Episode 164

πŸš€ Fall Social Media Pack: Stop Guessing. Start Posting.

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About this Episode

Struggling to keep up with youth ministry social media this fall? In this episode of the Hybrid Ministry Show, Nick Clason unveils the Fall Social Media Packβ€”a done-for-you, but also fully customizable content calendar built to align with your fall kickoff event, guest strategy, YouTube channel, and in-person ministry, saving you hours every week. Learn how to post your way to better engagement on Instagram, TikTok, Reels, and YouTube Shorts, while bridging the gap between digital discipleship and real-life impact in your church!

πŸ‚ FALL SOCIAL MEDIA PACK
https://www.patreon.com/posts/fall-seasonal-137477671?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link

🍩 "FREE World's Greatest Donut Event Guide"
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SHOW NOTES
Shownotes & Transcripts
https://www.hybridministry.xyz/164

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FALL MASTERCLASS PLAYLIST
https://www.youtube.com/watch?v=8fsa_fgbYCE&list=PLngXlSr64YaLfP12NPWmpBzXoCcEsAyBF

COLEADER CURRICULUM
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Hire me to run your church website, social media or communications!
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πŸ“Š [FREE] HYBRID STRATEGY GUIDE
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πŸ“‹ "PICK NICK'S BRAIN" Coaching Call
https://www.hybridministry.xyz/articles/coaching

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πŸ› οΈTOOLS I USE THAT CAN HELP YOU!
Some of the below links are affilate links in which we do recieve a small commission based on your purchase or use of products
//VIDIQ
https://vidiq.com/hybrid

//BEST DYM RESOURCES
https://www.hybridministry.xyz/articles/dym

//OPUS.PRO FOR AI SHORTS & REELS
https://www.opus.pro/?via=a5d361

//YOUTUBE STARTER KIT FOR UNDER $100
https://www.hybridministry.xyz/articles/youtubestarterkit

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πŸ•°οΈTIMECODES
00:00 Fall is here!
00:14 Time to Finish Strong
03:38 Unboxing the Fall Social Pack
08:58 How to Build your Social Media to Actually last!

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TRANSCRIPT
00:00:00:05 - 00:00:34:02
Nick Clason | Hybrid Ministry
Fall is here. So stop scrambling to post every single Wednesday on your social media because I've already built your social media plan. Just copy paste it. Post it. Welcome to the Hybrid Ministry show. Welcome, everyone, to the Hybrid Ministry show. And today it's finally here. It is launch day this fall. Seasonal social media packs, similar to the summer one that I had running all summer long, is exactly what you need for your youth ministry social media.

00:00:34:03 - 00:01:00:11
Nick Clason | Hybrid Ministry
It is a blend of custom and done for you, content that you can pair together and best of all. If you've been following along in this fall, a masterclass for your kickoff event. If you did The World's Greatest Donut, if you did the bracket, then students are now locked into your social media. That entire playlist is linked right here at the top of the screen or in the show notes down below if you're listening on your podcast.

00:01:00:16 - 00:01:35:01
Nick Clason | Hybrid Ministry
And so if your students are locked in to your social media now because they've been voting and discovering and determining what the world's greatest donut is in your context and in your student ministry, well, then, now you want to continue to to lean in to what's going on on your social media and like, don't forget that. Like if you also used our welcome box strategy and our magnetic calendar and like they open that box and they scan that QR code in there on your YouTube channel, like students are seeing your content on their algorithm.

00:01:35:01 - 00:01:55:21
Nick Clason | Hybrid Ministry
And so therefore you need to keep feeding that algorithm. Unfortunately for social media, you have to continue to keep feeding it in order for it to like be successful. But fortunately for you, I have just created a seasonal three months worth of content so you don't have to reinvent the wheel. All you got to do is download this pack.

00:01:55:22 - 00:02:14:13
Nick Clason | Hybrid Ministry
It's less than $20 or better yet, become a Patreon member for $4 a month, which, if you add that up for three months, is $12 and you get the pack for free as a part of your membership and bonus podcast every single Monday morning, you can use that to continue to add to your feed while you're doing that.

00:02:14:13 - 00:02:34:08
Nick Clason | Hybrid Ministry
And the social media pack is taking care of it over here. You get to go over here and deal with all the things that you have to do for fall. You have to start locking in your curriculum, which I would recommend co-leader, by the way, and you can use hybrid ministry ten for 10% off that, or you have to like build your calendar, you have to build your budget, you have to recruit new volunteers.

00:02:34:08 - 00:02:58:05
Nick Clason | Hybrid Ministry
And so, you know, like, you got this thing over here that's gnawing at you. You know, you should do it. You know, it's important. Maybe you don't, but, like, trust me, it's important. And so my pack will help take care of that. It will give you content that you can continue to post and keep that thing active. And the best thing is that when you typically download a pack, it's not very custom to you and your ministry, right?

00:02:58:07 - 00:03:23:12
Nick Clason | Hybrid Ministry
When you download a pack, more often than not it's a bunch of like static and stock graphics, and we have a few of the like done for you that like, isn't tied to your context or your ministry at all. But we also have a whole section where it will be you or your students or your volunteers, your faces that people know, love and will recognize and that will help make your social media feed feel custom and personal, which is the entire goal.

00:03:23:12 - 00:03:54:17
Nick Clason | Hybrid Ministry
So without any further ado, what I want to do is I want to unbox this a little bit. And so in the next section, let's look at what is included. If you choose to, jump into the full seasonal social media pack. So if you are watching here on YouTube, you are seeing my screen. And so if you download the, fall seasonal social media pack from Patreon, you are going to get a folder that looks like this.

00:03:54:23 - 00:04:16:27
Nick Clason | Hybrid Ministry
And so it says start here Hybrid Strategy Guide and then custom for you and then done for you. So in the start here PDF, it just explains what's going on with the seasonal social media pack three months of custom fall related youth ministry, social media. Just as a reminder, Patreon members for four hours a month, you get this package included in your membership.

00:04:16:27 - 00:04:41:10
Nick Clason | Hybrid Ministry
So consider signing up that now up to $48 a year, and you'll get four seasonal social media packs along with a bonus podcast every single Monday morning. But like I said, it's completely either done for you. It's either a section of done for You, which is just download, plug and play or custom for you. It's got some recommendations here of like maybe some microphones that you might want to consider investing in.

00:04:41:12 - 00:04:59:20
Nick Clason | Hybrid Ministry
Like this one right here, for example, I just want to point out like this one, I mean, like, oh, here we go. Opened up. This one is 789. So like, it really is very, very like affordable and very, very cheap. Obviously it's not going to be incredibly, you know, high quality, but it will still get the job done.

00:04:59:22 - 00:05:19:26
Nick Clason | Hybrid Ministry
And then right here, is your recommended posts per week. Okay. And so you look here, it's like September 1st and you got like your spiritual practice posts, your emoji posts, your Bible trivia posts. Okay. Or if you want to build your own calendar, you can do it down here, in this blank section of the schedule.

00:05:19:29 - 00:05:45:11
Nick Clason | Hybrid Ministry
Furthermore, this right here explains kind of like the strategy that I'm attempting to get you to, to participate in. So, like, why social media? Why vertical video, and all these things. This actually is available as one of the member downloads from but a year ago over on Download Youth Ministry. But I'm just including it here so that you can kind of like see and understand like the strategy and like and what I'm saying here.

00:05:45:11 - 00:06:12:25
Nick Clason | Hybrid Ministry
And then let's look at the Dunphy section first. There are five Bible verse real videos. So, here's, you know, a bunch of different, like, verses you can post those super quick, super easy. Here's some like emoji, back to school, kind of like guessing themed, ones that you can post super again, super quick, super easy. Here are some spiritual practice videos Bible memorization, study praise.

00:06:12:27 - 00:06:33:17
Nick Clason | Hybrid Ministry
You know, share. You know, pray for a friend. And then, take the next 60s to sit in silence. And then finally, these are like some curso based videos. So, like, what do you do if you're feeling lonely? What do you do if you're feeling sad? And what do you do if you're feeling insecure? So like, those are all very simple.

00:06:33:19 - 00:06:57:15
Nick Clason | Hybrid Ministry
Like I said, download done for you. And then over here, these are the custom ones. Right? So every single one of the custom folders gives you some instructions how to do it, what to do. These are some Bible trivia, questions. So it's got five different rounds of five different posts that you can do Bible trivia. You can either hop on screen and do it, or better yet, hand it to a student and let them do it.

00:06:57:15 - 00:07:15:29
Nick Clason | Hybrid Ministry
And then I also give you some graphics that you can use, to just overlay it, and you can build that in like a cap cut editor or a TikTok editor. And once again, have your students do it. Here are some, like recap or like devotional type videos. They're like, you're going to be your spiritually charged pieces of content.

00:07:16:01 - 00:07:32:28
Nick Clason | Hybrid Ministry
Again, you can hop on camera or you can hit to student and all of these, right? I have five script ideas right here that you can use. And it's got editing notes and all the things like that. If you have like a long form version of your message, you can use link in the description, something like an opus stock pro, to clip that up.

00:07:32:28 - 00:07:50:08
Nick Clason | Hybrid Ministry
And you can also just post that and then kind of like skip this little, folder section altogether. These are some men on the street. Would you rather fall based questions? So here's again some instructions on how to do it, what those are. And I created overlays. So all you gotta do is just go around, ask a handful of students using one of those microphones that you bought.

00:07:50:11 - 00:08:10:07
Nick Clason | Hybrid Ministry
Would you rather wear an itchy sweater or continually have leaves in your pocket? Would you rather be lost in a corn maze or smashed your perfectly carved pumpkin? Would you rather have, to eat leftovers for a month or risk every lawn in your neighborhood? Right. And so you see how like, those, those are great. And then finally, here are some transition invites, our videos.

00:08:10:07 - 00:08:39:20
Nick Clason | Hybrid Ministry
So I give you the beginning of a video and then you overlay that right here and like, boom, you have one of your students pop in and, they say, hey, you should come to youth group, like, Wednesday night. What time? All that type of stuff. And I give you five of those. And so these all are the custom sections of your, of your social media strategy because a, a completely done for you is going to rob your social media feed of you.

00:08:39:22 - 00:08:59:18
Nick Clason | Hybrid Ministry
And I don't want to do that. And so this is about as easy as we can make it so that like it still has you in it, but it's still also like not that much work. You can clear this bar. And like I said, we can get your students up to speed on this, which is what we're going to talk about in the next section of the video.

00:08:59:20 - 00:09:39:21
Nick Clason | Hybrid Ministry
So remember, while we're trying to increase social media engagement on your feed, the ultimate goal in all of this is not just social media engagement, but hopefully life change in the in the life of your teenagers and of your students. And so hopefully, the more that they engage with you on social, it's also going to mean the more that they're going to engage with you in person, which is really like the impetus for this entire hybrid strategy online, which is where a lot of students are spending their time and their lives paired with your in-person moment, so that together you can create a solid hybrid environment, one that, like your students, they're they're stepping back

00:09:39:21 - 00:10:09:11
Nick Clason | Hybrid Ministry
and forth in between those two worlds constantly. They live in that sweet spot called hybrid. And this social pact helps bridge that gap between those two different, sometimes seemingly opposing sides of the ministry aisle. And so I want to encourage you to continue to lean into it. And best yet, the best way that I have discovered to keep this ongoing, sustainable strategy, because I want to point out, I'm encouraging you to post three times per week.

00:10:09:11 - 00:10:41:20
Nick Clason | Hybrid Ministry
In my context, we post ten times per week. The only way that I'm getting ten posts done per week is by creating and leaning into a fully student run, an LED social media team, and I am going to detail and outline every single step of that in the very next episode, so that you can build that for yourself so that you can pass that off and you can teach your students very simply how to become influencers in their faith, not just online, but in their faith.

00:10:41:23 - 00:10:55:29
Nick Clason | Hybrid Ministry
That episode is going to be the link to right here on screen. Go ahead and tap that. Head over to that video and we will see you in episode 165 for building your own social team. But until next time, and as always, my friends, do not forget to stay hybrid.