when you do have the creative energy to create something more custom and more elaborate, scrap one of mine and put one of your own in there. But mine will at least keep you moving in the right direction. Hey everyone, I hope you found this episode helpful.

00;13;45;14 - 00;14;11;10
Nick Clason | Hybrid Ministry
Don't forget the winter pack is now live! Head over to Patreon 1799 to grab it. Or better yet, become a member for just $4 per month. And the 1799 actually. Then converts down to $12. For the three months of being a Patreon member and having access to the winter seasonal social media pack, I just proved that it can be done in less than 20 minutes for all eight post types.

00;14;11;10 - 00;14;16;32
Nick Clason | Hybrid Ministry
And so I hope that you found this episode helpful. But until next time my friends. And as always, don't forget. Stay hybrid.

]]> There's always something more urgent than social media!
Well, in this week's "vlog" style episode (check out youtube to see it!), I'm here to prove that you can post every piece of content out of my "Social Media Pack" in under 16 minutes!

Oh- And did I mention that our church is hosting a conference while this is going on?
Can it be done? Let's dive in and see, together!

❄️ WINTER SOCIAL MEDIA PACK
https://www.patreon.com/posts/winter-seasonal-144943791?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

🦸 HYBRID HEROES GET THE PACK FOR FREE!
https://www.patreon.com/hybridministry

SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/178

Youth Ministry Leader Cohort (it's free!)
https://www.ymlcohort.com/

πŸ‘‰ STAY CONNECTED WITH NICK
YouTube: https://www.youtube.com/@clasonnick
Instagram: https://www.instagram.com/hybridministry/
TikTok: https://www.tiktok.com/@clasonnick
Facebook: https://www.facebook.com/HybridMinistry
Website: https://www.hybridministry.xyz

--------------
πŸŽ‰ FREE STUFF πŸŽ‰
We have all kinds of FREE Things that you can use in your context!
The best way to pay us back is a review or a YouTube Subscribe!
https://www.linktr.ee/clasonnick

--------------
πŸ› οΈTOOLS I USE THAT CAN HELP YOU!
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products
//VIDIQ
https://vidiq.com/hybrid

//BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

//OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

--------------
πŸ•°οΈTIMECODES
00:00 What is the 8 post challenge?
01:48 Post #1 - The Coffee Challenge
03:49 Post #2 - The On the Way to Run Thru
04:50 Post #3 - The Bathroom Challenge
05:24 Post #4 - The Recruit on The Fly Challenge
06:27 Post #5 - The One Take, No Retakes Challenge
08:40 - Post #6 The Multiple Students Challenge
10:31 Post #7 The Before Getting out of my Car Challenge
11:50 Post #8 - The Secret Cohort Post Challenge
12:12 How I Did, overall
12:55 6 Minutes Per Week?

--------------
TRANSCRIPT
00;00;00;01 - 00;00;18;24
Nick Clason | Hybrid Ministry
People always say that social media takes too much time. So I kind of want to put that theory to the test. This week I'm testing my seasonal social media pack while here at work in live time. All eight posts one week. And oh, by the way, we're hosting a conference this week, so I'm as busy as I've ever been.

00;00;18;33 - 00;00;23;21
Nick Clason | Hybrid Ministry
Stopwatch starts now. Let's do this thing.

00;00;23;26 - 00;00;56;17
Nick Clason | Hybrid Ministry
Good morning. It is before 7 a.m.. The week of November 3rd. As I mentioned in the hook, I have a we are hosting as a church a massive conference called the Cross Creek Collective, where I'm actually slotted to be on stage multiple times. So what I wanted to try to do was prove to myself and you, and issue a little bit of a challenge that I could post all pieces of my social media pack in less than 16 minutes worth of collective time over the course of a week.

00;00;56;17 - 00;01;14;59
Nick Clason | Hybrid Ministry
So I'm going to go two posts per day, and that will give me a glimpse into every single piece of content in my social media pack. The Winter Seasonal Social Media Pack is currently available. Link down below in Patreon if you want to check it out, but I'm going to be posting week of November 3rd from the fall seasonal social media pack.

00;01;14;59 - 00;01;32;22
Nick Clason | Hybrid Ministry
There are two categories. There's the done for you category and those are so plug and play. I'm going to say those are only going to take me a minute to post each. And then there's the custom for you category. And I'm going to film a custom brand new piece of social media content across all three social channels. YouTube, TikTok and Instagram.

00;01;32;22 - 00;01;51;00
Nick Clason | Hybrid Ministry
But three minutes for each of those 16 total minutes. And we're going to be tracking my progress all throughout the week. And every single one of these is going to also be paired with some sort of time challenge. So why don't we hop into Monday morning? I'm going to use one that requires a little bit more time of me this morning.

00;01;51;00 - 00;02;13;10
Nick Clason | Hybrid Ministry
So we're going to go ahead and we're going to do the Bible Trivia one. Now full disclosure I have not taken a look at this Bible trivia since the day I wrote it. And this is the full social pack, which means at some point in the summer is when I made these trivia questions. So, I don't have them memorized.

00;02;13;10 - 00;02;32;06
Nick Clason | Hybrid Ministry
And so I want to simulate what it would be like if you also downloaded this pack and used it. So all right here that the water's done. So we're going to pour that in over there. And then I'm going to film on my camera right here. And I got the questions pulled up on my computer screen right in front of me.

00;02;32;06 - 00;02;37;05
Nick Clason | Hybrid Ministry
So just a second.

00;02;37;10 - 00;03;10;18
Nick Clason | Hybrid Ministry
One minute to shoot, one minute to edit, one minute to post to all three of the platforms that I use TikTok, Instagram, YouTube. So go. Use overlay. There we go. All right, so there's that. Now I'm going to caption it. Let's pick a style. Let's do this style. I'm going to add some quick music sound sound add sound.

00;03;10;23 - 00;03;45;47
Nick Clason | Hybrid Ministry
How did you do. Select all copy post done. What we're going to do is we're going to allow this time and let's check on the status of our coffee. I still don't even have half a cup in here yet. So, I did beat the challenge. We got it before the coffee. I went 32 seconds long, but we're going to make up for that because we have eight posts, so we have to do all of this in 16 minutes.

00;03;45;52 - 00;03;48;52
Nick Clason | Hybrid Ministry
Coffee time.

00;03;48;57 - 00;04;11;19
Nick Clason | Hybrid Ministry
All right, so like I said, I'm heading across, conference. I have run through, at 1:00. It's like 1230. So I am heading across the creek and I'm just going to post this as I go. So copy paste, caption copy. And it's still uploading. Worst thing is I'm just out of range of Wi-Fi. Oh, there we go.

00;04;11;19 - 00;04;37;31
Nick Clason | Hybrid Ministry
I got it posted on YouTube, on Instagram, and then like as you can see, literally the longest thing that this has taken me to do is switch between accounts like this. Downloaded. This is from the Dunphy. So this one's only supposed to take a minute. The minute is just taking as it's loading and I always gotta make sure that the song is appropriate to Holy forever post.

00;04;37;34 - 00;04;55;28
Nick Clason | Hybrid Ministry
What is this done? And about a minute and 30 over time. So I don't know if maybe I'll get this done in 16 total minutes, especially with men on the street and transition videos. But then we're going to try. We're gonna try and make it some time tomorrow. So yesterday was full planning day today Tuesday is day one of the conference.

00;04;55;28 - 00;05;17;16
Nick Clason | Hybrid Ministry
So we're gonna have other church leaders and planters here. I gotta shave some time. I'm going to make a cup of coffee. We're going to get our day started. But this challenge this time challenge is actually going to be the bathroom time challenge. So, I'm going to take this in with me. I'm going to post the time of how long it takes me, but for obvious reasons, the camera's going to stay right here.

00;05;17;21 - 00;05;23;12
Nick Clason | Hybrid Ministry
A few moments later.

00;05;23;17 - 00;05;46;15
Nick Clason | Hybrid Ministry
So I'm at the conference now. Backstage. You can see the right on here. My challenge now is I have not recruited anyone for this transition. Videos. Shoot, edit, post three minutes. I'm hoping to make up some time on it. It's, one of our students shows up for the conference. I can hopefully just recruit them in to do it, so we'll see.

00;05;46;20 - 00;05;50;55
Nick Clason | Hybrid Ministry
I'll let you know.

00;05;51;00 - 00;06;07;39
Nick Clason | Hybrid Ministry
So I like doing TikTok because it auto saves it. Got to make sure when we're putting it in here that we take the sound off. And that way we have sound in the full video for both. It doesn't like auto edit it a little effect so that there's like a little jump thing because that's what the video does.

00;06;07;39 - 00;06;38;16
Nick Clason | Hybrid Ministry
So add some captions, let it auto transcribe it, upload boom. 228 we bought back 30s. That was huge. I'm hoping that we can get some quicker ones tomorrow as well. Tune in for Wednesday's post. Let's see. We yesterday are 228. Really helped us out. We're 72 seconds over right now. So this morning the challenge is to do a one take, no retakes.

00;06;38;16 - 00;06;57;06
Nick Clason | Hybrid Ministry
So I have not looked at this yet. And I am going to be filming it right here, selfie style, just using my laptop as my screen. And then I'm going to pull my script up. And so if you download my social pack, I have this script, and you find one that works. So I'm going to do, when it gets cold.

00;06;57;06 - 00;07;17;51
Nick Clason | Hybrid Ministry
This is from the fall pack. We got five of these in the winter pack as well that you can use one take no retakes. So minute to shoot, minute to edit, a minute to post. I'm hoping to gain some time in this three minute thing. It's 832. I like to get this done here. So that I can get back over to this morning's main session.

00;07;17;56 - 00;07;23;40
Nick Clason | Hybrid Ministry
Fall means colder days.

00;07;23;45 - 00;07;47;13
Nick Clason | Hybrid Ministry
All right, so my stopwatch is at 37 seconds, so I'm going to go to TikTok once again. TikTok auto saves. It means colder days. All right. I'm going to add this text on screen here. Pole I like pairing like a big font with like a handwritten like script D type font. Cat. And then the captions on TikTok are actually amazing because, you might have seen the ad.

00;07;47;18 - 00;08;10;33
Nick Clason | Hybrid Ministry
They'll give you this style option here. And you can add some like, emojis and stuff like that, which are pretty good. And then I'm just going to add some sound instrumental and then I gotta turn this sucker down or it'll be way too loud. All right. So I am right now I'm at 252, so sadly I'm not going to get under three minutes.

00;08;10;37 - 00;08;37;47
Nick Clason | Hybrid Ministry
But I'm just now finally at the, posting phase. So 345 we're behind and, it's it's not looking good, people. It's not looking good. It's looking like we're we're not going to hit our challenge. But nonetheless, I did the entire thing in three minutes and 45 seconds, an entire devotional from start to finish. It's 837. I got time to now hop over to the rest of the conference.

00;08;37;47 - 00;08;57;39
Nick Clason | Hybrid Ministry
I might even go to the bathroom. First I was in the challenge was man on the street. I chose Wednesday night because we invited all of our students to join us at this conference, and so I figured I would be able to find students. And so, full disclosure, I forgot the connection to put these microphones on my camera phone.

00;08;57;44 - 00;09;17;53
Nick Clason | Hybrid Ministry
And so I used this camera, which I have been recording all the other videos all week, instead, which was no big deal. So now I just have a student, creating and caption is B-roll on my phone for this one. Found a couple students. I also forgot my SD card all the way across the creek on the other side.

00;09;17;53 - 00;09;38;15
Nick Clason | Hybrid Ministry
So here's a video of me running back to the other side of the building to grab my SD card to capture it, because I was doing a little bit of editing first, I did accomplish and capture two students in this moment, and I did it quick, and, it was like 38 or something seconds between the two of them.

00;09;38;19 - 00;10;00;55
Nick Clason | Hybrid Ministry
And so I totally could have done that video, but I chose to add a couple other students into the video. And so that, of course, took a while. And then backstage mean the Wi-Fi was taking forever. And so I gave myself a break because it took five minutes and 34 second total from capture, edit and post, and the majority of that time was on post on the Wi-Fi going bad.

00;10;00;55 - 00;10;26;56
Nick Clason | Hybrid Ministry
So I said, okay, you know what? I did it. I'm going to give myself doing it in four. But sadly, that moment was when I had passed the 16 minute mark, and probably worse than passing the 16 minute mark was the fact that somehow I had successfully uploaded this video to YouTube and TikTok and gotten a fair amount of views, but it posted to Instagram with no sound question mark.

00;10;26;56 - 00;10;49;41
Nick Clason | Hybrid Ministry
And one of my students roasted me for that. Thursday was the last day of the conference, and it only went until noon. I have been hosting also on Thursday afternoons, a youth ministry leader cohort in cooperation with my friend Dairy Prescot. When I originally planned the time, I planned it to hopefully avoid issue with the collective.

00;10;49;41 - 00;11;09;01
Nick Clason | Hybrid Ministry
So the first challenge was the post before you get out of your car challenge, which was not a problem. We're in the done for you section, rounding out the last couple of posts here on our challenge. And even though we're past the 16 minute mark, I still want to see what our total amount will end up being when it's all said and done.

00;11;09;01 - 00;11;30;20
Nick Clason | Hybrid Ministry
And so I did post this before I got out of the car. A very simple Bible verse. No big deal. Super easy. However, run through started seven minutes ago so I'm already late. Well, it's not a big deal to post for. I get out of my car normally I was holding up run through because I was late, but I'm committed to this video and I'm committed to you guys.

00;11;30;20 - 00;11;47;26
Nick Clason | Hybrid Ministry
And then the conference happened and it ended and we said our goodbyes to all of our friends. And then I ran over back across the creek, and I had to jump onto my youth ministry leader cohort at 1230, at which point I did reveal to them that they were a part of a challenge. But only after I did it.

00;11;47;26 - 00;12;06;54
Nick Clason | Hybrid Ministry
So I tried to secretly post the Spiritual practice video on while I was sitting on my cohort without anybody noticing. And I do think I was successful in that. I was able to get both of those posted, the morning one a minute. So I did complete that challenge in a minute, one of the only few I did in my time allotment.

00;12;06;54 - 00;12;38;51
Nick Clason | Hybrid Ministry
And then the cohort was a minute and 19. And so in total, we ended with 19 minutes and 16 seconds. And so if you look at the financial breakdown, where you get basically 40 posts for an entire three months, you're looking at less than $0.50 per post, not to mention included in here in bonus ideas are the 100 plus draft and seven questions content, which is even more ideas, so it's even a better deal than $0.46 per post.

00;12;38;51 - 00;13;05;32
Nick Clason | Hybrid Ministry
I'm asking you not to do eight posts per week, but to do three posts per week. Sometimes you do two dozen for you one custom, other times you do two custom one done for you. So it's either 5 minutes or 7 minutes. Imagine it's six minutes per week. Have your entire social media strategy done for you. I mean, think about it like three months of youth ministry content for just $0.23 a minute.

00;13;05;32 - 00;13;26;07
Nick Clason | Hybrid Ministry
Some weeks it takes me seven, other weeks it takes me five. But the point is, and especially at the end of this, as I was sitting in my youth ministry leader cohort, everyone said time management and scheduling was the issue with staying consistent on social. So my recommendation would be take my pack, let it be the the basics of what you do.

00;13;26;07 - 00;13;45;14
Nick Clason | Hybrid Ministry
And if you do get busy, if something else comes up, you have something to fall back on. And then when you do have the creative energy to create something more custom and more elaborate, scrap one of mine and put one of your own in there. But mine will at least keep you moving in the right direction. Hey everyone, I hope you found this episode helpful.

00;13;45;14 - 00;14;11;10
Nick Clason | Hybrid Ministry
Don't forget the winter pack is now live! Head over to Patreon 1799 to grab it. Or better yet, become a member for just $4 per month. And the 1799 actually. Then converts down to $12. For the three months of being a Patreon member and having access to the winter seasonal social media pack, I just proved that it can be done in less than 20 minutes for all eight post types.

00;14;11;10 - 00;14;16;32
Nick Clason | Hybrid Ministry
And so I hope that you found this episode helpful. But until next time my friends. And as always, don't forget. Stay hybrid.

]]> Episode 165: How to Build a Youth Social Media Team That You Don’t Have to Run https://www.hybridministry.xyz/165 28a4394c-2a71-4874-9684-4fd1e147edbb Thu, 04 Sep 2025 05:00:00 -0500 Nick Clason 165 How to Build a Youth Social Media Team That You Don’t Have to Run full Nick Clason Struggling to keep up with your youth group’s social media? In this episode, I’ll show you how to build a student-led social media team for your youth ministryβ€”from recruiting Gen Z content creators to assigning creative roles like studio recruiter, sermon recap editors, and β€œman on the street” interviewers. Plus, I’ll show you how my Fall Social Media Pack (available on Patreon) gives you 3 months of done-for-you content your students can run without you lifting a finger. 21:56 no Struggling to keep up with your youth group’s social media? In this episode, I’ll show you how to build a student-led social media team for your youth ministryβ€”from recruiting Gen Z content creators to assigning creative roles like studio recruiter, sermon recap editors, and β€œman on the street” interviewers. Plus, I’ll show you how my Fall Social Media Pack (available on Patreon) gives you 3 months of done-for-you content your students can run without you lifting a finger. //Social Team Checklist https://www.patreon.com/posts/social-media-138081327?utmmedium=clipboardcopy&utmsource=copyLink&utmcampaign=postsharecreator&utmcontent=join_link πŸ‚ FALL SOCIAL MEDIA PACK https://www.patreon.com/posts/fall-seasonal-137477671?utmmedium=clipboardcopy&utmsource=copyLink&utmcampaign=postsharecreator&utmcontent=join_link SHOW NOTES Shownotes & Transcripts https://www.hybridministry.xyz/165 *🦸 HYBRID HEROS GET THE PACK FOR FREE! * https://www.patreon.com/hybridministry FALL MASTERCLASS PLAYLIST https://www.youtube.com/watch?v=8fsa_fgbYCE&list=PLngXlSr64YaLfP12NPWmpBzXoCcEsAyBF //Fully Built out Studio https://www.youtube.com/watch?v=yVT1xvh9-5k //TRY OPUS https://www.opus.pro/?via=a5d361 //100 BONUS IDEAS & TEMPLATE https://share.hsforms.com/1JOHqd4XOTbC5ZgfXB85BCwnumis βœ… CHURCH COMMS DONE FOR YOU Hire me to run your church website, social media or communications! https://www.hybridministry.xyz/articles/comms πŸ“Š [FREE] HYBRID STRATEGY GUIDE https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book πŸ“‹ "PICK NICK'S BRAIN" Coaching Call https://www.hybridministry.xyz/articles/coaching πŸ‘‰ STAY CONNECTED WITH NICK YouTube: https://www.youtube.com/@clasonnick Instagram: https://www.instagram.com/hybridministry/ TikTok: https://www.tiktok.com/@clasonnick Facebook: https://www.facebook.com/HybridMinistry Website: https://www.hybridministry.xyz -------------- πŸŽ‰ FREE STUFF πŸŽ‰ We have all kinds of FREE Things that you can use in your context! The best way to pay us back is a review or a YouTube Subscribe! https://www.linktr.ee/clasonnick -------------- πŸ› οΈTOOLS I USE THAT CAN HELP YOU! Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products //VIDIQ https://vidiq.com/hybrid //BEST DYM RESOURCES https://www.hybridministry.xyz/articles/dym //OPUS.PRO FOR AI SHORTS & REELS https://www.opus.pro/?via=a5d361 //YOUTUBE STARTER KIT FOR UNDER $100 https://www.hybridministry.xyz/articles/youtubestarterkit -------------- πŸ•°οΈTIMECODES 00:00 Student Social Team Framework 01:08 Why Students? 6:30 What we post 08:23 Studio Roles 11:43 On the Street Roles 13:46 The Power of the Social team 14:53 How I do no work 20:05 How you can do no work -------------- TRANSCRIPT 00:00:00:00 - 00:00:01:28 Nick Clason | Hybrid Ministry You're tired. Apparently, your 00:00:01:28 - 00:00:02:10 Nick Clason | Hybrid Ministry weekly 00:00:02:10 - 00:00:02:22 Nick Clason | Hybrid Ministry message 00:00:02:22 - 00:00:03:29 Nick Clason | Hybrid Ministry isn't writing itself. 00:00:03:29 - 00:00:04:13 Nick Clason | Hybrid Ministry Senior 00:00:04:13 - 00:00:04:23 Nick Clason | Hybrid Ministry pastors, 00:00:04:23 - 00:00:08:18 Nick Clason | Hybrid Ministry who used to be youth pastors, continue to pitch you mid-tier 00:00:08:18 - 00:00:09:00 Nick Clason | Hybrid Ministry ideas, and 00:00:09:00 - 00:00:09:12 Nick Clason | Hybrid Ministry the finance 00:00:09:12 - 00:00:13:03 Nick Clason | Hybrid Ministry team, they just won't get off your back for that missing pizza receipt. 00:00:13:03 - 00:00:20:13 Nick Clason | Hybrid Ministry What in the world would you possibly have time to draft and dream up a fully student led social media team? 00:00:20:13 - 00:00:26:05 Nick Clason | Hybrid Ministry Because of all of that and because of all these commitments, that's why your feed looks like this. 00:00:26:08 - 00:00:28:26 Nick Clason | Hybrid Ministry What if the answer isn't more of you? But what 00:00:28:26 - 00:00:38:09 Nick Clason | Hybrid Ministry if the answer is actually more then, because you, as a youth pastor are surrounded by the world's most capable content creator, they're called 00:00:38:09 - 00:00:49:07 Nick Clason | Hybrid Ministry teenagers. I have, in my context, built, student led, and student completely run social media teams. And in this episode, I'm going to share with you 00:00:49:07 - 00:00:53:11 Nick Clason | Hybrid Ministry how you can do that mistakes and means and all. 00:00:53:16 - 00:01:14:12 Nick Clason | Hybrid Ministry And they're going to post things that are not only going to make your feed come to life, but also they'll never post something that's going to result in getting you fired, probably. Welcome to the Hybrid Ministry show. Well, hey everybody, welcome to the Hybrid Ministry show. If you and I haven't had a chance to meet you. My name is Nick Claussen. 00:01:14:13 - 00:01:39:20 Nick Clason | Hybrid Ministry I am a 15 year youth ministry veteran who's been passionate about social media and digital and ushered into that an absolutely expedited pace in Covid and through Covid. And now, since Covid, I have built social media teams and social media, platforms that completely are self-sustainable. Now at this point, and in this episode, I am going to fully outline in detail for you all of that. 00:01:39:20 - 00:02:04:17 Nick Clason | Hybrid Ministry Because here's the thing. In this, episode and on this podcast, I talk a lot about my hybrid ministry strategy. In fact, my entire hybrid strategy is linked down below. You can download it, you can use it, you can take it in that e-book. I recommend posting ten times per week. And I'm going to share with you the ten posts that I post per week in my current student ministry on social media. 00:02:04:17 - 00:02:31:02 Nick Clason | Hybrid Ministry However, if you download my student or my fast seasonal social media pack, which is over on Patreon, the getting started version of that, social media strategy is actually only posting three times per week because I get it. Like youth ministries and youth pastors, they're busy. And so in this episode, what I want to outline for you is how to do that completely through your student volunteers. 00:02:31:02 - 00:02:51:28 Nick Clason | Hybrid Ministry And so we're going to explain, the reason behind why you should pick students as part of your social media team. Also, what are some roles that you can recruit them into as you are creating and building a social media team? We'll talk about some roles for, students. If you're shooting in like a studio, we can talk about roles for students. 00:02:51:28 - 00:03:14:29 Nick Clason | Hybrid Ministry If you are shooting some stuff on the street or like out and about in your space. Also, student ministry editors, which are honestly, in my opinion, the biggest life savers and time savers for me. And then finally, I'm going to give you, the opportunity to go grab a checklist of everything that you're going to need for these, for these roles and to build these teams. 00:03:14:29 - 00:03:31:03 Nick Clason | Hybrid Ministry But first of all, let's take just a quick step back before we get into the nitty gritty. And then once again, there are chapters always listed down below in these episodes. So if you want to jump ahead, you can. But why students you got to understand their digital natives like this is their world. This is what they speak. 00:03:31:06 - 00:03:55:04 Nick Clason | Hybrid Ministry I like this concept called hybrid, where we go from our in-person moment and we take our online presence and we find a way to blend the two. In fact, the entire playlist linked right here that we just went through for the fall kickoff event idea is all about leaning into your hybrid, from your event to the ongoing donut voting bracket, to the welcome guest, to creating and building a social team like the students. 00:03:55:04 - 00:04:15:15 Nick Clason | Hybrid Ministry Blend that all the time. And while for adults, especially during Covid and us in ministry, we didn't love it, we were even maybe annoyed by it. But like, this is their world. This is their life. YouTube is huge right now. Students spend hours online on YouTube looking at and creating and consuming content. This is just a part of their world. 00:04:15:15 - 00:04:40:17 Nick Clason | Hybrid Ministry And so, as we're trying to position ourselves as youth ministries and youth pastors to help spread the the news and message of Jesus, like we should use students to help give us that ability and help give us that chance to help spread and reach and make that message of Jesus known on the social media channels. Also, students are used to this like they're used to having an authentic social media voice. 00:04:40:17 - 00:05:07:03 Nick Clason | Hybrid Ministry Like this is this is just like I said, they're digital natives. This is who they are. They value authenticity. Like, this is them. This is what they do. Right? There's also on your social media teams, there's a deep well of opportunities. For example, we had a student join last year and, the person who is overseeing the team, just like from a scheduling aspect of it, he looked at me and he's like, Nick, I don't have anywhere to put this person. 00:05:07:03 - 00:05:35:29 Nick Clason | Hybrid Ministry And I was like, sure you do. And he goes, wait, what do you mean? I said, I don't know those like given those clapperboard, she's like, no, I was like, buy one and then have that person run the clapperboard. I was like, you can always invent opportunities to help make students feel like they're a doing something. But being that there is plenty of runway and avenue to enlist students for, and I'm going to share with you even how to build a team of editors so that you even have more above and beyond opportunities to, recruit people. 00:05:36:06 - 00:06:02:06 Nick Clason | Hybrid Ministry And then, you know, the bonus in all of this is that, like, as they get into this, like, this gives them not only, like leadership experience, but also some opportunity to, like, be a disciple in this avenue of social media. Right? It may not be the most precise, it may not be the most theologically astute. It may not, you know, be the deepest or the the most, like, precision, and, you know, tightened up version of all this stuff. 00:06:02:06 - 00:06:29:11 Nick Clason | Hybrid Ministry But like, they can learn how to influence their friends for and with the message of Jesus. So let's explore now, like, what exactly are some of the roles that we have instituted in our social media team? Let's take a look. So if you download my seasonal social media pack, you'll see that I recommend, two things transition videos and man on the Street videos. 00:06:29:11 - 00:06:51:19 Nick Clason | Hybrid Ministry Those are things that are part of the custom for you section. And what the custom for you section is, is it's the section of my pack that makes it, your church specific because I do, I do give you some done for you stuff like Bible verses and, how to deal with anxiety, how to, you know, some like emoji guesses, some, some spiritual practice videos. 00:06:51:21 - 00:07:07:29 Nick Clason | Hybrid Ministry Those are nameless, faceless. So any youth ministry can download those and use them. The custom for you section. What that does is it puts your people, your faces and your stamp on your social media, but that is going to require you to get out of camera, get out your phone, get out someone's phone and film some of these things. 00:07:07:29 - 00:07:31:18 Nick Clason | Hybrid Ministry And so two of those are interview interview questions like man on the street style and transition style videos. Those are two staples of our social media strategy in our youth ministry. Every single Wednesday night, we are filming something and so we're but we're only filming one type of thing per week. So one week we're filming main on the street, and then maybe the next week we're filming transition style videos. 00:07:31:21 - 00:07:53:15 Nick Clason | Hybrid Ministry I also include For you some bonus content of like topic ideas for either dress and or may seven question style videos. And so those are the others that we have on our monthly schedule. So man, on the street transition style videos, drafts, seven questions. Any given that you come into our youth ministry, we're doing one of those four things. 00:07:53:18 - 00:08:12:16 Nick Clason | Hybrid Ministry And so, in the bonus section, the drafts are the seven questions. If you want to start doing some of those, we film those in like a fully, built out studio. I'll link the tour episode to our studio if you want to see our studio, what we've bought, how we outfitted it so that we can have multiple different sets in one, one room, one space. 00:08:12:16 - 00:08:36:22 Nick Clason | Hybrid Ministry You can go check that out again. Link down below in the description. But here's some roles for for people in that, in that type of night, in that type of setting. So we record using podcast style microphones, which means we need to record into some sort of audio interface. So we plug it into like a Scarlett focus, eight eight and then that runs into like a computer, and then the computer is running like Adobe Audition. 00:08:36:22 - 00:08:57:22 Nick Clason | Hybrid Ministry And so we have a person who sits there and runs audio. And so they literally do the thing like speeding, speeding, speeding. And so that person makes sure that the audio is actually rolling. And then they'll also put headphones on to ensure that they can hear what the people are saying and they can actually mix it. Do like a live mix using the Scarlett focus right. 00:08:57:24 - 00:09:18:01 Nick Clason | Hybrid Ministry We'll also have someone running camera. And so they'll literally click the record button on the camera and then they'll click, you know, stop record. And for a while there, we had them clap in front of the camera. But like I said in the intro, we actually just, bought a clapperboard. And so either they can do it or if you have enough people, you can have a whole nother person do it. 00:09:18:03 - 00:09:37:08 Nick Clason | Hybrid Ministry And the clapperboard that we bought is a dry erase. And so you can put like, you know, you can erase it and you can write like drafts, take four and then you can write the names of the people and that way if you could get them to spell their names for you, you're going to get their names on the edit spelled exactly right, which I think is really important. 00:09:37:15 - 00:10:01:28 Nick Clason | Hybrid Ministry We also have a television screen, which sometimes for like our leader podcast, we have that on the actual camera and use it as like a presentation, if you will. But for these videos, we actually put it, off camera so that the contestants can see the slides because there's like scripts and stuff, like for example, the script that like for seven questions is, hey, the name of the game is seven questions if you want to play and close your eyes, the answer is going to be right here on the screen. 00:10:02:01 - 00:10:16:25 Nick Clason | Hybrid Ministry The category is fill in the blank. It's hard sometimes. The sixth grader walks in. They want to be part of the social team. They want to be on in want to do the social challenge. And you tell them the script and they can't remember it. And so that TV right there really helps them, you know what I mean? 00:10:16:25 - 00:10:36:07 Nick Clason | Hybrid Ministry Like, see what they're supposed to do. And then we'll also after that script, we'll just make a slide that says one and that's question one. And then two, three, four. And so that that screen also helps them like keep track of the questions. And then there's always some sort of like call to action at the end of every video like hey, comment below your answer or comment below, did you get it? 00:10:36:07 - 00:11:08:11 Nick Clason | Hybrid Ministry Or you know, whatever. And those are just kind of like prompts so that someone doesn't have to speak them. Because when someone speaks them from off camera, you have to edit them later, which is not the end of the world. But again, it helps. And so you can have someone literally sitting there running slides. It's also helpful to have people recruiting because we're in our studio, students might not know that the social challenge is going on, or they might know now, at this point in our in our context, but they might not be like aware of it or looking for it or, you know, running towards it. 00:11:08:11 - 00:11:23:10 Nick Clason | Hybrid Ministry And so you have people who are like, hey, you want to be in social challenge today? And then they'll bring them back to our studio and then they'll help, kind of like queue up a line. And then lastly, you can have a host, a person who is out in the hallway talking to the people, waiting, explaining to them what they're going to do when they get in there. 00:11:23:15 - 00:11:44:22 Nick Clason | Hybrid Ministry And so you're going to want someone who's got some charisma on that. But, all of those are different roles that we have tried to implement and institute for our studio based social challenge nights. Now, there are those are drafts and seven questions. So that's two out of our four social, challenge, you know, scheduling nights. The other two are when we're out and about. 00:11:44:22 - 00:12:02:21 Nick Clason | Hybrid Ministry So we grab a tripod, a camera and a microphone, and we hit the street and we don't go anywhere. But just like our student lobby. But we're out and about. We're more visible. So you don't quite need as many, like, hosts or anything like that. But you may need like a recruiter. You still need someone like, hey, you want to come be on social media tonight? 00:12:02:21 - 00:12:18:13 Nick Clason | Hybrid Ministry You want to come here to some questions. And so they'll fold people in the queue up a line. They'll get them off to the side there. So that's another option or another role. Of course you're going to have your interviewer. So the person that's on camera that's asking the questions like, hey, would you rather this, would you rather that? 00:12:18:15 - 00:12:40:19 Nick Clason | Hybrid Ministry And listen, all of these questions are included in my social media pack. And so what I recommend is that you batch record so that you ask 4 or 5 questions, and you ask 4 or 5 people the same 4 or 5 questions, and then boom, you have 4 or 5 different men on the street style videos. And so that interviewer there's asking the same person these, you know, 4 or 5 different questions. 00:12:40:21 - 00:13:04:14 Nick Clason | Hybrid Ministry Obviously, you're also going to have a camera person. You're also going to have an audio person. And I like to have the audio person, plug the headphones directly into the camera and listen to make sure that they can hear, and that's not too loud. And, you know, if like, anything gets cut out, that they can make them go back and reshoot it with film it, you can have someone holding up like a sheet with the questions or even times we've rolled that TV out. 00:13:04:14 - 00:13:24:18 Nick Clason | Hybrid Ministry Right? And so we've had a person there, managing that TV or running slides for that, you know, or whatever the case may be. And so those are all different ways and things that you can use for like man on the Street transition style videos are very similar, except for all you really are doing is like, you know, you get like a video of a kid who was riding a skateboard and they fell on the floor and they fell like in this certain position. 00:13:24:19 - 00:13:40:28 Nick Clason | Hybrid Ministry So you tell someone, hey, lay like this, and then you give them some sort of script like, oh, that hurt. Make sure that you always have someone to help pick you up. We got that here at our church on Wednesday nights. See you at 630 or something. You know, something silly like that. Like it's kind of meant to be, you know, silly like that. 00:13:41:00 - 00:13:58:01 Nick Clason | Hybrid Ministry Those are the two, like, on the night, jobs. And let me just tell you, like, once we started walking around with the camera, especially for, like, man on the street or, like, transition style videos, the kids came out of the woodwork in their interest level for it. We have, seven, I want to say different like serving teams for students. 00:13:58:01 - 00:14:25:27 Nick Clason | Hybrid Ministry We have welcome team. We have cafe, we have tech team. We have social team, we have photography. We have worship. Maybe that's it. Oh no. And then we have our table leaders. That's probably like our highest, spiritual bar of of role. The team that people want to be on the most is the social team. And so we have, like, increased our engagement around student serving because the social team exists. 00:14:25:29 - 00:14:48:12 Nick Clason | Hybrid Ministry But the real, in my opinion, this role right here, this next role, this is really like the role that has changed everything for me. It's the student editor. So I post ten pieces of content per week. And this is a genuine, real, true, authentic statement. I don't edit any of it okay. So let me let me walk you through, what I post. 00:14:48:14 - 00:15:07:18 Nick Clason | Hybrid Ministry It's some of it's going to be similar to what you might get in the fall seasonal social media pack. Some of it is a little bit different. You can sprinkle in any of these ideas because I'm asking you in the seasonal social media pack to post three times per week. So if you like any of these ideas you got, you got margin to kind of add this and make it your own and bring your own flair. 00:15:07:20 - 00:15:27:12 Nick Clason | Hybrid Ministry But I post like a meme Monday every single Monday morning that is just like a static carousel kind of based post. What we've done in our, our staff team is we created a Google Drive folder and we just say, hey, as you're scrolling social media, if you come across memes, save them and dump them in this folder. 00:15:27:12 - 00:15:46:18 Nick Clason | Hybrid Ministry And so all I have to do on Monday is go grab them from that folder, pull them out. You know, I put ten out for carousel post and I post them, recently I've only started doing five because I've also started posting them over on the YouTube posts section, and they only allow five total, as opposed to Instagram, which now I believe allows like 20. 00:15:46:18 - 00:16:16:22 Nick Clason | Hybrid Ministry So I wasn't posting, by the way, I wasn't posting to YouTube, but I had a kid who said, are you going to do me Monday anymore? And I was like, yeah. And he's like, on YouTube. And I was like, oh, so that made me, you know, kind of start doing it, on, on YouTube there. Additionally, I post three sermon recap clips, so like, what we do is we film our messages long form posted to YouTube, and then we edit them for YouTube with edits and captions and all the things. 00:16:16:24 - 00:16:42:28 Nick Clason | Hybrid Ministry But before, we edit those or I'll have whoever is editing for me because I actually pay for an editor on these. I'll have them send me just a clean copy so they'll they'll compile it all together chronologically, and then they'll send me a copy without captions and without any of the, you know, B-roll or whatever. And I'll take those clean copies and I'll upload them into something like Open Source Pro, which, by the way, there's a link down below if you're interested in checking it out. 00:16:43:01 - 00:17:21:14 Nick Clason | Hybrid Ministry It doesn't change anything for you, but it is a small, affiliate commission link for me, which would be incredibly helpful if that's something you want to try out. It makes my job so easy. I clips those up, and then we just download three of those and store them to post on three different days in our week. If you don't pre film like a long form message, then my foster seasonal social media pack, it gives you like devotional scripts that you can hold your phone and you can speak direct to camera on those, and it'll tell you exactly what to say and how to include it and that, that, that hits the same 00:17:21:14 - 00:17:40:05 Nick Clason | Hybrid Ministry basic gist of what, a clip is meant to do where your Devo, clip, which isn't maybe tied to like a specific sermon or message, but it's still it's going to perform really well. I'm going to do a really good job for you on social media. So either one of those is fine, but it's some sort of spiritually charged content, right? 00:17:40:05 - 00:17:58:27 Nick Clason | Hybrid Ministry Because some of these other things aren't spiritually charged content. And so your goal is you want to hook people, hook students, or hook your, your students friends with some of the goofy stuff so that you're showing up more and more in their algorithm. So that's why you also want to include some of these spiritual things so that they'll run across those as well. 00:17:58:27 - 00:18:17:28 Nick Clason | Hybrid Ministry But the way I don't edit them is I use opus clip if you want to, you know, film something on your phone, that's fine. Then what I would recommend is handing over your phone to a student editor. Or if you pay for like a service like Adobe Premiere Pro, Final Cut Pro, DaVinci resolve, you can get them on a computer and they can edit that video for you. 00:18:17:28 - 00:18:36:25 Nick Clason | Hybrid Ministry Or even if you don't want to do it, have a student film there and let them edit it, and they can use something like on their own phone, like cap cut, or even just something simple like the TikTok or Instagram Reels editor. Our four social challenge archetypes remember seven questions drafts, man on the Street, transition style videos, all edited by students. 00:18:36:25 - 00:18:58:19 Nick Clason | Hybrid Ministry And right now I'm actually building like a tutorial. Because, like, I've trained students and it takes a lot of my time to get them up to speed, but I'm building tutorials now, where they're watching me edit one, and then they can go back and they can watch that as reference as they edit. And so now I'm able to recruit more students without any experience, and I'm having them do that on something like Adobe Premiere Pro. 00:18:58:25 - 00:19:14:21 Nick Clason | Hybrid Ministry But I have had students in the past who have their own editing, kind of like chops. And I'll just send them a link from our Google Drive of like, like a seven questions and I'll say, hey, get this under a minute, add captions on the screen, add music, and send it back to me. And they do a great job and I'm fine with it being that way as well. 00:19:14:21 - 00:19:39:03 Nick Clason | Hybrid Ministry So it doesn't have to be exactly like I'm doing it, or exactly in like, you know, my template, which, by the way, I have, seven questions and address template link down below. It's included in the for seasonal social media pack, or just in 100 bonus ideas for free listed down below in the description. Another video that we do is like, just like our Wednesday night recap, which is a very simple collage style video. 00:19:39:05 - 00:19:57:12 Nick Clason | Hybrid Ministry I walk around with my phone and I get anywhere from like 5 to 7 second clips. Put that in TikTok, it does auto cut for me and boom are done. And then the last remaining of my ten is one of my four seasonal social media packs. Either a verse, a spiritual practice video, a how to carousel or an emoji phraseology guesting. 00:19:57:12 - 00:20:21:13 Nick Clason | Hybrid Ministry And again, all of those are going to be included in my fast seasonal social media pack, which, by the way, if you didn't know, is 1799. However, I have a bonus Patreon podcast for $4 a month where I not only give you everything in my store for free so that includes this pack, but also I, recap what we did from a creative programing standpoint and from social media. 00:20:21:13 - 00:20:48:21 Nick Clason | Hybrid Ministry From a social media standpoint. The previous week in student ministry. Think of it as like your weekly, debrief meeting with, like, you know, a trusted friend. And if I were you, that's $4 a month. You can charge at times $1,248 to like, professional development or your student ministries budget in that way. But what I'm going to do is I'm going to include a checklist for you of roles, of things to do, of what to film all of that. 00:20:48:21 - 00:21:16:03 Nick Clason | Hybrid Ministry That's over on my Patreon. Once again, that will come with a nominal fee because Patreon doesn't let me give it away for free. However, if you are a hybrid hero, you get that checklist that costs you $0 included in your $4 per month membership Hybrid Heroes tier. This is how we do it. This is how I have handed all of this off, and I don't lift a finger any more for capturing, editing, or creating any of our social media content. 00:21:16:03 - 00:21:38:08 Nick Clason | Hybrid Ministry You two can build a robust, student led, student driven social media team and social media feed. All you gotta do is start leaning in. Some of the students that God has gifted and and given to you in your context. I'm rooting for you. Don't ever hesitate to reach out. I got the pick my brain. Link down below in my, description. 00:21:38:08 - 00:21:50:29 Nick Clason | Hybrid Ministry If there's something that can help you get this up off the ground. But until next time. And as always, my friends, don't forget. Stay hybrid. student social media team, youth ministry social media, church social media strategy, student-led ministry, youth group Instagram, how to build a church social team, social media volunteers, youth pastor tools, church marketing, digital discipleship, Gen Z social media, Canva for churches, social media content plan, hybrid ministry, student leadership, fall social media pack, social media for youth groups, patreon for youth pastors, youth ministry content, church social media tips Struggling to keep up with your youth group’s social media? In this episode, I’ll show you how to build a student-led social media team for your youth ministryβ€”from recruiting Gen Z content creators to assigning creative roles like studio recruiter, sermon recap editors, and β€œman on the street” interviewers. Plus, I’ll show you how my Fall Social Media Pack (available on Patreon) gives you 3 months of done-for-you content your students can run without you lifting a finger.

//Social Team Checklist
https://www.patreon.com/posts/social-media-138081327?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

πŸ‚ FALL SOCIAL MEDIA PACK
https://www.patreon.com/posts/fall-seasonal-137477671?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/165

*🦸 HYBRID HEROS GET THE PACK FOR FREE! *
https://www.patreon.com/hybridministry

FALL MASTERCLASS PLAYLIST
https://www.youtube.com/watch?v=8fsa_fgbYCE&list=PLngXlSr64YaLfP12NPWmpBzXoCcEsAyBF

//Fully Built out Studio
https://www.youtube.com/watch?v=yVT1xvh9-5k

//TRY OPUS
https://www.opus.pro/?via=a5d361

//100 BONUS IDEAS & TEMPLATE
https://share.hsforms.com/1JOHqd4XOTbC5ZgfXB85BCwnumis

βœ… CHURCH COMMS DONE FOR YOU
Hire me to run your church website, social media or communications!
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πŸ“Š [FREE] HYBRID STRATEGY GUIDE
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We have all kinds of FREE Things that you can use in your context!
The best way to pay us back is a review or a YouTube Subscribe!
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πŸ› οΈTOOLS I USE THAT CAN HELP YOU!
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products
//VIDIQ
https://vidiq.com/hybrid

//BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

//OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

--------------
πŸ•°οΈTIMECODES
00:00 Student Social Team Framework
01:08 Why Students?
6:30 What we post
08:23 Studio Roles
11:43 On the Street Roles
13:46 The Power of the Social team
14:53 How I do no work
20:05 How you can do no work

--------------
TRANSCRIPT

00:00:00:00 - 00:00:01:28
Nick Clason | Hybrid Ministry
You're tired. Apparently, your

00:00:01:28 - 00:00:02:10
Nick Clason | Hybrid Ministry
weekly

00:00:02:10 - 00:00:02:22
Nick Clason | Hybrid Ministry
message

00:00:02:22 - 00:00:03:29
Nick Clason | Hybrid Ministry
isn't writing itself.

00:00:03:29 - 00:00:04:13
Nick Clason | Hybrid Ministry
Senior

00:00:04:13 - 00:00:04:23
Nick Clason | Hybrid Ministry
pastors,

00:00:04:23 - 00:00:08:18
Nick Clason | Hybrid Ministry
who used to be youth pastors, continue to pitch you mid-tier

00:00:08:18 - 00:00:09:00
Nick Clason | Hybrid Ministry
ideas, and

00:00:09:00 - 00:00:09:12
Nick Clason | Hybrid Ministry
the finance

00:00:09:12 - 00:00:13:03
Nick Clason | Hybrid Ministry
team, they just won't get off your back for that missing pizza receipt.

00:00:13:03 - 00:00:20:13
Nick Clason | Hybrid Ministry
What in the world would you possibly have time to draft and dream up a fully student led social media team?

00:00:20:13 - 00:00:26:05
Nick Clason | Hybrid Ministry
Because of all of that and because of all these commitments, that's why your feed looks like this.

00:00:26:08 - 00:00:28:26
Nick Clason | Hybrid Ministry
What if the answer isn't more of you? But what

00:00:28:26 - 00:00:38:09
Nick Clason | Hybrid Ministry
if the answer is actually more then, because you, as a youth pastor are surrounded by the world's most capable content creator, they're called

00:00:38:09 - 00:00:49:07
Nick Clason | Hybrid Ministry
teenagers. I have, in my context, built, student led, and student completely run social media teams. And in this episode, I'm going to share with you

00:00:49:07 - 00:00:53:11
Nick Clason | Hybrid Ministry
how you can do that mistakes and means and all.

00:00:53:16 - 00:01:14:12
Nick Clason | Hybrid Ministry
And they're going to post things that are not only going to make your feed come to life, but also they'll never post something that's going to result in getting you fired, probably. Welcome to the Hybrid Ministry show. Well, hey everybody, welcome to the Hybrid Ministry show. If you and I haven't had a chance to meet you. My name is Nick Claussen.

00:01:14:13 - 00:01:39:20
Nick Clason | Hybrid Ministry
I am a 15 year youth ministry veteran who's been passionate about social media and digital and ushered into that an absolutely expedited pace in Covid and through Covid. And now, since Covid, I have built social media teams and social media, platforms that completely are self-sustainable. Now at this point, and in this episode, I am going to fully outline in detail for you all of that.

00:01:39:20 - 00:02:04:17
Nick Clason | Hybrid Ministry
Because here's the thing. In this, episode and on this podcast, I talk a lot about my hybrid ministry strategy. In fact, my entire hybrid strategy is linked down below. You can download it, you can use it, you can take it in that e-book. I recommend posting ten times per week. And I'm going to share with you the ten posts that I post per week in my current student ministry on social media.

00:02:04:17 - 00:02:31:02
Nick Clason | Hybrid Ministry
However, if you download my student or my fast seasonal social media pack, which is over on Patreon, the getting started version of that, social media strategy is actually only posting three times per week because I get it. Like youth ministries and youth pastors, they're busy. And so in this episode, what I want to outline for you is how to do that completely through your student volunteers.

00:02:31:02 - 00:02:51:28
Nick Clason | Hybrid Ministry
And so we're going to explain, the reason behind why you should pick students as part of your social media team. Also, what are some roles that you can recruit them into as you are creating and building a social media team? We'll talk about some roles for, students. If you're shooting in like a studio, we can talk about roles for students.

00:02:51:28 - 00:03:14:29
Nick Clason | Hybrid Ministry
If you are shooting some stuff on the street or like out and about in your space. Also, student ministry editors, which are honestly, in my opinion, the biggest life savers and time savers for me. And then finally, I'm going to give you, the opportunity to go grab a checklist of everything that you're going to need for these, for these roles and to build these teams.

00:03:14:29 - 00:03:31:03
Nick Clason | Hybrid Ministry
But first of all, let's take just a quick step back before we get into the nitty gritty. And then once again, there are chapters always listed down below in these episodes. So if you want to jump ahead, you can. But why students you got to understand their digital natives like this is their world. This is what they speak.

00:03:31:06 - 00:03:55:04
Nick Clason | Hybrid Ministry
I like this concept called hybrid, where we go from our in-person moment and we take our online presence and we find a way to blend the two. In fact, the entire playlist linked right here that we just went through for the fall kickoff event idea is all about leaning into your hybrid, from your event to the ongoing donut voting bracket, to the welcome guest, to creating and building a social team like the students.

00:03:55:04 - 00:04:15:15
Nick Clason | Hybrid Ministry
Blend that all the time. And while for adults, especially during Covid and us in ministry, we didn't love it, we were even maybe annoyed by it. But like, this is their world. This is their life. YouTube is huge right now. Students spend hours online on YouTube looking at and creating and consuming content. This is just a part of their world.

00:04:15:15 - 00:04:40:17
Nick Clason | Hybrid Ministry
And so, as we're trying to position ourselves as youth ministries and youth pastors to help spread the the news and message of Jesus, like we should use students to help give us that ability and help give us that chance to help spread and reach and make that message of Jesus known on the social media channels. Also, students are used to this like they're used to having an authentic social media voice.

00:04:40:17 - 00:05:07:03
Nick Clason | Hybrid Ministry
Like this is this is just like I said, they're digital natives. This is who they are. They value authenticity. Like, this is them. This is what they do. Right? There's also on your social media teams, there's a deep well of opportunities. For example, we had a student join last year and, the person who is overseeing the team, just like from a scheduling aspect of it, he looked at me and he's like, Nick, I don't have anywhere to put this person.

00:05:07:03 - 00:05:35:29
Nick Clason | Hybrid Ministry
And I was like, sure you do. And he goes, wait, what do you mean? I said, I don't know those like given those clapperboard, she's like, no, I was like, buy one and then have that person run the clapperboard. I was like, you can always invent opportunities to help make students feel like they're a doing something. But being that there is plenty of runway and avenue to enlist students for, and I'm going to share with you even how to build a team of editors so that you even have more above and beyond opportunities to, recruit people.

00:05:36:06 - 00:06:02:06
Nick Clason | Hybrid Ministry
And then, you know, the bonus in all of this is that, like, as they get into this, like, this gives them not only, like leadership experience, but also some opportunity to, like, be a disciple in this avenue of social media. Right? It may not be the most precise, it may not be the most theologically astute. It may not, you know, be the deepest or the the most, like, precision, and, you know, tightened up version of all this stuff.

00:06:02:06 - 00:06:29:11
Nick Clason | Hybrid Ministry
But like, they can learn how to influence their friends for and with the message of Jesus. So let's explore now, like, what exactly are some of the roles that we have instituted in our social media team? Let's take a look. So if you download my seasonal social media pack, you'll see that I recommend, two things transition videos and man on the Street videos.

00:06:29:11 - 00:06:51:19
Nick Clason | Hybrid Ministry
Those are things that are part of the custom for you section. And what the custom for you section is, is it's the section of my pack that makes it, your church specific because I do, I do give you some done for you stuff like Bible verses and, how to deal with anxiety, how to, you know, some like emoji guesses, some, some spiritual practice videos.

00:06:51:21 - 00:07:07:29
Nick Clason | Hybrid Ministry
Those are nameless, faceless. So any youth ministry can download those and use them. The custom for you section. What that does is it puts your people, your faces and your stamp on your social media, but that is going to require you to get out of camera, get out your phone, get out someone's phone and film some of these things.

00:07:07:29 - 00:07:31:18
Nick Clason | Hybrid Ministry
And so two of those are interview interview questions like man on the street style and transition style videos. Those are two staples of our social media strategy in our youth ministry. Every single Wednesday night, we are filming something and so we're but we're only filming one type of thing per week. So one week we're filming main on the street, and then maybe the next week we're filming transition style videos.

00:07:31:21 - 00:07:53:15
Nick Clason | Hybrid Ministry
I also include For you some bonus content of like topic ideas for either dress and or may seven question style videos. And so those are the others that we have on our monthly schedule. So man, on the street transition style videos, drafts, seven questions. Any given that you come into our youth ministry, we're doing one of those four things.

00:07:53:18 - 00:08:12:16
Nick Clason | Hybrid Ministry
And so, in the bonus section, the drafts are the seven questions. If you want to start doing some of those, we film those in like a fully, built out studio. I'll link the tour episode to our studio if you want to see our studio, what we've bought, how we outfitted it so that we can have multiple different sets in one, one room, one space.

00:08:12:16 - 00:08:36:22
Nick Clason | Hybrid Ministry
You can go check that out again. Link down below in the description. But here's some roles for for people in that, in that type of night, in that type of setting. So we record using podcast style microphones, which means we need to record into some sort of audio interface. So we plug it into like a Scarlett focus, eight eight and then that runs into like a computer, and then the computer is running like Adobe Audition.

00:08:36:22 - 00:08:57:22
Nick Clason | Hybrid Ministry
And so we have a person who sits there and runs audio. And so they literally do the thing like speeding, speeding, speeding. And so that person makes sure that the audio is actually rolling. And then they'll also put headphones on to ensure that they can hear what the people are saying and they can actually mix it. Do like a live mix using the Scarlett focus right.

00:08:57:24 - 00:09:18:01
Nick Clason | Hybrid Ministry
We'll also have someone running camera. And so they'll literally click the record button on the camera and then they'll click, you know, stop record. And for a while there, we had them clap in front of the camera. But like I said in the intro, we actually just, bought a clapperboard. And so either they can do it or if you have enough people, you can have a whole nother person do it.

00:09:18:03 - 00:09:37:08
Nick Clason | Hybrid Ministry
And the clapperboard that we bought is a dry erase. And so you can put like, you know, you can erase it and you can write like drafts, take four and then you can write the names of the people and that way if you could get them to spell their names for you, you're going to get their names on the edit spelled exactly right, which I think is really important.

00:09:37:15 - 00:10:01:28
Nick Clason | Hybrid Ministry
We also have a television screen, which sometimes for like our leader podcast, we have that on the actual camera and use it as like a presentation, if you will. But for these videos, we actually put it, off camera so that the contestants can see the slides because there's like scripts and stuff, like for example, the script that like for seven questions is, hey, the name of the game is seven questions if you want to play and close your eyes, the answer is going to be right here on the screen.

00:10:02:01 - 00:10:16:25
Nick Clason | Hybrid Ministry
The category is fill in the blank. It's hard sometimes. The sixth grader walks in. They want to be part of the social team. They want to be on in want to do the social challenge. And you tell them the script and they can't remember it. And so that TV right there really helps them, you know what I mean?

00:10:16:25 - 00:10:36:07
Nick Clason | Hybrid Ministry
Like, see what they're supposed to do. And then we'll also after that script, we'll just make a slide that says one and that's question one. And then two, three, four. And so that that screen also helps them like keep track of the questions. And then there's always some sort of like call to action at the end of every video like hey, comment below your answer or comment below, did you get it?

00:10:36:07 - 00:11:08:11
Nick Clason | Hybrid Ministry
Or you know, whatever. And those are just kind of like prompts so that someone doesn't have to speak them. Because when someone speaks them from off camera, you have to edit them later, which is not the end of the world. But again, it helps. And so you can have someone literally sitting there running slides. It's also helpful to have people recruiting because we're in our studio, students might not know that the social challenge is going on, or they might know now, at this point in our in our context, but they might not be like aware of it or looking for it or, you know, running towards it.

00:11:08:11 - 00:11:23:10
Nick Clason | Hybrid Ministry
And so you have people who are like, hey, you want to be in social challenge today? And then they'll bring them back to our studio and then they'll help, kind of like queue up a line. And then lastly, you can have a host, a person who is out in the hallway talking to the people, waiting, explaining to them what they're going to do when they get in there.

00:11:23:15 - 00:11:44:22
Nick Clason | Hybrid Ministry
And so you're going to want someone who's got some charisma on that. But, all of those are different roles that we have tried to implement and institute for our studio based social challenge nights. Now, there are those are drafts and seven questions. So that's two out of our four social, challenge, you know, scheduling nights. The other two are when we're out and about.

00:11:44:22 - 00:12:02:21
Nick Clason | Hybrid Ministry
So we grab a tripod, a camera and a microphone, and we hit the street and we don't go anywhere. But just like our student lobby. But we're out and about. We're more visible. So you don't quite need as many, like, hosts or anything like that. But you may need like a recruiter. You still need someone like, hey, you want to come be on social media tonight?

00:12:02:21 - 00:12:18:13
Nick Clason | Hybrid Ministry
You want to come here to some questions. And so they'll fold people in the queue up a line. They'll get them off to the side there. So that's another option or another role. Of course you're going to have your interviewer. So the person that's on camera that's asking the questions like, hey, would you rather this, would you rather that?

00:12:18:15 - 00:12:40:19
Nick Clason | Hybrid Ministry
And listen, all of these questions are included in my social media pack. And so what I recommend is that you batch record so that you ask 4 or 5 questions, and you ask 4 or 5 people the same 4 or 5 questions, and then boom, you have 4 or 5 different men on the street style videos. And so that interviewer there's asking the same person these, you know, 4 or 5 different questions.

00:12:40:21 - 00:13:04:14
Nick Clason | Hybrid Ministry
Obviously, you're also going to have a camera person. You're also going to have an audio person. And I like to have the audio person, plug the headphones directly into the camera and listen to make sure that they can hear, and that's not too loud. And, you know, if like, anything gets cut out, that they can make them go back and reshoot it with film it, you can have someone holding up like a sheet with the questions or even times we've rolled that TV out.

00:13:04:14 - 00:13:24:18
Nick Clason | Hybrid Ministry
Right? And so we've had a person there, managing that TV or running slides for that, you know, or whatever the case may be. And so those are all different ways and things that you can use for like man on the Street transition style videos are very similar, except for all you really are doing is like, you know, you get like a video of a kid who was riding a skateboard and they fell on the floor and they fell like in this certain position.

00:13:24:19 - 00:13:40:28
Nick Clason | Hybrid Ministry
So you tell someone, hey, lay like this, and then you give them some sort of script like, oh, that hurt. Make sure that you always have someone to help pick you up. We got that here at our church on Wednesday nights. See you at 630 or something. You know, something silly like that. Like it's kind of meant to be, you know, silly like that.

00:13:41:00 - 00:13:58:01
Nick Clason | Hybrid Ministry
Those are the two, like, on the night, jobs. And let me just tell you, like, once we started walking around with the camera, especially for, like, man on the street or, like, transition style videos, the kids came out of the woodwork in their interest level for it. We have, seven, I want to say different like serving teams for students.

00:13:58:01 - 00:14:25:27
Nick Clason | Hybrid Ministry
We have welcome team. We have cafe, we have tech team. We have social team, we have photography. We have worship. Maybe that's it. Oh no. And then we have our table leaders. That's probably like our highest, spiritual bar of of role. The team that people want to be on the most is the social team. And so we have, like, increased our engagement around student serving because the social team exists.

00:14:25:29 - 00:14:48:12
Nick Clason | Hybrid Ministry
But the real, in my opinion, this role right here, this next role, this is really like the role that has changed everything for me. It's the student editor. So I post ten pieces of content per week. And this is a genuine, real, true, authentic statement. I don't edit any of it okay. So let me let me walk you through, what I post.

00:14:48:14 - 00:15:07:18
Nick Clason | Hybrid Ministry
It's some of it's going to be similar to what you might get in the fall seasonal social media pack. Some of it is a little bit different. You can sprinkle in any of these ideas because I'm asking you in the seasonal social media pack to post three times per week. So if you like any of these ideas you got, you got margin to kind of add this and make it your own and bring your own flair.

00:15:07:20 - 00:15:27:12
Nick Clason | Hybrid Ministry
But I post like a meme Monday every single Monday morning that is just like a static carousel kind of based post. What we've done in our, our staff team is we created a Google Drive folder and we just say, hey, as you're scrolling social media, if you come across memes, save them and dump them in this folder.

00:15:27:12 - 00:15:46:18
Nick Clason | Hybrid Ministry
And so all I have to do on Monday is go grab them from that folder, pull them out. You know, I put ten out for carousel post and I post them, recently I've only started doing five because I've also started posting them over on the YouTube posts section, and they only allow five total, as opposed to Instagram, which now I believe allows like 20.

00:15:46:18 - 00:16:16:22
Nick Clason | Hybrid Ministry
So I wasn't posting, by the way, I wasn't posting to YouTube, but I had a kid who said, are you going to do me Monday anymore? And I was like, yeah. And he's like, on YouTube. And I was like, oh, so that made me, you know, kind of start doing it, on, on YouTube there. Additionally, I post three sermon recap clips, so like, what we do is we film our messages long form posted to YouTube, and then we edit them for YouTube with edits and captions and all the things.

00:16:16:24 - 00:16:42:28
Nick Clason | Hybrid Ministry
But before, we edit those or I'll have whoever is editing for me because I actually pay for an editor on these. I'll have them send me just a clean copy so they'll they'll compile it all together chronologically, and then they'll send me a copy without captions and without any of the, you know, B-roll or whatever. And I'll take those clean copies and I'll upload them into something like Open Source Pro, which, by the way, there's a link down below if you're interested in checking it out.

00:16:43:01 - 00:17:21:14
Nick Clason | Hybrid Ministry
It doesn't change anything for you, but it is a small, affiliate commission link for me, which would be incredibly helpful if that's something you want to try out. It makes my job so easy. I clips those up, and then we just download three of those and store them to post on three different days in our week. If you don't pre film like a long form message, then my foster seasonal social media pack, it gives you like devotional scripts that you can hold your phone and you can speak direct to camera on those, and it'll tell you exactly what to say and how to include it and that, that, that hits the same

00:17:21:14 - 00:17:40:05
Nick Clason | Hybrid Ministry
basic gist of what, a clip is meant to do where your Devo, clip, which isn't maybe tied to like a specific sermon or message, but it's still it's going to perform really well. I'm going to do a really good job for you on social media. So either one of those is fine, but it's some sort of spiritually charged content, right?

00:17:40:05 - 00:17:58:27
Nick Clason | Hybrid Ministry
Because some of these other things aren't spiritually charged content. And so your goal is you want to hook people, hook students, or hook your, your students friends with some of the goofy stuff so that you're showing up more and more in their algorithm. So that's why you also want to include some of these spiritual things so that they'll run across those as well.

00:17:58:27 - 00:18:17:28
Nick Clason | Hybrid Ministry
But the way I don't edit them is I use opus clip if you want to, you know, film something on your phone, that's fine. Then what I would recommend is handing over your phone to a student editor. Or if you pay for like a service like Adobe Premiere Pro, Final Cut Pro, DaVinci resolve, you can get them on a computer and they can edit that video for you.

00:18:17:28 - 00:18:36:25
Nick Clason | Hybrid Ministry
Or even if you don't want to do it, have a student film there and let them edit it, and they can use something like on their own phone, like cap cut, or even just something simple like the TikTok or Instagram Reels editor. Our four social challenge archetypes remember seven questions drafts, man on the Street, transition style videos, all edited by students.

00:18:36:25 - 00:18:58:19
Nick Clason | Hybrid Ministry
And right now I'm actually building like a tutorial. Because, like, I've trained students and it takes a lot of my time to get them up to speed, but I'm building tutorials now, where they're watching me edit one, and then they can go back and they can watch that as reference as they edit. And so now I'm able to recruit more students without any experience, and I'm having them do that on something like Adobe Premiere Pro.

00:18:58:25 - 00:19:14:21
Nick Clason | Hybrid Ministry
But I have had students in the past who have their own editing, kind of like chops. And I'll just send them a link from our Google Drive of like, like a seven questions and I'll say, hey, get this under a minute, add captions on the screen, add music, and send it back to me. And they do a great job and I'm fine with it being that way as well.

00:19:14:21 - 00:19:39:03
Nick Clason | Hybrid Ministry
So it doesn't have to be exactly like I'm doing it, or exactly in like, you know, my template, which, by the way, I have, seven questions and address template link down below. It's included in the for seasonal social media pack, or just in 100 bonus ideas for free listed down below in the description. Another video that we do is like, just like our Wednesday night recap, which is a very simple collage style video.

00:19:39:05 - 00:19:57:12
Nick Clason | Hybrid Ministry
I walk around with my phone and I get anywhere from like 5 to 7 second clips. Put that in TikTok, it does auto cut for me and boom are done. And then the last remaining of my ten is one of my four seasonal social media packs. Either a verse, a spiritual practice video, a how to carousel or an emoji phraseology guesting.

00:19:57:12 - 00:20:21:13
Nick Clason | Hybrid Ministry
And again, all of those are going to be included in my fast seasonal social media pack, which, by the way, if you didn't know, is 1799. However, I have a bonus Patreon podcast for $4 a month where I not only give you everything in my store for free so that includes this pack, but also I, recap what we did from a creative programing standpoint and from social media.

00:20:21:13 - 00:20:48:21
Nick Clason | Hybrid Ministry
From a social media standpoint. The previous week in student ministry. Think of it as like your weekly, debrief meeting with, like, you know, a trusted friend. And if I were you, that's $4 a month. You can charge at times $1,248 to like, professional development or your student ministries budget in that way. But what I'm going to do is I'm going to include a checklist for you of roles, of things to do, of what to film all of that.

00:20:48:21 - 00:21:16:03
Nick Clason | Hybrid Ministry
That's over on my Patreon. Once again, that will come with a nominal fee because Patreon doesn't let me give it away for free. However, if you are a hybrid hero, you get that checklist that costs you $0 included in your $4 per month membership Hybrid Heroes tier. This is how we do it. This is how I have handed all of this off, and I don't lift a finger any more for capturing, editing, or creating any of our social media content.

00:21:16:03 - 00:21:38:08
Nick Clason | Hybrid Ministry
You two can build a robust, student led, student driven social media team and social media feed. All you gotta do is start leaning in. Some of the students that God has gifted and and given to you in your context. I'm rooting for you. Don't ever hesitate to reach out. I got the pick my brain. Link down below in my, description.

00:21:38:08 - 00:21:50:29
Nick Clason | Hybrid Ministry
If there's something that can help you get this up off the ground. But until next time. And as always, my friends, don't forget. Stay hybrid.

]]> Struggling to keep up with your youth group’s social media? In this episode, I’ll show you how to build a student-led social media team for your youth ministryβ€”from recruiting Gen Z content creators to assigning creative roles like studio recruiter, sermon recap editors, and β€œman on the street” interviewers. Plus, I’ll show you how my Fall Social Media Pack (available on Patreon) gives you 3 months of done-for-you content your students can run without you lifting a finger.

//Social Team Checklist
https://www.patreon.com/posts/social-media-138081327?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

πŸ‚ FALL SOCIAL MEDIA PACK
https://www.patreon.com/posts/fall-seasonal-137477671?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/165

*🦸 HYBRID HEROS GET THE PACK FOR FREE! *
https://www.patreon.com/hybridministry

FALL MASTERCLASS PLAYLIST
https://www.youtube.com/watch?v=8fsa_fgbYCE&list=PLngXlSr64YaLfP12NPWmpBzXoCcEsAyBF

//Fully Built out Studio
https://www.youtube.com/watch?v=yVT1xvh9-5k

//TRY OPUS
https://www.opus.pro/?via=a5d361

//100 BONUS IDEAS & TEMPLATE
https://share.hsforms.com/1JOHqd4XOTbC5ZgfXB85BCwnumis

βœ… CHURCH COMMS DONE FOR YOU
Hire me to run your church website, social media or communications!
https://www.hybridministry.xyz/articles/comms

πŸ“Š [FREE] HYBRID STRATEGY GUIDE
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

πŸ“‹ "PICK NICK'S BRAIN" Coaching Call
https://www.hybridministry.xyz/articles/coaching

πŸ‘‰ STAY CONNECTED WITH NICK
YouTube: https://www.youtube.com/@clasonnick
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--------------
πŸŽ‰ FREE STUFF πŸŽ‰
We have all kinds of FREE Things that you can use in your context!
The best way to pay us back is a review or a YouTube Subscribe!
https://www.linktr.ee/clasonnick

--------------
πŸ› οΈTOOLS I USE THAT CAN HELP YOU!
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products
//VIDIQ
https://vidiq.com/hybrid

//BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

//OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

--------------
πŸ•°οΈTIMECODES
00:00 Student Social Team Framework
01:08 Why Students?
6:30 What we post
08:23 Studio Roles
11:43 On the Street Roles
13:46 The Power of the Social team
14:53 How I do no work
20:05 How you can do no work

--------------
TRANSCRIPT

00:00:00:00 - 00:00:01:28
Nick Clason | Hybrid Ministry
You're tired. Apparently, your

00:00:01:28 - 00:00:02:10
Nick Clason | Hybrid Ministry
weekly

00:00:02:10 - 00:00:02:22
Nick Clason | Hybrid Ministry
message

00:00:02:22 - 00:00:03:29
Nick Clason | Hybrid Ministry
isn't writing itself.

00:00:03:29 - 00:00:04:13
Nick Clason | Hybrid Ministry
Senior

00:00:04:13 - 00:00:04:23
Nick Clason | Hybrid Ministry
pastors,

00:00:04:23 - 00:00:08:18
Nick Clason | Hybrid Ministry
who used to be youth pastors, continue to pitch you mid-tier

00:00:08:18 - 00:00:09:00
Nick Clason | Hybrid Ministry
ideas, and

00:00:09:00 - 00:00:09:12
Nick Clason | Hybrid Ministry
the finance

00:00:09:12 - 00:00:13:03
Nick Clason | Hybrid Ministry
team, they just won't get off your back for that missing pizza receipt.

00:00:13:03 - 00:00:20:13
Nick Clason | Hybrid Ministry
What in the world would you possibly have time to draft and dream up a fully student led social media team?

00:00:20:13 - 00:00:26:05
Nick Clason | Hybrid Ministry
Because of all of that and because of all these commitments, that's why your feed looks like this.

00:00:26:08 - 00:00:28:26
Nick Clason | Hybrid Ministry
What if the answer isn't more of you? But what

00:00:28:26 - 00:00:38:09
Nick Clason | Hybrid Ministry
if the answer is actually more then, because you, as a youth pastor are surrounded by the world's most capable content creator, they're called

00:00:38:09 - 00:00:49:07
Nick Clason | Hybrid Ministry
teenagers. I have, in my context, built, student led, and student completely run social media teams. And in this episode, I'm going to share with you

00:00:49:07 - 00:00:53:11
Nick Clason | Hybrid Ministry
how you can do that mistakes and means and all.

00:00:53:16 - 00:01:14:12
Nick Clason | Hybrid Ministry
And they're going to post things that are not only going to make your feed come to life, but also they'll never post something that's going to result in getting you fired, probably. Welcome to the Hybrid Ministry show. Well, hey everybody, welcome to the Hybrid Ministry show. If you and I haven't had a chance to meet you. My name is Nick Claussen.

00:01:14:13 - 00:01:39:20
Nick Clason | Hybrid Ministry
I am a 15 year youth ministry veteran who's been passionate about social media and digital and ushered into that an absolutely expedited pace in Covid and through Covid. And now, since Covid, I have built social media teams and social media, platforms that completely are self-sustainable. Now at this point, and in this episode, I am going to fully outline in detail for you all of that.

00:01:39:20 - 00:02:04:17
Nick Clason | Hybrid Ministry
Because here's the thing. In this, episode and on this podcast, I talk a lot about my hybrid ministry strategy. In fact, my entire hybrid strategy is linked down below. You can download it, you can use it, you can take it in that e-book. I recommend posting ten times per week. And I'm going to share with you the ten posts that I post per week in my current student ministry on social media.

00:02:04:17 - 00:02:31:02
Nick Clason | Hybrid Ministry
However, if you download my student or my fast seasonal social media pack, which is over on Patreon, the getting started version of that, social media strategy is actually only posting three times per week because I get it. Like youth ministries and youth pastors, they're busy. And so in this episode, what I want to outline for you is how to do that completely through your student volunteers.

00:02:31:02 - 00:02:51:28
Nick Clason | Hybrid Ministry
And so we're going to explain, the reason behind why you should pick students as part of your social media team. Also, what are some roles that you can recruit them into as you are creating and building a social media team? We'll talk about some roles for, students. If you're shooting in like a studio, we can talk about roles for students.

00:02:51:28 - 00:03:14:29
Nick Clason | Hybrid Ministry
If you are shooting some stuff on the street or like out and about in your space. Also, student ministry editors, which are honestly, in my opinion, the biggest life savers and time savers for me. And then finally, I'm going to give you, the opportunity to go grab a checklist of everything that you're going to need for these, for these roles and to build these teams.

00:03:14:29 - 00:03:31:03
Nick Clason | Hybrid Ministry
But first of all, let's take just a quick step back before we get into the nitty gritty. And then once again, there are chapters always listed down below in these episodes. So if you want to jump ahead, you can. But why students you got to understand their digital natives like this is their world. This is what they speak.

00:03:31:06 - 00:03:55:04
Nick Clason | Hybrid Ministry
I like this concept called hybrid, where we go from our in-person moment and we take our online presence and we find a way to blend the two. In fact, the entire playlist linked right here that we just went through for the fall kickoff event idea is all about leaning into your hybrid, from your event to the ongoing donut voting bracket, to the welcome guest, to creating and building a social team like the students.

00:03:55:04 - 00:04:15:15
Nick Clason | Hybrid Ministry
Blend that all the time. And while for adults, especially during Covid and us in ministry, we didn't love it, we were even maybe annoyed by it. But like, this is their world. This is their life. YouTube is huge right now. Students spend hours online on YouTube looking at and creating and consuming content. This is just a part of their world.

00:04:15:15 - 00:04:40:17
Nick Clason | Hybrid Ministry
And so, as we're trying to position ourselves as youth ministries and youth pastors to help spread the the news and message of Jesus, like we should use students to help give us that ability and help give us that chance to help spread and reach and make that message of Jesus known on the social media channels. Also, students are used to this like they're used to having an authentic social media voice.

00:04:40:17 - 00:05:07:03
Nick Clason | Hybrid Ministry
Like this is this is just like I said, they're digital natives. This is who they are. They value authenticity. Like, this is them. This is what they do. Right? There's also on your social media teams, there's a deep well of opportunities. For example, we had a student join last year and, the person who is overseeing the team, just like from a scheduling aspect of it, he looked at me and he's like, Nick, I don't have anywhere to put this person.

00:05:07:03 - 00:05:35:29
Nick Clason | Hybrid Ministry
And I was like, sure you do. And he goes, wait, what do you mean? I said, I don't know those like given those clapperboard, she's like, no, I was like, buy one and then have that person run the clapperboard. I was like, you can always invent opportunities to help make students feel like they're a doing something. But being that there is plenty of runway and avenue to enlist students for, and I'm going to share with you even how to build a team of editors so that you even have more above and beyond opportunities to, recruit people.

00:05:36:06 - 00:06:02:06
Nick Clason | Hybrid Ministry
And then, you know, the bonus in all of this is that, like, as they get into this, like, this gives them not only, like leadership experience, but also some opportunity to, like, be a disciple in this avenue of social media. Right? It may not be the most precise, it may not be the most theologically astute. It may not, you know, be the deepest or the the most, like, precision, and, you know, tightened up version of all this stuff.

00:06:02:06 - 00:06:29:11
Nick Clason | Hybrid Ministry
But like, they can learn how to influence their friends for and with the message of Jesus. So let's explore now, like, what exactly are some of the roles that we have instituted in our social media team? Let's take a look. So if you download my seasonal social media pack, you'll see that I recommend, two things transition videos and man on the Street videos.

00:06:29:11 - 00:06:51:19
Nick Clason | Hybrid Ministry
Those are things that are part of the custom for you section. And what the custom for you section is, is it's the section of my pack that makes it, your church specific because I do, I do give you some done for you stuff like Bible verses and, how to deal with anxiety, how to, you know, some like emoji guesses, some, some spiritual practice videos.

00:06:51:21 - 00:07:07:29
Nick Clason | Hybrid Ministry
Those are nameless, faceless. So any youth ministry can download those and use them. The custom for you section. What that does is it puts your people, your faces and your stamp on your social media, but that is going to require you to get out of camera, get out your phone, get out someone's phone and film some of these things.

00:07:07:29 - 00:07:31:18
Nick Clason | Hybrid Ministry
And so two of those are interview interview questions like man on the street style and transition style videos. Those are two staples of our social media strategy in our youth ministry. Every single Wednesday night, we are filming something and so we're but we're only filming one type of thing per week. So one week we're filming main on the street, and then maybe the next week we're filming transition style videos.

00:07:31:21 - 00:07:53:15
Nick Clason | Hybrid Ministry
I also include For you some bonus content of like topic ideas for either dress and or may seven question style videos. And so those are the others that we have on our monthly schedule. So man, on the street transition style videos, drafts, seven questions. Any given that you come into our youth ministry, we're doing one of those four things.

00:07:53:18 - 00:08:12:16
Nick Clason | Hybrid Ministry
And so, in the bonus section, the drafts are the seven questions. If you want to start doing some of those, we film those in like a fully, built out studio. I'll link the tour episode to our studio if you want to see our studio, what we've bought, how we outfitted it so that we can have multiple different sets in one, one room, one space.

00:08:12:16 - 00:08:36:22
Nick Clason | Hybrid Ministry
You can go check that out again. Link down below in the description. But here's some roles for for people in that, in that type of night, in that type of setting. So we record using podcast style microphones, which means we need to record into some sort of audio interface. So we plug it into like a Scarlett focus, eight eight and then that runs into like a computer, and then the computer is running like Adobe Audition.

00:08:36:22 - 00:08:57:22
Nick Clason | Hybrid Ministry
And so we have a person who sits there and runs audio. And so they literally do the thing like speeding, speeding, speeding. And so that person makes sure that the audio is actually rolling. And then they'll also put headphones on to ensure that they can hear what the people are saying and they can actually mix it. Do like a live mix using the Scarlett focus right.

00:08:57:24 - 00:09:18:01
Nick Clason | Hybrid Ministry
We'll also have someone running camera. And so they'll literally click the record button on the camera and then they'll click, you know, stop record. And for a while there, we had them clap in front of the camera. But like I said in the intro, we actually just, bought a clapperboard. And so either they can do it or if you have enough people, you can have a whole nother person do it.

00:09:18:03 - 00:09:37:08
Nick Clason | Hybrid Ministry
And the clapperboard that we bought is a dry erase. And so you can put like, you know, you can erase it and you can write like drafts, take four and then you can write the names of the people and that way if you could get them to spell their names for you, you're going to get their names on the edit spelled exactly right, which I think is really important.

00:09:37:15 - 00:10:01:28
Nick Clason | Hybrid Ministry
We also have a television screen, which sometimes for like our leader podcast, we have that on the actual camera and use it as like a presentation, if you will. But for these videos, we actually put it, off camera so that the contestants can see the slides because there's like scripts and stuff, like for example, the script that like for seven questions is, hey, the name of the game is seven questions if you want to play and close your eyes, the answer is going to be right here on the screen.

00:10:02:01 - 00:10:16:25
Nick Clason | Hybrid Ministry
The category is fill in the blank. It's hard sometimes. The sixth grader walks in. They want to be part of the social team. They want to be on in want to do the social challenge. And you tell them the script and they can't remember it. And so that TV right there really helps them, you know what I mean?

00:10:16:25 - 00:10:36:07
Nick Clason | Hybrid Ministry
Like, see what they're supposed to do. And then we'll also after that script, we'll just make a slide that says one and that's question one. And then two, three, four. And so that that screen also helps them like keep track of the questions. And then there's always some sort of like call to action at the end of every video like hey, comment below your answer or comment below, did you get it?

00:10:36:07 - 00:11:08:11
Nick Clason | Hybrid Ministry
Or you know, whatever. And those are just kind of like prompts so that someone doesn't have to speak them. Because when someone speaks them from off camera, you have to edit them later, which is not the end of the world. But again, it helps. And so you can have someone literally sitting there running slides. It's also helpful to have people recruiting because we're in our studio, students might not know that the social challenge is going on, or they might know now, at this point in our in our context, but they might not be like aware of it or looking for it or, you know, running towards it.

00:11:08:11 - 00:11:23:10
Nick Clason | Hybrid Ministry
And so you have people who are like, hey, you want to be in social challenge today? And then they'll bring them back to our studio and then they'll help, kind of like queue up a line. And then lastly, you can have a host, a person who is out in the hallway talking to the people, waiting, explaining to them what they're going to do when they get in there.

00:11:23:15 - 00:11:44:22
Nick Clason | Hybrid Ministry
And so you're going to want someone who's got some charisma on that. But, all of those are different roles that we have tried to implement and institute for our studio based social challenge nights. Now, there are those are drafts and seven questions. So that's two out of our four social, challenge, you know, scheduling nights. The other two are when we're out and about.

00:11:44:22 - 00:12:02:21
Nick Clason | Hybrid Ministry
So we grab a tripod, a camera and a microphone, and we hit the street and we don't go anywhere. But just like our student lobby. But we're out and about. We're more visible. So you don't quite need as many, like, hosts or anything like that. But you may need like a recruiter. You still need someone like, hey, you want to come be on social media tonight?

00:12:02:21 - 00:12:18:13
Nick Clason | Hybrid Ministry
You want to come here to some questions. And so they'll fold people in the queue up a line. They'll get them off to the side there. So that's another option or another role. Of course you're going to have your interviewer. So the person that's on camera that's asking the questions like, hey, would you rather this, would you rather that?

00:12:18:15 - 00:12:40:19
Nick Clason | Hybrid Ministry
And listen, all of these questions are included in my social media pack. And so what I recommend is that you batch record so that you ask 4 or 5 questions, and you ask 4 or 5 people the same 4 or 5 questions, and then boom, you have 4 or 5 different men on the street style videos. And so that interviewer there's asking the same person these, you know, 4 or 5 different questions.

00:12:40:21 - 00:13:04:14
Nick Clason | Hybrid Ministry
Obviously, you're also going to have a camera person. You're also going to have an audio person. And I like to have the audio person, plug the headphones directly into the camera and listen to make sure that they can hear, and that's not too loud. And, you know, if like, anything gets cut out, that they can make them go back and reshoot it with film it, you can have someone holding up like a sheet with the questions or even times we've rolled that TV out.

00:13:04:14 - 00:13:24:18
Nick Clason | Hybrid Ministry
Right? And so we've had a person there, managing that TV or running slides for that, you know, or whatever the case may be. And so those are all different ways and things that you can use for like man on the Street transition style videos are very similar, except for all you really are doing is like, you know, you get like a video of a kid who was riding a skateboard and they fell on the floor and they fell like in this certain position.

00:13:24:19 - 00:13:40:28
Nick Clason | Hybrid Ministry
So you tell someone, hey, lay like this, and then you give them some sort of script like, oh, that hurt. Make sure that you always have someone to help pick you up. We got that here at our church on Wednesday nights. See you at 630 or something. You know, something silly like that. Like it's kind of meant to be, you know, silly like that.

00:13:41:00 - 00:13:58:01
Nick Clason | Hybrid Ministry
Those are the two, like, on the night, jobs. And let me just tell you, like, once we started walking around with the camera, especially for, like, man on the street or, like, transition style videos, the kids came out of the woodwork in their interest level for it. We have, seven, I want to say different like serving teams for students.

00:13:58:01 - 00:14:25:27
Nick Clason | Hybrid Ministry
We have welcome team. We have cafe, we have tech team. We have social team, we have photography. We have worship. Maybe that's it. Oh no. And then we have our table leaders. That's probably like our highest, spiritual bar of of role. The team that people want to be on the most is the social team. And so we have, like, increased our engagement around student serving because the social team exists.

00:14:25:29 - 00:14:48:12
Nick Clason | Hybrid Ministry
But the real, in my opinion, this role right here, this next role, this is really like the role that has changed everything for me. It's the student editor. So I post ten pieces of content per week. And this is a genuine, real, true, authentic statement. I don't edit any of it okay. So let me let me walk you through, what I post.

00:14:48:14 - 00:15:07:18
Nick Clason | Hybrid Ministry
It's some of it's going to be similar to what you might get in the fall seasonal social media pack. Some of it is a little bit different. You can sprinkle in any of these ideas because I'm asking you in the seasonal social media pack to post three times per week. So if you like any of these ideas you got, you got margin to kind of add this and make it your own and bring your own flair.

00:15:07:20 - 00:15:27:12
Nick Clason | Hybrid Ministry
But I post like a meme Monday every single Monday morning that is just like a static carousel kind of based post. What we've done in our, our staff team is we created a Google Drive folder and we just say, hey, as you're scrolling social media, if you come across memes, save them and dump them in this folder.

00:15:27:12 - 00:15:46:18
Nick Clason | Hybrid Ministry
And so all I have to do on Monday is go grab them from that folder, pull them out. You know, I put ten out for carousel post and I post them, recently I've only started doing five because I've also started posting them over on the YouTube posts section, and they only allow five total, as opposed to Instagram, which now I believe allows like 20.

00:15:46:18 - 00:16:16:22
Nick Clason | Hybrid Ministry
So I wasn't posting, by the way, I wasn't posting to YouTube, but I had a kid who said, are you going to do me Monday anymore? And I was like, yeah. And he's like, on YouTube. And I was like, oh, so that made me, you know, kind of start doing it, on, on YouTube there. Additionally, I post three sermon recap clips, so like, what we do is we film our messages long form posted to YouTube, and then we edit them for YouTube with edits and captions and all the things.

00:16:16:24 - 00:16:42:28
Nick Clason | Hybrid Ministry
But before, we edit those or I'll have whoever is editing for me because I actually pay for an editor on these. I'll have them send me just a clean copy so they'll they'll compile it all together chronologically, and then they'll send me a copy without captions and without any of the, you know, B-roll or whatever. And I'll take those clean copies and I'll upload them into something like Open Source Pro, which, by the way, there's a link down below if you're interested in checking it out.

00:16:43:01 - 00:17:21:14
Nick Clason | Hybrid Ministry
It doesn't change anything for you, but it is a small, affiliate commission link for me, which would be incredibly helpful if that's something you want to try out. It makes my job so easy. I clips those up, and then we just download three of those and store them to post on three different days in our week. If you don't pre film like a long form message, then my foster seasonal social media pack, it gives you like devotional scripts that you can hold your phone and you can speak direct to camera on those, and it'll tell you exactly what to say and how to include it and that, that, that hits the same

00:17:21:14 - 00:17:40:05
Nick Clason | Hybrid Ministry
basic gist of what, a clip is meant to do where your Devo, clip, which isn't maybe tied to like a specific sermon or message, but it's still it's going to perform really well. I'm going to do a really good job for you on social media. So either one of those is fine, but it's some sort of spiritually charged content, right?

00:17:40:05 - 00:17:58:27
Nick Clason | Hybrid Ministry
Because some of these other things aren't spiritually charged content. And so your goal is you want to hook people, hook students, or hook your, your students friends with some of the goofy stuff so that you're showing up more and more in their algorithm. So that's why you also want to include some of these spiritual things so that they'll run across those as well.

00:17:58:27 - 00:18:17:28
Nick Clason | Hybrid Ministry
But the way I don't edit them is I use opus clip if you want to, you know, film something on your phone, that's fine. Then what I would recommend is handing over your phone to a student editor. Or if you pay for like a service like Adobe Premiere Pro, Final Cut Pro, DaVinci resolve, you can get them on a computer and they can edit that video for you.

00:18:17:28 - 00:18:36:25
Nick Clason | Hybrid Ministry
Or even if you don't want to do it, have a student film there and let them edit it, and they can use something like on their own phone, like cap cut, or even just something simple like the TikTok or Instagram Reels editor. Our four social challenge archetypes remember seven questions drafts, man on the Street, transition style videos, all edited by students.

00:18:36:25 - 00:18:58:19
Nick Clason | Hybrid Ministry
And right now I'm actually building like a tutorial. Because, like, I've trained students and it takes a lot of my time to get them up to speed, but I'm building tutorials now, where they're watching me edit one, and then they can go back and they can watch that as reference as they edit. And so now I'm able to recruit more students without any experience, and I'm having them do that on something like Adobe Premiere Pro.

00:18:58:25 - 00:19:14:21
Nick Clason | Hybrid Ministry
But I have had students in the past who have their own editing, kind of like chops. And I'll just send them a link from our Google Drive of like, like a seven questions and I'll say, hey, get this under a minute, add captions on the screen, add music, and send it back to me. And they do a great job and I'm fine with it being that way as well.

00:19:14:21 - 00:19:39:03
Nick Clason | Hybrid Ministry
So it doesn't have to be exactly like I'm doing it, or exactly in like, you know, my template, which, by the way, I have, seven questions and address template link down below. It's included in the for seasonal social media pack, or just in 100 bonus ideas for free listed down below in the description. Another video that we do is like, just like our Wednesday night recap, which is a very simple collage style video.

00:19:39:05 - 00:19:57:12
Nick Clason | Hybrid Ministry
I walk around with my phone and I get anywhere from like 5 to 7 second clips. Put that in TikTok, it does auto cut for me and boom are done. And then the last remaining of my ten is one of my four seasonal social media packs. Either a verse, a spiritual practice video, a how to carousel or an emoji phraseology guesting.

00:19:57:12 - 00:20:21:13
Nick Clason | Hybrid Ministry
And again, all of those are going to be included in my fast seasonal social media pack, which, by the way, if you didn't know, is 1799. However, I have a bonus Patreon podcast for $4 a month where I not only give you everything in my store for free so that includes this pack, but also I, recap what we did from a creative programing standpoint and from social media.

00:20:21:13 - 00:20:48:21
Nick Clason | Hybrid Ministry
From a social media standpoint. The previous week in student ministry. Think of it as like your weekly, debrief meeting with, like, you know, a trusted friend. And if I were you, that's $4 a month. You can charge at times $1,248 to like, professional development or your student ministries budget in that way. But what I'm going to do is I'm going to include a checklist for you of roles, of things to do, of what to film all of that.

00:20:48:21 - 00:21:16:03
Nick Clason | Hybrid Ministry
That's over on my Patreon. Once again, that will come with a nominal fee because Patreon doesn't let me give it away for free. However, if you are a hybrid hero, you get that checklist that costs you $0 included in your $4 per month membership Hybrid Heroes tier. This is how we do it. This is how I have handed all of this off, and I don't lift a finger any more for capturing, editing, or creating any of our social media content.

00:21:16:03 - 00:21:38:08
Nick Clason | Hybrid Ministry
You two can build a robust, student led, student driven social media team and social media feed. All you gotta do is start leaning in. Some of the students that God has gifted and and given to you in your context. I'm rooting for you. Don't ever hesitate to reach out. I got the pick my brain. Link down below in my, description.

00:21:38:08 - 00:21:50:29
Nick Clason | Hybrid Ministry
If there's something that can help you get this up off the ground. But until next time. And as always, my friends, don't forget. Stay hybrid.

]]> Episode 154: Summer Social Media Mistakes (And How I’m Avoiding Them) https://www.hybridministry.xyz/154 c88d08b1-4f71-4c78-97a7-4e57ba74b1f7 Thu, 19 Jun 2025 05:00:00 -0500 Nick Clason 154 Summer Social Media Mistakes (And How I’m Avoiding Them) full Nick Clason Here’s what usually tanks your social media engagement every summerβ€”and what I’m doing instead. Because posting a blurry pic of your youth group playing dodgeball again is not a strategy. I’ve made all the summer mistakesβ€”so you don’t have to! 8:11 no Here’s what usually tanks your social media engagement every summerβ€”and what I’m doing instead. Because posting a blurry pic of your youth group playing dodgeball again is not a strategy. I’ve made all the summer mistakesβ€”so you don’t have to! β˜€οΈ SUMMER SOCIAL MEDIA PACK https://www.patreon.com/hybridministry/shop/summer-seasonal-social-media-1540452?utmmedium=clipboardcopy&utmsource=copyLink&utmcampaign=productsharecreator&utmcontent=join_link *🦸 HYBRID HEROS GET IT FOR FREE! * https://www.patreon.com/hybridministry SHOW NOTES Shownotes & Transcripts https://www.hybridministry.xyz/154 βœ… CHURCH COMMS DONE FOR YOU Hire me to run your church website, social media or communications! https://www.hybridministry.xyz/articles/comms πŸ“Š [FREE] HYBRID STRATEGY GUIDE https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book πŸ“‹ "PICK NICK'S BRAIN" Coaching Call https://www.hybridministry.xyz/articles/coaching πŸ‘‰ STAY CONNECTED WITH NICK YouTube: https://www.youtube.com/@clasonnick Instagram: https://www.instagram.com/hybridministry/ TikTok: https://www.tiktok.com/@clasonnick Facebook: https://www.facebook.com/HybridMinistry Website: https://www.hybridministry.xyz -------------- πŸŽ‰ FREE STUFF πŸŽ‰ We have all kinds of FREE Things that you can use in your context! The best way to pay us back is a review or a YouTube Subscribe! https://www.linktr.ee/clasonnick -------------- πŸ› οΈTOOLS I USE THAT CAN HELP YOU! Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products VIDIQ https://vidiq.com/hybrid BEST DYM RESOURCES https://www.hybridministry.xyz/articles/dym OPUS.PRO FOR AI SHORTS & REELS https://www.opus.pro/?via=a5d361 //YOUTUBE STARTER KIT FOR UNDER $100 https://www.hybridministry.xyz/articles/youtubestarterkit -------------- πŸ•°οΈTIMECODES 00:00 What is your Social Media Strategy? 00:25 Mistake #1 02:49 Mistake #2 04:18 Mistake #3 05:30 Mistake #4 06:32 The Summer Social Media Pack -------------- TRANSCRIPT 00:00:00:09 - 00:00:22:25 Nick Clason | Hybrid Ministry Here's what's probably tanking your engagement on social media this summer, and here's what I'm doing to try and combat that, because posting a blurry dodgeball pic is not really a strategy on social media. In this video, we're going to look at some common social mistakes at youth pastors just like you and just like me tend to make as well as I offer a solution for each and every one of those mistakes. 00:00:22:26 - 00:00:48:21 Nick Clason | Hybrid Ministry Welcome, my friends, to the Hybrid Ministry Show. Well, hey everyone, welcome to the Hybrid Ministry Show. I've been in youth ministry for 15 years, and I have made all of these mistakes. And I want to help you avoid stepping in those pitfalls. So let's hop in to these common social media mistakes. And mistake number one that most youth pastors make in the summer is they go radio silent. 00:00:48:24 - 00:01:12:07 Nick Clason | Hybrid Ministry No, the video is not. Pause. I'm just showing you what your social feed might look like, because I know if you're anything like me, you get busy, you got VBS, you got camp, you got missions trips, you got events. One summer I did a kickball event, and I sprained my ankle in front of all of the kids, and I had to literally crawl my way back to the pavilion because I was so hurt. 00:01:12:07 - 00:01:29:08 Nick Clason | Hybrid Ministry But I was out doing ministry, and I thought to myself, I can't do social media like I'm these are the important things. This is social and this is this is real ministry, social media that can go on the back burner and you need to show up on social media. And here's why. Because our students are showing up on social media. 00:01:29:08 - 00:01:55:25 Nick Clason | Hybrid Ministry And so we two in an effort to try and be where they are, we want to show up where they are. And guess what? You don't have to just pull away in your office and create a bunch of content quietly void of interaction with students. No, you can actually create content with students. And if you grab my summer social media pack, it's actually designed to be three posts per week, some of which are just plug and play like you're at the park playing kickball. 00:01:55:25 - 00:02:12:04 Nick Clason | Hybrid Ministry You're like, oh, I need to post something. Boom. You drop it when the kids get home, they see it. But there's also content that you can create and film with your students, and not just for your students, but since it's with your students, it also ends up being for your students. So mistake number one is go radio silent. 00:02:12:10 - 00:02:46:06 Nick Clason | Hybrid Ministry The fixes. In my social media pack, I've baked in three posts per week at a minimum. And then if you are downloading anything else, say like you're a dying member and they give you the social pack monthly. You can filter those things in every other week, and you can actually show up every single day, not only with some custom, content, which is what I offer for you, where you or your students are the actual voices and faces on your social media, but you also then have some of this other kind of like done for you content, which will just still kind of give proof of life to everybody else on your social feed. 00:02:46:14 - 00:03:10:16 Nick Clason | Hybrid Ministry Let's hop in here to mistake number two. So mistake number two is using static done for you posts. Now listen, I get it. I just actually said to do that. But I say do that in compliment to what I'm offering. But actually my my package here allows you to, to use like half done for you. You need these where you don't have to think about it. 00:03:10:22 - 00:03:37:05 Nick Clason | Hybrid Ministry You forgot. Oh no I'm supposed to post. You pull it open, you post it, maybe you're on the toilet and you get it done. Okay. But other times I actually give you and carve out for you an opportunity to engage with your students, your leaders, for you and your students and your leaders to be the heroes on your social media packs and so like it allows you to to lean into those inside jokes and, and the the culture that exists within your student ministry. 00:03:37:07 - 00:03:56:00 Nick Clason | Hybrid Ministry And I do it all for you. I tell you exactly how to do it. I tell you exactly what to do. So link down below. Go grab it. Go check it out so that you don't just become a random, generic boring like no context for your ministry social media feed, but you actually become one that is, relevant. 00:03:56:00 - 00:04:18:17 Nick Clason | Hybrid Ministry And it's popping and it's it's leaning into what's popular on social media now, which is short form, vertical based video. I'm gonna help you, film some stuff. Reels, TikToks, YouTube shorts, whatever works in your context. But you can use it in your context. You can use what I've created, but then you and your student ministry can actually be the heroes in these, on your feed. 00:04:18:22 - 00:04:37:07 Nick Clason | Hybrid Ministry Which leads me to mistake number three. Not thinking ahead like, you know, you got camp, you know, you got VBS, you know, you got that mission trip. What are you going to post? You don't have a plan? Then that's what causes you to do. Mistake number one, which is go radio silent or you just part of my French fart. 00:04:37:07 - 00:05:01:12 Nick Clason | Hybrid Ministry Something out. That's no good, because you're like, I ran out of time. I just got to do something. My pack will help you think ahead. I literally scripted it out. June and then July and then August. Away is mid-June already. No problem. Bump it down. July, August, September. Some of them, like emoji phrases like those are summer guess, themed. 00:05:01:12 - 00:05:20:08 Nick Clason | Hybrid Ministry But like a lot of the other stuff, like it does not tied directly to a season. Grab it and then hey, guess what? Best news of all coming in the fall. I'm going to be offering a fall social media pack. The same archetypes, the same concepts, but fall themed and fall, base and fall topics for you to lean in. 00:05:20:08 - 00:05:41:03 Nick Clason | Hybrid Ministry I will help you plan ahead on social media so that you can spend time on the parts of ministry that mean and matter the most to you and your group. Which leads me to my fourth and final mistake that youth pastors tend to make and is forgetting the hybrid strategy we think it's all about in person, and we're all we're fully present. 00:05:41:03 - 00:06:00:10 Nick Clason | Hybrid Ministry And by the way, you should be fully present. You definitely don't want to get fired, but you also want to show up digitally. You want to show where students are spending most of their time. You know, Pew Research did a study that said 90% of teenagers spend time, meaningful time on YouTube. Why are we not there? Why are we not there? 00:06:00:10 - 00:06:27:02 Nick Clason | Hybrid Ministry Showing up as youth pastors, as student ministries, answering some of life's hard questions, and I will show you how to do all of that, not only in the summer pack, but hey, guess what? Maybe you don't want to spend any money. Grab my hybrid strategy. God, it is completely free. And it's also linked down below for your convenience, all you gotta do is pop in your name and your email and, hey, maybe, you know, if you want to give some sort of payment to this podcast, a subscribe would be fantastic. 00:06:27:02 - 00:06:44:18 Nick Clason | Hybrid Ministry It literally costs you nothing, but it does actually help us out quite a bit. Listen, I know this all feels like a big sales pitch, but the fact of the matter is that the key to social media is consistency. And that's what my pack is going to help you do. Maybe by the end of it you don't need me to be consistent on social media. 00:06:44:18 - 00:07:02:22 Nick Clason | Hybrid Ministry That's great. That's the goal. I want you to graduate from this. Maybe you're the type of person that's never going to really lean in hard on social media. That's fine too. Keep coming back. These packs are going to continue to recycle with new content every single season, which is going to be three months worth for you to be able to take and make your own. 00:07:02:22 - 00:07:23:02 Nick Clason | Hybrid Ministry And I want you to win because I want you to take these packs and make your social media come to life with your smiling faces and your students. So like I said, link down below, grab it. And guess what? If you are, interested in this, the best deal, the best value. Honestly, take my money is to become a member. 00:07:23:06 - 00:07:43:24 Nick Clason | Hybrid Ministry $4 per month. You get this pack at the, the Hybrid Heroes tier, completely included, as well as a weekly bonus podcast. You know, we just got back from summer camp. I've been talking to my students and talking to all my hybrid. Here's about everything we did at camp. All of the creative elements that we woven to what we're doing. 00:07:43:26 - 00:08:03:03 Nick Clason | Hybrid Ministry And you get that completely for free drops every single Monday. What we're doing in our context, what we're doing in our ministry, a real youth pastor with real boots on the ground experience, helping you lean into the creativity and the hybrid ministry that students so crave. I want to help you, win on social media and win in creativity in your student ministry. 00:08:03:10 - 00:08:09:15 Nick Clason | Hybrid Ministry Check out the pack or become a member so good that you're here. Don't forget, my friends, as always, to stay hybrid. hybrid ministry, nick clason, youth ministry social media, summer youth ministry, church social media strategy, done for you social media, seasonal content, youth group ideas, church content strategy, youth pastor help, church instagram tips, easy social media, summer ministry ideas, student ministry content, social media for youth pastors, church reels, church tiktok, youth ministry tips, church marketing, youth group engagement, summer ministry mistakes Here’s what usually tanks your social media engagement every summerβ€”and what I’m doing instead. Because posting a blurry pic of your youth group playing dodgeball again is not a strategy.
I’ve made all the summer mistakesβ€”so you don’t have to!

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//YOUTUBE STARTER KIT FOR UNDER $100
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πŸ•°οΈTIMECODES
00:00 What is your Social Media Strategy?
00:25 Mistake #1
02:49 Mistake #2
04:18 Mistake #3
05:30 Mistake #4
06:32 The Summer Social Media Pack

--------------
TRANSCRIPT
00:00:00:09 - 00:00:22:25
Nick Clason | Hybrid Ministry
Here's what's probably tanking your engagement on social media this summer, and here's what I'm doing to try and combat that, because posting a blurry dodgeball pic is not really a strategy on social media. In this video, we're going to look at some common social mistakes at youth pastors just like you and just like me tend to make as well as I offer a solution for each and every one of those mistakes.

00:00:22:26 - 00:00:48:21
Nick Clason | Hybrid Ministry
Welcome, my friends, to the Hybrid Ministry Show. Well, hey everyone, welcome to the Hybrid Ministry Show. I've been in youth ministry for 15 years, and I have made all of these mistakes. And I want to help you avoid stepping in those pitfalls. So let's hop in to these common social media mistakes. And mistake number one that most youth pastors make in the summer is they go radio silent.

00:00:48:24 - 00:01:12:07
Nick Clason | Hybrid Ministry
No, the video is not. Pause. I'm just showing you what your social feed might look like, because I know if you're anything like me, you get busy, you got VBS, you got camp, you got missions trips, you got events. One summer I did a kickball event, and I sprained my ankle in front of all of the kids, and I had to literally crawl my way back to the pavilion because I was so hurt.

00:01:12:07 - 00:01:29:08
Nick Clason | Hybrid Ministry
But I was out doing ministry, and I thought to myself, I can't do social media like I'm these are the important things. This is social and this is this is real ministry, social media that can go on the back burner and you need to show up on social media. And here's why. Because our students are showing up on social media.

00:01:29:08 - 00:01:55:25
Nick Clason | Hybrid Ministry
And so we two in an effort to try and be where they are, we want to show up where they are. And guess what? You don't have to just pull away in your office and create a bunch of content quietly void of interaction with students. No, you can actually create content with students. And if you grab my summer social media pack, it's actually designed to be three posts per week, some of which are just plug and play like you're at the park playing kickball.

00:01:55:25 - 00:02:12:04
Nick Clason | Hybrid Ministry
You're like, oh, I need to post something. Boom. You drop it when the kids get home, they see it. But there's also content that you can create and film with your students, and not just for your students, but since it's with your students, it also ends up being for your students. So mistake number one is go radio silent.

00:02:12:10 - 00:02:46:06
Nick Clason | Hybrid Ministry
The fixes. In my social media pack, I've baked in three posts per week at a minimum. And then if you are downloading anything else, say like you're a dying member and they give you the social pack monthly. You can filter those things in every other week, and you can actually show up every single day, not only with some custom, content, which is what I offer for you, where you or your students are the actual voices and faces on your social media, but you also then have some of this other kind of like done for you content, which will just still kind of give proof of life to everybody else on your social feed.

00:02:46:14 - 00:03:10:16
Nick Clason | Hybrid Ministry
Let's hop in here to mistake number two. So mistake number two is using static done for you posts. Now listen, I get it. I just actually said to do that. But I say do that in compliment to what I'm offering. But actually my my package here allows you to, to use like half done for you. You need these where you don't have to think about it.

00:03:10:22 - 00:03:37:05
Nick Clason | Hybrid Ministry
You forgot. Oh no I'm supposed to post. You pull it open, you post it, maybe you're on the toilet and you get it done. Okay. But other times I actually give you and carve out for you an opportunity to engage with your students, your leaders, for you and your students and your leaders to be the heroes on your social media packs and so like it allows you to to lean into those inside jokes and, and the the culture that exists within your student ministry.

00:03:37:07 - 00:03:56:00
Nick Clason | Hybrid Ministry
And I do it all for you. I tell you exactly how to do it. I tell you exactly what to do. So link down below. Go grab it. Go check it out so that you don't just become a random, generic boring like no context for your ministry social media feed, but you actually become one that is, relevant.

00:03:56:00 - 00:04:18:17
Nick Clason | Hybrid Ministry
And it's popping and it's it's leaning into what's popular on social media now, which is short form, vertical based video. I'm gonna help you, film some stuff. Reels, TikToks, YouTube shorts, whatever works in your context. But you can use it in your context. You can use what I've created, but then you and your student ministry can actually be the heroes in these, on your feed.

00:04:18:22 - 00:04:37:07
Nick Clason | Hybrid Ministry
Which leads me to mistake number three. Not thinking ahead like, you know, you got camp, you know, you got VBS, you know, you got that mission trip. What are you going to post? You don't have a plan? Then that's what causes you to do. Mistake number one, which is go radio silent or you just part of my French fart.

00:04:37:07 - 00:05:01:12
Nick Clason | Hybrid Ministry
Something out. That's no good, because you're like, I ran out of time. I just got to do something. My pack will help you think ahead. I literally scripted it out. June and then July and then August. Away is mid-June already. No problem. Bump it down. July, August, September. Some of them, like emoji phrases like those are summer guess, themed.

00:05:01:12 - 00:05:20:08
Nick Clason | Hybrid Ministry
But like a lot of the other stuff, like it does not tied directly to a season. Grab it and then hey, guess what? Best news of all coming in the fall. I'm going to be offering a fall social media pack. The same archetypes, the same concepts, but fall themed and fall, base and fall topics for you to lean in.

00:05:20:08 - 00:05:41:03
Nick Clason | Hybrid Ministry
I will help you plan ahead on social media so that you can spend time on the parts of ministry that mean and matter the most to you and your group. Which leads me to my fourth and final mistake that youth pastors tend to make and is forgetting the hybrid strategy we think it's all about in person, and we're all we're fully present.

00:05:41:03 - 00:06:00:10
Nick Clason | Hybrid Ministry
And by the way, you should be fully present. You definitely don't want to get fired, but you also want to show up digitally. You want to show where students are spending most of their time. You know, Pew Research did a study that said 90% of teenagers spend time, meaningful time on YouTube. Why are we not there? Why are we not there?

00:06:00:10 - 00:06:27:02
Nick Clason | Hybrid Ministry
Showing up as youth pastors, as student ministries, answering some of life's hard questions, and I will show you how to do all of that, not only in the summer pack, but hey, guess what? Maybe you don't want to spend any money. Grab my hybrid strategy. God, it is completely free. And it's also linked down below for your convenience, all you gotta do is pop in your name and your email and, hey, maybe, you know, if you want to give some sort of payment to this podcast, a subscribe would be fantastic.

00:06:27:02 - 00:06:44:18
Nick Clason | Hybrid Ministry
It literally costs you nothing, but it does actually help us out quite a bit. Listen, I know this all feels like a big sales pitch, but the fact of the matter is that the key to social media is consistency. And that's what my pack is going to help you do. Maybe by the end of it you don't need me to be consistent on social media.

00:06:44:18 - 00:07:02:22
Nick Clason | Hybrid Ministry
That's great. That's the goal. I want you to graduate from this. Maybe you're the type of person that's never going to really lean in hard on social media. That's fine too. Keep coming back. These packs are going to continue to recycle with new content every single season, which is going to be three months worth for you to be able to take and make your own.

00:07:02:22 - 00:07:23:02
Nick Clason | Hybrid Ministry
And I want you to win because I want you to take these packs and make your social media come to life with your smiling faces and your students. So like I said, link down below, grab it. And guess what? If you are, interested in this, the best deal, the best value. Honestly, take my money is to become a member.

00:07:23:06 - 00:07:43:24
Nick Clason | Hybrid Ministry
$4 per month. You get this pack at the, the Hybrid Heroes tier, completely included, as well as a weekly bonus podcast. You know, we just got back from summer camp. I've been talking to my students and talking to all my hybrid. Here's about everything we did at camp. All of the creative elements that we woven to what we're doing.

00:07:43:26 - 00:08:03:03
Nick Clason | Hybrid Ministry
And you get that completely for free drops every single Monday. What we're doing in our context, what we're doing in our ministry, a real youth pastor with real boots on the ground experience, helping you lean into the creativity and the hybrid ministry that students so crave. I want to help you, win on social media and win in creativity in your student ministry.

00:08:03:10 - 00:08:09:15
Nick Clason | Hybrid Ministry
Check out the pack or become a member so good that you're here. Don't forget, my friends, as always, to stay hybrid.

]]> Here’s what usually tanks your social media engagement every summerβ€”and what I’m doing instead. Because posting a blurry pic of your youth group playing dodgeball again is not a strategy.
I’ve made all the summer mistakesβ€”so you don’t have to!

β˜€οΈ SUMMER SOCIAL MEDIA PACK
https://www.patreon.com/hybridministry/shop/summer-seasonal-social-media-1540452?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=productshare_creator&utm_content=join_link

*🦸 HYBRID HEROS GET IT FOR FREE! *
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SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/154

βœ… CHURCH COMMS DONE FOR YOU
Hire me to run your church website, social media or communications!
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πŸ“Š [FREE] HYBRID STRATEGY GUIDE
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πŸ“‹ "PICK NICK'S BRAIN" Coaching Call
https://www.hybridministry.xyz/articles/coaching

πŸ‘‰ STAY CONNECTED WITH NICK
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--------------
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We have all kinds of FREE Things that you can use in your context!
The best way to pay us back is a review or a YouTube Subscribe!
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πŸ› οΈTOOLS I USE THAT CAN HELP YOU!
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products
VIDIQ
https://vidiq.com/hybrid

BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

--------------
πŸ•°οΈTIMECODES
00:00 What is your Social Media Strategy?
00:25 Mistake #1
02:49 Mistake #2
04:18 Mistake #3
05:30 Mistake #4
06:32 The Summer Social Media Pack

--------------
TRANSCRIPT
00:00:00:09 - 00:00:22:25
Nick Clason | Hybrid Ministry
Here's what's probably tanking your engagement on social media this summer, and here's what I'm doing to try and combat that, because posting a blurry dodgeball pic is not really a strategy on social media. In this video, we're going to look at some common social mistakes at youth pastors just like you and just like me tend to make as well as I offer a solution for each and every one of those mistakes.

00:00:22:26 - 00:00:48:21
Nick Clason | Hybrid Ministry
Welcome, my friends, to the Hybrid Ministry Show. Well, hey everyone, welcome to the Hybrid Ministry Show. I've been in youth ministry for 15 years, and I have made all of these mistakes. And I want to help you avoid stepping in those pitfalls. So let's hop in to these common social media mistakes. And mistake number one that most youth pastors make in the summer is they go radio silent.

00:00:48:24 - 00:01:12:07
Nick Clason | Hybrid Ministry
No, the video is not. Pause. I'm just showing you what your social feed might look like, because I know if you're anything like me, you get busy, you got VBS, you got camp, you got missions trips, you got events. One summer I did a kickball event, and I sprained my ankle in front of all of the kids, and I had to literally crawl my way back to the pavilion because I was so hurt.

00:01:12:07 - 00:01:29:08
Nick Clason | Hybrid Ministry
But I was out doing ministry, and I thought to myself, I can't do social media like I'm these are the important things. This is social and this is this is real ministry, social media that can go on the back burner and you need to show up on social media. And here's why. Because our students are showing up on social media.

00:01:29:08 - 00:01:55:25
Nick Clason | Hybrid Ministry
And so we two in an effort to try and be where they are, we want to show up where they are. And guess what? You don't have to just pull away in your office and create a bunch of content quietly void of interaction with students. No, you can actually create content with students. And if you grab my summer social media pack, it's actually designed to be three posts per week, some of which are just plug and play like you're at the park playing kickball.

00:01:55:25 - 00:02:12:04
Nick Clason | Hybrid Ministry
You're like, oh, I need to post something. Boom. You drop it when the kids get home, they see it. But there's also content that you can create and film with your students, and not just for your students, but since it's with your students, it also ends up being for your students. So mistake number one is go radio silent.

00:02:12:10 - 00:02:46:06
Nick Clason | Hybrid Ministry
The fixes. In my social media pack, I've baked in three posts per week at a minimum. And then if you are downloading anything else, say like you're a dying member and they give you the social pack monthly. You can filter those things in every other week, and you can actually show up every single day, not only with some custom, content, which is what I offer for you, where you or your students are the actual voices and faces on your social media, but you also then have some of this other kind of like done for you content, which will just still kind of give proof of life to everybody else on your social feed.

00:02:46:14 - 00:03:10:16
Nick Clason | Hybrid Ministry
Let's hop in here to mistake number two. So mistake number two is using static done for you posts. Now listen, I get it. I just actually said to do that. But I say do that in compliment to what I'm offering. But actually my my package here allows you to, to use like half done for you. You need these where you don't have to think about it.

00:03:10:22 - 00:03:37:05
Nick Clason | Hybrid Ministry
You forgot. Oh no I'm supposed to post. You pull it open, you post it, maybe you're on the toilet and you get it done. Okay. But other times I actually give you and carve out for you an opportunity to engage with your students, your leaders, for you and your students and your leaders to be the heroes on your social media packs and so like it allows you to to lean into those inside jokes and, and the the culture that exists within your student ministry.

00:03:37:07 - 00:03:56:00
Nick Clason | Hybrid Ministry
And I do it all for you. I tell you exactly how to do it. I tell you exactly what to do. So link down below. Go grab it. Go check it out so that you don't just become a random, generic boring like no context for your ministry social media feed, but you actually become one that is, relevant.

00:03:56:00 - 00:04:18:17
Nick Clason | Hybrid Ministry
And it's popping and it's it's leaning into what's popular on social media now, which is short form, vertical based video. I'm gonna help you, film some stuff. Reels, TikToks, YouTube shorts, whatever works in your context. But you can use it in your context. You can use what I've created, but then you and your student ministry can actually be the heroes in these, on your feed.

00:04:18:22 - 00:04:37:07
Nick Clason | Hybrid Ministry
Which leads me to mistake number three. Not thinking ahead like, you know, you got camp, you know, you got VBS, you know, you got that mission trip. What are you going to post? You don't have a plan? Then that's what causes you to do. Mistake number one, which is go radio silent or you just part of my French fart.

00:04:37:07 - 00:05:01:12
Nick Clason | Hybrid Ministry
Something out. That's no good, because you're like, I ran out of time. I just got to do something. My pack will help you think ahead. I literally scripted it out. June and then July and then August. Away is mid-June already. No problem. Bump it down. July, August, September. Some of them, like emoji phrases like those are summer guess, themed.

00:05:01:12 - 00:05:20:08
Nick Clason | Hybrid Ministry
But like a lot of the other stuff, like it does not tied directly to a season. Grab it and then hey, guess what? Best news of all coming in the fall. I'm going to be offering a fall social media pack. The same archetypes, the same concepts, but fall themed and fall, base and fall topics for you to lean in.

00:05:20:08 - 00:05:41:03
Nick Clason | Hybrid Ministry
I will help you plan ahead on social media so that you can spend time on the parts of ministry that mean and matter the most to you and your group. Which leads me to my fourth and final mistake that youth pastors tend to make and is forgetting the hybrid strategy we think it's all about in person, and we're all we're fully present.

00:05:41:03 - 00:06:00:10
Nick Clason | Hybrid Ministry
And by the way, you should be fully present. You definitely don't want to get fired, but you also want to show up digitally. You want to show where students are spending most of their time. You know, Pew Research did a study that said 90% of teenagers spend time, meaningful time on YouTube. Why are we not there? Why are we not there?

00:06:00:10 - 00:06:27:02
Nick Clason | Hybrid Ministry
Showing up as youth pastors, as student ministries, answering some of life's hard questions, and I will show you how to do all of that, not only in the summer pack, but hey, guess what? Maybe you don't want to spend any money. Grab my hybrid strategy. God, it is completely free. And it's also linked down below for your convenience, all you gotta do is pop in your name and your email and, hey, maybe, you know, if you want to give some sort of payment to this podcast, a subscribe would be fantastic.

00:06:27:02 - 00:06:44:18
Nick Clason | Hybrid Ministry
It literally costs you nothing, but it does actually help us out quite a bit. Listen, I know this all feels like a big sales pitch, but the fact of the matter is that the key to social media is consistency. And that's what my pack is going to help you do. Maybe by the end of it you don't need me to be consistent on social media.

00:06:44:18 - 00:07:02:22
Nick Clason | Hybrid Ministry
That's great. That's the goal. I want you to graduate from this. Maybe you're the type of person that's never going to really lean in hard on social media. That's fine too. Keep coming back. These packs are going to continue to recycle with new content every single season, which is going to be three months worth for you to be able to take and make your own.

00:07:02:22 - 00:07:23:02
Nick Clason | Hybrid Ministry
And I want you to win because I want you to take these packs and make your social media come to life with your smiling faces and your students. So like I said, link down below, grab it. And guess what? If you are, interested in this, the best deal, the best value. Honestly, take my money is to become a member.

00:07:23:06 - 00:07:43:24
Nick Clason | Hybrid Ministry
$4 per month. You get this pack at the, the Hybrid Heroes tier, completely included, as well as a weekly bonus podcast. You know, we just got back from summer camp. I've been talking to my students and talking to all my hybrid. Here's about everything we did at camp. All of the creative elements that we woven to what we're doing.

00:07:43:26 - 00:08:03:03
Nick Clason | Hybrid Ministry
And you get that completely for free drops every single Monday. What we're doing in our context, what we're doing in our ministry, a real youth pastor with real boots on the ground experience, helping you lean into the creativity and the hybrid ministry that students so crave. I want to help you, win on social media and win in creativity in your student ministry.

00:08:03:10 - 00:08:09:15
Nick Clason | Hybrid Ministry
Check out the pack or become a member so good that you're here. Don't forget, my friends, as always, to stay hybrid.

]]> Episode 126: Youth Ministry Christmas Party Idea! https://www.hybridministry.xyz/126 b0517222-d328-4f9a-a647-b0e7128bcff2 Thu, 05 Dec 2024 05:00:00 -0600 Nick Clason 126 Youth Ministry Christmas Party Idea! full Nick Clason πŸŽ„ It’s the most wonderful time of the year! Ready to throw the **BEST Youth Ministry Christmas Party** ever? πŸŽ‰ In this episode, Nick Clason of the Hybrid Ministry Podcast spills the *peppermint-flavored* tea on how to make your event unforgettable! πŸ† Whether it’s the **Ultimate Christmas Movie Showdown**, hilarious games, or social media outreach, this guide has it ALL. 15:22 no <p>πŸ¦Έβ€ <strong>BECOME A HYBRID HERO</strong><br> <a href="https://www.patreon.com/hybridministry" target="_blank" rel="nofollow noopener">https://www.patreon.com/hybridministry</a></p> <p>🎬 <strong>THE ULTIMATE CHRISTMAS MOVIE SHOWDOWN</strong><br> <a href="https://www.downloadyouthministry.com/p/the-ultimate-christmas-movie-showdown/christmas/christmas-games-9784.html" target="_blank" rel="nofollow noopener">https://www.downloadyouthministry.com/p/the-ultimate-christmas-movie-showdown/christmas/christmas-games-9784.html</a></p> <p><strong>DESCRIPTION</strong><br> πŸŽ„ It’s the most wonderful time of the year! Ready to throw the <strong>BEST Youth Ministry Christmas Party</strong> ever? πŸŽ‰ In this episode, Nick Clason of the Hybrid Ministry Podcast spills the <em>peppermint-flavored</em> tea on how to make your event unforgettable! πŸ† Whether it’s the <strong>Ultimate Christmas Movie Showdown</strong>, hilarious games, or social media outreach, this guide has it ALL.</p> <p>🌟 Grab the downloadable Christmas party resource on <strong>Download Youth Ministry</strong>β€”complete with voting brackets, social media assets, and everything you need to pull off a high-energy, crowd-engaging event that doubles as a killer social media strategy. πŸŽ…βœ¨</p> <p>πŸ‘‡ Grab the resource now: <a href="https://www.downloadyouthministry.com" target="_blank" rel="nofollow noopener">DownloadYouthMinistry.com</a></p> <p>🎬 Watch till the end for tips on engaging Gen Alpha and crushing it on YouTube. And as always, my friends, stay hybrid! πŸš€</p> <p>πŸ““ <strong>SHOWNOTES</strong><br> <a href="http://www.hybridministry.xyz/126" target="_blank" rel="nofollow noopener">http://www.hybridministry.xyz/126</a></p> <p>//10% OFF CO-LEADER<br> CODE: HYBRIDMINISTRY10<br> <a href="https://www.sidekick.tv/pricing" target="_blank" rel="nofollow noopener">https://www.sidekick.tv/pricing</a></p> <p>//CUSTOM COACHING<br> <a href="https://www.hybridministry.xyz/articles/coaching" target="_blank" rel="nofollow noopener">https://www.hybridministry.xyz/articles/coaching</a></p> <p>//CHURCH COMMS DONE FOR YOU<br> <a href="https://www.hybridministry.xyz/articles/comms" target="_blank" rel="nofollow noopener">https://www.hybridministry.xyz/articles/comms</a></p> <p>πŸ•°οΈ<strong>TIMECODES</strong><br> 00:00 Make Your Christmas Event Pop This Year!<br> 01:59 How to Use a Bracket?<br> 03:56 The Ultimate Christmas Movie Showdown Explained<br> 05:25 The 16 Movies<br> 06:20 What's Included in the Download?<br> 10:00 How do you Crown a Winner?<br> 12:27 Our Hybrid December Plans<br> 14:14 YouTube for your Youth Ministry</p> <p><strong>--------------</strong><br> ✍️ <strong>TRANSCRIPT</strong><br> 00:00:00:00 - 00:00:01:16<br> Nick Clason | Hybrid Ministry<br> Student</p> <p>00:00:01:16 - 00:00:06:05<br> Nick Clason | Hybrid Ministry<br> ministry Christmas party. I mean, it is the preeminent</p> <p>00:00:06:05 - 00:00:08:18<br> Nick Clason | Hybrid Ministry<br> event of the year. You play</p> <p>00:00:08:18 - 00:00:19:09<br> Nick Clason | Hybrid Ministry<br> dozens of games, you eat even more sweets, and you serve hot chocolate. Maybe you play a Christmas movie. What if I told you that I had the</p> <p>00:00:19:09 - 00:00:26:09<br> Nick Clason | Hybrid Ministry<br> event that was going to make your Christmas party? Absolutely pop? Well,</p> <p>00:00:26:09 - 00:00:26:29<br> Nick Clason | Hybrid Ministry<br> here it is. It</p> <p>00:00:26:29 - 00:00:31:09<br> Nick Clason | Hybrid Ministry<br> Oh.</p> <p>00:00:36:02 - 00:00:40:29<br> Nick Clason | Hybrid Ministry<br> and incorporate this style of event, along with all of the other ways</p> <p>00:00:40:29 - 00:00:50:00<br> Nick Clason | Hybrid Ministry<br> that if you don't want to use it for your party, or it's a little bit too late to lead in to your party, that you can use this style of resource if you scrub ahead,</p> <p>00:00:50:00 - 00:00:55:04<br> Nick Clason | Hybrid Ministry<br> I am going to go ahead and offer this resource to you so you can go ahead and check that out.</p> <p>00:00:55:08 - 00:01:18:21<br> Nick Clason | Hybrid Ministry<br> If you're watching here on screen, you can see that timestamp. If not, just hit the link down below in the show notes or head to Hybridministry.xyz/127. But we are going to talk Christmas party. We're going to talk outreach and we're going to talk social media. And this event has all of those. And this product has all those wrapped into one single thing.</p> <p>00:01:18:21 - 00:01:18:27<br> Nick Clason | Hybrid Ministry<br> If you're</p> <p>00:01:18:27 - 00:01:23:03<br> Nick Clason | Hybrid Ministry<br> Oh.</p> <p>00:01:23:03 - 00:01:36:03<br> Nick Clason | Hybrid Ministry<br> meetings and things you have to do. You got to come up with games and lessons and and manage parents and volunteers and senior pastors and oh yeah, social media and oh yeah, the Christmas event and. Oh yeah, and oh yeah. And oh</p> <p>00:01:36:03 - 00:01:36:19<br> Nick Clason | Hybrid Ministry<br> yeah.</p> <p>00:01:36:19 - 00:01:48:01<br> Nick Clason | Hybrid Ministry<br> And oh yeah. But in this event guide, you will have the ability to crush, social media outreach and your Christmas party all in one fell swoop. It is going to be amazing.</p> <p>00:01:48:01 - 00:01:52:11<br> Nick Clason | Hybrid Ministry<br> Oh.</p> <p>00:01:54:25 - 00:01:56:15<br> Nick Clason | Hybrid Ministry<br> Ow ow ow! Oh!</p> <p>00:01:56:21 - 00:01:58:14<br> Nick Clason | Hybrid Ministry<br> Tis the season. Let's hop in.</p> <p>00:01:58:14 - 00:02:00:26<br> Nick Clason | Hybrid Ministry<br> So in</p> <p>00:02:00:26 - 00:02:02:16<br> Nick Clason | Hybrid Ministry<br> Ow ow ow! Oh!</p> <p>00:02:18:19 - 00:02:25:08<br> Nick Clason | Hybrid Ministry<br> here at the top of the YouTube video, I did the ultimate event guide to the World's Greatest donut that,</p> <p>00:02:25:10 - 00:02:42:17<br> Nick Clason | Hybrid Ministry<br> And in that video you can download my event guide. It's complete with a shopping list and all those types of things. And also sends you to download Youth Ministry where you can buy this voting style event. But this has been something that has been a staple of my ministry and a staple of honestly, what I've done for years.</p> <p>00:02:42:17 - 00:03:04:01<br> Nick Clason | Hybrid Ministry<br> And essentially I'm borrowing from the like, wave or the popularity of like a march madness bracket style voting. And so, like in our space, we have this big window that opens into like a small sort of like half court indoor gymnasium sort of deal. And we printed a custom size vinyl banner, for six, for a 16 team bracket.</p> <p>00:03:04:04 - 00:03:22:26<br> Nick Clason | Hybrid Ministry<br> And then we put, those things we just, you know, print them out on computer paper or whatever, cut them out. And we do these, like, style events 2 or 3 times throughout the year. So like I said in that video linked, just a second ago, we have done like the world's greatest donut. We have voted on the best.</p> <p>00:03:22:26 - 00:03:34:11<br> Nick Clason | Hybrid Ministry<br> We did last March Madness. One year we have voted on the world's best, like, mascot. And then that mascot became our official student ministry mascot. Shout out to Pugsley</p> <p>00:03:34:11 - 00:03:38:02<br> Nick Clason | Hybrid Ministry<br> the platypus! We've done all sorts of different like voting</p> <p>00:03:38:02 - 00:03:49:06<br> Nick Clason | Hybrid Ministry<br> and challenge based style things. It's just like a fun way to sort of like, create, competition and conversation around something for like several weeks in a row.</p> <p>00:03:49:06 - 00:03:50:29<br> Nick Clason | Hybrid Ministry<br> And in this particular instance, we're</p> <p>00:03:50:29 - 00:03:56:04<br> Nick Clason | Hybrid Ministry<br> doing the ultimate Christmas movie showdown. Now, by the time that this video drops, you're</p> <p>00:03:56:04 - 00:03:57:24<br> Nick Clason | Hybrid Ministry<br> Ow ow ow! Oh!</p> <p>00:03:57:24 - 00:04:13:20<br> Nick Clason | Hybrid Ministry<br> Christmas party or even slightly beyond your Christmas party. But if you have not made it yet to your Christmas party, then what you can do. And this is what we did. We did a Christmas movie watch party, but we're allowing the students to vote on the Christmas movie.</p> <p>00:04:13:20 - 00:04:37:14<br> Nick Clason | Hybrid Ministry<br> And so that's what's really cool, is we actually at our costume party on the 30th of October, we revealed that the Christmas bracket was now live, and then the students could vote on it. And the best thing about this is, again, if this is already past, your party's already past. You can do something like this just very simply on social media, during sort of the holiday lull, you can do, every week is a new round or you can do it.</p> <p>00:04:37:14 - 00:04:42:22<br> Nick Clason | Hybrid Ministry<br> Every day is a new round. And that's the thing. Like so even if like you download this now</p> <p>00:04:42:22 - 00:04:52:24<br> Nick Clason | Hybrid Ministry<br> and then you go and you play a movie at your Christmas event next week, you can do every day on social media as a round. And there's all sorts of different ways to capture</p> <p>00:04:52:24 - 00:05:04:19<br> Nick Clason | Hybrid Ministry<br> Elf white Christmas elf faces off against White Christmas. That's the one seed versus the 16. They're not listed there. But you know, and once the students start voting, you can tell who the overall one seed is.</p> <p>00:05:04:24 - 00:05:31:21<br> Nick Clason | Hybrid Ministry<br> Then in the eight nine matchup we have Frosty the Snowman versus the year without a Santa Claus. Then in the four I think 13 413 matchup, we have Christmas vacation pairing off against Christmas with the Kranks Muppet Christmas Carol versus Rudolph the Red-Nosed reindeer, Home Alone, which is the two seed versus It's a Wonderful Life A Christmas Story, which is a seven versus Polar Express, which is a ten, the Santa Claus, which is a three, versus Jingle All the Way, which is like a 14, I think.</p> <p>00:05:25:00 - 00:05:26:20<br> Nick Clason | Hybrid Ministry<br> Ow ow ow! Oh!</p> <p>00:05:31:25 - 00:05:42:17<br> Nick Clason | Hybrid Ministry<br> And then Santa Claus is Coming to Town versus How the Grinch Stole Christmas in the six versus, I think, 11 match up there. And so this PowerPoint file, you can very simply edit the winners. Right? So if elf beats white Christmas in the voting, you can move it ahead. And you can use that in your space to write these in.</p> <p>00:06:18:28 - 00:06:20:18<br> Nick Clason | Hybrid Ministry<br> Ow ow ow! Oh!</p> <p>00:06:20:18 - 00:06:26:25<br> Nick Clason | Hybrid Ministry<br> Right? So if elf beats white Christmas in the voting, you can move it ahead. And you can use that in your space to write these in.</p> <p>00:06:26:25 - 00:06:35:13<br> Nick Clason | Hybrid Ministry<br> So I have the winners sort of as like placeholders. In there that you can like, you know, make sure that you can move them on. But</p> <p>00:06:35:13 - 00:06:43:25<br> Nick Clason | Hybrid Ministry<br> here's the thing. Every single round in every single context is going to be different. Maybe you are a big white Christmas church, and all of your students are going to pick White Christmas.</p> <p>00:06:43:25 - 00:06:52:21<br> Nick Clason | Hybrid Ministry<br> That's great. Then go with it. Go for it. Okay. Additionally, you can, use and use this, like I said, on social media. So a couple of my</p> <p>00:06:52:21 - 00:06:53:12<br> Nick Clason | Hybrid Ministry<br> favorite ways to</p> <p>00:06:53:12 - 00:07:03:06<br> Nick Clason | Hybrid Ministry<br> do it are on Instagram Stories. And also now for Generation Alpha, who is, widely and widely adopting YouTube as one of their platforms of choice.</p> <p>00:07:03:09 - 00:07:08:29<br> Nick Clason | Hybrid Ministry<br> You can post on your YouTube posts page section, a voting poll option with images</p> <p>00:07:08:29 - 00:07:22:16<br> Nick Clason | Hybrid Ministry<br> and stuff like that. And so I've included some social graphics that are still. And so it's your title to your overall bracket. You can write in the winners each round and then, round one graphic, an elite eight graphic, a Final Four graphic, and a championship round graphic.</p> <p>00:07:22:19 - 00:07:43:26<br> Nick Clason | Hybrid Ministry<br> And then you just very simply stick the question sticker on that graphic. I also have social media videos which, pair and look similar to the widescreen video. So there's a title graphic with, you know, some kind of like distance sleigh bells chime in like some Christmas like, chiming things and then like a round one graphic, elite eight graphic, a final four.</p> <p>00:07:43:29 - 00:07:55:00<br> Nick Clason | Hybrid Ministry<br> All these are videos and championship. And then there are profile cards. And so these are really fun. Every single movie, there's 16 movies. Every single movie has four different</p> <p>00:07:55:00 - 00:08:05:17<br> Nick Clason | Hybrid Ministry<br> profile cards, both for social media and for, your widescreen in your room. And so, for example, in round one, you might put up the Elf profile card, the very</p> <p>00:08:05:17 - 00:08:11:07<br> Nick Clason | Hybrid Ministry<br> first Elf profile card versus this and next to the very first white Christmas profile card.</p> <p>00:08:11:07 - 00:08:31:02<br> Nick Clason | Hybrid Ministry<br> So like right here, if you're watching on the screen, you'll see it says like elf, released in 2003, Will Ferrell shines as buddy, a human race, as an elf who travels to New York to meet his real father. But there, like I said, there are four different profile cards because in the next round of elf advances, you will use the second, fact.</p> <p>00:08:31:02 - 00:08:49:09<br> Nick Clason | Hybrid Ministry<br> So you're not just sharing the same fact every single week, week in, week out. So this next one is about who Jon Favreau, who, helped. The movie grossed over 220 million worldwide on a $33 million budget, became a Christmas favorite. The third one's about, Will Ferrell's improv skills, and the fourth one is a fun fact that</p> <p>00:08:49:09 - 00:08:55:13<br> Nick Clason | Hybrid Ministry<br> his iconic walk through New York was done candidly and is capturing real reactions from New Yorkers.</p> <p>00:08:55:13 - 00:08:55:28<br> Nick Clason | Hybrid Ministry<br> Now</p> <p>00:08:55:28 - 00:09:17:10<br> Nick Clason | Hybrid Ministry<br> you're like, okay, that's great, but what if White Christmas wins? That's why there's four for White Christmas. Now, if White Christmas loses, you're obviously not going to be using fact two, fact 3 or 4, right. But in the event that upsets happen, in the event that that movies keep moving on, there are four because there's four rounds round one, Elite eight, Final Four, and then championship round for you to share those graphics.</p> <p>00:09:17:10 - 00:09:37:18<br> Nick Clason | Hybrid Ministry<br> Okay. And so we have that for social media for still graphics. We have social video graphics. We also have widescreen graphics that you can use and put in your space. Along with those profile card kind of things that you can also put in your space video as well as stills. And then there's paper voting as an option.</p> <p>00:09:37:18 - 00:09:52:00<br> Nick Clason | Hybrid Ministry<br> So we'll get to the ways that you can do voting here in just a minute. There's Photoshop files. If you do happen to have Photoshop editing skills. And then finally there are some just like transparent, no background, assets like the logo and the round one, elite eight, all that type of stuff. So</p> <p>00:09:52:00 - 00:09:55:19<br> Nick Clason | Hybrid Ministry<br> all of that is included in this download, just a few bucks.</p> <p>00:09:55:21 - 00:09:58:03<br> Nick Clason | Hybrid Ministry<br> And like I said, how can you go about</p> <p>00:09:58:03 - 00:09:59:23<br> Nick Clason | Hybrid Ministry<br> Ow ow ow! Oh!</p> <p>00:10:08:26 - 00:10:15:26<br> Nick Clason | Hybrid Ministry<br> of my podcast, Hybrid Ministry ten as a discount code, and you get 10% off your purchase of either Premium or Premium Plus.</p> <p>00:10:16:01 - 00:10:32:00<br> Nick Clason | Hybrid Ministry<br> But if you're using sidekick, you can use the phone connections and the voting option, and students can vote live right there directly in the room. And so you can do all of your matchups right there. And you can do that week in, week out. Now, what do you do about students who don't have phones? Well, that's one of the reasons why I included the</p> <p>00:10:32:00 - 00:10:39:10<br> Nick Clason | Hybrid Ministry<br> paper printable bracket so that those students aren't left out and so that they have an opportunity to also let their voice be heard.</p> <p>00:10:39:12 - 00:10:57:29<br> Nick Clason | Hybrid Ministry<br> Well, you might be thinking, well, what happens if, my Christmas party has already passed or I don't have a way to get this, done? In the amount of weeks we have leading up to our Christmas party, no problem. Download this and just post them on social media. And then when people show up to your Christmas party, you'd be like, hey, we're watching How the Grinch Stole Christmas because it was voted on by you.</p> <p>00:10:57:29 - 00:11:15:04<br> Nick Clason | Hybrid Ministry<br> The people on social media. Congratulations to the Grinch. And so you could do this in just four days. Round one, Elite Eight, Final Four, and then the championship. And then you have your event. So if your Christmas party is in seven days, you can theoretically crush this and get this in any time of year if you want to launch it.</p> <p>00:11:15:07 - 00:11:32:02<br> Nick Clason | Hybrid Ministry<br> You know, depending on when you're watching this, if you have enough time, you can launch it all through the month of December leading into your movie. Or like I said, you can do it all on social using either Instagram voting or the YouTube post. Now here's the good news about that is when you promote it in the room, like, hey, voting is live!</p> <p>00:11:32:04 - 00:11:39:23<br> Nick Clason | Hybrid Ministry<br> One of the things I've done, I'll show you a graphic of what we're using. It's not included in the download because it's it's custom to us. But just to give you an idea, I just</p> <p>00:11:39:23 - 00:11:50:16<br> Nick Clason | Hybrid Ministry<br> linked a QR code to our link tree, which has all of our different social handles. And so it says, hey, voting is still live and the winning movie will get, we'll get watch it.</p> <p>00:11:50:16 - 00:11:55:13<br> Nick Clason | Hybrid Ministry<br> Our Christmas party on you know, December 4th or whatever. I've sent that out in our text list. We've sent it out to our parent</p> <p>00:11:55:13 - 00:11:55:23<br> Nick Clason | Hybrid Ministry<br> Patreon. If you didn't know, we just launched a Patreon and it is going to be walking through my weekly lessons and it's, or a different bonus podcast every single week. It's $4 per month and you get a different bonus podcast per week. So essentially it nets out to a dollar or even slightly less than a dollar per podcast episode.</p> <p>00:12:24:28 - 00:12:26:18<br> Nick Clason | Hybrid Ministry<br> Ow ow ow! Oh!</p> <p>00:12:29:00 - 00:12:45:13<br> Nick Clason | Hybrid Ministry<br> If you didn't know, we just launched a Patreon and it is going to be walking through my weekly lessons and it's, or a different bonus podcast every single week. It's $4 per month and you get a different bonus podcast per week. So essentially it nets</p> <p>00:12:45:13 - 00:12:51:02<br> Nick Clason | Hybrid Ministry<br> out to a dollar or even slightly less than a dollar per podcast episode.</p> <p>00:12:51:02 - 00:13:08:17<br> Nick Clason | Hybrid Ministry<br> I think it's a very modest amount. I would love to encourage you to go over there and check it out. I think you can probably find four bucks a month in your budget, but even if you can't, I just want to let you know that, like we're going to use it to invest deeper into the podcast gear and all sorts of things like that.</p> <p>00:13:08:17 - 00:13:27:01<br> Nick Clason | Hybrid Ministry<br> And so I'd love to encourage you to go check that out. But we're going to be walking through these lessons, and this is what we're going to be talking about over on that Patreon is what what are the Christmas at the movie lessons? And then, what are the we're also doing? Like we're avoiding the big announcement time before we break into small groups.</p> <p>00:13:27:01 - 00:13:46:00<br> Nick Clason | Hybrid Ministry<br> And so our students are going to go into our sort of like small group rooms directly at the end of the countdown. And each of our rooms has a TV on a cart, which is brand new. And so we're going to link that to a YouTube playlist, and there's going to be a small group activity. There's going to be an announcement corner filmed and put there on that playlist.</p> <p>00:13:46:00 - 00:13:48:09<br> Nick Clason | Hybrid Ministry<br> And then the teaching where we may teach a</p> <p>00:13:48:09 - 00:14:01:27<br> Nick Clason | Hybrid Ministry<br> little bit, pause for questions, teach a little bit, pause for questions, teach a little bit, pause for some more questions. So we're really trying to lean in sort of to that kind of hybrid thing. And I'm going to detail and explain all of that what we're doing over on that Patreon.</p> <p>00:14:01:27 - 00:14:10:29<br> Nick Clason | Hybrid Ministry<br> So I would love to have you go check that out. There's also some other kind of bonus perks and stuff like that. And as I'm describing this, you might be hearing me talk about YouTube in</p> <p>00:14:10:29 - 00:14:11:11<br> Nick Clason | Hybrid Ministry<br> all</p> <p>00:14:11:11 - 00:14:13:01<br> Nick Clason | Hybrid Ministry<br> Ow ow ow! Oh!</p> <p>00:14:15:20 - 00:14:16:00<br> Nick Clason | Hybrid Ministry<br> YouTube,</p> <p>00:14:16:00 - 00:14:22:24<br> Nick Clason | Hybrid Ministry<br> because I think it's important to put spiritual and evergreen content over there on YouTube for our students.</p> <p>00:14:22:26 - 00:14:43:08<br> Nick Clason | Hybrid Ministry<br> You know, Generation Alpha is now saying that YouTube is now their preferred search engine, even over Google. And so there's value to that. And, I actually offer either some custom coaching to help you level it up or communications done for you, or I'll actually just do it for you if that's something that you're interested in, go ahead and check the show notes or the link down below in the YouTube description.</p> <p>00:14:43:13 - 00:15:12:19<br> Nick Clason | Hybrid Ministry<br> The link to right here on screen is my complete and full strategy of how we launched and developed a YouTube for youth ministry. It's the free version of that coaching, and then the coaching will take you sort of into that. More customization, but I hope that you grab this product if you have an amazing Christmas event, I hope you can use it to knock outreach out of the park, to have an amazing event, and also crush social media, whether you're using it for the event or just during the lull of the holiday season.</p> <p>00:15:12:26 - 00:15:18:21<br> Nick Clason | Hybrid Ministry<br> Don't forget my friends and as always, to stay hybrid. </p> Youth Ministry, Student Ministry, Hybrid Ministry, Youth Group Events, Youth Ministry Hybrid Event, Youth Ministry Social Media, Youth Group Games, Youth Group Events, Youth Ministry Games Outdoors, Youth Ministry Games Indoors, Youth Ministry Games for Large Groups, Youth Ministry Games for Small Groups, Student Ministry Games for Large Groups, Student Ministry Games for small Group, Student Ministry Games Indoor, Student Ministry Games Outdoor, Youth Ministry Coach, Youth Ministry Podcast, Hybrid Ministry Podcast, Student Ministry coach, Church, Games, Ice Breaker Games, Party Games πŸ¦Έβ€ BECOME A HYBRID HERO
https://www.patreon.com/hybridministry

🎬 THE ULTIMATE CHRISTMAS MOVIE SHOWDOWN
https://www.downloadyouthministry.com/p/the-ultimate-christmas-movie-showdown/christmas/christmas-games-9784.html

DESCRIPTION
πŸŽ„ It’s the most wonderful time of the year! Ready to throw the BEST Youth Ministry Christmas Party ever? πŸŽ‰ In this episode, Nick Clason of the Hybrid Ministry Podcast spills the peppermint-flavored tea on how to make your event unforgettable! πŸ† Whether it’s the Ultimate Christmas Movie Showdown, hilarious games, or social media outreach, this guide has it ALL.

🌟 Grab the downloadable Christmas party resource on Download Youth Ministryβ€”complete with voting brackets, social media assets, and everything you need to pull off a high-energy, crowd-engaging event that doubles as a killer social media strategy. πŸŽ…βœ¨

πŸ‘‡ Grab the resource now: DownloadYouthMinistry.com

🎬 Watch till the end for tips on engaging Gen Alpha and crushing it on YouTube. And as always, my friends, stay hybrid! πŸš€

πŸ““ SHOWNOTES
http://www.hybridministry.xyz/126

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πŸ•°οΈTIMECODES
00:00 Make Your Christmas Event Pop This Year!
01:59 How to Use a Bracket?
03:56 The Ultimate Christmas Movie Showdown Explained
05:25 The 16 Movies
06:20 What's Included in the Download?
10:00 How do you Crown a Winner?
12:27 Our Hybrid December Plans
14:14 YouTube for your Youth Ministry

--------------
✍️ TRANSCRIPT
00:00:00:00 - 00:00:01:16
Nick Clason | Hybrid Ministry
Student

00:00:01:16 - 00:00:06:05
Nick Clason | Hybrid Ministry
ministry Christmas party. I mean, it is the preeminent

00:00:06:05 - 00:00:08:18
Nick Clason | Hybrid Ministry
event of the year. You play

00:00:08:18 - 00:00:19:09
Nick Clason | Hybrid Ministry
dozens of games, you eat even more sweets, and you serve hot chocolate. Maybe you play a Christmas movie. What if I told you that I had the

00:00:19:09 - 00:00:26:09
Nick Clason | Hybrid Ministry
event that was going to make your Christmas party? Absolutely pop? Well,

00:00:26:09 - 00:00:26:29
Nick Clason | Hybrid Ministry
here it is. It

00:00:26:29 - 00:00:31:09
Nick Clason | Hybrid Ministry
Oh.

00:00:36:02 - 00:00:40:29
Nick Clason | Hybrid Ministry
and incorporate this style of event, along with all of the other ways

00:00:40:29 - 00:00:50:00
Nick Clason | Hybrid Ministry
that if you don't want to use it for your party, or it's a little bit too late to lead in to your party, that you can use this style of resource if you scrub ahead,

00:00:50:00 - 00:00:55:04
Nick Clason | Hybrid Ministry
I am going to go ahead and offer this resource to you so you can go ahead and check that out.

00:00:55:08 - 00:01:18:21
Nick Clason | Hybrid Ministry
If you're watching here on screen, you can see that timestamp. If not, just hit the link down below in the show notes or head to Hybridministry.xyz/127. But we are going to talk Christmas party. We're going to talk outreach and we're going to talk social media. And this event has all of those. And this product has all those wrapped into one single thing.

00:01:18:21 - 00:01:18:27
Nick Clason | Hybrid Ministry
If you're

00:01:18:27 - 00:01:23:03
Nick Clason | Hybrid Ministry
Oh.

00:01:23:03 - 00:01:36:03
Nick Clason | Hybrid Ministry
meetings and things you have to do. You got to come up with games and lessons and and manage parents and volunteers and senior pastors and oh yeah, social media and oh yeah, the Christmas event and. Oh yeah, and oh yeah. And oh

00:01:36:03 - 00:01:36:19
Nick Clason | Hybrid Ministry
yeah.

00:01:36:19 - 00:01:48:01
Nick Clason | Hybrid Ministry
And oh yeah. But in this event guide, you will have the ability to crush, social media outreach and your Christmas party all in one fell swoop. It is going to be amazing.

00:01:48:01 - 00:01:52:11
Nick Clason | Hybrid Ministry
Oh.

00:01:54:25 - 00:01:56:15
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:01:56:21 - 00:01:58:14
Nick Clason | Hybrid Ministry
Tis the season. Let's hop in.

00:01:58:14 - 00:02:00:26
Nick Clason | Hybrid Ministry
So in

00:02:00:26 - 00:02:02:16
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:02:18:19 - 00:02:25:08
Nick Clason | Hybrid Ministry
here at the top of the YouTube video, I did the ultimate event guide to the World's Greatest donut that,

00:02:25:10 - 00:02:42:17
Nick Clason | Hybrid Ministry
And in that video you can download my event guide. It's complete with a shopping list and all those types of things. And also sends you to download Youth Ministry where you can buy this voting style event. But this has been something that has been a staple of my ministry and a staple of honestly, what I've done for years.

00:02:42:17 - 00:03:04:01
Nick Clason | Hybrid Ministry
And essentially I'm borrowing from the like, wave or the popularity of like a march madness bracket style voting. And so, like in our space, we have this big window that opens into like a small sort of like half court indoor gymnasium sort of deal. And we printed a custom size vinyl banner, for six, for a 16 team bracket.

00:03:04:04 - 00:03:22:26
Nick Clason | Hybrid Ministry
And then we put, those things we just, you know, print them out on computer paper or whatever, cut them out. And we do these, like, style events 2 or 3 times throughout the year. So like I said in that video linked, just a second ago, we have done like the world's greatest donut. We have voted on the best.

00:03:22:26 - 00:03:34:11
Nick Clason | Hybrid Ministry
We did last March Madness. One year we have voted on the world's best, like, mascot. And then that mascot became our official student ministry mascot. Shout out to Pugsley

00:03:34:11 - 00:03:38:02
Nick Clason | Hybrid Ministry
the platypus! We've done all sorts of different like voting

00:03:38:02 - 00:03:49:06
Nick Clason | Hybrid Ministry
and challenge based style things. It's just like a fun way to sort of like, create, competition and conversation around something for like several weeks in a row.

00:03:49:06 - 00:03:50:29
Nick Clason | Hybrid Ministry
And in this particular instance, we're

00:03:50:29 - 00:03:56:04
Nick Clason | Hybrid Ministry
doing the ultimate Christmas movie showdown. Now, by the time that this video drops, you're

00:03:56:04 - 00:03:57:24
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:03:57:24 - 00:04:13:20
Nick Clason | Hybrid Ministry
Christmas party or even slightly beyond your Christmas party. But if you have not made it yet to your Christmas party, then what you can do. And this is what we did. We did a Christmas movie watch party, but we're allowing the students to vote on the Christmas movie.

00:04:13:20 - 00:04:37:14
Nick Clason | Hybrid Ministry
And so that's what's really cool, is we actually at our costume party on the 30th of October, we revealed that the Christmas bracket was now live, and then the students could vote on it. And the best thing about this is, again, if this is already past, your party's already past. You can do something like this just very simply on social media, during sort of the holiday lull, you can do, every week is a new round or you can do it.

00:04:37:14 - 00:04:42:22
Nick Clason | Hybrid Ministry
Every day is a new round. And that's the thing. Like so even if like you download this now

00:04:42:22 - 00:04:52:24
Nick Clason | Hybrid Ministry
and then you go and you play a movie at your Christmas event next week, you can do every day on social media as a round. And there's all sorts of different ways to capture

00:04:52:24 - 00:05:04:19
Nick Clason | Hybrid Ministry
Elf white Christmas elf faces off against White Christmas. That's the one seed versus the 16. They're not listed there. But you know, and once the students start voting, you can tell who the overall one seed is.

00:05:04:24 - 00:05:31:21
Nick Clason | Hybrid Ministry
Then in the eight nine matchup we have Frosty the Snowman versus the year without a Santa Claus. Then in the four I think 13 413 matchup, we have Christmas vacation pairing off against Christmas with the Kranks Muppet Christmas Carol versus Rudolph the Red-Nosed reindeer, Home Alone, which is the two seed versus It's a Wonderful Life A Christmas Story, which is a seven versus Polar Express, which is a ten, the Santa Claus, which is a three, versus Jingle All the Way, which is like a 14, I think.

00:05:25:00 - 00:05:26:20
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:05:31:25 - 00:05:42:17
Nick Clason | Hybrid Ministry
And then Santa Claus is Coming to Town versus How the Grinch Stole Christmas in the six versus, I think, 11 match up there. And so this PowerPoint file, you can very simply edit the winners. Right? So if elf beats white Christmas in the voting, you can move it ahead. And you can use that in your space to write these in.

00:06:18:28 - 00:06:20:18
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:06:20:18 - 00:06:26:25
Nick Clason | Hybrid Ministry
Right? So if elf beats white Christmas in the voting, you can move it ahead. And you can use that in your space to write these in.

00:06:26:25 - 00:06:35:13
Nick Clason | Hybrid Ministry
So I have the winners sort of as like placeholders. In there that you can like, you know, make sure that you can move them on. But

00:06:35:13 - 00:06:43:25
Nick Clason | Hybrid Ministry
here's the thing. Every single round in every single context is going to be different. Maybe you are a big white Christmas church, and all of your students are going to pick White Christmas.

00:06:43:25 - 00:06:52:21
Nick Clason | Hybrid Ministry
That's great. Then go with it. Go for it. Okay. Additionally, you can, use and use this, like I said, on social media. So a couple of my

00:06:52:21 - 00:06:53:12
Nick Clason | Hybrid Ministry
favorite ways to

00:06:53:12 - 00:07:03:06
Nick Clason | Hybrid Ministry
do it are on Instagram Stories. And also now for Generation Alpha, who is, widely and widely adopting YouTube as one of their platforms of choice.

00:07:03:09 - 00:07:08:29
Nick Clason | Hybrid Ministry
You can post on your YouTube posts page section, a voting poll option with images

00:07:08:29 - 00:07:22:16
Nick Clason | Hybrid Ministry
and stuff like that. And so I've included some social graphics that are still. And so it's your title to your overall bracket. You can write in the winners each round and then, round one graphic, an elite eight graphic, a Final Four graphic, and a championship round graphic.

00:07:22:19 - 00:07:43:26
Nick Clason | Hybrid Ministry
And then you just very simply stick the question sticker on that graphic. I also have social media videos which, pair and look similar to the widescreen video. So there's a title graphic with, you know, some kind of like distance sleigh bells chime in like some Christmas like, chiming things and then like a round one graphic, elite eight graphic, a final four.

00:07:43:29 - 00:07:55:00
Nick Clason | Hybrid Ministry
All these are videos and championship. And then there are profile cards. And so these are really fun. Every single movie, there's 16 movies. Every single movie has four different

00:07:55:00 - 00:08:05:17
Nick Clason | Hybrid Ministry
profile cards, both for social media and for, your widescreen in your room. And so, for example, in round one, you might put up the Elf profile card, the very

00:08:05:17 - 00:08:11:07
Nick Clason | Hybrid Ministry
first Elf profile card versus this and next to the very first white Christmas profile card.

00:08:11:07 - 00:08:31:02
Nick Clason | Hybrid Ministry
So like right here, if you're watching on the screen, you'll see it says like elf, released in 2003, Will Ferrell shines as buddy, a human race, as an elf who travels to New York to meet his real father. But there, like I said, there are four different profile cards because in the next round of elf advances, you will use the second, fact.

00:08:31:02 - 00:08:49:09
Nick Clason | Hybrid Ministry
So you're not just sharing the same fact every single week, week in, week out. So this next one is about who Jon Favreau, who, helped. The movie grossed over 220 million worldwide on a $33 million budget, became a Christmas favorite. The third one's about, Will Ferrell's improv skills, and the fourth one is a fun fact that

00:08:49:09 - 00:08:55:13
Nick Clason | Hybrid Ministry
his iconic walk through New York was done candidly and is capturing real reactions from New Yorkers.

00:08:55:13 - 00:08:55:28
Nick Clason | Hybrid Ministry
Now

00:08:55:28 - 00:09:17:10
Nick Clason | Hybrid Ministry
you're like, okay, that's great, but what if White Christmas wins? That's why there's four for White Christmas. Now, if White Christmas loses, you're obviously not going to be using fact two, fact 3 or 4, right. But in the event that upsets happen, in the event that that movies keep moving on, there are four because there's four rounds round one, Elite eight, Final Four, and then championship round for you to share those graphics.

00:09:17:10 - 00:09:37:18
Nick Clason | Hybrid Ministry
Okay. And so we have that for social media for still graphics. We have social video graphics. We also have widescreen graphics that you can use and put in your space. Along with those profile card kind of things that you can also put in your space video as well as stills. And then there's paper voting as an option.

00:09:37:18 - 00:09:52:00
Nick Clason | Hybrid Ministry
So we'll get to the ways that you can do voting here in just a minute. There's Photoshop files. If you do happen to have Photoshop editing skills. And then finally there are some just like transparent, no background, assets like the logo and the round one, elite eight, all that type of stuff. So

00:09:52:00 - 00:09:55:19
Nick Clason | Hybrid Ministry
all of that is included in this download, just a few bucks.

00:09:55:21 - 00:09:58:03
Nick Clason | Hybrid Ministry
And like I said, how can you go about

00:09:58:03 - 00:09:59:23
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:10:08:26 - 00:10:15:26
Nick Clason | Hybrid Ministry
of my podcast, Hybrid Ministry ten as a discount code, and you get 10% off your purchase of either Premium or Premium Plus.

00:10:16:01 - 00:10:32:00
Nick Clason | Hybrid Ministry
But if you're using sidekick, you can use the phone connections and the voting option, and students can vote live right there directly in the room. And so you can do all of your matchups right there. And you can do that week in, week out. Now, what do you do about students who don't have phones? Well, that's one of the reasons why I included the

00:10:32:00 - 00:10:39:10
Nick Clason | Hybrid Ministry
paper printable bracket so that those students aren't left out and so that they have an opportunity to also let their voice be heard.

00:10:39:12 - 00:10:57:29
Nick Clason | Hybrid Ministry
Well, you might be thinking, well, what happens if, my Christmas party has already passed or I don't have a way to get this, done? In the amount of weeks we have leading up to our Christmas party, no problem. Download this and just post them on social media. And then when people show up to your Christmas party, you'd be like, hey, we're watching How the Grinch Stole Christmas because it was voted on by you.

00:10:57:29 - 00:11:15:04
Nick Clason | Hybrid Ministry
The people on social media. Congratulations to the Grinch. And so you could do this in just four days. Round one, Elite Eight, Final Four, and then the championship. And then you have your event. So if your Christmas party is in seven days, you can theoretically crush this and get this in any time of year if you want to launch it.

00:11:15:07 - 00:11:32:02
Nick Clason | Hybrid Ministry
You know, depending on when you're watching this, if you have enough time, you can launch it all through the month of December leading into your movie. Or like I said, you can do it all on social using either Instagram voting or the YouTube post. Now here's the good news about that is when you promote it in the room, like, hey, voting is live!

00:11:32:04 - 00:11:39:23
Nick Clason | Hybrid Ministry
One of the things I've done, I'll show you a graphic of what we're using. It's not included in the download because it's it's custom to us. But just to give you an idea, I just

00:11:39:23 - 00:11:50:16
Nick Clason | Hybrid Ministry
linked a QR code to our link tree, which has all of our different social handles. And so it says, hey, voting is still live and the winning movie will get, we'll get watch it.

00:11:50:16 - 00:11:55:13
Nick Clason | Hybrid Ministry
Our Christmas party on you know, December 4th or whatever. I've sent that out in our text list. We've sent it out to our parent

00:11:55:13 - 00:11:55:23
Nick Clason | Hybrid Ministry
Patreon. If you didn't know, we just launched a Patreon and it is going to be walking through my weekly lessons and it's, or a different bonus podcast every single week. It's $4 per month and you get a different bonus podcast per week. So essentially it nets out to a dollar or even slightly less than a dollar per podcast episode.

00:12:24:28 - 00:12:26:18
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:12:29:00 - 00:12:45:13
Nick Clason | Hybrid Ministry
If you didn't know, we just launched a Patreon and it is going to be walking through my weekly lessons and it's, or a different bonus podcast every single week. It's $4 per month and you get a different bonus podcast per week. So essentially it nets

00:12:45:13 - 00:12:51:02
Nick Clason | Hybrid Ministry
out to a dollar or even slightly less than a dollar per podcast episode.

00:12:51:02 - 00:13:08:17
Nick Clason | Hybrid Ministry
I think it's a very modest amount. I would love to encourage you to go over there and check it out. I think you can probably find four bucks a month in your budget, but even if you can't, I just want to let you know that, like we're going to use it to invest deeper into the podcast gear and all sorts of things like that.

00:13:08:17 - 00:13:27:01
Nick Clason | Hybrid Ministry
And so I'd love to encourage you to go check that out. But we're going to be walking through these lessons, and this is what we're going to be talking about over on that Patreon is what what are the Christmas at the movie lessons? And then, what are the we're also doing? Like we're avoiding the big announcement time before we break into small groups.

00:13:27:01 - 00:13:46:00
Nick Clason | Hybrid Ministry
And so our students are going to go into our sort of like small group rooms directly at the end of the countdown. And each of our rooms has a TV on a cart, which is brand new. And so we're going to link that to a YouTube playlist, and there's going to be a small group activity. There's going to be an announcement corner filmed and put there on that playlist.

00:13:46:00 - 00:13:48:09
Nick Clason | Hybrid Ministry
And then the teaching where we may teach a

00:13:48:09 - 00:14:01:27
Nick Clason | Hybrid Ministry
little bit, pause for questions, teach a little bit, pause for questions, teach a little bit, pause for some more questions. So we're really trying to lean in sort of to that kind of hybrid thing. And I'm going to detail and explain all of that what we're doing over on that Patreon.

00:14:01:27 - 00:14:10:29
Nick Clason | Hybrid Ministry
So I would love to have you go check that out. There's also some other kind of bonus perks and stuff like that. And as I'm describing this, you might be hearing me talk about YouTube in

00:14:10:29 - 00:14:11:11
Nick Clason | Hybrid Ministry
all

00:14:11:11 - 00:14:13:01
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:14:15:20 - 00:14:16:00
Nick Clason | Hybrid Ministry
YouTube,

00:14:16:00 - 00:14:22:24
Nick Clason | Hybrid Ministry
because I think it's important to put spiritual and evergreen content over there on YouTube for our students.

00:14:22:26 - 00:14:43:08
Nick Clason | Hybrid Ministry
You know, Generation Alpha is now saying that YouTube is now their preferred search engine, even over Google. And so there's value to that. And, I actually offer either some custom coaching to help you level it up or communications done for you, or I'll actually just do it for you if that's something that you're interested in, go ahead and check the show notes or the link down below in the YouTube description.

00:14:43:13 - 00:15:12:19
Nick Clason | Hybrid Ministry
The link to right here on screen is my complete and full strategy of how we launched and developed a YouTube for youth ministry. It's the free version of that coaching, and then the coaching will take you sort of into that. More customization, but I hope that you grab this product if you have an amazing Christmas event, I hope you can use it to knock outreach out of the park, to have an amazing event, and also crush social media, whether you're using it for the event or just during the lull of the holiday season.

00:15:12:26 - 00:15:18:21
Nick Clason | Hybrid Ministry
Don't forget my friends and as always, to stay hybrid.

]]> πŸ¦Έβ€ BECOME A HYBRID HERO
https://www.patreon.com/hybridministry

🎬 THE ULTIMATE CHRISTMAS MOVIE SHOWDOWN
https://www.downloadyouthministry.com/p/the-ultimate-christmas-movie-showdown/christmas/christmas-games-9784.html

DESCRIPTION
πŸŽ„ It’s the most wonderful time of the year! Ready to throw the BEST Youth Ministry Christmas Party ever? πŸŽ‰ In this episode, Nick Clason of the Hybrid Ministry Podcast spills the peppermint-flavored tea on how to make your event unforgettable! πŸ† Whether it’s the Ultimate Christmas Movie Showdown, hilarious games, or social media outreach, this guide has it ALL.

🌟 Grab the downloadable Christmas party resource on Download Youth Ministryβ€”complete with voting brackets, social media assets, and everything you need to pull off a high-energy, crowd-engaging event that doubles as a killer social media strategy. πŸŽ…βœ¨

πŸ‘‡ Grab the resource now: DownloadYouthMinistry.com

🎬 Watch till the end for tips on engaging Gen Alpha and crushing it on YouTube. And as always, my friends, stay hybrid! πŸš€

πŸ““ SHOWNOTES
http://www.hybridministry.xyz/126

//10% OFF CO-LEADER
CODE: HYBRIDMINISTRY10
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//CUSTOM COACHING
https://www.hybridministry.xyz/articles/coaching

//CHURCH COMMS DONE FOR YOU
https://www.hybridministry.xyz/articles/comms

πŸ•°οΈTIMECODES
00:00 Make Your Christmas Event Pop This Year!
01:59 How to Use a Bracket?
03:56 The Ultimate Christmas Movie Showdown Explained
05:25 The 16 Movies
06:20 What's Included in the Download?
10:00 How do you Crown a Winner?
12:27 Our Hybrid December Plans
14:14 YouTube for your Youth Ministry

--------------
✍️ TRANSCRIPT
00:00:00:00 - 00:00:01:16
Nick Clason | Hybrid Ministry
Student

00:00:01:16 - 00:00:06:05
Nick Clason | Hybrid Ministry
ministry Christmas party. I mean, it is the preeminent

00:00:06:05 - 00:00:08:18
Nick Clason | Hybrid Ministry
event of the year. You play

00:00:08:18 - 00:00:19:09
Nick Clason | Hybrid Ministry
dozens of games, you eat even more sweets, and you serve hot chocolate. Maybe you play a Christmas movie. What if I told you that I had the

00:00:19:09 - 00:00:26:09
Nick Clason | Hybrid Ministry
event that was going to make your Christmas party? Absolutely pop? Well,

00:00:26:09 - 00:00:26:29
Nick Clason | Hybrid Ministry
here it is. It

00:00:26:29 - 00:00:31:09
Nick Clason | Hybrid Ministry
Oh.

00:00:36:02 - 00:00:40:29
Nick Clason | Hybrid Ministry
and incorporate this style of event, along with all of the other ways

00:00:40:29 - 00:00:50:00
Nick Clason | Hybrid Ministry
that if you don't want to use it for your party, or it's a little bit too late to lead in to your party, that you can use this style of resource if you scrub ahead,

00:00:50:00 - 00:00:55:04
Nick Clason | Hybrid Ministry
I am going to go ahead and offer this resource to you so you can go ahead and check that out.

00:00:55:08 - 00:01:18:21
Nick Clason | Hybrid Ministry
If you're watching here on screen, you can see that timestamp. If not, just hit the link down below in the show notes or head to Hybridministry.xyz/127. But we are going to talk Christmas party. We're going to talk outreach and we're going to talk social media. And this event has all of those. And this product has all those wrapped into one single thing.

00:01:18:21 - 00:01:18:27
Nick Clason | Hybrid Ministry
If you're

00:01:18:27 - 00:01:23:03
Nick Clason | Hybrid Ministry
Oh.

00:01:23:03 - 00:01:36:03
Nick Clason | Hybrid Ministry
meetings and things you have to do. You got to come up with games and lessons and and manage parents and volunteers and senior pastors and oh yeah, social media and oh yeah, the Christmas event and. Oh yeah, and oh yeah. And oh

00:01:36:03 - 00:01:36:19
Nick Clason | Hybrid Ministry
yeah.

00:01:36:19 - 00:01:48:01
Nick Clason | Hybrid Ministry
And oh yeah. But in this event guide, you will have the ability to crush, social media outreach and your Christmas party all in one fell swoop. It is going to be amazing.

00:01:48:01 - 00:01:52:11
Nick Clason | Hybrid Ministry
Oh.

00:01:54:25 - 00:01:56:15
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:01:56:21 - 00:01:58:14
Nick Clason | Hybrid Ministry
Tis the season. Let's hop in.

00:01:58:14 - 00:02:00:26
Nick Clason | Hybrid Ministry
So in

00:02:00:26 - 00:02:02:16
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:02:18:19 - 00:02:25:08
Nick Clason | Hybrid Ministry
here at the top of the YouTube video, I did the ultimate event guide to the World's Greatest donut that,

00:02:25:10 - 00:02:42:17
Nick Clason | Hybrid Ministry
And in that video you can download my event guide. It's complete with a shopping list and all those types of things. And also sends you to download Youth Ministry where you can buy this voting style event. But this has been something that has been a staple of my ministry and a staple of honestly, what I've done for years.

00:02:42:17 - 00:03:04:01
Nick Clason | Hybrid Ministry
And essentially I'm borrowing from the like, wave or the popularity of like a march madness bracket style voting. And so, like in our space, we have this big window that opens into like a small sort of like half court indoor gymnasium sort of deal. And we printed a custom size vinyl banner, for six, for a 16 team bracket.

00:03:04:04 - 00:03:22:26
Nick Clason | Hybrid Ministry
And then we put, those things we just, you know, print them out on computer paper or whatever, cut them out. And we do these, like, style events 2 or 3 times throughout the year. So like I said in that video linked, just a second ago, we have done like the world's greatest donut. We have voted on the best.

00:03:22:26 - 00:03:34:11
Nick Clason | Hybrid Ministry
We did last March Madness. One year we have voted on the world's best, like, mascot. And then that mascot became our official student ministry mascot. Shout out to Pugsley

00:03:34:11 - 00:03:38:02
Nick Clason | Hybrid Ministry
the platypus! We've done all sorts of different like voting

00:03:38:02 - 00:03:49:06
Nick Clason | Hybrid Ministry
and challenge based style things. It's just like a fun way to sort of like, create, competition and conversation around something for like several weeks in a row.

00:03:49:06 - 00:03:50:29
Nick Clason | Hybrid Ministry
And in this particular instance, we're

00:03:50:29 - 00:03:56:04
Nick Clason | Hybrid Ministry
doing the ultimate Christmas movie showdown. Now, by the time that this video drops, you're

00:03:56:04 - 00:03:57:24
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:03:57:24 - 00:04:13:20
Nick Clason | Hybrid Ministry
Christmas party or even slightly beyond your Christmas party. But if you have not made it yet to your Christmas party, then what you can do. And this is what we did. We did a Christmas movie watch party, but we're allowing the students to vote on the Christmas movie.

00:04:13:20 - 00:04:37:14
Nick Clason | Hybrid Ministry
And so that's what's really cool, is we actually at our costume party on the 30th of October, we revealed that the Christmas bracket was now live, and then the students could vote on it. And the best thing about this is, again, if this is already past, your party's already past. You can do something like this just very simply on social media, during sort of the holiday lull, you can do, every week is a new round or you can do it.

00:04:37:14 - 00:04:42:22
Nick Clason | Hybrid Ministry
Every day is a new round. And that's the thing. Like so even if like you download this now

00:04:42:22 - 00:04:52:24
Nick Clason | Hybrid Ministry
and then you go and you play a movie at your Christmas event next week, you can do every day on social media as a round. And there's all sorts of different ways to capture

00:04:52:24 - 00:05:04:19
Nick Clason | Hybrid Ministry
Elf white Christmas elf faces off against White Christmas. That's the one seed versus the 16. They're not listed there. But you know, and once the students start voting, you can tell who the overall one seed is.

00:05:04:24 - 00:05:31:21
Nick Clason | Hybrid Ministry
Then in the eight nine matchup we have Frosty the Snowman versus the year without a Santa Claus. Then in the four I think 13 413 matchup, we have Christmas vacation pairing off against Christmas with the Kranks Muppet Christmas Carol versus Rudolph the Red-Nosed reindeer, Home Alone, which is the two seed versus It's a Wonderful Life A Christmas Story, which is a seven versus Polar Express, which is a ten, the Santa Claus, which is a three, versus Jingle All the Way, which is like a 14, I think.

00:05:25:00 - 00:05:26:20
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:05:31:25 - 00:05:42:17
Nick Clason | Hybrid Ministry
And then Santa Claus is Coming to Town versus How the Grinch Stole Christmas in the six versus, I think, 11 match up there. And so this PowerPoint file, you can very simply edit the winners. Right? So if elf beats white Christmas in the voting, you can move it ahead. And you can use that in your space to write these in.

00:06:18:28 - 00:06:20:18
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:06:20:18 - 00:06:26:25
Nick Clason | Hybrid Ministry
Right? So if elf beats white Christmas in the voting, you can move it ahead. And you can use that in your space to write these in.

00:06:26:25 - 00:06:35:13
Nick Clason | Hybrid Ministry
So I have the winners sort of as like placeholders. In there that you can like, you know, make sure that you can move them on. But

00:06:35:13 - 00:06:43:25
Nick Clason | Hybrid Ministry
here's the thing. Every single round in every single context is going to be different. Maybe you are a big white Christmas church, and all of your students are going to pick White Christmas.

00:06:43:25 - 00:06:52:21
Nick Clason | Hybrid Ministry
That's great. Then go with it. Go for it. Okay. Additionally, you can, use and use this, like I said, on social media. So a couple of my

00:06:52:21 - 00:06:53:12
Nick Clason | Hybrid Ministry
favorite ways to

00:06:53:12 - 00:07:03:06
Nick Clason | Hybrid Ministry
do it are on Instagram Stories. And also now for Generation Alpha, who is, widely and widely adopting YouTube as one of their platforms of choice.

00:07:03:09 - 00:07:08:29
Nick Clason | Hybrid Ministry
You can post on your YouTube posts page section, a voting poll option with images

00:07:08:29 - 00:07:22:16
Nick Clason | Hybrid Ministry
and stuff like that. And so I've included some social graphics that are still. And so it's your title to your overall bracket. You can write in the winners each round and then, round one graphic, an elite eight graphic, a Final Four graphic, and a championship round graphic.

00:07:22:19 - 00:07:43:26
Nick Clason | Hybrid Ministry
And then you just very simply stick the question sticker on that graphic. I also have social media videos which, pair and look similar to the widescreen video. So there's a title graphic with, you know, some kind of like distance sleigh bells chime in like some Christmas like, chiming things and then like a round one graphic, elite eight graphic, a final four.

00:07:43:29 - 00:07:55:00
Nick Clason | Hybrid Ministry
All these are videos and championship. And then there are profile cards. And so these are really fun. Every single movie, there's 16 movies. Every single movie has four different

00:07:55:00 - 00:08:05:17
Nick Clason | Hybrid Ministry
profile cards, both for social media and for, your widescreen in your room. And so, for example, in round one, you might put up the Elf profile card, the very

00:08:05:17 - 00:08:11:07
Nick Clason | Hybrid Ministry
first Elf profile card versus this and next to the very first white Christmas profile card.

00:08:11:07 - 00:08:31:02
Nick Clason | Hybrid Ministry
So like right here, if you're watching on the screen, you'll see it says like elf, released in 2003, Will Ferrell shines as buddy, a human race, as an elf who travels to New York to meet his real father. But there, like I said, there are four different profile cards because in the next round of elf advances, you will use the second, fact.

00:08:31:02 - 00:08:49:09
Nick Clason | Hybrid Ministry
So you're not just sharing the same fact every single week, week in, week out. So this next one is about who Jon Favreau, who, helped. The movie grossed over 220 million worldwide on a $33 million budget, became a Christmas favorite. The third one's about, Will Ferrell's improv skills, and the fourth one is a fun fact that

00:08:49:09 - 00:08:55:13
Nick Clason | Hybrid Ministry
his iconic walk through New York was done candidly and is capturing real reactions from New Yorkers.

00:08:55:13 - 00:08:55:28
Nick Clason | Hybrid Ministry
Now

00:08:55:28 - 00:09:17:10
Nick Clason | Hybrid Ministry
you're like, okay, that's great, but what if White Christmas wins? That's why there's four for White Christmas. Now, if White Christmas loses, you're obviously not going to be using fact two, fact 3 or 4, right. But in the event that upsets happen, in the event that that movies keep moving on, there are four because there's four rounds round one, Elite eight, Final Four, and then championship round for you to share those graphics.

00:09:17:10 - 00:09:37:18
Nick Clason | Hybrid Ministry
Okay. And so we have that for social media for still graphics. We have social video graphics. We also have widescreen graphics that you can use and put in your space. Along with those profile card kind of things that you can also put in your space video as well as stills. And then there's paper voting as an option.

00:09:37:18 - 00:09:52:00
Nick Clason | Hybrid Ministry
So we'll get to the ways that you can do voting here in just a minute. There's Photoshop files. If you do happen to have Photoshop editing skills. And then finally there are some just like transparent, no background, assets like the logo and the round one, elite eight, all that type of stuff. So

00:09:52:00 - 00:09:55:19
Nick Clason | Hybrid Ministry
all of that is included in this download, just a few bucks.

00:09:55:21 - 00:09:58:03
Nick Clason | Hybrid Ministry
And like I said, how can you go about

00:09:58:03 - 00:09:59:23
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:10:08:26 - 00:10:15:26
Nick Clason | Hybrid Ministry
of my podcast, Hybrid Ministry ten as a discount code, and you get 10% off your purchase of either Premium or Premium Plus.

00:10:16:01 - 00:10:32:00
Nick Clason | Hybrid Ministry
But if you're using sidekick, you can use the phone connections and the voting option, and students can vote live right there directly in the room. And so you can do all of your matchups right there. And you can do that week in, week out. Now, what do you do about students who don't have phones? Well, that's one of the reasons why I included the

00:10:32:00 - 00:10:39:10
Nick Clason | Hybrid Ministry
paper printable bracket so that those students aren't left out and so that they have an opportunity to also let their voice be heard.

00:10:39:12 - 00:10:57:29
Nick Clason | Hybrid Ministry
Well, you might be thinking, well, what happens if, my Christmas party has already passed or I don't have a way to get this, done? In the amount of weeks we have leading up to our Christmas party, no problem. Download this and just post them on social media. And then when people show up to your Christmas party, you'd be like, hey, we're watching How the Grinch Stole Christmas because it was voted on by you.

00:10:57:29 - 00:11:15:04
Nick Clason | Hybrid Ministry
The people on social media. Congratulations to the Grinch. And so you could do this in just four days. Round one, Elite Eight, Final Four, and then the championship. And then you have your event. So if your Christmas party is in seven days, you can theoretically crush this and get this in any time of year if you want to launch it.

00:11:15:07 - 00:11:32:02
Nick Clason | Hybrid Ministry
You know, depending on when you're watching this, if you have enough time, you can launch it all through the month of December leading into your movie. Or like I said, you can do it all on social using either Instagram voting or the YouTube post. Now here's the good news about that is when you promote it in the room, like, hey, voting is live!

00:11:32:04 - 00:11:39:23
Nick Clason | Hybrid Ministry
One of the things I've done, I'll show you a graphic of what we're using. It's not included in the download because it's it's custom to us. But just to give you an idea, I just

00:11:39:23 - 00:11:50:16
Nick Clason | Hybrid Ministry
linked a QR code to our link tree, which has all of our different social handles. And so it says, hey, voting is still live and the winning movie will get, we'll get watch it.

00:11:50:16 - 00:11:55:13
Nick Clason | Hybrid Ministry
Our Christmas party on you know, December 4th or whatever. I've sent that out in our text list. We've sent it out to our parent

00:11:55:13 - 00:11:55:23
Nick Clason | Hybrid Ministry
Patreon. If you didn't know, we just launched a Patreon and it is going to be walking through my weekly lessons and it's, or a different bonus podcast every single week. It's $4 per month and you get a different bonus podcast per week. So essentially it nets out to a dollar or even slightly less than a dollar per podcast episode.

00:12:24:28 - 00:12:26:18
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:12:29:00 - 00:12:45:13
Nick Clason | Hybrid Ministry
If you didn't know, we just launched a Patreon and it is going to be walking through my weekly lessons and it's, or a different bonus podcast every single week. It's $4 per month and you get a different bonus podcast per week. So essentially it nets

00:12:45:13 - 00:12:51:02
Nick Clason | Hybrid Ministry
out to a dollar or even slightly less than a dollar per podcast episode.

00:12:51:02 - 00:13:08:17
Nick Clason | Hybrid Ministry
I think it's a very modest amount. I would love to encourage you to go over there and check it out. I think you can probably find four bucks a month in your budget, but even if you can't, I just want to let you know that, like we're going to use it to invest deeper into the podcast gear and all sorts of things like that.

00:13:08:17 - 00:13:27:01
Nick Clason | Hybrid Ministry
And so I'd love to encourage you to go check that out. But we're going to be walking through these lessons, and this is what we're going to be talking about over on that Patreon is what what are the Christmas at the movie lessons? And then, what are the we're also doing? Like we're avoiding the big announcement time before we break into small groups.

00:13:27:01 - 00:13:46:00
Nick Clason | Hybrid Ministry
And so our students are going to go into our sort of like small group rooms directly at the end of the countdown. And each of our rooms has a TV on a cart, which is brand new. And so we're going to link that to a YouTube playlist, and there's going to be a small group activity. There's going to be an announcement corner filmed and put there on that playlist.

00:13:46:00 - 00:13:48:09
Nick Clason | Hybrid Ministry
And then the teaching where we may teach a

00:13:48:09 - 00:14:01:27
Nick Clason | Hybrid Ministry
little bit, pause for questions, teach a little bit, pause for questions, teach a little bit, pause for some more questions. So we're really trying to lean in sort of to that kind of hybrid thing. And I'm going to detail and explain all of that what we're doing over on that Patreon.

00:14:01:27 - 00:14:10:29
Nick Clason | Hybrid Ministry
So I would love to have you go check that out. There's also some other kind of bonus perks and stuff like that. And as I'm describing this, you might be hearing me talk about YouTube in

00:14:10:29 - 00:14:11:11
Nick Clason | Hybrid Ministry
all

00:14:11:11 - 00:14:13:01
Nick Clason | Hybrid Ministry
Ow ow ow! Oh!

00:14:15:20 - 00:14:16:00
Nick Clason | Hybrid Ministry
YouTube,

00:14:16:00 - 00:14:22:24
Nick Clason | Hybrid Ministry
because I think it's important to put spiritual and evergreen content over there on YouTube for our students.

00:14:22:26 - 00:14:43:08
Nick Clason | Hybrid Ministry
You know, Generation Alpha is now saying that YouTube is now their preferred search engine, even over Google. And so there's value to that. And, I actually offer either some custom coaching to help you level it up or communications done for you, or I'll actually just do it for you if that's something that you're interested in, go ahead and check the show notes or the link down below in the YouTube description.

00:14:43:13 - 00:15:12:19
Nick Clason | Hybrid Ministry
The link to right here on screen is my complete and full strategy of how we launched and developed a YouTube for youth ministry. It's the free version of that coaching, and then the coaching will take you sort of into that. More customization, but I hope that you grab this product if you have an amazing Christmas event, I hope you can use it to knock outreach out of the park, to have an amazing event, and also crush social media, whether you're using it for the event or just during the lull of the holiday season.

00:15:12:26 - 00:15:18:21
Nick Clason | Hybrid Ministry
Don't forget my friends and as always, to stay hybrid.

]]> Episode 080: πŸ›‘ Stop Posting Church Announcements on Social Media https://www.hybridministry.xyz/080 663fd984-ed28-4dad-922b-fd122d6ebf51 Thu, 18 Jan 2024 07:00:00 -0600 Nick Clason 080 πŸ›‘ Stop Posting Church Announcements on Social Media full Nick Clason 😫 Are you tired of seeing church announcements flood your social media feeds? It's time to rethink this strategy and take a closer look at the potential hazards it poses. πŸ“ΉIn this video, we delve deep into the reasons why posting church announcements on social media might not be the wisest choice. πŸ‘But, don’t worry! We’ll show you exactly what to do! And how to not lose your life to it! Especially if you follow our time management tips, which is a part of the 2024 Youth Ministry [on-demand] Masterclass https://www.youtube.com/playlist?list=PLngXlSr64YaLIJceFHg7w8vxlx5ARqXeg 19:27 no ⚑ [FREE] Crush Social Media This New Year ⚑ https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book 2024 [FREE] Youth Ministry Masterclass on YouTube: https://www.youtube.com/playlist?list=PLngXlSr64YaLIJceFHg7w8vxlx5ARqXeg ====================================== DESCRIPTION 😫 Are you tired of seeing church announcements flood your social media feeds? It's time to rethink this strategy and take a closer look at the potential hazards it poses. πŸ“ΉIn this video, we delve deep into the reasons why posting church announcements on social media might not be the wisest choice. πŸ‘But, don’t worry! We’ll show you exactly what to do! And how to not lose your life to it! Especially if you follow our time management tips, which is a part of the 2024 Youth Ministry [on-demand] Masterclass https://www.youtube.com/playlist?list=PLngXlSr64YaLIJceFHg7w8vxlx5ARqXeg ====================================== πŸ““SHOWNOTES //SHOWNOTES &amp; TRANSCRIPTS http://www.hybridministry.xyz/080 //YOUTUBE VIDEO https://youtu.be/slB0Rmf_X0c PURPOSE OF SOCIAL MEDIA //OPUS.PRO [1 CLICK VIRAL SHORTS SOLUTION] https://youtu.be/TiW4ooQpAvo?si=W_4pCZZbZmUnzsB9 //METRICOOL https://metricool.com/ POST YOUR MESSAGES ON YOUTUBE //[FREE] E-BOOK https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book //$100 STARTER KIT https://www.hybridministry.xyz/articles/youtubestarterkit //YOUVERSION LIVE EVENTS https://my.bible.com/events TAKE YOUR SOCIAL MEDIA TO THE NEXT LEVEL //OPUS.PRO [1 CLICK VIRAL SHORTS SOLUTION] https://youtu.be/TiW4ooQpAvo?si=W_4pCZZbZmUnzsB9 //SONLIFE https://www.sonlife.com/ //[FREE] E-BOOK https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book IDEA #2: TELEPATHY //ADOBE PREMIERE PRESETS https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis IDEA #3: RANK 'EM //DYM RANK 'EM RESOURCES Christmas: https://www.downloadyouthministry.com/p/rank-%27em%3A-christmas-edition/christmas-games-9126.html Fall: https://www.downloadyouthministry.com/p/rank-%27em---fall-edition/holiday-or-seasonal/fall-8962.html IDEA #6: EMOJI PHRASEOLOGY //MY FAVORITE 9 DYM PRODUCTS https://www.hybridministry.xyz/articles/dym IDEA #8: SPIRITUAL PRACTICE VIDEOS //SPIRITUAL PRACTICE VIDEOS https://www.downloadyouthministry.com/p/spiritual-practice-videos/social-media/instagram-8804.html WHAT TO DO ABOUT FACEBOOK? //CANVA PRO FOR [FREE!] https://youtu.be/g0FQWvKjP_E?si=D6jJLxEdkEy9z0FV WHAT TO DO ABOUT INSTAGRAM? //BUDGET GRAPHIC DESIGN EDITORS https://www.youtube.com/playlist?list=PLngXlSr64YaIdZ-RLm5uVVlHj46FKrMYw πŸ‘‰ STAY CONNECTED WITH NICK YouTube: https://www.youtube.com/@clasonnick Instagram: https://www.instagram.com/hybridministry/ TikTok: https://www.tiktok.com/@clasonnick Facebook: https://www.facebook.com/HybridMinistry Website: https://www.hybridministry.xyz ====================================== πŸ†“ FREEBIES πŸ†“ πŸ“… "1 Month Done for You Social Media Posting Tool" https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book πŸŽ… "The Ultimate (and FREE!) Christmas Party Gude" GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/christmas-party-run-sheet PRACTICAL YM TIPS: https://www.youtube.com/@practicalyouthministrytips 🍩 "FREE World's Greatest Donut Event Guide" GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/worlds-greatest-donut 😨 "Have I already Ruined my TikTok Account?" https://www.hybridministry.xyz/articles/ebook πŸ“Ή "Adobe Premiere Pro Presets for Animating Layers" https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis ====================================== πŸ› οΈTOOLS Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products //BEST DYM RESOURCES https://www.hybridministry.xyz/articles/dym OPUS.PRO FOR AI SHORTS &amp; REELS https://www.opus.pro/?via=a5d361 //YOUTUBE STARTER KIT FOR UNDER $100 https://www.hybridministry.xyz/articles/youtubestarterkit AUTO POD https://autopod.lemonsqueezy.com?aff=MX7Vv TRY REV.COM FOR TRANSCRIBING https://rev.pxf.io/R5nDOa -------------- πŸ•°οΈTIMECODES 00:00-01:06 Stop Doing this on Social Media 01:06-04:14 What is the purpose of social media? 04:14-07:04 Post Your Messages to YouTube 07:04-11:42 Taking your social media to the next level 11:42-12:12 Idea #1: Drafts 12:12-13:45 Idea #2: Telepathy 13:45-14:04 Idea #3: Blind Rankings 14:04-14:20 Idea #4: Know it or Nah 14:20-14:33 Idea #5: Staff Videos 14:33-15:39 Idea #6: Emoji Phraseology 15:39-15:44 Idea #7: Sermon Clips 15:44-16:35 Idea #8: Spiritual Practice 16:35-16:46 Where to Post all these videos? 16:46-17:34 What to do about Facebook? 17:34-19:27 What to do about Instagram? ✍️TRANSCRIPT Try Transcribing for Yourself at Rev.Com http://www.rev.pxf.io/R5nDOa Nick Clason (00:00): Summer camp, fall retreat D. Now your next outreach experience, the reality is there are always things to do. You're always trying to get students to come to you. You're always trying to get people to fill and populate your next church events. So naturally, what do we do? Well, we need to put it on the church website. We need to make sure that it gets listed in the church bulletin. We need to add it to the pre-roll before the service and post it to social media. Stop it. No, seriously, stop it. Stop posting your announcements to social media. Don't do it. Don't do it. We're tempted always to post our announcements to social media because we think it's another outlet, another strategy, another place to inform people. But the reality is nobody wants that on their social media feeds. I hear you. You're like, yeah, but what else should I do? Nobody listens, dude. I get it. Okay, but let's look at it. What should we be doing on social media? Nick Clason (01:07): So stop posting your announcements on social media. I saw this reel the other day about this guy talking about the Red Bull social media experience, and he said, red Bull is crushing it. He said, what are the local pizzerias and restaurants in your town doing? People are not getting on social media and thinking like, man, I wonder what's on the menu today. Because if you look at a pizzeria on social media, you know that they're going to be posting or you know that they're going to be serving pizza. That's just a part of the experience. And so he said, what Red Bull's doing on social media, we know that Red Bull serves Red Bull energy drinks, but what their primary goal on social media is entertainment. So that's why people get on social media. They get on social media to be entertained. Can we as a church adopt some of those strategies not forever and forsaking some of the spiritual components that can come about on social media, but can we do that on social media? Nick Clason (02:08): And the fact is, yeah, actually social media has ushered in a new era with the discovery platforms, with short form video based and videos are still king. And you know what you can do? You can actually take clips and snippets of your message and use this strategy right here. It's linked at the top of the video and this completely free tool Opus Pro. Check out in that video link in this description, link in that video description. But the fact of the matter is you can use tools out there. You can use AI to help you and aid you if you're not a great video editor, if you don't know how to clip things up on social. But the fact is, you might even be thinking, well, what am I supposed to do? How can I post things there? There's a lot of services out there to post things on the feed. Nick Clason (02:52): So you may be scheduling your lock-in post. You may be scheduling your church announcement post. You may be scheduling your summer camp. Stop doing those things. You can create videos, you can create moments of entertainment, and you can use a posting service if you want. Linked Below is my experience with a posting service called Metrical. That's probably who I would recommend. I do still like to just post everything I do live. I find that the algorithms prefer that and that things just perform better from a views and metrics standpoint. But if you don't have time for that and you're like, there's no way I could do that, then check out Metrical. It's completely free for most up to a certain number of posts and it's worth it. But you never want to get on a feed. Think about your own habits. You never just want to get on a feed that's just littered with, come to this event, come to this event, come to this event, come to this. Nick Clason (03:47): That's boring. And you know what? Your social media probably reflects that. If all you're doing is posting announcements, you're probably only getting a single digit number of likes because the reality is that's not what people are looking for when they get on social media. And so I know you got a lot to announce, you got a lot to get out there, but social media is not the place. So what should we be doing? Well, let's check that out. So churches, youth pastors, regardless of where you are in this on the org chart at your church, what should you be doing? Well, number one, start posting long form to YouTube. And now when I say that if you have live streaming capabilities in your room and you don't have time to sit down direct to camera, then go ahead and post your live streams to YouTube. Nick Clason (04:38): But if you don't, I don't. I'm a youth pastor and we are in our very own room, our very own space, and our room is not outfitted for live streaming capabilities. So we actually sit down very similar to what I'm doing here direct to camera. I have a teleprompter and I do deliver a message there. Now, that entire strategy is laid out completely for you, for free right here in my 100% completely free ebook. But that is the baseline. That's the basis for all my social media, everything else sort of branches off of there. So all of our messages that we produce and that we perform, everything that we produce in the room, we also then go ahead and do it directly on YouTube. So pre film your messages, it gives you two strategic advantages. Number one, if you don't have live streaming capability, it gives you a way to film it that is good, helpful, beneficial, looks good, direct to camera. Nick Clason (05:32): You can do most of that for under a hundred dollars. That's also linked below in the show notes with just a cell phone camera and a few little pieces of gear. But then from there, what you can do is you can take those messages, post them to YouTube. You also get an opportunity to practice your message. So then when you are standing up live in the room in front of a bunch of students, it's not the first time that you're looking at that material. You have done it before. You have delivered it before, once you've pre-filed, done direct to camera. The one thing that I love about that is in YouTube, they have a description thing, just like me, a lot of things down to the description in this video. Also over at hybridministry.xyz/080 But you can do the same kind of concept. Nick Clason (06:16): You can paste a next steps form. And so for every single one of your messages, you can push students towards a next steps form. We like to use the you version events, live events for in the room. Students can follow along, take notes, read scripture, but we also post the link to that in every single video. So if they're watching on a laptop, then they can sit down, they can scroll through that on their phone, they can take notes, they can engage with the Bible on their phone right in front of them. So you can link certain things. And then by the way, hey, if you are announcing summer camp, you can be like, Hey, summer camp registration link in the description. You don't have to make it some static boring graphic post. You can actually weave it into the rest of your strategy. But then dovetailing off of your long form YouTube videos is this next piece that you definitely don't want to miss. Nick Clason (07:05): So after YouTube video, the next thing I recommend that you do is that you post shorts, reels, tiktoks to your feeds. And the good news is all four of the major platforms, Instagram, YouTube, Facebook if you want to, it's really easy to link with your Instagram and TikTok are all asking for similar content. So what you can do now on social media for the first time in a lot of years is you can create one piece of content for one platform, but you can spread it across all fours. You can post the same thing to Instagram, TikTok, YouTube shorts, and Facebook Ourto for example, I posted these this week. This week, a couple weeks leading up to Christmas when I'm filming this. You're going to get this in the new year, but we do thing, and I'm going to detail, it's actually detailed right here. Nick Clason (07:53): I'll completely free my ebook, but we're going to go through nine ideas that you can do to start doing entertainment based things on your social medias and stop just posting announcements. One of the things we do are drafts stole this, saw this on someone's TikTok somewhere. So we were doing drafting Christmas movies across all four platforms. We had on TikTok, we had 383 views. We had on YouTube, 280 views we had on Instagram, 214 views. And then on Facebook we had 175 views, which totaled 1052 views across all four platforms. Those aren't great numbers by the way either. That's just very standard. I picked the second most recent post that I posted just to give you a good example of a real time strategy idea. I'm not trying to highlight my best one or anything like that, right? But here's the question. Would you like for your content to get in front of a thousand people probably, right? Nick Clason (08:46): And that wasn't great. We've had posts that have hit 13,000 on Instagram, 27,001 time we did a football draft. So we've had way, way bigger success. But then that was a entertainment based one. Also in the same week, we've posted a spiritual based one that one did not do as well. And this is actually an underperformer in my opinion. And we've had ones that do similar to the draft response in around those numbers on all the four platforms. But we had on TikTok, we had 224 views. We had 211 on Instagram, we had only 15 on Facebook, which is pretty low. And then 1 42 on YouTube, which is also relatively low, but still that total to 592. I know for me that feels low, but we don't have 592 students or people come to our youth ministry program. So we post fun content. We also post spiritual content, and then that's anchored underneath the baseline by our long form YouTube video. Nick Clason (09:48): And what's crazy is that Opus Pro, the message clip that came through Opus Pro. And so you'll notice there's a little overlay that says, watch the full video on Cross Creek students YouTube channel that is just a preset that I made. And every single one of our videos spits out with that little watermark. I can change it, I can customize, I can do. The stats aren't crazy, but you should subscribe because this is actually part of the 2024 Youth Pastor Masterclass. We're right dead in the middle. If you subscribe and if you hit the bell, you'll get notified when the next video drops. But I like to think about it like this or I want, but I like to think of it like my neighbor. I want to share the gospel with my neighbor. I want to tell them about Jesus. But every single time I have a conversation with my neighbor, I'm not sitting down and telling them about Jesus. Nick Clason (10:34): I'm working the relationship. I'm having a conversation. I grew up in church. I grew up in a ministry called Sun Life, and they have a thing called spiritual, CPR, cultivate, plant Reap. And really the cultivate stage is just build the friendship. Plant is like sprinkle in seeds of spiritual conversations in the gospel and then reap is like present the gospel and ask them for a decision to follow Jesus. Yes or no. And a lot of times on social media, we take the approach of reap, ask them for a spiritual decision, ask them to respond to the gospel, yes or no every single time as opposed to trying to cultivate our audience as opposed to trying to plant little seeds of curiosity, spiritual moments, things like that. So here are ideas, things that I do in my own personal context. It's all outlined here. Am I completely free? Nick Clason (11:23): Ebook? You should definitely check it out if you haven't yet. But it will help you take your social media from being boring and dumb and announcement based to entertainment based and personality driven. Not just your personality, but students, other volunteer leaders, other staff that you might have. So these are things that we do. We do a thing called a draft, and that's what you just saw the results from. But two people sit down and then they just draft things under a certain category. We've done Christmas movies, we've done potatoes, we've done burger places, we've done Christmas songs, we've done Thanksgiving food, we've done Halloween Candy, we've done Avengers, we've done Blue Characters. Literally anything you can think of. One person next person, one person next person. The only caveat is you can pick anything you want, but if it's already been taken, it's kind of off the board. Nick Clason (12:12): The next thing we do is a fun little game called Telepathy or Wavelength or nsync or just guess the number. And two people sit down and one person's thinking of a number, the other person's asking them certain categories, and then the person that has the number in their brain, they're telling the other person their answers from that category based on their number. So for example, if I'm thinking of the number one and you ask me for a day of the week, I'm going to say Monday. And then if you say food, I'm going to say Tomatoes. Okay? And so then at the end of it, you ask four things, four different things. So day of the week, food, movie, Avenger, and then you give 'em all. And then at the end, the other person, I was asking the categories, they say, are you thinking number one? Nick Clason (12:57): And if they got it right, they got it right. If they got it wrong, they got it wrong. The one thing I love about this game is we intro it like this. Hey, we're playing this game. The number's going to be right here on the screen. The number pops in on the screen. You can edit that in an editor like Adobe Premier Pro, I got completely free presets. Link down below if you want some of those that will do animations like this and like that, and rotate in, rotate out all those things, all the things you just saw on the screen. If you're not watching on YouTube, all those things are in the link in the description. Go grab the free presets. But if not, you can do that on your phone in a phone editor like TikTok or Cap Cut. But you can say, Hey, the number's on the screen, close your eyes if you don't play along. Nick Clason (13:37): Alright, here we go. And then that person can open their eyes and they can watch and they can actually try to guess the number. So it's actually engaging the person on the other side of the phone. I like to do blind rankings. TikTok has a blind ranking filter, so you can blind rank all kinds of things. Disney movies, Disney characters, and a blind rank is just you're ranking them in a one through 10 or one through five order without knowing what's coming next. I also have some examples of that on Download Youth Ministry, a link to that in just a second. I like to do these things called Know it or Nah, so you've probably heard it where they play a little five second clip of a song on TikTok. Just find those audios on TikTok. And then you choose one side of the room. Nick Clason (14:14): So I'll get four or five people if they know it, they go to this side. If they don't, they go to that side. We'll do staff video. So we'll have our staff participate in certain things we were just giving away for our Christmas party. Craig Cash, our senior pastor's name is Craig. We were giving away Craig Cash, and so we did the Craig Cash Olympics, we did all kinds of Christmas type things. One of my favorites is a game I have on DYM called Emoji Phrase theology. People just trying to guess the emoji phrase. And I'll just sit down or have a student sit down or a leader sit down or walk around and quiz students, Hey, what's this emoji phrase saying? What's this camp emoji phrase saying, what's this Christmas emoji phrase saying? Was this back to school emoji phrase saying, and I'll clip those in. Nick Clason (14:54): So I take a game that's already created, and instead of just doing the kind of static standard screen-based graphics, we customize it to our own space. Link down below are my favorite nine DYM products that I have. Several of them are hybrid based. Several of them don't just focus on the screen only or digital, but it's a melding together of the two. And you can take that next layer to the next level, right? Like my emoji phrase, theology. There's a social media component, but you can take it to the next level and customize it with a host, asking people the answers to those questions. And just some simple video editing on the backside, whether that be in a software like Adobe Premiere Pro, or you can do it on TikTok or in Canva, or not Canva, but Cap Cut. I always get Canva and Cap cut mixed up. Nick Clason (15:40): You can use the video clips out of Opus Pro like I was talking about. I got some spiritual practice videos on Download Youth Ministry. One of my favorites is someone's scrolling through TikTok and you just point to the screen right here and it says, stay or scroll, read the Bible with me. Point, point, point, point, point, point, point. Wait a second. And you say, all right, thanks for staying. Let's read the Bible together. And you read a passage of scripture right there on social media. That's all you do. It's super basic, super simple, but it has a great response because what you're doing then is you're cultivating that relationship. You may get those people with the draft or the instinct telepathy game or the blind ranking or the know it or not back and forth, and then you're like, Hey, let's do some spiritual stuff together. Nick Clason (16:19): Let's memorize scripture. Let's read the Bible, let's do a prayer. All those types of things. And you can do a lot of that stuff, especially with the bedrock of your messages. Long form video, you can do a lot of that stuff on Opus Pro. Saves you hours. It saves me hours every single week. So continuing on our strategy, you can post all those types of videos to Instagram, TikTok, YouTube shorts, and Facebook. But what about Facebook groups? Well, let's check it out. You should definitely have Facebook groups. You should have a Facebook page also because a Facebook page is where those things dump into, but then have a group associated with that. If you're a youth pastor, my only strategy that I recommend on Facebook is a Facebook parents group. That's mostly where they are. You can post things like car ride questions, and you can use Canva Pro. Nick Clason (17:06): It's completely free for churches. It's also linked below. We did an entire video on it, so you can go check that out in the description, but you can just create square graphics for your parents to talk about stuff with their students on the way home. And that's just a great discipleship strategy. If you're a church communications person, you should probably have a little bit more active Facebook group. But for a youth pastor, most students aren't on Facebook, but most parents are. And so that's where the strategy comes in. It's for the parents. Lastly, on Instagram, you got the feed. You also got stories on stories. The ultimate goal, I would say, is to engage with your people. So repost things if they tag you for sure. You can also post engagement style questions. What's your favorite Christmas movie? What's the best Halloween candy? What's your New Year's resolution? Nick Clason (17:53): What's one thing you're going to be doing this weekend using only emojis? Tell us what you did this last week. Stuff like that. Engage with your audience. A lot of times, I'll take a reel that I post, so I don't post every single one of those reels to the feed, though that option has recently turned off, so I have to post it, then go back later and take it off the profile grid. I'm sure there's a setting I'm missing, but nonetheless, I'll sometimes then share the reels that didn't also get shared to the feed into a story, and that's just a way to do engagement. And then I may throw a question sticker like a slider bar or a question or a quiz sticker or something like that. Just engagement. That's my goal in stories. And then on the main feed, just post photos of your people and post recap photos from a Wednesday night, from a Sunday morning, from a Sunday night. Nick Clason (18:36): Brady Sheer is doing these carousel based education, entertainment based carousel posts where ask the question and he answers it. They are money, and I think that they are here to stay, and you don't need a lot of graphical work to do some of those things. You can do something simple and easy and basic like that simply on Canva. Or even simply maybe in the Instagram stories editor, we have a complete playlist where we look at budget graphic editors, if that's something you're interested in. It's also linked below. But finally, speaking of education, that's one of the main ways that we help disciple and teach our students about Jesus and help them take meaningful next steps towards him, which is the next video in this 2024 Youth Ministry Masterclass video linked right here on the screen. We'll talk to you next time as we're making discipleship easy, possible and accessible. So as always, stay hybrid. Hybrid Ministry, Youth Ministry, Youth Ministry Social Media, Hybrid Strategy, 2024 Youth Ministry social Media strategy, 2024 Church Social Media strategy, Student Ministry, Youth Ministry Coach, Youth Ministry YouTube Strategy, How to do YouTube for Churches, YouTube for Youth Ministries, Instagram for Youth Ministry, TikTok for Youth Ministry, How to post on social media, Church Announcements, Church Announcement Formula, Church Media, Church Social Media, Church Communications ⚑ [FREE] Crush Social Media This New Year ⚑

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2024 [FREE] Youth Ministry Masterclass on YouTube:
https://www.youtube.com/playlist?list=PLngXlSr64YaLIJceFHg7w8vxlx5ARqXeg

======================================

DESCRIPTION
😫 Are you tired of seeing church announcements flood your social media feeds? It's time to rethink this strategy and take a closer look at the potential hazards it poses.

πŸ“ΉIn this video, we delve deep into the reasons why posting church announcements on social media might not be the wisest choice.

πŸ‘But, don’t worry! We’ll show you exactly what to do! And how to not lose your life to it! Especially if you follow our time management tips, which is a part of the 2024 Youth Ministry [on-demand] Masterclass
https://www.youtube.com/playlist?list=PLngXlSr64YaLIJceFHg7w8vxlx5ARqXeg

======================================
πŸ““SHOWNOTES
//SHOWNOTES & TRANSCRIPTS
http://www.hybridministry.xyz/080

//YOUTUBE VIDEO
https://youtu.be/slB0Rmf_X0c

PURPOSE OF SOCIAL MEDIA
//OPUS.PRO [1 CLICK VIRAL SHORTS SOLUTION]
https://youtu.be/TiW4ooQpAvo?si=W_4pCZZbZmUnzsB9

//METRICOOL
https://metricool.com/

POST YOUR MESSAGES ON YOUTUBE
//[FREE] E-BOOK
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

//$100 STARTER KIT
https://www.hybridministry.xyz/articles/youtubestarterkit

//YOUVERSION LIVE EVENTS
https://my.bible.com/events

TAKE YOUR SOCIAL MEDIA TO THE NEXT LEVEL
//OPUS.PRO [1 CLICK VIRAL SHORTS SOLUTION]
https://youtu.be/TiW4ooQpAvo?si=W_4pCZZbZmUnzsB9

//SONLIFE
https://www.sonlife.com/

//[FREE] E-BOOK
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

IDEA #2: TELEPATHY
//ADOBE PREMIERE PRESETS
https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis

IDEA #3: RANK 'EM
//DYM RANK 'EM RESOURCES
Christmas: https://www.downloadyouthministry.com/p/rank-%27em%3A-christmas-edition/christmas-games-9126.html
Fall: https://www.downloadyouthministry.com/p/rank-%27em---fall-edition/holiday-or-seasonal/fall-8962.html

IDEA #6: EMOJI PHRASEOLOGY
//MY FAVORITE 9 DYM PRODUCTS
https://www.hybridministry.xyz/articles/dym

IDEA #8: SPIRITUAL PRACTICE VIDEOS
//SPIRITUAL PRACTICE VIDEOS
https://www.downloadyouthministry.com/p/spiritual-practice-videos/social-media/instagram-8804.html

WHAT TO DO ABOUT FACEBOOK?
//CANVA PRO FOR [FREE!]
https://youtu.be/g0FQWvKjP_E?si=D6jJLxEdkEy9z0FV

WHAT TO DO ABOUT INSTAGRAM?
//BUDGET GRAPHIC DESIGN EDITORS
https://www.youtube.com/playlist?list=PLngXlSr64YaIdZ-RLm5uVVlHj46FKrMYw

πŸ‘‰ STAY CONNECTED WITH NICK
YouTube: https://www.youtube.com/@clasonnick
Instagram: https://www.instagram.com/hybridministry/
TikTok: https://www.tiktok.com/@clasonnick
Facebook: https://www.facebook.com/HybridMinistry
Website: https://www.hybridministry.xyz

======================================

πŸ†“ FREEBIES πŸ†“
πŸ“… "1 Month Done for You Social Media Posting Tool"
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πŸŽ… "The Ultimate (and FREE!) Christmas Party Gude"
GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/christmas-party-run-sheet
PRACTICAL YM TIPS: https://www.youtube.com/@practicalyouthministrytips

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πŸ“Ή "Adobe Premiere Pro Presets for Animating Layers"
https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis

======================================
πŸ› οΈTOOLS
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products

//BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

AUTO POD
https://autopod.lemonsqueezy.com?aff=MX7Vv

TRY REV.COM FOR TRANSCRIBING
https://rev.pxf.io/R5nDOa

--------------
πŸ•°οΈTIMECODES
00:00-01:06 Stop Doing this on Social Media
01:06-04:14 What is the purpose of social media?
04:14-07:04 Post Your Messages to YouTube
07:04-11:42 Taking your social media to the next level
11:42-12:12 Idea #1: Drafts
12:12-13:45 Idea #2: Telepathy
13:45-14:04 Idea #3: Blind Rankings
14:04-14:20 Idea #4: Know it or Nah
14:20-14:33 Idea #5: Staff Videos
14:33-15:39 Idea #6: Emoji Phraseology
15:39-15:44 Idea #7: Sermon Clips
15:44-16:35 Idea #8: Spiritual Practice
16:35-16:46 Where to Post all these videos?
16:46-17:34 What to do about Facebook?
17:34-19:27 What to do about Instagram?

✍️TRANSCRIPT
Try Transcribing for Yourself at Rev.Com
http://www.rev.pxf.io/R5nDOa

Nick Clason (00:00):
Summer camp, fall retreat D. Now your next outreach experience, the reality is there are always things to do. You're always trying to get students to come to you. You're always trying to get people to fill and populate your next church events. So naturally, what do we do? Well, we need to put it on the church website. We need to make sure that it gets listed in the church bulletin. We need to add it to the pre-roll before the service and post it to social media. Stop it. No, seriously, stop it. Stop posting your announcements to social media. Don't do it. Don't do it. We're tempted always to post our announcements to social media because we think it's another outlet, another strategy, another place to inform people. But the reality is nobody wants that on their social media feeds. I hear you. You're like, yeah, but what else should I do? Nobody listens, dude. I get it. Okay, but let's look at it. What should we be doing on social media?

Nick Clason (01:07):
So stop posting your announcements on social media. I saw this reel the other day about this guy talking about the Red Bull social media experience, and he said, red Bull is crushing it. He said, what are the local pizzerias and restaurants in your town doing? People are not getting on social media and thinking like, man, I wonder what's on the menu today. Because if you look at a pizzeria on social media, you know that they're going to be posting or you know that they're going to be serving pizza. That's just a part of the experience. And so he said, what Red Bull's doing on social media, we know that Red Bull serves Red Bull energy drinks, but what their primary goal on social media is entertainment. So that's why people get on social media. They get on social media to be entertained. Can we as a church adopt some of those strategies not forever and forsaking some of the spiritual components that can come about on social media, but can we do that on social media?

Nick Clason (02:08):
And the fact is, yeah, actually social media has ushered in a new era with the discovery platforms, with short form video based and videos are still king. And you know what you can do? You can actually take clips and snippets of your message and use this strategy right here. It's linked at the top of the video and this completely free tool Opus Pro. Check out in that video link in this description, link in that video description. But the fact of the matter is you can use tools out there. You can use AI to help you and aid you if you're not a great video editor, if you don't know how to clip things up on social. But the fact is, you might even be thinking, well, what am I supposed to do? How can I post things there? There's a lot of services out there to post things on the feed.

Nick Clason (02:52):
So you may be scheduling your lock-in post. You may be scheduling your church announcement post. You may be scheduling your summer camp. Stop doing those things. You can create videos, you can create moments of entertainment, and you can use a posting service if you want. Linked Below is my experience with a posting service called Metrical. That's probably who I would recommend. I do still like to just post everything I do live. I find that the algorithms prefer that and that things just perform better from a views and metrics standpoint. But if you don't have time for that and you're like, there's no way I could do that, then check out Metrical. It's completely free for most up to a certain number of posts and it's worth it. But you never want to get on a feed. Think about your own habits. You never just want to get on a feed that's just littered with, come to this event, come to this event, come to this event, come to this.

Nick Clason (03:47):
That's boring. And you know what? Your social media probably reflects that. If all you're doing is posting announcements, you're probably only getting a single digit number of likes because the reality is that's not what people are looking for when they get on social media. And so I know you got a lot to announce, you got a lot to get out there, but social media is not the place. So what should we be doing? Well, let's check that out. So churches, youth pastors, regardless of where you are in this on the org chart at your church, what should you be doing? Well, number one, start posting long form to YouTube. And now when I say that if you have live streaming capabilities in your room and you don't have time to sit down direct to camera, then go ahead and post your live streams to YouTube.

Nick Clason (04:38):
But if you don't, I don't. I'm a youth pastor and we are in our very own room, our very own space, and our room is not outfitted for live streaming capabilities. So we actually sit down very similar to what I'm doing here direct to camera. I have a teleprompter and I do deliver a message there. Now, that entire strategy is laid out completely for you, for free right here in my 100% completely free ebook. But that is the baseline. That's the basis for all my social media, everything else sort of branches off of there. So all of our messages that we produce and that we perform, everything that we produce in the room, we also then go ahead and do it directly on YouTube. So pre film your messages, it gives you two strategic advantages. Number one, if you don't have live streaming capability, it gives you a way to film it that is good, helpful, beneficial, looks good, direct to camera.

Nick Clason (05:32):
You can do most of that for under a hundred dollars. That's also linked below in the show notes with just a cell phone camera and a few little pieces of gear. But then from there, what you can do is you can take those messages, post them to YouTube. You also get an opportunity to practice your message. So then when you are standing up live in the room in front of a bunch of students, it's not the first time that you're looking at that material. You have done it before. You have delivered it before, once you've pre-filed, done direct to camera. The one thing that I love about that is in YouTube, they have a description thing, just like me, a lot of things down to the description in this video. Also over at hybridministry.xyz/080 But you can do the same kind of concept.

Nick Clason (06:16):
You can paste a next steps form. And so for every single one of your messages, you can push students towards a next steps form. We like to use the you version events, live events for in the room. Students can follow along, take notes, read scripture, but we also post the link to that in every single video. So if they're watching on a laptop, then they can sit down, they can scroll through that on their phone, they can take notes, they can engage with the Bible on their phone right in front of them. So you can link certain things. And then by the way, hey, if you are announcing summer camp, you can be like, Hey, summer camp registration link in the description. You don't have to make it some static boring graphic post. You can actually weave it into the rest of your strategy. But then dovetailing off of your long form YouTube videos is this next piece that you definitely don't want to miss.

Nick Clason (07:05):
So after YouTube video, the next thing I recommend that you do is that you post shorts, reels, tiktoks to your feeds. And the good news is all four of the major platforms, Instagram, YouTube, Facebook if you want to, it's really easy to link with your Instagram and TikTok are all asking for similar content. So what you can do now on social media for the first time in a lot of years is you can create one piece of content for one platform, but you can spread it across all fours. You can post the same thing to Instagram, TikTok, YouTube shorts, and Facebook Ourto for example, I posted these this week. This week, a couple weeks leading up to Christmas when I'm filming this. You're going to get this in the new year, but we do thing, and I'm going to detail, it's actually detailed right here.

Nick Clason (07:53):
I'll completely free my ebook, but we're going to go through nine ideas that you can do to start doing entertainment based things on your social medias and stop just posting announcements. One of the things we do are drafts stole this, saw this on someone's TikTok somewhere. So we were doing drafting Christmas movies across all four platforms. We had on TikTok, we had 383 views. We had on YouTube, 280 views we had on Instagram, 214 views. And then on Facebook we had 175 views, which totaled 1052 views across all four platforms. Those aren't great numbers by the way either. That's just very standard. I picked the second most recent post that I posted just to give you a good example of a real time strategy idea. I'm not trying to highlight my best one or anything like that, right? But here's the question. Would you like for your content to get in front of a thousand people probably, right?

Nick Clason (08:46):
And that wasn't great. We've had posts that have hit 13,000 on Instagram, 27,001 time we did a football draft. So we've had way, way bigger success. But then that was a entertainment based one. Also in the same week, we've posted a spiritual based one that one did not do as well. And this is actually an underperformer in my opinion. And we've had ones that do similar to the draft response in around those numbers on all the four platforms. But we had on TikTok, we had 224 views. We had 211 on Instagram, we had only 15 on Facebook, which is pretty low. And then 1 42 on YouTube, which is also relatively low, but still that total to 592. I know for me that feels low, but we don't have 592 students or people come to our youth ministry program. So we post fun content. We also post spiritual content, and then that's anchored underneath the baseline by our long form YouTube video.

Nick Clason (09:48):
And what's crazy is that Opus Pro, the message clip that came through Opus Pro. And so you'll notice there's a little overlay that says, watch the full video on Cross Creek students YouTube channel that is just a preset that I made. And every single one of our videos spits out with that little watermark. I can change it, I can customize, I can do. The stats aren't crazy, but you should subscribe because this is actually part of the 2024 Youth Pastor Masterclass. We're right dead in the middle. If you subscribe and if you hit the bell, you'll get notified when the next video drops. But I like to think about it like this or I want, but I like to think of it like my neighbor. I want to share the gospel with my neighbor. I want to tell them about Jesus. But every single time I have a conversation with my neighbor, I'm not sitting down and telling them about Jesus.

Nick Clason (10:34):
I'm working the relationship. I'm having a conversation. I grew up in church. I grew up in a ministry called Sun Life, and they have a thing called spiritual, CPR, cultivate, plant Reap. And really the cultivate stage is just build the friendship. Plant is like sprinkle in seeds of spiritual conversations in the gospel and then reap is like present the gospel and ask them for a decision to follow Jesus. Yes or no. And a lot of times on social media, we take the approach of reap, ask them for a spiritual decision, ask them to respond to the gospel, yes or no every single time as opposed to trying to cultivate our audience as opposed to trying to plant little seeds of curiosity, spiritual moments, things like that. So here are ideas, things that I do in my own personal context. It's all outlined here. Am I completely free?

Nick Clason (11:23):
Ebook? You should definitely check it out if you haven't yet. But it will help you take your social media from being boring and dumb and announcement based to entertainment based and personality driven. Not just your personality, but students, other volunteer leaders, other staff that you might have. So these are things that we do. We do a thing called a draft, and that's what you just saw the results from. But two people sit down and then they just draft things under a certain category. We've done Christmas movies, we've done potatoes, we've done burger places, we've done Christmas songs, we've done Thanksgiving food, we've done Halloween Candy, we've done Avengers, we've done Blue Characters. Literally anything you can think of. One person next person, one person next person. The only caveat is you can pick anything you want, but if it's already been taken, it's kind of off the board.

Nick Clason (12:12):
The next thing we do is a fun little game called Telepathy or Wavelength or nsync or just guess the number. And two people sit down and one person's thinking of a number, the other person's asking them certain categories, and then the person that has the number in their brain, they're telling the other person their answers from that category based on their number. So for example, if I'm thinking of the number one and you ask me for a day of the week, I'm going to say Monday. And then if you say food, I'm going to say Tomatoes. Okay? And so then at the end of it, you ask four things, four different things. So day of the week, food, movie, Avenger, and then you give 'em all. And then at the end, the other person, I was asking the categories, they say, are you thinking number one?

Nick Clason (12:57):
And if they got it right, they got it right. If they got it wrong, they got it wrong. The one thing I love about this game is we intro it like this. Hey, we're playing this game. The number's going to be right here on the screen. The number pops in on the screen. You can edit that in an editor like Adobe Premier Pro, I got completely free presets. Link down below if you want some of those that will do animations like this and like that, and rotate in, rotate out all those things, all the things you just saw on the screen. If you're not watching on YouTube, all those things are in the link in the description. Go grab the free presets. But if not, you can do that on your phone in a phone editor like TikTok or Cap Cut. But you can say, Hey, the number's on the screen, close your eyes if you don't play along.

Nick Clason (13:37):
Alright, here we go. And then that person can open their eyes and they can watch and they can actually try to guess the number. So it's actually engaging the person on the other side of the phone. I like to do blind rankings. TikTok has a blind ranking filter, so you can blind rank all kinds of things. Disney movies, Disney characters, and a blind rank is just you're ranking them in a one through 10 or one through five order without knowing what's coming next. I also have some examples of that on Download Youth Ministry, a link to that in just a second. I like to do these things called Know it or Nah, so you've probably heard it where they play a little five second clip of a song on TikTok. Just find those audios on TikTok. And then you choose one side of the room.

Nick Clason (14:14):
So I'll get four or five people if they know it, they go to this side. If they don't, they go to that side. We'll do staff video. So we'll have our staff participate in certain things we were just giving away for our Christmas party. Craig Cash, our senior pastor's name is Craig. We were giving away Craig Cash, and so we did the Craig Cash Olympics, we did all kinds of Christmas type things. One of my favorites is a game I have on DYM called Emoji Phrase theology. People just trying to guess the emoji phrase. And I'll just sit down or have a student sit down or a leader sit down or walk around and quiz students, Hey, what's this emoji phrase saying? What's this camp emoji phrase saying, what's this Christmas emoji phrase saying? Was this back to school emoji phrase saying, and I'll clip those in.

Nick Clason (14:54):
So I take a game that's already created, and instead of just doing the kind of static standard screen-based graphics, we customize it to our own space. Link down below are my favorite nine DYM products that I have. Several of them are hybrid based. Several of them don't just focus on the screen only or digital, but it's a melding together of the two. And you can take that next layer to the next level, right? Like my emoji phrase, theology. There's a social media component, but you can take it to the next level and customize it with a host, asking people the answers to those questions. And just some simple video editing on the backside, whether that be in a software like Adobe Premiere Pro, or you can do it on TikTok or in Canva, or not Canva, but Cap Cut. I always get Canva and Cap cut mixed up.

Nick Clason (15:40):
You can use the video clips out of Opus Pro like I was talking about. I got some spiritual practice videos on Download Youth Ministry. One of my favorites is someone's scrolling through TikTok and you just point to the screen right here and it says, stay or scroll, read the Bible with me. Point, point, point, point, point, point, point. Wait a second. And you say, all right, thanks for staying. Let's read the Bible together. And you read a passage of scripture right there on social media. That's all you do. It's super basic, super simple, but it has a great response because what you're doing then is you're cultivating that relationship. You may get those people with the draft or the instinct telepathy game or the blind ranking or the know it or not back and forth, and then you're like, Hey, let's do some spiritual stuff together.

Nick Clason (16:19):
Let's memorize scripture. Let's read the Bible, let's do a prayer. All those types of things. And you can do a lot of that stuff, especially with the bedrock of your messages. Long form video, you can do a lot of that stuff on Opus Pro. Saves you hours. It saves me hours every single week. So continuing on our strategy, you can post all those types of videos to Instagram, TikTok, YouTube shorts, and Facebook. But what about Facebook groups? Well, let's check it out. You should definitely have Facebook groups. You should have a Facebook page also because a Facebook page is where those things dump into, but then have a group associated with that. If you're a youth pastor, my only strategy that I recommend on Facebook is a Facebook parents group. That's mostly where they are. You can post things like car ride questions, and you can use Canva Pro.

Nick Clason (17:06):
It's completely free for churches. It's also linked below. We did an entire video on it, so you can go check that out in the description, but you can just create square graphics for your parents to talk about stuff with their students on the way home. And that's just a great discipleship strategy. If you're a church communications person, you should probably have a little bit more active Facebook group. But for a youth pastor, most students aren't on Facebook, but most parents are. And so that's where the strategy comes in. It's for the parents. Lastly, on Instagram, you got the feed. You also got stories on stories. The ultimate goal, I would say, is to engage with your people. So repost things if they tag you for sure. You can also post engagement style questions. What's your favorite Christmas movie? What's the best Halloween candy? What's your New Year's resolution?

Nick Clason (17:53):
What's one thing you're going to be doing this weekend using only emojis? Tell us what you did this last week. Stuff like that. Engage with your audience. A lot of times, I'll take a reel that I post, so I don't post every single one of those reels to the feed, though that option has recently turned off, so I have to post it, then go back later and take it off the profile grid. I'm sure there's a setting I'm missing, but nonetheless, I'll sometimes then share the reels that didn't also get shared to the feed into a story, and that's just a way to do engagement. And then I may throw a question sticker like a slider bar or a question or a quiz sticker or something like that. Just engagement. That's my goal in stories. And then on the main feed, just post photos of your people and post recap photos from a Wednesday night, from a Sunday morning, from a Sunday night.

Nick Clason (18:36):
Brady Sheer is doing these carousel based education, entertainment based carousel posts where ask the question and he answers it. They are money, and I think that they are here to stay, and you don't need a lot of graphical work to do some of those things. You can do something simple and easy and basic like that simply on Canva. Or even simply maybe in the Instagram stories editor, we have a complete playlist where we look at budget graphic editors, if that's something you're interested in. It's also linked below. But finally, speaking of education, that's one of the main ways that we help disciple and teach our students about Jesus and help them take meaningful next steps towards him, which is the next video in this 2024 Youth Ministry Masterclass video linked right here on the screen. We'll talk to you next time as we're making discipleship easy, possible and accessible. So as always, stay hybrid.

]]> ⚑ [FREE] Crush Social Media This New Year ⚑

https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

2024 [FREE] Youth Ministry Masterclass on YouTube:
https://www.youtube.com/playlist?list=PLngXlSr64YaLIJceFHg7w8vxlx5ARqXeg

======================================

DESCRIPTION
😫 Are you tired of seeing church announcements flood your social media feeds? It's time to rethink this strategy and take a closer look at the potential hazards it poses.

πŸ“ΉIn this video, we delve deep into the reasons why posting church announcements on social media might not be the wisest choice.

πŸ‘But, don’t worry! We’ll show you exactly what to do! And how to not lose your life to it! Especially if you follow our time management tips, which is a part of the 2024 Youth Ministry [on-demand] Masterclass
https://www.youtube.com/playlist?list=PLngXlSr64YaLIJceFHg7w8vxlx5ARqXeg

======================================
πŸ““SHOWNOTES
//SHOWNOTES & TRANSCRIPTS
http://www.hybridministry.xyz/080

//YOUTUBE VIDEO
https://youtu.be/slB0Rmf_X0c

PURPOSE OF SOCIAL MEDIA
//OPUS.PRO [1 CLICK VIRAL SHORTS SOLUTION]
https://youtu.be/TiW4ooQpAvo?si=W_4pCZZbZmUnzsB9

//METRICOOL
https://metricool.com/

POST YOUR MESSAGES ON YOUTUBE
//[FREE] E-BOOK
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

//$100 STARTER KIT
https://www.hybridministry.xyz/articles/youtubestarterkit

//YOUVERSION LIVE EVENTS
https://my.bible.com/events

TAKE YOUR SOCIAL MEDIA TO THE NEXT LEVEL
//OPUS.PRO [1 CLICK VIRAL SHORTS SOLUTION]
https://youtu.be/TiW4ooQpAvo?si=W_4pCZZbZmUnzsB9

//SONLIFE
https://www.sonlife.com/

//[FREE] E-BOOK
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

IDEA #2: TELEPATHY
//ADOBE PREMIERE PRESETS
https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis

IDEA #3: RANK 'EM
//DYM RANK 'EM RESOURCES
Christmas: https://www.downloadyouthministry.com/p/rank-%27em%3A-christmas-edition/christmas-games-9126.html
Fall: https://www.downloadyouthministry.com/p/rank-%27em---fall-edition/holiday-or-seasonal/fall-8962.html

IDEA #6: EMOJI PHRASEOLOGY
//MY FAVORITE 9 DYM PRODUCTS
https://www.hybridministry.xyz/articles/dym

IDEA #8: SPIRITUAL PRACTICE VIDEOS
//SPIRITUAL PRACTICE VIDEOS
https://www.downloadyouthministry.com/p/spiritual-practice-videos/social-media/instagram-8804.html

WHAT TO DO ABOUT FACEBOOK?
//CANVA PRO FOR [FREE!]
https://youtu.be/g0FQWvKjP_E?si=D6jJLxEdkEy9z0FV

WHAT TO DO ABOUT INSTAGRAM?
//BUDGET GRAPHIC DESIGN EDITORS
https://www.youtube.com/playlist?list=PLngXlSr64YaIdZ-RLm5uVVlHj46FKrMYw

πŸ‘‰ STAY CONNECTED WITH NICK
YouTube: https://www.youtube.com/@clasonnick
Instagram: https://www.instagram.com/hybridministry/
TikTok: https://www.tiktok.com/@clasonnick
Facebook: https://www.facebook.com/HybridMinistry
Website: https://www.hybridministry.xyz

======================================

πŸ†“ FREEBIES πŸ†“
πŸ“… "1 Month Done for You Social Media Posting Tool"
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

πŸŽ… "The Ultimate (and FREE!) Christmas Party Gude"
GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/christmas-party-run-sheet
PRACTICAL YM TIPS: https://www.youtube.com/@practicalyouthministrytips

🍩 "FREE World's Greatest Donut Event Guide"
GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/worlds-greatest-donut

😨 "Have I already Ruined my TikTok Account?"
https://www.hybridministry.xyz/articles/ebook

πŸ“Ή "Adobe Premiere Pro Presets for Animating Layers"
https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis

======================================
πŸ› οΈTOOLS
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products

//BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

AUTO POD
https://autopod.lemonsqueezy.com?aff=MX7Vv

TRY REV.COM FOR TRANSCRIBING
https://rev.pxf.io/R5nDOa

--------------
πŸ•°οΈTIMECODES
00:00-01:06 Stop Doing this on Social Media
01:06-04:14 What is the purpose of social media?
04:14-07:04 Post Your Messages to YouTube
07:04-11:42 Taking your social media to the next level
11:42-12:12 Idea #1: Drafts
12:12-13:45 Idea #2: Telepathy
13:45-14:04 Idea #3: Blind Rankings
14:04-14:20 Idea #4: Know it or Nah
14:20-14:33 Idea #5: Staff Videos
14:33-15:39 Idea #6: Emoji Phraseology
15:39-15:44 Idea #7: Sermon Clips
15:44-16:35 Idea #8: Spiritual Practice
16:35-16:46 Where to Post all these videos?
16:46-17:34 What to do about Facebook?
17:34-19:27 What to do about Instagram?

✍️TRANSCRIPT
Try Transcribing for Yourself at Rev.Com
http://www.rev.pxf.io/R5nDOa

Nick Clason (00:00):
Summer camp, fall retreat D. Now your next outreach experience, the reality is there are always things to do. You're always trying to get students to come to you. You're always trying to get people to fill and populate your next church events. So naturally, what do we do? Well, we need to put it on the church website. We need to make sure that it gets listed in the church bulletin. We need to add it to the pre-roll before the service and post it to social media. Stop it. No, seriously, stop it. Stop posting your announcements to social media. Don't do it. Don't do it. We're tempted always to post our announcements to social media because we think it's another outlet, another strategy, another place to inform people. But the reality is nobody wants that on their social media feeds. I hear you. You're like, yeah, but what else should I do? Nobody listens, dude. I get it. Okay, but let's look at it. What should we be doing on social media?

Nick Clason (01:07):
So stop posting your announcements on social media. I saw this reel the other day about this guy talking about the Red Bull social media experience, and he said, red Bull is crushing it. He said, what are the local pizzerias and restaurants in your town doing? People are not getting on social media and thinking like, man, I wonder what's on the menu today. Because if you look at a pizzeria on social media, you know that they're going to be posting or you know that they're going to be serving pizza. That's just a part of the experience. And so he said, what Red Bull's doing on social media, we know that Red Bull serves Red Bull energy drinks, but what their primary goal on social media is entertainment. So that's why people get on social media. They get on social media to be entertained. Can we as a church adopt some of those strategies not forever and forsaking some of the spiritual components that can come about on social media, but can we do that on social media?

Nick Clason (02:08):
And the fact is, yeah, actually social media has ushered in a new era with the discovery platforms, with short form video based and videos are still king. And you know what you can do? You can actually take clips and snippets of your message and use this strategy right here. It's linked at the top of the video and this completely free tool Opus Pro. Check out in that video link in this description, link in that video description. But the fact of the matter is you can use tools out there. You can use AI to help you and aid you if you're not a great video editor, if you don't know how to clip things up on social. But the fact is, you might even be thinking, well, what am I supposed to do? How can I post things there? There's a lot of services out there to post things on the feed.

Nick Clason (02:52):
So you may be scheduling your lock-in post. You may be scheduling your church announcement post. You may be scheduling your summer camp. Stop doing those things. You can create videos, you can create moments of entertainment, and you can use a posting service if you want. Linked Below is my experience with a posting service called Metrical. That's probably who I would recommend. I do still like to just post everything I do live. I find that the algorithms prefer that and that things just perform better from a views and metrics standpoint. But if you don't have time for that and you're like, there's no way I could do that, then check out Metrical. It's completely free for most up to a certain number of posts and it's worth it. But you never want to get on a feed. Think about your own habits. You never just want to get on a feed that's just littered with, come to this event, come to this event, come to this event, come to this.

Nick Clason (03:47):
That's boring. And you know what? Your social media probably reflects that. If all you're doing is posting announcements, you're probably only getting a single digit number of likes because the reality is that's not what people are looking for when they get on social media. And so I know you got a lot to announce, you got a lot to get out there, but social media is not the place. So what should we be doing? Well, let's check that out. So churches, youth pastors, regardless of where you are in this on the org chart at your church, what should you be doing? Well, number one, start posting long form to YouTube. And now when I say that if you have live streaming capabilities in your room and you don't have time to sit down direct to camera, then go ahead and post your live streams to YouTube.

Nick Clason (04:38):
But if you don't, I don't. I'm a youth pastor and we are in our very own room, our very own space, and our room is not outfitted for live streaming capabilities. So we actually sit down very similar to what I'm doing here direct to camera. I have a teleprompter and I do deliver a message there. Now, that entire strategy is laid out completely for you, for free right here in my 100% completely free ebook. But that is the baseline. That's the basis for all my social media, everything else sort of branches off of there. So all of our messages that we produce and that we perform, everything that we produce in the room, we also then go ahead and do it directly on YouTube. So pre film your messages, it gives you two strategic advantages. Number one, if you don't have live streaming capability, it gives you a way to film it that is good, helpful, beneficial, looks good, direct to camera.

Nick Clason (05:32):
You can do most of that for under a hundred dollars. That's also linked below in the show notes with just a cell phone camera and a few little pieces of gear. But then from there, what you can do is you can take those messages, post them to YouTube. You also get an opportunity to practice your message. So then when you are standing up live in the room in front of a bunch of students, it's not the first time that you're looking at that material. You have done it before. You have delivered it before, once you've pre-filed, done direct to camera. The one thing that I love about that is in YouTube, they have a description thing, just like me, a lot of things down to the description in this video. Also over at hybridministry.xyz/080 But you can do the same kind of concept.

Nick Clason (06:16):
You can paste a next steps form. And so for every single one of your messages, you can push students towards a next steps form. We like to use the you version events, live events for in the room. Students can follow along, take notes, read scripture, but we also post the link to that in every single video. So if they're watching on a laptop, then they can sit down, they can scroll through that on their phone, they can take notes, they can engage with the Bible on their phone right in front of them. So you can link certain things. And then by the way, hey, if you are announcing summer camp, you can be like, Hey, summer camp registration link in the description. You don't have to make it some static boring graphic post. You can actually weave it into the rest of your strategy. But then dovetailing off of your long form YouTube videos is this next piece that you definitely don't want to miss.

Nick Clason (07:05):
So after YouTube video, the next thing I recommend that you do is that you post shorts, reels, tiktoks to your feeds. And the good news is all four of the major platforms, Instagram, YouTube, Facebook if you want to, it's really easy to link with your Instagram and TikTok are all asking for similar content. So what you can do now on social media for the first time in a lot of years is you can create one piece of content for one platform, but you can spread it across all fours. You can post the same thing to Instagram, TikTok, YouTube shorts, and Facebook Ourto for example, I posted these this week. This week, a couple weeks leading up to Christmas when I'm filming this. You're going to get this in the new year, but we do thing, and I'm going to detail, it's actually detailed right here.

Nick Clason (07:53):
I'll completely free my ebook, but we're going to go through nine ideas that you can do to start doing entertainment based things on your social medias and stop just posting announcements. One of the things we do are drafts stole this, saw this on someone's TikTok somewhere. So we were doing drafting Christmas movies across all four platforms. We had on TikTok, we had 383 views. We had on YouTube, 280 views we had on Instagram, 214 views. And then on Facebook we had 175 views, which totaled 1052 views across all four platforms. Those aren't great numbers by the way either. That's just very standard. I picked the second most recent post that I posted just to give you a good example of a real time strategy idea. I'm not trying to highlight my best one or anything like that, right? But here's the question. Would you like for your content to get in front of a thousand people probably, right?

Nick Clason (08:46):
And that wasn't great. We've had posts that have hit 13,000 on Instagram, 27,001 time we did a football draft. So we've had way, way bigger success. But then that was a entertainment based one. Also in the same week, we've posted a spiritual based one that one did not do as well. And this is actually an underperformer in my opinion. And we've had ones that do similar to the draft response in around those numbers on all the four platforms. But we had on TikTok, we had 224 views. We had 211 on Instagram, we had only 15 on Facebook, which is pretty low. And then 1 42 on YouTube, which is also relatively low, but still that total to 592. I know for me that feels low, but we don't have 592 students or people come to our youth ministry program. So we post fun content. We also post spiritual content, and then that's anchored underneath the baseline by our long form YouTube video.

Nick Clason (09:48):
And what's crazy is that Opus Pro, the message clip that came through Opus Pro. And so you'll notice there's a little overlay that says, watch the full video on Cross Creek students YouTube channel that is just a preset that I made. And every single one of our videos spits out with that little watermark. I can change it, I can customize, I can do. The stats aren't crazy, but you should subscribe because this is actually part of the 2024 Youth Pastor Masterclass. We're right dead in the middle. If you subscribe and if you hit the bell, you'll get notified when the next video drops. But I like to think about it like this or I want, but I like to think of it like my neighbor. I want to share the gospel with my neighbor. I want to tell them about Jesus. But every single time I have a conversation with my neighbor, I'm not sitting down and telling them about Jesus.

Nick Clason (10:34):
I'm working the relationship. I'm having a conversation. I grew up in church. I grew up in a ministry called Sun Life, and they have a thing called spiritual, CPR, cultivate, plant Reap. And really the cultivate stage is just build the friendship. Plant is like sprinkle in seeds of spiritual conversations in the gospel and then reap is like present the gospel and ask them for a decision to follow Jesus. Yes or no. And a lot of times on social media, we take the approach of reap, ask them for a spiritual decision, ask them to respond to the gospel, yes or no every single time as opposed to trying to cultivate our audience as opposed to trying to plant little seeds of curiosity, spiritual moments, things like that. So here are ideas, things that I do in my own personal context. It's all outlined here. Am I completely free?

Nick Clason (11:23):
Ebook? You should definitely check it out if you haven't yet. But it will help you take your social media from being boring and dumb and announcement based to entertainment based and personality driven. Not just your personality, but students, other volunteer leaders, other staff that you might have. So these are things that we do. We do a thing called a draft, and that's what you just saw the results from. But two people sit down and then they just draft things under a certain category. We've done Christmas movies, we've done potatoes, we've done burger places, we've done Christmas songs, we've done Thanksgiving food, we've done Halloween Candy, we've done Avengers, we've done Blue Characters. Literally anything you can think of. One person next person, one person next person. The only caveat is you can pick anything you want, but if it's already been taken, it's kind of off the board.

Nick Clason (12:12):
The next thing we do is a fun little game called Telepathy or Wavelength or nsync or just guess the number. And two people sit down and one person's thinking of a number, the other person's asking them certain categories, and then the person that has the number in their brain, they're telling the other person their answers from that category based on their number. So for example, if I'm thinking of the number one and you ask me for a day of the week, I'm going to say Monday. And then if you say food, I'm going to say Tomatoes. Okay? And so then at the end of it, you ask four things, four different things. So day of the week, food, movie, Avenger, and then you give 'em all. And then at the end, the other person, I was asking the categories, they say, are you thinking number one?

Nick Clason (12:57):
And if they got it right, they got it right. If they got it wrong, they got it wrong. The one thing I love about this game is we intro it like this. Hey, we're playing this game. The number's going to be right here on the screen. The number pops in on the screen. You can edit that in an editor like Adobe Premier Pro, I got completely free presets. Link down below if you want some of those that will do animations like this and like that, and rotate in, rotate out all those things, all the things you just saw on the screen. If you're not watching on YouTube, all those things are in the link in the description. Go grab the free presets. But if not, you can do that on your phone in a phone editor like TikTok or Cap Cut. But you can say, Hey, the number's on the screen, close your eyes if you don't play along.

Nick Clason (13:37):
Alright, here we go. And then that person can open their eyes and they can watch and they can actually try to guess the number. So it's actually engaging the person on the other side of the phone. I like to do blind rankings. TikTok has a blind ranking filter, so you can blind rank all kinds of things. Disney movies, Disney characters, and a blind rank is just you're ranking them in a one through 10 or one through five order without knowing what's coming next. I also have some examples of that on Download Youth Ministry, a link to that in just a second. I like to do these things called Know it or Nah, so you've probably heard it where they play a little five second clip of a song on TikTok. Just find those audios on TikTok. And then you choose one side of the room.

Nick Clason (14:14):
So I'll get four or five people if they know it, they go to this side. If they don't, they go to that side. We'll do staff video. So we'll have our staff participate in certain things we were just giving away for our Christmas party. Craig Cash, our senior pastor's name is Craig. We were giving away Craig Cash, and so we did the Craig Cash Olympics, we did all kinds of Christmas type things. One of my favorites is a game I have on DYM called Emoji Phrase theology. People just trying to guess the emoji phrase. And I'll just sit down or have a student sit down or a leader sit down or walk around and quiz students, Hey, what's this emoji phrase saying? What's this camp emoji phrase saying, what's this Christmas emoji phrase saying? Was this back to school emoji phrase saying, and I'll clip those in.

Nick Clason (14:54):
So I take a game that's already created, and instead of just doing the kind of static standard screen-based graphics, we customize it to our own space. Link down below are my favorite nine DYM products that I have. Several of them are hybrid based. Several of them don't just focus on the screen only or digital, but it's a melding together of the two. And you can take that next layer to the next level, right? Like my emoji phrase, theology. There's a social media component, but you can take it to the next level and customize it with a host, asking people the answers to those questions. And just some simple video editing on the backside, whether that be in a software like Adobe Premiere Pro, or you can do it on TikTok or in Canva, or not Canva, but Cap Cut. I always get Canva and Cap cut mixed up.

Nick Clason (15:40):
You can use the video clips out of Opus Pro like I was talking about. I got some spiritual practice videos on Download Youth Ministry. One of my favorites is someone's scrolling through TikTok and you just point to the screen right here and it says, stay or scroll, read the Bible with me. Point, point, point, point, point, point, point. Wait a second. And you say, all right, thanks for staying. Let's read the Bible together. And you read a passage of scripture right there on social media. That's all you do. It's super basic, super simple, but it has a great response because what you're doing then is you're cultivating that relationship. You may get those people with the draft or the instinct telepathy game or the blind ranking or the know it or not back and forth, and then you're like, Hey, let's do some spiritual stuff together.

Nick Clason (16:19):
Let's memorize scripture. Let's read the Bible, let's do a prayer. All those types of things. And you can do a lot of that stuff, especially with the bedrock of your messages. Long form video, you can do a lot of that stuff on Opus Pro. Saves you hours. It saves me hours every single week. So continuing on our strategy, you can post all those types of videos to Instagram, TikTok, YouTube shorts, and Facebook. But what about Facebook groups? Well, let's check it out. You should definitely have Facebook groups. You should have a Facebook page also because a Facebook page is where those things dump into, but then have a group associated with that. If you're a youth pastor, my only strategy that I recommend on Facebook is a Facebook parents group. That's mostly where they are. You can post things like car ride questions, and you can use Canva Pro.

Nick Clason (17:06):
It's completely free for churches. It's also linked below. We did an entire video on it, so you can go check that out in the description, but you can just create square graphics for your parents to talk about stuff with their students on the way home. And that's just a great discipleship strategy. If you're a church communications person, you should probably have a little bit more active Facebook group. But for a youth pastor, most students aren't on Facebook, but most parents are. And so that's where the strategy comes in. It's for the parents. Lastly, on Instagram, you got the feed. You also got stories on stories. The ultimate goal, I would say, is to engage with your people. So repost things if they tag you for sure. You can also post engagement style questions. What's your favorite Christmas movie? What's the best Halloween candy? What's your New Year's resolution?

Nick Clason (17:53):
What's one thing you're going to be doing this weekend using only emojis? Tell us what you did this last week. Stuff like that. Engage with your audience. A lot of times, I'll take a reel that I post, so I don't post every single one of those reels to the feed, though that option has recently turned off, so I have to post it, then go back later and take it off the profile grid. I'm sure there's a setting I'm missing, but nonetheless, I'll sometimes then share the reels that didn't also get shared to the feed into a story, and that's just a way to do engagement. And then I may throw a question sticker like a slider bar or a question or a quiz sticker or something like that. Just engagement. That's my goal in stories. And then on the main feed, just post photos of your people and post recap photos from a Wednesday night, from a Sunday morning, from a Sunday night.

Nick Clason (18:36):
Brady Sheer is doing these carousel based education, entertainment based carousel posts where ask the question and he answers it. They are money, and I think that they are here to stay, and you don't need a lot of graphical work to do some of those things. You can do something simple and easy and basic like that simply on Canva. Or even simply maybe in the Instagram stories editor, we have a complete playlist where we look at budget graphic editors, if that's something you're interested in. It's also linked below. But finally, speaking of education, that's one of the main ways that we help disciple and teach our students about Jesus and help them take meaningful next steps towards him, which is the next video in this 2024 Youth Ministry Masterclass video linked right here on the screen. We'll talk to you next time as we're making discipleship easy, possible and accessible. So as always, stay hybrid.

]]> Episode 069: 🍩 Ultimate Youth Group Guide: Crush Games, Outreach & Social all in one! πŸ”₯ https://www.hybridministry.xyz/069 a7f007f0-6421-4f89-95f9-be74ea1e0411 Thu, 02 Nov 2023 04:00:00 -0500 Nick Clason 069 🍩 Ultimate Youth Group Guide: Crush Games, Outreach & Social all in one! πŸ”₯ full Nick Clason πŸ‘‹ Welcome to the Ultimate Youth Group Guide! In this exciting video, we'll dive into the power of Crush Games, Outreach initiatives, and Social Events to empower and inspire the youth.πŸ”₯ 28:21 no πŸ”₯SURE FIRE RESOURCE TO LEVEL UP YOUR SOCIAL MEDIA GAME πŸ”₯ πŸ“… "1 Month Done for You Social Media Posting Tool" https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book 🍩 "FREE World's Greatest Donut Event Guide" GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/worlds-greatest-donut DYM: https://www.downloadyouthministry.com/p/world%27s-greatest-donut/games/food-8745.html ☝️ONE-CLICK SOLUTION FOR REELS &amp; SHORTS OPUS FOR AI SHORTS &amp; REELS https://www.opus.pro/?via=a5d361 ======================================== DESCRIPTION πŸ‘‹ Welcome to the Ultimate Youth Group Guide! In this exciting video, we'll dive into the power of Crush Games, Outreach initiatives, and Social Events to empower and inspire the youth.πŸ”₯ 🍩 Crush Games: Engage your youth group with thrilling Games that will ignite their enthusiasm and foster healthy competition. From exhilarating challenges to team-building activities, our guide provides all the essential tips and game ideas to keep the energy high and the fun rolling. 🌍 Outreach Initiatives: Make a lasting impact on your community through meaningful outreach initiatives. Discover effective strategies to help your youth group connect with and support those in need. By stepping outside their comfort zones, the youth will learn valuable lessons about compassion, empathy, and making a difference in the lives of others. πŸ‘₯ Social Media Events: Creating a sense of belonging and friendship within your youth group via social media! This will help Hybridize your Ministry from your in person gathering to your student ministry social media ======================================== πŸ†“ FREEBIES πŸ†“ πŸ“… "1 Month Done for You Social Media Posting Tool" https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book 😨 "Have I already Ruined my TikTok Account?" https://www.hybridministry.xyz/articles/ebook πŸ“Ή "Adobe Premiere Pro Presets for Animating Layers" https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis ======================================== πŸ› οΈTOOLS Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products //YOUTUBE STARTER KIT FOR UNDER $100 https://www.hybridministry.xyz/articles/youtubestarterkit AUTO POD https://autopod.lemonsqueezy.com?aff=MX7Vv TRY REV.COM FOR TRANSCRIBING https://rev.pxf.io/R5nDOa OPUS.PRO FOR AI SHORTS &amp; REELS https://www.opus.pro/?via=a5d361 πŸ‘‰ STAY CONNECTED YouTube: https://www.youtube.com/@clasonnick Instagram: https://www.instagram.com/hybridministry/ TikTok: https://www.tiktok.com/@clasonnick Website: https://www.hybridministry.xyz πŸ““SHOWNOTES //SHOWNOTES &amp; TRANSCRIPTS http://www.hybridministry.xyz/069 🍩 "FREE World's Greatest Donut Event Guide" GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/worlds-greatest-donut DYM: https://www.downloadyouthministry.com/p/world%27s-greatest-donut/games/food-8745.html //Full YouTube Video https://youtu.be/5ryhkIRyDb4 //STUDENT MINISTRY BRACKET OF EPIC THINGS https://www.downloadyouthministry.com/p/the-student-ministry-bracket-of-epic-things/games-3974.html //GAMEDAY FOOD BRACKET https://www.downloadyouthministry.com/p/the-big-game-food-bracket/winter/the-big-game-8544.html //DONUT SHOWDOWN GAME https://www.downloadyouthministry.com/p/the-donut-showdown/games-4142.html //FULL YOUTUBE STRATEGY https://www.youtube.com/watch?v=SDxepdu4iiM πŸ•°οΈTIMECODES 00:00-01:45 The Best Hybrid Youth Ministry Event Out There! 01:45-09:30 The History of This Hybrid Ministry Event 09:30-17:42 Pre-Event Planning and Setup 17:42-28:21 The Debrief of the Event from Start to Finish ✍️TRANSCRIPT Try Transcribing for Yourself at Rev.Com rev.pxf.io/R5nDOa Nick Clason (00:00): Youth ministry games, social media outreach events, ah, there's just so much to do and if you're anything like me, you have layer upon layer upon layer of responsibility. You need to come up with an amazing and exciting game. You need to knock social media out of the park and you need an outreach event that is going to cater to your students friends and outsiders who are far from God and from the church. How do you prioritize? And then if you do do all those things, how do you not just give your family and your people that you love the scraps and the left over pieces of your energy? What if I told you that I had the ultimate event guide, one that's going to crush it with games, an amazing outreach experience, and it's going to lean into social media for your student ministry, all of that encapsulated in one event. Nick Clason (00:55): See, we actually just had an event that accomplished all those things, one with an incredible amount of games and an amazing in-room experience, one that gave students an amazing opportunity to invite their friends and it crushed on social media. Better yet, we had 23% of our attenders be first time or new students who joined us. And finally, not only do we increase engagement, but we also added new followers to our social media. It is honestly one of the best versions in my opinion, of a hybrid style event. And when I say hybrid event, it's more dynamic and it's more robust than just another Zoom Bible study. I know it sounds too good to be true, right? Well, let me show you. Welcome to the Hybrid Ministry Show in the ultimate Event guide. I came up with this idea probably in my second or third year of doing youth ministry, and now I am a 13 year youth ministry veteran. Nick Clason (01:58): So this idea dawned on me years and years and years and years ago, and one of the things that has honestly just been super clear to me all the way back to the beginning times of my time in student ministry is the fact that hybrid matters. And when I mean hybrid, I don't mean only focusing on your in-person. I don't mean only focusing on your digital. I mean taking those two things and creating a space for there to be opportunity to reach and connect with your people beyond the hour of programming that you have for your in-person service, which is actually the reason why I just dropped this video going to be up here on the screen. You can feel free to click that where we explore and talk about the future of church ministry, especially through the eyes and through the lens of digital and hybrid. Nick Clason (02:41): If you're interested, hop over into that. But about 10 years ago is when I had this idea for what I call a bracket, and I'm a huge March Madness fan, college basketball. I love the selection committees. And if you're not a sports fan, essentially what they do is they create rankings or seedings, so to speak. And so there are four regions and each region has a one seed. Each region has a two seed, each region has a three seed and so on down all the way down to 16, and then the one seed plays the 16 seed. Usually a pretty easy matchup only in the history of the NCAA tournament has one 16 seed upset, a one seed. The 15 plays the two, the 14 plays the three and so on and so forth. And they're in various spots. So the one 16 are up here and the two and the 15 are down here in the bracket so that eventually they wait until the very last chance for the one and the two to eventually play. Nick Clason (03:34): Then once all the teams get out of those brackets, that creates your final four one winner from each region they play in Final four matchup and then the winners of each side of that end up meeting in the middle in the championship. And so I was like, this would be fun to lean in to March Madness. And so I just created a bracket out of my head. I was like, let's do little Debbie hostess cakes, and then I put one of my student ministry leaders, shout out to Aaron Koontz back in Beaver Creek, Ohio, and I did one of our favorite events, dare to Share. I put Dare to Share in there, and so students would vote on a thing versus another thing, and it was so totally random, but I offered it just as an online thing. This is before I had an Instagram. Nick Clason (04:17): This is before Instagram even had the poll feature, but I kept doing this. The one time I submitted an option called a Bracket of Awesome Things to Download Youth Ministry. This was probably like eight, 10 years ago at this point. My number one seed was Chip and Johanna Gaines and just leaning into the hype that they had with the Fixer Upper and H G T V movement back then. But I just kept honing in and creating this. And I remember one time I made a Christmas movie bracket. I had become in charge at my last church of social media and I just threw it together. I was running out of ideas of things to post. I was in charge of something like two or three posts per day, multiple days per week. And I was like, let's do a bracket. And I launched it and I was on a team at that time of six or seven other youth pastors, staff members, and the team went nuts. Nick Clason (05:12): I made Elf the number one seed and then I made white Christmas the 16th seed, and I had some diehard white Christmas fans dropping the comment below what your favorite Christmas movie is, and if it's white Christmas, I'm sorry, you're wrong. It's terrible. But that being said, they were livid and they were mad at how I sourced it and how I came up with the seeding, which by the way, side note just was in my head and they wanted a redo. And so we launched this event called something about a serial bracket. I can't remember what we can't remember the exact name of what we called it, but we had back at that last church, we had a full YouTube show. So we set up SportsCenter style desks and anchors. We all wore jerseys and we did analysis and we kicked it over to sideline reporters and we announced the seatings. Nick Clason (06:03): We announced the matchups, and then while when that show launched live on YouTube, people could hop over to our Instagram and they could vote. And what happened was the senior leadership must not have had anything to announce that week, and so they announced our show that week. And so we were like, man, we need to turn this into something. At that time, it was Christmas break, we weren't meeting, so it was just going to live as a thing online on our YouTube channel, but because it got announced, we're like, we need to capitalize on this just a little bit more. And so we offered, and this is Nick Clason (06:36): In the height of Covid, so we're not doing a lot of in-person connection with other people. If we were, it had to be masked. I mean it was awful, but it was January just after Christmas 2021 and we're like, let's do a drive-in. Kids can come watch it on their phones. Or you know what? Actually maybe we bought big old screens that they could watch, and then we did a FM tuner thing. They could listen to it in their car radio. So I don't know, we probably had 10 to 20 cars show up, not a ton. And we bought so much serial, we went to Sam's and we looted that place and then it was like negative 10 degrees. And so me and my other leaders, we have giant coats on, we're walking car to car, passing out cereal, passing out milk. But that was the inception. Nick Clason (07:28): That was one of the inception points of this idea of a bracket. And what it does in my mind is it creates some sort of event around an in-person topic cereal. The one that I'm going to explain to you today is donuts and I like to kind of hone in. Yeah, that's what I've done over the years. I've honed in on a specific topic. We've also done this with drinks like World's greatest drink, world's greatest donut cereal madness. This coming march, we're planning on doing a potato one called Starch Madness. And so it creates that event, but the reason I like it is that it marries your social media because all the voting happens online Nick Clason (08:04): With an in-person event. It is the ultimate style hybrid event in my opinion. And I know that I've had people who are like, when you mean hybrid, what are you talking about? And they just think we're just talking about Zoom groups and it's more than that. And so we hosted this event at our church. Like I said in the intro, we had 23% newcomers, we had multiple new people added to following us on social media, and it's creating some sort of hype and some sort of buzz around our student ministry. There are so many benefits and values to it. And so what I want to do is honestly just walk you through the pre-planning, the actual event. I'm going to share with you the planning center document of it, and then give you just kind of a recap about why it's valuable, why we're going to keep doing it, and how you can take something like that and adapt it into your student and social ministry. Nick Clason (08:52): If so far you've found this episode helpful, though alike would cost you nothing and would really mean the world to us even more. A subscribe is really a next level opportunity to just engage back with us. Either one of those two things like subscribe would mean the world to us and we would love to connect with you further and deeper because more than just donuts, more than just brackets, we are talking about this world of not just physical, not just digital, but hybrid ministry. So let's move on and let's hop in to the setup and the event planning, the pre-event side of this event that I'm talking about, the world's greatest donut. So we know, we knew that we wanted to do this voting style event around donuts that would last around a month. The way I set it up is I will do round one. Nick Clason (09:42): We have a Wednesday night and then a Sunday morning in our environment, and so the voting is going to be live on a Wednesday. They'll vote on the topics and the rounds, and so round one we do all the voting. So that's where Instagram and the stories, that's where the most decisions need to be made. So because of that in round one, then we will announce the winners on Sunday, and then we will resume voting the following Wednesday for the Elite eight. We'll announce the following Sunday of the winners of that, and then we'll move to the final floor when there's the most activity, when there's all the contestants are still alive, no one's been eliminated yet. That's round one. And that to me is the most exciting time for the actual bracket. So because the actual bracket is exciting at that time, that's when we decided to lean into an event. Nick Clason (10:31): So we knew we had this bracket. In fact, I created this resource. It's a link in the description on Download youth ministry on the world's greatest donut bracket. It's on there right now. Feel free to go grab it. It's got all of the digital elements and it's got a few games in there, but not all of what I'm about to share with you. So make sure that you hang around to the rest of this video. However, we knew we wanted to do an event centered or a month centered around voting, and then we wanted the first night, the kickoff night to be a big deal. And so the question kind of always is do you focus on the kickoff of the bracket or do you focus more on the championship round of the bracket? I've found the beginning to be more exciting. Like I said, we did a cereal bracket most recently here at this church, and we have in our space, we have eight different garage door bays that lined the side left and right of our meeting space. Nick Clason (11:26): That's actually where our small groups meet on Sunday morning. Those doors are up, they go in there and then they close down, creates little rooms for all of them. It's really cool design. Sometimes it also makes 'em feel like caged animals, but nonetheless, we did an event back in March where we voted on serial and we had the one in 16 matchup in one bay. We had the three and 14 matchup in another bay. We had the eight and nine matchup in another bay. And so all the bay doors came up. There were tables in there with basketball themed tablecloths on and then cereal boxes with a number pasted on it, one versus 16, and then all the bowls of cereal there. And so as we're wrapping up our programming, we had adult leaders sitting in there pouring milk into each of the bowls so that students could grab that and then they could go eat and just literally had one kid eat 16 or 25 bowls of cereal that night, tried every single one of the things in the matchup. Nick Clason (12:19): So that was a super fun way to just kind of lean into the kickoff portion. And so we had that same question. Now we have donuts and what are we going to do? And so in our space where we have tables, and so we ended up deciding to buy a little half fishbowl things. All the supplies by the way, are going to be linked in the comments below, in the description below. Make sure you check that out. But we had little fishbowl things, half fishbowl things sort of decorative. It's not like a fishbowl where the tops right there, but it's like off to the side a little bit. And we filled each table with donut holes. We ordered several dozen donut holes, and that's what we did. We went donut holes instead of actual donuts. It's cheaper. It's also quicker. You can pop 'em into your mouth as opposed to committing to an entire donut. Nick Clason (13:04): And so we have 16 round tables, and so every table had a tablecloth and every table had a vase full of donuts. That was our decision to supply the donuts without breaking the bank on the budget. Don't get me wrong, it was still expensive, but it's less expensive than a dozen donuts per table or something like that. So we had donuts on every table, and then one of my favorite elements or pieces of the event is we bought a giant vase and then we filled it with donuts. We counted 233 donuts that we filled into this vase. The funny part was that we put the donuts in and then the weight of the donuts actually started to smash 'em down, and so it was full, and then the weight of the donuts started smashing 'em down. So there was a gap. So we actually had to go back and add more donuts at the end. Nick Clason (13:48): So I don't even want to know what the bottom donuts looked like. They probably were a little mini pancakes, but we let students vote simply, how many donuts do you think are in here? We had a Google form for that. They shot it with a QR code on their phone. We also had an iPad set up where they could just type in a Google form. All we got was their name and their number, but if you have a marketing brain or a marketing department, you can use that to capture an email and start to create a little list and start to market to those people as well. That's another kind of next level tip if you want to lean into something like that. But then it also made it easy to just have it all dumped into a Google sheet and I could command F find the closest number. Nick Clason (14:32): And so one person, we had 2 33 in the thing and one girl guessed 2 32, so she won it, and this little sixth grade girl carried out this giant vase of donuts and it was hers. She got to take it with her, she got to keep it. She got to bring it in her car with her. Then the actual bracket side of things, we printed, because we are doing this so much, we printed a generic bracket on a giant vinyl banner. When you walk into our space, we have a big window with an indoor half kind of sports court right there on the other side of it. And so for the cereal bracket, I took gaff tape and I taped out a bracket and then I pasted or taped the cereal to the window. But this time around we're like, what if we just print a vinyl banner and then we can swap out whatever we're voting on at that time? Nick Clason (15:24): So we made the investment on the front side knowing that we're going to do this. We love these style of hybrid events in our ministry, so we bought the big banner. It fit perfectly in our space. I can drop the artwork for that in the description, but it's going to vary a little bit for my ministry. Your ministry. It's also got our logo on it, but you can find any bracket online, any generic non-branded bracket online, add it, print it, make it into a banner if that's something that you want to do. What it does for us is when you walk in, it immediately draws your attention. It's not there most of the year. And so when it's there, you're like, oh, it's different. And then people know and notice that there's a bracket going on, there's a voting happening. And the other crazy thing is that people get really into it on their opinions. Nick Clason (16:17): What things are seeded? How such and such donut beat that donut. For example, the beignet took down, what did it take down? The chocolate cream filled donut lost to a beignet. I think beignets are good, but are they the best? I don't think so. And I think they're super kind of niche and they're really just, honestly, they're like funnel cake. And so anyway, that giant bracket in our actual space, we also allow, because we have a lot of students, a lot of kids, young kids that don't have social media yet, we allow them to vote on a paper bracket as an additional means to let their voice be heard. We got donut shirts for all of the staff and we all wore them. And so that was kind of like the event setup space. In addition to that, we had some donut balloons blown up and kind of scattered throughout the lobby. Nick Clason (17:13): So they walked in. On the left was the big V to vote, regular check-in, back behind check-in was the banner with the voting and the brackets printed out and people could let their voice be heard that way. So now let's dive into the rest of the event. I'm going to put the planning center event sheet right here. We're going to walk through it and I'm just going to explain to you what we did, why we did it, and just my thoughts on it, and feel free to take and adapt any of it to your ministry. So all the setups done, students are walking in. We had a countdown, which if you buy my product on Download Youth ministry, it will come with a specific donut themed and then a specific donut themed five minute countdown that I created with just random facts and stuff like that. Nick Clason (18:00): So that was what was playing on our TV and our screens all throughout our space. And when the time hit zero, myself and my boss, Darren, we were both on stage and we were hyping up the crowd, welcoming people, letting them know that voting had been live all day on Instagram. We were letting them know who was winning what matchup students could with the screen behind us. We then had a screen that said, voting is live now with a QR code. They could shoot that and take it to Instagram. I think we gained three to six or something like that. New followers on our Instagram, not a ton, but still some students who were. So we had 23% new students. So we're introducing our students to our Instagram, and if any of them are into this idea now they're following us. So now we have them on our Instagram opportunity to reach out to them, but we just did some like, Hey, here's what's going on. Nick Clason (18:52): Here's the bracket, explaining what a bracket is. It's going to be lasting for a month, but it's all about you and your voice and letting your voice be heard and voting is live on Instagram every single Wednesday. We also kind of teased our next series, which we're talking about big issues, elephants in the room that we often don't want to address. So we use that moment to sort of tease the topic. We didn't spend a lot of time on that. And also we had a message drop, if you've heard me before, link in the description of my full YouTube strategy, but we've our messages. And so we had a message live on YouTube, but we didn't do live teaching that night. You can do that. It's your call. It's philosophical decision for an event like this. We like to kind of pull the teaching and let this be a truly invite night, a truly bring your friends style event style night. Nick Clason (19:41): And then we did a bunch of door prizes and giveaways. Now, here's how I do this. I use Sidekick through Download Youth Ministry. I created a little slide, I'll drop the slide into the link down below that I've referenced before and it says World's Greatest Donut, and that says You're about to win something, dude with Little Arrow pointed up and then all their names filter through. Here's how we got the names. Every single student who checked in, we created a People search, a save search in C C B Church Community Builder. That's any student who's not a leader that has checked in within the last day. And so whenever I go into that, especially if an event has started it's live, I click refresh and it populates every single student who has checked in to our student ministry within the last 24 hours. And so since we didn't have an event on Tuesday, I know that anyone who's checked in is now here on Wednesday night. Nick Clason (20:32): So that list is not just going to be a random full mailing list of all of our students going to be the actual live dynamic list of the students in our event space. Figure that out in your church database system, but find some way to capture all the info of the students that are actually in your space. Now, downloaded that into a C S V, copied it, pasted it into Sidekick, and then boom, we had all the names they're filtering through and we're giving away some door prizes. So what we gave away was a donut blanket that's like the shape of a circle. We gave away a little mini donut maker. We gave away donut key chain. We gave away little rubber donuts. I almost think they were like dog toys. I think we bought them for something else and we forgot. And so we just ended up giving them away. Nick Clason (21:14): And what else we give away? I can't remember. But we gave away six different things, just kind of like, Hey, you won and now you won. Now you won. Kids were going nuts for it. They were excited for it. And then I had this big old pillow, this big of a donut pillow, and I was like, who wants this? And the room's going crazy. I'm like, you have a chance to win it later. And so I kind of teased that, but then we're like, Hey, we got worship. So we had two hype songs. Again, philosophically not my favorite, but our students love worship and have been clamoring for it, and we haven't had it regularly for the last year. And just our worship department, which is how our church navigates it, the worship department handles all worship for all of our different ministries. So they do it for kids and students and adults. Nick Clason (21:58): And so we hadn't had worship. Worship was just now able to accommodate our desire to have it more regularly. And so since we started the week before, we decided not to pull the plug on it, just let it go. So we asked them for two hype songs. They sung here in your house. They sang glorious day, and then we played a donut game. And this one, full disclosure, I didn't even make. I got it off of D Y M, the Donut Showdown, a couple different people. We have myself, my boss, we have a resident, and then two interns. So there's five of us that we can kind of cycle through on the stage. And so my boss, Darren and one of our interns, Eli, they got up and they ran the donut showdown and then the winning table, because remember I said we have 16 tables. Nick Clason (22:38): They got a box of donuts that are more expensive, like bougie box of donuts from one of those bougie donut shops. We bought three of those, one for the winner this game, one for the winner, the next game, and then one box for our leaders in our leader lounge. So they kept track of their answers on whiteboards, and then off they went. The winning team got that. Then we created a 15 second donut on a string bumper. My resident created it. Shout out to Caleb, ADA. And then Caleb and Kaylee came out and they ran the classic Eat a donut on a string without your hands being tied. So that's another box of donuts or maybe two that we bought. Just glazed donuts just for the donut on a string game. They had to get one holder and one eater from each table. So we had 32 people come up front to the stage. Nick Clason (23:28): We have 16 tables, so 16 eaters, 16 holders that went on the stage, held the donuts, and then the first person to eat the full donut without using their hands. They also win a box of boujee donuts for their table. And then at that point, I hopped back up and I gave instructions for a guided rec time. And so what we did was they could go to our cafe and decorate cake donuts. So that's another set of donuts that we bought, probably three to four, I dunno, maybe even five dozen, just like unglazed cake donuts. But then we bought frosting and sprinkles and things like that. So we allowed students to have a space to decorate donuts on their own. We also offered a game called Find the Donut. That's where I gave away my big donut thing. And what I did for that was I had seven clues of things that they could do, and so they could get any of the seven clues in whatever order they wanted, but it was a speed thing, so they'd grab a clue. Nick Clason (24:21): I typed it out, put it on a little piece of paper. I made it into a Word doc where it was like four on 1, 2, 3, 4 on a word doc. So I could cut the word doc up and down side to side and then have four off of one full sheet of paper. And so then I printed 10 of the first clue and then cut it. And that got me 40 clues or whatever. So it was like, Hey, some of the clues were ways to get them to go interact with our staff. So go ask Darren what his favorite donut is. Go ask Kaylee what her favorite donut is. One of the stations that we created during this guided rec time was a temporary tattoo station, so go get a tattoo from the temporary tattoo station. Another one of 'em was to encourage them to go towards our YouTube channel or answer questions from last week's message. Nick Clason (25:06): And if they didn't know, it was like the answer's on YouTube so it would get them onto our YouTube channel, all that type of stuff, trying to again, hybridize it, right? So they'd grab a clue, they'd read it, and then they'd go do the thing. One of the clues was prove that you voted. So if they hadn't voted yet, they had to go fill out a paper bracket or show me they casted their vote via their phone via Instagram. And then the last and final station of guided rec was the tattoo station, as I had mentioned and alluded to, by the way, the first students come back with all seven of their clues completed. They won that giant donut. And then the last thing that they could do is they could continue to make their guests for the VAs of donuts. And then just the general rec stuff that we have. Nick Clason (25:50): We have a game room with nine square foosball pool and just kind of like a hangout space. And some students kind of opted into that, but there were five to six options and we gave them about 30 minutes to just do whatever they wanted. They could go do one thing the whole time, they could try and do all the things. I had one student who was like, I'm going to try and do all the things. And from that event, actually, I kind of thought and decided, what if we created a passport or a frequent flyer kind of option to let students try different things when we have a guided rec type of moment? I dunno, just an idea. Then at six 50, we called everybody back into our space. We announced the winner, sixth grade girl who won the vass of Donuts. We let them know about what Sunday morning was going to be, and then that was our final word, and we were like, Hey, thanks so much for hanging out. Nick Clason (26:39): Thanks for playing. We will see you next time. Love you guys. Peace, love and crabs. I think that's like a Joe's Crab Shack thing. I'm not sure. Right? All in all, I think this was a great event. Frankly, it's one of my favorite hybrid style events. And again, I remember one time I was talking about hybrid on my social, all links to my socials down the description below. But my sister was like, what do you mean by hybrid? Do you just mean zoom groups? And I can mean zoom groups, right? But this is what I mean when I talk about hybrid. I mean, create an event for one thing, and that's the thing. World's greatest donut. Linking the description to my D Y N product was already created for a voting a month worth of voting on Instagram and on your socials. Then we just said, what if we take that concept and then just craft a month around it and then craft an invite outreach event around it, and then boom, we just had donuts, we leaned in, and that's all the things that we did for it. Nick Clason (27:35): The point of this is not just to create vanity metrics, both in our physical space and also in our digital space with followers and whatnot, but the point of it is to step in to the space where students find themselves in 2023, right? It's like a digital mall. In fact, I have a completely free resource to help you navigate that digital mall. It's my done for you Surefire Resource 40 done for You events. On this video right here, it's going to show up on the screen what every youth ministry needs to be focusing on. I also have a video talking about a digital mall and incarnation ministry. So I'd love for you to check those things out. But until next time, we're making digital discipleship easy and accessible, and as always, stay hybrid. Youth Ministry, Student Ministry, Hybrid Ministry, Youth Group Events, Youth Ministry Hybrid Event, Youth Ministry Social Media, Youth Group Games, Youth Group Events, Youth Ministry Games Outdoors, Youth Ministry Games Indoors, Youth Ministry Games for Large Groups, Youth Ministry Games for Small Groups, Student Ministry Games for Large Groups, Student Ministry Games for small Group, Student Ministry Games Indoor, Student Ministry Games Outdoor, Youth Ministry Coach, Youth Ministry Podcast, Hybrid Ministry Podcast, Student Ministry coach, Church Games, Ice Breaker Games, Party Games πŸ”₯SURE FIRE RESOURCE TO LEVEL UP YOUR SOCIAL MEDIA GAME πŸ”₯

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DESCRIPTION
πŸ‘‹ Welcome to the Ultimate Youth Group Guide! In this exciting video, we'll dive into the power of Crush Games, Outreach initiatives, and Social Events to empower and inspire the youth.πŸ”₯

🍩 Crush Games:
Engage your youth group with thrilling Games that will ignite their enthusiasm and foster healthy competition. From exhilarating challenges to team-building activities, our guide provides all the essential tips and game ideas to keep the energy high and the fun rolling.

🌍 Outreach Initiatives:
Make a lasting impact on your community through meaningful outreach initiatives. Discover effective strategies to help your youth group connect with and support those in need. By stepping outside their comfort zones, the youth will learn valuable lessons about compassion, empathy, and making a difference in the lives of others.

πŸ‘₯ Social Media Events:
Creating a sense of belonging and friendship within your youth group via social media! This will help Hybridize your Ministry from your in person gathering to your student ministry social media

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πŸ†“ FREEBIES πŸ†“
πŸ“… "1 Month Done for You Social Media Posting Tool"
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

😨 "Have I already Ruined my TikTok Account?"
https://www.hybridministry.xyz/articles/ebook

πŸ“Ή "Adobe Premiere Pro Presets for Animating Layers"
https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis

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πŸ› οΈTOOLS
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products
//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

AUTO POD
https://autopod.lemonsqueezy.com?aff=MX7Vv

TRY REV.COM FOR TRANSCRIBING
https://rev.pxf.io/R5nDOa

OPUS.PRO FOR AI SHORTS & REELS

https://www.opus.pro/?via=a5d361

πŸ‘‰ STAY CONNECTED
YouTube: https://www.youtube.com/@clasonnick
Instagram: https://www.instagram.com/hybridministry/
TikTok: https://www.tiktok.com/@clasonnick

Website: https://www.hybridministry.xyz

πŸ““SHOWNOTES
//SHOWNOTES & TRANSCRIPTS
http://www.hybridministry.xyz/069

🍩 "FREE World's Greatest Donut Event Guide"
GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/worlds-greatest-donut
DYM: https://www.downloadyouthministry.com/p/world%27s-greatest-donut/games/food-8745.html

//Full YouTube Video
https://youtu.be/5ryhkIRyDb4

//STUDENT MINISTRY BRACKET OF EPIC THINGS
https://www.downloadyouthministry.com/p/the-student-ministry-bracket-of-epic-things/games-3974.html

//GAMEDAY FOOD BRACKET
https://www.downloadyouthministry.com/p/the-big-game-food-bracket/winter/the-big-game-8544.html

//DONUT SHOWDOWN GAME
https://www.downloadyouthministry.com/p/the-donut-showdown/games-4142.html

//FULL YOUTUBE STRATEGY
https://www.youtube.com/watch?v=SDxepdu4iiM

πŸ•°οΈTIMECODES
00:00-01:45 The Best Hybrid Youth Ministry Event Out There!
01:45-09:30 The History of This Hybrid Ministry Event
09:30-17:42 Pre-Event Planning and Setup

17:42-28:21 The Debrief of the Event from Start to Finish

✍️TRANSCRIPT
Try Transcribing for Yourself at Rev.Com
rev.pxf.io/R5nDOa

Nick Clason (00:00):
Youth ministry games, social media outreach events, ah, there's just so much to do and if you're anything like me, you have layer upon layer upon layer of responsibility. You need to come up with an amazing and exciting game. You need to knock social media out of the park and you need an outreach event that is going to cater to your students friends and outsiders who are far from God and from the church. How do you prioritize? And then if you do do all those things, how do you not just give your family and your people that you love the scraps and the left over pieces of your energy? What if I told you that I had the ultimate event guide, one that's going to crush it with games, an amazing outreach experience, and it's going to lean into social media for your student ministry, all of that encapsulated in one event.

Nick Clason (00:55):
See, we actually just had an event that accomplished all those things, one with an incredible amount of games and an amazing in-room experience, one that gave students an amazing opportunity to invite their friends and it crushed on social media. Better yet, we had 23% of our attenders be first time or new students who joined us. And finally, not only do we increase engagement, but we also added new followers to our social media. It is honestly one of the best versions in my opinion, of a hybrid style event. And when I say hybrid event, it's more dynamic and it's more robust than just another Zoom Bible study. I know it sounds too good to be true, right? Well, let me show you. Welcome to the Hybrid Ministry Show in the ultimate Event guide. I came up with this idea probably in my second or third year of doing youth ministry, and now I am a 13 year youth ministry veteran.

Nick Clason (01:58):
So this idea dawned on me years and years and years and years ago, and one of the things that has honestly just been super clear to me all the way back to the beginning times of my time in student ministry is the fact that hybrid matters. And when I mean hybrid, I don't mean only focusing on your in-person. I don't mean only focusing on your digital. I mean taking those two things and creating a space for there to be opportunity to reach and connect with your people beyond the hour of programming that you have for your in-person service, which is actually the reason why I just dropped this video going to be up here on the screen. You can feel free to click that where we explore and talk about the future of church ministry, especially through the eyes and through the lens of digital and hybrid.

Nick Clason (02:41):
If you're interested, hop over into that. But about 10 years ago is when I had this idea for what I call a bracket, and I'm a huge March Madness fan, college basketball. I love the selection committees. And if you're not a sports fan, essentially what they do is they create rankings or seedings, so to speak. And so there are four regions and each region has a one seed. Each region has a two seed, each region has a three seed and so on down all the way down to 16, and then the one seed plays the 16 seed. Usually a pretty easy matchup only in the history of the NCAA tournament has one 16 seed upset, a one seed. The 15 plays the two, the 14 plays the three and so on and so forth. And they're in various spots. So the one 16 are up here and the two and the 15 are down here in the bracket so that eventually they wait until the very last chance for the one and the two to eventually play.

Nick Clason (03:34):
Then once all the teams get out of those brackets, that creates your final four one winner from each region they play in Final four matchup and then the winners of each side of that end up meeting in the middle in the championship. And so I was like, this would be fun to lean in to March Madness. And so I just created a bracket out of my head. I was like, let's do little Debbie hostess cakes, and then I put one of my student ministry leaders, shout out to Aaron Koontz back in Beaver Creek, Ohio, and I did one of our favorite events, dare to Share. I put Dare to Share in there, and so students would vote on a thing versus another thing, and it was so totally random, but I offered it just as an online thing. This is before I had an Instagram.

Nick Clason (04:17):
This is before Instagram even had the poll feature, but I kept doing this. The one time I submitted an option called a Bracket of Awesome Things to Download Youth Ministry. This was probably like eight, 10 years ago at this point. My number one seed was Chip and Johanna Gaines and just leaning into the hype that they had with the Fixer Upper and H G T V movement back then. But I just kept honing in and creating this. And I remember one time I made a Christmas movie bracket. I had become in charge at my last church of social media and I just threw it together. I was running out of ideas of things to post. I was in charge of something like two or three posts per day, multiple days per week. And I was like, let's do a bracket. And I launched it and I was on a team at that time of six or seven other youth pastors, staff members, and the team went nuts.

Nick Clason (05:12):
I made Elf the number one seed and then I made white Christmas the 16th seed, and I had some diehard white Christmas fans dropping the comment below what your favorite Christmas movie is, and if it's white Christmas, I'm sorry, you're wrong. It's terrible. But that being said, they were livid and they were mad at how I sourced it and how I came up with the seeding, which by the way, side note just was in my head and they wanted a redo. And so we launched this event called something about a serial bracket. I can't remember what we can't remember the exact name of what we called it, but we had back at that last church, we had a full YouTube show. So we set up SportsCenter style desks and anchors. We all wore jerseys and we did analysis and we kicked it over to sideline reporters and we announced the seatings.

Nick Clason (06:03):
We announced the matchups, and then while when that show launched live on YouTube, people could hop over to our Instagram and they could vote. And what happened was the senior leadership must not have had anything to announce that week, and so they announced our show that week. And so we were like, man, we need to turn this into something. At that time, it was Christmas break, we weren't meeting, so it was just going to live as a thing online on our YouTube channel, but because it got announced, we're like, we need to capitalize on this just a little bit more. And so we offered, and this is

Nick Clason (06:36):
In the height of Covid, so we're not doing a lot of in-person connection with other people. If we were, it had to be masked. I mean it was awful, but it was January just after Christmas 2021 and we're like, let's do a drive-in. Kids can come watch it on their phones. Or you know what? Actually maybe we bought big old screens that they could watch, and then we did a FM tuner thing. They could listen to it in their car radio. So I don't know, we probably had 10 to 20 cars show up, not a ton. And we bought so much serial, we went to Sam's and we looted that place and then it was like negative 10 degrees. And so me and my other leaders, we have giant coats on, we're walking car to car, passing out cereal, passing out milk. But that was the inception.

Nick Clason (07:28):
That was one of the inception points of this idea of a bracket. And what it does in my mind is it creates some sort of event around an in-person topic cereal. The one that I'm going to explain to you today is donuts and I like to kind of hone in. Yeah, that's what I've done over the years. I've honed in on a specific topic. We've also done this with drinks like World's greatest drink, world's greatest donut cereal madness. This coming march, we're planning on doing a potato one called Starch Madness. And so it creates that event, but the reason I like it is that it marries your social media because all the voting happens online

Nick Clason (08:04):
With an in-person event. It is the ultimate style hybrid event in my opinion. And I know that I've had people who are like, when you mean hybrid, what are you talking about? And they just think we're just talking about Zoom groups and it's more than that. And so we hosted this event at our church. Like I said in the intro, we had 23% newcomers, we had multiple new people added to following us on social media, and it's creating some sort of hype and some sort of buzz around our student ministry. There are so many benefits and values to it. And so what I want to do is honestly just walk you through the pre-planning, the actual event. I'm going to share with you the planning center document of it, and then give you just kind of a recap about why it's valuable, why we're going to keep doing it, and how you can take something like that and adapt it into your student and social ministry.

Nick Clason (08:52):
If so far you've found this episode helpful, though alike would cost you nothing and would really mean the world to us even more. A subscribe is really a next level opportunity to just engage back with us. Either one of those two things like subscribe would mean the world to us and we would love to connect with you further and deeper because more than just donuts, more than just brackets, we are talking about this world of not just physical, not just digital, but hybrid ministry. So let's move on and let's hop in to the setup and the event planning, the pre-event side of this event that I'm talking about, the world's greatest donut. So we know, we knew that we wanted to do this voting style event around donuts that would last around a month. The way I set it up is I will do round one.

Nick Clason (09:42):
We have a Wednesday night and then a Sunday morning in our environment, and so the voting is going to be live on a Wednesday. They'll vote on the topics and the rounds, and so round one we do all the voting. So that's where Instagram and the stories, that's where the most decisions need to be made. So because of that in round one, then we will announce the winners on Sunday, and then we will resume voting the following Wednesday for the Elite eight. We'll announce the following Sunday of the winners of that, and then we'll move to the final floor when there's the most activity, when there's all the contestants are still alive, no one's been eliminated yet. That's round one. And that to me is the most exciting time for the actual bracket. So because the actual bracket is exciting at that time, that's when we decided to lean into an event.

Nick Clason (10:31):
So we knew we had this bracket. In fact, I created this resource. It's a link in the description on Download youth ministry on the world's greatest donut bracket. It's on there right now. Feel free to go grab it. It's got all of the digital elements and it's got a few games in there, but not all of what I'm about to share with you. So make sure that you hang around to the rest of this video. However, we knew we wanted to do an event centered or a month centered around voting, and then we wanted the first night, the kickoff night to be a big deal. And so the question kind of always is do you focus on the kickoff of the bracket or do you focus more on the championship round of the bracket? I've found the beginning to be more exciting. Like I said, we did a cereal bracket most recently here at this church, and we have in our space, we have eight different garage door bays that lined the side left and right of our meeting space.

Nick Clason (11:26):
That's actually where our small groups meet on Sunday morning. Those doors are up, they go in there and then they close down, creates little rooms for all of them. It's really cool design. Sometimes it also makes 'em feel like caged animals, but nonetheless, we did an event back in March where we voted on serial and we had the one in 16 matchup in one bay. We had the three and 14 matchup in another bay. We had the eight and nine matchup in another bay. And so all the bay doors came up. There were tables in there with basketball themed tablecloths on and then cereal boxes with a number pasted on it, one versus 16, and then all the bowls of cereal there. And so as we're wrapping up our programming, we had adult leaders sitting in there pouring milk into each of the bowls so that students could grab that and then they could go eat and just literally had one kid eat 16 or 25 bowls of cereal that night, tried every single one of the things in the matchup.

Nick Clason (12:19):
So that was a super fun way to just kind of lean into the kickoff portion. And so we had that same question. Now we have donuts and what are we going to do? And so in our space where we have tables, and so we ended up deciding to buy a little half fishbowl things. All the supplies by the way, are going to be linked in the comments below, in the description below. Make sure you check that out. But we had little fishbowl things, half fishbowl things sort of decorative. It's not like a fishbowl where the tops right there, but it's like off to the side a little bit. And we filled each table with donut holes. We ordered several dozen donut holes, and that's what we did. We went donut holes instead of actual donuts. It's cheaper. It's also quicker. You can pop 'em into your mouth as opposed to committing to an entire donut.

Nick Clason (13:04):
And so we have 16 round tables, and so every table had a tablecloth and every table had a vase full of donuts. That was our decision to supply the donuts without breaking the bank on the budget. Don't get me wrong, it was still expensive, but it's less expensive than a dozen donuts per table or something like that. So we had donuts on every table, and then one of my favorite elements or pieces of the event is we bought a giant vase and then we filled it with donuts. We counted 233 donuts that we filled into this vase. The funny part was that we put the donuts in and then the weight of the donuts actually started to smash 'em down, and so it was full, and then the weight of the donuts started smashing 'em down. So there was a gap. So we actually had to go back and add more donuts at the end.

Nick Clason (13:48):
So I don't even want to know what the bottom donuts looked like. They probably were a little mini pancakes, but we let students vote simply, how many donuts do you think are in here? We had a Google form for that. They shot it with a QR code on their phone. We also had an iPad set up where they could just type in a Google form. All we got was their name and their number, but if you have a marketing brain or a marketing department, you can use that to capture an email and start to create a little list and start to market to those people as well. That's another kind of next level tip if you want to lean into something like that. But then it also made it easy to just have it all dumped into a Google sheet and I could command F find the closest number.

Nick Clason (14:32):
And so one person, we had 2 33 in the thing and one girl guessed 2 32, so she won it, and this little sixth grade girl carried out this giant vase of donuts and it was hers. She got to take it with her, she got to keep it. She got to bring it in her car with her. Then the actual bracket side of things, we printed, because we are doing this so much, we printed a generic bracket on a giant vinyl banner. When you walk into our space, we have a big window with an indoor half kind of sports court right there on the other side of it. And so for the cereal bracket, I took gaff tape and I taped out a bracket and then I pasted or taped the cereal to the window. But this time around we're like, what if we just print a vinyl banner and then we can swap out whatever we're voting on at that time?

Nick Clason (15:24):
So we made the investment on the front side knowing that we're going to do this. We love these style of hybrid events in our ministry, so we bought the big banner. It fit perfectly in our space. I can drop the artwork for that in the description, but it's going to vary a little bit for my ministry. Your ministry. It's also got our logo on it, but you can find any bracket online, any generic non-branded bracket online, add it, print it, make it into a banner if that's something that you want to do. What it does for us is when you walk in, it immediately draws your attention. It's not there most of the year. And so when it's there, you're like, oh, it's different. And then people know and notice that there's a bracket going on, there's a voting happening. And the other crazy thing is that people get really into it on their opinions.

Nick Clason (16:17):
What things are seeded? How such and such donut beat that donut. For example, the beignet took down, what did it take down? The chocolate cream filled donut lost to a beignet. I think beignets are good, but are they the best? I don't think so. And I think they're super kind of niche and they're really just, honestly, they're like funnel cake. And so anyway, that giant bracket in our actual space, we also allow, because we have a lot of students, a lot of kids, young kids that don't have social media yet, we allow them to vote on a paper bracket as an additional means to let their voice be heard. We got donut shirts for all of the staff and we all wore them. And so that was kind of like the event setup space. In addition to that, we had some donut balloons blown up and kind of scattered throughout the lobby.

Nick Clason (17:13):
So they walked in. On the left was the big V to vote, regular check-in, back behind check-in was the banner with the voting and the brackets printed out and people could let their voice be heard that way. So now let's dive into the rest of the event. I'm going to put the planning center event sheet right here. We're going to walk through it and I'm just going to explain to you what we did, why we did it, and just my thoughts on it, and feel free to take and adapt any of it to your ministry. So all the setups done, students are walking in. We had a countdown, which if you buy my product on Download Youth ministry, it will come with a specific donut themed and then a specific donut themed five minute countdown that I created with just random facts and stuff like that.

Nick Clason (18:00):
So that was what was playing on our TV and our screens all throughout our space. And when the time hit zero, myself and my boss, Darren, we were both on stage and we were hyping up the crowd, welcoming people, letting them know that voting had been live all day on Instagram. We were letting them know who was winning what matchup students could with the screen behind us. We then had a screen that said, voting is live now with a QR code. They could shoot that and take it to Instagram. I think we gained three to six or something like that. New followers on our Instagram, not a ton, but still some students who were. So we had 23% new students. So we're introducing our students to our Instagram, and if any of them are into this idea now they're following us. So now we have them on our Instagram opportunity to reach out to them, but we just did some like, Hey, here's what's going on.

Nick Clason (18:52):
Here's the bracket, explaining what a bracket is. It's going to be lasting for a month, but it's all about you and your voice and letting your voice be heard and voting is live on Instagram every single Wednesday. We also kind of teased our next series, which we're talking about big issues, elephants in the room that we often don't want to address. So we use that moment to sort of tease the topic. We didn't spend a lot of time on that. And also we had a message drop, if you've heard me before, link in the description of my full YouTube strategy, but we've our messages. And so we had a message live on YouTube, but we didn't do live teaching that night. You can do that. It's your call. It's philosophical decision for an event like this. We like to kind of pull the teaching and let this be a truly invite night, a truly bring your friends style event style night.

Nick Clason (19:41):
And then we did a bunch of door prizes and giveaways. Now, here's how I do this. I use Sidekick through Download Youth Ministry. I created a little slide, I'll drop the slide into the link down below that I've referenced before and it says World's Greatest Donut, and that says You're about to win something, dude with Little Arrow pointed up and then all their names filter through. Here's how we got the names. Every single student who checked in, we created a People search, a save search in C C B Church Community Builder. That's any student who's not a leader that has checked in within the last day. And so whenever I go into that, especially if an event has started it's live, I click refresh and it populates every single student who has checked in to our student ministry within the last 24 hours. And so since we didn't have an event on Tuesday, I know that anyone who's checked in is now here on Wednesday night.

Nick Clason (20:32):
So that list is not just going to be a random full mailing list of all of our students going to be the actual live dynamic list of the students in our event space. Figure that out in your church database system, but find some way to capture all the info of the students that are actually in your space. Now, downloaded that into a C S V, copied it, pasted it into Sidekick, and then boom, we had all the names they're filtering through and we're giving away some door prizes. So what we gave away was a donut blanket that's like the shape of a circle. We gave away a little mini donut maker. We gave away donut key chain. We gave away little rubber donuts. I almost think they were like dog toys. I think we bought them for something else and we forgot. And so we just ended up giving them away.

Nick Clason (21:14):
And what else we give away? I can't remember. But we gave away six different things, just kind of like, Hey, you won and now you won. Now you won. Kids were going nuts for it. They were excited for it. And then I had this big old pillow, this big of a donut pillow, and I was like, who wants this? And the room's going crazy. I'm like, you have a chance to win it later. And so I kind of teased that, but then we're like, Hey, we got worship. So we had two hype songs. Again, philosophically not my favorite, but our students love worship and have been clamoring for it, and we haven't had it regularly for the last year. And just our worship department, which is how our church navigates it, the worship department handles all worship for all of our different ministries. So they do it for kids and students and adults.

Nick Clason (21:58):
And so we hadn't had worship. Worship was just now able to accommodate our desire to have it more regularly. And so since we started the week before, we decided not to pull the plug on it, just let it go. So we asked them for two hype songs. They sung here in your house. They sang glorious day, and then we played a donut game. And this one, full disclosure, I didn't even make. I got it off of D Y M, the Donut Showdown, a couple different people. We have myself, my boss, we have a resident, and then two interns. So there's five of us that we can kind of cycle through on the stage. And so my boss, Darren and one of our interns, Eli, they got up and they ran the donut showdown and then the winning table, because remember I said we have 16 tables.

Nick Clason (22:38):
They got a box of donuts that are more expensive, like bougie box of donuts from one of those bougie donut shops. We bought three of those, one for the winner this game, one for the winner, the next game, and then one box for our leaders in our leader lounge. So they kept track of their answers on whiteboards, and then off they went. The winning team got that. Then we created a 15 second donut on a string bumper. My resident created it. Shout out to Caleb, ADA. And then Caleb and Kaylee came out and they ran the classic Eat a donut on a string without your hands being tied. So that's another box of donuts or maybe two that we bought. Just glazed donuts just for the donut on a string game. They had to get one holder and one eater from each table. So we had 32 people come up front to the stage.

Nick Clason (23:28):
We have 16 tables, so 16 eaters, 16 holders that went on the stage, held the donuts, and then the first person to eat the full donut without using their hands. They also win a box of boujee donuts for their table. And then at that point, I hopped back up and I gave instructions for a guided rec time. And so what we did was they could go to our cafe and decorate cake donuts. So that's another set of donuts that we bought, probably three to four, I dunno, maybe even five dozen, just like unglazed cake donuts. But then we bought frosting and sprinkles and things like that. So we allowed students to have a space to decorate donuts on their own. We also offered a game called Find the Donut. That's where I gave away my big donut thing. And what I did for that was I had seven clues of things that they could do, and so they could get any of the seven clues in whatever order they wanted, but it was a speed thing, so they'd grab a clue.

Nick Clason (24:21):
I typed it out, put it on a little piece of paper. I made it into a Word doc where it was like four on 1, 2, 3, 4 on a word doc. So I could cut the word doc up and down side to side and then have four off of one full sheet of paper. And so then I printed 10 of the first clue and then cut it. And that got me 40 clues or whatever. So it was like, Hey, some of the clues were ways to get them to go interact with our staff. So go ask Darren what his favorite donut is. Go ask Kaylee what her favorite donut is. One of the stations that we created during this guided rec time was a temporary tattoo station, so go get a tattoo from the temporary tattoo station. Another one of 'em was to encourage them to go towards our YouTube channel or answer questions from last week's message.

Nick Clason (25:06):
And if they didn't know, it was like the answer's on YouTube so it would get them onto our YouTube channel, all that type of stuff, trying to again, hybridize it, right? So they'd grab a clue, they'd read it, and then they'd go do the thing. One of the clues was prove that you voted. So if they hadn't voted yet, they had to go fill out a paper bracket or show me they casted their vote via their phone via Instagram. And then the last and final station of guided rec was the tattoo station, as I had mentioned and alluded to, by the way, the first students come back with all seven of their clues completed. They won that giant donut. And then the last thing that they could do is they could continue to make their guests for the VAs of donuts. And then just the general rec stuff that we have.

Nick Clason (25:50):
We have a game room with nine square foosball pool and just kind of like a hangout space. And some students kind of opted into that, but there were five to six options and we gave them about 30 minutes to just do whatever they wanted. They could go do one thing the whole time, they could try and do all the things. I had one student who was like, I'm going to try and do all the things. And from that event, actually, I kind of thought and decided, what if we created a passport or a frequent flyer kind of option to let students try different things when we have a guided rec type of moment? I dunno, just an idea. Then at six 50, we called everybody back into our space. We announced the winner, sixth grade girl who won the vass of Donuts. We let them know about what Sunday morning was going to be, and then that was our final word, and we were like, Hey, thanks so much for hanging out.

Nick Clason (26:39):
Thanks for playing. We will see you next time. Love you guys. Peace, love and crabs. I think that's like a Joe's Crab Shack thing. I'm not sure. Right? All in all, I think this was a great event. Frankly, it's one of my favorite hybrid style events. And again, I remember one time I was talking about hybrid on my social, all links to my socials down the description below. But my sister was like, what do you mean by hybrid? Do you just mean zoom groups? And I can mean zoom groups, right? But this is what I mean when I talk about hybrid. I mean, create an event for one thing, and that's the thing. World's greatest donut. Linking the description to my D Y N product was already created for a voting a month worth of voting on Instagram and on your socials. Then we just said, what if we take that concept and then just craft a month around it and then craft an invite outreach event around it, and then boom, we just had donuts, we leaned in, and that's all the things that we did for it.

Nick Clason (27:35):
The point of this is not just to create vanity metrics, both in our physical space and also in our digital space with followers and whatnot, but the point of it is to step in to the space where students find themselves in 2023, right? It's like a digital mall. In fact, I have a completely free resource to help you navigate that digital mall. It's my done for you Surefire Resource 40 done for You events. On this video right here, it's going to show up on the screen what every youth ministry needs to be focusing on. I also have a video talking about a digital mall and incarnation ministry. So I'd love for you to check those things out. But until next time, we're making digital discipleship easy and accessible, and as always, stay hybrid.

]]> πŸ”₯SURE FIRE RESOURCE TO LEVEL UP YOUR SOCIAL MEDIA GAME πŸ”₯

πŸ“… "1 Month Done for You Social Media Posting Tool"
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🍩 "FREE World's Greatest Donut Event Guide"
GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/worlds-greatest-donut
DYM: https://www.downloadyouthministry.com/p/world%27s-greatest-donut/games/food-8745.html

☝️ONE-CLICK SOLUTION FOR REELS & SHORTS
OPUS FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361
========================================

DESCRIPTION
πŸ‘‹ Welcome to the Ultimate Youth Group Guide! In this exciting video, we'll dive into the power of Crush Games, Outreach initiatives, and Social Events to empower and inspire the youth.πŸ”₯

🍩 Crush Games:
Engage your youth group with thrilling Games that will ignite their enthusiasm and foster healthy competition. From exhilarating challenges to team-building activities, our guide provides all the essential tips and game ideas to keep the energy high and the fun rolling.

🌍 Outreach Initiatives:
Make a lasting impact on your community through meaningful outreach initiatives. Discover effective strategies to help your youth group connect with and support those in need. By stepping outside their comfort zones, the youth will learn valuable lessons about compassion, empathy, and making a difference in the lives of others.

πŸ‘₯ Social Media Events:
Creating a sense of belonging and friendship within your youth group via social media! This will help Hybridize your Ministry from your in person gathering to your student ministry social media

========================================

πŸ†“ FREEBIES πŸ†“
πŸ“… "1 Month Done for You Social Media Posting Tool"
https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book

😨 "Have I already Ruined my TikTok Account?"
https://www.hybridministry.xyz/articles/ebook

πŸ“Ή "Adobe Premiere Pro Presets for Animating Layers"
https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis

========================================
πŸ› οΈTOOLS
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products
//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

AUTO POD
https://autopod.lemonsqueezy.com?aff=MX7Vv

TRY REV.COM FOR TRANSCRIBING
https://rev.pxf.io/R5nDOa

OPUS.PRO FOR AI SHORTS & REELS

https://www.opus.pro/?via=a5d361

πŸ‘‰ STAY CONNECTED
YouTube: https://www.youtube.com/@clasonnick
Instagram: https://www.instagram.com/hybridministry/
TikTok: https://www.tiktok.com/@clasonnick

Website: https://www.hybridministry.xyz

πŸ““SHOWNOTES
//SHOWNOTES & TRANSCRIPTS
http://www.hybridministry.xyz/069

🍩 "FREE World's Greatest Donut Event Guide"
GUIDE: https://hybrid-ministry-40060036.hubspotpagebuilder.com/worlds-greatest-donut
DYM: https://www.downloadyouthministry.com/p/world%27s-greatest-donut/games/food-8745.html

//Full YouTube Video
https://youtu.be/5ryhkIRyDb4

//STUDENT MINISTRY BRACKET OF EPIC THINGS
https://www.downloadyouthministry.com/p/the-student-ministry-bracket-of-epic-things/games-3974.html

//GAMEDAY FOOD BRACKET
https://www.downloadyouthministry.com/p/the-big-game-food-bracket/winter/the-big-game-8544.html

//DONUT SHOWDOWN GAME
https://www.downloadyouthministry.com/p/the-donut-showdown/games-4142.html

//FULL YOUTUBE STRATEGY
https://www.youtube.com/watch?v=SDxepdu4iiM

πŸ•°οΈTIMECODES
00:00-01:45 The Best Hybrid Youth Ministry Event Out There!
01:45-09:30 The History of This Hybrid Ministry Event
09:30-17:42 Pre-Event Planning and Setup

17:42-28:21 The Debrief of the Event from Start to Finish

✍️TRANSCRIPT
Try Transcribing for Yourself at Rev.Com
rev.pxf.io/R5nDOa

Nick Clason (00:00):
Youth ministry games, social media outreach events, ah, there's just so much to do and if you're anything like me, you have layer upon layer upon layer of responsibility. You need to come up with an amazing and exciting game. You need to knock social media out of the park and you need an outreach event that is going to cater to your students friends and outsiders who are far from God and from the church. How do you prioritize? And then if you do do all those things, how do you not just give your family and your people that you love the scraps and the left over pieces of your energy? What if I told you that I had the ultimate event guide, one that's going to crush it with games, an amazing outreach experience, and it's going to lean into social media for your student ministry, all of that encapsulated in one event.

Nick Clason (00:55):
See, we actually just had an event that accomplished all those things, one with an incredible amount of games and an amazing in-room experience, one that gave students an amazing opportunity to invite their friends and it crushed on social media. Better yet, we had 23% of our attenders be first time or new students who joined us. And finally, not only do we increase engagement, but we also added new followers to our social media. It is honestly one of the best versions in my opinion, of a hybrid style event. And when I say hybrid event, it's more dynamic and it's more robust than just another Zoom Bible study. I know it sounds too good to be true, right? Well, let me show you. Welcome to the Hybrid Ministry Show in the ultimate Event guide. I came up with this idea probably in my second or third year of doing youth ministry, and now I am a 13 year youth ministry veteran.

Nick Clason (01:58):
So this idea dawned on me years and years and years and years ago, and one of the things that has honestly just been super clear to me all the way back to the beginning times of my time in student ministry is the fact that hybrid matters. And when I mean hybrid, I don't mean only focusing on your in-person. I don't mean only focusing on your digital. I mean taking those two things and creating a space for there to be opportunity to reach and connect with your people beyond the hour of programming that you have for your in-person service, which is actually the reason why I just dropped this video going to be up here on the screen. You can feel free to click that where we explore and talk about the future of church ministry, especially through the eyes and through the lens of digital and hybrid.

Nick Clason (02:41):
If you're interested, hop over into that. But about 10 years ago is when I had this idea for what I call a bracket, and I'm a huge March Madness fan, college basketball. I love the selection committees. And if you're not a sports fan, essentially what they do is they create rankings or seedings, so to speak. And so there are four regions and each region has a one seed. Each region has a two seed, each region has a three seed and so on down all the way down to 16, and then the one seed plays the 16 seed. Usually a pretty easy matchup only in the history of the NCAA tournament has one 16 seed upset, a one seed. The 15 plays the two, the 14 plays the three and so on and so forth. And they're in various spots. So the one 16 are up here and the two and the 15 are down here in the bracket so that eventually they wait until the very last chance for the one and the two to eventually play.

Nick Clason (03:34):
Then once all the teams get out of those brackets, that creates your final four one winner from each region they play in Final four matchup and then the winners of each side of that end up meeting in the middle in the championship. And so I was like, this would be fun to lean in to March Madness. And so I just created a bracket out of my head. I was like, let's do little Debbie hostess cakes, and then I put one of my student ministry leaders, shout out to Aaron Koontz back in Beaver Creek, Ohio, and I did one of our favorite events, dare to Share. I put Dare to Share in there, and so students would vote on a thing versus another thing, and it was so totally random, but I offered it just as an online thing. This is before I had an Instagram.

Nick Clason (04:17):
This is before Instagram even had the poll feature, but I kept doing this. The one time I submitted an option called a Bracket of Awesome Things to Download Youth Ministry. This was probably like eight, 10 years ago at this point. My number one seed was Chip and Johanna Gaines and just leaning into the hype that they had with the Fixer Upper and H G T V movement back then. But I just kept honing in and creating this. And I remember one time I made a Christmas movie bracket. I had become in charge at my last church of social media and I just threw it together. I was running out of ideas of things to post. I was in charge of something like two or three posts per day, multiple days per week. And I was like, let's do a bracket. And I launched it and I was on a team at that time of six or seven other youth pastors, staff members, and the team went nuts.

Nick Clason (05:12):
I made Elf the number one seed and then I made white Christmas the 16th seed, and I had some diehard white Christmas fans dropping the comment below what your favorite Christmas movie is, and if it's white Christmas, I'm sorry, you're wrong. It's terrible. But that being said, they were livid and they were mad at how I sourced it and how I came up with the seeding, which by the way, side note just was in my head and they wanted a redo. And so we launched this event called something about a serial bracket. I can't remember what we can't remember the exact name of what we called it, but we had back at that last church, we had a full YouTube show. So we set up SportsCenter style desks and anchors. We all wore jerseys and we did analysis and we kicked it over to sideline reporters and we announced the seatings.

Nick Clason (06:03):
We announced the matchups, and then while when that show launched live on YouTube, people could hop over to our Instagram and they could vote. And what happened was the senior leadership must not have had anything to announce that week, and so they announced our show that week. And so we were like, man, we need to turn this into something. At that time, it was Christmas break, we weren't meeting, so it was just going to live as a thing online on our YouTube channel, but because it got announced, we're like, we need to capitalize on this just a little bit more. And so we offered, and this is

Nick Clason (06:36):
In the height of Covid, so we're not doing a lot of in-person connection with other people. If we were, it had to be masked. I mean it was awful, but it was January just after Christmas 2021 and we're like, let's do a drive-in. Kids can come watch it on their phones. Or you know what? Actually maybe we bought big old screens that they could watch, and then we did a FM tuner thing. They could listen to it in their car radio. So I don't know, we probably had 10 to 20 cars show up, not a ton. And we bought so much serial, we went to Sam's and we looted that place and then it was like negative 10 degrees. And so me and my other leaders, we have giant coats on, we're walking car to car, passing out cereal, passing out milk. But that was the inception.

Nick Clason (07:28):
That was one of the inception points of this idea of a bracket. And what it does in my mind is it creates some sort of event around an in-person topic cereal. The one that I'm going to explain to you today is donuts and I like to kind of hone in. Yeah, that's what I've done over the years. I've honed in on a specific topic. We've also done this with drinks like World's greatest drink, world's greatest donut cereal madness. This coming march, we're planning on doing a potato one called Starch Madness. And so it creates that event, but the reason I like it is that it marries your social media because all the voting happens online

Nick Clason (08:04):
With an in-person event. It is the ultimate style hybrid event in my opinion. And I know that I've had people who are like, when you mean hybrid, what are you talking about? And they just think we're just talking about Zoom groups and it's more than that. And so we hosted this event at our church. Like I said in the intro, we had 23% newcomers, we had multiple new people added to following us on social media, and it's creating some sort of hype and some sort of buzz around our student ministry. There are so many benefits and values to it. And so what I want to do is honestly just walk you through the pre-planning, the actual event. I'm going to share with you the planning center document of it, and then give you just kind of a recap about why it's valuable, why we're going to keep doing it, and how you can take something like that and adapt it into your student and social ministry.

Nick Clason (08:52):
If so far you've found this episode helpful, though alike would cost you nothing and would really mean the world to us even more. A subscribe is really a next level opportunity to just engage back with us. Either one of those two things like subscribe would mean the world to us and we would love to connect with you further and deeper because more than just donuts, more than just brackets, we are talking about this world of not just physical, not just digital, but hybrid ministry. So let's move on and let's hop in to the setup and the event planning, the pre-event side of this event that I'm talking about, the world's greatest donut. So we know, we knew that we wanted to do this voting style event around donuts that would last around a month. The way I set it up is I will do round one.

Nick Clason (09:42):
We have a Wednesday night and then a Sunday morning in our environment, and so the voting is going to be live on a Wednesday. They'll vote on the topics and the rounds, and so round one we do all the voting. So that's where Instagram and the stories, that's where the most decisions need to be made. So because of that in round one, then we will announce the winners on Sunday, and then we will resume voting the following Wednesday for the Elite eight. We'll announce the following Sunday of the winners of that, and then we'll move to the final floor when there's the most activity, when there's all the contestants are still alive, no one's been eliminated yet. That's round one. And that to me is the most exciting time for the actual bracket. So because the actual bracket is exciting at that time, that's when we decided to lean into an event.

Nick Clason (10:31):
So we knew we had this bracket. In fact, I created this resource. It's a link in the description on Download youth ministry on the world's greatest donut bracket. It's on there right now. Feel free to go grab it. It's got all of the digital elements and it's got a few games in there, but not all of what I'm about to share with you. So make sure that you hang around to the rest of this video. However, we knew we wanted to do an event centered or a month centered around voting, and then we wanted the first night, the kickoff night to be a big deal. And so the question kind of always is do you focus on the kickoff of the bracket or do you focus more on the championship round of the bracket? I've found the beginning to be more exciting. Like I said, we did a cereal bracket most recently here at this church, and we have in our space, we have eight different garage door bays that lined the side left and right of our meeting space.

Nick Clason (11:26):
That's actually where our small groups meet on Sunday morning. Those doors are up, they go in there and then they close down, creates little rooms for all of them. It's really cool design. Sometimes it also makes 'em feel like caged animals, but nonetheless, we did an event back in March where we voted on serial and we had the one in 16 matchup in one bay. We had the three and 14 matchup in another bay. We had the eight and nine matchup in another bay. And so all the bay doors came up. There were tables in there with basketball themed tablecloths on and then cereal boxes with a number pasted on it, one versus 16, and then all the bowls of cereal there. And so as we're wrapping up our programming, we had adult leaders sitting in there pouring milk into each of the bowls so that students could grab that and then they could go eat and just literally had one kid eat 16 or 25 bowls of cereal that night, tried every single one of the things in the matchup.

Nick Clason (12:19):
So that was a super fun way to just kind of lean into the kickoff portion. And so we had that same question. Now we have donuts and what are we going to do? And so in our space where we have tables, and so we ended up deciding to buy a little half fishbowl things. All the supplies by the way, are going to be linked in the comments below, in the description below. Make sure you check that out. But we had little fishbowl things, half fishbowl things sort of decorative. It's not like a fishbowl where the tops right there, but it's like off to the side a little bit. And we filled each table with donut holes. We ordered several dozen donut holes, and that's what we did. We went donut holes instead of actual donuts. It's cheaper. It's also quicker. You can pop 'em into your mouth as opposed to committing to an entire donut.

Nick Clason (13:04):
And so we have 16 round tables, and so every table had a tablecloth and every table had a vase full of donuts. That was our decision to supply the donuts without breaking the bank on the budget. Don't get me wrong, it was still expensive, but it's less expensive than a dozen donuts per table or something like that. So we had donuts on every table, and then one of my favorite elements or pieces of the event is we bought a giant vase and then we filled it with donuts. We counted 233 donuts that we filled into this vase. The funny part was that we put the donuts in and then the weight of the donuts actually started to smash 'em down, and so it was full, and then the weight of the donuts started smashing 'em down. So there was a gap. So we actually had to go back and add more donuts at the end.

Nick Clason (13:48):
So I don't even want to know what the bottom donuts looked like. They probably were a little mini pancakes, but we let students vote simply, how many donuts do you think are in here? We had a Google form for that. They shot it with a QR code on their phone. We also had an iPad set up where they could just type in a Google form. All we got was their name and their number, but if you have a marketing brain or a marketing department, you can use that to capture an email and start to create a little list and start to market to those people as well. That's another kind of next level tip if you want to lean into something like that. But then it also made it easy to just have it all dumped into a Google sheet and I could command F find the closest number.

Nick Clason (14:32):
And so one person, we had 2 33 in the thing and one girl guessed 2 32, so she won it, and this little sixth grade girl carried out this giant vase of donuts and it was hers. She got to take it with her, she got to keep it. She got to bring it in her car with her. Then the actual bracket side of things, we printed, because we are doing this so much, we printed a generic bracket on a giant vinyl banner. When you walk into our space, we have a big window with an indoor half kind of sports court right there on the other side of it. And so for the cereal bracket, I took gaff tape and I taped out a bracket and then I pasted or taped the cereal to the window. But this time around we're like, what if we just print a vinyl banner and then we can swap out whatever we're voting on at that time?

Nick Clason (15:24):
So we made the investment on the front side knowing that we're going to do this. We love these style of hybrid events in our ministry, so we bought the big banner. It fit perfectly in our space. I can drop the artwork for that in the description, but it's going to vary a little bit for my ministry. Your ministry. It's also got our logo on it, but you can find any bracket online, any generic non-branded bracket online, add it, print it, make it into a banner if that's something that you want to do. What it does for us is when you walk in, it immediately draws your attention. It's not there most of the year. And so when it's there, you're like, oh, it's different. And then people know and notice that there's a bracket going on, there's a voting happening. And the other crazy thing is that people get really into it on their opinions.

Nick Clason (16:17):
What things are seeded? How such and such donut beat that donut. For example, the beignet took down, what did it take down? The chocolate cream filled donut lost to a beignet. I think beignets are good, but are they the best? I don't think so. And I think they're super kind of niche and they're really just, honestly, they're like funnel cake. And so anyway, that giant bracket in our actual space, we also allow, because we have a lot of students, a lot of kids, young kids that don't have social media yet, we allow them to vote on a paper bracket as an additional means to let their voice be heard. We got donut shirts for all of the staff and we all wore them. And so that was kind of like the event setup space. In addition to that, we had some donut balloons blown up and kind of scattered throughout the lobby.

Nick Clason (17:13):
So they walked in. On the left was the big V to vote, regular check-in, back behind check-in was the banner with the voting and the brackets printed out and people could let their voice be heard that way. So now let's dive into the rest of the event. I'm going to put the planning center event sheet right here. We're going to walk through it and I'm just going to explain to you what we did, why we did it, and just my thoughts on it, and feel free to take and adapt any of it to your ministry. So all the setups done, students are walking in. We had a countdown, which if you buy my product on Download Youth ministry, it will come with a specific donut themed and then a specific donut themed five minute countdown that I created with just random facts and stuff like that.

Nick Clason (18:00):
So that was what was playing on our TV and our screens all throughout our space. And when the time hit zero, myself and my boss, Darren, we were both on stage and we were hyping up the crowd, welcoming people, letting them know that voting had been live all day on Instagram. We were letting them know who was winning what matchup students could with the screen behind us. We then had a screen that said, voting is live now with a QR code. They could shoot that and take it to Instagram. I think we gained three to six or something like that. New followers on our Instagram, not a ton, but still some students who were. So we had 23% new students. So we're introducing our students to our Instagram, and if any of them are into this idea now they're following us. So now we have them on our Instagram opportunity to reach out to them, but we just did some like, Hey, here's what's going on.

Nick Clason (18:52):
Here's the bracket, explaining what a bracket is. It's going to be lasting for a month, but it's all about you and your voice and letting your voice be heard and voting is live on Instagram every single Wednesday. We also kind of teased our next series, which we're talking about big issues, elephants in the room that we often don't want to address. So we use that moment to sort of tease the topic. We didn't spend a lot of time on that. And also we had a message drop, if you've heard me before, link in the description of my full YouTube strategy, but we've our messages. And so we had a message live on YouTube, but we didn't do live teaching that night. You can do that. It's your call. It's philosophical decision for an event like this. We like to kind of pull the teaching and let this be a truly invite night, a truly bring your friends style event style night.

Nick Clason (19:41):
And then we did a bunch of door prizes and giveaways. Now, here's how I do this. I use Sidekick through Download Youth Ministry. I created a little slide, I'll drop the slide into the link down below that I've referenced before and it says World's Greatest Donut, and that says You're about to win something, dude with Little Arrow pointed up and then all their names filter through. Here's how we got the names. Every single student who checked in, we created a People search, a save search in C C B Church Community Builder. That's any student who's not a leader that has checked in within the last day. And so whenever I go into that, especially if an event has started it's live, I click refresh and it populates every single student who has checked in to our student ministry within the last 24 hours. And so since we didn't have an event on Tuesday, I know that anyone who's checked in is now here on Wednesday night.

Nick Clason (20:32):
So that list is not just going to be a random full mailing list of all of our students going to be the actual live dynamic list of the students in our event space. Figure that out in your church database system, but find some way to capture all the info of the students that are actually in your space. Now, downloaded that into a C S V, copied it, pasted it into Sidekick, and then boom, we had all the names they're filtering through and we're giving away some door prizes. So what we gave away was a donut blanket that's like the shape of a circle. We gave away a little mini donut maker. We gave away donut key chain. We gave away little rubber donuts. I almost think they were like dog toys. I think we bought them for something else and we forgot. And so we just ended up giving them away.

Nick Clason (21:14):
And what else we give away? I can't remember. But we gave away six different things, just kind of like, Hey, you won and now you won. Now you won. Kids were going nuts for it. They were excited for it. And then I had this big old pillow, this big of a donut pillow, and I was like, who wants this? And the room's going crazy. I'm like, you have a chance to win it later. And so I kind of teased that, but then we're like, Hey, we got worship. So we had two hype songs. Again, philosophically not my favorite, but our students love worship and have been clamoring for it, and we haven't had it regularly for the last year. And just our worship department, which is how our church navigates it, the worship department handles all worship for all of our different ministries. So they do it for kids and students and adults.

Nick Clason (21:58):
And so we hadn't had worship. Worship was just now able to accommodate our desire to have it more regularly. And so since we started the week before, we decided not to pull the plug on it, just let it go. So we asked them for two hype songs. They sung here in your house. They sang glorious day, and then we played a donut game. And this one, full disclosure, I didn't even make. I got it off of D Y M, the Donut Showdown, a couple different people. We have myself, my boss, we have a resident, and then two interns. So there's five of us that we can kind of cycle through on the stage. And so my boss, Darren and one of our interns, Eli, they got up and they ran the donut showdown and then the winning table, because remember I said we have 16 tables.

Nick Clason (22:38):
They got a box of donuts that are more expensive, like bougie box of donuts from one of those bougie donut shops. We bought three of those, one for the winner this game, one for the winner, the next game, and then one box for our leaders in our leader lounge. So they kept track of their answers on whiteboards, and then off they went. The winning team got that. Then we created a 15 second donut on a string bumper. My resident created it. Shout out to Caleb, ADA. And then Caleb and Kaylee came out and they ran the classic Eat a donut on a string without your hands being tied. So that's another box of donuts or maybe two that we bought. Just glazed donuts just for the donut on a string game. They had to get one holder and one eater from each table. So we had 32 people come up front to the stage.

Nick Clason (23:28):
We have 16 tables, so 16 eaters, 16 holders that went on the stage, held the donuts, and then the first person to eat the full donut without using their hands. They also win a box of boujee donuts for their table. And then at that point, I hopped back up and I gave instructions for a guided rec time. And so what we did was they could go to our cafe and decorate cake donuts. So that's another set of donuts that we bought, probably three to four, I dunno, maybe even five dozen, just like unglazed cake donuts. But then we bought frosting and sprinkles and things like that. So we allowed students to have a space to decorate donuts on their own. We also offered a game called Find the Donut. That's where I gave away my big donut thing. And what I did for that was I had seven clues of things that they could do, and so they could get any of the seven clues in whatever order they wanted, but it was a speed thing, so they'd grab a clue.

Nick Clason (24:21):
I typed it out, put it on a little piece of paper. I made it into a Word doc where it was like four on 1, 2, 3, 4 on a word doc. So I could cut the word doc up and down side to side and then have four off of one full sheet of paper. And so then I printed 10 of the first clue and then cut it. And that got me 40 clues or whatever. So it was like, Hey, some of the clues were ways to get them to go interact with our staff. So go ask Darren what his favorite donut is. Go ask Kaylee what her favorite donut is. One of the stations that we created during this guided rec time was a temporary tattoo station, so go get a tattoo from the temporary tattoo station. Another one of 'em was to encourage them to go towards our YouTube channel or answer questions from last week's message.

Nick Clason (25:06):
And if they didn't know, it was like the answer's on YouTube so it would get them onto our YouTube channel, all that type of stuff, trying to again, hybridize it, right? So they'd grab a clue, they'd read it, and then they'd go do the thing. One of the clues was prove that you voted. So if they hadn't voted yet, they had to go fill out a paper bracket or show me they casted their vote via their phone via Instagram. And then the last and final station of guided rec was the tattoo station, as I had mentioned and alluded to, by the way, the first students come back with all seven of their clues completed. They won that giant donut. And then the last thing that they could do is they could continue to make their guests for the VAs of donuts. And then just the general rec stuff that we have.

Nick Clason (25:50):
We have a game room with nine square foosball pool and just kind of like a hangout space. And some students kind of opted into that, but there were five to six options and we gave them about 30 minutes to just do whatever they wanted. They could go do one thing the whole time, they could try and do all the things. I had one student who was like, I'm going to try and do all the things. And from that event, actually, I kind of thought and decided, what if we created a passport or a frequent flyer kind of option to let students try different things when we have a guided rec type of moment? I dunno, just an idea. Then at six 50, we called everybody back into our space. We announced the winner, sixth grade girl who won the vass of Donuts. We let them know about what Sunday morning was going to be, and then that was our final word, and we were like, Hey, thanks so much for hanging out.

Nick Clason (26:39):
Thanks for playing. We will see you next time. Love you guys. Peace, love and crabs. I think that's like a Joe's Crab Shack thing. I'm not sure. Right? All in all, I think this was a great event. Frankly, it's one of my favorite hybrid style events. And again, I remember one time I was talking about hybrid on my social, all links to my socials down the description below. But my sister was like, what do you mean by hybrid? Do you just mean zoom groups? And I can mean zoom groups, right? But this is what I mean when I talk about hybrid. I mean, create an event for one thing, and that's the thing. World's greatest donut. Linking the description to my D Y N product was already created for a voting a month worth of voting on Instagram and on your socials. Then we just said, what if we take that concept and then just craft a month around it and then craft an invite outreach event around it, and then boom, we just had donuts, we leaned in, and that's all the things that we did for it.

Nick Clason (27:35):
The point of this is not just to create vanity metrics, both in our physical space and also in our digital space with followers and whatnot, but the point of it is to step in to the space where students find themselves in 2023, right? It's like a digital mall. In fact, I have a completely free resource to help you navigate that digital mall. It's my done for you Surefire Resource 40 done for You events. On this video right here, it's going to show up on the screen what every youth ministry needs to be focusing on. I also have a video talking about a digital mall and incarnation ministry. So I'd love for you to check those things out. But until next time, we're making digital discipleship easy and accessible, and as always, stay hybrid.

]]> Episode 059: πŸŽ™οΈ Exploring the Future of the Hybrid Church with Warren Byrd 🌐 https://www.hybridministry.xyz/059 ca3af512-f7a5-4221-aa19-cc44ab190aff Thu, 24 Aug 2023 04:00:00 -0500 Nick Clason 059 πŸŽ™οΈ Exploring the Future of the Hybrid Church with Warren Byrd 🌐 full Nick Clason Welcome to the Hybrid Ministry Podcast! In this exciting episode, we dive deep into the realm of the future Hybrid Church for Churches and Youth Ministires! We'll take a look at a recent Carey Nieuwhof Leadership Podcast Episode and a inspect a snippet from what the visionary Warren Byrd had to say about Digital Minittry and Church Marketing in Disciplship and Evangelism. 23:15 no Welcome to the Hybrid Ministry Podcast! In this exciting episode, we dive deep into the realm of the future Hybrid Church for Churches and Youth Ministires! We'll take a look at a recent Carey Nieuwhof Leadership Podcast Episode and a inspect a snippet from what the visionary Warren Byrd had to say about Digital Minittry and Church Marketing in Disciplship and Evangelism. πŸ” What's the Buzz About? In this thought-provoking discussion, Carey Nieuwhof and Warren Byrd explore the dynamic landscape of the Hybrid Church model. They shed light on the cutting-edge trends and unveil the fascinating possibilities that await the Church in the digital age. 🌐 Embracing the Digital Ministry Discover how churches and youth ministries can harness the power of technology and digital platforms to expand their outreach. Unravel the secrets to effective digital ministry and explore innovative ways to leverage social media for church growth. πŸ’» Marketing the Church for Impact Join us as we explore successful church social media strategies that bridge the gap between the physical and digital worlds. Learn how your ministry can create a strong online presence, connect with your congregation, and engage with a broader audience. πŸ“² Social Media: Friend or Foe? In this candid discussion, Nick, your host unpack the potential pitfalls of social media in the church context while also highlighting its incredible power to have incredible outreach potential and foster community. 🀝 The Jury is Still Out As the Hybrid Church concept gains momentum, the discussion isn't complete without acknowledging the questions and uncertainties surrounding its implementation. Delve into the gray areas and explore where the future of the Hybrid Church is still unknown. Whether you're a seasoned pastor, a curious church member, or a tech-savvy youth pastor, this episode of the Hybrid Ministry Podcast promises to leave you inspired and equipped to embrace the future of the church in a digital world. πŸ”” Subscribe now and join us on this enlightening journey into the world of Hybrid Ministry! Don't miss out on any future episodes, packed with insightful conversations and actionable strategies for a thriving Hybrid Church. πŸ‘‰ Stay connected: YouTube: https://www.youtube.com/@clasonnick Instagram: https://www.instagram.com/hybridministry/ TikTok: https://www.tiktok.com/@clasonnick Website: https://www.hybridministry.xyz SHOWNOTES πŸ“Ή Watch Carey's Interview with Warren: https://youtu.be/u2zj9XPPxlI?t=4715 🎧 Listen to Carey's Interview with Warren: https://careynieuwhof.com/episode574/ πŸ“Ή Hybrid Ministry on the Importance of the Church Website: https://www.youtube.com/watch?v=WxndpebNlbw&amp;t=2s 🎧 Hybrid Ministry on the Importance of the Church Website: https://www.hybridministry.xyz/040 ✍️ Transcripts Provided by Rev.com Try Rev.com for yourself: https://rev.pxf.io/R5nDOa TIMECODES 00:00-02:14 Intro 02:14-05:54 Warren Byrd on What's here to stay with Hybrid Ministry and where the jury is still out. 05:54-10:53 Nick Responds to Warren's Take on the Future of Hybrid Ministry 10:53-13:57 Hybrid &amp; Digital work for Evangelism. Do they work for Discipleship? 13:57-21:36 What aspects of Discipleship can be turned digital? 21:36-23:15 Outro HybridMinistryPodcast #DigitalMinistry #SocialMediaChurch #HybridChurch #ChurchGrowth #ChurchSocialMedia #DigitalOutreach #FaithInnovation TRANSCRIPT Nick Clason (00:01): What is up everyone? Welcome back to another edition of the Hybrid Ministry Show. I am your host, Nick Clayson, excited to be with you. If you're watching on YouTube, you'll notice a little bit of a different setup. We did, um, some filming today. A two things. Number one, it's not air conditioned in here, so I'm gonna be super sweaty, so just roll with that. But b uh, got some new lights, got some new audio equipment. Um, one of these days I'm gonna do a step by step, like every single thing that we did, and I'll release it to you guys. Today's not that day, but because we're in here and because I was already set, I was like, I'm just gonna film in here. Typical day, filming day. Uh, normally I come in early and film and then get to work on like work stuff, but today I had to get all this stuff set up 'cause I didn't know how to use it. Nick Clason (00:51): It was brand new, literally just ordered it last week. Came in over the weekend, so I wanted to get it all set up. Uh, so kind of displaced my time, moved it around a little bit. All that to be said. In today's episode, I want to talk about a recent Carrie Nho leadership podcast. I'm a subscriber, love his show. Um, if you haven't ever gone on there, go check it out. But he did a recent, um, episode with Warren Bird and, um, another guy named JJ something or other. Um, I'll put the link in the show notes. You can check it out. But it, it was about, um, uh, church planting and like the future. And at about the one minute and 22, uh, one hour, 22 minute Mark Warren Bird dropped some absolute gold that had to do with what we are, uh, dealing with in this podcast. Nick Clason (01:36): So I want to have y'all, uh, take a listen to that and, uh, just share with you guys some of my thoughts with it. So, hey, hit the link in the show notes for all the things you need, your transcript, couple of freebies. We have motion graphics that you can get for Adobe Premiere Pro. And we also have the free ebook about, um, uploading and posting to TikTok all from your app. We're on Instagram. We're on YouTube, and we are on TikTok. So without any further ado, let's dive into this episode titled, um, why does hybrid ministry matter? What do we know is staying and where, where's the jury Still out? Let's go. So, like I said, uh, in the most recent Karen Newh, not most recent, uh, most recent one I listened to, Carrie Newh episode is out from a couple months ago. Warren Bird dropped a couple statements. I just want you to hear it directly from him, and then I will respond. So go ahead, take a listen. Carey Nieuwhof (02:30): Warren, any, uh, data or observations on church plants and technology? Warren Byrd (02:36): Yeah. Uh, let's divide it into here to stay and the jury's still out. Okay. Uh, here to stay is people check out your church by its website. First used to be the parking lot was the first impression. The website, whatever size church you are, you're gonna check it out. Mm-hmm. , they're gonna ask two questions, fundamentally, are people like me there? And is this a a, is there a scary factor? Is there something that you know, is gonna weird me out too much? Um, also the newcomer, uh, connection. Now, it may not be their first week there, but scan the ur uh, the QR code. Um, tell us either your email or your phone or both, and that becomes a primary communication tool. I'm just amazed at, at especially the younger generation, so willing, uh, to give that up. But carrying it further hybrid stuff. Warren Byrd (03:29): Like my wife and I just finished a, a couple's marriage class in our church. We kicked it off in person. We ended it with a happily ever, ever, ever after party afterwards. But all the nights of the group were online. So this couple with five kids, you know, they, they finished the last kid in bed, they flopped down on the sofa, embraced each other, and were part of the class. They would never have gotten a sitter, uh, driven somewhere. And, and maybe one week, but not week after week after week. So the hybrid experience is here to stay. Now, where the jury is still out for churches, large and small is not the evangelism and the outreach. And jj, it's such a wonderful story of the California story. Those will happen in, and now due to the pandemic, the gospel's in every language accessible all around the world for people to hear, it's a brilliant strategy as the silver, one of the silver linings of the pandemic. Warren Byrd (04:23): But, but is is it primarily a member equipping and evangelistic strategy, or is it also a discipleship strategy? Mm-hmm. , can discipleship also happen at the same level? Now granted, I can't hug. Yeah. I can't, you know, like, like good Friday for me. Yes. Good question. When I, I'm not that emotional, but every time I do one of those crosses where I nail the nails in, and that's me nailing the nails and cry, well, I can't do that online mm-hmm. , uh, but in person it just, it moves me. So there's certain in-person that that, is it better or is it not? And I was just last week with a bunch of executive pastors from megachurches of a particular denomination, and they're ambivalent. You know, they're still deciding what to do. Yeah. There are still, there are a few pioneers, uh, Kerry, you wrote the forward to, uh, Tim Lucas's, uh, liquid Church book, liquid church and liquid Church, uh, uh, 5,500 before the pandemic says, okay, we may reach thousands in person, but let's figure out how to seamlessly reach tens of thousands of people beyond that. And church plants are with, with whatever their capacity level, depending on their size, are likewise saying, can we have an online impact of discipleship even beyond the broadcasting? So jury's still out on a lot of things, but, uh, I'm excited about the possibilities. Nick Clason (05:55): Okay, so we had a couple of things to say. The first is this, um, what's here to stay the church website, I'll drop a link in the show notes, but we had a all episode all about, um, church websites and how important, uh, your church website is just about like street to seat and all that stuff. Like people are still looking at and viewing websites. And if you have not yet put any effort or money into your website, go ahead and do that. And honestly, what I might recommend is I would get somebody who hasn't, who doesn't go to your church and put them on your website and ask them what's confusing, what's broken, what's missing, what's still needed, and all of that stuff will help point you in the right direction of somebody who is going to be an outsider and is going to be utilizing and using your church website. Nick Clason (06:44): So, uh, that's a great place to start. He also talks about, uh, next generations being willing to scan QR codes or fill out forms to give out necessary information that is marketing 1 0 1. And so if you can capture people's name and phone number and or email, you have just about everything you need to at least get started in nurturing their relationship. Oftentimes, churches want all of it all at once. Like, what's your name? What's your address? What's your email address, what's your phone number? What's your social security number? And it's like, they're not there yet, bro. Like, give them, like, trade your email address for a free mug or trade your email address for a donation to some sort of like missions agency or something like that. But you can't get it all. But churches just get greedy and frankly lazy because they're unwilling to massage the relationship. Nick Clason (07:35): And I can hear you on the other end because I'm, I've been there, right? I'm like, ah, we need all that info and it'd be great. Yeah. If we did okay. However, like give people time to warm up to you. All right? A lot of times people use marketing, um, in church, we don't know. We don't talk and do a lot of like marketing type stuff, but, but a lot of times what needs to happen is we need to like date them first before we marry them. You know what I'm saying? And a lot of times in churches, we just, we want all the married information like, sign this birth certificate, sign up, you're a member now. Like, who, who, hold on. Like, I just was checking it out for one week. Um, but Warburg does say that there is much more willingness in the next generation to give out and, and distribute that type of information. Nick Clason (08:20): And so use that to your advantage. Uh, the other thing you talked about was hybrid stuff. And this is really where I wanted to like zone in because he talked about a Zoom class for like a, a marriage class that they did. Um, that's I think where a lot of people's minds go when I say hybrid, and that's quite frankly one of my least favorite options. Um, I think it's a necessary evil and can be used strategically, but like when I say like hybrid, I don't just mean like zoom small groups. I can, um, I much more mean like showing up where people live their lives in Bible reading plans, in, um, group chats, in social media, in Facebook groups, like all type, all types of things like that. That's what I personally mean when I talk about hybrid. And so the same is true, um, with what he's talking about. Nick Clason (09:12): Like, you can do those types of things, right? Like you can make those types of, um, classes or whatever via hybrid, via zoom, via whatever. But, um, that, that wouldn't be my only thing. I think podcasts are another amazing, uh, tool to be utilized. A lot of people, um, have the bandwidth desire and willingness to listen to super long form things. And so like if you're a pastor, you know, that like you cut a lot of things out of your sermon for sake of time and brevity and whatever the case might might be. Um, a podcast is a way to, to give more information that might still be helpful, informative, relevant, uh, that you don't have time to put in a sermon. And so, you know, like if you, again, if you've ever preached like, you know, that there are always things that you often have to cut. Nick Clason (10:01): And so, um, podcasts are a great long form tool. They can also double and take place on, on YouTube. Okay? Um, and so I thought, I thought what he had to say there was, was fascinating and a lot of the stuff that I, um, have talked about on this podcast, church websites, connections, hybrid stuff, he, he hit all that. And so, you know, as a creative of this podcast, I was like, yes, you know, Warren Bird is like the Yoda of church data and like the, the just like landscape of church growth and trajectories and what's next and what's coming, like all that stuff. So if he says it, I'm, I'm pumped about it. Okay. What I think was interesting, um, and what I wanna talk about a little bit is when he talked about the jury still being out. So let's dive into that discussion a little bit deeper. Nick Clason (10:54): All right, so he said the jury is still out basically saying the digital and hybrid work for evangelism, but do they work for discipleship? Um, if you remember, he used a very tactical example of Good Friday and nailing the nail into a cross. And he's like, that's just so monumental and meaningful to me, and I agree with him. Um, but that is not the only way in which people experience hands-on tactical discipleship, especially newer and, and younger generations. They're much more inclined and willing to explore things through a digital lens, relationships through a digital lens, um, and lean more into like hybrid type of opportunities and options. And so, like at my church, like what Warren broke it down to is like reaching people and or evangelism, like bringing people into your church, which I would argue is necessarily evangelism. It's evangelism from an organizational standpoint. Nick Clason (11:57): Like as a church organization, we have to be able, ready, willing to, to bring in guests. But like, is that really evangelism? I would argue evangelism is, you know, a a meaningful, a person taking a meaningful next step to Jesus, particularly one who doesn't classify themself as a Christian. And more often than not, that happens in a interpersonal one-on-one relationship. That's just how I would classify evangelism. Discipleship, I think is quite frankly the same thing. And, um, those evangelism and discipleship used to all be one word, right? It was just telling people about Jesus and then making people more like Jesus so that they would eventually go multiply themselves and their lives into other people's lives. But we, we drew a line at the moment of conversion and we switched evangelism, um, as people who don't have a relationship with Jesus. And discipleship is people who do have a relationship with Jesus, but that's not what Warren was talking about, right? Nick Clason (12:55): But he was talking about reaching people and then actually growing them into a mature follower of Christ. So, um, you probably have a definition of what a disciple is at your church. Every church in America probably has some definition of what a disciple is at their church. It all is derived in some way, shape or form. Probably off of the great commission at least I would argue that it should be, because that was Jesus's very deliberate specific commands for us to go make disciples of all nations. That being said, I have a definition, we have a definition in our church about discipleship. So I wanted to explain what that is and then break down those three different elements of a disciple and talk through some hybrid ideas. Again, I'm not vouching for or saying this is successful, not successful, whatever. I'm simply just saying, if you look at the definition of a disciple, these are ways in which digital ministry and hybrid ministry can be supplemented and or utilized to help bring about mature, um, a mature follower of Christ. Nick Clason (13:54): So let's talk about that on the other side. Okay? So like I said, my church classifies and breaks down disciple, uh, we call it a three D disciple. Um, I creative, whatever I get it, um, wasn't mine. So not taking any credit for it or flack for it, just it is what it is. If you're a church, medium marketing manager, if you're a church, if you're a youth pastor, like you probably inherited something like this unless you're the lead pastor that came up with it. In most cases, if we're on church staff, we are experiencing these things and now we just have to figure out how to carry out the vision of where we work. That's just the reality of, of being in a position like this. So we have, um, a disciple who's devoted, developing and deployed. Okay? So devoted is simply learning how to work with God. Nick Clason (14:40): And I thought there are tons of hybrid options in that if we're trying to help teach someone how to walk with God, there is a, a really great interpersonal moment and element that can take place, especially if you have like a mentorship relationship. And quite frankly, you should, you should do that. You should be leaning into some sort of mentoring relationship, someone who's older than you, who's further along than you and can help take you to the next level. However, there are personal disciplines that I believe also need to take place. Bible reading, um, prayer, and I would argue, and I don't know that this is a widespread thought, but scripture memory and each of those three things, Bible reading, prayer, scripture, memory, I think there are ways in which you can lean into a digital option. Digital flashcards, digital fill in the blank. There's, there's an app I use, a bible memorization app I use for memorizing scripture, um, Bible reading and prayer, both in the YouVersion Bible app. Nick Clason (15:37): There are tools and like assets and parts and pieces within the YouVersion Bible app where I can read the Bible more robustly. I can read it with friends, I can do it in community, I can prayer, I can offer prayer requests. They have a daily like guided prayer moment. All those things I think are tools. And if your church has, has the money, has the way, the ability, the means, the resources to pull some of those things together and create an app or create resources, all the more power to you. If not, you can just point people towards some of these other resources, curate some of the good ones that help and have helped you grow in your faith and can help other people grow in their faith as they lean more into their devoted ness and their walk with God, right? Again, this is from my church's definition of a disciple, the second D. Nick Clason (16:25): So the first D is devoted, the second D is developing, so they're devoted to Christ to learn to walk with God. And then they're also growing, uh, talk about, uh, we, we use this phrase growing in the character and the competencies of Jesus. So more and more like Jesus as well as, um, doing more and more things like Jesus, one of the first, second or third John I can't remember, says, if you want to, um, follow Jesus, you need to learn to walk as he walked. That's the competencies part, right? Doing the same things, doing the things of Jesus. And so how can we help grow people to be more, um, have a better character, more like Jesus, um, and doing more of the things like Jesus. Um, I, I just actually shared in this exact seat with my students via video for a series coming up about a light bulb versus a laser. Nick Clason (17:15): Both of them are lights, but one is an intensified, focused and like very intentional light. And one is just illuminating the room. Both are light. One is one has incredible power. And I would say as you are developing into the character and into the competencies of Jesus, one of the ways to harness that is through relationships and through like direct accountability. Not just friendship, not just like small group, like surface level and maybe even a little deeper than surface level, but actual meaningful, like intentional relationships. Paul David Tripp has a, a quote where he says, you need to be intentionally ob protrusive in somebody's life. And that's what I mean by accountability. Can you accomplish that digitally? I don't think so. Um, there is an element of a one-on-one relationship, a need and need type of relationship. That being said, the accountability partner I have in my life lives 900 miles away from me. Nick Clason (18:11): And we talk every single week, once a week, 6:00 AM every Monday morning. And it's a, an expected phone call that's not in person, quote unquote. It's, it is a life on life relationship, but it's done using the means of technology. That being said, we went to college together and grew up together and have raised our kids together at times. And so like, there was definitely a life on life moment that brought us closer together that then allowed us to use technology to continue on in the relationship as opposed to just simply abandoning it, which is what often happens when distance takes place. The third one is deployed, which is simply the idea of being sent out, right? Jesus sent out the 12, then he sent out the, um, 72, and then the 72 that they reached, he, he sent all those out as well. So we saw within Jesus' life, four generations of multiplication. Nick Clason (19:01): How can we deploy people using technology and hybrid? Again, the more like you hone this, I think, and if you have an actual nomenclature for it and strategy around it, you can build infrastructures, websites, apps, eBooks, like all kinds of things to give people regardless of where they are. And if you've sent people out overseas, you can still put resources in their hands to help them as they are reaching people, reaching their neighborhoods, reaching their coworkers, having some of these like conversations, these Jesus, these evangelism, these discipleship conversations. I think what Warren is saying is like, there's a life on life moment. An aspect, an element that takes place where people grow. And I agree with that. And he's saying, can digital replace it? And again, I've said this before, but I think if we try to just create, if we, if we say that a Sunday morning sermon is the only place that discipleship happens, and then by recording it and live streaming it, that's our like hybrid or like our digital option, then no, I don't think that that's actually helping people become more developed in their character and competency of Jesus more devoted to him, more able to multiply themselves and send other people out and all the, like, just from a sermon being online, probably not, but a more robust tool, more robust resources that are out there I think can, can help people, right? Nick Clason (20:28): Like knowledge can be transferred from one person to another. An element of being devoted element of developing for sure things that are communicated clearly and concisely through that transfer of knowledge. I think those things can happen. Can life transformation happen in hybrid? I would say yes. I don't think it looks the way we think it looks, and I think it probably requires a pretty massive overhaul, um, to be able to do that. But I definitely think it's possible. And here's where the rub often happens. You have to have buy-in with the people who hold the money and write the checks and do those things to get some of those things up off the ground. Because without that, you're simply just like the social media guy trying to do all that through Instagram posts. And can it be done? I think so. Is it the most effective way? Nick Clason (21:22): Probably not. Probably not. Um, and so that's how, that's how I would classify it and that's how I would answer and respond to Warren's question about hybrid ministry. Yes, but with some infrastructure and some overhauling for sure. Well, hey, thanks everyone for sticking around, uh, for the duration of this entire episode. I hope you found it helpful. Go listen, like, subscribe to the Kerry Newh episode, especially that part about Warren Bird. Go subscribe to us on YouTube. Give us a, like, all that stuff helps us get found, indexed and seen by the people, um, out there on YouTube that are asking some of these same questions like, is digital discipleship even a possibility in today's world? And, um, 'cause I think it is, and I think that's a meaningful message as we move forward, especially into the next and younger generations, um, of our church members and even those people who have not yet discovered our church. Hit the link in the show notes again for full transcripts of this episode and every other episode that we have over at hybridministry.xyz, grab the Adobe Premier Pro Transitions, grab the free ebook, go like us on Instagrams, follow us on TikTok, follow us on YouTube. And until next time, and as always, we're helping make digital discipleship easy. Stay Hybrid! marketing, church marketing, marketing the church, social media, church, church social media, social media for church, social media in church, social media in the church, church social media strategy, social media church strategy, social media strategy for churches, marketing church strategies, church social media management, church social media ideas, social media management for churches, church social media manager, social media and church, YouTube, Hybrid Ministry, TikTok, Youth Ministry Social Media Welcome to the Hybrid Ministry Podcast! In this exciting episode, we dive deep into the realm of the future Hybrid Church for Churches and Youth Ministires! We'll take a look at a recent Carey Nieuwhof Leadership Podcast Episode and a inspect a snippet from what the visionary Warren Byrd had to say about Digital Minittry and Church Marketing in Disciplship and Evangelism.

πŸ” What's the Buzz About?
In this thought-provoking discussion, Carey Nieuwhof and Warren Byrd explore the dynamic landscape of the Hybrid Church model. They shed light on the cutting-edge trends and unveil the fascinating possibilities that await the Church in the digital age.

🌐 Embracing the Digital Ministry
Discover how churches and youth ministries can harness the power of technology and digital platforms to expand their outreach. Unravel the secrets to effective digital ministry and explore innovative ways to leverage social media for church growth.

πŸ’» Marketing the Church for Impact
Join us as we explore successful church social media strategies that bridge the gap between the physical and digital worlds. Learn how your ministry can create a strong online presence, connect with your congregation, and engage with a broader audience.

πŸ“² Social Media: Friend or Foe?
In this candid discussion, Nick, your host unpack the potential pitfalls of social media in the church context while also highlighting its incredible power to have incredible outreach potential and foster community.

🀝 The Jury is Still Out
As the Hybrid Church concept gains momentum, the discussion isn't complete without acknowledging the questions and uncertainties surrounding its implementation. Delve into the gray areas and explore where the future of the Hybrid Church is still unknown.

Whether you're a seasoned pastor, a curious church member, or a tech-savvy youth pastor, this episode of the Hybrid Ministry Podcast promises to leave you inspired and equipped to embrace the future of the church in a digital world.

πŸ”” Subscribe now and join us on this enlightening journey into the world of Hybrid Ministry! Don't miss out on any future episodes, packed with insightful conversations and actionable strategies for a thriving Hybrid Church.

πŸ‘‰ Stay connected:
YouTube: https://www.youtube.com/@clasonnick
Instagram: https://www.instagram.com/hybridministry/
TikTok: https://www.tiktok.com/@clasonnick
Website: https://www.hybridministry.xyz

SHOWNOTES
πŸ“Ή Watch Carey's Interview with Warren: https://youtu.be/u2zj9XPPxlI?t=4715
🎧 Listen to Carey's Interview with Warren: https://careynieuwhof.com/episode574/

πŸ“Ή Hybrid Ministry on the Importance of the Church Website: https://www.youtube.com/watch?v=WxndpebNlbw&t=2s
🎧 Hybrid Ministry on the Importance of the Church Website: https://www.hybridministry.xyz/040

✍️ Transcripts Provided by Rev.com Try Rev.com for yourself: https://rev.pxf.io/R5nDOa

TIMECODES
00:00-02:14 Intro
02:14-05:54 Warren Byrd on What's here to stay with Hybrid Ministry and where the jury is still out.
05:54-10:53 Nick Responds to Warren's Take on the Future of Hybrid Ministry
10:53-13:57 Hybrid & Digital work for Evangelism. Do they work for Discipleship?
13:57-21:36 What aspects of Discipleship can be turned digital?
21:36-23:15 Outro

HybridMinistryPodcast #DigitalMinistry #SocialMediaChurch #HybridChurch #ChurchGrowth #ChurchSocialMedia #DigitalOutreach #FaithInnovation

TRANSCRIPT
Nick Clason (00:01):
What is up everyone? Welcome back to another edition of the Hybrid Ministry Show. I am your host, Nick Clayson, excited to be with you. If you're watching on YouTube, you'll notice a little bit of a different setup. We did, um, some filming today. A two things. Number one, it's not air conditioned in here, so I'm gonna be super sweaty, so just roll with that. But b uh, got some new lights, got some new audio equipment. Um, one of these days I'm gonna do a step by step, like every single thing that we did, and I'll release it to you guys. Today's not that day, but because we're in here and because I was already set, I was like, I'm just gonna film in here. Typical day, filming day. Uh, normally I come in early and film and then get to work on like work stuff, but today I had to get all this stuff set up 'cause I didn't know how to use it.

Nick Clason (00:51):
It was brand new, literally just ordered it last week. Came in over the weekend, so I wanted to get it all set up. Uh, so kind of displaced my time, moved it around a little bit. All that to be said. In today's episode, I want to talk about a recent Carrie Nho leadership podcast. I'm a subscriber, love his show. Um, if you haven't ever gone on there, go check it out. But he did a recent, um, episode with Warren Bird and, um, another guy named JJ something or other. Um, I'll put the link in the show notes. You can check it out. But it, it was about, um, uh, church planting and like the future. And at about the one minute and 22, uh, one hour, 22 minute Mark Warren Bird dropped some absolute gold that had to do with what we are, uh, dealing with in this podcast.

Nick Clason (01:36):
So I want to have y'all, uh, take a listen to that and, uh, just share with you guys some of my thoughts with it. So, hey, hit the link in the show notes for all the things you need, your transcript, couple of freebies. We have motion graphics that you can get for Adobe Premiere Pro. And we also have the free ebook about, um, uploading and posting to TikTok all from your app. We're on Instagram. We're on YouTube, and we are on TikTok. So without any further ado, let's dive into this episode titled, um, why does hybrid ministry matter? What do we know is staying and where, where's the jury Still out? Let's go. So, like I said, uh, in the most recent Karen Newh, not most recent, uh, most recent one I listened to, Carrie Newh episode is out from a couple months ago. Warren Bird dropped a couple statements. I just want you to hear it directly from him, and then I will respond. So go ahead, take a listen.

Carey Nieuwhof (02:30):
Warren, any, uh, data or observations on church plants and technology?

Warren Byrd (02:36):
Yeah. Uh, let's divide it into here to stay and the jury's still out. Okay. Uh, here to stay is people check out your church by its website. First used to be the parking lot was the first impression. The website, whatever size church you are, you're gonna check it out. Mm-hmm. , they're gonna ask two questions, fundamentally, are people like me there? And is this a a, is there a scary factor? Is there something that you know, is gonna weird me out too much? Um, also the newcomer, uh, connection. Now, it may not be their first week there, but scan the ur uh, the QR code. Um, tell us either your email or your phone or both, and that becomes a primary communication tool. I'm just amazed at, at especially the younger generation, so willing, uh, to give that up. But carrying it further hybrid stuff.

Warren Byrd (03:29):
Like my wife and I just finished a, a couple's marriage class in our church. We kicked it off in person. We ended it with a happily ever, ever, ever after party afterwards. But all the nights of the group were online. So this couple with five kids, you know, they, they finished the last kid in bed, they flopped down on the sofa, embraced each other, and were part of the class. They would never have gotten a sitter, uh, driven somewhere. And, and maybe one week, but not week after week after week. So the hybrid experience is here to stay. Now, where the jury is still out for churches, large and small is not the evangelism and the outreach. And jj, it's such a wonderful story of the California story. Those will happen in, and now due to the pandemic, the gospel's in every language accessible all around the world for people to hear, it's a brilliant strategy as the silver, one of the silver linings of the pandemic.

Warren Byrd (04:23):
But, but is is it primarily a member equipping and evangelistic strategy, or is it also a discipleship strategy? Mm-hmm. , can discipleship also happen at the same level? Now granted, I can't hug. Yeah. I can't, you know, like, like good Friday for me. Yes. Good question. When I, I'm not that emotional, but every time I do one of those crosses where I nail the nails in, and that's me nailing the nails and cry, well, I can't do that online mm-hmm. , uh, but in person it just, it moves me. So there's certain in-person that that, is it better or is it not? And I was just last week with a bunch of executive pastors from megachurches of a particular denomination, and they're ambivalent. You know, they're still deciding what to do. Yeah. There are still, there are a few pioneers, uh, Kerry, you wrote the forward to, uh, Tim Lucas's, uh, liquid Church book, liquid church and liquid Church, uh, uh, 5,500 before the pandemic says, okay, we may reach thousands in person, but let's figure out how to seamlessly reach tens of thousands of people beyond that. And church plants are with, with whatever their capacity level, depending on their size, are likewise saying, can we have an online impact of discipleship even beyond the broadcasting? So jury's still out on a lot of things, but, uh, I'm excited about the possibilities.

Nick Clason (05:55):
Okay, so we had a couple of things to say. The first is this, um, what's here to stay the church website, I'll drop a link in the show notes, but we had a all episode all about, um, church websites and how important, uh, your church website is just about like street to seat and all that stuff. Like people are still looking at and viewing websites. And if you have not yet put any effort or money into your website, go ahead and do that. And honestly, what I might recommend is I would get somebody who hasn't, who doesn't go to your church and put them on your website and ask them what's confusing, what's broken, what's missing, what's still needed, and all of that stuff will help point you in the right direction of somebody who is going to be an outsider and is going to be utilizing and using your church website.

Nick Clason (06:44):
So, uh, that's a great place to start. He also talks about, uh, next generations being willing to scan QR codes or fill out forms to give out necessary information that is marketing 1 0 1. And so if you can capture people's name and phone number and or email, you have just about everything you need to at least get started in nurturing their relationship. Oftentimes, churches want all of it all at once. Like, what's your name? What's your address? What's your email address, what's your phone number? What's your social security number? And it's like, they're not there yet, bro. Like, give them, like, trade your email address for a free mug or trade your email address for a donation to some sort of like missions agency or something like that. But you can't get it all. But churches just get greedy and frankly lazy because they're unwilling to massage the relationship.

Nick Clason (07:35):
And I can hear you on the other end because I'm, I've been there, right? I'm like, ah, we need all that info and it'd be great. Yeah. If we did okay. However, like give people time to warm up to you. All right? A lot of times people use marketing, um, in church, we don't know. We don't talk and do a lot of like marketing type stuff, but, but a lot of times what needs to happen is we need to like date them first before we marry them. You know what I'm saying? And a lot of times in churches, we just, we want all the married information like, sign this birth certificate, sign up, you're a member now. Like, who, who, hold on. Like, I just was checking it out for one week. Um, but Warburg does say that there is much more willingness in the next generation to give out and, and distribute that type of information.

Nick Clason (08:20):
And so use that to your advantage. Uh, the other thing you talked about was hybrid stuff. And this is really where I wanted to like zone in because he talked about a Zoom class for like a, a marriage class that they did. Um, that's I think where a lot of people's minds go when I say hybrid, and that's quite frankly one of my least favorite options. Um, I think it's a necessary evil and can be used strategically, but like when I say like hybrid, I don't just mean like zoom small groups. I can, um, I much more mean like showing up where people live their lives in Bible reading plans, in, um, group chats, in social media, in Facebook groups, like all type, all types of things like that. That's what I personally mean when I talk about hybrid. And so the same is true, um, with what he's talking about.

Nick Clason (09:12):
Like, you can do those types of things, right? Like you can make those types of, um, classes or whatever via hybrid, via zoom, via whatever. But, um, that, that wouldn't be my only thing. I think podcasts are another amazing, uh, tool to be utilized. A lot of people, um, have the bandwidth desire and willingness to listen to super long form things. And so like if you're a pastor, you know, that like you cut a lot of things out of your sermon for sake of time and brevity and whatever the case might might be. Um, a podcast is a way to, to give more information that might still be helpful, informative, relevant, uh, that you don't have time to put in a sermon. And so, you know, like if you, again, if you've ever preached like, you know, that there are always things that you often have to cut.

Nick Clason (10:01):
And so, um, podcasts are a great long form tool. They can also double and take place on, on YouTube. Okay? Um, and so I thought, I thought what he had to say there was, was fascinating and a lot of the stuff that I, um, have talked about on this podcast, church websites, connections, hybrid stuff, he, he hit all that. And so, you know, as a creative of this podcast, I was like, yes, you know, Warren Bird is like the Yoda of church data and like the, the just like landscape of church growth and trajectories and what's next and what's coming, like all that stuff. So if he says it, I'm, I'm pumped about it. Okay. What I think was interesting, um, and what I wanna talk about a little bit is when he talked about the jury still being out. So let's dive into that discussion a little bit deeper.

Nick Clason (10:54):
All right, so he said the jury is still out basically saying the digital and hybrid work for evangelism, but do they work for discipleship? Um, if you remember, he used a very tactical example of Good Friday and nailing the nail into a cross. And he's like, that's just so monumental and meaningful to me, and I agree with him. Um, but that is not the only way in which people experience hands-on tactical discipleship, especially newer and, and younger generations. They're much more inclined and willing to explore things through a digital lens, relationships through a digital lens, um, and lean more into like hybrid type of opportunities and options. And so, like at my church, like what Warren broke it down to is like reaching people and or evangelism, like bringing people into your church, which I would argue is necessarily evangelism. It's evangelism from an organizational standpoint.

Nick Clason (11:57):
Like as a church organization, we have to be able, ready, willing to, to bring in guests. But like, is that really evangelism? I would argue evangelism is, you know, a a meaningful, a person taking a meaningful next step to Jesus, particularly one who doesn't classify themself as a Christian. And more often than not, that happens in a interpersonal one-on-one relationship. That's just how I would classify evangelism. Discipleship, I think is quite frankly the same thing. And, um, those evangelism and discipleship used to all be one word, right? It was just telling people about Jesus and then making people more like Jesus so that they would eventually go multiply themselves and their lives into other people's lives. But we, we drew a line at the moment of conversion and we switched evangelism, um, as people who don't have a relationship with Jesus. And discipleship is people who do have a relationship with Jesus, but that's not what Warren was talking about, right?

Nick Clason (12:55):
But he was talking about reaching people and then actually growing them into a mature follower of Christ. So, um, you probably have a definition of what a disciple is at your church. Every church in America probably has some definition of what a disciple is at their church. It all is derived in some way, shape or form. Probably off of the great commission at least I would argue that it should be, because that was Jesus's very deliberate specific commands for us to go make disciples of all nations. That being said, I have a definition, we have a definition in our church about discipleship. So I wanted to explain what that is and then break down those three different elements of a disciple and talk through some hybrid ideas. Again, I'm not vouching for or saying this is successful, not successful, whatever. I'm simply just saying, if you look at the definition of a disciple, these are ways in which digital ministry and hybrid ministry can be supplemented and or utilized to help bring about mature, um, a mature follower of Christ.

Nick Clason (13:54):
So let's talk about that on the other side. Okay? So like I said, my church classifies and breaks down disciple, uh, we call it a three D disciple. Um, I creative, whatever I get it, um, wasn't mine. So not taking any credit for it or flack for it, just it is what it is. If you're a church, medium marketing manager, if you're a church, if you're a youth pastor, like you probably inherited something like this unless you're the lead pastor that came up with it. In most cases, if we're on church staff, we are experiencing these things and now we just have to figure out how to carry out the vision of where we work. That's just the reality of, of being in a position like this. So we have, um, a disciple who's devoted, developing and deployed. Okay? So devoted is simply learning how to work with God.

Nick Clason (14:40):
And I thought there are tons of hybrid options in that if we're trying to help teach someone how to walk with God, there is a, a really great interpersonal moment and element that can take place, especially if you have like a mentorship relationship. And quite frankly, you should, you should do that. You should be leaning into some sort of mentoring relationship, someone who's older than you, who's further along than you and can help take you to the next level. However, there are personal disciplines that I believe also need to take place. Bible reading, um, prayer, and I would argue, and I don't know that this is a widespread thought, but scripture memory and each of those three things, Bible reading, prayer, scripture, memory, I think there are ways in which you can lean into a digital option. Digital flashcards, digital fill in the blank. There's, there's an app I use, a bible memorization app I use for memorizing scripture, um, Bible reading and prayer, both in the YouVersion Bible app.

Nick Clason (15:37):
There are tools and like assets and parts and pieces within the YouVersion Bible app where I can read the Bible more robustly. I can read it with friends, I can do it in community, I can prayer, I can offer prayer requests. They have a daily like guided prayer moment. All those things I think are tools. And if your church has, has the money, has the way, the ability, the means, the resources to pull some of those things together and create an app or create resources, all the more power to you. If not, you can just point people towards some of these other resources, curate some of the good ones that help and have helped you grow in your faith and can help other people grow in their faith as they lean more into their devoted ness and their walk with God, right? Again, this is from my church's definition of a disciple, the second D.

Nick Clason (16:25):
So the first D is devoted, the second D is developing, so they're devoted to Christ to learn to walk with God. And then they're also growing, uh, talk about, uh, we, we use this phrase growing in the character and the competencies of Jesus. So more and more like Jesus as well as, um, doing more and more things like Jesus, one of the first, second or third John I can't remember, says, if you want to, um, follow Jesus, you need to learn to walk as he walked. That's the competencies part, right? Doing the same things, doing the things of Jesus. And so how can we help grow people to be more, um, have a better character, more like Jesus, um, and doing more of the things like Jesus. Um, I, I just actually shared in this exact seat with my students via video for a series coming up about a light bulb versus a laser.

Nick Clason (17:15):
Both of them are lights, but one is an intensified, focused and like very intentional light. And one is just illuminating the room. Both are light. One is one has incredible power. And I would say as you are developing into the character and into the competencies of Jesus, one of the ways to harness that is through relationships and through like direct accountability. Not just friendship, not just like small group, like surface level and maybe even a little deeper than surface level, but actual meaningful, like intentional relationships. Paul David Tripp has a, a quote where he says, you need to be intentionally ob protrusive in somebody's life. And that's what I mean by accountability. Can you accomplish that digitally? I don't think so. Um, there is an element of a one-on-one relationship, a need and need type of relationship. That being said, the accountability partner I have in my life lives 900 miles away from me.

Nick Clason (18:11):
And we talk every single week, once a week, 6:00 AM every Monday morning. And it's a, an expected phone call that's not in person, quote unquote. It's, it is a life on life relationship, but it's done using the means of technology. That being said, we went to college together and grew up together and have raised our kids together at times. And so like, there was definitely a life on life moment that brought us closer together that then allowed us to use technology to continue on in the relationship as opposed to just simply abandoning it, which is what often happens when distance takes place. The third one is deployed, which is simply the idea of being sent out, right? Jesus sent out the 12, then he sent out the, um, 72, and then the 72 that they reached, he, he sent all those out as well. So we saw within Jesus' life, four generations of multiplication.

Nick Clason (19:01):
How can we deploy people using technology and hybrid? Again, the more like you hone this, I think, and if you have an actual nomenclature for it and strategy around it, you can build infrastructures, websites, apps, eBooks, like all kinds of things to give people regardless of where they are. And if you've sent people out overseas, you can still put resources in their hands to help them as they are reaching people, reaching their neighborhoods, reaching their coworkers, having some of these like conversations, these Jesus, these evangelism, these discipleship conversations. I think what Warren is saying is like, there's a life on life moment. An aspect, an element that takes place where people grow. And I agree with that. And he's saying, can digital replace it? And again, I've said this before, but I think if we try to just create, if we, if we say that a Sunday morning sermon is the only place that discipleship happens, and then by recording it and live streaming it, that's our like hybrid or like our digital option, then no, I don't think that that's actually helping people become more developed in their character and competency of Jesus more devoted to him, more able to multiply themselves and send other people out and all the, like, just from a sermon being online, probably not, but a more robust tool, more robust resources that are out there I think can, can help people, right?

Nick Clason (20:28):
Like knowledge can be transferred from one person to another. An element of being devoted element of developing for sure things that are communicated clearly and concisely through that transfer of knowledge. I think those things can happen. Can life transformation happen in hybrid? I would say yes. I don't think it looks the way we think it looks, and I think it probably requires a pretty massive overhaul, um, to be able to do that. But I definitely think it's possible. And here's where the rub often happens. You have to have buy-in with the people who hold the money and write the checks and do those things to get some of those things up off the ground. Because without that, you're simply just like the social media guy trying to do all that through Instagram posts. And can it be done? I think so. Is it the most effective way?

Nick Clason (21:22):
Probably not. Probably not. Um, and so that's how, that's how I would classify it and that's how I would answer and respond to Warren's question about hybrid ministry. Yes, but with some infrastructure and some overhauling for sure. Well, hey, thanks everyone for sticking around, uh, for the duration of this entire episode. I hope you found it helpful. Go listen, like, subscribe to the Kerry Newh episode, especially that part about Warren Bird. Go subscribe to us on YouTube. Give us a, like, all that stuff helps us get found, indexed and seen by the people, um, out there on YouTube that are asking some of these same questions like, is digital discipleship even a possibility in today's world? And, um, 'cause I think it is, and I think that's a meaningful message as we move forward, especially into the next and younger generations, um, of our church members and even those people who have not yet discovered our church. Hit the link in the show notes again for full transcripts of this episode and every other episode that we have over at hybridministry.xyz, grab the Adobe Premier Pro Transitions, grab the free ebook, go like us on Instagrams, follow us on TikTok, follow us on YouTube. And until next time, and as always, we're helping make digital discipleship easy. Stay Hybrid!

]]> Welcome to the Hybrid Ministry Podcast! In this exciting episode, we dive deep into the realm of the future Hybrid Church for Churches and Youth Ministires! We'll take a look at a recent Carey Nieuwhof Leadership Podcast Episode and a inspect a snippet from what the visionary Warren Byrd had to say about Digital Minittry and Church Marketing in Disciplship and Evangelism.

πŸ” What's the Buzz About?
In this thought-provoking discussion, Carey Nieuwhof and Warren Byrd explore the dynamic landscape of the Hybrid Church model. They shed light on the cutting-edge trends and unveil the fascinating possibilities that await the Church in the digital age.

🌐 Embracing the Digital Ministry
Discover how churches and youth ministries can harness the power of technology and digital platforms to expand their outreach. Unravel the secrets to effective digital ministry and explore innovative ways to leverage social media for church growth.

πŸ’» Marketing the Church for Impact
Join us as we explore successful church social media strategies that bridge the gap between the physical and digital worlds. Learn how your ministry can create a strong online presence, connect with your congregation, and engage with a broader audience.

πŸ“² Social Media: Friend or Foe?
In this candid discussion, Nick, your host unpack the potential pitfalls of social media in the church context while also highlighting its incredible power to have incredible outreach potential and foster community.

🀝 The Jury is Still Out
As the Hybrid Church concept gains momentum, the discussion isn't complete without acknowledging the questions and uncertainties surrounding its implementation. Delve into the gray areas and explore where the future of the Hybrid Church is still unknown.

Whether you're a seasoned pastor, a curious church member, or a tech-savvy youth pastor, this episode of the Hybrid Ministry Podcast promises to leave you inspired and equipped to embrace the future of the church in a digital world.

πŸ”” Subscribe now and join us on this enlightening journey into the world of Hybrid Ministry! Don't miss out on any future episodes, packed with insightful conversations and actionable strategies for a thriving Hybrid Church.

πŸ‘‰ Stay connected:
YouTube: https://www.youtube.com/@clasonnick
Instagram: https://www.instagram.com/hybridministry/
TikTok: https://www.tiktok.com/@clasonnick
Website: https://www.hybridministry.xyz

SHOWNOTES
πŸ“Ή Watch Carey's Interview with Warren: https://youtu.be/u2zj9XPPxlI?t=4715
🎧 Listen to Carey's Interview with Warren: https://careynieuwhof.com/episode574/

πŸ“Ή Hybrid Ministry on the Importance of the Church Website: https://www.youtube.com/watch?v=WxndpebNlbw&t=2s
🎧 Hybrid Ministry on the Importance of the Church Website: https://www.hybridministry.xyz/040

✍️ Transcripts Provided by Rev.com Try Rev.com for yourself: https://rev.pxf.io/R5nDOa

TIMECODES
00:00-02:14 Intro
02:14-05:54 Warren Byrd on What's here to stay with Hybrid Ministry and where the jury is still out.
05:54-10:53 Nick Responds to Warren's Take on the Future of Hybrid Ministry
10:53-13:57 Hybrid & Digital work for Evangelism. Do they work for Discipleship?
13:57-21:36 What aspects of Discipleship can be turned digital?
21:36-23:15 Outro

HybridMinistryPodcast #DigitalMinistry #SocialMediaChurch #HybridChurch #ChurchGrowth #ChurchSocialMedia #DigitalOutreach #FaithInnovation

TRANSCRIPT
Nick Clason (00:01):
What is up everyone? Welcome back to another edition of the Hybrid Ministry Show. I am your host, Nick Clayson, excited to be with you. If you're watching on YouTube, you'll notice a little bit of a different setup. We did, um, some filming today. A two things. Number one, it's not air conditioned in here, so I'm gonna be super sweaty, so just roll with that. But b uh, got some new lights, got some new audio equipment. Um, one of these days I'm gonna do a step by step, like every single thing that we did, and I'll release it to you guys. Today's not that day, but because we're in here and because I was already set, I was like, I'm just gonna film in here. Typical day, filming day. Uh, normally I come in early and film and then get to work on like work stuff, but today I had to get all this stuff set up 'cause I didn't know how to use it.

Nick Clason (00:51):
It was brand new, literally just ordered it last week. Came in over the weekend, so I wanted to get it all set up. Uh, so kind of displaced my time, moved it around a little bit. All that to be said. In today's episode, I want to talk about a recent Carrie Nho leadership podcast. I'm a subscriber, love his show. Um, if you haven't ever gone on there, go check it out. But he did a recent, um, episode with Warren Bird and, um, another guy named JJ something or other. Um, I'll put the link in the show notes. You can check it out. But it, it was about, um, uh, church planting and like the future. And at about the one minute and 22, uh, one hour, 22 minute Mark Warren Bird dropped some absolute gold that had to do with what we are, uh, dealing with in this podcast.

Nick Clason (01:36):
So I want to have y'all, uh, take a listen to that and, uh, just share with you guys some of my thoughts with it. So, hey, hit the link in the show notes for all the things you need, your transcript, couple of freebies. We have motion graphics that you can get for Adobe Premiere Pro. And we also have the free ebook about, um, uploading and posting to TikTok all from your app. We're on Instagram. We're on YouTube, and we are on TikTok. So without any further ado, let's dive into this episode titled, um, why does hybrid ministry matter? What do we know is staying and where, where's the jury Still out? Let's go. So, like I said, uh, in the most recent Karen Newh, not most recent, uh, most recent one I listened to, Carrie Newh episode is out from a couple months ago. Warren Bird dropped a couple statements. I just want you to hear it directly from him, and then I will respond. So go ahead, take a listen.

Carey Nieuwhof (02:30):
Warren, any, uh, data or observations on church plants and technology?

Warren Byrd (02:36):
Yeah. Uh, let's divide it into here to stay and the jury's still out. Okay. Uh, here to stay is people check out your church by its website. First used to be the parking lot was the first impression. The website, whatever size church you are, you're gonna check it out. Mm-hmm. , they're gonna ask two questions, fundamentally, are people like me there? And is this a a, is there a scary factor? Is there something that you know, is gonna weird me out too much? Um, also the newcomer, uh, connection. Now, it may not be their first week there, but scan the ur uh, the QR code. Um, tell us either your email or your phone or both, and that becomes a primary communication tool. I'm just amazed at, at especially the younger generation, so willing, uh, to give that up. But carrying it further hybrid stuff.

Warren Byrd (03:29):
Like my wife and I just finished a, a couple's marriage class in our church. We kicked it off in person. We ended it with a happily ever, ever, ever after party afterwards. But all the nights of the group were online. So this couple with five kids, you know, they, they finished the last kid in bed, they flopped down on the sofa, embraced each other, and were part of the class. They would never have gotten a sitter, uh, driven somewhere. And, and maybe one week, but not week after week after week. So the hybrid experience is here to stay. Now, where the jury is still out for churches, large and small is not the evangelism and the outreach. And jj, it's such a wonderful story of the California story. Those will happen in, and now due to the pandemic, the gospel's in every language accessible all around the world for people to hear, it's a brilliant strategy as the silver, one of the silver linings of the pandemic.

Warren Byrd (04:23):
But, but is is it primarily a member equipping and evangelistic strategy, or is it also a discipleship strategy? Mm-hmm. , can discipleship also happen at the same level? Now granted, I can't hug. Yeah. I can't, you know, like, like good Friday for me. Yes. Good question. When I, I'm not that emotional, but every time I do one of those crosses where I nail the nails in, and that's me nailing the nails and cry, well, I can't do that online mm-hmm. , uh, but in person it just, it moves me. So there's certain in-person that that, is it better or is it not? And I was just last week with a bunch of executive pastors from megachurches of a particular denomination, and they're ambivalent. You know, they're still deciding what to do. Yeah. There are still, there are a few pioneers, uh, Kerry, you wrote the forward to, uh, Tim Lucas's, uh, liquid Church book, liquid church and liquid Church, uh, uh, 5,500 before the pandemic says, okay, we may reach thousands in person, but let's figure out how to seamlessly reach tens of thousands of people beyond that. And church plants are with, with whatever their capacity level, depending on their size, are likewise saying, can we have an online impact of discipleship even beyond the broadcasting? So jury's still out on a lot of things, but, uh, I'm excited about the possibilities.

Nick Clason (05:55):
Okay, so we had a couple of things to say. The first is this, um, what's here to stay the church website, I'll drop a link in the show notes, but we had a all episode all about, um, church websites and how important, uh, your church website is just about like street to seat and all that stuff. Like people are still looking at and viewing websites. And if you have not yet put any effort or money into your website, go ahead and do that. And honestly, what I might recommend is I would get somebody who hasn't, who doesn't go to your church and put them on your website and ask them what's confusing, what's broken, what's missing, what's still needed, and all of that stuff will help point you in the right direction of somebody who is going to be an outsider and is going to be utilizing and using your church website.

Nick Clason (06:44):
So, uh, that's a great place to start. He also talks about, uh, next generations being willing to scan QR codes or fill out forms to give out necessary information that is marketing 1 0 1. And so if you can capture people's name and phone number and or email, you have just about everything you need to at least get started in nurturing their relationship. Oftentimes, churches want all of it all at once. Like, what's your name? What's your address? What's your email address, what's your phone number? What's your social security number? And it's like, they're not there yet, bro. Like, give them, like, trade your email address for a free mug or trade your email address for a donation to some sort of like missions agency or something like that. But you can't get it all. But churches just get greedy and frankly lazy because they're unwilling to massage the relationship.

Nick Clason (07:35):
And I can hear you on the other end because I'm, I've been there, right? I'm like, ah, we need all that info and it'd be great. Yeah. If we did okay. However, like give people time to warm up to you. All right? A lot of times people use marketing, um, in church, we don't know. We don't talk and do a lot of like marketing type stuff, but, but a lot of times what needs to happen is we need to like date them first before we marry them. You know what I'm saying? And a lot of times in churches, we just, we want all the married information like, sign this birth certificate, sign up, you're a member now. Like, who, who, hold on. Like, I just was checking it out for one week. Um, but Warburg does say that there is much more willingness in the next generation to give out and, and distribute that type of information.

Nick Clason (08:20):
And so use that to your advantage. Uh, the other thing you talked about was hybrid stuff. And this is really where I wanted to like zone in because he talked about a Zoom class for like a, a marriage class that they did. Um, that's I think where a lot of people's minds go when I say hybrid, and that's quite frankly one of my least favorite options. Um, I think it's a necessary evil and can be used strategically, but like when I say like hybrid, I don't just mean like zoom small groups. I can, um, I much more mean like showing up where people live their lives in Bible reading plans, in, um, group chats, in social media, in Facebook groups, like all type, all types of things like that. That's what I personally mean when I talk about hybrid. And so the same is true, um, with what he's talking about.

Nick Clason (09:12):
Like, you can do those types of things, right? Like you can make those types of, um, classes or whatever via hybrid, via zoom, via whatever. But, um, that, that wouldn't be my only thing. I think podcasts are another amazing, uh, tool to be utilized. A lot of people, um, have the bandwidth desire and willingness to listen to super long form things. And so like if you're a pastor, you know, that like you cut a lot of things out of your sermon for sake of time and brevity and whatever the case might might be. Um, a podcast is a way to, to give more information that might still be helpful, informative, relevant, uh, that you don't have time to put in a sermon. And so, you know, like if you, again, if you've ever preached like, you know, that there are always things that you often have to cut.

Nick Clason (10:01):
And so, um, podcasts are a great long form tool. They can also double and take place on, on YouTube. Okay? Um, and so I thought, I thought what he had to say there was, was fascinating and a lot of the stuff that I, um, have talked about on this podcast, church websites, connections, hybrid stuff, he, he hit all that. And so, you know, as a creative of this podcast, I was like, yes, you know, Warren Bird is like the Yoda of church data and like the, the just like landscape of church growth and trajectories and what's next and what's coming, like all that stuff. So if he says it, I'm, I'm pumped about it. Okay. What I think was interesting, um, and what I wanna talk about a little bit is when he talked about the jury still being out. So let's dive into that discussion a little bit deeper.

Nick Clason (10:54):
All right, so he said the jury is still out basically saying the digital and hybrid work for evangelism, but do they work for discipleship? Um, if you remember, he used a very tactical example of Good Friday and nailing the nail into a cross. And he's like, that's just so monumental and meaningful to me, and I agree with him. Um, but that is not the only way in which people experience hands-on tactical discipleship, especially newer and, and younger generations. They're much more inclined and willing to explore things through a digital lens, relationships through a digital lens, um, and lean more into like hybrid type of opportunities and options. And so, like at my church, like what Warren broke it down to is like reaching people and or evangelism, like bringing people into your church, which I would argue is necessarily evangelism. It's evangelism from an organizational standpoint.

Nick Clason (11:57):
Like as a church organization, we have to be able, ready, willing to, to bring in guests. But like, is that really evangelism? I would argue evangelism is, you know, a a meaningful, a person taking a meaningful next step to Jesus, particularly one who doesn't classify themself as a Christian. And more often than not, that happens in a interpersonal one-on-one relationship. That's just how I would classify evangelism. Discipleship, I think is quite frankly the same thing. And, um, those evangelism and discipleship used to all be one word, right? It was just telling people about Jesus and then making people more like Jesus so that they would eventually go multiply themselves and their lives into other people's lives. But we, we drew a line at the moment of conversion and we switched evangelism, um, as people who don't have a relationship with Jesus. And discipleship is people who do have a relationship with Jesus, but that's not what Warren was talking about, right?

Nick Clason (12:55):
But he was talking about reaching people and then actually growing them into a mature follower of Christ. So, um, you probably have a definition of what a disciple is at your church. Every church in America probably has some definition of what a disciple is at their church. It all is derived in some way, shape or form. Probably off of the great commission at least I would argue that it should be, because that was Jesus's very deliberate specific commands for us to go make disciples of all nations. That being said, I have a definition, we have a definition in our church about discipleship. So I wanted to explain what that is and then break down those three different elements of a disciple and talk through some hybrid ideas. Again, I'm not vouching for or saying this is successful, not successful, whatever. I'm simply just saying, if you look at the definition of a disciple, these are ways in which digital ministry and hybrid ministry can be supplemented and or utilized to help bring about mature, um, a mature follower of Christ.

Nick Clason (13:54):
So let's talk about that on the other side. Okay? So like I said, my church classifies and breaks down disciple, uh, we call it a three D disciple. Um, I creative, whatever I get it, um, wasn't mine. So not taking any credit for it or flack for it, just it is what it is. If you're a church, medium marketing manager, if you're a church, if you're a youth pastor, like you probably inherited something like this unless you're the lead pastor that came up with it. In most cases, if we're on church staff, we are experiencing these things and now we just have to figure out how to carry out the vision of where we work. That's just the reality of, of being in a position like this. So we have, um, a disciple who's devoted, developing and deployed. Okay? So devoted is simply learning how to work with God.

Nick Clason (14:40):
And I thought there are tons of hybrid options in that if we're trying to help teach someone how to walk with God, there is a, a really great interpersonal moment and element that can take place, especially if you have like a mentorship relationship. And quite frankly, you should, you should do that. You should be leaning into some sort of mentoring relationship, someone who's older than you, who's further along than you and can help take you to the next level. However, there are personal disciplines that I believe also need to take place. Bible reading, um, prayer, and I would argue, and I don't know that this is a widespread thought, but scripture memory and each of those three things, Bible reading, prayer, scripture, memory, I think there are ways in which you can lean into a digital option. Digital flashcards, digital fill in the blank. There's, there's an app I use, a bible memorization app I use for memorizing scripture, um, Bible reading and prayer, both in the YouVersion Bible app.

Nick Clason (15:37):
There are tools and like assets and parts and pieces within the YouVersion Bible app where I can read the Bible more robustly. I can read it with friends, I can do it in community, I can prayer, I can offer prayer requests. They have a daily like guided prayer moment. All those things I think are tools. And if your church has, has the money, has the way, the ability, the means, the resources to pull some of those things together and create an app or create resources, all the more power to you. If not, you can just point people towards some of these other resources, curate some of the good ones that help and have helped you grow in your faith and can help other people grow in their faith as they lean more into their devoted ness and their walk with God, right? Again, this is from my church's definition of a disciple, the second D.

Nick Clason (16:25):
So the first D is devoted, the second D is developing, so they're devoted to Christ to learn to walk with God. And then they're also growing, uh, talk about, uh, we, we use this phrase growing in the character and the competencies of Jesus. So more and more like Jesus as well as, um, doing more and more things like Jesus, one of the first, second or third John I can't remember, says, if you want to, um, follow Jesus, you need to learn to walk as he walked. That's the competencies part, right? Doing the same things, doing the things of Jesus. And so how can we help grow people to be more, um, have a better character, more like Jesus, um, and doing more of the things like Jesus. Um, I, I just actually shared in this exact seat with my students via video for a series coming up about a light bulb versus a laser.

Nick Clason (17:15):
Both of them are lights, but one is an intensified, focused and like very intentional light. And one is just illuminating the room. Both are light. One is one has incredible power. And I would say as you are developing into the character and into the competencies of Jesus, one of the ways to harness that is through relationships and through like direct accountability. Not just friendship, not just like small group, like surface level and maybe even a little deeper than surface level, but actual meaningful, like intentional relationships. Paul David Tripp has a, a quote where he says, you need to be intentionally ob protrusive in somebody's life. And that's what I mean by accountability. Can you accomplish that digitally? I don't think so. Um, there is an element of a one-on-one relationship, a need and need type of relationship. That being said, the accountability partner I have in my life lives 900 miles away from me.

Nick Clason (18:11):
And we talk every single week, once a week, 6:00 AM every Monday morning. And it's a, an expected phone call that's not in person, quote unquote. It's, it is a life on life relationship, but it's done using the means of technology. That being said, we went to college together and grew up together and have raised our kids together at times. And so like, there was definitely a life on life moment that brought us closer together that then allowed us to use technology to continue on in the relationship as opposed to just simply abandoning it, which is what often happens when distance takes place. The third one is deployed, which is simply the idea of being sent out, right? Jesus sent out the 12, then he sent out the, um, 72, and then the 72 that they reached, he, he sent all those out as well. So we saw within Jesus' life, four generations of multiplication.

Nick Clason (19:01):
How can we deploy people using technology and hybrid? Again, the more like you hone this, I think, and if you have an actual nomenclature for it and strategy around it, you can build infrastructures, websites, apps, eBooks, like all kinds of things to give people regardless of where they are. And if you've sent people out overseas, you can still put resources in their hands to help them as they are reaching people, reaching their neighborhoods, reaching their coworkers, having some of these like conversations, these Jesus, these evangelism, these discipleship conversations. I think what Warren is saying is like, there's a life on life moment. An aspect, an element that takes place where people grow. And I agree with that. And he's saying, can digital replace it? And again, I've said this before, but I think if we try to just create, if we, if we say that a Sunday morning sermon is the only place that discipleship happens, and then by recording it and live streaming it, that's our like hybrid or like our digital option, then no, I don't think that that's actually helping people become more developed in their character and competency of Jesus more devoted to him, more able to multiply themselves and send other people out and all the, like, just from a sermon being online, probably not, but a more robust tool, more robust resources that are out there I think can, can help people, right?

Nick Clason (20:28):
Like knowledge can be transferred from one person to another. An element of being devoted element of developing for sure things that are communicated clearly and concisely through that transfer of knowledge. I think those things can happen. Can life transformation happen in hybrid? I would say yes. I don't think it looks the way we think it looks, and I think it probably requires a pretty massive overhaul, um, to be able to do that. But I definitely think it's possible. And here's where the rub often happens. You have to have buy-in with the people who hold the money and write the checks and do those things to get some of those things up off the ground. Because without that, you're simply just like the social media guy trying to do all that through Instagram posts. And can it be done? I think so. Is it the most effective way?

Nick Clason (21:22):
Probably not. Probably not. Um, and so that's how, that's how I would classify it and that's how I would answer and respond to Warren's question about hybrid ministry. Yes, but with some infrastructure and some overhauling for sure. Well, hey, thanks everyone for sticking around, uh, for the duration of this entire episode. I hope you found it helpful. Go listen, like, subscribe to the Kerry Newh episode, especially that part about Warren Bird. Go subscribe to us on YouTube. Give us a, like, all that stuff helps us get found, indexed and seen by the people, um, out there on YouTube that are asking some of these same questions like, is digital discipleship even a possibility in today's world? And, um, 'cause I think it is, and I think that's a meaningful message as we move forward, especially into the next and younger generations, um, of our church members and even those people who have not yet discovered our church. Hit the link in the show notes again for full transcripts of this episode and every other episode that we have over at hybridministry.xyz, grab the Adobe Premier Pro Transitions, grab the free ebook, go like us on Instagrams, follow us on TikTok, follow us on YouTube. And until next time, and as always, we're helping make digital discipleship easy. Stay Hybrid!

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